December Edition Inside Track 2019

Page 1

THE

INSIDETRACK



THE

INSIDETRACK

Market Trends …………………..……..……………………………………………….…… Page 4 RJO Vendor Best Sellers..………………………………………………………….……… Page 5 VENDOR SPONSORED PAGES: The Edge Retail Academy…………………………………………………………………..….. Page 6 The Edge……………………………………………………………….…………………………..…Page 7 Italgem………….....……….…………………………………………..………………….…........ Page 8 Stuller…………....………………..………………………………….…………………………….…Page 9 Tavannes…….......………….…………………………………………………….…….…..……...Page 10 Show Shirt.....….………….…………………………………………………………………………Page 11 DiaExpressions…….……….……………………………………………………………………….Page 12 Star Gems…..………………………………………………………………………………………..Page 13 Quality Gold….……………………………………………………………………………………...Page 14 Berco.………………………………………………………………………………………….…......Page 15 ASHI.………………...………………………………………………………………………………..Page 16 Lafonn…………………...…………………………………………………………………...……...Page 17 Benchmark……...……………...………………………………………………………….………..Page 18 Amazon Smiles………………………………………………………………………………………Page 19 Happy Holidays……………………………………………………………………………………...Page 20


RJO Inside Track Market Trends Loose Diamond Sales for All Shapes for 12 months, through Nov. 2018 H color (32.6%) and SI2 clarity (21.4%) were sold the most. Average Sale was $5,820. 23,591 diamonds were sold, which provided $135.3M in sales.

Princess Cut Diamond Sales for 12 months through Nov. 2018 for 1.00-1.49ct H color (29.6%) and SI2 clarity (24.9%) were sold the most. Average Sale was $5,204. 587 diamonds were sold, which provided $3M in sales.

Cushion Cut Diamond Sales for 12 months through Nov. 2018 for 1.00-1.49ct G color (35.7%) and SI1 clarity (24.5%) were sold the most. Average Sale was $5,768. 409 diamonds were sold, which provided $2.1M in sales.

877-569-8657

inquiries@edgeretailacademy.com

edgeretailacademy.com


Top 3 Hot Selling Items from Various RJO Vendors in Various Diamond Categories IDD Gems One Ashi Diamond

Diamond Earrings #EM025N9W 14KW 2BR=.25ctw Diamond Stud Earrings #SE3025FW 14KW 2BR=.25ctw Diamond Stud Earrings #91752FVERWG 14KW 2BR=.75ctw LoveBright Earrings

Ostbye Gems One Allison Kaufman

Diamond Fashion Rings #OF17A44 14KWR Diamond Ring 3Bag=.50ctw #FP142510 14KW d=.11ctw Diamond Pendant #D5624 14KTT Fashion Ring 26BR=.20ctw F-G; VS2-SI1

Kim International Gems One Val Casting

Diamond Pendant #142303 14KW .33ctw Diamond Snowflake Pendant #FP415325 14KW BR=.25ctw True Reflections Halo Pnd #6210 14KW Laser Drilled Floating Diam. BR=.15ctw

RJO Vendors Top Sellers Bridal – Firestar #Style 14KY Round Brilliant Diamond Engagement Ring Wedding Rings – F.Goldman #01LDIR050G 18KY 5mm CF low dome Wedding Ring Alternative Wedding Rings –Heavy Stone #SiliconeBand Light Blue Silicone Band Fashion Rings – Asher Jewelry #RW31107DS 14KW Moon & Star Ring Diamond Earrings – Jewelex #JX7422B14W 14KW BR=.25ctw Hoop Earrings Diamond Pendant – Cherie Dori #FWP18671DW 18KTT BR=.36ctw Stiletto Star Pendant Diamond Bracelet –Paramount Gems #974BRIB 14KW 1.00ct Diamond Tennis Bracelet Colored Fashion Pnd – Interings #ALP1601 14KR Pear 5ct Pink Quartz .51ctw Pink Sap +.13ctw Colored Fashion Ring – Ostbye #AN07100 14KY Ruby & Diamond Anniversary Band Colored Fashion Earrings – Livingstone #STER4M5 14KW2Rnd Round Swiss Blue Topaz Studs Pearl Earrings – Imperial Pearls #926110AAWH 14KW Akoya 7mm AA Stud Earrings Pearl Necklace – 24KT Rose Co #BFWPN 18” FW Black Pearl Necklace Pearl Bracelet – Berco #C99 Pearl and Crystal Bracelets Set of 3 Ladies Watches – Seiko #SUT340 Ladies WR 50M, Solar, Hardlex Crystal, MOP Dial, 8BR Gents Watches – Seiko #SRPB46 Gents WR 50MM, Date Automatic, Br Strap w/ Rose tone

877-569-8657

inquiries@edgeretailacademy.com

edgeretailacademy.com


Heading for Retirement?

Are You Retirement Ready? Many business owners don’t have a plan of how they will exit the jewelry business. Whether you plan to leave or greatly reduce your house in the next year, or in another 5-10 years, you will want to get your business in the right shape to maximize its value, and to exit on your own terms.

Introducing the Retirement Readiness Program Edge Retail Academy has developed the playbook to expertly move your business to Retirement Readiness.

Watch this Video: https://vimeo.com/294253225 INTERESTED in More Details? Please contact us! 877-569-8657, ext. 1 or Becka@EdgeRetailAcademy.com


As an Edge User, Try Edge Pulse for FREE! Take the Pulse of Your Business Anywhere! REAL-TIME sales and inventory data for your store, accessible 24/7 wherever you are Business metrics: sales and gross profit, average sale, sales associate performance, inventory levels and much more Coffee Catalyst store performance summary emailed daily to you Text messages when your team makes major sales Monthly report that compares your performance to your peers Set attainable goals, so you know how you are trending Know fast-selling vendors and design numbers from over 3000 vendors Learn important performance & market trending information, based on close to 900 retailers Nationwide Loose diamond sales analysis by the 4Cs.

INTERESTED? Please contact our sister company, The Edge Retail Academy 877-569-8657, ext. 9 or Michelle@EdgeRetailAcademy.com


NEW RJO VENDOR!!!!!

Italgem Corporation Great Neck, New York (212) 840-6677

www.italgem.com/catalog

We Are All About Color TWO COLLECTIONS 1. LUXURY IN COLOR 14k with handpicked Sapphires, Rubies and Emeralds 2. BENJAMIN COHEN No Tarnish Silver with Semi Precious Stones


Snow Place Like Stuller When you’re looking for a flurry of fine jewelry this holiday season, lean on our vast inventory and speedy delivery options. Featuring items 86890, 72070, 123768, 123956, and 86891

See more at Stuller.com/Holiday.

Stuller.com

800 877 7777



BACK FOR AN ENCORE, IT'S THE...

Show Shirt We reopened our 'Show Shirt' Campaign to support the RJO Foundation! Wear your shirt to Sunday of the Nashville Buying Show!

$20

Final Campaign Closes December 21st, 2018

Merchandise will NOT be sold on the Show Floor. Once this campaign closes, it is closed for good! Get them while you can!

$25

VISIT:

TO ORDER: https://www.customink.com/fundraising SEARCH: RJO Nash Bash 2019




'tis the season to say

I do

Imagine, design and create the perfect ring to make this holiday season unforgettable! Beat the rush and order soon to ensure delivery before the holidays!

Shown above: RM2436E-100-YAA, RM2334E-200-WAA, RM2987E-100-RAA (shown with sapphire), RM2987B-040-RAA

For the latest selection SHOP ONLINE AT QGOLD.COM or contact JEFF WYNKOOP at jeffw@QGold.com or Toll Free: 1.800.354.9833 ext. 710 Toll Free:1.800.354.9833 Phone: 513.942.7659 QGold.com


Product images, optimized for Facebook, Ins Affordable Gold Bridal Sets by Berco and Pinterest 1/4ct Total Weight in 10k Gold. Copy suggestions forareeach (All center diamonds 1/5 carat). post Ring Sale Retails AdvertisingEngagement support including: $799 and $899

- Growing your page 'likes' Wedding Band Sale Retails - Ad images, optimized for and a variety $349 $399 of different Facebook ads - Strategies for larger campaigns (holiday, Valentine's Day, Mother's D - We can also highlight your Jewelry Store on our social media pages Engagement Ring 5596E1/5R 1/4ct tw $799

Wedding Band (Prong set) 5592DW 1/16ct tw $349 Engagement Ring 5581E1/5R 1/4ct tw $899

Proudly Crafted in the USA Wedding Band (Channel set) 5591DW 1/16ct tw $399

Engagement Ring 5587E1/5R 1/4ct tw $799 Engagement Ring 5586E1/5R 1/4ct tw $899

To order call 800-621-0668

Engagement Ring 5588E1/5R 1/4ct tw $899 Engagement Ring 5589E1/5R 1/4ct tw $899

Chicago, IL 60602 • 800.621.0668 • www.BercoJewelry.com

GM $1300 KEYSTONE+


www. as hi di amonds . com |800. 622. 2744


wide band rings

Retail Starting at $100 L U X U R Y W IT H IN R EA C H

meticulously crafted in sterling silver, bonded with platinum, set with the world’s finest simulated diamonds. Www.Lafonn.com


Co-OP Advertising Program

Customization Samples for viewing Samples Programs

Online Ordering (Lowered shipping rates)

RJO Nashville

Metal Options Buyout Programs Stock Balancing

Lifetime Guarantee (Free Sizing)


SHOP WITH PURPOSE, SUPPORT RJO FOUNDATION WITH YOUR AMAZON PURCHASES Visit smile.amazon.com Retail Jewelers Organization Foundation to sign up!


Happy Holidays from

Sarah Streb

Chief Executive Officer, 16 years

Linda Brown

Data Entry Manager, 29 years

Kristi Nelson

Administrative Services, 18 years

Erin Sharp

Mary Harger

Connie Miller

Financial Manager, 32 years

Director of Vendor Services, 27 years

Carlotta Richtsmeier Sheila Swarts

Accounts Receivable, 28 years

Data Entry Specialist, 18 years

Connie Matsen

Overseas Trip Coordinator & Data Entry, 18 years

Alison Groves Special Event Coordinator &

Membership Coordinator, Â 2 years

Vendor Associate, 6 months

Katie Ratliff

Data Entry Specialist, 7 years

Sabrina Smead Public Relations & Educational Coordinator, 3 months

More ways to connect with us: RJOinc

www.facebook.com/RJOinc www.facebook.com/groups/rjoinc www.facebook.com/RJOFoundationGivesBack

RJOinc


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.