Real Estate Magazine - Highlands Sotheby's International Realty - July 2021

Page 65

TRENDS & ISSUES Virtual assistants, often a fraction of the cost of new in-house hires, are individuals who perform administrative, sales and marketing tasks remotely. These include tasks such as: • Research • Prospecting • Executive Assistance • Transaction Coordination • Client ‘Concierge’ Services • Data Entry • Scheduling • Marketing

The Current State of Fatigue Among Real Estate Professionals Commentary by Daniel Ramsey

T

he busy summer season brings both success and fatigue for the professionals in our industry. This has created an increase in cases of burnout. To help alleviate stress and fatigue, many real estate professionals are looking for new ways to improve their education and careers. There needs to be better business development resources for real estate professionals. Creating a better business development strategy for agents can set the stage for years of fruitful opportunities with high returns and benefits.

Insights on Real Estate Fatigue

The broker and agent workforce will continue to grow, with a higher potential of burnout. The combination of low regulation, high demand, high stress and low pay is a recipe for burnout. In order to reduce these instances, we need to make it easier for agents to learn the skills they need, as well as deal with the issues they’re facing.

Today, we see more agents using technology in a more productive way. This will make them more efficient and effective at what they do. With this level of efficiency, they can spend more time on the things that matter most to them and still make money doing so.

Taking On More Clients at Once

As brokers and agents hit their limits on time and capacity, they will look for innovative ways to take on more clients. There is a new approach to increase this capacity that is becoming a trending option—or maybe even a necessity: virtual assistants.

We need to make it easier for agents to learn the skills they need as well as deal with the issues they’re facing. Due to the flexibility in recruiting for specialized roles, virtual assistants can help increase business capacity, an ideal solution for many real estate professionals who want to take on more clients without compromising their budget or profits. Agents and brokers can better serve their clients, bringing more attention to detail and care for each client with the help of remote talent. RE Daniel Ramsey is founder and CEO of MyOutDesk, rated No. 1 virtual assistant service by TechRadar. With over 6,000 clients and 700-plus verified five-star reviews, he helps businesses gain indispensable leverage with real estate virtual professionals. To learn more, visit www.myoutdesk.com/ services.

RISMedia’s REAL ESTATE July 2021 63


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RE: Real Estate—The REACH

3min
pages 106-108

Service Profiles

43min
pages 94-105

Verl Workman – Hey, Alexa

2min
pages 92-93

Power Team Profile – High

4min
pages 90-91

Christian Barnes, Better Homes

11min
pages 86-89

Kurt Schuler, Schuler Bauer Real Estate ERA Powered

2min
page 85

Verl Workman – Empower

2min
page 82

Matt Farrell, Corcoran Urban Real Estate

2min
page 83

Cameron Keegan, RE/MAX

2min
page 84

Employment Trends Index Increases in May

2min
page 81

Realtor.com®: Listings Down Inventory Up

1min
pages 78-80

Laura Croll – Helping, Having Fun, Growing and Making Money

2min
page 77

Dan Steward – New

2min
page 76

Frank Chimento – Was Real

2min
pages 74-75

Ashley Bowers – Expect More

2min
page 72

Allen Alishahi – Consumers Are

2min
page 73

Michael Minard – Tech

2min
page 71

Olivia Mariani – How to

2min
pages 69-70

Dave Karoly – The Most

2min
page 68

Adam Long – Don’t Skip the Home Inspection!

2min
page 67

Sue Yannaccone – Defining

2min
page 66

Daniel Ramsey – The Current

2min
page 65

Customizing the Client Experience From Beginning to End

4min
pages 62-64

Rebound in Sight for Urban Rental Market, Experts Say

4min
pages 56-57

Powerful Tech Tools That Give REALTORS® a Competitive Edge

3min
pages 54-55

Transcending the Barriers Between Real Estate and Mortgage

4min
pages 52-53

Real Estate Webmasters

3min
pages 44-45

Reshaping Franchising for the Future

13min
pages 46-51

HSASM Home Warranty

3min
pages 41-43

Terri Murphy – Are You

2min
page 34

Verl Workman – Are You

2min
pages 35-36

The Experts at McKissock

2min
pages 37-38

Cinch Home Services: Going

3min
page 39

Homes.com: A Support System for Success

2min
page 40

Sherri Johnson – How to

2min
page 32

Darryl Davis – When the Listing Appointment Doesn’t Go Your Way

2min
page 33

Buffini & Company – Building

2min
page 31

Women in Real Estate: Christy

2min
pages 16-18

Great Spaces

1min
pages 21-22

Policy & Legal Matters

2min
page 23

REBAC Report: Boosting Your Agents’ Success With Buyers

3min
pages 24-27

From the Publisher

4min
pages 9-12

Power Broker Perspectives

3min
pages 28-30

Marketwatch

1min
page 13

NAR Power Broker Roundtable

3min
pages 14-15
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