Te book series
Author Bjørn F. Rørvik and illustrator Gry Moursund's book series about Te Brothers Gruf is a reinterpretation of the old folktale, filled with so much humor and fun in both text and illustrations that both children and adults want to read the books again and again. Te books, published by Cappelen Damm, have received tremendous response since the beginning and sold over 750,000 copies. Te Brothers Gruf has been the best-selling children's book series in Norway for 11 consecutive years, and the rights have been sold to 11 countries so far.
Bukkene Bruse på Badeland 2009
Bukkene Bruse vender tilbake 2017
Bukkene Bruse begynner på skolen 2017
Bukkene Bruse drar til Syden 2020
Bukkene Bruse og Julenissen 2023
Other publishing
Cook book 2023 The Brothers
Celebrate Christmas Activity book 2024
Song book 2024
Release spring 2025
Bukkene Bruse - Bokstavtyven Troll
Bukkene Bruse: Alt går an på Badeland
Bukkene Bruses kokebok
Gruff
Bjørn F. Rørvik & Gry Moursund
Te Brothers Gruf series is writen by Bjørn F. Rørvik and illustrated by Gry Moursund.
Rørvik has a background in TV and film, and debuted as an author in 1996. He has released 45 titles and published the first Brothers Gruf book in 2009, together with Gry Moursund. Watch an interview about their collaboration here.
Moursund is a Norwegian illustrator and author. As an illustrator she has mostly worked with children’s books, with a colorful stle that has influence from children’s illustrations.
Te Brothers Gruf is a modern interpretation of the timeless Norwegian folk tale Te Tree Billy Goats Gruf originally recorded by Peter Christen Asbjørnsen in 1842. Bjørn F. Rørvik and Gry Moursund’s humorous stories reflect the essence of Norwegian culture, and few cultural works resonate as deeply with the Norwegian folk spirit as these beloved folk tales.
Facts
99 000 books sold in Sweden
First four books on top 100 most popular books at Norwegian libraries Sold to 12 countries
Books available in 12 languages
Over 750 000 books sold in Norway
Long-term collaboration with Bjørneparken in Norway
First book printed in 38 editions Voted the best children’s book of the decade
63% awareness Among families with children under 10 years old
Families with children Make out the largest consumers of content
New movie
”Bukkene Bruse drar til syden" is coming to cinemas Christimas 2026
Brand Awareness
When was the last time you saw or read something from the following?
Has children aged 0-3 years
The Brothers Gruff
Kaptein
Kaptein
Has children aged 4-6 years
Gruff
Families with children aged 4-6 make out the largest consumers of content from Bukkene Bruse, more than half state that they consume it monthly.
Has children aged 7-9 years
Brothers Gruff
More than 4 out of 10 families with children under 10 years old have read or watched Te Brothers Gruf in the last month.
Te Brothers Gruf is a success story in converting awareness to usage.
Film release 2023
Over 372 000 tickets sold
Te Brothers Gruf go to Splash World!
Norway's leading animation studio, Qvisten Animation, is behind the new film ”Te Brothers Gruf go to Splash World", which was released in Norwegian theaters on Christmas Day 2023.
In the first week, the movie was seen by over 185 000 people in cinemas in Norway, making ”Te Brothers Gruf go to Splash World” the number 1 opening among Norwegian films during 2023.
In 2024, the movie premiered in the Scandinavian countries, with a Danish premiere on Feburary 8th and a Swedish premiere on March 15th.
Read more about the movie at Filmmagasinet.
Te fabulous, successful and booming brand
”Bukkene Bruse på Badeland” movie premiere
Music for everyone
Since summer 2023, the song "Badebussen" by DJ MøMø featuring Kjartan Lauritzen has been dominating the Norwegian music charts. It was released together with the teaser for the upcoming movie, and is not a tpical children's or folk song but is strongly inspired by the genre of "russemusikk" (part music associated with Norwegian high school graduation celebrations). Tis is what makes the brand Te Brothers Gruf so fresh, inspiring, and innovative. Teir unique DNA makes the universe appeal to the whole family across generations.
Te song is available in Swedish (”Badbussen” by DJ MøMø featuring SamTeMan), and Danish (”Badebussen” by DJ MøMø featuring Wafande).
More than 32 million Streams on Spotify Over 3.9 million Views on YouTube
Film release 2026
Qvisten Animation is producing a new movie about Te Brothers Gruf, estimated to premiere on the 25th of December 2026, based on the fourth book ”Bukkene Bruse drar til Syden”.
Teatre
Bjørneparken
A brand new theatre preformance every day during high season, summer 2024.
Oslo Nye Teater
Te latest puppet theatre ”Bukkene Bruse dra till Syden”, premiered at Oslo Nye Teatre in Februari 2023.
Riksteatret
Te play ”Bukkene Bruse på Badeland”, based on the first book about Te Brothers Gruf, premiered in September 2015 at Oslo Nye Trikkestallen and was a huge success with 40 000 tickets sold. Cirka Teater was responsible for direction, scenography and puppets for the performance, which was a collaborative production between Oslo Nye Teater and Riksteatret. ”Bukkene Bruse på Badeland” was on tour with Riksteatret in the spring of 2016 and 2017. Watch the trailer here!
A second play was put up in 2019, based on the second book, and sold 35 000 tickets all over Norway.
Bjørneparken
Tis summer Te Brothers Gruf has had a fantastic show and theater performance in Bjørneparken. From 22 June until 11 August, guests have been able to meet the cool goats and see ”Badebussen" in the park. Afer each show, it has been possible to meet and take photos with both the Goats and the Troll. Te show has delivered very good visitor numbers, 350 people per show and 1000 people per day, and contributed to making Bjørneparken even more atractive.
Te guests at Bjørneparken can download a game on their phone and prepare for the show by helping the Brothers Gruf to drive people to the park, without being caught by the Troll.
Publishers
World Wide
Norway - Cappelen Damm
Sweden – Lilla Piratförlaget
Denmark – Gyldendal
Germany – Klet Kinderbuch
Macedonia – Artkonekt Publishing
Te Faroe Islands – Bókadeildin
United Arab Emirates – Hejazi (coming soon)
Japan - Sangensha
South Korea – Kids Schole
Russia – Samokat
Estonia - Kirjastus Nordur
Arum harum ipit, assum nienem raessinus dem el inum rehent lautemq.
Mischievous
Colorful
Characters
Te Bigest Goat
Te responsible older brother who tries to maintain order and control. He is responsible for the house and home and is the head of the family. He drives the car and manages the household chores. Tries to do his best for himself and his younger brothers.
Te Smallest Goat
Sweet, funny, naive, and innocent. Always has to go first. Can argue with Te Middle-Sized Goat and get a litle ofended. Favorite phrase: "Youngest first!"
Te Middle Goat
Reaches upward, challenges, and wants to be a bit of a cool "tween." Considers himself much older and more experienced than the younger brother. Likes to dress up - with a flower in his hair. Can be a bit verbally overconfident but isn't always that tough when it comes down to it.
Te Troll
Te arch-enemy of the goats. Lives under a bridge by the waterfall. Te Troll's only goal is to catch the goats - most likely to eat them. Te Troll is not very smart. He is big, strong, and rather foolish. Favorite phrase: "Now I'm coming to get you!" Te Troll never wins in the end.
Popularit
In the Children’s Vote 2023 in Bærum in Norway, children were able to vote for their favorite character from well-known children’s books. Over 380 children voted and Te Troll from Te Brothers Gruf, with the slogan ”Yes to pranks” won by a good margin!
Collaborations
Inspirational product images
Artwork examples
Commercial Manager Norway
anja.aarnes.breder@rightsandbrands.com
Anja Aarnes Breder