IN THE
LOUPE November 201 4
The Ultimate Jeweler Resource
Issue 58
RJO Round-Up in San Antonio
BUYING SHOW REGISTRATION BEGINS FRIDAY, NOVEMBER 7
CONNECTING
In the Know with RJO SEE PAGE 2
MARKETING MATTERS: ACKNOWLEDGE AND ACQUIRE
FILLING THE PATHS ALONG THE RIVER WALK in downtown San Antonio, one would usually find an assortment of bright colors, festive music, and aromas from a terrific array of restaurants. The last weekend next January will find an addition: hundreds of RJO members, soaking in the sun, the camaraderie and the delight that the town and the Buying Show offer. Once we’re all round-up and back at the Show, more delight awaits: great offerings of the vendors on the Buying Show floor and terrific entertainment. Before then, though, RJO will deliver its usual abundant membership benefits as well, including:
• one $250 travel voucher for each qualifying store when you register by December 29; • up to three consecutive nights’ stay at the host hotel, the Hyatt Regency San Antonio;
• buying discounts, via RJO Purchase Vouchers, allowing you to save up to an additional two percent on what you buy from vendors; and • one $10 lunch coupon (for concessions on the Buying Floor) for each store, courtesy of your generous RJO vendors.
Online registration will open on November 7, and it is easy—just go to: www.rjomembers.com, log in, and go to the Buying Show section. Registering online can be completed in a matter of minutes. You may also complete the Registration Form that is located on the last page of your Registration Packet, which will be mailed out in early November. Mail or fax it to the RJO office: P.O. Box 1045, Newton, IA 50208. Fax: 641-792-9251.
The opportunity associated with people who come to your store after doing internet research on their purchase SEE PAGE 9
FAMILY. DIVIDEND. SUPPORT. BUYING POWER.