an alc h emic al por t folio of r inaldo har t anto
curriculum vitae OF RINALDO HARTANTO
profile email azuric_revolution@yahoo.com valgranaire@gmail.com
full name Rinaldo Hartanto place & date of birth Magelang, 14 April 1988
personal websites linkedin.com/profile/ view?id=87513725
nationality Indonesian
reidge.deviantart.com phone +61 449 920 162 +62 812 155 02 95
proficiencies skills • drawing • illustration • typography • graphic design • research • concept development • creative writing
softwares • adobe photoshop • adobe illustrator • adobe indesign • microsoft word operating system • macintosh • windows
language • Bahasa Indonesia • English
While I am trained formally
points are illustration and
Adobe Photoshop and Adobe
as a graphic designer, I
concept development.
Indesign. I am also a self-
believe that my strongest
I also prefer working with
trained copywriter.
education
work experience
2006 – 2007 Faculty of Art and Design, Bandung Institute of Technology, Indonesia
2010 Graphic Designer Internship at DesignEko, Bali
2007 – 2011 Bachelor of Art in Visual Communication Design, University of Pelita Harapan, Indonesia 2014 – 2015 Master of Art in Printmaking, University of New South Wales Art & Design, Australia
2012 – 2014 Graphic Designer at Rubicube Creative, Jakarta 2014 - current Graphic Design & Illustration Freelancer, Sydney, Australia
selected exhibitions 2014 ‘Confluence’ UNSW Art & Design International Student Exhibition, Kaleidoscope Gallery, Chippendale, Sydney, Australia 2015 ‘Identify’ Group Exhibition, Monster Mouse Studios, Marrickvile, Sydney, Australia
2015 ‘Kodo’ Group Exhibition, Carlton Project Space, Chippendale, Sydney, Australia ‘A&D Annual 2015’ Graduate Exhibition, University of New South Wales Art & Design, Paddington, Sydney, Australia
chimaera PORTFOLIO ILLUS TR ATION
These are portfolio pieces for
a sea dragon (a metaphor of my
my portfolio back then in 2011-
academic projects) and a warhound
2012, ‘Chimaera.’ My concept
(a metaphor of my professional
was a portfolio which reflect and
projects). These pieces are the
discuss my work as a Chimera itself:
allegory of my effort to be a great
a mythological creature which
illustrator/graphic designer by
composed of several creatures.
combining the best of my assets
The story was about the creature
and potentials. The chimaera is
born from the essences of a garuda
the metaphor for my idealism.
(a metaphor of my personal ideas),
type
tools/media
dimension
year
personal work:
adobe photoshop
variable
2011
portfolio illustration
digital drawing
the vida SIGN SYSTEM DESIGN
The Vida is an office building
of the building, we explored
located in Kebon Jeruk, West
two different kinds of material:
Jakarta. The eclectic design
wood (represents ecological
of the building represents an
notions) and metal (represents
embodiment of diverse ideas such
professionalism and technology).
as modernism, professionalism
Blue was chosen as it represents
and ecological friendliness. The
the visual identity of The Vida.
brief of this project was to create a sign system that befits The
This project was done under
Vida’s vision and design.
Rubicube Creative with Mario Utama as Creative Director and
Inspired by the combination of
Indra Sutanto as Art Director.
geometric and organic element
type
tools/media
dimension
year
professional work:
adobe indesign
variable
2013
sign system design
adobe illustrator. wood and metal
gadung TYPEFACE DESIGN
The objective of this typography
The unique element of this typeface
project was to design an
is the cloud-like part at terminal
original new typeface. I chose
of each character with some
Megamendung batik ornament as
exceptions. The final result of the
basic concept for my typeface. The
design is a display type with cultural
name Gadung was originated from
yet modern look and feel. This
Megamendung. ‘Gadungan’ also
typeface is suitable for logotype
suggests experimental nature of
and nameplate of products with
the typeface.
Indonesian flavor.
ABCDEFGHIJKLMNOPQR STUVWXYZabcdefghijklm nopqrstuvwxyz12345678 90.,!?&‘’“”()-_
type
tools/media
dimension
year
academic work:
fontographer
50cm x 70cm
2008
typeface design
adobe illustrator, digital print
maxone hotels WEBSITE DESIGN
Maxone Hotels is a hotel franchise
Max is depicted with different
based in Jakarta and owned by
properties and costumes. The aim
MPHG Group. The brief was to give
of these criterias was to capture
facelift of old Maxone Website with
different ambience of Maxone
exploring Max as the hotel’s mascot
Hotels that is unique to each city.
and the elements of travelling. The scope of work was covering
This project was done under
3 cities where Maxone Hotels are
Rubicube Creative with Mario
located (Jakarta, Bali, Palembang).
Utama as Creative Director, Indra
Each cities is depicted with its own
Sutanto as Art Director and Erasys
landmark and atmosphere while
Consulting as Programming team.
type
tools/media
dimension
year
professional work:
adobe indesign
variable
2012
website design
digital
illustration
odysseia MENU ILLUS TR ATION
Odysseia is a high-end dining
combine the elements of fictitious
located in Pacific Place. It derived
maps, related food and beverages,
from the word Odyssey, which
also animals. I used an approach
means travel and the Greek epic
of vector collage, drawing and
by Homer. The place itself was
lettering combination to convey the
an eclectic concept of dining
eclectic and festive feel of Odysseia.
with various international dishes and interior style. Odysseia was
This project was done under
concepted under the term “Another
Rubicube Creative with Mario Utama
Journey� with travelling and
as Creative Director and Johanes
adventurous themes.
Mario Abhimantra as Junior Art Director. The overall menu layout
I was assigned to make the
and visual identity was designed by
illustration for menus which
Johanes Mario Abhimantra.
type
tools/media
dimension
year
professional work:
adobe indesign
variable
2013
menu illustration
adobe illustrator digital print on paper
graphic novel ANAK BAJANG MENGGIRING ANGIN
This is my Final Project for
were Epileptic (a graphic novel by
Bachelor degree which is a graphic
David Beauchard) and wayang orang
novel adaptation of Anak Bajang
or theater of Sriwedari. Stylized
Menggiring Angin, a novel written
Solonese style shadow puppet
by Sindhunata. The objective was
was chosen as visual model for its
to create an accurate, intriguing
slimmer and elegant anatomy. The
and persuasive visualization of the
book was printed in black and white
novel. Numerous visual and literary
on Japanese Book Paper 160gsm
research was committed. The
and comprised of 64 pages.
example of visual references used
type
tools/media
dimension
year
academic work:
adobe photoshop,
variable
2011
graphic novel
adobe indesign digital drawing
multi-donor fund BOOK DESIGN
Following tsunami in Aceh in 2004
design for the cover and sleeve.
and Nias in 2005, World Bank in
The cover symbolizes the new tree
collaboration with Indonesian
or hope that has been planted by
government formed the Multi-
MDF. The sleeve depicts Acehnese
Donor Fund to manage the funding
handwoven pattern, symbolizes the
for disaster relief and restoration
strong partnership between World
projects. This committee worked
Bank and Indonesian government.
for 7 years on various communitybased programs. This book is a
This project was done under
commemoration that documented
Rubicube Creative/R&W Publishing
those programs over the course
with Mario Utama as Creative
of years. In this project, I was
Director and Indra Sutanto as Art
responsible in assisting design for
Director. Book photography by
the book content and developing
Mario Utama.
type
tools/media
dimension
year
professional work:
adobe indesign
variable
2012
book design
adobe photoshop offset print
kaja - kelod A VISUAL RESPONSE
As a response to “Negative Forces,
(head, torso, upper limbs) while
Witchcraft and Idolatry�by Attik,
Kelod refers to a less sacred
we were assigned to create a
downward direction and lower part
representational visual work. The
of body (sexual organs, excrement
movie itself depicts a multisensory
orifices and lower limbs).
journey documentation of a group of people in New York subway
I perceive the subway world and
during a 24-hour period.
network as the Kelod aspect of NYC, where it becomes a home to
Kaja and Kelod in Balinese means
the homeless, an infested place for
North and South respectively.
vermin to breed and a junkyard.
Balinese people also apply this concept of orientation in three-
This project was done during
dimensional perspective and
my first semester in Design
architectural concept, where Kaja
Communication class as a part
refers to a more sacred upward
of Master of Design program of
direction and upper part of body
University of New South Wales.
type
tools/media
dimension
year
academic works:
adobe photoshop,
43.5cm x 63cm
2014
design
adobe indesign,
communication
digital print on paper
memento mori PER SONAL VISUAL NARR ATIVE
The project of this brief was to make trajectory should I take if I manage a series of narrative study based on
to lose my vision for good.
a personal experience. I explored my near death and blackout experience This experience has been strongly back in 2008-2009.
reminding me that I am a mere mortal, hence “Memento mori.�
I was riding my motorcycle while suddenly and gradually my vision
This project was done during
faded out. At some point, all I can
my first semester in Design
see is black. I realized that was a
Communication class as a part
near death experience. In that short
of Master of Design program of
time I was thinking what sort of
University of New South Wales.
type
tools/media
dimension
year
academic work:
adobe photoshop,
15cm x 15cm x 9
2014
design
adobe indesign,
pieces
communication
digital drawing & collage, print on paper
vestigial dialogue PRINTMAKING PROJECT
Vestiges are remnants of bodily structures left behind by evolution. Our contemporary Homo sapiens tailbone - or coccyx - is a prime example of vestige. It is a nonfunctional bone inherited from bestial ancestors with a prehensile tail. This project celebrates the melancholy and poetic aspect of vestiges by juxtaposing these forsaken bones and creating a dialogue between them.
type
tools/media
dimension
year
academic work:
screenprint on paper,
variable
2015
printmaking
canvas, perspex
This Portfolio is Authorized by Rinaldo Hartanto
All Artworks Belongs to Rinaldo Hartanto
No part of this publication may be reproduced, stored in any retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or other wise, without prior permission in writing from the author. For non-commercial use only.
Rinaldo Hartanto Š 2016
Rinaldo Hartanto Š 2016