WHO WE ARE

What is our Identity? Our ideology?

We believe sharing is caring. Transparency is an important part of our company. We work openly with our suppliers and retailers to find ways to share our innovation, success stories, ways to improve, and accept criticism. Everyone’s thoughts are valued and we believe two minds (and perspectives!) are better than one.

We believe in doing right, even if it isn’t easy. The consumer is at the heart of our business. Every decision we make is to improve the quality, experience, enjoyment, and success of the consumer. Profit is a symptom of being sincere and doing the right thing.

Why?

An annual marketing plan helps you set you on the right course to make your company’s business goals a reality. Think of it as a high-level plan that guides the direction of your team’s campaigns, goals, and growth.

S. O.

W. T.

Strengths

Our retailers ask us all the time what else can we buy from you. WE generate sales and profit growth.

Our company has very low cost and overhead is flexible and able to produce where the business is.

We have extremely dedicated, smart, contributing employees.

Self Financed

Weaknesses Threats

Lack of budgeting and understanding of the financials.

Management: Lack of structure, process and procedure.

Communication

Not enough business in the US: Currency issues / Cost

New product & product line introductions

Creating an DTC store connected to website

Expand our business in the US

New ERP System. Get better organized and get grip on the business, cut down on waste of time and money

Sufficient line of credit

Competitions innovation

Stagnating sales

Lack of new products

Currency fluctuation

We strive for value & precision. for the best price. Precision managing the details. Creating the heart of everything we precision.