2009 ImageMakers Media Planner

09

2009 media planner 2009 media planner 009 media planner

ImageMakers willbe beread readby byover over 17,000 17,000 commercial makers suppliers, ImageMakers will commercial image makers and suppliers, geMakers will be read by over 17,000 commercial imageimage makers and and suppliers, a specialized forum for information information exchange, professional development, andand provides a specialized forum for exchange, professional development, rovides a provides specialized forum for information exchange, professional development, and and and advertising opportunities for the industry. advertising opportunities for the industry. tising opportunities for the industry.

Enhance Your Profile in Canada’s Commercial Image Making Resource Guides ImageMakers is the premier publication for the Canadian sign and image making industry, and is the leading source professionals turn to for information on new technologies, trends, and legislative developments. Our comprehensive guides are valuable resource tools that give unprecedented access to industry insiders.

In today’s climate of economic uncertainty it’s more important than ever to stay informed with accurate and useful information that will ensure you gain a competitive edge.

ImageMakers is published quarterly, together with the Consac Show Guide, and provides relevant and practical content.

Readers rely on ImageMakers to improve their businesses – from sourcing suppliers and manufacturers to catching up on the latest industry news. Each of our resource guides are loaded with information that influences the decisions of industry leaders and creates value for your advertising dollar.

This year, ImageMakers introduces new and improved columns on: Internet Marketing How to maximize your website as an effective selling tool Green Technology The latest innovations and challenges facing the industry Creative Genius Inside the world of sign artists and design engineers ImageMakers will continue to provide reader favourites including the SAC member profiles, and news and views that will keep you informed of what’s happening in the industry throughout North America.

About SAC-ACE Since 1955, the Sign Association of Canada, (SAC) has actively worked to improve the status of our members in the sign and image making community.

SAC works to promote, protect and enhance our members’ interests through a wide variety of transformative initiatives. We provide lasting and valuable contributions to all the communities we serve.

The rapid and emerging technologies now available in the commercial marketplace have dramatically changed and expanded the way we do business. The Sign Association of Canada recognizes these trends and technologies and so acts to form strategic partnerships with related industries and associations in the design, supply, and manufacturing of commercial images.

At the heart of SAC is a group of people who are committed to helping improve the industry at a time of constant change.

Now, to better meet the evolving needs within our industry, SAC has partnered with the following organizations: The Canadian Chamber of Commerce The World Trade Organization (WTO) l Canadian Standards Association l Society of Environmental Graphics and Design l International Sign Association l United States Sign Council l Industrial Fabric Association International l Point-of-Purchase Association International l The Canadian Society of Association Executives l l

ImageMakers - The most informative resource guides in Canada

Covering current issues, resources, strategies, trends, profiles and technologies Published four times a year, ImageMakers is distributed to over 6,000 sign and image making professionals, and has a readership of over 17,000. Editorial content is produced in consultation with the association membership and numerous international experts.

Regular Features and Columns:

Coming in 2009!

Fascinating Facts & Figures – Little known industry facts

Virtual ImageMakers will be available electronically and circulated to thousands of industry stakeholders each month. For information visit www.sacimagemakers.ca.

Industry Pros – SAC member profiles Sign of the Times – Industry news, calendar of events Business Strategies – Internet marketing techniques Lasting Images – Profiles of artists and design engineers The Grass is Always Greener – The challenges facing the industry to ‘Go Green’

More readers hang on to our guides than any other industry publication, giving your advertising message a greater impact.

Spring 2009

Summer 2009

Exciting showcase of new technologies and products impacting the sign and image making industry

The most-sought-after ‘Go-To’ reference guide for sourcing manufacturers and suppliers of image making components

Booking Deadline: Wednesday February 25, 2009

Booking Deadline: Wednesday April 22, 2009

new trends & Technology digest

Emerging trends and new technologies in sign and image making:

New products Wide-format printing l Innovations in LEDs l Software updates l The ‘Green’ scene l l

ANNUAL BUYERS’ GUIDE

The industry’s most trusted, detailed compilation of both

l

manufacturers’ and distributors’ products, including all materials, software, and services used in the production of commercial images l Comprehensive company descriptions and industry category indexes for ease of use l How to save on Ink

CONSAC ImageMakers 09 Trade Show & Conference

Special Feature: Maintaining and preserving historical signs

Where Tradition Meets Innovation

Special Feature: Tapping into suppliers - Making your vision a reality

CONSAC SHOW GUIDE Booking Deadline: August 19, 2009 Fall 2009

INDUSTRY RESOURCE GUIDE National Directory of Image Makers & Installers Booking Deadline: Wednesday June 24, 2009

l l

l l l

Exhibitor listings complete with profiles Floor plan, show conference schedule and networking events Sponsor profiles Speaker biographies Industry award nominees

Winter 2009

ANNUAL STATE OF THE INDUSTRY ALMANAC An in-depth look at the year that was Booking Deadline: Wednesday November 18, 2009

CONSAC 09 wrap-up Profiles of CONSAC award winners l The year in review l (SAC) State of the union l A look at routers/cutters and lasers l 2010 Vancouver winter games l

l

Detailed geographical listings of all manufacturers of

finished commercial images and installations, and site survey networks l Comprehensive reference guide of critical issues l Key phone numbers including websites of all regulatory agencies across Canada l Navigating the landscape with wayfinding signs Special Feature: The versatility of digital signage

l

Special Feature: Signs of the XXI Olympic Winter Games

ImageMakers - readership No other resource guides reach a greater audience of readers in the industry than ImageMakers. You can be sure your advertising message is being heard by over 17,000 people. ImageMakers is the official publication of the Sign Association of Canada, where advertisers are guaranteed the benefit of repeat brand awareness, by advertising in all four issues of ImageMakers. Each issue is a valuable resource that is kept throughout the year, highlighting four distinct elements of the industry in a quarterly guide.

MAgAZine reAdersHip cAtegories commercial signs • designers & graphic Artists • Architectural • screen & commercial printers signage, Wayfinding/directories • installations • banners/posters • vinyl & fabric graphics outdoor Advertising • Awnings • Advertising Agencies • pops/exhibits/displays • specialty graphics electric/illuminated • Manufacturing/distribution • engraving

ImageMakers ImageMakers Winter 2008

Vol. 2 No. 2

Canada's Resource for Industry Professionals

Canada's Resource for Industry Professionals

2008

BEST OF

ImageMakers

SHOW

The #1 source readers turn to for up-to-date and relevant information about the commercial sign industry.

2008

YEAR IN REVIEW

President's Report PM# 40787580

CONSAC 2008 Award Winners

2008

APPLICATIONS For Film Industry

RESOURCE GUIDE HARDStock_IM_Resource08.indd 31

Resource Guide

8/6/08 10:19:03 AM

consAc consAc – the official commercial image Makers trade show CONSAC is the official trade show of the Sign Association of Canada, and is the premier event for the industry.

It features seminars, product presentations, a hands-on demonstration area, social events, and a diverse array of exhibitors. ImageMakers is distributed at the show, reaching all key sign industry leaders.

ImageMakers Advertising Specifications Advertising Sizes AD SIZE

Full Page

1/2 Horizontal

1/2 Island

WIDTH DEPTH

DPS Bleed Full Page Bleed Full Page 1/2 Horizontal 1/2 Vertical (Island) 1/2 Long Vertical 1/3 Horizontal 1/3 Vertical 1/3 Page Square 1/4 Horizontal 1/4 Vertical 1/6 Horizontal 1/6 Vertical

17 2/8” 8 5/8” 7” 7” 4 5/8” 3 3/8” 7” 2 1/8” 4 5/8” 4 5/8” 3 3/8” 4 5/8” 2 1/8”

11 1/8” 11 1/8” 9 1/2” 4 5/8” 7” 9 1/2” 3” 9 1/2” 4 5/8” 3 3/8” 4 5/8” 2 1/8” 4 5/8”

Guaranteed Position: 15% extra Advertising Agencies please add 15% Advertising Inserts: Rates on request

1/2 Vertical

1/3 Horizontal

1/3 Vertical

Production Specifications Digital Files: Preferred formats are Adobe InDesign, Adobe Illustrator or PDF, provided all fonts are embedded, all colour is converted to CMYK, Quark XPress 6.5. Image files must be 300 DPI. Please include a laser copy for reference, as well as all image files and fonts used in document. All colour files must be accompanied by colour proofs or separated laser proofs. Publisher assumes no responsibility for accuracy where no proof is provided.

Mechanical Requirements Size in Inches

1/3 Square

1/4 Horizontal

1/4 Vertical

Type Size Trim Size Bleed Size Halftone Screen:

Width Depth

7” 8 3/8” 8 5/8” 133 lines

x 9 1/2” x 10 7/8” x 11 1/8” maximum

When Sending Material FTP Information: ftp://ftp3.mediaedge.ca login: me_imagemakers_ad password: artwork

1/6 Horizontal

Digital materials, CD-ROMs, artwork to be sent to: Production Manager, 5255 Yonge St., Ste. 1000, Toronto, ON M2N 6P4

1/6 Vertical

ImageMakers is published by:

Tina Brillinger, Publisher 5255 Yonge Street, Ste. 1000, Toronto, Ontario M2N 6P4 Telephone: (416) 512-8186 ext. 255 Fax: (416) 512-8344 www.mediaedge.ca tinab@mediaedge.ca

Our mission is to produce market leading, superior quality magazines, conferences and trade show brands that provide distinctive and effective ways to deliver client information to key industry players.

Publications produced by MediaEdge Communications Inc.

®

SERVICES