FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
PAGE 3
Welcome to the Ninth Annual...
FASHION WEEK CLEVELAND! Who knew fashion could be this powerful?
lecture on WASPs in WWI, and a special appearance by Cleveland architect and Tuskegee Airman Arthur Saunders. FWC’s Art &
Fashion Week Cleveland, armed with the creations of a wide
Culture Educational Programs include “Retail’s Night Out!”, and
range of talented designers, will bring together a dizzying array
the Fashion Industry Film and Lecture Series.
of organizations within the city. Past participants have included the Cleveland Clinic Children’s Hospital, Cleveland Public Library,
You will not want to miss “GlamJam: Music & Fashion in the Rock
Cuyahoga County Public Library, Greater Cleveland Sports
City”. GlamJam will feature music, dancers, performance artists,
Commission, National Aeronautics and Space Administration,
instillation art, and a wearable-art runway event. Fashion Week
Inter-museum Conservation Association, Hard Rock Cafe - Music
Cleveland’s Designer Runway Shows will feature traditional,
Costumes Collection, Museum of Natural History, Crawford Auto-
industry-style runway events.
Aviation Museum, and the Chisholm Halle Costume Wing of the Western Reserve Historical Society. What is it about Fashion Week
Cleveland is known for its 3M’s: music, medicine, and museums.
Cleveland (FWC) that compels such a diverse group of organizations
Cleveland’s fashion week is a reflection of the city from which it comes.
to participate in the event? The answer has a great deal to do
Something that is uniquely Cleveland... reserved, educational, and
with FWC’s main focus as “the educational fashion week”, a driving
intelligent. This deepening of Fashion Week Cleveland’s strategic
force that has made FWC one of the top industry events in the
vision has made us absolutely unique and truly innovative, and we
United States.
believe those who sponsor and partner with Fashion Week Cleveland will share in our success. Cleveland... a smart city, on a Great Lake.
This annual convention and conference does not limit itself to runway events and parties; Cleveland’s fashion week incorporates
See you at Fashion Week Cleveland!
exhibits, films, lectures, and workshops at cultural and educational institutions throughout the city. FWC serves to inform consumers and industry leaders of the cultural importance and economic contributions of the fashion industry, and that is why fashion-industry bible Women’s Wear Daily calls us... “a regional phenomenon that’s become the nation’s third largest fashion week after New York and Los Angeles”. The vast selection of learning opportunities have included a seminar covering the form and function of space suits by the National Aeronautics and Space Administration’s Glenn Research Center, Ursuline College’s presentation on the influence of the military on fashion, the International Women’s Air & Space Museum
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
Donald C. Shingler Founder & CEO Cleveland Fashion Week
Cleveland Fashion Institute, Member Fashion Group International, Member Fashion Week Cleveland, Founder and CEO Cleveland Retail Commission, Executive Director Textile Art Alliance, Cleveland Museum of Art, Member
PAGE 4
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
PAGE 5
Design :: Education :: Retail PURPOSE & MISSION Fashion Week Cleveland (FWC) exists to inform consumers and industry leaders about the cultural importance and economic importance of fashion design, manufacturing, marketing, and merchandising. In addition to classic and creative runway shows, FWC incorporates exhibits, films, industry tours, seminars, and workshops in partnership with a diverse group of cultural institutions.
Six years ago, Donald Shingler made no mistake on the lake when he founded Cleveland Fashion Week... In step with the trends of this “new American city,” Cleveland Fashion Week reflects all the essence of Cleveland’s transformation, having gained the reputation as “the educational fashion week.” Francesco Di Maio :: International Designer Representative Fashion by Francesco Cleveland’s (Cleveland Fashion Week) schedule in May (2013) includes pop-up boutiques, wine and cheese parties (Retail’s Night Out! at the 5th Street Arcades) and a screening of Diana Vreeland: The Eye Has to Travel (Cleveland Institute of Art) documentary about the influential fashion editor of Harper’s Bazaar and editor-in-chief of Vogue. Emanuella Grinberg :: Journalist :: CNN Fashion Week Cleveland, a regional phenomenon that has become the nation’s third largest fashion week after New York and Los Angeles. Cecily Hall :: Reporter :: Women’s Wear Daily Regional fashion weeks (like Cleveland’s) are aspirational. I find something very refreshing and honest about them. If the sidebar is that restaurants and hotels get a lot of business, even better. Fern Mallis :: Founder, New York Fashion Week and Former Head of IMG Fashion It’s about design. It’s about education. It’s about retail business development in the American garment industry. Donald C. Shingler Founder and CEO :: Fashion Week Cleveland
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
Fashion Week Cleveland’s admirable commitment to the community is demonstrated by the incorporation of the area’s respected collegiate, cultural, and medical institutions to present high-quality exhibits, films, industry tours, seminars and workshops. This event fosters friendship and mutual understanding by introducing the work of American designers and informing consumers and industry leaders about the cultural and economic importance of fasion design, manufacturing, marketing, and merchandising. Sherrod Brown :: US Senator :: State of Ohio On behalf of the citizens of the City of Cleveland, I am honored to offer this proclamation designating the first week of May, as Fashion Week Cleveland in the City of Cleveland. Frank G. Jackson :: Mayor :: City of Cleveland Unlike other runway extravaganzas, Cleveland Fashion Week isn’t just about haute couture sashaying down the catwalk. Attendees get a behind-the-scenes look a the industry, thanks to an emphasis on education and culture. Holly Crawford :: Journalist :: Cleveland Magazine Cleveland Fashion Week is a valuable asset to the community, and we at Hahn Loeser & Parks LLP are very proud of our association with this great organization. James M. Drozdowski :: Hahn, Loeser & Parks LLP As a Cleveland-based business, we are proud to support Fashion Week Cleveland. We believe in the importance of helping design talent through community involvement and are thrilled to have a partnership with this great organization. Rick Bunka :: CEO of Dots
PAGE 6
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
Table of Contents Welcome to FWC Mission Statement History of Fashion Week Cleveland Schedule of Events Educational Programs Artists and Designers Cleveland’s Garment District Fashion Week Cleveland Staff Dear Cleveland Sponsors Pure Simplicity The Last of the Romantics Alpacas: Made in Ohio Under the Sea What Makes a Boutique Distinctive?
3 5 6 8 9 10 12 14 16 18 20 20 23 25 26
History of Fashion Week Cleveland The event began in 2002, when founder Donald Shingler created an evening of retail runway shows called the Cleveland Fashion Show. The focus was on garment retailing and downtown business development. In 2003, the wearable-art show, unclothed: A Mixed-media Runway Event, was introduced and in 2004; the moniker “Fashion Week Cleveland” was adopted. By 2005, what started as the Cleveland Fashion Show, had grown from a single evening of retail fashion shows to a series of style-related events.
Dr. Shingler further differentiated the event in 2008, with distinctive competencies unique to fashion week in Cleveland. What he created was the first and foremost educational fashion week in the United States. This served to expand Fashion Week Cleveland beyond its traditional runway shows, in partnership with educational and cultural institutions throughout the city. Fashion Week Cleveland now offers style-related programs at libraries, museums, universities, theatres, and other cultural institutions that are of interest to a wider range of industry insiders and the consumer public.
Fashion Week Cleveland, known in the United States as
American Flair 2249 Elm Street, Suite 402 Cleveland, Ohio 41113
“the educational fashion week”, is a series of educational, runway, and retail events held the first week in May in Cleveland, Ohio.
Advertising and Sponsorship American Flair :: (216) 241-8000 AmericanFlairMagazine.com
The Educational Fashion Week
Design :: Education :: Retail
Published Biannually :: Spring and Fall Cleveland’s Leading Life-style Magazine Copyright 2013 :: All Rights Reserved
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
Dr. Donald C. Shingler
Smile Art Center of La Place General Dentistry & Cosmetic Services SmileArtCenter.com :: 216.338.6700
PAGE 8
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
FASHION WEEK CLEVELAND 2013 :: SCHEDULE OF EVENTS Friday, May 3 :: Retail’s Night Out! :: 5:00 pm - 7:00 pm 5th Street Arcades :: 530 Euclid Avenue Saturday, May 4 :: GlamJam :: Music & Fashion in the Rock City :: 7:30 pm - 10:00 pm 5th Street Arcades :: 530 Euclid Avenue Saturday, May 4 :: Rock City After-Party :: 10:00 pm - 1:00 am DNA Level C Luxury Nightclub :: 618 Prospect Avenue Friday, May 10 :: Edu-tainment :: Documentary Film; Diana Vreeland: The Eye Has to Travel :: 7:30 pm Cleveland Institute of Art :: Cinematheque :: 11141 East Boulevard :: University Circle Friday, May 10 :: Artists’ Salon After-Party :: 10:00 pm - 11:00 pm L’ Albatros Brasseria :: 11401 Bellflower :: University Circle Saturday, May 11 :: Designer Runway Shows & Black-tie Reception :: 7:30 pm - 10:00 pm The Arcade :: 420 Superior Avenue East Saturday, May 11 :: Society After-Party :: 10:00 pm - 1:00 am Society Lounge :: 2063 E. 4th Street
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
PAGE 9
Art & Culture Educational Programs 2013 Retails’ Night Out! :: Friday, May 3 :: 5:00 pm - 7:00 pm :: 5th Street Arcades An entire city block of enclosed streets await you in the 5th Street Arcades :: Pop-up Boutiques :: Trunk Shows :: Sidewalk Sales International Foods :: Cash Bar :: Retail meets Happy Hour :: FREE
Documentary Film; Diana Vreeland: The Eye Has to Travel :: Friday, May 10 :: 7:30 pm The Cleveland Institute of Art ‘s Cinematheque will host one of Fashion Week Cleveland’s educational programs’ the documentary film Diana Vreeland: The Eye Has to Travel. “The first thing to do, my love, is to arrange to be born in Paris. After that, everything follows quite naturally.” Diana Vreeland arranged for herself to be born in Paris in 1902, at the end of the Belle Époque. The smart set waltzed through her parents’ drawing room, and her life went uphill from there. DIANA VREELAND: THE EYE HAS TO TRAVEL is a marvelously entertaining look at the woman who was a fashion icon throughout most of the 20th century. As fashion editor of Harper’s Bazaar, editor of American Vogue and consultant to the Costume Institute at the Metropolitan Museum of Art, D.V. was a lifelong visionary. Told largely by Diana herself, in interviews with raconteur George Plimpton, the film incorporates reminiscences by fashion deities from the 60s and beyond. Loved by many, feared by more, Diana had an outsized personality and was known for her witty aphorisms. This movie is as gorgeous as one of her famous December issues. D.V. would have loved its pizzazz. Tickets are $9 and $7 (for students) Cleveland Institute of Art :: Cinematheque :: 11141 East Boulevard :: University Circle
Artists’ Salon After-Party The film will be followed by an industry discussion and official after-party salon at: L’Albatros Brasseria :: 11401 Bellflower :: University Circle :: FREE
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
PAGE 10
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
Artists of Fashion Week Cleveland Fashion Week Cleveland combines art, fashion, and music. We spend a great deal of time searching for talented performers who complement our “stylish” events. Collaborations between entertainers and fashion designers is nothing new, just look at the costume collections of the Hard Rock Cafe’ and Rock and Roll Hall of Fame and Museum. Fashion influences music. Music influences fashion. Performances at international fashion weeks are a growing trend in entertainment. Leading artists expand their brand and audience in collaborations with fashion weeks. Become a part of this great fusion of fashion, art, and music!
GlamJam :: Fashion & Music in the Rock City Saturday, May 4 :: 7:30 pm Music DJ Impure Kristy Kline Jenna Fournier Misty Gonzales Polina Kourakina
Performance Art Billy the Artist 216 Beatriders KB & Carmen Tango Burlesque by Bella Sin Fire & Spin by Nelly Gertsberg Wearable Art by Amanda Richards Henna Body Art by Kristina Habereck Jasmine Dragon Aerial Fabric Dancing Runway Hair and Makeup by Kreate Studio Body Painting by Carmella Benware & Amanda Destro
Gourmet Food Trucks Nosh Box Fired Up Tacos Touch Supper Club I cannot write in verse, for I am no poet. I cannot arrange the parts of speech with such art as to produce effects of light and shade, for I am no painter. Even by signs and gestures I cannot express my thoughts and feelings, for I am no dancer. But I can do so by means of sound, for I am a musician. W.A. Mozart :: Composer and Musician No change in musical style will survive unless it is accompanied by a change in clothing style. Rock is to dress up to. Frank Zappa :: Composer and Musician
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
PAGE 11
Designers of Fashion Week Cleveland Fashion Week Cleveland (FWC) incorporates exhibits, films, lectures, and workshops at cultural and educational institutions throughout the city. FWC serves to inform consumers and industry leaders of the cultural importance and economic contributions of the fashion industry and that is why “fashion-industry bible” Women’s Wear Daily calls fashion week in Cleveland “...a regional phenomenon that’s become the nation’s third largest fashion week after New York and Los Angeles”.
Designer Runway Shows & Black-tie Reception Saturday, May 11 :: 7:30 pm Special Performance by Brian Murphy & Leslie Miller of Verb Ballets
Designer Runway Shows 9:00 pm :: L. A. Gaitors :: Shoes by Leanne Hautala 9:10 pm :: Bae Rae :: Phoebe Kao 9:20 pm :: Lindsay Marie :: Lindsay Adams 9:30 pm :: Art of Cloth :: Rose Corrick 9:40 pm :: Sorjet :: Soreyda Benedit Begley and Jeuarlet McClanahan 9:50 pm :: Modern Fashion :: Amanda Renee 10:00 pm :: Jae Jarell Menswear 10:10 pm :: Lotty by Lotty Lewis
You can even see the approaching of revolution in clothes. You can see and feel everything in clothes. Diana Vreeland Editor of Harpers Bazaar Editor-in-Chief of Vogue Consultant to the Costume Institute of the New York Metropolitan Museum of Art
• Developing Cleveland’s Retail Triangle • Promoting fashion design and merchandising • Creating a vibrant downtown shopping experience
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
PAGE 12
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
THE GARMENT DISTRICT - A Brief History Dr. Donald C. Shingler
They could mix and match these shirts with the existing suits in their wardrobe. Other apparel companies included D. Black and Company, Klein, Lichtenstader and Company, Hart and Company,
Cleveland - New York – Paris. Three cities can claim a history
Printz-Biederman, the Dalton Company, Bamberger-Reinthal, Keller-
as leading garment districts. They are Cleveland, New York, and
Kohn, Lampl Knitwear, and Majestic Knitwear.
Paris. The Cleveland Garment District began in “the flats” area of Cleveland and soon established itself in what is now called the
Today the White Sewing Machine Company is Viking-White
Warehouse District. In fact, the historic buildings of this vibrant
Sewing located in Westlake, Ohio.
entertainment district owe their existence to the booming Cleveland
manufacturing plant is in Brooklyn, Ohio.
apparel industry. Joseph and Feiss was at 82 Superior. They merged
office in Akron, Ohio. Bonne Bell’s corporate headquarters is
with Van Heusen in 1966 and were purchased by Hugo Boss in 1989.
located in Lakewood, Ohio and fabric retailer JoAnn Fabric
Richmond Brothers began in 1879 and became a manufacturer and
and Craft Stores is in Hudson, Ohio.
retailer of men’s suits. The H. Black Company produced WoolTex
find the offices of International Management Group (IMG),
brand coats for women. Bobbie Brooks was founded in the Bradley
producer of New York and Berlin fashion weeks. The Cleveland
Building on W. 6th, then called Bank Street. By 1860 Cleveland
area is known for its vibrant community of fashion designers
had a significant ready-to-wear industry that would last one hundred
and top colleges of fashion design and merchandising.
years. In 1910, nearly one in five Cleveland girls entered the sewing
The region is home to Kent State, one of the nation’s top
trades. At its peak the Cleveland apparel industry was a $50 million
fashion schools, and a great many emerging American designers
industry, a $1 billion industry in today’s dollars. At this time, nearly
have been featured in Fashion Week Cleveland. They include
7% of all Clevelanders worked in the apparel industry.
Nary Manivong, whom Women’s Wear Daily proclaimed a
Hugo Boss’s American Vera Wang has an
In Cleveland you will
“designer to look for”, designer Wendy Pepper of Bravo network’s White Sewing Machine Company came to Canal Street
Project Runway, and design house MoMo Falana, whose collection
on the West Bank of the flats from Massachusetts in 1866.
was worn by Sarah Jessica Parker on Sex and the City. Christopher
They soon expanded into a large factory, now converted lofts known
Boyle launched his new line of dresses at Fashion Week Cleveland
as the Apartments at Nautica. White, sewing machines, came here
2010. As a freelancer, Christopher has designed clothing for Jessica
during the industrial revolution as the garment industry took shape.
Alba, Miley Cyrus, Alyssa Milano, Britany Murphy, Ashanti, Monique
The Standard Sewing Machine Company was founded in Cleveland
Colman, and Mischa Barton. He has designed for many labels
and was later purchased by Singer. Along with Standard and White;
including the Patty Park Agency, Level Red, LaurenaSarbu Couture,
the Leader, Star Shuttle, and Wilson sewing machine companies
and Ntnse Jeans. He collaborated with Elie Saab of Paris in creating
called Cleveland home. Hat, coat or cloak manufacturers, and wool
hand beading for Lorena Sarbu Couture. Mr. Boyle has designed
manufacturers such as the Lion Knitting Mills and the Cleveland
private label collections for Banana Republic, Eclipse Noir, Charlie M.,
Worsted Mill Company became important additions to the Cleveland
Kitson, Arden B., and Agents for Modern Living. Christopher was
garment industry. The Ohio Knitting Mill was located at 4170 Perkins
the creator of the clothing line Mblem by Mandy Moore.
Avenue near E. 41st. Federal Knitting was located in Ohio City at W. 28thand Detroit Avenue.The Lion Knitting Mills became famous
The industry in Cleveland had a good run between 1870 and 1970,
for their wool Varsity Award-Letter Sweater and their U.S. Navy
and while garment manufacturing becomes a part of Cleveland’s
Watchcap. They began manufacture on Power Avenue, and then
past, great new business opportunities for fashion design and
moved to W. 25th in Ohio City. In the 1960’s Lion switched from
education are taking shape. A growing appreciation for the art of
wool to cotton manufacturing and began producing cotton sweaters
design has arrived and our region has the art institutions, schools,
for such retailers as Brooks Brothers, Eddie Bauer, L.L. Bean, and Saks
and design firms that lead many to believe that Cleveland has the
Fifth Avenue. Lion brands included Arrow and Hathaway shirts. The
potential to become a design center. Cleveland’s future may be one
L.N. Gross Company was one of the first in the American garment
of taking a leadership role in the combined fields of architectural,
industry to establish an assembly-line for the manufacture of apparel.
industrial, graphic, fashion, interior, ergonomic, and green design.
Their specialty was women’s shirtwaists. These shirts offered
Our destiny may be that of designing our own future.
women an affordable way to add variety to their suits.
– Donald C. Shingler
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
PAGE 13
PAGE 14
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
Staff :: Fashion Week Cleveland Administration Erin Dodson :: Administrative Coordinator Baroness Maria von Alvensleben :: Chair, Executive Advisory Committee Ronald Patterson :: Operations Director Nikki Reid :: Operations Coordinator Donald C. Shingler :: Director of Strategic Partnerships Artistic Directors Ernest E. Brown :: Senior Artistic Director Ann Elder :: Artistic Director :: Designer Runway Show Kristen Ferrante’ :: Artistic Director :: GlamJam Festival Public Relations Julie Neil :: Communications Director Devin P. Barrett :: Blogger Relations Coordinator Nod Relgnihs :: Social Networking Coordinator Event Manager Damonique Leggett Assistant Event Managers Lisa K. Hjelt Danaysia Taylor Shawn Gerver Khristopher Wheeler Educational Programs Donald C. Shingler :: Educational Programs Director Nora Custer :: Alpaca Initiative Coordinator Community Relations Erin Dodson :: Retail Buyer Coordinator Chyla Marshall :: Bridal Boutiques Coordinator Erin Dodson :: Jewelry and Accessories Coordinator Nicole Johnson :: Developer and Realtor Relations Coordinator Karen Palm :: Civic Relations Coordinator J.M. Antonio :: Corporate Relations Coordinator Talent Coordinators Erin Dodson :: Designer Coordinator Matthew Douglas :: Artistic Coordinator Alexandra Russo :: Model Coordinator Alicia Zion :: Model Coordinator Sponsorship Sales Christian Webb :: Account Executive :: Corporate Sponsorships Program Advertising Sales Christine Bucknell :: Program Advertising & Exhibitor Sales Hair and Makeup Kreate Studio :: GlamJam :: Music & Fashion in the Rock City Bangs Salon :: Designer Runway Shows Hospitality Partnerships Jackie Welch :: Champagne Coordinator Patricia Wolanski :: Chocolates Coordinator
527 Prospect Avenue East (216) 443-9043
Silent Aution Program Elizabeth Ramsey :: Silent Auction Coordinator Sandra Vilevac :: Silent Auction Coordinator Website Design Ronald Deus :: Website Programmer :: NetXInternet Consuelo Yuisa Dixon :: Website Designer :: NetXInternet Graphic Designer Eric Hancsak :: About350.com
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
PAGE 15
PAGE 16
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
Dear Cleveland, You know the dog-year thing, seven dog-years for every humanyear? We’d argue that a similar math applies to cities, i.e. 10 city-years for every human-year. So, Cleveland, it’s time to begin celebrating your 21st birthday! You’re “coming of age.” You’ve done so much already, but what are you going to do with the rest of your life? Perhaps the best way to look forward is to take a moment to look back -- to combine the old with the new -to blend what was with what might be -- and to imagine the future. Looking back, you were special from the start, Cleveland. You were born with many gifts: abundant fresh water, a mighty river, bountiful natural resources and plentiful land. You were the proverbial right place at the right time. The Firelands tract of the Connecticut Western Reserve served as refuge for the displaced people of the East Coast during the Revolutionary War. Despite your tender age, you had the ability to inspire and comfort people. You opened your heart and welcomed newcomers through the front door. You became the gateway to the Wild West. In the 19th century, you were still young, Cleveland, but your raw talents were apparent, and they served you well. Your blend of natural resources, enviable location, and burgeoning population positioned you to excel in agricultural production. Ultimately, that agricultural prowess led to success in the merchant trade. You did well, and learned much about business. In the 1900s, the Industrial Revolution recruited you, Cleveland. You were recognized for your entrepreneurial aptitude, innovative capacity, ability to adapt swiftly,and perchance for making good stuff. The world had a huge appetite for the commodities you made. For a still young city, you were well beyond your years. As Dr. Seuss would say: Oh, the places you’ll go! As you matured, Cleveland, you learned that life isn’t “all about you,” that there were citizens less fortunate. And you decided to do something about it. You enriched culture through the arts, advocated philanthropy through the nation’s first community foundation, erected institutes of higher learning. So, Cleveland: You have been on a roll, It’s the 21st Century, You are 21 years old in “city years, You are a grown adult,” And, you are on your own. The tricky thing about your tale is that the game has changed -- completely. What once was guaranteed to work no longer does. There are things you need to unlearn. Sure, being located on one of the world’s largest reserves of fresh water
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
is, always has been, and will continue to be a huge asset. In fact, if you play your cards right, Cleveland, fresh water may be your next ace in the hole. But you can’t put all your eggs in one water bucket. You need to diversify -- to assemble a broad mix of both physical and virtual assets. Your success now depends, more than ever, on your ability to affect change elsewhere. Everywhere. Value in today’s world increasingly is a function of bits, bytes and ideas… not just raw materials, goods and services. Goods are still good, just not good enough. Manufacturing has become a modern-day amalgam of materials and assembly, plus science and technology. Witness direct digital manufacturing -- also called 3-D Printing -- that produces fully functional parts straight from digital data. So, this is your inflection point, Cleveland, when you begin to change course. How do you do it? You start by taking stock of what you’ve got. Here’s what’s made you great: You’ve always been a pioneer: Resourceful. Bold. Brave. You didn’t copy -- you created. The things you made didn’t exist prior. You had “super-vision” about what could be. You constantly asked what if... with a visionary eye toward the future. Then, you made it happen. Lord knows you have thick skin. You didn’t care what people thought or said about you. You did what you felt was right - even if it sounded crazy. You didn’t defend or protect your successes or your failures. You looked forward not back. If you did look in the rear-view mirror, it was only to learn from your mistakes, to inventory what worked, what did not, and to correct your path accordingly. You have been hospitable. You opened your arms to people from all over the world. Those who did come felt welcomed, and they became your greatest asset. You didn’t find easy comfort in success. You realized that what worked one day wouldn’t necessarily work the next. You weren’t afraid to experiment, to adapt, to move on. You knew the moment you rested comfortably on your laurels was the time to change. (continued on next page)
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
Dear Cleveland (continued), You realized that to be great, it couldn’t be about you. Redmond, in Washington state, is known, in large part, because Microsoft con centrates on making software. Monterey benefits from TED conferences because TED fuels world-changing ideas. It’s not about Redmond or Monterey. In today’s global landscape, this region is no longer just Northeast Ohio: it’s now defined by an area from Chicago to Cleveland to Toronto. You leveraged what wasn’t there. Today, developing countries in Africa build only wireless infrastructure for communications. They skip the landlines altogether. In many ways, their asset is the fact that there isn’t something already there. There are things you don’t have, Cleveland. Leverage them. The future is bright. Now is the time to do something dramatic that changes the world. No more East Side versus West Side. No more black or white. You’ll have to get used to grey. Okay, you’re already used to grey… skies, that is. Leverage those grey skies and your “crappy weather.” Guess what? It’s cold in places like Chicago, Amsterdam and Quebec City, too. They embrace it; run with it. Some cities build hotels of ice, erect cafes on frozen canals. You can too. You can even do better. It’s up to you, Cleveland. The past informs -- but it does not define.
This article was written by Craig and Sue James; co-founders of Cat-Strat. Published courtesy of FreshWaterCleveland.com and Cat-Strat.com
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
PAGE 17
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
What it Takes… to be a Top Salon Kenneth Novak
The days of big factory, chop shop, salons are over. People want to be heard and understood. They want a place in which they can relax and feel comfortable. The more hi-tech and hi-stress the world becomes, the more high touch and high attentive our industry must be. Attention to detail is important, from the time the client reserves their first appointment, to the time in which they book their second. It is important to have a stylist who truly listens; one who offers new ideas and ways to update ones look and within their comfort level. For the best experience, a salon should have the philosophy that education is paramount. Stylists at top salons are constantly educating themselves on the latest trends and techniques in cutting, color styling, and makeup. They take continuing education courses and participate in events that focus on creativity and innovation. Top stylists know how to educate clients as to how they might recreate their look when they leave the salon. Top salons offer the best in product, product information, and styling techniques. You should be able to leave the salon with the knowledge and ability to re-create your look at home. At my salon, Kreate Studio for Hair, Beauty and Well-being, our team receives quarterly advanced education from industry leaders. We also host VIP customer events. These events are designed to share knowledge with our clients. When you visit Kreate Studio, you are made to feel important. The team anticipates your needs and does so with impeccable hospitality. We offer many amenities that enhance your experience; relaxing organic oil scalp massages, organic mini facials, and hand/arm massages. We also provide a complimentary blow dry consultation, makeup touch-up for women, and lip nutrition for men. These are the amenities that one can expect from a top salon. Kenneth Novak, Owner/Elite Stylist, Kreate Studio; An Official Salon of Fashion Week Cleveland
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
PAGE 19
PAGE 20
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
Pure Simplicity
The Last of the Romantics
Alicia Crabtree
Alicia Crabtree
There is something to be said for a simple blouse and a tailored trouser. Katharine Hepburn was famous for sporting the couture look. Sometimes all we have to do is simplify things. This season, clean lines with bold color and smart tailoring epitomize bare minimalism. Fashion names such as Céline, Calvin Klein, and newcomer Yang Li have stripped down the basics and created crisp shapes with streamlined silhouettes. Luxurious fabrics and feminine details add something unexpected to the workroom basics.
The most memorable heroines for me are not the ones wielding knives or guns or the ones dressed in skin-tight cat suits. To me, a heroine is a brave, kind-hearted, noble woman with extreme intellect and courage. A heroine is brave and ladylike and uses her feminine wiles to the best of her ability. She is graceful and beautiful and doesn’t apologize for her bold intelligence. The likes of Jane Austen’s character of Elizabeth Bennet or famous actresses Audrey Hepburn and Grace Kelly come to mind.
Minimalistic genius Jil Sander has designed a green shortsuit reminiscent of the 1950s working girl but with sharp tailored details and barely-there tap shorts. Meanwhile, Yang Li is creating his own silhouette with precision-cut angles that somehow manage to create the appearance of oversized opulence. A breathtaking look from his debut collection includes a floor-length, white sheath dress paired with an unexpected black, skater-boy vest (cargo pockets included).
For the spring and summer seasons, noble heroines and storybook beauties play the role of muse for the design houses of Giambattista Valli, Dolce & Gabbana, and Christopher Kane. Vintage lace and rich textiles pair beautifully with feminine silhouettes to create a delectable tea-party-inspired ensemble.
The best affordable runway-inspired pieces available include a toxic yellow shortsuit from H&M (shorts $34.95; jacket $49.95) and the 7th avenue sateen slim crop trouser from New York & Company ($42.95). And for a simplistic dress, Dots has created a great white pleated tank dress ($19.80). Another favorite is the sparkle & fade open back chiffon blouse from Urban Outfitters ($59).With popping cutouts in the back and eye-candy colors, this look is clean and bold. Accessories, like the clothing, have been minimal. Silver is definitely the go-to metal for the simplicity trend. Pandora has created a silver moonstone ring, also available with a carnelian stone. While Hermès has put out a stunning, basic black, onyx-faced wristwatch. Ongoing trend: black and silver. There are beautiful, simple silver pieces everywhere you turn. I’ve found, however, some of the best and most affordable. Forever 21 has created a unique, cutout hinge bracelet in silver ($7.80) and a black, rhinestone encrusted watch ($17.80). A great colorblock link necklace in silver and black can be bought at Dots ($8.80). While a stunning silver collar necklace ($5.95) can be found at H&M along with a 12pack of earrings in black, silver, rhinestone and white ($5.95). So smarten up your basics and add a touch of sleekness by simplifying your necessities. Alicia Crabtree is a fashion writer and blogger TheTreesRoots.tumblr.com
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
AlexandreHerchovitch stunned audiences with his pastel yellow, silk frock, reminiscent of the days of Doris Day. While GiambattistaValli created this vintage-looking, jewel-encrusted overcoat that even Jackie Onassis would have been envious of. Some runway-inspired pieces include a fantastic floral print skirt from East 5th at JCPenney ($20) and Banana Republic’s Kelly green cardigan ($89.50). Some steals can be found at New York & Company with their pink pencil skirt ($34.95) or at Forever 21 with their black and white contrast cable knit cardigan ($22.80). Accessories for every lady include vintage jewelry, pearls and dramatic yet tasteful pieces with color. And jewels are always encouraged! An overly-encrusted cuff bracelet was a focal piece of the Chanel 2012 resort collection. When accessorizing, keep in mind, less is always more. Stick to one statement piece of jewelry so as not to overpower your outfit. Some of the best runway-inspired steals include Adja Kibur at Ruby Lola’s rose ring ($6.50) and Forever 21’s vintage jewels necklace ($12.80). Looking for some stand-out earrings? Try Charlotte Russe, where you can snag a pair of looped bling teardrop earrings for next to nothing ($6). And as Audrey Hepburn once said “For beautiful eyes, look for the good in others; for beautiful lips, speak only words of kindness; and for poise, walk with the knowledge that you are never alone”. Alicia Crabtree is a fashion writer and blogger TheTreesRoots.tumblr.com
THE SHARKS ARE HERE!
PAGE 22
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
Alpacas: Made in Ohio Nora Custer-Haberbusch
Since the 1980s alpacas have been popping up across Ohio on small plots of land or even larger farms that have switched their focus from either cattle or vegetables. Alpaca fiber (not wool) is a luxurious fiber comparable to the fineness of cashmere and has been described as buttery soft on the skin. The alpaca industry has been described as a “cottage” industry because of its current size and impact on the economy. The industry has a difficult time competing against overseas operations that are either strongly industrialized or marketing synthetics at much cheaper prices. There are,however, many small mills across the U.S., including Ohio. There are also many knitting studios and textile artists and designers that work to advance the manufacture of alpaca knitwear. The first time I had seen an alpaca sweater worn was in Arizona in 90-degree heat. A man was working on his farm while wearing an alpaca sweater. I was surprised by the sight, and wondered how he kept from overheating. He proceeded to explain the benefits of the alpaca fibersbeing hollow; they allowed his body to “breathe” while he was working and thiskept him cool. He proceeded to explain that in cooler months the fibers are similar to insulation and keep him much warmer and dryer than a cotton or wool sweater.
PAGE 23
2004. Examples the fiber product at Morning Star Fiber include yarn, felt, clouds, and batts. This is not the finished product,artisans or knitters creategarments like hats, gloves, scarves and much more. Ohio breeders often have a farm store or attend art shows where they sell items created from their own fiber. Ohio no longer has any large industrial knitting factories. National records indicate Ohio has the most alpacas, but no large-scale manufacturing of finished product. In the Cleveland area one of the last knitting mills was called Ohio Knitting Mill which opened in 1912 and closed in 1990 due to a decreased demand of locally made knitwear versus inexpensive imported knit goods. As alpaca farms have been popping up across the country, so has an awareness for the luxurious look and feel of the fiber. Actresses Scarlett Johansson and Minnie Driver are featured in recent Oxfam Collectioncommercials referring to alpaca apparel as “urban chic”. These commercials, and the efforts of the American alpaca industry,and the appearances of alpaca garments on the fashion runways of the world, further the message of alpaca as a luxurious and sustainable fiber.
Nora Custer-Haberbusch is a graduate from Kent State University and the Academy of Art in San Francisco. Nora is the creator of OhioFashionista.
Small mills in Ohio such as Morning Star Fiber in Applecreek, owned by the Christensen family, have been working with alpaca fiber since
com and the president of the Ohio Alpaca Breeders Association. She is the owner of Custer’s Alpaca Farm.
History by Year 2002; Donald Shingler brings back the classic, big-city “retail fashion show” concept. Dr. Shingler offers the event as a way to showcase, a long suffering, downtown Cleveland, he calls his event; The Cleveland Fashion Show. 2003; On May 7, 2003, Donald Shingler announces, in a Plain Dealer newspaper story, that a corridor along Euclid Avenue will one day become Cleveland’s retail and garment district. Fashion designers, rather than retailers, show their work in the first ever; direct-to-consumer runway shows in the United States. 2004; The first regional fashion week is established in the United States, it is called Fashion Week Cleveland. 2008; The event becomes known as “The Educational Fashion Week”; this is a distinctive competency unique to Cleveland’s fashion week. Women’s Wear Daily, the international fashion-industry bible, proclaims that Fashion Week Cleveland is one of the most significant industry events in the United States. 2013; Developer Richard Pace and Founder Donald Shingler collaborate in focusing the events of Fashion Week Cleveland on downtown retail development. Fashion Week Cleveland opens its corporate office in the 5th Street Arcades on Euclid Avenue. 2013; Referring to Fashion Week Cleveland’s educational programming and business development aspects, CNN reports upon the importance of a “regional fashion week”. In the same piece, Fern Mallis, former head of IMG Fashion and former president of the Council of American Fashion Designers, speaks as to the benefits of such an event. 2014; Fashion Week Cleveland celebrates its 10th Anniversary; 2004 - 2014.
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
PAGE 24
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
DOMitAliA | KuKA | EKOrnEs | B.D.i. | BErnHArDt | MOrOni lAzAr | KlAussnEr | King HicKOry | innOVAtiOn Tempur-Pedic | Beautyrest | Natural Latex
This is You 7835 Mentor Ave. • Mentor, OH 44060 • 440.205.1755 • metrohomeohio.com
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
Under the Sea Alicia Crabtree
Ever since I was a little girl, I’ve dreamt of splashing around in crystal blue waters like the Little Mermaid or one of her many sisters. I would come up with a magical name and a color to assign to my glittering tail. And of course, I would have numerous talking crustaceans and fish bubbling around me. Little did I know when I grew up I would be able to dress like my fantasy. This season mermaids and water babies have been the inspiration of such fashion houses as Alexander McQueen, Versace, and Giambattista Valli. Confectionary pastels and colored lace with a dash of whimsy captivated audiences, while sea prints and tidal motions seemed to bring pieces alive. Flowing materials with widenetted fisherman’s sweaters grounded the magic until the lights caught the hint of shimmer intertwined throughout the netting. Some of the most eclectic pieces included Chanel’s coral-inspired silicone-and-leather handbag and Versace’s skirt with a psychedelic take on illustrated sea creatures. My favorite affordable runway-inspired pieces include a coral-colored lace blouse from J.Crew($148) and a pair of aqua brocade shorts from ASOS ($72). Looking for a few steals? Check out the staring at stars lace bell-sleeve dress from Urban Outfitters ($49) or the relaxed net sweater from Forever 21 ($22.80). Accessories for this trend resemble sunken treasure.
Chunky gold pieces are being paired with airy
pastels and pearlescent gems. It’s a treasure hunter’s dream. Designers
have
brought
out
their
inner-child
while
designing jewelry inspired by the sea. Van Cleef & Arpels and Henri J. Sillam at The Peninsula Beverly Hills created ornate jewel-encrusted broaches of various sea life while Alexander McQueen constructed a pearl ring engulfed in old gold. One of the great affordable runwayinspired jewels is a pearl and gold sunburst necklace from J.Crew ($68). Steals in jewelry are everywhere this season, but some of the best include an asymmetrical cut cuff from Forever 21 ($6.80), a gold chain necklace ($17.95) and a gold starfish ring ($3.95), both from H&M. The shimmer and beauty of this trend just might make you believe in magic once again. Alicia Crabtree is a fashion writer and blogger TheTreesRoots.tumblr.com
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
PAGE 25
PAGE 26
FASHION WEEK CLEVELAND :: OFFICIAL PROGRAM
What Makes a Boutique Distinctive? Kelly Cvijovic
as you move throughout the store. Adding to the shopping experience, the owners reward customers with special discounts, special orders, and private shopping parties that include snacks and beverages. Wicked Sugar is located at 10252 W. 130th
Many of us desire to own fabulous pieces of jewelry, handbags,
Street in Strongsville, Ohio.
clothing and shoes that make us stand out from the crowd. There is much joy in being asked, “Where did you get that!?” The answer
B. Lux Boutique is owned and operated by two friends; Lia Kalin
usually entails a story about a wonderful boutique. What goes
and Michelle Schener. Their motto and vision is Be Fun, Be Flirty,
into creating a place to shop that is like no other? What makes a
and Be Fabulous! B. Lux offers trendy apparel, accessories and
boutique distinctive?
shoes. They too, provide a distinctive shopping experience to their customers where they can find a unique selection
Distinctive boutiques already set themselves apart from mass
of clothing, shoes and accessories in an enjoyable, flirty and
retailers in that they offer specialized products and services.
fabulous atmosphere. Lia and Michelle believe you should have
Boutique owners strive to distinguish themselves by selling
fun with your wardrobe, and shopping in their boutique is like
unique items, offering elite service, and targeting a niche market.
shopping in your girlfriend’s closet! B. Lux Boutique is located at
Distinction from the ordinary means thinking outside of the box
46 Park Lane in Hudson, Ohio.
in every aspect of running a business. One of the great things about a boutique is that the owners are most likely there on a
There are tons of retailers across the world, but nothing compares
daily basis. Customers get to interact with the individuals who
to a boutique. Next time you are in pursuit of a new addition to
live and breathe what their business is all about. The one-on-
your wardrobe be sure to check out a local ‘distinctive boutique’.
one conversations and attention given in a boutique environment
Cleveland is full of talented and trendy individuals who are eager
creates extraordinary customer service. A distinctive boutique
to share their knowledge and passion for fashion with the world!
is one that offers up a product so unique and one-of- a- kind that it urges you to come back for more! Sourcing and creating products that cannot be bought by the masses is the heart of
Kelly Cvijovic is co-owner of Wicked Sugar Fashion Jewelry & Accessories and a graduate of the merchandising program at Kent State University.
a boutique retailer. By having a large assortment of different merchandise categories and limiting the quantities of each style, a boutique can distinguish itself from the rest. Knowing the market and your customer is a key element in servicing the needs of a given area. Distinctive boutiques create an atmosphere that is inviting and enticing, presenting products so interesting that you “just have to have it”! Wicked Sugar Fashion Jewelry & Accessories, LLC, owned and operated by sisters’ Kelly and Katie Cvijovic, has succeeded in capturing a market selling trendy and individualistic pieces of jewelry, scarves, handbags, accessories and gift items. A major element of what sets Wicked Sugar apart from other distinctive boutiques is their affordability. Kelly and Katie have created a boutique where women can accessorize themselves from head to toe in distinctive pieces without breaking the bank. Wicked Sugar’s décor and color scheme sets the ambience to offer customers a “Wicked” personalized shopping experience in a chic environment. Its “bling and Sugar” displays are eye catching
AMERICAN FLAIR :: MAY 2013 :: SPECIAL EDITION
1306 West 65th Street (216) 281-6500