On the Vine

X Sarah Jessica Parker Wine Collaboration. It comes from the South of France, from a family estate in Provence. Look out for the SJP Sauvignon Blanc and the SJP Rosé on offer this April for €15, reduced from €18.

Graham Norton’s He Devil is the latest addition to Graham Norton’s very successful range of wines. This is an intense, big, juicy red wine made from Malbec grown in Mendoza in Northern Argentina. This Easter, it will be on offer at €12, reduced from €15.

The Kylie Minogue range, launched two years ago, has also achieved enormous success. The range includes a Prosecco, a Provence Rosé, a Chardonnay, Sauvignon Blanc and a Merlot; all have strong sales recognition with millennial consumers. This Easter, the Kylie Minogue Sauvignon Blanc, Rosé and Merlot are on offer at €10, reduced from €12.

Bibendum Ireland [yellow tail] was first launched on the Irish market in 2007, the top [yellow tail] sku is the [yellow tail] Sauvignon Blanc.

years and both the Reserva and Grand Reserva are an ideal recommendation with lamb and so ideal for Easter.

Look out too for the Santa Rita 0% alcohol range this year, which is bound to be in great demand this Easter.

With consumers more conscious of the negative effects of alcohol and regular wine drinkers reducing their alcohol intake over the last couple of years, the introduction of non-alcoholic wines to the Santa Rita 120 range could not have come at a better time.

Two non-alcoholic wines, a Santa Rita 120 De-alcoholised 0% Sauvignon Blanc and a 0% De-alcoholised Cabernet Sauvignon, were launched into the Irish market in March 2022 and have proven extremely

PepperBox was created to target the more adventurous shopper who has a keen interest in cooking at home, and who is prepared to pay a little more for their wine to match this food.

Graham Norton’s He Devil an intense, big, juicy red wine made from Malbec grown in Mendoza in Northern Argentina.

Annita Forte of Bibendum Ireland told Retail News that this April, there will be a focus on promotions in the multiples for the [yellow tail] Malbec to coincide with Malbec Day, which is April 17. Last year, [yellow tail] launched PepperBox Shiraz, a premium wine aimed at millennial home chefs who like to entertain and are adventurous in terms of the food they cook and the wine they choose. The 2019 PepperBox Shiraz, a spicy fruit-forward style of Shiraz from South East Australia has received great reviews from the wine press. The ideal wine to pair with traditional lamb with all the trimmings at Easter.

The Ramón Bilbao Reserva & Gran Reserva are award winning wines from Rioja Alta. Concours Mondial de Bruxelles awarded the 2016 Reserva a Grand Gold Medal, which is a significant achievement. Originally founded in 1924, in 1999 the winery was purchased by Diego Zamora, who has extensively modernised it. The popularity of the Ramón Bilbao wines has increased enormously in recent

Casillero del Diablo Casillero del Diablo is hitting TV screens with the sponsorship of the highly anticipated final season of Smother on RTÉ.

Casillero del Diablo is currently on TV screens as sponsor of top drama Smother on RTÉ.

Casillero del Diablo sponsored previous seasons of the hit show, so it is the perfect fit for their brand as they continue to build on their strategy of 'owning

Santa Rita 120 De-alcoholised Cabernet Sauvignon has proven very popular and should be a big hit this Easter. the night in’.

Last year, Casillero del Diablo sponsored Conversations with Friends on TV and the advertisements featured their brand ambassador Pedro Pascal, star of the TV series, The Last of Us. The new Casillero ad campaign featuring Pedro Pascal has been on air since Sunday, February 5.

Cassidy Wines

Marqués de Cáceres was founded in 1970 by Enrique Forner at Cenicero in the heart of La Rioja and today it is one of the world’s best known Rioja brands. This April, Cassidy Wines will have the 2016 Marqués de Cáceres Reserva (RRP €23.99) on offer at €21.99. The 2016 vintage was awarded a Gold Medal at the Rioja Masters in 2021 and this wine also received 92 points in the Guia Penin and Wine Spectator. A dry summer meant that the grapes were nearperfect by harvest time. Cassidy’s also have the 2012 Marqués de Cáceres Gran Reserva (RRP €37.99) on promotion at €30.99, which will definitely appeal to the consumer trading up for Easter. The Gran Reserva comes from old vines (65-85 years old) grown in the Rioja Alta region. Made from a blend of 85% Tempranillo, 8% Garnacha Tinta and 7% Graciano, this wine also received high scores (over 90 points) from Guia Penin, Wine Enthusiast and Tim Atkin MW. This is drinking beautifully now, though will last for some years to come.

Comans Beverages

Comans Beverages, distributors for a range of wines from California, are targeting some of their premium wines for promotion this spring. Ravenswood is an iconic, cult range of Zinfandel wines from America’s renowned ‘King of Zin’ Joel Peterson, who founded the estate in 1976. The wines are expressive and lively and produced using old world inspiration. Joel has shepherded Ravenswood from a small unknown winery, producing 427 cases of Zinfandel, to a respected, high-quality producer of premium wines. Ravenswood has a massive cult following in the United States and Comans are delighted to introduce it as a new addition to their wine portfolio. The Ravenswood Winery Old Vine Zinfandel 2019 (RRP €22) is a full-bodied Zinfandel, aged for 18 months in French Oak Barrels, another ideal wine to recommend with roast meats.

The wines from Louis M. Martini, known as the ‘King of Cabernet’, use grapes harvested in some of Napa and Sonoma’s most coveted sites, including the world-famous Monte Rosso vineyards. Don’t miss the 2019 Louis M. Martini Napa Valley Cabernet Sauvignon (RRP €50) made from the best blocks of leading Napa Valley vineyards. It is matured for 19 months in French oak barrels, using 80% new wood. It's a good recommendation for spring lamb or a range of vegetarian options, such as beetroot and goats cheese quiche.

Look out too for Comans’ newest Portuguese red, the 2019 Pocas Vale de Cavalos (RRP €13) a stunning wine from the Douro region, now widely available in independent off-licences. With lovely black fruit and hints of spice, this is the ideal wine to serve with roast meat and all the trimmings for a fine St Patrick’s Day family celebration.

Edward Dillon & Co

The grape with the greatest ‘rock star’ credentials must surely be Sauvignon Blanc, the most popular grape on the Irish market, out-performing all other varieties by over 50%. Consumers can celebrate this Easter with the iconic Cloudy Bay, New Zealand’s most recognised wine. The 2022 Cloudy Bay Sauvignon Blanc (RRP €37.60) is everything a top-quality Sauvignon should be: concentrated and vibrant, with beautiful citrus and stone fruit character.

Terrazas de los Andes was established in the 19th century and today is owned by LVMH. In 1992, Chandon Argentina began the Terrazas de los Andes project to discover the best sites for Malbec, Cabernet Sauvignon and Chardonnay. The Terrazas de los Andes wine portfolio is a selection of wines sourced from the best high-altitude plots of the estate’s vineyards in Lujan de Cuyo and Uco Valley. The 2021 Terrazas Chardonnay (RRP €26.40) is surprisingly fresh with ripe melon fruit and hints of spice on the palate. The 2020 Terrazas Malbec

(RRP €26.40) received a 90-point rating from Tim Atkin MW and has perfumed aromas with dark berry fruit flavours and a spicy chocolate finish. This full-bodied red with firm tannin is another good Easter recommendation to serve with roast rack of lamb.

Findlater & Co

One of the world’s top wine brands, 19 Crimes has a unique selling point. Download the app and point it at the label and you will hear the stories of the convicts who were transported to Australia in the 19th century

In the run-up to Easter 2023, Findlater & Co will highlight one of Australia’s top wine brands by running an on-pack competition entitled ‘19th Cork’, which will offer consumers an opportunity to win a share of a €2,500 cash prize. The competition will feature on three of the top 19 Crimes varietals wines, The Red Blend, The Uprising and Sauv Block.

To complement this activity, Findlater & Co will run an in-store sampling campaign. Tastings will be offered in a number of outlets, including Dunnes Stores, SuperValu, Centra, Carry Out and independent off-licences. At the samplings, customers will be offered an on-site gift with their purchase. A social media campaign will highlight details of the venues and the promotional prizes on offer. With this Findlater & Co aim raise greater brand awareness and engage directly with the brand’s core customers.