Annual Manual 2015

NEWSPAPER’S

Annual

MANUAL

2015

G U I D E TO V I S I T I N G, L I V I N G, W O R K I N G & P L AY I N G I N RO C H E ST E R , N Y

Annual MANUAL 2015 CITY NEWSPAPER’S

Publishers: William and Mary Anna Towler General manager: Matt Walsh

LEARNING ROC [ INTRODUCTION ] BY JAKE CLAPP

You can live in a city your entire life and still learn new things about it every day. Maybe it’s because you don’t get across town very often. Or maybe you drive the same route to work every day, but just never noticed that small kosher meat market.

Then again, in a city like Rochester — a place filled with makers — new things pop up all the time.

We wanted to take a simpler approach with this year’s Annual Manual. It’s difficult to boil down everything a city has to offer into one 64-page publication — there’s so much to cover that we could put one out monthly — so we focused our mission instead.

What would go into a publication that could put a Rochester newbie in the know, but could still tell a native something brand new about a city they thought they knew intimately?

We still had enough ideas to fill Annual Manuals for the next 10 years.

We have our continuing series spotlighting Rochester neighborhoods and suburbs (page 4). We took a look at what the city offers young professionals (page 10). And did you know that RIT houses a large collection of works by famed designer Massimo Vignelli in a large design center (page 13)?

You may learn something new about St. Paul Street (page 16), or discover where to get those hard-to-find ingredients for your Asian dish (page 36). And for those looking for a good read, we talked with five authors who drew inspiration from the area (page 48).

There’s always something new to explore in Rochester. It just takes a close look out and an adventurous mind.

CITY/COUNTY................................ 4

ARCHITECTURE........................... 34

NEIGHBORHOOD AND SUBURB PROFILES

HOW WELL DO YOU KNOW THE SKYLINE?

ECONOMY................................... 10

FOOD. . ........................................ 36

MAKING IT AS A YOUNG PROFESSIONAL

A WORLD OF GROCERY STORES

ART............................................ 13

PHOTO ESSAY............................. 44

INSIDE RIT'S VIGNELLI CENTER

A DAY IN THE LIFE OF HART'S GROCERS

LOCAL COLOR............................. 16

LITERATURE.. .............................. 48

TAKE A TRIP DOWN ST. PAUL STREET

READING LOCAL AUTHORS

CLASSES TO GET YOU GROOVING

SERVICE DIRECTORY. . .................. 54

NIGHTLIFE.................................. 26

ADVERTISER INDEX..................... 63

FINDING BARS IN OFFBEAT PLACES

Art department artdept@rochester-citynews.com Art director/production manager: Matt DeTurck Designers: Aubrey Berardini, Mark Chamberlin Contributing photographers: Mark Chamberlin Ashleigh Deskins, Thomas Dooley, John Schlia Advertising department ads@rochester-citynews.com New sales development: Betsy Matthews Sales representatives: Christine Kubarycz, Sarah McHugh, Tracey Mykins, David White, William Towler Operations/Circulation kstathis@rochester-citynews.com Circulation manager: Katherine Stathis Distribution: Andy DiCiaccio, David Riccioni, Northstar Delivery, Wolfe News Annual Manual: CITY Newspaper's Guide to Rochester is published by WMT Publications, Inc.

INSIDE

FITNESS..................................... 22

Editorial department themail@rochester-citynews.com Arts & Entertainment editor: Jake Clapp Contributing writers: Dave Budgar, Casey Carlsen, Christine Carrie Fien, Katie Libby, Chris Lindstrom, Adam Lubitow, Tim Louis Macaluso, Nicole Marie Milano, Jeremy Moule, Kurt Nye, Rebecca Rafferty

Copyright by WMT Publications Inc., 2015 - all rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, photocopying, recording or by any information storage retrieval system without permission of the copyright owner.

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KNOWYOUR

NEIGHBORHOODS [ CITY/COUNTY ] BY JEREMY MOULE AND CHRISTINE CARRIE FIEN

SWILLBURG

The word in Swillburg is that when you go out of town, you have 20 sets of eyes watching your home.

Swillburg comes about its neighborliness organically: it’s a relatively small neighborhood, and the homes tend to be close together and close to the street.

“I think that’s kind of created a hamletlike atmosphere in our neighborhood,” says Josh Massicot, a Swillburg homeowner who spearheaded the revitalization of the Swillburg Neighborhood Association. “Just within eyeshot of our house, I call 10 households our good friends.”

Most of the homes in this Southeast neighborhood are between 80 and 90 years old, he says, and Swillburg has one of the highest rates of owner occupancy in the city.

The 20-block neighborhood has Field Street, South Clinton, Meigs Street, and Interstate 490 as its borders.

Swillburg is an up-and-coming neighborhood, Massicot says, with some of the city’s most iconic small businesses, including the Highland Diner and the Cinema Theatre.

Many of the services that residents want or need — restaurants, bakery, theater, coffee shops — are in walking distance.

4 CITY • ANNUAL MANUAL 2015

The area was once used to farm pigs, which is how the neighborhood got its name. Local legend, according to the city’s website, says that swill for the pigs was collected alongside the Erie Canal, which used to run through the city.

A point of pride for Swillburg neighbors is Otto Henderberg Park, named for the man who led a grassroots campaign to stop an expressway from cutting up the neighborhood.

The campaign was successful, but not before a block of homes was demolished.

Some of the land was turned into the park, which has sycamore trees, a gazebo, and a plaque commemorating bandleader Cab Calloway, who once lived in Swillburg.

Neighbors do tai chi and yoga in the park in the summer, and the association has a neighborhood potluck there each June.

“It’s one of those little pocket parks that you would never know if you didn’t live in Swillburg,” Massicot says. “But it’s a beautiful place.”

Swillburg also has a fair amount of green space and gardens. The Labyrinth Garden across from Rooney’s Restaurant on Henrietta Street has more than 300 varieties of flowers, Massicot says, and a brick path winds through it. There’s also a community vegetable garden.

But it’s the sense of community that makes the neighborhood what it is, Massicot says.

“It’s really corny, but it’s just kind of the reality of living here,” he says. “We just genuinely look forward to seeing each other, and that’s a pretty cool thing.”

PARK AVENUE

Park Avenue’s appeal never gets old. For years it has been the epicenter of hip in Rochester, the place to see and be seen.

And if you want to live in the Park area, you’d better move fast; the neighborhood’s desirably means that houses and apartments don’t stay on the market long — sometimes only a matter of weeks.

But Park’s origins are much more modest; it was built as a service street for the people living in the mansions on East Avenue, says Jimmy Catalano, who’s involved with several organizations in the Park Avenue area, including the Park Avenue Neighborhood Coalition.

The storefronts in this Southeast neighborhood were once hardware stores, liquor stores, laundry, groceries, and florists servicing the East Avenue elite, he says. And you can see those blue-collar roots in the more modest homes near Alexander Street, he said.

As the years passed, some of the people who wanted to be close to the East aesthetic

Your Unique Garden & Florist Shop (Far left) Park Avenue's close shops encourage walkability through the community.

FILE PHOTO

(Left) The Highland Park Diner in Swillburg.

The neighborhood has one of the highest rates of owner occupancy in the city. FILE PHOTO

but couldn’t afford it began making their homes in the neighborhood.

“We had the wealthy but not-aswealthy that started building here,” Catalano says. “You know, people who had money but not the money that the mansion dwellers had.”

But Park Avenue also has grander homes in a variety of architectural styles — several designed by noted Rochester architect Claude Bragdon.

“Westminster Road has some gorgeous homes on it,” Catalano says, “as does Barrington Street. You get down to the Argyle, Buckingham, Brunswick section, too, you’ve got 4,000-square-foot homes with huge columns and sweeping staircases and stained-glass windows.”

Some people found the larger homes to be unsustainable financially, he says, so many homes were cut up into apartments.

“We’ve got a ton of homes here that are three- and four-family homes,” Catalano says.

Walkability is a big selling point for the neighborhood, which is a good thing because finding street parking can be a challenge.

“You’ve got everything at your fingertips: clubs, pubs, restaurants,” Catalano says.

The Park neighborhood has several businesses known and patronized by people both inside and outside the city, including Jines Restaurant, Stever’s Candy, Parkleigh gift shop, Park Avenue Pub, the Frog Pond, and Hogan’s Hideaway.

The neighborhood also has the popular Park Avenue festival each summer.

Walkability tends to encourage sociability, and many Park neighbors aren’t shy about stopping by. Catalano says that when he hangs out on his porch, it’s not uncommon to have four or five neighbors pop over for a visit.

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continues from page 5 “We’re such a melting pot of a neighborhood,” he says. “There are all sorts of ages, shapes, colors, orientations. You name it, it’s in this neighborhood. And everybody gets along, for the most part, which is really what adds to the charm.”

THURSTON VILLAGE

Neighborhood loyalty runs thick and deep in the 19th Ward, says John DeMott, a street manager with the Sector 4 Community Development Corporation.

Even when people move away, he says, they often keep patronizing the ward’s businesses and attending its churches.

“It’s kind of a feeling,” DeMott says.

“Once you’re a 19th Ward person, you’re always a 19th Ward person.”

That affection is captured on T-shirts commemorating the 19th Ward Community Association’s 50th anniversary this year. Featured on the front of the shirt is an image of Louie’s Sweet Shop, an iconic 19th Ward business. On the back it says, “I’m a 19th Ward kid.”

“All our kids moved out of the immediate neighborhood,” DeMott says.

“But they all went nuts when they got that shirt for Christmas.”

Louie’s was at the corner of Brooks Avenue and Thurston Road for more than 70 years. The spot is now occupied by 6 CITY • ANNUAL MANUAL 2015

Holly’s Café & Catering, but the Louie’s name lives on at a snack shop at The Strong museum.

Thurston Road seems an appropriate location for a business like Louie’s that people recall with so much affection; DeMott says that Thurston in Southwest Rochester is the heart of the 19th Ward.

“The whole 19th Ward community surrounds Thurston Road,” he says. “The 19th Ward is really the residential area and we just nicknamed the commercial district Thurston Village just to give it an identity.

And it seems to have stuck.”

The Village runs north to south from Ravenwood Avenue to Brooks Avenue.

Hunt’s Hardware celebrated its 100th anniversary last year, and there’s a post office, restaurants, bars, “everything you’d want in a small village,” DeMott says.

“I think of it as an area that caters to those of us who live there, as opposed to being a destination,” he says. “Our restaurants aren’t fancy, our stores aren’t fancy, but we enjoy shopping in our own neighborhood. I can walk to probably a half-dozen places to eat from my home.

They’re not fancy places, but it’s good food, good people.”

Thurston Village has been undergoing a revitalization project for several years.

The City of Rochester has been making improvements to lighting, signs, gateway features, and other aspects to enhance the urban village feel of the corridor.

(Left) Schoen Place in the Village of Pittsford, Monroe County's oldest village. FILE PHOTO

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Rochester’s Most

And 19 storefronts have gotten grants over the last few years to spruce up their facades, DeMott says.

The surrounding neighborhood has a broad range of incomes, he says, including many residents who are associated with the University of Rochester or Strong Hospital, and it has a mix of incomes, races, backgrounds, and ages.

And several community organizations and the City of Rochester put on a fledgling spring festival called “Ease on Down Thurston Road” with food, music, prizes, and sidewalk sales.

“It’s humble,” DeMott says. “We’re not going to eclipse the Corn Hill festival or the Park Avenue thing. But it is kind of a fun thing.”

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VILLAGE OF PITTSFORD

Pittsford is Monroe County’s oldest village, and the community has worked to keep its connection to the past. The village was established in 1827, and its early growth was driven by the Erie Canal, which flows just north of Pittsford’s downtown.

Schoen Place, which was once an alley lined with mills, lumberyards, and warehouses, is now a popular waterfront area. The village built a docks and a promenade along the canal and the old buildings have been converted into shops, restaurants, salons, and offices. A silo, the tallest structure in the village, has been renovated for office space.

For the past few decades, preservation has been a major focus in the compact village of approximately 1,500, which is designated as a local and national historic district. And Pittsford has laws in place to help ensure that structures — residential and commercial — keep their historic look and feel.

Many of the stores, restaurants, and offices along South Main Street are in brick buildings dating back to the 1800’s.

The buildings are well-cared for and in continues on page 8 ROCHESTERCITYNEWSPAPER.COM 7

(Top and middle) The New York Museum of Transportation in Rush.

(Bottom) Barry's Irish Pub in Webster. The pub is part of the village's vibrant downtown.

FILE PHOTOS

continues from page 7

some cases, have been restored.

The Phoenix Hotel at the Village’s Four Corners, once a busy stagecoach stop, was damaged by fire in the 1950’s, but was bought and restored by a local newspaper publisher. It’s a prized example of Federalstyle architecture in the village.

The village also has a visible reminder of its agricultural past: Pittsford Farms Dairy.

The 200-acre property is permanently protected as farmland, and it’s still a working dairy processor. It distributes milk in glass bottles and is a popular stop for people to pick up ice cream and baked goods.

VILLAGE OF WEBSTER

The Erie Canal gets a lot of the credit for spurring the development of hamlets, villages, and cities in New York. But many communities grew along other key trade and travel corridors, such as railroads and, in the western part of the state, Ridge Road.

The Village of Webster got its start as a stagecoach stop, and later emerged as a key commercial hub between ports on the Erie Canal and Lake Ontario. It was especially important for the area’s farmers, as was the village’s substantial canning industry.

All of that early business activity gave the village one of its enduring and defining features: a solid downtown, centered at Ridge Road and State Route 250. The village center includes bars and restaurants, salons, and a shoe-repair business.

The village’s downtown is also filled with independent businesses, which provide a stark contrast to the plazas filled with big-box stores in the Town of Webster. Among the downtown stores are hobby, bridal, bike, arts, and music shops as well as specialized boutiques.

In the warmer months, the Village of Webster Business Improvement District holds several events and concerts, including 8 CITY • ANNUAL MANUAL 2015

the annual Webster Jazz Festival, which is on July 25 this year.

The village is also home to the Xerox campus; Webster annexed more than 180 acres back in the 1950’s for the company.

Once the region’s second-largest employer but now its fourth largest, Xerox has its research center in the village, as well as a toner plant and several other operations.

TOWN OF RUSH

Rush is Monroe County’s southernmost town, and one of Rochester’s most rural suburbs.

Rush has a population of 3,478 people, spread across 30.6 square miles. About 28 percent of the town’s land is residential, but the largest sector — approximately 38 percent — is agricultural, which includes a whitetail deer-breeding operation.

Rush is an interesting place with unique offerings, such as the New York Museum of Transportation and the Genesee Valley Railroad Museum, both at 6393 East River Road.

Visitors pay one price to enter both museums.

The Transportation Museum’s collection includes some of the area’s old trolley cars, horse-drawn vehicles, and various other historical vehicles. It also has a color film of the Rochester subway. The Railroad Museum has a variety of rail cars.

The Rush Town Hall at 5977 East Henrietta Road was a Works Progress Administration project finished in 1996. It has since been renovated and expanded.

And the town is also home to the Rush Oak Openings, the only intact oak savanna in New York, and the easternmost oak savanna in the country, according to the Nature Conservancy of Central and Western New York. The oak openings or savanna — the terms are used interchangeably — are grassy areas with a low density of oak trees.

Some of the land is privately owned, but the state and the Nature Conservancy own large chunks, too, and their properties are open to the public. The savanna is located near the intersection of West Henrietta Road and Honeoye Falls-Five Points Road.

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Rochester clicks for young professionals [ ECONOMY ] BY TIM LOUIS MACALUSO

The Rochester region is home to about 20 colleges, universities, and technical schools, which is impressive for a mid-size metro.

But despite those offerings, the area’s loss of young professionals continues to concern many business and community leaders in Upstate New York.

A Brookings Institute report on education, which is based on data from 2007 to 2009, looks at what it called the migration of college degrees by metropolitan area.

Cities that experienced the most brain drain were Rochester and Detroit, while cities with the most brain gain were Austin and Raleigh.

But some recent area graduates are bucking that trend, saying that Rochester has distinct advantages for young professionals.

Meghan Gillen graduated from Nazareth College in May 2014 and found a local job in her field a month later.

She says that she didn’t have much difficulty getting job interviews, and even turned down a couple of offers before accepting a full-time marketing position with American Aerogel.

The startup company manufactures insulation materials used in thermal packaging by biomedical, pharmaceutical, and health care companies.

“Getting the job I wanted wasn’t super hard,” Gillen says. “A lot of employers know Nazareth College and think well of it. But it seemed like a lot of places want to hire local college students and they want to be supportive.”

Gillen says that she thought about moving, but that she didn’t want to give up the comfort factor of Rochester. And moving to a different location isn’t always easy, she says.

“There’s always that risk that you could move for a job and might not like it,” Gillen says.

Greg Cunneyworth graduated from

Rochester Institute of Technology in 2009 where he studied graphic design and marketing. His job search was more difficult, because the recession caused a lot of companies to either cut back or hold off on hiring, he says.

Cunneyworth worked in Toronto for a short time before returning to Rochester in 2010 to start Makeway, a digital design firm.

Both of Cunneyworth’s partners, Josh Lowery and Ian Maroney, graduated from local colleges and also decided to stay in Rochester.

(Left) Greg Cunneyworth in the Makeway offices. The RIT graduate founded the digital design firm. PHOTO BY JOHN SCHLIA (Above) Meghan Gillen is in a marketing position with American Aerogel. PHOTO BY MARK CHAMBERLIN

10 CITY • ANNUAL MANUAL 2015

s

Makeway has clients throughout Western New York and as far away as Seattle, Cunneyworth says.

“We’ve been lucky,” he says. “We’ve been very busy for the last five years.”

Starting a small business in Rochester was easier than he expected, Cunneyworth says. Most of the initial prospective clients were receptive to an appointment for a presentation, he says, and now Makeway gets most of its business through word of mouth.

Cunneyworth says that Rochester is the ideal place for his business because it’s affordable.

“We were able to get the office we wanted in six months,” he says. “We have a beautiful 1,200-square-foot loft in the Cascade District.”

Dana Belles graduated from the University

of Rochester in 2013 with a degree in brain and cognitive sciences, but she’s currently working in education for AmeriCorps, she says, to gain experience.

Her degree could eventually take her in several directions, she says, but public health and occupational therapy are her two main considerations.

Though she moved home to Harrisburg, Pennsylvania, for a short while after graduation, she says that she returned to Rochester as soon as she could.

“I really love Rochester,” Belles says. “For some reason it really clicks for me.” The bikefriendliness of the area is a huge plus, she says.

“I love going to all of the different farmers markets in the summer, and of course, the Public Market,” she says.

Belles says that one of the most attractive things about Rochester is the passion that people have for the city and their commitment to making it an even better place to live.

She says that most of the people she meets are involved and committed to the community in ways that she hasn’t seen in other cities.

Another consideration: Rochester’s lower cost of living.

“There are other larger or more exciting cities where the pay is either the same or not as good and the cost of living is so much higher,” Belles says.

ROCHESTERCITYNEWSPAPER.COM 11

[ ART ] BY REBECCA RAFFERTY

Design matters RIT’s Vignelli Center is a teaching archive and museum of modernist marvels

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EVEN if you’re unfamiliar with the name “Vignelli,” you’ve certainly encountered multiple things designed by Massimo and Lella Vignelli.

The New York-based, Italian power couple had their stylish fingers in every piece of the design pie for six decades, creating everything from brand identity, books, maps, tableware, clothing, furniture, to architectural design for companies as diverse as American Airlines, Ford Motor Company, the Metropolitan Transportation Authority of New York City, and Xerox Corporation.

Five years ago, the Vignelli Center for Design was built at Rochester Institute of Technology to preserve the designers’ archive and to serve as a valuable teaching collection for RIT’s students, but anyone curious about our relationship with good design can explore the world of Vignelli.

R. Roger Remington, a designer and the director of the Vignelli Center, has worked for more than 30 years to bring the archives of famous designers to RIT as learning resources for students and faculty research.

RIT’s Wallace Library is home to more than 35 designers’ collections, including “most of the important American Modernist design pioneers,” Remington says.

(Background) The Vignelli Center at RIT. PHOTO BY MARK CHAMBERLIN

Having formed a relationship with RIT’s design community, Massimo and Lella were aware of the school’s important collection of teaching archives. When it came time to figure out where to bring their own archive, they decided to place it at RIT. “They believed very strongly that designers need to know about history, theory, and criticism,” Remington says.

But the Vignelli collection was too large to join the others in the library. It was decided that a special building would be built to house the archive, designed by Massimo himself. The idea evolved from a structure for storage and preservation to include plans for an educational and exhibition space.

The project was developed seven years ago, and it’s been five years since construction was completed. Today, the Vignelli Center houses two levels of archival storage, two bright, airy galleries, and a study room in which lectures and workshops are held.

“The Vignellis were world-class designers

who were trained in architecture, but really designed across the board,” Remington says. The center’s permanent exhibits include examples of their graphic design — familiar brochures for the National Parks Service, magazines and publications such as the Fodor Travel Guides and Audubon books, and branding-standards manuals for international companies such as Benneton.

One floor is mostly a furniture showroom, presenting wood, marble, and glass tables and the famous 2004 Vignelli Chair for Heller, which is still on the market. Another area showcases stackable tableware the couple designed for Knoll.

Some of the best known Vignelli designs are the maps and graphics created for the New York City Metropolitan Transportation Authority in the 1970’s. That’s right — they designed the streamlined subway map and the ubiquitous, uniform signage that directs our every move through the city’s public transit labyrinth.

continues on page 14 ROCHESTERCITYNEWSPAPER.COM 13

continues from page 13

Storage rooms of flat files contain countless Vignelli-designed posters and flat graphics.

The center also houses the couple’s prototypes for 3D work, and the patterns for Vignellidesigned clothing. “We don’t have much of the actual clothing yet,” Remington says.

“That’s one of the big things we need to get, before the moths eat it up.”

Massimo died in May 2014, and though the Vignelli Center at RIT is the most complete and organized Vignelli collection there is, Remington expects the Vignelli archive at RIT will grow after the estate is settled.

In the meantime, full-time archivist Jennifer Whitlock and program assistant Katie Nix work to rehouse objects into acid-free boxes and folders, fully catalog the collection, and create a digital finding guide. Remington says this will take a number of years to accomplish.

“We’re still scratching the surface,” Nix says.

The center’s blog — which is a blog well-done and lot of fun to peruse — shares fun finds during this process. One recent highlight is a system of packaging and displays for a box set of VHS cassettes of Stanley Kubrick films.

In the last 5 years, the center has acquired at least 15 other small collections of designers, including that of Aaron Markis, a California designer who was really the first graphic designer to use the computer.

14 CITY • ANNUAL MANUAL 2015

“We continue to collect carefully because we don’t have an unlimited amount of space,” Remington says.

The center is geared toward a variety of goals, including education, preservation,

collaboration, and globalism. “We try to focus our energies on trying to show that design can improve the human condition and do a public good,” Remington says. Some of these ends overlap in their means.

When RIT students learn about the history of design, “they learn about it from looking at real things, not just slides and books,” he says.

Remington says that RIT industrial design professor Josh Owen’s course, Activating the Vignelli Archive, is “a good example of how faculty and students can use the archive facilities as part of their coursework.”

Last year’s class produced drinking vessels designed for specific kinds of alcohol or coffee. Owen selected a dozen different beverages, and students took turns choosing their assignment from a hat.

Whoever picked espresso, for example, had to research “the history of the drink, how it’s delivered, how different cultures drink it, what are the conventions around size, rituals, et cetera,” Owen says. “And then they had to deliver a product that answered or somehow

EXPERIENCE ROCHESTER

(Top) RIT industrial design professor Josh Owen and Vignelli Center director R. Roger Remington.

(Middle and bottom) The Vignelli Center houses numerous pieces from Massimo's career as well as premier examples from other quality designers.

through its Craft Brews!

PHOTOS BY MARK CHAMBERLIN

celebrated or made better that particular way of drinking.”

But the designs needed to be in sync with the Vignelli philosophy and approach of good design.

The course included a collaboration with the Glass Lab folks at The Corning Museum of Glass, who offered to jury the designs, and select projects they thought would be possible to materialize with their master craftsmen, Owen says.

Among the winners was a design for an Applejack tumbler, which exploited glass’s capacity for holding air bubbles, by incorporating tiny seed-shaped details into the design. Another fun solution was a design that transformed the experience of drinking Champagne, by turning the bubbly into a popsicle with a form that pays homage to the traditional flute.

This year’s class is in the middle of the semester, and has different design constraints.

Sixteen first-year industrial design students and about 10 graduate sculpture students are tasked with creating a functional object of any kind, cast in metal, that is no larger than a 12-inch cube. And of course, they’ll look to the Vignelli archives for inspiration and guidance.

Owen says this year’s course again had collaboration and experimentation in mind.

“When looking at the fine arts areas and the crafts areas at RIT, one of the emergent opportunities that I found was that the depth of material and technological understanding can be a great asset to that design thinking,” he says.

Owen says he’s interested in testing the potential synergy between connecting that design thinking to a depth of knowledge and understanding of materiality. “In looking around, the sculpture department presented this really interesting

opportunity, specifically because of their foundry,” he says.

The industrial design students must make industry-ready products, and the sculptors have to respond to the same challenge, but with more open parameters.

“The sculptors may create objects that are more statement based,” Owen says. “They may debunk the philosophy, which is sort of their prerogative as artists.”

Though the RIT community makes good use of

the space, it’s by no means closed to the public.

“We’d like to have the community see the Vignelli Center as a cultural resource for design and the world of design,” Remington says.

The center has seen project collaboration with other colleges and universities. Last fall, the center also organized a project, similar to Owen’s course, in which art students from Pittsford Mendon and Pittsford Sutherland High Schools used the Vignelli format system to develop a series of Rochester-area tourism posters. An exhibit of the students’ work was hosted in the gallery.

Remington says a master-designer workshop held at the center yielded the hypothetical rebranding of one of Rochester’s major cultural institutions — which is now interested in pursuing that rebranding.

In the five years since it opened, the center has been used as a place for individual research, for tours of classes and organizations, and has hosted meetings of professional organizations of designers, from interior designers to graphic artists.

“Anybody who’s curious can come see the exhibits, and without too much trouble, take a tour,” Remington says.

In addition, a monthly lecture series featuring prominent designers is offered September through December, and February through May. The lectures are free and open to the public. To learn more, visit vignellicenter.rit.edu.

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As city

residents, we tend to constantly be on the hunt for the hot new shops, restaurants, and entertainment. It’s great to be on the cutting edge when it comes to what’s new and hip in Rochester, but in our pursuit of the next new thing, we sometimes overlook what’s right under our noses. Every day we pass buildings and never take the time to find out what treasures might be inside. With that in mind, City decided to highlight a specific street, St. Paul Street, and give a brief overview of what interesting locations it contains.

One of the city’s major routes, St. Paul runs alongside the Genesee River, right through downtown Rochester. At the heart of the street is the neighborhood known as the St. Paul Quarter, which

[ LOCAL COLOR ] BY ADAM LUBITOW

feels like it’s in the midst of a major transition: Residential properties are constantly being opened, in addition to spaces for retail and dining. A portion of St. Paul Street was recently transitioned into being a two-way street, making it easier to access these locations, no matter where you’re coming from.

The highlights in this story are generally arranged to read as though you’re making your way north along St. Paul Street, toward Irondequoit. Warm weather is finally on the horizon, and after this brutal winter we’re all going to be a bit antsy to get out of the house. It’s never too early to start planning your spring activities.

Besides driving, you can get wherever you need to go using the new RTS Transit Center (Mortimer Street, myrts.com), the central location for Rochester’s public transit system.

This shiny new facility opened last November.

Conveniently located on the first floor of the Granite Building, the Midtown Mini Mart (24 St. Paul Street, 232-6759) offers a nice selection of groceries, deli sandwiches, cold cuts, snacks, and coffee.

Housed in the Chamber of Commerce Building, the Brockport MetroCenter (55 St. Paul Street, 395-8000, brockport.edu/ metrocenter) is an extension of the Brockport campus, offering more than 100 courses and providing library and career services to undergrads, graduate students, and alumni in downtown Rochester.

Listed on the National Register of Historic Places, the H. H. Warner Building is home to the luxury apartments known as the Warner Lofts (warnerlofts.com). On the first floor of the Warner building, you’ll also find Abbott’s Downtown (72 St. Paul Street, 546-3116, abbottscustard.com). This location is notable for being the only one of the popular local frozen custard chain that serves a full food continues on page 18

We take a trip down

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16 CITY • ANNUAL MANUAL 2015

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EXERCISE YOUR RIGHT, REGISTER TO VOTE! Many federal, state and local offices are up for election this year

Our community works better when you care enough to vote. But in order to vote you must register. Get a registration form at a bank, library, post office, town hall or visit our website at www.monroecounty.gov/elections.

Or call 753-1550 and we’ll send you one.

Be sure and mail it back at least 25 days before the election.

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continues from page 16

menu through its connected restaurant, The Kitchen Keg. World Wide News (100 St. Paul Street, 546-7140, worldwidenewsonline. com) is a deli, convenience store, and friendly neighborhood newsstand, with an impressive selection of magazines and periodicals. Standing in the parking lot, you can see ROA’s infamous sleeping bear mural (and get over yourselves, people; it’s only as dirty as your mind makes it).

Pert’s Boutique (118 St. Paul Street, 454-3904) is a small clothing shop specializing in formal attire, from gowns and suits to snazzy hats.

Currently in progress, The Hive Village (hivevillage.com) is a four block mixed-use urban village providing loft apartments (at 155 St. Paul Street), with more retail and dining properties opening up in spring 2016.

The Cook Iron Store (128 St. Paul Street, 454-5840, heavydutystore.com) is an independent hardware store specializing in tools and contractor supplies. Founded in 1907, the shop has been at its current location since 1936.

James Merolillo Kung Fu (183 St. Paul St., 325-3959) dojo offers Kung Fu classes for men women and children. Contact the studio for more information about specific age ranges and class hours.

Tapas 177 (177 St. Paul Street, 2622090, tapas177.com) restaurant is a downtown staple, serving an international menu of tapas-style dishes and regularly has live and DJ entertainment. I personally recommend the banana xango desert and some of the best mojitos in town.

Right around this point, you’re in excellent position to see a gorgeous, building-high mural by German art duo HERAKUT. Part of their national “Giant Storybook Project,” the painting covers the west wall of the apartment building at 214 Andrews Street. Sharing that space, there’s also a collaborative mural by Ever and Gaia which was painted as part of the ongoing WALL\THERAPY project.

Rumi Cafe: An Evening of

(Top) World Wide News at 100 St. Paul Street.

(Middle) Bananas Xango and a mojito from Tapas 177 at 177 St. Paul Street.

(Bottom) Pert's Boutique, a small clothing shop at 118 St. Paul Street.

Mystical Poetry

An inspired gathering of reading, meditation, conversation, and delicious desserts

FILE PHOTOS

The Smith Gormly Building (180 St. Paul Street) houses loft and retail locations, including florists Flower Power Decor and the wedding photographers at Studio 180. Across the street, you can get yourself realigned at the Downtown Chiropractic Center (185

St. Paul Street, 454-1720, downtownchiropractic.com).

A great hangout spot, Scotland Yard Pub (187 St. Paul Street, 730-5030, scotlandyardpub.com) offers regular trivia and karaoke nights, along with continues on page 20

3rd Friday of each month 7:30-9pm • $5 admission

494 East Avenue (Carriage House) Visit us at Facebook.com/RumiCafe ROCHESTERCITYNEWSPAPER.COM 19

(Far left, top) Animals hang out at Seneca Park Zoo. PHOTO COURTESY SENECA PARK ZOO / JEFF GEREW

(Far left, middle) Comic Book Heaven at 938 St. Paul Street.

PHOTO BY MATT DETURCK

(Far left, bottom) Dragon Wings at Scotland Yard Pub. FILE PHOTO

(Left) 214 Andrews Street's murals, which were painted by HERAKUT as part of the WALL\ THERAPY project.

FILE PHOTO

continues from page 19

occasional live music performances. You can’t go wrong with their wood-fired pizzas or anything covered in their dragon sauce.

Owned by Belmont Properties, the Searle Building (181 St. Paul Street) is a historic industrial building, with lofts with commercial space on the ground floor.

Kovalsky-Carr Electronic Supply Co. (208 St. Paul Street, 325-1950, kovalskycarr.com) is a local electronics distributor specializing in electrical, lighting, and data products.

Continuing north through the Upper Falls district, you’ll pass the headquarters of the Genesee Brewery (geneseebeer.com). You can stop off for a Cream Ale or a meal at the Brew House (25 Cataract Street, 263-9200) where you can find a gift shop, pub-style restaurant, and historical exhibits about the brewery. The Brew House is technically located on the brewery-owned Cataract Street, just off St. Paul, but for our purposes, it’s still on your route.

Next up, you’ll pass Lomb Memorial Park, a small park in the High Falls neighborhood.

The park is named for Henry C. Lomb, who’s memorialized with a 48-foot obelisk that was erected back in 1932.

20 CITY • ANNUAL MANUAL 2015

For all your geeky needs, Comic Book Heaven (938 St. Paul Street, 654-7542)

offers toys, collectibles, and of course, comic books. It’s a great little shop where you can pick up graphic novels or the latest issues of the popular superheroes.

Named for the “Father of Fish Culture,” (and contrary to what you might think, not the creator of “Robot Chicken”), Seth Green Park provides river access for fishing and kayaking, as well as trails for hiking along the Genesee Riverway.

Founded in 1876, the Rochester School for the Deaf (1545 St. Paul Street, 5441240, rsdeaf.org), led to Rochester’s national distinction as being a major hub for the deaf and hard of hearing communities.

Sunshyne Silverwear (1747 St. Paul Street, 544-8195, sunshynesilverwear.com) is a studio run by local artist Erin Gursslin, who transforms recycled spoons into eclectic jewelry and wearable art.

Finally, you’ve reached the end of our journey, with the Seneca Park Zoo (2222 St. Paul Street, 336-7200, senecaparkzoo.org). Who doesn’t love the zoo? And if you’re anything like me, it’s been far too long since you last visited.

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id you take ballet lessons as a child? Maybe some contemporary or jazz classes during your teenage years or early 20’s? Perhaps you’re looking to dive back into dance now, and try something new. Or maybe you’re simply searching for a fun alternative to the gym. Whatever your situation, Rochester offers an eclectic variety of dance and movement classes with some highly qualified teachers.

City Newspaper checked out a few of these and found some rich choices: Dance Yoga, Aerial Silks, Art of The Pole, and Move It (a combination of Jamaican-folk, JamaicanAfrican, modern, and reggae). Do you have a favorite movement class? Tell us about it below this article online at rochestercitynewspaper.com.

Dance Yoga

On an icy-cold Thursday afternoon in Rochester, the small group of students in Elizabeth Bickel Clark’s Dance Yoga class are seated on yoga mats in an open studio in Penfield’s 200-year-old First Baptist Church practicing mudras or hand gestures while sunlight filtered through the stained glass windows.

Clark’s gentle approach and positive energy seem to warm students as much as the exercises she was leading them through — simple stretches, poses, and visualizations to awaken bodies and minds alike. Hers is a welcoming presence; this is a class that is well-suited for anyone seeking greater awareness of their body.

22 CITY • ANNUAL MANUAL 2015

“Dancers in Northern India use hand gestures to help tell stories,” Clark explains to the class, smiling and moving her hands gracefully to demonstrate the gesture for love.

“People like Doris Humphrey wanted dancers to incorporate these gestures as tools into contemporary dance.”

Combining dance and yoga has long been part of contemporary dance, Clark’s specialty.

“I’ve always been very interested in the way that cultural diversity is part of dance,” she says. “I’m interested in the way that it all weaves together. I’m still cooking it up and stirring it all together.”

Clark has an impressive and long history of both performing and teaching. As a

graduate student at The Julliard School, she studied directly under dance legends Jose Limon and Martha Graham. She did further graduate work at Columbia University and the Laban Institute for Movement Studies.

She has taught in Rochester for more than 40 years, including teaching at Rochester Institute of Technology, University of Rochester, and SUNY Empire State College.

Clark teaches a wide variety of classes for both children and adults. A single class costs $13; one class a week for ten weeks costs $111.

Besides her Penfield location, Clark teaches out of St. Thomas Episcopal Church at 2000 Highland Avenue. For more information, call Clark at 442-5988 or go to her website at elizabethclarkdance.weebly.com.

Aerial Silks

In the main studio at Aerial Arts of Rochester, an industrial-looking space with high ceilings, students hang and swing suspended on 20-foot-long pieces of fabric. Although this class is called “Aerial Silks,” the fabric used is actually a specialized blend made to hold

[ FITNESS ] BY CASEY CARLSEN (Pictured) Christopher Morrison, who leads the "Move It" program, stretches before a routine.

PHOTO BY JOHN SCHLIA

weight. According to co-owner William D’Ovidio, real silk would cut into your skin.

William helps beginner students by positioning their hands correctly as they wrap the fabric around their forearms for support, and by guiding their legs into a knee-tuck or knee-tuck inversion. The energy and excitement in the studio is palpable. This is not your average workout.

William has owned and operated the 5,000-square-foot Blossom Road establishment with his wife, Jennifer, for five years. Outside of Canada, it is the only circus school within 300 miles, with classes in three studies: Aerial Hoop and Aerial Yoga, Pole Dance Fitness, and Cirque Fitness.

Aerial Silks is the business’ most popular offering. The average student in those classes range from 18 to 45 years of age; 90 percent are female. William credits the classes with both physical and mental development: Students accrue spatial awareness, and quickly gain fitness — particularly with core and back muscles. Injuries, the William and Jennifer are quick to reassure, are a noncontinues on page 24 ROCHESTERCITYNEWSPAPER.COM 23

William D'Ovidio (pictured) leads the Aerial Silks course at Aerial Arts of Rochester, a business he operates with his wife, Jennifer. PHOTOS BY JOHN SCHLIA

issue. They take great lengths and precautions to ensure everyone’s safety.

Jennifer’s areas of expertise are Pole Dancing and Aerial Hoops, and she is certified as a Pole Dancing instructor and a personal trainer.

William’s specialization lies in Aerial Silks.

Both have trained at many different venues including New England Center for Circus Arts.

The couple runs a cirque performance troupe — The Up! State — out of their academy. The troupe performs approximately 15 times a year at galas and benefits, and they will be at the Erotic Arts Festival in Rochester this spring.

“I love the freedom of this,” William says. “I love to wow people. To do something they didn’t think you could do. And in here, we bring it right up close. We take it out of the box.”

A six-week session of Aerial Silks classes cost $100. More information is available on the web at aerialartsrochester.com, or by calling 201-8202. Aerial Arts Rochester is located at 585 Blossom Road.

Move It!

Christopher Morrison grew up in Jamaica and danced with the National Dance Theatre 24 CITY • ANNUAL MANUAL 2015

Company of Jamaica for 10 years — then he saw a video of Garth Fagan Dance and knew he wanted to be a part of that.

“When Garth showed up at our studio one day, I forcefully introduced myself,” Morrison says. “He told me to look him up when I was in New York City.”

Morrison ended up dancing with Fagan’s company for 14 years, from 1990 to 2004, until chronic hip issues dictated that he get a hip replacement. Now, he shares his love of Jamaican folk dancing with students at Hochstein School of Music and Dance and Midtown Athletic Club.

His “Move It” class at Hochstein and “Movement” class at Midtown combine Jamaican folk dancing, Afro-Jamaican, modern, and reggae to get the students, well … moving.

And having a lot of fun doing it. He has been teaching both classes for more than 10 years.

“Christopher has so much technique and discipline in his background, but he blends it successfully with fitness and fun,” says Sarah Gullo Andreacchi, co-chair of the dance department at Hochstein. “He excels at blending different types of dance.”

The original impetus for his classes was posture, Morrison told City Newspaper.

“I noticed so many people walking around with bad posture,” he says. “In Jamaica, everyone’s all about posture. So I decided to focus on carriage and balance.

You have to strengthen your lower back and your core to improve your posture, find your center. As soon as people are aware of it their posture changes dramatically. They walk around much more lifted.”

To achieve this, Morrison takes movements students may be familiar with from yoga or Pilates and builds dance phrases around them — which he eventually turns into short dances incorporating diverse dance disciplines.

“I give people a chance to understand choreography,” he says. “How phrases of movement can be strung together. I have a core group of students who have followed me for years and are now eager to try out new choreography, to see what they are capable of.”

Morrison’s classes are open to students of any ability, but be prepared for a tough workout. The first half of class is conditioning, including core work on the floor. The second half is choreographed movement that is often fast and challenging. But watching Morrison himself move is almost reason enough to take his class. The man is over 6 feet tall and bound by muscle, yet he moves with a flowing, rhythmic quality that derides any notion of effort or expenditure of energy. He demonstrates and verbally communicates choreography and interacts with the students in a good-natured, jocular yet serious manner. It is obvious in watching their responses to him that they adore him and want to please. There are no slouchers.

“Move It” at Hochstein is Thursdays at 6 p.m. and enrollment is ongoing. Or you can take a single class for $15. Call 454-4596 or go to hochstein.org for more information.

“Movement” at Midtown is restricted to members only, unless you pay to be a Midtown guest for the day.

Art of the Pole

Rachele Maier, owner and instructor at Tangents, 103 Anderson Avenue (formerly Tangents Aerobics at Village Gate Square), says pole dancing is the difficult workout some people are looking for.

“They want a harder workout without just going to the gym,” she says. “We build

ab strength without doing crunches. Pole dancing takes tremendous ab strength.”

The students in Maier’s intermediate to advanced pole dancing class certainly exert a lot of energy. But they also appear to be having a lot of fun. A handful of women who look to be in their 20’s are pulling themselves up onto the shiny poles, extending their legs into horizontal splits, hanging upside down, then shimmying back to the ground. They stop between exertions to wipe down their poles with cloths and watch while Maier expertly demonstrates the next move they will be practicing.

The dimly-lit studio has an underground club vibe to it complete with tech lighting and beating dance music.

Yet, these women are working hard. Sweat beads on foreheads, legs tremor with muscle strain, skin squeaks against poles.

Most of these students have taken pole dancing — or Art of the Pole — with Maier for three or four years. Yet they are not here to learn to become exotic dancers, Maier tells City. In fact, for those who are pursuing that goal, she recommends private lessons so that the regular students don’t feel intimidated.

During Maier’s beginner class, chair dancing is used as a way to warm up for these students. Students usually range in age from 20’s to 40’s, Maier says, and Tangents also offers classes in aerial silks and trapeze.

Combination classes are available.

Maier is self-taught. She has competed and placed in the Master’s Division of Pole Sports Organization competitions, the world’s largest pole competition organization.

“I’ve honestly had this idea for a while,” Maier says about her business. “I wish I’d jumped on it sooner.”

On April 19 at 5 p.m. students will put on a recital at the studio followed by a free workshop for all interested. Through March, you can sign up for five classes for $55, and 20 classes is always $150. For more information go to tangentspole.com or call 645-5689.

Tell us your favorite movement class online at rochestercitynewspaper.com

ROCHESTERCITYNEWSPAPER.COM 25

[ NIGHTLIFE ] BY KATIE LIBBY (Pictured left) A pint on the bar at the small Avenue Pub. PHOTO BY MARK CHAMBERLIN

e all have our favorite watering hole, our version of Cheers, where everyone knows our name and that we like our martinis with vodka, very cold, and very dirty. We are creatures of habit, but sometimes we crave someplace new, a place where we can see how the other half lives, but still feel welcome. City Newspaper checked out a collection of bars that are outside of the mainstream, outside of the common areas that you may frequent, but that are definitely worth visiting and pulling up a bar stool.

Carroll’s Bar and Restaurant (1768 East Main Street) is an Irish pub off the beaten path but worth a visit if you’re a fan of Guinness, darts, and a jukebox with everything from traditional Irish music to the Grateful Dead. Sidle up to the bar, order a beer and a shot, and you’ll soon find y ourself in conversation with one of the many loyal regulars. One of the best places to celebrate St. Patrick’s Day (if you can get near the place), they usually have live musicians playing traditional Irish music which inspires plenty of sing-alongs.

Just a few blocks from Carroll’s, you’ll find Jack Ryan’s Tavern (825 Atlantic Avenue), a bar that multiple sources have disclosed has the best jukebox in town.

If that’s not reason enough to visit, here’s another one — they have a Skee-Ball machine in the warmer months. One of the trends in bar culture that I wish would come to Rochester is the Skee-Ball bar, like Full Circle Bar in Williamsburg.

I’m horrible at bowling (the only other drinking-accompanied sport I could think of ), but put me in front of a SkeeBall machine with a beer in my hand and, well, I’m probably still not that good, but I’m having fun doing it. Jack Ryan’s also has an impressive selection of craft beer, whiskey and vodka — and they have a bartender named Doc. What else do you need?

continues on page 29

26 CITY • ANNUAL MANUAL 2015

ROCHESTERCITYNEWSPAPER.COM 27

28 CITY • ANNUAL MANUAL 2015

As I write this, it’s 20 degrees outside so it’s hard to picture those blissful days of summer, floating in a boat on Lake Ontario, forgetting to put on sunscreen and working on a nice beer buzz. If you’re in Webster, you should drop anchor at The Bayside Pub (279 Lake Road). The Bayside has been a summertime staple for years, with plenty of outdoor seating, barbeque, and live music happening consistently. Even in the winter, regulars make their way there in snowmobiles — that is dedication.

The Avenue Pub (522 Monroe Avenue) has been open and slinging cocktails to the LGBT community and beyond since the 70’s. The tin ceiling and small, Tiffany-style lamps on the bar set the ideal scene to park yourself on a bar stool, order a drink and stay awhile. Darts and a pool table are available in the back room and their food menu is starting to gain its own reputation. Wander in when Carolyn is behind the bar and have her tell you stories of when she used to bartend at Bullwinkle’s, a gone but never forgotten dive on Lake Avenue.

Along with this tiny selection of bars off the beaten path, also keep an eye out for these pubs worth the short trip away from downtown: Norton’s Pub (1730 North Goodman Street), Irondequoit’s Reunion Inn (4565 Culver Road), Titus Tavern (690 Titus Avenue) and Murph’s Irondequoit Pub (705 Titus Avenue).

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Branca honors the storied culinary history of Italy by offering simple yet flavorfully complex dishes; in short, we serve fresh and hand-crafted food that makes you feel good

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[ ARCHITECTURE ] BY KURT NYE The Rochester skyline shot from the Ford Street Bridge. FILE PHOTO

1) Frederick DouglassSusan B. Anthony Bridge Construction completed: 2007 Current “owner”: New York State Department of Transportation Interesting facts:

a multi-girder bridge that opened on December 1, 1954.

Construction on a new bridge began in 2004, and it officially opened on June 18, 2007. The bridge was renamed The Frederick Douglass-Susan B. Anthony Bridge five days before the bridge’s opening.

Replaced the Troup-Howell Bridge,

2) St. Mary’s Church

3) The Tower at Midtown

4) Legacy Tower

Construction completed: 1858

Construction began: 2014

Construction completed: 1995

Current owner: Diocese of Rochester

Expected completion: 2016

Original owner: Bausch & Lamb

Interesting facts:

Current owners: Buckingham Properties,

Current owners: Buckingham Properties,

Interesting facts:

Interesting facts:

The structure originally existed as part of Midtown Plaza, the first downtown indoor mall constructed in the United States.

Midtown Plaza opened in 1962, closed in 2008, and was demolished in 2010.

When completed, The Tower at Midtown will serve as a mixed-use building that will house apartments, offices, and retail space.

The tower served as the world headquarters for Bausch & Lomb until the company was bought by Valiant Pharmaceuticals in 2013, who then moved the company to New Jersey.

The tower was bought and renamed in 2014 by Buckingham Properties — along with Morgan Management and Flaum Management — who plan to integrate the project into the current work at The Tower at Midtown.

Legacy Tower is the second tallest building in Rochester at 401 feet tall.

An unused Methodist church served as the original location of St. Mary’s Parish from 1834 until the construction of the new St. Mary’s Church was completed in 1858.

The iconic bell tower of the church was planned for construction in the 1850’s, but was not actually constructed until 1940.

The church is well known for its large array of unique stained glass windows, many of which date back to the mid- to late-1800’s and early-1900’s. The church offers occasional tours of the windows.

34 CITY • ANNUAL MANUAL 2015

Morgan Management

Morgan Management, Flaum Management

5) Xerox Tower

6) Chase Tower

First Federal Plaza

Construction completed: 1968

Construction completed: 1973

Construction completed:

Original owner: Xerox Corporation

Original owner: Lincoln Rochester

1976

Current owner:

I. Gordon Corporation

Current owner: Buckingham Properties Interesting facts:

Served as the world headquarters for Xerox Corporation for only a year before the company moved headquarters to Stamford, Connecticut, in 1969.

Xerox Corporation sold the building to Buckingham Properties in August, 2013, but under the terms of the sale, Xerox will continue to lease space in the building for eight years.

Xerox Tower is the tallest building in Rochester at 443 feet tall.

Trust Company

Gallina Development Corporation Interesting Facts:

Originally named Lincoln First Bank Tower, the name was changed to Chase Tower in 1996.

Currently serves as the Upstate New York headquarters for JPMorgan Chase.

The building’s architect, John Graham & Company, also designed the Space Needle in Seattle.

Chase Tower is Rochester’s 3rd tallest building at 392 feet tall.

Property manager: Interesting Facts:

The building is notable for its unique round top, which housed the popular revolving restaurant, Changing Scene, until 1990.

The rotating mechanism in the round top has been disabled and the space was converted to office space, but is currently vacant.

First Federal Plaza is also home to the studios for the Stephens Media Group radio stations (WFKL, WZNE, and WRMM-FM).

ROCHESTERCITYNEWSPAPER.COM 35

Theonworld a shelf Rich cultures come alive through the area’s diverse grocery stores [ FOOD ] BY DAVE BUDGAR AND CHRIS LINDSTROM [ PHOTOS ] BY THOMAS DOOLEY

The process of exploring some of Rochester’s ethnically

diverse grocery stores and speaking with their respective owners reinforced the notion that we are still a community of immigrants. It’s perhaps not as distinct as it once was in the past, but among the aspects of any culture that pass on through generations, food is probably the one that endures the strongest as it tightly bonds people to their lineage.

Although these stores are distinct, and cater to different clientele, the common denominator among them is that, according to their respective owners, people shop at these stores to find products that link them to and remind them of their homeland and heritage. City Newspaper looked at six of these stores that offer food, ingredients, and services unique to our community that the larger supermarkets just can’t provide.

Do you have a favorite culturally diverse grocery store, or a story attached to one? Share it on this article at rochestercitynewspaper.com.

36 CITY • ANNUAL MANUAL 2015

Asia Food Market 1885 BRIGHTON HENRIETTA TOWN LINE ROAD, HENRIETTA, 292-9888

The cornerstone of the supermarketsized Asia Food Market is its fish market that is supplied from New York City at least twice a week to keep things as fresh as possible. And if we’re talking about freshness, you can’t get any fresher than the live seafood kept on site for those that want them dispatched to order. Tilapia, eel, frogs, crab, lobster, and shrimp are on display still swimming or crawling around in their cases. The prices are quite affordable and the workers will clean and scale any fish for you before you leave.

Of course, there is the large produce section and a selection of dry and fresh noodles that will make sure people can make their traditional dishes regardless of where they came from in Asia. This was a conscious effort that extended to the seasonings and spices that stock the shelves as well.

Another major attraction is the Chinese style bakery that was installed as part of the renovation and expansion completed in 2013. Before then, you had to venture to a Chinatown in a larger city like Toronto to fully dive into the world of egg tarts, BBQ pork, and coconut buns and even a scallion hot dog bun. Walking away with an arm full for under $10 is easy and a fun way to try a bunch of different flavors out without breaking the bank.

On your way in or out of the store, make sure to check out the dim sum and roasted meat section where you can grab a roast duck, some char siu pork or even sliced pig ears to get the base to a flavorful dish at home without the extra cooking effort.

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(Left) An employee moves pigs to the meat counter in Asia Food Market in Henrietta.

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continues on page 38 ROCHESTERCITYNEWSPAPER.COM 37

Poultry and pork hang in the meat counter at Asia Food Market. continues from page 37

Europa Deli 1694 PENFIELD ROAD, 385-2040, EUROPADELINY.COM

About 80 percent of Europa Deli’s customer base has Ukrainian, Russian, Polish, Lithuanian, Romanian, Moldavian, Turkish, or Israeli roots.

Correspondingly, these are the regions whose foods are represented in owner, Albert Beyder’s store. To him, all of his products are vital: “If it wasn’t important to our customers, it wouldn’t be here.” Europa Deli has been in business since 1996; Beyder purchased the business from his uncle in 2005, and he has since strived to remind his customers of home by providing things they could buy in their home countries.

Pierogies and dumplings occupy substantial freezer space, and the varieties span a substantial range of fillings. Fish also gets top billing at this store: in vacuum-sealed packages, whole mackerel, sprat, salmon, and herring. In cans, Europa stocks sprats, sardines, herring, and cod liver. Also in cans, you’ll find pâtés of pork, tuna, salmon, and chicken. Several shelves contain the store’s large selection of jarred salads, and ajvar, a bruschetta-like spread, commonly made with red peppers and/or eggplant, while others are filled with Eastern European dried grain staples, 38 CITY • ANNUAL MANUAL 2015

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ALL fresh from the Ocean…guaranteed! such as barley, wheat, and millet (along with boxed quick-cook versions). Jams and preserves from numerous countries line the shelves, as do many kinds of wafer cakes and cookies.

Refrigerated behind Europa’s deli counter, you’ll find farmer cheese, Lithuanian cheeses, as well as Fetas from Israel, Bulgaria, and Greece.

As for meats, there are Russian-, Jewish-, and Hungarian-style salamis and kielbasas, Russianstyle bologna, smoked chickens, and salo, a traditional Eastern European food consisting of cured slabs of fatback (akin to lardo from Italy).

The refrigerator case houses individually wrapped Polish cheesecakes, which are delicious bars of farmer cheese coated with chocolate.

Beyder stocks an ample and colorful selection of bulk Eastern European candies, chocolates from Lithuania and Ukraine, ice cream products from Lithuania and Russia, and baked goods from bakeries in Brooklyn.

THE LOBSTER TRAP 871 Fairport Rd. (corner of Marsh) East Rochester 586-9980 • TheLobsterTrap.com • Open 7 Days 9-6

— BY DAVE BUDGAR

Halal Market & Meats 311 EAST RIDGE ROAD, 342-4776, HALALMARKETANDMEATS.COM

In business since 1977 (at its current location since 1996) Halal Market and Meats also draws customers for its high-quality meats.

Halal Market offers beef, lamb, chicken, and goat — all locally sourced and raised without hormones, antibiotics, or additives — that has continues on page 40 ROCHESTERCITYNEWSPAPER.COM 39

(Right) Aharon Baruch, owner of Lipman's Kosher Market in Brighton, trained under Albert Lipman, the market's original owner, before purchasing the market in 1996.

continues from page 39

been slaughtered according to Islamic law (as a sacrifice to God). Because the store’s owner, Yavuz Toklar, slaughters all the animals himself, his customers are able to obtain hard-to-find animal parts.

Halal Market caters to Rochester’s Middle Eastern (primarily Turkish, Lebanese, Yemeni, and Syrian) community, according to store manager, Yunus Toklar. He says the store provides them with “a feeling of home” by offering products, flavors, and brands of common household products that they’re used to from their homeland. The market carries a wide range of sesame-based products common to the Middle Eastern diet, including halvah, tahini, and candies. Dates and figs also play a prominent role in many Middle Eastern cultures, and they too are well represented here, as are olives and olive oils, uncommon fruit preserves and syrups, and Middle Eastern spices.

You’ll also find an impressive array of dried grains and beans, including such Middle Eastern staples as bulgur and freekeh.

There’s no shortage of sweets here, either: an extensive selection of unique cookies, biscuits, and candies occupy much of one aisle, including several varieties and flavors of the aptly named Turkish delight. Another aisle boasts jars of all sizes of pickled shallots, garlic, okra, mushrooms, turnips, cabbage, and cucumbers.

The Toklar family opened their café, which is connected to the market, in 2010. The café serves both Middle Eastern and American foods, some prepared, some made to order, giving those who observe Halal the opportunity to enjoy both styles of cuisine. The two savory items I’ve tried — the lahmacun (Turkish pizza) and the 40 CITY • ANNUAL MANUAL 2015

shawarma — are the best I’ve had in Rochester, and the baklava is second to none.

— BY DAVE BUDGAR

Lipman’s Kosher Market 1482 MONROE AVENUE, 271-7886, LIPMANSKOSHERMARKET.COM

In 1948, when Albert Lipman opened Lipman’s Kosher Market on Joseph Avenue, there were no fewer than 16 Kosher meat markets in Rochester. Now, Lipman’s — on Monroe Avenue in Brighton since 1950 — is the only one. In fact, it is the only certified Kosher meat market between Rochester and Albany. Aharon Baruch, who trained in meat processing and butchering under Lipman, purchased the market with two partners in 1996 and is now the sole proprietor.

Lipman’s carries an astonishingly wide variety of Americanized and Middle-Eastern Kosher products (non-perishable, refrigerated and frozen) in its small space. But according to Baruch, it is the Kosher meat counter that draws customers and keeps them coming back generation after generation. Lipman’s sources all of its beef, veal, chicken, turkey, lamb, and bison from New York farms that use no hormones or antibiotics. All of Lipman’s meat is processed and butchered in-store, and — rare today in larger stores — Lipman’s will custom butcher any cut of meat for any customer. In addition to the fresh meats, Lipman’s also offers Kosher cold cuts, and prepared foods, like meatballs, shawarma, cooked brisket, schnitzel, knishes, and various pickles and salads. One of Albert Lipman’s credos, according to Baruch, was to

“serve customers top-of-the-line products so they’ll always come back.”

Baruch is committed to the role his market plays in community outreach: He offers flexible payment options for those in the community that need it to “ease the pain of keeping Kosher,” and the store offers free home delivery for elderly customers who cannot easily shop at the store.

While Baruch and I were discussing this, a customer in the store, unsolicited, offered: “He makes sure you get what you want. There’s a familiarity here. This place is a cornerstone of the Jewish community in Rochester.”

— BY DAVE BUDGAR

Lorenzo’s Mexican Products 3 MAIN STREET, BROCKPORT, 637-6327, LORENZOSMEXICANPRODUCTS.COM

If you want to dive into making real Mexican cuisine, your best bet is to make the short drive out to Lorenzo’s Mexican Products in Brockport.

Lorenzo’s carries some of the best brands of commercial corn and flour tortillas including El Milagro, a go to for many Mexican restaurants that don’t make their own. Queso fresco (crumbly) and oaxaca (mozzarella style) cheeses are available in the fridge case to up your cheese game from a “Mexican” blend.

I also love the fact that you can get Mexican crema which is fresher than a sour cream and has a thinner texture. Drizzling some crema spiked with lime or chipotle on top of a taco is another way to add pop without blowing out people’s taste buds.

continues on page 42

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Toasting and grinding dried chiles can yield a complex chili powder that is more aromatic than a bottled version and an easy way to bring huge flavor without doing the prep every time.

Lorenzo’s carries six different dried peppers from the sweet guajillo to the medium ancho and pasilla to the more spicy chile de arbol. Get creative and make your own blend of peppers to add to your favorite chili recipe or try and create a mole or true enchilada sauce.

To top it off, Lorenzo’s makes tamales on site on the weekends and makes them available for $5 for a bag of five. If you haven’t tried them before, they consist of a masa base with either a pork or chicken filling that is steamed inside a corn husk shell. I always try to walk away with a bag of these delights to warm up at home in the microwave and get a taste of Mexico throughout the week.

— BY CHRIS LINDSTROM

Spice Bazaar 364 JEFFERSON ROAD, HENRIETTA, 292-5939, SPICEBAZAAROFROCHESTER.COM

Chander Sud has been a part of Rochester’s Indian food scene for more than 30 years,

starting with the India House market back in the day. And since 2010, Sud has been the principal owner of Spice Bazaar. It is conveniently located right next door to Raj Mahal — run by Sud’s sister Ruby — creating a convenient way to get either restaurant food or the ingredients needed to make your own at home.

The goal of Spice Bazaar is to provide a base of ingredients with the freshest produce they can get, along with a ridiculous selection of spices for any dish you can imagine. The market’s produce section is among the freshest I have seen in any grocery store, and according to Chander, a good selection of it is flown in from South America where they’re grown. He says the produce is often on his shelves within 24 to 48 hours of being picked. From spicy peppers to turmeric and ginger roots to even more exotic vegetables like chayotes and karela (bitter melon) that all looked exquisite.

From a spice perspective, Spice Bazaar’s selection is quite extensive. This is a great opportunity to spend some time creating your own masala (the Indian term for a spice mix).

Your own personal masala could be the base for a tandoori rub, a stewed lamb dish or even a chai blend that perfectly balances warmness

A woman surveys the display case at Lipman's Kosher Market.

and spice. If you don’t want to take the effort to toast and grind your own, I saw mixes in powder or paste versions that covered almost every base of Indian food. Specific versions were available for paneer, fish, veggie or different meats for common dishes like tikka masala, makhani, biryani, and even more to explore.

— BY CHRIS LINDSTROM

Let’s work together...for all our children.

To support learning, there is no more natural partnership than that between a child’s parents and teachers. For thirty years, the Rochester Teachers Association has operated the RTA’s Dial-A-Teacher and “Homework Hotline,” Mondays through Thursdays from 4-7pm. Students and parents can receive assistance from certified teachers by calling 262-5000.

Teachers can’t do it alone. Working together, we can make a difference!

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ROCHESTERCITYNEWSPAPER.COM 43

SHOP HART

[ PHOTO ESSAY ] BY MARK CHAMBERLIN Hart’s Local Grocers, a full-service grocery with a focus on locally-sourced products, opened in the East End in August 2014. The market has become a bustling place, so we wondered what a day in the life of Hart’s was like. (1) An employee wraps and prepares a variety of local and imported cheeses. A small dining area fills up quickly during lunch (2) as the downtown crowd picks up prepared foods, fresh sandwiches, or (3) coffee from the café. (4) Hart’s employs a variety of cooks to make food items and meals daily in house. (5) Recently, Hart’s has launched a grocery delivery service. (6) A butcher cuts apart a lamb in the back of Hart’s to be sold at the large meat counter.

continues on page 46

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ROC

Five local authors Rochesterians SHOULD HAVE on a bookshelf [ LITERATURE ] BY NICOLE MARIE MILANO [ PHOTOS ] BY ASHLEIGH DESKINS

R ochester’s rich culture has provided inspiration for many

literary works over the years. Local authors take our area’s distinct elements — heritage, geography, tones — and use them to tell stories, create imagery, and ultimately touch others. City spoke with five of Rochester’s need-to-know authors to find out how the city has affected their work.

Rochester is full of talented and inspiring authors, but we only had room to profile five in this year’s Annual Manual. Whose work do you love to read? Let us know online at rochestercitynewspaper.com.

48 CITY • ANNUAL MANUAL 2015

in

WRITING

Peter Conners

Rochester is a major character in Peter Conners’ most widely-known work: his memoir, “Growing Up Dead.” It tells the story of Conners’ obsession with the Grateful Dead as a young adult, and how it changed and consumed his life. He considers it to be one of the most defining works of his career. “It ended up resonating with a lot of different people,” Conners says. “Anyone who is obsessed with music can understand the feeling of being moved by it.”

Conners grew up in the Rochester suburbs, and his local roots have inspired his other writings. He credits the area’s weather with giving his writing a distinct tone. “I think there’s a color palette that goes along with Rochester,” he says, “which I would describe as gray. Living here has tinted my writing gray.

It’s not negative — it’s just the shadings we live with.”

Today, Conners has settled into Rochester.

“I have three kids here and my family is here,” he said. In addition to writing, he also works as a publisher with BOA Editions, Ltd., which is approaching its 40th anniversary. Conners just finished his newest book, which is set to come out this fall. He describes the book, “The F*ck It List,” as a sort of “anti-bucket list.” “I took people’s bucket lists and went through and deflated the premise of them. It’s a collection of fiction, non-fiction, poetry, and other works. They’re fun little pieces.”

You can find out more about Peter Conners at growingupdead.com.

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Gregory Gerard The Catholic nature of the Rochester area had a large impact on Gregory Gerard’s upbringing — the writer grew up in Macedon and attended McQuaid Jesuit High School. “As a gay man, I grew up struggling with the gay Catholic issue,” he says. “I wanted to share my story with others who might be struggling, too.”

This was the inspiration for Gerard’s first published work, a memoir titled “In Jupiter’s Shadow.” Although the book was met with a lukewarm reception from his alma mater, Gerard was determined to reach young people Peter Conners (left) wrote his memoir, "Growing Up Dead," about his youth as a Deadhead in Rochester's suburbs. continues on page 50 ROCHESTERCITYNEWSPAPER.COM 49

continues from page 49

who might be struggling with religion and sexuality. He recorded a video for the It Gets Better Project, an outreach program designed to inspire hope for LGBT youth facing harassment.

Gerard has also been teaching writing courses at Writers and Books for nearly seven years. “I took my first writing courses there, and it helped me in a lot of ways as a new writer,” he says. “I love that I get to encourage other writers and see what they write.

Rochester is a wonderful city for creativity.” He calls Writers and Books a “gem of a resource,” and says that Rochester is a perfect city for those who love to “hole up and write.”

In 2014, Gerard took on a new project called “The Big Brick Review.” Inspired by the San Francisco-based journal, “Tiny Lights,” “The Big Brick Review” receives personal essay submissions and posts them online. As of this time, all of those submissions come from an annual essay contest — the deadline for the inaugural contest was February 15, 2015 — and Gerard says he received nearly 75 submissions.

He is also working on a fictional series called “The Martini Chronicles.” “It explores and celebrates the friendship between single gay men and married straight women,” he says. “Each week, they meet at a bar called The Martini Chronicles and have conversations. Every chapter is a new week and conversation.” The series also features martini recipes concocted by Gerard’s husband, whom he is now married to after 17 years of partnership.

You can find more about Gregory Gerard at gregorygerard.net.

Jennifer Grotz

Jennifer Grotz, an award-winning poet and writer, moved to Rochester from Texas seven years ago to take a job as an Associate Professor at the University of Rochester. “I’ve written quite a few poems with snow in them since my arrival,” she joked.

Poems from her many collections have been featured in The New Yorker as well as the Best American Poetry anthologies in 2000, 2009, and 2011. She also recently won a Rona Jaffe Foundation Writers’ Award, a $25,000 fellowship that she said has allowed her to concentrate on her poems in a way she hadn’t been able to previously.

Grotz says she thoroughly enjoys teaching at UR, where she has classes in poetry, literature, and literary translation courses. In addition to teaching, she is involved with Open Letter, the 50 CITY • ANNUAL MANUAL 2015

University’s non-profit literary translation press.

Translating is one of her passions. “It’s a great way to keep up one’s [language] skills,” she said, “but more importantly, it’s a great way to be continually expanding our access to literature in the United States.”

Be on the lookout for two upcoming releases from Grotz, starting with her first translated novel this fall. The novel, called “Rochester Knockings,” is by French-Tunisian writer Hubert Haddad. Set in 19th century Rochester, it tells the story of the birth of American spiritualism from a French perspective. In

However, she and her husband still have a small house in Rochester and they try to divide their time between the two cities.

Livingston says that visiting local schools and community groups has been one of the most rewarding parts of her career. “It’s great to hear from kids in Rochester and Albion who are shocked and happy someone wrote about the places they know.” She has also spoken at Foodlink’s annual conference, Women Helping Girls, and is scheduled to speak at Rochester Area Interfaith Hospitality Network’s (RAIHN’s) annual Car City fundraiser in May.

Jennifer Grotz's first translated novel, "Rochester Knockings," by French-Tunisian writer Hubert Haddad, is set to come out this fall.

February 2016, Grotz’s latest book of poems, “Window Left Open,” is due out.

You can find more about Jennifer Grotz at rochester.edu/college/eng/people/faculty/ grotz_jennifer.

Sonja Livingston Sonja Livingston was born in Rochester, is a graduate of East High School and SUNY Brockport, and has spent much of her life here.

As a result, “The city is the bedrock of my work,” Livingston said via email. Her best-known work, an award-winning memoir called “Ghostbread” purposefully shines a light on the city. “It was written in part because I thought people didn’t have a good understanding of our region, both in terms of the positives and the challenges,” Livingston said. Most of her work draws on personal experience. “As a writer, I draw on the people and places from my own life,” she said.

“Most writers seek some sort of truth, and I find the most resonant truths are smack-dab in front of us, in our own busy broken beautiful lives.”

Today, Livingston is based in Memphis and works as an Assistant Professor in the MFA program at the University of Memphis.

Livingston’s latest book, “Queen of the Fall,” considers the lives of girls and women — Livingston drew from her interactions with local icons and local kids that she grew up with and counseled. Livingston is scheduled to do local readings in the spring. Another book, “Ladies Night at Dreamland,” is due out next spring.

Its title comes from an old dance hall at Lake Ontario that burned down in 1923. She said she is hoping to celebrate the book’s launch locally: “I’m already trying to decide which local venue to recreate into Dreamland for the launch party.”

Find out more about Sonja Livingston at sonjalivingston.com.

Joanna Scott Scott grew up in Connecticut and has lived in Rochester since the late 1980’s. She has published 11 books, a mix of novels and collections of stories, to critical acclaim. Her list of awards and honors is not short — she is the recipient of a MacArthur Fellowship, a Guggenheim Fellowship, and the Lannan Literary Award for Fiction, just to name a few. In addition to her impressive list of accolades, Scott continues on page 52

ROCHESTERCITYNEWSPAPER.COM 51

Joanna Scott is the director of The Inspiration Project, a program that works with adults with special needs to provide opportunities for literary expression. continues from page 50

told City, via email, “I once received a really nice letter from Jacqueline Onassis after she’d read a story of mine in The Paris Review. That was pretty cool!”

Several of Scott’s books are set in and around the city of Rochester. Her novel, “The Manikin,” draws on the legacy of Henry Ward’s Natural Science Establishment. Another novel, “Make Believe,” showcases the struggles of Rochester families in a contemporary setting. The geography of Rochester has even inspired her fictional landscapes — the novel “Follow Me” recounts the journey of a woman as she follows a fictional river that was modeled on the Genesee.

Scott has also been involved with local arts organizations, including Writers and Books and The Arts and Cultural Council.

She is the director of The Inspiration Project, a program she runs in collaboration with CP Rochester. The program, which will celebrate its 5th anniversary this year, works to give adults with special needs opportunities for literary expression.

Scott is a professor of English at the University of Rochester and teaches courses in fiction writing, and modern and contemporary literature. Currently, the Department of Rare Books, Special Collections, and Preservation at Rush Rhees Library at the University of Rochester is hosting an ongoing exhibit called “To Travel Is To Live,” which features many of the letters, diaries, and pictures that inspired Scott’s most recent novel, “DePotter’s Grand Tour.” “The curators have done a terrific job arranging the materials,” she said.

You can find more about Joanna Scott online at joannascottbooks.com.

52 CITY • ANNUAL MANUAL 2015

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ServiceDIRECTORY AUTOMOTIVE • pg.54 | DANCE • 54 | EDUCATION • 54 | FINANCIAL SERVICES • 57 HEALTH • 58 | HIGHER EDUCATION • 57 | HOME IMPROVEMENT • 58 | HOME SERVICES • 57 MIND BODY SPIRIT • 62 | REAL ESTATE • 59 | RELIGION • 60 | ADVERTISER INDEX • 63

AUTOMOTIVE

DANCE ARGENTINE TANGO Drop in classes $8 Every Sunday 7-8PM Tango Social Dance 8-10PM No Partner Needed 215 Tremont St. # 8 585.473.8550 www.dancencounters.com

SOCIAL DANCING for EVERYONE! ESTHER BRILL - Personal Dance Trainer

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Swing • Honky Tonk Blues • Waltz Louisiana Cajun-Zydeco • Wedding Dance CLASSES & PRIVATE LESSONS Join us with or without a partner ebrill@frontiernet.net 585 721-8684 www.EstherBrillPartnerDance.com

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EDUCATION

Got ASL? SERVICING ALL MAKE & MODELS ANTIQUE TO HYBRID VISIT OUR WEBSITE FOR OUR SERVICE SPECIALS

American Sign Language instruction for adults and children.

Expert teachers fluent in ASL help you to effectively learn and use ASL the way it is used in the community.

Contact us for more information or to register!

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585-454-5649

HOURS: Mon-Fri. 7:45am - 5:30pm 365 UNIVERSITY AVE (corner of Alexander)

54 CITY • ANNUAL MANUAL 2015

Rochester School for the Deaf

Find us on Facebook

1545 St. Paul Street Rochester, NY 14621 RSDeaf.org/SFA 585-544-1240

EDUCATION

Uncommon Schools

ROCHESTER PREP

Rochester Prep is a rigorous, college preparatory public school that fosters outstanding student achievement. We are looking for passionate, hardworking and reflec ve teachers who are commi ed to closing the achievement gap to join our growing team! We offer compe ve salaries, full benefits as well as a professional, suppor ve and collabora ve work environment.

Apply online today: h p://www.uncommonschools.org/usi/careers/ ROCHESTERCITYNEWSPAPER.COM 55

EDUCATION

HIGHER EDUCATION

DON'T JUST WATCH TV MAKE IT! FIND US ON

TWITTER @roccitynews

Check out RCTV’s Year-round CLASSES AND WORKSHOPS in Media Creation, Production and Distribution.

BECOME A MEMBER TODAY for affordable access to equipment and resources to make your own programs and videos!

(TWEET, TWEET, TWEET!) ROCHESTERCITYNEWSPAPER.COM

RSD is a private, caring school where deaf and hard of hearing children, newborn to age 21, thrive. Education programs are provided at no cost to families. Skilled professionals provide students with direct access to communication in a rich and vibrant bilingual – American Sign Language and English – environment. Students also receive individual attention, as they learn and grow together in safe and inclusive surroundings.

56 CITY • ANNUAL MANUAL 2015

Discover what’s new at www.RCTVMediaCenter.org

Rochester School for the Deaf Building Futures…since 1976

Find us on Facebook 1545 St. Paul Street Rochester, NY 14621

www.RSDeaf.org 585-544-1240

HIGHER EDUCATION

BEGIN YOUR NEW CAREER IN AS LITTLE AS 10 WEEKS! NEW CAREER SCHOOL IN ROCHESTER Licensed by NYS Education Dept. Offering certificate programs in Optometric Assistant, Receptionist, Office Administration.

Tuition funding available.

REGINA LEARNING CENTERS (RLC) 36 WEST MAIN STREET, STE 108 ROCHESTER NY 14614 • 585-413-4321 WWW.REGINALEARNINGCTRS.COM

FINANCIAL SERVICES GEORGE PETER KLEE CPA LLC Personalized Payroll Services

Christopher P. Klee

~ Competitive Rates ~ We are your payroll department.

Call for a quote today!

Accounting & Bookkeeping Tax Preparation Financial Planning

CHRIS KLEE 53 Canterbury Road Rochester, NY 14607

53 Canterbury Road Rochester, NY 14607

585-482-2080

585-482-2080

HOME SERVICES

est.

1927

HARDY TREES & SHRUBS ANNUALS • PERENNIALS • FERTILIZER • SEED BAGGED MULCH • STONE • BULK MULCH LARGE SELECTION OF FINE POTTERY Delivery & Planting Services Available

LOCATED NEAR ELLISON PARK • OPEN 7 DAYS A WEEK

485 LANDING ROAD NORTH • 482-5372 WWW.CLOVERNURSERY.COM

Offering a full complement of

Landscaping Services For an estimate please call (585) 244-1626 ROCHESTERCITYNEWSPAPER.COM 57

HEALTH

Hope After Abortion

PROJECT

Rachel offers a time for healing

Rachel’s Vineyard Retreat also available

Call 1-888-9-RACHEL (1-888-972-2435) www.hopeafterabortion.org HOME IMPROVEMENT

ALL WASHED UP

WINDOW CLEANING • Window Cleaning • Power Washing • Gutter Cleaning

FREE ESTIMATES FULLY INSURED

820-6431

ERNEST W. PETERSON DEPENDABLE NOW BOOKING INTERIORS PAINTING & STAINING PRESERVATION DISTRICT SPECIALIST OWNER DOES EVERY JOB

Professional Painting Service, 35 Years’ Experience FULLY INSURED • FREE ESTIMATES

585-287-0692 58 CITY • ANNUAL MANUAL 2015

10% OFF

SIGNED CONTRACT

HEALTH

Restorative Massage Specializing in Thai & Swedish massage

Paul K. Almeter, LMT

REAL ESTATE

K-D Moving & Storage Inc.

The city's most experienced real estate team.

Serving the Park Ave/East Ave and South Wedge areas for over 30 years

180 N. Winton Road Rochester, NY 14610

Leonard Petix

Call for appointment

585-409-3349

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42 years of experience in office & household moving and deliveries

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REAL ESTATE

RELIGION

nt e m t r a p A Hunting?

South Wedge Properties, LLC

MyPrettyHomes.com (585) 413-3760

Corn Hill, Park Ave, South Wedge, Brooks Landing, Upper Monroe, East End, Culver/Merchants

RELIGION

Wherever you find yourself on your journey of faith, you are welcome here.

Sunday Worship - 8 & 10 a.m.

Christian Formation - 9 a.m.

Childcare available

25 Westminster Road Rochester NY 14607

across from George Eastman House

585-271-2240 | www.stpaulsec.org 60 CITY • ANNUAL MANUAL 2015

RELIGION

Please Join Us The Historic Parsells Church An American Baptist Church Serving the Beechwood/Culver Neighborhood for 120 years!

Sunday Services: 11:00 am 345 Parsells Avenue, Rochester (Off Culver Road) Visit our website for photos and audio: www.parsellschurch.org

STAY IN THE KNOW NEWS, ARTS & MORE

DAILY UPDATES ON OUR WEBSITE

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We invite you to come and worship with us BLESSED SACRAMENT CHURCH 534 Oxford St • 585-271-7240 www.southeastrochestercatholics.org Sundays: 10 AM and 12:15 PM Mondays: 8 AM Wednesdays: 8 AM

ST. BONIFACE CHURCH

A Sacred Space for Everyone

at Downtown Presbyterian Church Sunday Services ADULT FORUM (childcare provided): 9:50 AM WORSHIP AND SUNDAY SCHOOL: 11 AM Summertime Worship: 10 AM Wheelchair accessible • Hearing aid looped 121 N. Fitzhugh St., Rochester NY downtownpresbyterian.org | 585-325-4000

330 Gregory St • 585-473-4271 www.southeastrochestercatholics.org Saturdays: 5:00 PM Sundays: 9:00 AM Tuesdays: 7:30 AM Fridays: 7:30 AM

ST. MARY’S CHURCH

15 St Mary’s Place • 585-232-7140 www.stmarysrochester.org Saturdays: 4:00 PM Sundays: 10:30 AM Mondays: 12:10 PM Thursdays: 12:10 PM Fridays: 12:10 PM ROCHESTERCITYNEWSPAPER.COM 61

RELIGION

MIND BODY SPIRIT

FIND US ON Join us as Spirit Blesses the space between us.

Sunday Morning Services: 10am - Early Healing Services 10:30am - Devotional Services (Including Meditation, Lecture, Divine Messages) Wednesday Evening Services: 6pm - Healing Services 7pm - Devotional Services (Including Meditation, Lecture, Divine Messages) All Healing Service: Every 3rd Wednesday of the Month www.ChurchOfDivineInspiration.com 27 Appleton St. | Rochester, NY 14611 (585) 328-8908

62 CITY • ANNUAL MANUAL 2015

TWITTER @roccitynews

SUFI ORDER OF ROCHESTER Center for Sufi Studies

Weekly classes & Universal Worship Healing activities & spiritual guidance Dances of Universal Peace Building conscious community For information & calendar: SufiOrderofRochester.org

Specializing in Thai & Swedish massage

Paul K. Almeter, LMT

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Call for appointment

A spiritual community in the lineage of Hazrat Inayat Khan A path of the heart open to all faiths and philosophies

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• Chronic pain & illness • Depression & anxiety • Arthritis, allergies • Prevention & wellness • Fertility

• Flexibility & Strength • Body Alignment • Focus & Concentration • Inner Peace

Diane Macchiavelli, L. Ac. • www.BrightonPathways.com 3200 Brighton Henrietta Townline Road • 585-242-9518

ANNUAL MANUAL 2015 AD INDEX AUTOMOTIVE Ferrel’s Garage...........................54 The Wire Wheel..........................54 Van Bortel Group........................64 CRAFT BEVERAGES Black Button Distilling...............15 CB Craft Brewers........................32 Heron Hill Winery.......................15 Roc Brewing Company................15 Rochester Craft Beverage Trail....15 Rohrbach Brewing Company.......15 The O’Begley Distillery...............15 The VB Brewery.........................15 DANCE Dancencounters.........................54 Fred Astaire Dance Studio..........54 EDUCATION Cobblestone School....................56 Empire State College..................52 Genesee Community Charter School........................55 The Harley School......................55 RCTV15-Rochester Community Television..............56 Rochester School for the Deaf...........................54, 56 Rochester City School District Pre-K..........................51 St. John Neumann School..........55 Uncommon Schools...................55 ENTERTAINMENT Eastman School Concerts...........27 GEVA Theatre Center..................43 Rochester Philharmonic Orchestra..13 Rumi Café.................................19 ImageOut Film Festival...............19 FINANCIAL SERVICES Canandaigua National Bank & Trust...........................52 Genesee Co-op Federal Credit Union...........................17 George Peter Klee CPA...............57 Pay It Payroll.............................57 GREEN SERVICES Gallea’s Greenhouse & Florist........ 5

HEALTH DePaul......................................59 MVP Health Care.......................11 Eastside Medical Urgent Care.....49 Planned Parenthood...................47 Project Rachel...........................58 Restorative Massage.............59, 62 Trillium Health...........................58

REAL ESTATE Edge of the Wedge, Buckingham Properties............. 5 K-D Moving & Storage Inc..........59 Rentrochester.com.....................59 Rita White, Realtor, RealtyUSA...60 South Wedge Properties..............60 The Petix Group.........................59

HIGHER EDUCATION Empire State College..................52 University of Rochester................. 2 New York Chiropractic College.....56 R.E.O.C. SUNY Brockport...........57 Regina Learning Center..............57 St. John Fisher College...............39

RELIGION Asbury First United Methodist Church...................61 Blessed Sacrament....................61 Church of Divine Inspiration.......62 Downtown United Presbyterian Church................61 First Baptist Church of Rochester...60 Lifetree Café..............................62 Lutheran Church of the Incarnate Word..................61 The Father’s House....................60 The Historic Parsells Church.......61 The Sufi Order...........................62 St. Paul’s Church.......................60 Third Presbyterian Church..........60

HOME IMPROVEMENT All Washed Up Window Cleaning....58 Clover Nursery & Garden Center....57 Ernest W. Painting......................58 HOME SERVICES All Washed Up Window Cleaning...58 Clover Lawn and Landscape........57 Ernest W. Peterson Painting........58 K-D Moving & Storage Inc..........59 JOB OPPORTUNITIES First Student School Bus Transportation..................38 MIND BODY SPIRIT Brighton Pathways to Health.......62 Larijames Salon & Spa................. 5 Pinnacle Yoga............................62 Restorative Massage.............59, 62 Rochester Tai Chi Chuan Center....61 7 on Strath Boutique Hotel........... 7 MUSEUMS, ZOOS AND PARKS Genesee Country Village & Museum................................ 6 George Eastman House..............49 Lamberton Conservatory.............25 Rochester Museum and Science Center.......................38 MUSIC INSTRUCTION Eastman Community Music School..........................47 PETS Lollypop Farm.............................. 6

NEW CONTENT EVERY DAY.

RESTAURANTS AND BARS Amaya Indian Cuisine.................31 Amore Restaurant and Wine Bar....33 Blu Wolf Bistro..........................29 Blue Ridge Grill.........................32 Branca Italian Cuisine................31 Butapub....................................33 CHAR Steak and Lounge in the Strathallan....................30 Erie Grill at The Del Monte Lodge..........25 Espada Brazilian Steakhouse......33 Flaherty’s Three Flags Inn ..........32 Hettie’s Delites Café...................29 Hose 22 Firehouse Grill..............32 Jines Restaurant........................29 John’s Tex-Mex Eatery................31 L&M Lanes Bowling...................32 LaSalle’s Steak and Crab............30 Lemoncello Italian Restaurant & Bar....................32 Lento Restaurant.......................33 Lovin’ cup Bistro & Brews...........31 Lux Lounge................................17 Marshall Street Bar & Grill..........29 Orbs Restaurant & Bar................30 Rocco.......................................30 Salena’s Mexican Restaurant......33

The Old Toad British Pub............31 The Pultneyville Grill..................29 Victoire Belgian Beer Bar............30 Vive Bistro & Bakery...................31 SERVICES Monroe County Board of Elections............................18 Rochester Teachers Association...42 SPECIALTY SHOPPING Audio Sound Solutions...............21 Baker Street Bakery...................21 Bernunzio Uptown Music.............. 9 Cheesy Eddie’s...........................17 Craft Company No. 6.................... 9 Diane Prince Traditional & Country Furniture.................21 Freewheelers Bicycle Shop........... 9 Full Moon Vista Bike & Sport......17 Futons & More...........................45 Gallea’s Greenhouse & Florist........ 5 Grand Cru Chocolates & Nuts......41 Hart’s Local Grocers...................21 Hedonist Artisan Chocolates.......17 Joe Bean Coffee Roasters...........45 Lori’s Natural Foods Center.........37 Matthew’s and Fields Lumber Co.............................41 Mileage Master..........................45 New You - Modern Hippie Clothing & Accessories............41 One Hip Chic Optical.................41 One World Goods.......................45 Ontario Video & News.................41 Panache Vintage & Finer Consignment...............21 Rochester Malls.........................23 Rochester Public Market.............. 7 ReHouse Architectural Salvage..... 9 Savoia Pastry Shoppe................... 9 Sayari Creations.........................41 Sound Source............................45 Stickley, Audi & Co. Fine Furniture.........................39 Sun Tan City..............................18 The Little Bleu Cheese Shop.......17 The Lobster Trap........................39 Windmill Farm & Craft Market.....21 Wisteria Flowers & Gifts................ 9 SPORTS AND RECREATION Finger Lakes Skydivers...............18

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64 CITY • ANNUAL MANUAL 2015