Collection
Print Design & Key Visual
Services Annual Report Báo cáo thường niên (BCTN) là một tài liệu xuất bản hàng năm nhằm truyền tải thông tin về các hoạt động kinh doanh, lợi nhuận và các hoạt động liên quan. Hiểu được tầm quan trọng đó, thiết kế của RIO luôn làm nổi bật tinh thần của doanh nghiệp trong một năm phát triển, giúp doanh nghiệp cung cấp các thông tin minh bạch đến cộng đồng các nhà đầu tư.
Campaign Campaign là phương tiện giao tiếp hiệu quả với khách hàng và mang tinh thần truyền tải mạnh mẽ thông điệp truyền thông của thương hiệu. Với thế mạnh thiết kế cùng các đối tác trong cộng đồng sáng tạo, RIO tự tin có thể kết hợp với brands để tạo nên chiến dịch có hiệu ứng lan truyền rộng rãi và hiệu quả về mặt truyền thông.
Website Website luôn được ví như một văn phòng online của doanh nghiệp. Do đó, một website đồng nhất với nhận diện thương hiệu sẽ giúp doanh nghiệp tạo được ấn tượng tốt với đối tượng khách hàng. RIO Saigon Agency tin rằng sự thành công của một website phụ thuộc lớn vào sự hoà hợp giữa UX và UI.
Key Visual
Print Design
Cùng với sức mạnh ngôn từ, Key Visual góp phần hiệu quả vào việc hiện thực hóa thông điệp truyền tải, truyền đạt câu chuyện thương hiệu một cách mạnh mẽ. RIO luôn đặc biệt chú ý đến việc nghiên cứu thị trường để tạo ra một sản phẩm không chỉ ấn tượng về mặt thị giác mà còn thể hiện tinh thần nổi bật của thương hiệu.
Việc thiết kế một ấn phẩm cần đi đôi với việc hình thành cá tính thương hiệu và đảm bảo chúng phù hợp với chiến lược kinh doanh của thương hiệu. RIO tin rằng một thiết kế tốt không chỉ được hiển thị qua màn ảnh mà còn phải chỉn chu từ trải nghiệm đọc, màu sắc, kiểu dáng đến chất liệu để nâng cao các yếu tố về mặt thị giác.
Branding
Packaging
Mỗi một thương hiệu đều có bản sắc riêng, nhiệm vụ của chúng tôi là khơi dậy những giá trị cốt lõi bên trong mỗi doanh nghiệp và truyền tải đến khách hàng tiềm năng của họ. Chúng tôi luôn khắc hoạ chân dung của doanh nghiệp một cách sáng tạo nhưng vẫn giữ được tính đồng nhất và tinh thần thương hiệu xuyên suốt.
Bao bì sản phẩm là một yếu tố quan trọng ảnh hưởng lớn đến quyết định mua sắm của người dùng. Từ góc nhìn này, chúng tôi tạo ra các thiết kế dựa trên việc phân tích và phát triển concept từ insight và hành vi của người dùng, bối cảnh thị trường, chiến lược phát triển và truyền thông của thương hiệu.
Chúng tôi tin rằng nền tảng của việc sáng tạo nên gắn liền với hiểu biết về mô hình kinh doanh, định hướng thương hiệu và xu hướng thị trường. Đây là nguyên tắc sáng tạo giúp RIO nắm bắt và giải quyết được cốt lõi các vấn đề thương hiệu từ gốc rễ, từ đó mang lại nhiều giá trị tích cực cho doanh nghiệp. Bằng cách đào sâu vào vấn đề kết hợp với quan sát bức tranh tổng thể, chúng tôi tạo ra những sản phẩm hiệu quả đáp ứng nhu cầu của khách hàng, đồng thời thỏa mãn khát vọng sáng tạo của RIO. Chúng tôi tự tin luôn phát huy năng lượng và tinh thần của mình thông qua tuyên ngôn: Happy Working.
Website: agency.rio.vn Email: saigon.agency@rio.vn HCMC: 2F, 62 Tran Hung Dao Pham Ngu Lao Ward District 01, Ho Chi Minh City Phone: (+84) 28 6658 7057 Ha Noi: 8F, Truong Thinh Tower No.1 Phung Chi Kien, Nghia Do Ward Cau Giay District, Ha Noi Phone: (+84) 24 6651 9976
RIO Agency has gained the trust of various multi-sectoral domestic and international groups and corporations. We appreciate every opportunity and trust achieved, and turn them into our driving force.
VINAMILK SD REPORT Client Vinamilk
Creative Director Tung Juno
Designer Anh Kho Linh Ninie
Account Vu Dung Nguyen Hius
Published 2019
With the theme of Go Global - Go Green, RIO focuses on clearly expressing the message of “Go Global� in order to convey transcendent capacity, proud achievements in the journey of making the Vietnamese dairy dream come to around the world with the images and symbols of sustainable development.
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Taking Vinamilk Logo as the core, using the images of production lines, factories, farms and famous statues and architectural works of the countries that Vinamilk has exported (USA, Thailand, Japan, Australia, ..), they are cleverly integrated to emphasize more strongly the message that Vinamilk has brought its products to the world in a stronger and more direct way. The main color tone of the sustainable development report book is light blue bringing the viewer a friendly feeling environment and nature, in accordance with the sustainable plans of the brand.
VINAMILK ANNUAL REPORT Client Vinamilk
Creative Director Tung Juno
Designer Linh Ninie Hoai Vu
Account Vu Dung Tieu Giang
Published 2019
Vinamilk partnered with RIO to produce their 2019 report. Our mission is to finish a more creative, innovative and different version than the last ones. The report covers discover the new design approach by experimenting the Illustration in the circle shape to promote the main concept.
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Vinamilk partnered with RIO to produce their 2019 report. Our mission is to finish a more creative, innovative and different version than the last ones. The report covers discover the new design approach by experimenting the Illustration in the circle shape to promote the main concept.
NOVALAND ANNUAL REPORT Client Novaland
Creative Director Tung Juno
Designer Nhan Vuong Hoai Vu
Account Vu Dung Nguyen Hius
Published 2019
With the concept of “Prosperity Symbol, lighting up the life” and tagline “Potential exploration for a bright life” combined with moderated design style to focus on the message, RIO Saigon Agency created a version of Sustainable development report with solid and reliable visuals, using light factor as the concentration to promote Novaland’s message. At the same time, meeting the criteria in expressing vision, mission and belief of the business.
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SABECO ANNUAL REPORT Client Sabeco
Creative Director Tung Juno
Designer Linh Ninie Hoai Vu
Account Nguyen Hius
The main image of Sabeco Annual Report 2019 using the dragon image, representing a new beginning, is flying across the sea of​​ brilliant high clouds. Sabeco's Vietnamese pride and its dragon symbol have been and will always reach out, overcome many challenges and obstacles to mark with breakthrough achievements.
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Published 2019
BAO VIET SECURITIES ANNUAL REPORT Client Bao Viet Securities
Designer Hieu Tran Son Max
Account Anh Nguyet
Published 2018
We finished an informative and appealing Bao Viet Securities Annual Report by applying two main blue and white colors combined with concise design layouts.
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VICEM HA TIEN ANNUAL REPORT Client Vicem Ha Tien
Creative Director Tung Juno
Designer Linh Ninie Hoai Vu
Account Vu Dung Tieu Giang
Flat design illustration style is applied throughout Ha Tien Cement annual report 2019. Combining blue and brown tones to enhance natural elements, protect the environment and sustainable development, RIO Saigon The agency demonstrated the green Vincem concept closely with illustration of practical actions in 7 production segments (planting trees, arranging dedicated trash, shipping by water, ...) from that.
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Published 2019
DAIKIN SKYAIR CATALOGUE Client Daikin
Art Director Quan Duong
Designer Anh Khoa Ha Duc Trung Anh Nguyen
3D Modelling Anh Thu
Account Cat Anh
With an aim of conveying the message “Smart Air Conditioning Solution for Home” of Daikin air conditioner system, RIO used 3D design to render the house’s architect realistically showing the application of the product indoors.
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From the theme “Smart Air Conditioning Solution for Home� introducing the Daikin air conditioner system line, RIO built up a consistent and systematic grid to organize the complex technical data and information, along with 3D rendering illustrations and real home - decoration photos to fully advertise the product lines.
NESTLE CATALOGUE Client NestlĂŠ VietNam
Creative Director Tung Juno
Designer Ha Duc Trung Hoai Vu
Account Vu Dung Cat Anh
Based on the desire to express a spirit of speed in mobility and commerce. RIO Saigon Agency has selected ideas from modern elements, professionalism, luxury to develop this Catalog.
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EMS CALENDAR Client VNPost Express Joint Stock Company
Designer Thao Phan Huong Dinh
Account Huong Le
RIO Agency’s manifesto is to consider brand’s core value the most crucial factor in design. For the EMS project, those core values are “fast - accurate - safe - professional” becoming the materials to complete the EMS’s 2018 calendar with a sense of closeness, speed and technology.
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Published 2018
Using simple illustrations combined with outstanding orange colors gives the viewer an impressive, fast and effective feeling.
LG CALENDAR Client LG Electronics Vietnam
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Creative Director Tung Juno
Designer Anh Kho
Account Cat Anh
RIO Agency designed the calendar of LG based on their product collection, which reflects the modernity and product applications in daily life.
ESTELLA PLACE MAGAZINE Client Estella Place
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Art Director Quan Duong
Designer Linh Ninie Hoai Vu
Account Vu Dung
With a modern, efficient and minimalistic style together with simple graphic elements create a sense of elegance and sophistication. The layout is neat, clean, limited to Text, with international direction to match the characteristics of the project.
OPPO RENO 2 Client OPPO Vietnam
To promote media promotion for OPPO reno smartphone products, OPPO has cooperated with RIO Agency to implement Key Visual with the concept “What did you do for your family this New Year?�. This is a big question that will make all young people have headache when it comes to. Question mark drawn with illustrations of family activities inside New Year's Day both ask questions and suggest to the concerns of young people. This image helps young people to think more and urge them to take action to resolve these concerns. The illustrations for the project are made by RIO Agency with the spirit of bringing modern New Year atmosphere but still full of national tradition.
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Creative Director Tung Juno
Designer Anh Khoa Loc Dang
Visualizer Phuc Nguyen
Account Hius Nguyen
Illustration created by RIO with the inspiration of Tet and brought to life with modern vibe.
LG ELECTRONICS VIETNAM Client LG Electronics Vietnam
Designer Tuan La Duc Mau
Account Trang Tran
RIO composed the tagline “Vi quan ao cua ban xung dang duoc tran trong” and focused on big differences between the current vertical and horizontal loading washing machines, in order to make a strong impression to customers about new LG’s Turbo Wash technology.
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In the proposal of LG’s campaign “Vi quan ao cua ban xung dang duoc tran trong” of LG, we concentrated on the message: “The best way to protect your clothes is using horizontal loading washing machine”. Therefore, the image of a shield represented the protection of LG washing machine to different clothes from harmful factors. In addition, the key visual along with the tagline “Bao ve quan ao cua ban den tung soi vai” is considered a strong affirmation to customers.
BIDV Client BIDV
Creative Director Tung Juno
Designer Son Max Hieu Tran Tuan La Tang Linh
Account Anh Nguyet
“Mua he ron ra” is the BIDV summer campaign corporated with RIO Agency which illustrates interesting stories with brilliant colors, cheerful and amusing photos. The campaign “Mua he ron ra” of BIDV includes a series of short narratives telling the journey of a happy family while implying rewards and new promotions for current credit card’s owners as well as offering joyful moments to customers.
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VIETNAM AIRLINES Client Vietnam Airlines
Creative Director Tung Juno
Designer Tuan La Thao Phan
Account Anh Nguyet
This is the design proposal leading us to win the trust and become the official partner of Vietnam Airlines in 2017. In the proposal of VNA’s campaign “Vietnam Airlines - Nha Trang trong tam voi”, RIO presented a manipulated poster series to show the merge of VNA air tickets with special locations in Nha Trang and convince the beauty of nature delivered by VNA services. The oceanic color is paired with stunning pictures of Nha Trang beach, expressing the eye-catching and fresh feelings and relaxation in each poster.
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VIETNAM HALOGRAPHY 2019
Vietnam Halography is the largest annual festival of the creative design industry in Vietnam. Starting from 2015 up to now, the event has gone through 5 consecutive seasons, recording many positive marks in the community. Vietnam Halography not only honors outstanding projects in the creative industry, many designers have made a lot of contributions, the event also opens the opportunities to connect a young community of creative enthusiasts, creating a premise for projects developing creative industry in Vietnam. A series of events is co-organized by RIO Creative Vietnam and leading partners in the creative design industry. Beginning in 2012, RIO Creative is an ecosystem that takes Creative Communication and Design as its core values. Over the past 8 years of operation, RIO has gradually built top brands in many fields. RIO Agency is the pioneer brand, providing innovative design solutions for leading businesses such as Vietnam Airlines, VinGroup, Vinamilk, ... In the publishing field, RIO Book continues to grow with the leading position together with marketing publications, application design, and especially success with GAM7 magazine product. Vietnam Halography is an annual festival founded by RIO Creative with the desire to use the strength of the company's operations as well as the networks in the industry to create a healthy, sustainable playground for the creative design community in Vietnam.
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OPPO X HALOGRAPHY - RENO 2 Understanding the common concerns of the creative design industry, which is the desire to “explore your limits�, RIO Saigon Agency and OPPO have created an exhibition area within the framework of Halography 2019 bringing the participants in clear touches not only in thoughts but also through sensory reception with multi-dimensional sensing angles: Vision, Sound, Communication and Perception.
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ASUS (WORKSHOP) Client ASUS Vietnam
Creative Director Tung Juno
Designer Linh Ninie
Project Assistant Tieu Giang
Project Executive Nguyen Hius
In the fourth quarter of 2019, to promote the new line of ASUS Zenbook Pro Duo products to target customers of the content creator community, ASUS has cooperated with RIO Saigon Agency to implement the campaign “Efficiency of Freedom”.
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