2020 Inside Track March Edition

Page 1

RJO PRESENTS

INSIDE TRACK MARCH EDITION 2020


RJO does not own rights to this photo or any Lucky Charms

They're alway s after my RJO deals!


In This Issue...

Market Trends …………………..……..…………..............................…….……...................................Page 4

RJO Vendor Best Seller……………................................…..............................................................… Page 5

VENDOR SPONSORED PAGES: The Edge Retail Academy............................................................….................................. Page 6 The Edge..................………………………………...…...........................................................…...........Page 7 Concept Marketing.............................................................................…………......................Page 8 Gem Legacy..............................................................................................................................Page 9 JD & Co a Trung Do Goldsmith Company..................….......….....................................Page 10 Quality Gold...............................................................................…………………...........................Page 11 ASHI..........................................................................................….........….............……..................Page 12 Legend Jewelry....................................................................................................……...….......Page 13 Victor Corp..................................................................….……….........….................……..............Page 14 Frederic Duclos.......................................................................................................................Page 15 Rembrandt Charms...............................................................................................................Page 16 Berco...........................................................................................................................................Page 17 Paramount Gems....................................................................................................................Page 18 Lafonn.........................................................................................................................................Page 19 Glik Imports..............................................................................................................................Page 20 Paris 1901/Elle/ Charles Garnier....................................................................................Page 21 Color Merchants/ Brevani.................................................................................................Page 22 KGM Industries........................................................................................................................Page 23 Thinkspace................................................................................................................................Page 24


The Edge Retail Academy is the single largest aggregator of independent jewelry retailers in the US, collecting $2 billion in annual fine jewelry sales data.

We are also the ONLY AUTHORIZED aggregator of data from The Edge.

Inside Track Market Trends The stats below are for the month of February 2020 How did your store compare? Loose Diamonds Gross Sales are up by 3.9% Units Sold are down by 0.8% Average Retail Sale is up from $5,955 to $6,240

Diamond Engagement Rings Gross Sales are up by 6.0% Units Sold are up by 4.1% Average Retail Sale is up from $2,603 to $2,645

Diamond Bands Gross Sales are up by 2.9% Units Sold are up by 4.4% Average Retail Sale is down from $1,343 to $1,323

Diamond Earrings Gross Sales are up by 18.0% Units Sold are up by 12.0% Average Retail Sale is up from $1,200 to $1,265

Diamond Pendants Gross Sales are up by 18.0% Units Sold are up by 15.0% Average Retail Sale is up from $737 to $756

Diamond Bracelets Gross Sales are up by 11.0% Units Sold are up by 7.0% Average Retail Sale is up from $2,240 to $2,315

877-569-8657, ext 001

Inquiries@EdgeRetailAcademy.com

EdgeRetailAcademy.com


The Edge Retail Academy is the single largest aggregator of independent jewelry retailers in the US, collecting $2 billion in annual fine jewelry sales data.

We are also the ONLY AUTHORIZED aggregator of data from The Edge.

Top Selling Items from RJO Vendors Diamond Engagement Ring Stuller: #122089 - 14K-14K Rose Gold Solitaire Semi-Mount for 6.5M Diamond Band Gems One: #FR1083 - Ladys White 14 Stackable Ring 10=0.12ctw Round Brilliant Cut

Diamond Bracelet Stuller: #122089 - 14K-14K Rose Gold Solitaire Semi-Mount for 6.5M Diamonds Fashion Ring IDD: #FSBG50000S8W - Titanium & 14K Gold – Ladys Flexible Bangle

Colored Stone Product Color Merchant: #E1412W - 14K-Ladys White 14K 4mm Round Aquamarine Studs

Pearl Product Gems One: #SSGF002 - .925 – Freshwater Pearl Bracelet Sterling Silver

Sterling Silver Product LaFonn: #E0107CLP00 - Sterling Simulated

877-569-8657, ext 001

Inquiries@EdgeRetailAcademy.com

EdgeRetailAcademy.com


Using Edge Pulse The Easy Edge Add-On Free Training to help you: ❑ ❑ ❑ ❑ ❑ ❑ ❑

Analyze RJO vendors Spot top selling RJO vendor products View the vendor or category 3-year comparison data See the sales associate 3-year comparison details Buy smarter with sell-through data from 1100+ other retailers Identify growing categories, products and brands Benchmark your store with 1100+ other stores

Plus… ❑ 24/7 access on your phone, iPad and computer ❑ Store performance summary emailed each morning ❑ Texts with high ticket sale details

To sign up for the FREE Edge add-on, Edge Pulse, please contact: Edge Retail Academy 877-569-8657, x009 or Inquiries@EdgeRetailAcademy.com




GEMS ARE CHANGING LIVES

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Don't turn away challenging jewelry repairs. With JD&Co. as your partner, there’s no job too small or too challenging. Expand your in-house abilities through a profitable outsourcing business. We can accommodate difficult repairs for: Invisible & tension-set mountings Intricate baguette or micro pave settings Family heirloom restorations Shared prongs and pave resizing Remounts and refurbishing Tri color rhodium plating With JD&Co., you can expect to receive the timely service and flawless craftsmanship your business and community expect.

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A full-service extension to your in-house jewelry services. (O) 253.537.5572 | info@jdcojewelry.com | www.jdcojewelry.com


Celtic Traditions

To shop for more Celtic inspired items, copy this link into your web browser: https://qgold.com/ps/72728/sdk202091 Product Shown: 030S-28 Chain, BM7937-CEM-150-WLG Bangle, XE71E-B Earrings, R503 Ring, C1744 Pendant, RM7505-CEM-050-YLG Ring, K5933 Ring, D3440 Pendant, EM3850-EM-030-WLG Earrings, PM3850-EM-020-WLG Chain Slide, PM5264-EM-008-YA Chain Slide

For the latest selection shop online AT QGOLD.COM or contact JEFF WYNKOOP at jeffw@QGold.com or Toll Free: 1.800.354.9833 ext. 710 Toll Free:1.800.354.9833 Phone: 513.942.7659 QGold.com




SAY “YES� TO NEW BRIDAL BOOKS FOR YOUR STORE! New diamond bridal sets, diamond fashion jewelry, and genuine gemstone jewelry fill pages accented with beautiful photos and inspiring statements. Reserve your copies today. Available while supplies last. Please contact Victor to learn more.

victorcorporation.com | sales@victorcorporation.com | 1-800-543-1131 | Follow us:



Graduation 1st Comm union Confirmati on Baptism

Cultivate Generations of Loyal Customers!

Charms for a

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ll Occasions!

Business Building Charm Program Benefits: • Rembrandt’s charm displays generate $4,500 - $7,500 in sales per sq ft! • Displays contain the best-selling charms by region, leading to impulse Sterling Silver sales and Karat Gold special orders. • Complete selection of inventory-controlled displays available. Re-order only what you sell! • Increase Units Per Transaction using our charms for add-on sales. Rembrandt’s a guaranteed sale! • Charm collectors are loyal, repeat customers! • Store Listing on our Website’s Retail Locator. Are you listed?

What Retailers Are Saying “We have sold Rembrandt Charms for over 40 years! As trends and styles change, Rembrandt’s traditional and stylish charms have been a key seller in our store. We have their floor display tower right as you walk in!” - Jim Sickinger, Sickinger’s Jewelry

Contact Us Today! p.800-828-7840 • f.800-828-7811 • www rembrandtcharms.com Lifetime Warranty

Handcrafted in USA & Canada

Thousands of Charms in Gold and Silver

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WHAT WE PROVIDE TO OUR JEWELER

Stock up for Mother's Day

Product images, optimized for Facebook, Inst and Pinterest Celebrate Mom with customizable Mommy y pendants in sterling silver Copy for each post CH HIICsuggestions Advertising support including: To See Our Entire Berco EST. 1926

Mommy Chic Collection - Growing your page 'likes' Go To: ads - Ad images, optimized for a variety of different Facebook - Strategies for larger campaigns (holiday,www.BercoJewelry.com Valentine's Day, Mother's Day #Family - We Twisted Round can also highlight your Jewelry Store on our social media pages FJ278P Charm Holder

$99

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$125

Braided Heart Charm Holder FJ286P

$125

You Are My Sunshine FJ279P

$125

FJ203

All Months Available

$29

Mommy Chic Birthstones, Initials, and Charms are sold separately.

FJ205

FJ204

$19

$15

Initials

FJ242P

$22

Family Keepsakes

All Letters Available

FJ259P

FJ210

$23

$22

FJ262P

$18 FJ243Y

$22

FJ259P

$18

FJ276CZ

$49 FJ280P

$59

Pets are Family Too!

FJ275P

$59

FJ258P

$22

EST. 1926

BERCO The Company You Keep

800.621.0668

• w w w. B e r c o J e w e l r y. c o m 29 East Madison Street | Suite 550 | Chicago, IL 60602 312.782.1050 | FAX 800.572.1995 | info@bercocompany.com

Order a packet of 25 free consumer brochures! Suggested retail prices


LET’ S

T OGE T HE R

MI RACL EMARKPROGRAMS

AVAI L ABL EI N DI F F ERENTCARATWEI GHT S CONT ACTUSF ORMOREI NF O WWW. PARAMOUNT GEMS. COM |ORDERS@PARAMOUNT GEMS. COM


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ARS

BRILLIA

A PERFECT 10 CTW FOR OUR 10TH ANNIVERSARY

S HI N

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RETAIL STARTING AT $100 The World’s Finest Simulated Diamonds Set In Sterling Silver Bonded With Platinum. WWW.LAFONN.COM


All The Latest Craze In Silver & Pearl Jewelry

Are You Prepared For Mother's Day & June Bridal?!

Glik Imports Inc. has been a family run business since 1967, importing & manufacturing the latest in pearl jewelry. Over 53 years of customer satisfaction, Delivery, Quality & Integrity!

We Value Our Customers, We Are Family!

Stunning Mother of Pearl & Freshwater Cultured Pearl & Silver Earring.

​ Exquisite Glass Bead & Freshwater Cultured Pearl Bangle.

Freshwater Cultured Pearl & Earring Set On Silver.

Available In 4 Colors!

Boxed In Multiple Designed Boxes.

View Hundreds Of New Items On Our Website: www.sugoipearls.com ​Email: info@glikimportsinc.com Call Us Toll Free: 1-888-367-4545


NEW Moonshadow Collection

NEW Wraps Collection


RJO INSIDE TRACK – MARCH 2020

P8646-18 This stunning RJO bestseller is back! This Dashing Diamonds diamond by the yard necklace features 0.50ct of brilliant pierced diamonds which are always in motion making a woman shine! MSRP: $1,659. For more information visit www.brevani.com.

P4160 This stunning bestseller is an attention-getter. This 14k yellow gold and blue topaz pendant features 0.08ct of brilliant diamonds and 4.67ctw of blue topaz. MSRP: $1,039. For more information visit www.brevani.com.

TB2634 This gorgeous star bracelet catches the light beautifully. This Brevani bracelet made with 14kt gold features 0.14ct of diamonds. MSRP: $1,849. For more information visit www.brevani.com.

P10232-18 The perfect everyday necklace! This Brevani necklace made with 14kt yellow gold features an 0.08 pierced diamond. MSRP: $699. For more information visit www.brevani.com.

P4290-18 This Brevani necklace is a definite head-turner! This Brevani necklace made up of 14kt yellow gold features 0.16ct of diamonds, and 3.18ctw of white topaz. MSRP: $1,349. For more information visit www.brevani.com.

E10519 Obsessing over these double huggie earrings right now. These Brevani earrings feature 14k yellow and 0.26ct of brilliant diamonds, perfect for everyday! MSRP: $1,000. For more information visit www.brevani.com.

www.brevani.com

800-997-8780

info@brevani.com



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Hundreds of retailers and vendors trust Thinkspace to help increase customer engagement and drive jewelry sales.


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NEXT GEN EXPERIENCE

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