2022 Business Plan |
V
isit Rogers creates economic opportunity for our community by attracting meetings, conventions, tournaments, events and leisure visitors to the city of Rogers and Northwest Arkansas. Overseen by the Rogers Advertising and Promotion Commission, Visit Rogers is our Destination Marketing Organization
responsible for marketing the city to visitors.
Division Goals
Goal #1: Promote Rogers as a World Class Destination, Generating Tourism Revenue that Funds Investment in Building the Destination’s Strength and Quality of Place Goal #2: Build Awareness of Rogers as a World-Class Destination through Digital, Print, and Social Media Marketing Strategies Goal #3: Align the Rogers Community Around a Shared Value Vision for Tourism Goal #4: Champion Destination Leadership Principles and Practices in Rogers Goal #5: Support Rogers-Lowell Area Chamber of Commerce Goals and Objectives with Visit Rogers Destination Leadership CLICK HERE
to Learn More About this Division and Read the Full Program of Work
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