June 2014 by Rochester Woman Magazine

june 2014

special

june health & wellness Expo insert

your body:

the battlefield special feature Take your meds as directed!

in her own words What Doesnâ&#x20AC;&#x2122;t Kill Me Makes Me Stronger

Dedicated

to a Healthy Lifestyle

f o r a l l t h e t h i n g s t h at yo u a r e . . . r o c h e s t e r w o m a n

rochesterWomanMag.com :: june 2014

w w w. r o c h e s t e r w o m a n m a g . c o m

One price only matters if it’s the lowest price. If you want the lowest price on your new Subaru, Ford or Chevy, Van Bortel is the only place to go. One price. The lowest price. Period. That’s my personal promise.

FORD

71 Marsh Road , East Rochester 585.222FORD

CHEVY

1338 Route 31, Macedon 585.22CHEVY

SUBARU

6327 Route 96, Victor 585.924.5230

It’s time one car accident didn’t wreck your rates.

Let me help you get the protection you need. Accident Forgiveness. Your rates won’t go up just because of an accident. Get Allstate Your Choice Auto® Insurance today.

VINCENZO SCOLLO AGENCY 585-381-3530 835 Fairport Road East Rochester vscollo@allstate.com

Feature is optional and subject to terms, conditions and availability. Safe Driving Bonus won’t apply after an accident. Allstate Fire and Casualty Insurance Co. Northbrook, IL. © 2012 Allstate Insurance Co.

82171

One agent for all your insurance needs.

June

57 63

ETC 7

PLATTER CHATTER: Hosmer’s Inn

FASHION FORWARD: It’s Fashionable To Be 50+ 11 IN HER OWN WORDS: What Doesn’t Kill Me …

FITNESS: I Don’t Want to Get Bulky

LEADING WOMAN: Providing Help in Crisis

YOUR MENTAL HEALTH: Part IV

LOCAL BUSINESS MATTERS 22 SPECIAL HEALTH FEATURE 24

FOR A GOOD CAUSE: Girls On The Run

HEART HEALTHY: A Lifesaving Beat

COVER STORY: Dedicated to a Healthy Lifestyle 30 SPECIAL FEATURE: Your Activewear

ULTIMATE HEALTH & WELLNESS EXPO INSERT

QUEEN OF ARTS: Helping Others Through Art

MENOPAUSE MINUTE: Is Soy a Remedy

RW INSPIRES 59

CALENDAR OF EVENTS 63 HEALTHY WOMAN: Woman Talk

22 26

BECAUSE FRIENDS CARE. Every day should be enjoyed to the fullest. Thatâ&#x20AC;&#x2122;s our focusâ&#x20AC;&#x201D;for seniors who want residence options that meet lifestyle preferences, care that meets changing needs and support that exceeds expectations. Welcome to a continuum of caring communities:

active retirement living

nursing care & rehabilitation

assisted living & memory care at cloverwood

transitional care at friendly home

independent senior apartments

To learn more, visit our website at friendlyseniorliving.org 24703_737x10375_RWM_R1.indd 1

5/19/14 11:27 AM

OUR TEAM...

LETTER FROM THE PUBLISHERS This month we feature the final installment of our four-part series To Your Mental Health. In this installment, “Your Body:”The Battlefield, Kay-Leigh Stacy discusses the problems associated with eating disorders. According to the National Eating Disorder Association, as many as 10 million women and 1 million men within the U.S. have an eating disorder such as anorexia or bulimia. In her article, Kay-Leigh asks us to consider our relationship with food as a gateway into our soul. She goes on to discuss the correlation between our eating habits and our emotions. Read this informative article starting on page [20]. “If we focus on our health, including our inner health, our self-esteem, and how we look at ourselves and our confidence level, we’ll tend to be healthier people anyway, we’ll tend to make better choices for our lives, for our bodies, we’ll always be trying to learn more, and get better as time goes on.” --Queen Latifah Corporations nationwide are embracing the importance of employee wellness programs in the workplace. One local company, Constellation Brands takes that concept to a whole new level. Featured on our cover this month is Patty Yahn-Urlaub, Vice President of Investor Relations at Constellation Brands. Patty has turned her love for cycling into a corporate-wide effort to enhance the company’s wellness program and help out a great cause. Patty has helped put together a team of riders aptly named “Smooth Finishers” who have ridden in the National Diabetes Association Tour de Cure every year for the past four years. This year’s team will feature over 80 riders and hopes to raise over $70k for the cause. Read about it on page[30]. Serious illness can strike at any time regardless of age, health status or socio economic level. Last October local tattoo artist, and friend of the magazine, Mariah Rose suffered a stroke at just 28 years old. As she courageously battles on her road to recovery, Mariah was kind enough to share her story with us in this month’s In Her Own Words column aptly titled “What Doesn’t Kill Me Makes Me Stronger”. Read her compelling story on page. [14].

Looking for a unique dining experience? Step back in time at the Genesee Country Museum’s Hosmer’s Inn. Two times a year they host a special dinner that transports diners back to a simpler time. The incredible food is prepared just as it was centuries ago to create a one-of-akind dining experience. Read about the experience in this month’s Platter Chatter starting on page [8]. Plus, we hope to see all of our readers and friends at this year’s Ultimate Health and Wellness Expo on Saturday, June 21st at Monroe Community College. If you haven’t already done so, you can pre-register online at www.ultimatewomensexpos.com. Pre-registration assures you express VIP registration and guarantees that you will receive one of our exclusive goodie bags filled with coupons and samples galore. Plus, you will be entered to win our grand prize package from Towpath Bike valued at over $2,000. It’s a day you won’t want to miss joining with friends and family with over 180 vendors and demonstrations and live performances all day! Enjoy this issue of Rochester Women Magazine and we’ll see all of you on the 21st. Sincerely

Kelly & Barb ON OUR COVER... Patty Yahn-Urlaub, is Vice President of Investor Relations at Constellation Brands and captain of their Tour de Cure team, “Smooth Finishers”. Patty’s hair was styled by Tiffanie Prota from Salon Bella Vita and make-up was done by Joan Lincoln from JoanLincoln.com. Photo by Stephen Reardon Photography.

Publishers Kelly Breuer Barbara McSpadden Editor-in-Chief

Barbara McSpadden

associate editor Ashley Cooper

Creative DIRECTOR Kelly Breuer

Photography

John Lee Stephen Reardon Brandon Vick

Contributing Writers Bethany Comella Ashley Cooper Frank Gigante Joan E. Lincoln Adriana Lipomi Margaret Madigan Sraddha Prativadi Jennifer Pratt Caurie Putnam Mariah Rose Nicole Shein Kay-Leigh Stacy Brandy Whitbourne James Woods, MD

for advertising information:

Please contact sales@rochesterwomanmag.com or call 585.727.9120

Advertise with us...

Unlike any other publication in the Rochester area, our feature articles address major topics that interest local women. Each issue includes articles on health, fashion, fitness, finance, home matters, dining, lifestyle and personal perspectives, as well as a spotlight on local Rochester women. The print magazines are distributed locally in over 350 locations and will be in your inbox electronically by the first week of every month. The publication is available free of charge.

Contact our home office 585.287.5362 PO Box 90798 I Rochester, NY 14609 info@rochesterwomanmag.com Download our media kit at www.rochesterwomanmag.com The magazine is published 12 times a year by Rochester Woman Magazine, llc. 1115 E. Main Street, Box 60, Rochester NY 14609. Copyright © 2014 Rochester Woman Magazine, llc. No part of this magazine may be reproduced or republished without the consent of the publishers. Rochester Woman Magazine is not responsible for unsolicited submissions, manuscripts, photos or artwork. All such submissions become the property of Rochester Woman Magazine, llc. and will not be returned.

etc

MOVIES

Train Your Dragon 2 – 6/13 The first movie took us into a war between fire-breathing dragons and Vikings, but when a boy named Hiccup impossibly befriended a dragon named Toothless, their friendship changed their world forever. Dragons 2, the second film of this fantastic epic trilogy continues the story about a man named Hiccup and a dragon named Toothless, and flies into theaters in summer of 2014.

22 Jump Street 6/13 Officers Schmidt (Jonah Hill) and Jenko (Channing Tatum) go deep undercover at a local college, but when Jenko meets a kindred spirit on the football team, and Schmidt infiltrates the bohemian art major scene, they begin to question their partnership.

Jersey Boys

6/20

Frank Valli, Bob Gaudio, Tommy DeVito and Nick Massi go from bluecollar wrong side of the track origins to become American pop sensations, selling 175 million records worldwide before they are 30 years old.

OUT & ABOUT Hashtag Your Way to Naples, NY and Naples, Italy!

Finger Lakes Visitors Connection Announces #FLXperience Foodie Revolution Contest Just in time for National Tourism Week, everyone from culinary connoisseurs to the pickiest palates is invited to wine, dine and Instagram their way to vacations in Naples, New York, and Naples, Italy, as part of Finger Lakes Visitors Connection’s (FLVC) new #FLXperience Foodie Revolution Contest. Using the hashtag #FLXperience, participants are simply required to post their best Finger Lakes foodie experience photos to Instagram or the blog at www. FLXperience.com. A suggested list of more than 100 can’t-miss stops for Finger Lakes foodies is also posted on the site. “We wanted to create a program that encourages locals and visitors to experience all of the delectable, delightful, unique opportunities that a visit to the Finger Lakes region can offer,” FLVC President Valerie Knoblauch said. “Instagram is the perfect vehicle for contest participants to capture and share the moments they consider beautiful.” Prizes, such as overnight stays, New York Wine & Culinary Center (NYWCC) cooking classes, an iPad mini and restaurant gift certificates, will be awarded monthly for highly shared content, allstar participants and just plain gorgeous photos. In November, top participants will be invited to a celebration at the NYWCC where judges from FLVC will announce which Finger Lakes foodie posted the best content throughout the contest. The lucky gourmet will win vacations in Naples, New York, and Naples, Italy – two of the world’s top food and wine destinations! Official rules and contest regulations, as well as prize details, are available at www.FLXperience.com.

Camp Good Days Flood Relief For over 30 years Camp Good Days and Special times has been dedicated to improving the lives of children, adults and families whose lives have been touched by cancer. On March 14th, the Camp’s Branchport recreational facility was severely damaged by flooding due to strong thunderstorms that caused an adjacent creek to overflow and inundate the lower camp with water, mud and debris. Since that time the community has stepped up in a huge way to help get the camp back in shape to for the summer program. Volunteers have donated their time to help with the cleanup. Local companies have donated labor and materials to help and financial donations are flowing in.

Transformers 4

6/27

The film begins as a shadowy group reveals itself in an attempt to control the direction of history… while an ancient, powerful new menace sets Earth in its crosshairs. With help from a new cast of humans, Optimus Prime and the Autobots rise to meet their most fearsome challenge yet.

They are making progress but they still need our help. There are many ways you can help. One way is to purchase one of the special, limited edition #CGDStrong t-shirts. The shirts signify that despite any obstacle, they will continue thei mission to provide camping experiences for children diagnosed with cancer. T-shirts can be purchased online at www.campgooddays.org. Monetary donations can also be made online at wwww.first giving.com/383982/camp-gooddays-flood-relief. Or by mailing them directly to: Camp Good Days and Special Times PO BOX 665 I 1332 Pittsford-Mendon Rd I Mendon, NY. 14506 For more information, visit www.campgooddays.org or call (585) 624-5555.

chatter ::platter

Relish a Time Gone By

Hosmerâ&#x20AC;&#x2122;s Inn

::SHIFT+CONTROL

By Nicole Shein | Photos by Brandon Vick

Although it’s only about a half-hour drive from downtown Rochester, Genesee Country Village and Museum(GVCM) will transport you. This living history museum, which uses interpreters in period costume and restored buildings to bring the 19th Century to life, is an entertaining and educational resource. Here, you can watch craftsmen in action -- from coopers to blacksmiths, tinsmiths to potters; see a dressmaker’s shop and an apothecary; learn about early American medicine, travel, farm life, domestic life and much more. To stroll around the reconstructed village -- which is made up of buildings that actually existed in the Genesee Valley in the 1800s -- is to experience the architecture and ambiance of a bygone time. What does this have to do with food, you ask? Well, like any interactive historical museum, GVCM regularly shows its visitors what it was like to cook over an open hearth, to harvest and process vegetables and grains, and to store food in an era when refrigeration was primitive or non-existent. In order to truly immerse yourself in the experience of 19th Century dining and drinking, however, you’ll want to book a place at one of the Hosmer’s Inn Dinners, which transport guests back in time to 1836 for a fascinating glimpse of history. Recently, a companion and I were invited to one of these dinners, which began with a tour of Hosmer’s Inn -- a stagecoach stop equipped with a taproom, a public dining room, a ladies’ dining room and a ladies’ sitting room, as well as four private sleeping rooms for travelers. We then sat down to a table graciously appointed with fresh flowers, fine silver and china, and a selection of pickles. Cheese straws were tucked inside embroidered cloth napkins; our costumed hostesses were quick to offer us refreshment in the form of ale or wine. As we chatted with our fellow diners, making conversation much as stagecoach travelers would have done at this same table in yesteryear, the first course of creamy onion soup arrived. Next, the main course, made up of one familiar item (glazed parsnips) and two that needed a bit of explanation: first, “veal olives,” which were slices of tender veal formed into a large ovoid shape (hence the “olive” appellation) and served with a delicious brown gravy. Also befuddling in its name, but delectable on the palate, was “asparagus in ambush.” These were a bit like savory eclairs, a pastry shell enclosing thick, creamy asparagus-studded sauce and topped with several upright spears of the delicate spring vegetable.

O u r predecessors were, of course, the original locavores, since transportation of foodstuffs was largely expensive and impractical. Nothing showcases the creativity of seasonal cuisine quite like salmagundi, a salad that -- our hostesses explained -- used whatever greens or edible flowers were available from the kitchen garden. The one we ate was composed of fresh spinach, wintercress, violet flowers, and three pickled foods: eggs, beets and nasturtium buds, these last meant as a substitute for capers. A light, refreshing vinaigrette united the earthy flavors of the greens and flowers. We were already stuffed, but the conversation was still convivial, and the courses kept coming. Next, in the European tradition, a cheese and fruit plate. The homemade cheddar-like cheese was crumbly and neither mild nor pungent, but with just enough tang to pair delightfully with a thick, jammy quince paste. We passed a plate of almonds and raisins, as well, and continued to nibble as we chatted with our hostesses and discussed the finer points of 19th -- and 20th -- Century cuisines.

After dinner, it was time for a behind-the-scenes tour of the The Spring 2014 village. Equipped with candle lanterns, we set off around Hosmer’s Inn By Joan E. Lincoln other hair the square, stopping in at a few of the historic buildings, Dinners have already color, so including the Pioneer Farmstead and the Livingston- taken place, but you you’ll need Thankfully the summer travel and vacation season is just around the Backus House. At each stop, our guides answered questions can book now for one of toSeptember. go the Thisand year’s long, cold, winter behind us warm, as wecorner. ooh-ed ahh-ed and snowy explored. Theis guides, orandtwo dates in extra sunny weather should be the norm from here out.about With theInwarm “interpreters” as they are called, are knowledgeable the meantime, mile visit to hold onto summer months topics, come family vacations or weekends at thethe beachconfectionary all sorts of historical including architecture, socioor this Highhighor summer cottage. be a rough time of year for your hair, about economics, domestic life,This andcan biography. inquire Tea especially if you are trying to maintain a color other than the one you maintenance at Hosmer’s Inn, another hue. experience Apply a weregave bornuswith! Pool chemicals, lake or saltyofocean water combined Our tour just enough time to digest some our supper, historic culinary p r e s a m pwish oo intense summer suna candlelight can fade that beautiful color fast. Here to those hwho beforewith heading back inside for dessert-and-coffee offered treatment. These are some ways to keep that beautiful color looking fashionable all course. When we returned to Hosmer’s Inn, we found waiting relive a time gone by. products contain long. for ussummer a rhubarb cream, topped with shortbread, in tall glasses. protective oils There were also “drunken cherries,” the tasty and intoxicating That being said…bring on Summer! I did a little research for us that lock in color (but not salad byproduct of a fruited bourbon called “cherry bounce,” as well girls, how to deal with roots, fading and brassiness - and how to dressing soggy) A primer can help maintain your as single-origin coffee. We were also invited to try a periodbuy us a few weeks before our next color session. Oops, did I let the color twice as long. style wine, which was sweet and so potent that it was served in cat out of the bag? YES, I color, highlight, tone, blow-dry, curl, in small aperitif glasses. other words I tell my hair stylists Robert Buonomo, Jr. that I work Other suggestions to maintain and retain your hard every day to make his job more difficult! He thanks me for natural beachy locks and color throughout the As our evening came to a close and we said our goodbyes, there summer and travel season: the challenge every two to three weeks. were nevertheless a few treats still in store for us: a spoonful of Genesee Country Village and Museum doesn’t only damage lightly“Blondes sweetened fennel to aid from a When fair ~Cover Up: 1410Sun Flintexposure Hill Road have moreseeds, fun” used But can youdigestion, keep it bright? yourMumford, skin but also hurts your14511 hair, Look vacation porcelain dish in the ladies’ parlor; and a takeaway bagmineral filled buildup. New York hair becomes blah, it’s because you probably have chicthrow on a fabulous hat. with Blonde confections. A brand-new theitVillage (585) 538.6822 and highlighted hairconfectionary is porous so on when absorbs chlorine Square “receipts” or recipes to create delectable www.gcv.org or uses otherhistoric minerals from pool or shower water, it gets a dingy or ~Stop Frying your hair: Heat from your blowcookies, small tea-cakes (I couldn’t decide the help. Or muddy look. A clarifying shampoo oncewhether a week may dryer and flatiron lemon or the arose-water/current was for myyour favorite), hand-pies, perhaps new filtration system shower head. breakdown pigment and melanin in your hair. gingerbread, sugared nuts and other sweetmeats. “Keep your Red Ravishing” Red pigments fade faster than any Use a thermal-protecting creme or spray every

::Fashion

forward

Second Blooming of Women It’s Fashionable to be

50+ By Joan E. Lincoln Baby Boomer women are a powerful breed. Life after 50 is the “New 40”. Some say women in this group should embrace the “no makeup look”, I say NO WAY! In fact, wear a little more! Some say these women have a rebirth and that’s exactly how I approached my life four years ago as I was ready for a change. I took my life by the horns, both personal, and professional and reevaluated what was necessary for my happiness, not in a selfish way but a rewarding and healthy review of how I was handling my life. The “BIG” question I asked myself was, “What was I capable of?” The answers came pretty quickly, so I took action! I listened to myself instead of others. I looked myself in the mirror and had a really good chat about my next step. I knew I had to have courage to fail...in order to succeed, so I took a risk! Changing Careers: I realized I hadn’t needed to prepare a resume for over 20 years. This at first felt like a daunting task. How could I get the attention of a corporation that would find my talents and job path even remotely attractive? The gaps in my many careers were what I believed a negative. Wow was I wrong! Then I took a few moments to reflect on my wardrobe how my beautiful collection of garments represented my whimsical and need for the unusual and different. How could I wear these fashion forward and very trendy garments to corporate America? As I began my very short search for a new career after 50, I found that many, and I mean MANY Corporations “LOVE MIDLIFE WOMEN!” Need that boost for a jump start? Read Best Selling Author, #1 Wall Street Journal and #2 New York Times best-seller What Happy Working Mothers Know by Cathy L. Greenberg, Phd. Dating: Are you wading around in the dating pool? Are you clueless of what the new rules are and bogged down with fear? Hesitating because the dating game has changed dramatically since you were in your 20s? Sooner or later, if you truly desire a relationship ¬you must jump in. Make a big splash. When you decide that you are ready to play the dating game,

look at it as an adventure. The grown-up dating game has never been more interesting and challenging. There are more players than ever before. Why? Because of higher divorce rates, longer life spans, and a greater tendency to never marry. This contributes to more single Americans than at any other time in our country’s history. The U.S. Census Bureau tells us that of the 97 million Americans who are 45 or older, almost 40 percent, 36.2 million¬ are available singles. There is no shame in being single. My three daughters encouraged me to setup an online profile...the rest is history! The best part of this time in our lives is that we actually have stories, adventures and memories to share and the energy and time to make more. Women’s Worst Fear after 50: It’s NOT what you think! It’s clear that women who are out there working, taking care of their families and contributing to their communities in meaningful ways have something much bigger than crow’s feet on their minds. It has been proven that our sleepless nights are consumed with fears of not having financial security and affordable healthcare! You need to understand how to make money but also how to manage it. Many women, especially those over 50, leave the finances up to their husbands, which can really put them in a bind if the husband passes away, or if the couple gets divorced. The best advice? Create a financial plan. In closing, I just want to say I have more men in my life since I turned 50. I have the Lawn Guy, The Snow Plow Guy, my Financial Planner Guy, My Handy Man Guy... and most importantly, the guy who makes me happy! What are you capable of? Be a Fashionable Fearless Leader of your own life! ...can’t wait to see what happens next! Joan Lincoln owns Panache Vintage and Finer Consignment in Brighton Commons. Her Fashion Forward segment can also be heard every Thursday morning during Wake Up With Tony on WARM 101.3 exploring all of the latest fashion trends and styles.

400 Greece Ridge Center Rochester, NY 14626 (585) 227-5440 I greeceridge@fastfix.com

words ::in her own 14

june 2014 :: rochesterWomanMag.com

By Mariah Rose | Photo by Jenniffer Merida

I felt like I was up-and-coming. I had plans to further my career. I’d made connections down the east coast. I was working really hard and it was paying off. Then, I suffered from a stroke on October 15th of last year at just 28 years old. I was driving to a hair appointment when I felt my right side going numb. Luckily, I managed to park my car at the Fusion Salon because it’s on Park Ave and I lived off of Oxford. I tried to get out of the car but I collapsed when my weight gave out from under me. It was all I could do but wait and cry till someone noticed me. When I wasn’t answering Nico’s (my hairdresser) texts, he came out and saw me lying there. He propped me up and asked me what was wrong. I couldn’t answer. When he called the paramedics, the police were the first to respond. They asked if I was on anything. I couldn’t answer. Finally, the ambulance arrived and took me to Strong. I passed out on the way there. I underwent a craniotomy to remove the blood clot that had formed in my brain. My dominant side was affected. That paired with muscle atrophy made it hard to function. I went to therapy to tackle the obstacles that lay ahead. It’s disheartening to learn all the things you took for granted every day all over again; how to walk, how to talk. I’ll tell you one thing; you get out of therapy what you put into it. For the first few months, I had therapy five days a week: physical, occupational, and speech. It tapers off as you recover but in the meantime, it was exhausting. I was at St. Mary’s for about a month after a week at Strong. I remember when my goal for physical therapy was to use the bathroom by myself. I was so happy when a month in, I could finally shower by myself. Then, I was determined to not need a wheelchair when I got out. Guess what? I did it. Then, it was time for the move home. My mom, Rose, and her partner, Paul, were kind enough to put me up while I recover. Paul even moved his office for me so I could be on the first floor while I attended therapy at Unity at Ridgeway. I realized I couldn’t avoid stairs forever so that became another goal of mine. So, you see, no goal is too small. I’m tackling thing as they come. Occupational therapy has evolved in its nature the way that physical therapy has. It ranges from getting dressed to exercising to get more range of motion in my right arm. From what I understand, there have been some cool advances in tools available to stroke victims. For instance, I have a splint I wear when I sleep that keeps my hand from curling up. I also have a device that works with tension. When you’re at rest it keeps your hand open. When you grip, this doohickey makes it so your hand opens again. In my experience, occupational therapy is all about finding a balance between problem solving so you can get through right now with one arm and working toward making

the right one “work” again. As I said before, you get what you put in. Some people are fine with only having the use of one arm. The dexterity of even my hand is important to me so I’m going to give it all I’ve got until somebody tells me to stop or I get my full range of motion back. The trickiest thing has been I think, trusting my right side. At first it was completely numb. With exercises that physical and occupational therapist give me both at therapy and at home I’ve become increasingly more “aware” of my right side but as of March the sensation was still dull. My eyes know it’s there but my brain can’t make the connection . . . Yet. That lack of connection relates directly to my speech. I wouldn’t have been able to write my story for you if I wasn’t hell-bent on my recovery. I developed apraxia, aphasia, and an attention deficit when I had my stroke. Apraxia means I can understand commands and can, otherwise, make sounds or movement but my motor planning is impaired. The Greek word, aphatos, literally means “speechlessness.” What’s that word? That word that means you can’t think of the word that you’re thinking of? . . . Oh. Aphasia. Apraxia, aphasia, and an attention deficit can all be overcome with time and perseverance. My therapists go over drills, tests, games, you name it. And all I can do is practice. I don’t have time to feel shy or embarrassed. Luckily, I didn’t suffer any permanent brain damage. Cognitively, I’m all there and I just need to build new pathways in my brain. My family and friends are nothing short of supportive. If I’m working through something they wait. The advice everyone gave me was, “Think of therapy as a full time job.” I thought, “I liked my job before all this!” but they say what doesn’t kill you makes you stronger. I have to believe that because the alternative is to give up and I’m much too stubborn for that. Working is out of the question right now. I’m a tattoo artist at White Tiger and it breaks my heart to not be tattooing. But the support coming from my peers, clients, family, and friends helps keep me going. One of the hardest lessons I’ve had to learn is to accept help from those people. I used to be self-sufficient. Sometimes it’s just plain dangerous to attempt to do some things I used to do with ease. The trick is to know that this only temporary. Weekly, I make strides toward my recovery. You see, I’ll look back at this as just a blip in my life that’ll build my character and I’ll only be stronger for it. Follow my progress at www.facebook.com/mariahrosetattooist, on Twitter at Mariah_Rose13, on Pinterest mariahroseta2er and on Instagram at mariahrosetattooist.

words

stronger

::in her own

What Doesn’t Kill Me Makes Me

By Frank Gigante

Is this the reason women won’t go to the weight room? I’ve heard this from women countless times and it never ceases to amaze me. Do you really believe that walking into a weight room and lifting a few weights will turn you into some kind of muscular super-woman? Let me be blunt. Lifting weights will not make you bulk up…ever.

::FITNESS

Bulking up is possible, but not without a serious change in your eating habits and lifting weights in a much more serious fashion. Before you read another word please banish the thoughts of a muscle-bound flat-chested woman with a deep voice strutting around in a string bikini! That’s not what we’re talking about here. Looking like that requires tons of drugs, food, and time in the gym, none of which you will be doing. So let’s stop wasting time worrying about something that isn’t going to happen and let’s discuss what you’re missing out on by not hitting the weights. Why should women lift weights? Efficient Fat Loss. Although many people consider weightlifting only a means to add size, strength or muscle, when contrasted head-to-head against cardiovascular exercise, resistance training comes out on top in the battle to burn calories. The huge advantage to weight training is your body’s ability to burn fat during and after exercise. After strength training you continue to consume additional oxygen in the hours and even days that follow. This is known as excess post-exercise oxygen consumption. When your body uses more oxygen, it requires more caloric expenditure and an increased metabolic rate. More muscle means more calories burned. As you increase strength and lean muscle mass, your body uses calories more efficiently. The more efficiently your body uses calories the easier it is to maintain or lose weight. Lean muscle mass also weighs less than fat. So you will lose weight and build a fat burning furnace and no, you will not look like a bulky bodybuilder! Beautiful Curves. As you build muscle, your body begins to take a nice hourglass shape. Though endurance exercise can help you lose weight, that weight comes in the form of both fat and muscle tissue. If you’re losing both fat and muscle, you can lose those lovely curves as well. Strength training can help create and sustain them. Increased Energy. Resistance training causes an increase in energy expenditure hours after you train. A study published by the National Institute of Health suggests that the chronic increase in energy expenditure, even after a minimal resistance training session, may favorably affect energy balance and fat oxidation. Rather than reaching for that early afternoon cup of coffee, grab a barbell. Help Your Heart. Pumping iron can reduce your risk of heart disease and was approved as a healthy form of exercise for those at risk from the American Heart Association. A study in the Journal of Strength and Conditioning found that those who lift weights are less likely to have heart disease risk factors such as a large waist circumference, high triglycerides, elevated blood pressure, and elevated glucose levels. Another study conducted by researchers in Brazil found that though the heart rate increased in patients during heavy bouts of training, their blood pressure and resting heart rate were significantly lower the following morning.

bulky But I Don’t Want to Get

june 2014 :: rochesterWomanMag.com

Stress relief. Exercise in general is a great way to manage stress. Researchers have consistently found that those who regularly strength train tend to manage stress better and experience fewer adverse reactions to stressful situations than those who do not exercise. In addition, resistancetraining studies on older adults show that moderate intensity weightlifting improves memory and cognitive function. Next time you need to blow off some steam, hit the weights. Self Confidence. The very act of taking control of your health and taking action to improve it will help build your confidence. In addition, as you begin to see positive changes in your body you will begin to enjoy increased self confidence from both your improved figure and your improved self esteem as you work towards your goals. Hopefully the reasons above give you some food for thought to challenge your belief that women shouldn’t hit the weight room. You will not bulk up but you will reap numerous rewards that will improve the quality of your life. Frank Gigante is a Natural Pro Bodybuilder and the author of the book “The Everyday Warrior”.

women ::leading

Providing

help when crisis strikes By Adriana Lipomi

Nancy Blaschak has a pretty intimidating set of shoes to fill each day. As our Regional CEO for the Red Cross, she is responsible for coordinating relief efforts for crises not only in our area, but as far out as their volunteers can reach. Upon entering the building on May 14, I was greeted by her along with several committee members; they were discussing an issue that had arisen at two in the morning that very day - - the flash floods in Penn Yan. With streets becoming rivers, bridges collapsing, and houses being condemned from water damage, the area was in dire need of some help. Nancy’s role in all this is akin to the conductor of an orchestra, directing the appropriate teams toward action and overseeing the bigger picture. One might imagine her job to be stressful, packed with intense moments and seemingly insurmountable challenges; if that is the case, Blaschak wears it well- with poise, modesty, and appreciation. It probably helps that she functions within a giant framework of like-minded people, and that she finds an incredible amount of fulfillment in her work. She also fits her role well, having gravitated toward leadership since high school. In regards to her current situation, she seems to be especially grateful and almost surprised at the level of success in her career. When I asked her how she got here, she said her progress unfolded quite naturally, with opportunities arising just as she was ready for the next challenge. Aside from disaster relief, her job involves plenty of discussions about fund-raising, visibility, and most recently, the consolidation of the Finger Lakes and Western New York regions. This has doubled her responsibilities in some ways, creating a personal challenge for her as she frequently commutes between here and her home in Buffalo. She is also getting to know Rochester as a community, and becoming acquainted with local sponsors and organizations. Fund-raising is a necessity for any non-profit, but for various reasons, the Red Cross’ operating budget is raised every year, and it’s her job to make sure the Red Cross gets the financial support it needs. That said, the money is used well, with 18 june 2014 :: rochesterWomanMag.com

ninety-one cents of every dollar being returned to the public in some form. Between the classes they offer (First Aid, CPR, and Lifeguarding to name a few,) training volunteers, and providing aid, it would be safe to say that donations and time spent by volunteers are truly valued. As far as visibility goes, I was initially surprised to learn that this was an issue at all; the Red Cross symbol seems to be iconic and ubiquitous in our culture, and yet most people are unaware of what they are doing in between major disasters. It turns out that their daily operations are usually house fires, a crisis so common it is rarely considered newsworthy. This is where volunteers typically come in, showing up on scene and offering food, clothing, and emotional support to families who have just lost everything.

Blaschak is especially passionate about these men and women who donate their time, calling them “very, very inspiring – really terrific people.” Amazingly, she says it’s not rare to receive a telephone call or a card from a volunteer, expressing their gratitude in return. Nancy’s description of a typical volunteer experience was moving: “You have a physical reaction to a fire. You can smell it, see it, it’s loud, with the trucks and firefighters, and then you look over and there’s the family standing there. And when you walk up to them and say ‘Hi, I’m from the Red Cross, I’m here to help you,’ it’s a powerful experience.” Most of the time, people don’t know what to do when they’ve lost everything. Because of this, many volunteers will go beyond providing a warm meal and clothing. A truck is typically brought on site, giving people a warm place to settle down, and start thinking about the future. Volunteers will often help people make those difficult initial decisions – getting them to the hotel, contacting other local organizations, and helping them begin planning the long journey back to stability. If you are interested in volunteering or donating, check out redcross.org. Scheduling is flexible for volunteers, and it’s an excellent opportunity to renew someone’s faith in mankind – and possibly your own.

Everyone makes mistakes. The area’s only Picosecond Laser Tattoo Removal. Many people regret getting a tattoo. Unfortunately, most tattoo removal systems are not very effective and leave remnants of your tattoo behind. At UR Medicine, we offer the area’s only picosecond aesthetic laser. It provides more complete removal of tattoos with fewer treatments. It is even effective on dark green and blue inks, and on tattoos that have been previously treated. And each treatment is provided by a board-certified plastic surgeon.

It’s common to regret a tattoo. You won’t regret getting the best help removing it. For a consultation, call 585.275.1000.

part 4 ::your mental health:

by Kay-Leigh Stacy, LMSW

Is it possible our relationship with food, which sustains our living bodies, could be a source of daily struggle? Could it be that your body is an item of utter disgust to you? For most, eating brings pleasure, energy, and well-being to our lives. The body is not a source of discontent but a vehicle to achieve our goals, function in our daily life, and interact with others. Still, there are those among us that struggle greatly with imbalanced eating patterns and body dissatisfaction. For those struggling, you are not alone. According to the National Eating Disorder Association, as many as 10 million women and 1 million men within the U.S. have an eating disorder such as anorexia or bulimia. Millions more struggle with other types of disordered eating, chronic or yo-yo dieting, compulsive exercising, binge eating, or purging. The National Institute of Mental Health estimates 6 to 15 million people binge out of control, on any given month in America. It is estimated that 25% of Americans regularly engage in diet or other weight loss efforts. According to Boston Medical Center, approximately 45 million Americans engage in diet or other weight loss efforts each year, spending up to $33 billion annually on weight loss products. Study after study suggests that Americans are dissatisfied when it comes to their bodies. We don’t seem to trust ourselves around food and we rely on the diet industry to help us achieve our fitness goals. Not surprisingly, experts suggest that if you really want to see change in your life, you have to take a multifaceted approach; integrating your goals from a physical, spiritual, psychological, nutritional, and emotional perspective.

Consider your relationship with food as a gateway into your soul. How you eat and how you view and take care of your body can parallel your innermost feelings, needs and desires. Imbalanced patterns of eating or exercise are almost always an attempt to manage uncomfortable or painful emotions. Certain behaviors, for example binge eating or overeating, may be used to temporarily soothe painful feelings such as anger, sadness or loneliness. Purging or ‘getting rid’ of calories through the use of diuretics or exercise may be used to fend off feelings of helplessness, self-loathing, or shame. In some cases, imbalanced eating or purging patterns can turn into a full-fledged eating disorder. Many people do not realize the connection between their eating habits and emotions. They find themselves wondering why, in their many attempts to diet or lose weight, they seem to sabotage their very best efforts. Chris Charleton, LCSW, local mental health expert and member of the International Association of Eating Disorder Professionals, explains there are many reasons people overeat despite a deep desire to lose weight. Sugars, dyes, preservatives and food additives can stimulate addictive-like behaviors and sensations around food. Much like any other addictive substance, food can be used as a form of self-medication to avoid pain. When the pain of our unresolved emotions, relational difficulties, and stress-filled lives become too intense, our brains are hardwired to reach for certain foods. This often initiates self-defeating cycles that include overeating or bingeing. Charleton suggests that “far too often, a person’s ‘out of control eating patterns’ lead to more deeply entrenched anxiety, irritability, depression, anger, and self-hatred, resulting in a progressive loss of self-esteem. Healthy and consistent food choices coupled with informed therapy can foster an increasing sense of confidence, competence and empowerment.”

your body: the

Battlefield

When it comes to addressing your fitness goals from a psychological and emotional perspective, learning the difference between physical and emotional hunger is a good place to start. When we learn the difference between physiological and emotional hunger, we can start to identify and address what is really going on with our self - it is almost never just about the food, it’s about the needs of the heart and the wounds of the past. Rhona Epstein, Psy. D and author of “Food Triggers,” suggests a few tips on separating the hungers of food and mood: • Emotional hunger doesn’t notice signs of fullness but physical hunger can be satiated which means you can stop eating when you’re full. With emotional hunger you keep eating, even when your stomach is full, until you’re numb to what triggered the impulse to eat. • Emotional eating doesn’t satisfy and leaves you feeling ashamed and guilty. Conversely, there’s no remorse or guilt when you satisfy physical hunger. • Emotional hunger must be fed by what you crave but physical hunger can be satiated by most any food - from spinach to sauerkraut or even foods you don’t especially enjoy by taste or texture. With emotional eating you crave your trigger foods, whether they’re sweet (like ice cream and doughnuts) or high fat and savory (like pizza and potato chips).

Overeating, under-eating, purging, chronic dieting, over-exercising, or under-exercising are just a few examples that suggest something is out of balance in your emotional life. Unbalanced eating, dieting, or exercising of any kind can be an enormous source of emotional pain and frustration. It can make us feel crazy or “out of control.” It can leave us wondering why, yet again, we have sabotaged our efforts to eat healthily, stick to a diet, or lose weight. If you can relate to any of these symptoms, speak with a professional who can guide you to address your concerns from an informed, holistic approach. Chris Charleton, president of InterAct Counseling is a seasoned therapist and national speaker on transforming eating behaviors. He understands the pain unbalanced eating can cause and how our own body can become a battlefield. InterAct provides dynamic and highly effective treatment for people struggling with eating concerns. Call InterAct at (585)-388-8010 to speak with a specialist and find out how we can help you achieve a life of optimal health, balance, and purpose.

• Emotional hunger arrests you suddenly but physical hunger grows gradually. With emotional hunger, there’s an intense and urgent impulse to eat - you confuse an emotional need for a physical one. The need isn’t really for food but you can’t seem to stop. Physical hunger begins with subtle cues like a growling stomach that can lead to a yawning feeling in your stomach and eventually a headache and lightheadedness. For the most part, however, you can control these signals, deciding when to eat and when to stop.

Your BodY: The BaTTlefield

InterAct has the expertise and compassion to help you find freedom. InterAct counselIng specIAlIzes In women’s Issues DIssAtIsfIeD wIth your boDy ImAge? 4 Is Food at the forefront of your mind? 4 Does self-hate occupy your core? 4 Can’t lead a balanced life? 4 Obsessing about weight or appearance? 4 Poisoned by the pursuit of perfection? 4 Does emptiness stalk your soul? 4 Always trying to please others? 4 Relationally unfulfilled? when tIme Is of the essence…… 4 eating Disorders 4 Body Image Dissatisfaction 4 Low Self Esteem 4 Chronic Dieting 4 Relationships 4 Addiction, Trauma, Abuse

www.interactcounseling.com | 2136 Penfield Rd 585-388-8010

matters ::local business

Bringing Mobile Diagnostics to the

Elderly

By Ashley Cooper | Photo by John Lee

“Happiness…consists in giving, and in serving others.” –Henry Drummond According to Lois Irwin, Director of Provider Services at UMI UltraMobile Imaging, there is no greater gratification in life than to be awarded the opportunity to serve others. Readied with a commendable sense of altruism, Irwin began her professional life with an unyielding desire to champion the betterment of the less fortunate. After completing undergraduate work in sociology at Cornell University, Irwin found herself a volunteer for a Lutheran mission’s hospital in West Africa. For two years, Irwin worked alongside Liberian nurses, venturing into remote villages and setting up a mobile health clinic. It was there that Irwin and her team would attend to the welfare of women and children, administering immunizations and evaluating the effects of malnourishment. It was this experience, coupled by a stint as a foreign exchange student to Sweden in years prior that solidified Irwin’s interest in developing nations. Irwin returned to Cornell to attain her Master of Business Administration, concentrating on economic development. While finding a job that consummately appealed to her interests proved to be challenging, Irwin seized the opportunity to work for IBM as a senior forecaster due to the company’s international affiliation. After a successful tenure with the technology and consulting corporation, Irwin joined Xerox in 1989 where she would thrive in various roles in management, marketing and strategic planning. It was the placement with Xerox that prompted Irwin’s move to the Flower City. Irwin commenced her present role with UMI UltraMobile Imaging approximately four years ago upon wedding the company’s owner, Will Irwin. The alliance proved to be beneficial, not only for Lois Irwin’s career, but for the company as a whole. UMI UltraMobile Imaging is renowned in the community for providing a unique service under local ownership and operation while maintaining the utmost level of customer service. The Irwins individually sit on local boards that strive to optimize healthcare for the elderly population through organizations such as Lifespan and GRAPE (Greater Rochester Area Partnership for the Elderly). UltraMobile is unique in that it provides “mobile diagnostic exams in skilled nursing facilities, independent and assisted living environments, adult homes, private physician clinics, and private patient residences,” according to the company’s website. “We have a fleet of vehicles serviced by technologists who take x-ray equipment or ultrasound equipment into a patient’s home,” says Irwin of the company’s operation. “They actually go to the bedside and do an x-ray or ultrasound. Using the digital technology, they transmit that image up into the cloud and have it read by a radiologist who takes a report which goes back to the ordering physician.” Among the other diagnostic exams performed by UltraMobile include EKG and holter monitoring. With UMInet, ordering clinicians can access a patient’s report from anywhere at any time. Authorized staff can also view and print bills and evaluating patient statistics with the help of cutting-edge technology. It is a convenient service for the elderly whoare bedridden or for whom travel is painful or traumatizing. For Irwin, working with her husband has proven to be significantly rewarding. “It’s much better than I thought it would be,” shares Irwin of the experience. “What we both realized is that we’re both worried about the same things. We get to share in the excitement and we can share the challenges of dealing with the issues. We’re able to divide things up so that we don’t step on each other’s feet too much. We enjoy it; it’s a very interesting time to be in healthcare because things are changing so rapidly. We also take a lot of pleasure in the work that we do because we feel that we’re helping the elderly population. It’s a good thing. I get a more satisfaction doing this than I ever did in the corporate world.” Irwin is also gratified by the opportunity to thrive in a role that highlights the culmination of the accomplishments of her life’s work. She shares that this position emphasizes “the talents and skills that I’ve developed over the years as well as the passion that I have for doing good for other people. That’s a great feeling. It’s very satisfying being in this role.” A third-generation career woman, Irwin expresses that her present success can be attributed to the influence of both her mother and grandmother alike. Irwin’s grandmother was an early twentieth-century nurse during a staggering influenza epidemic. Additionally, Irwin’s mother, widowed twice, worked without ceasing to support her family. When asked what the markings of a great company leader entail, Irwin humbly replies, “I think that if you behave in a way that’s the best you can be, that is observed, respected and imitated by the people around you. I work from a basis of trying to inspire the people who work for me to be the best that they can be and help our company succeed.”

The Perfect Finger Lakes Geta

Wine Tour Getaway Treat Yourself!

Experience the Canandaigua Lake Wine Trail and stay at The Inn on the Lake! The package includes transportation to four wineries with behind-the-scenes experiences, overnight accommodations and breakfast for two the following morning. Call 1-800-228-2801 for details. Package available June and September.

The Inn on the Lake 770 South Main Street Canandaigua, NY 14424 585-394-7800 - 1-800-228-2801 - www.theinnonthelake.com

::SPECIAL HEALTH

feature

Take your

june 2014 :: rochesterWomanMag.com

The centerpiece of the effort is a stylized prescription bottle called TAD (Take As Directed). It appears as a superhero in print ads, outdoor billboards, posters and a radio spot, all of which convey simple messages about the importance of medication adherence. A key message of the campaign is, “If you’re not taking your prescriptions as directed, you’re taking a chance.” “When it comes to fighting chronic conditions, a prescription drug can be a superhero, but it only works if patients let it,” said Mona Chitre, Pharm.D., Vice President and Chief Pharmacy Officer, Excellus BlueCross BlueShield. “But the number of people who don’t take their medications as prescribed by their health care providers is astounding.” Fifty percent of people with chronic conditions, such as high blood pressure, high cholesterol or diabetes, discontinue their medication within six months. According to the American Heart Association, poor medication adherence annually claims the lives of 125,000 Americans and costs the health care system nearly $300 billion in additional doctor visits, emergency department visits and hospitalizations. Chitre notes that people offer a variety of reasons, ranging from ‘I forgot’ to ‘It’s too expensive,’ for not taking their medication as directed. “If you have any problems taking your medicine as prescribed, talk to your doctor or pharmacist,” she said. “Together, you can solve any medication-related problem.” There are often inexpensive alternatives, for example, that will work just as well, such as cheaper generic drugs or less costly brand name drugs in the same drug class.” Prescription medications play a vital role in the nation’s health care system. According to the Centers for Disease Control and Prevention, about half of the total U.S. population and 90 percent of adults age 60 and older used at least one prescription drug from 2007 to 2010. The World Health Organization estimates that getting more patients to take their medications as directed may have a far greater impact on the health of the population than any improvement in specific medical treatments. Excellus BCBS is also working with Rochester community

groups on initiatives that bolster community health and encourage medication adherence. The local chapters of the American Heart Association and American Diabetes Association are supporting this effort. The first initiative to launch is Prime Time Sister Circles. Excellus BCBS provided the group $30,000 in 2013 and 2014 to launch support groups for African American women between the ages of 40 and 75. The group helps participants manage diabetes and heart disease through medication adherence, lifestyle changes and regular clinical care.

feature

Call it a case of medicine imitating art. Spider-Man isn’t the only superhero in Rochester any more. Excellus BlueCross BlueShield launched a community engagement campaign to promote medication adherence. Taking medication as directed can help protect people against deteriorating health conditions, hospitalizations and even deaths that can result when they don’t take their prescription medications as directed.

::SPECIAL HEALTH

meds as directed!

“Women are often too busy taking care of everyone else to take care of themselves,” said Melanie Funchess, leader of the group. “But if you don’t take the time to take your medication as you should, you could become sick and unable to care for everyone else.” “The message we reinforce with all the women in our group is that you must put yourself first,” added Funchess, who is also director of community engagement for the local chapter of the Mental Health Association. The public education campaign highlights a website, ExcellusBCBS.com/TakeAsDirected, that offers information and suggestions on ways to overcome any barriers to taking medications as directed. The website is free and open to the public. Join the conversation on Twitter using hashtag #TakeAsDirected. Supporting the campaign include members of the Monroe County Medical Society, Rochester Area Society of Health-System Pharmacists, American Heart Association and American Diabetes Association.

Campaign introduces TAD, a new “superhero” to protect the health of local citizens

rochesterWomanMag.com :: june 2014

cause ::for a good

Helping Girls become strong women By Brandy Whitbourne There are a variety of after-school programs offered to students today, but none quite like Girls on the Run, designed specifically for young girls. Originating in Charlotte, North Carolina in 1996, the non-profit organization is committed to giving girls a chance to find and attain their dreams by teaching them life skills through interactive lessons and running games. The girls meet twice a week and are broken up into teams of 8-20 girls, one team consisting of 3rd – 5th grade and the other 6th – 8th grade. The assigned coaches, who go through a 10-12 week training program, give a 24-lesson curriculum: understanding ourselves, valuing relationships and teamwork and understanding how we connect with and shape the world. At the end of each season, the girls and their running buddies advance to a 5k running event “Every day is different,” says Molly Bailey, Executive Director of the Rochester location. “They talk, play a game and end with running or walking. Every lap they tell the coach about what their thoughts are about the topic. They have no pressure to run. They are learning to be healthy on the inside and outside.” Bailey happened to hear about the organization through an email at a bank she worked at. She was immediately enthralled with the website and decided she wanted to be involved, but to her luck, her boss had an acquaintance who told her that they needed someone on their board of directors with a financial background. Bailey started in 2010 and took on her current role two years later. “It’s such a big and personal opportunity,” said Bailey. “It may seem like a shot in the foot but I didn’t care about the money. I actually get to use more of my business degree. We teach the girls what they want to do, achieving their goals – figuring out what they care about, what they love, what they want to do, and going to get it.” of 2014 Bailey’s most important tasks is organizing the data on each 26Onejune :: rochesterWomanMag.com

participant and coach. The Rochester area has 550 girls participating and 122 coaches. Her other daily routine includes strategic planning, finance, reporting, maintaining the website, community outreach and meeting with parents, teachers, counselors and principals. One of the greatest challenges Bailey faces is in the pursuit to promote the organization. While “Girls on the Run” hosts a website, a Facebook page, and a Twitter feed, the organization is in need of greater outreach from where they can announce upcoming events, registration dates and donation information. According to Bailey, the schools are constantly changing, between the availability, space and coaches it is hard to maintain a level of continuity. “We send flyers to the schools, put up posters for the girls to see and will have the school announce on announcements,” said Bailey. Bailey looks forward to the end of the season 5k this month. “It’s always fun because it’s a huge celebration,” said Bailey. “It’s open to the public. We have third through eighth graders running along with 300 other people who run with them. When they cross the finish line you see them dancing, crying, holding hands. It’s so much fun! We have fun activities before the run – colored hairspray, temporary tattoos and face painting. It’s one big party to celebrate their accomplishment!” Currently, Bailey is working on getting the program into the city schools. They have a territory of four counties – Monroe, Livingston, Wayne and Ontario and only one team of eight girls in the city. “There’s a need not being met,” said Bailey. “We can’t expand because of low saturation rate. We need to grow into our territory rate.” “What I love most about my job are the women I work with,” said Bailey. “A lot of them are moms and have important jobs, but they make time in their lives to meet with these girls, give them attention and tell them about their life experiences. We all have the same goal about helping girls become strong women. It’s incredible!”

healthy ::heart

Do you know a lifesaving

Do you know the two simple steps of Hands-Only™ CPR? Then you’re ready to help save a life. If you don’t, then the American Heart Association wants you to listen up.

June kicks off with National CPR Awareness Week and knowing this lifesaving skill could be the difference between life and death. HandsOnly CPR has just two simple steps: 1) If you see a teen or adult suddenly collapse, call 9-1-1; and 2) Push hard and fast in the center of the chest to the beat of the classic Bee Gees’ song “Stayin’ Alive.” Cardiac arrest is a leading cause of death with over 420,000 out-ofhospital cases occurring every year in the United States. When a teen or adult has a cardiac arrest, survival depends on immediately receiving CPR from someone nearby. Survival rates drop as much as 10 percent for every minute that goes by without intervention. Now, in an effort to spread this lifesaving message to a younger generation, the American Heart Association has collaborated with DJ Earworm to create a mash-up of other well-known songs that have at least 100 beats per minute to guide compressions for Hands-Only CPR, and coincidentally, have a life-saving message. The Bees Gees’ hit song “Stayin’ Alive” and the songs in Earworm’s new “Hands-Only CPR Mash-Up” have beats that are the same rate recommended for performing Hands-Only CPR. In fact, Hands-Only CPR has been shown to be equally as effective as CPR with breaths, and people are more likely to feel comfortable performing it. A December 2012 study published in the American Heart Association’s journal, Circulation found that Hands-Only CPR performed by bystanders keeps more people alive with good brain function after experiencing a cardiac arrest. According to the American Heart Association, people feel more confident performing Hands-Only 28

june 2014 :: rochesterWomanMag.com

Beat

CPR and are more likely to remember the correct rhythm when trained to the beat of a familiar song.

The American Heart Association is also urging passage of a state law that would require all high school students know CPR before graduation. The legislation is sponsored by Senator Grisanti (S7096/A9298). Hands-Only CPR can be taught in 30 minutes or less, so it fits easily into a school day. CPR can double or triple a sudden cardiac arrest victim’s chance of survival.

Sudden cardiac arrest could happen at anytime, anywhere and to anyone. It could happen to you, or someone you love, regardless of age. It’s time for New York State to have more lifesavers in the community. Teaching our high school students the lifesaving skill of CPR before they graduate would put thousands of qualified lifesavers in our community, year after year. The legislation calls for the Commissioner of the State Education Department to make recommendations to the Board of Regents regarding the adoption of CPR/AED instruction in the curriculum. Prior to issuing the recommendations, the Commissioner would need to seek input from interested parties – teachers, administrators, parents, students and other interested parties; and consider time and financial impacts. Why is it so important that CPR in Schools be adopted quickly? • Three to Five minutes - this is the difference between life and death. • Given right away, CPR doubles or triples survival rates. • Nationwide, approximately 400,000 people have cardiac arrest outside of a hospital every year, and only about 10% survive, likely because they don’t receive timely CPR. • 16 states across the country have already passed laws requiring every high school student to be CPR-trained before graduation, and it’s paying off. The American Heart Association has created a web site to help advocate for the CPR in Schools legislation, visit www.supportcprinschools.org to help.

::cover

story

june 2014 :: rochesterWomanMag.com

Patty Yahn-Urlaub’s love for cycling, started long before she came aboard at Constellation Brands in 2007. When she arrived at Constellation, she found a robust wellness plan already in place. The plan entitled “Building a Better You” focuses on total wellness in every area of an employee’s life. The plan includes fitness and health programs, a financial counseling program, legal assistant services, and a locator program for community resources that helps employees find various services such as elder care. Programs are also available to assist with medical claims, billing issues and finding the right medical provider. Constellation also provides wellness coaches who will meet with employees to uncover any barriers to good health and will empower them to overcome those barriers. “The wellness plan has evolved wonderfully”, says Yahn-Urlaub. Yahn-Urlaub was so impressed with the company’s wellness program that she and other team members began looking for a way to add to it by sharing her enthusiasm for cycling. She also knew several people in her life who were diabetics. Being an avid cyclist she was aware of the American Diabetes Association’s Tour de Cure and had an idea to start a team to ride in the event. “I have always loved riding but riding to support the fight against diabetes is particularly fulfilling”, states Yahn-Urlaub. She thought that creating a team would fit in perfectly with Constellation Brands wellness program. So she approached management and asked if they would sponsor a team. She was met with an enthusiastic yes. Yahn-Urlaub already knew of a few other co-workers who rode and she set out to recruit others. With that, the first Constellation Tour de Cure team was born. The team would eventually be named the “Smooth Finishers” and Patty Yahn-Urlaub was named team captain. Five years ago, the team started out with eight riders and raised $5,000. Last year, in its fourth year the team had grown to 60 riders and raised nearly $60,000. This year, the race will take place June 8, 2014 and the team will have more than 80 riders and hope to reach their goal of raising $70,000. Patty is committed to raising the number of riders and the fundraising goal each coming year. Not only has the team grown in numbers of riders over the years, it has also grown in donations and additional ways to raise money. Now when a rider commits to the “Smooth Finishers” they are required to raise a minimum of $200 each. If the rider reaches this goal, Constellation will pay for their team jersey. Riders can raise money in various ways, most common is emailing friends and relatives to make a donation online that would be credited to their fund raising goal. Others post on social media directing followers where to donate. Members of the team have also raised money by placing donation boxes throughout the company. Yahn-Urlaub initiated a particularly creative way to raise money… as part of the wellness program, Constellation has a

gym on site at the Victor headquarters. During lunch she has gone down to the gym and hopped on a stationary bike, and told co-workers that for every $10 donated, she would adjust the bike’s resistance up another level. As a result, Yahn-Urlaub has gotten a few great workouts as well as raised an impressive amount of money for the cause.

story

By Margaret Madigan | Photos by Stephen Reardon

::cover

Dedicated to a Healthy Lifetyle The Tour de Cure is a series of fundraising cycling events held in 44 states nationwide to benefit the American Diabetes Association. The Tour is a ride, not a race, with routes designed for everyone from the occasional rider to the experienced cyclist. Each city that hosts a Tour de Cure adds its own flare to their event, so as to make each event in each city unique. The Rochester race has courses measuring 3 miles, 15 miles, 25 miles, 40 miles, 62.5 miles, and 100 miles. Whether a rider chooses the 3 mile or 100 mile course, they will travel a route supported from start to finish with rest stops every 8-10 miles, food to fuel the journey and fans to cheer them on. Team Captain Patty Yahn-Urlaub usually opts for the 40 mile course, however there are several on the team who ride all the way up to the 100 mile course. Any riders in the Tour de Cure who are diabetic are given a special red jersey and are called “Red Riders”. Special encouragement is given to these riders as they are the cause that everyone is fighting for. All teams are centered on great team building and encouragement for each other, but Red Riders are considered to be a part of everyone’s team. This year the event will be based out of Monroe Community College and hopes to raise $1,060,000. Funds raised will go toward diabetes research, education and advocacy in support of the American Diabetes Association. Some facts about diabetes and why the ADA needs your help: • There are an estimated 25.8 million children and adults in the United States who have diabetes. • There are an estimated 79 million Americans who have prediabetes. • There were 1.9 million new cases of diabetes diagnosed in people aged 20 years or older in 2010. • 1 in 3 children born in the year 2000 will develop diabetes n their lifetime if current trends continue. The ratio is even greater for minority children with 1 in 2 developing diabetes in their lifetime. • Based on recently announced diagnostic criteria for gestational diabetes, it is estimated that gestational diabetes affects 18% of pregnancies. Prior studies have shown women who have had gestational diabetes are at risk (of up to 60%) for developing diabetes in the next 10 to 20 years. *Statistics released by the CDC in January 2011 In her role at Constellation Brands, Yahn-Urlaub is responsible for maintaining relationships with shareholders and institutional investors. Yahn-Urlaub is a native of Rochester and holds a B.B.A. rochesterWomanMag.com :: june 2014

story

BY SUSAN RANDALL

::cover

The Baby B 1948 and 1 as women. workforce. W opinions. W not only acc tan was a “m pushers and

“We’ve com equal men i rates as well you’re over 4 will be diagn the America have plateau American H of deaths an No. 1 cause York, notori complete wi deficiency is osteoporosis natural proc

So, how do The Americ sugars. Start intake to 30 degree in accounting from St. Bonaventure University and an M.B.A. in international finance from Schiller International University in Heidelberg, Germany. Before joining Constellation, Yahn-Urlaub held various positions in finance at Eastman Kodak Credit Corporation since 1988. Yahn-Urlaub also worked in the banking industry as a commercial lending officer. Yahn-Urlaub and her husband John have two daughters that both attended Our Lady of Mercy HS, Jamie now attends Indiana University and Kacey just graduated from George Washington University and is now working for Ernst & Young as a consultant. Constellation was founded in 1945 and has grown to become the world’s leader in premium wine and the number three beer company in the United States. Constellation Brands, Inc. is a leading international producer and marketer of beverage alcohol brands with a broad portfolio across the wine, spirits and imported beer categories. Well-known brands in Constellation’s portfolio include: Almaden, Arbor Mist, Vendange, Woodbridge by Robert Mondavi, Mr. Boston, and SVEDKA, as well as numerous others. Constellation was founded as Canandaigua Industries Company by local businessman Marvin Sands. After acquiring numerous companies worldwide over the years, the name was changed to Constellation Brands in 2000. The company has 44 facilities all over the world, including 19 throughout the United States. Facilities in the United States are located in California, Illinois, and the state of Washington. The Constellation Tour de Cure team has now expanded to include teams consisting of Napa Valley, California employees and Chicago employees. Those teams ride in the events hosted in their cities. Along with sponsoring a team, Constellation has been a corporate sponsor of the Rochester tour the past few years. Rochester riders who

raise $1,000 or more are deemed a member of the Champions to Stopwhile cookin Diabetes Top Fundraiser Club. Some of the perks that Constellationinstead of w as berries tha provides for the top fundraisers are: and any fres - An invitation to the Constellation Brands Champions for Diabetescounterpart. Reception with a special Champions for Diabetes medal ceremonyclear your b for all $1,000+ fundraisers held on a separate night from the ride. Anby keeping s evening reception includes great food, drinks and live music! - On the day of the Tour top fundraisers can relax in the ConstellationUse sun scre Brands & Simply Crepes Champions for Diabetes lounge which alsoUVA and U provides a Simply Crepes Champions morning breakfast completeprotects agai with specialty crepes, eggs, bacon, fruit and more! Check with Constellation is very committed to helping it’s employees maintainthis region h a healthy lifestyle. Along with having an onsite gym at their Victorsimple Vitam headquarters, they offer various fitness classes in cardio and weightLastly, incor training. They also have two trainers on site for consultations andmembership questions. The company offers free on site health care screenings.times per w If an issue is detected during an employee’s screening, they arewill help ele assigned a wellness coach. If the employee commits to workingis cardio-pro toward overcoming the issue and makes progress, they are eligible forincrease you discounts or reduced rates on health insurance. All of these benefits are also available to spouses and partners of employees. Finally, we h result. Take The wellness program has evolved tremendously. In addition to fitnesscomplete ph benefits the company is committed to healthy eating. They haveof preventio replaced all the unhealthy foods in the vending machines with healthy snacks. They have also implemented a grading system for the food soSusan Rand employees can decide which are healthiest. After the grading systemAnti-Aging M was implemented, sales of the less healthy choices decreased and theSyracuse; (31 healthier choices increased. This confirmed Constellation’s belief that

::cover

RANDALL-MANTELLA, MS, FNP

story

Boomer Generation defined as those of us born between 1964, and also coinciding with WWII, redefined our roles It was a “Whole New World” with women entering the We were afforded the right to vote and allowed to have We became more brazen and began smoking — which was ceptable, but perceived as classy, sexy and a bit enticing. A must,” and it was seen as an accessory to be worn with pedal d a white cardigan.

me a long way baby!” And look at where we are now. We in coronary artery disease related illnesses and lung cancer l as stress-related illnesses. Skin cancer is an expectation if 40. Sources reveal that every year, 1 in 3 fair skinned adults nosed with skin cancer in Upstate New York. According to an Lung Association, while the rates for lung cancer in men ued, the rates for women continue to rise. According to the Heart Association, women have surpassed men in the number nnually related to Coronary Artery Disease, which also is the e of death in the U.S. In addition, we live in Upstate New ious for its lack of sun. We are more likely to have long days ith cold winters, which leads to Vitamin D deficiency. This s now thought to be related to Multiple Sclerosis as well as s and seasonal affective disorder. Let’s top this off with the cess of aging, which marches on without missing a beat.

we take better care of ourselves? Let’s go back to the basics. can diet has become laden with sodium, saturated fats and t simple by reading food labels. Keep your saturated fat 0 grams per day. Watch your sodium intake. If you salt To find out more information on the American Diabetes Association and the disease, please visit www.diabetes.org . To find out more about Constellation Brands please visit www.cbrands.com.

“I have always loved riding but riding to support the fight against diabetes is particularly fulfilling” --Patty Yahn-Urlaub

ng, take the ifsalt shaker off table. Choose grainsat their fingertips, they employees arethe armed with more whole information white flours and Also, choices. fresh is best. Fresh fruits such willsugars. make better hat contain antioxidants help prevent certain forms of cancer In addition, themore cafeteria at thethan Victor headquarters creates special sh fruit or vegetable contains nutrients its cooked menu or just maintaining health. Nutrition . Drink at least 64 items ouncesforoflosing water weight daily. Hydration helps always available in ageing the cafeteria. As you can guess, wine is body of toxins.information Hydrationisalso helps fight the process available occasion and it does have health benefits but Constellation skin moist and slowingonthe development of wrinkles. is always focused on responsible drinking. They sponsor and support een with an SPF at least 30. This protect you from drinking such as The manyoforganizations thathelps promote responsible UVB rays linked to the development of skin cancer. It also targets drunk driving Century Council in the United States, which ainst the agingand effects of thedrinking. sun on the skin.are also a member of the Global Alcohol underage They Producers Group,Dan informalMost coalition your physician about Vitamin deficiency. peopleof in leading international beverage alcohol that engagedAin discussions with the have low vitamin D levels due companies to the lack of sunareexposure. World can Health and other key stakeholders to examine min D supplement helpOrganization combat deficiencies. ways to effectively promote responsible alcohol consumption around the in world. rporate exercise to your daily life. You don’t need a gym p to exercise. Walking between 20 and 30 minutes three Yahn-Urlaub’s for risk beingfactors involved week will help reduce your enthusiasm cardiovascular and with Tour de Cure as well(the as for working at Constellation andwhich all its wellness programs is evate your HDL good component of cholesterol) infectious. “Tour de is a great event.and There is so much energy otective. Walk while swinging 1- Cure or 2-pound weights amongst participants the day of the ride it is awesome to ride with ur bone health at the same time. others who have the same level of passion for a great cause.”, states It’s hard not to has smilesuffered when listening to the excitement have come aYahn-Urlaub. long way… But our health as a in her voice. Visit She has a perfect wayfortoabring together all that e charge of your destiny. yourfound doctor annually important in any her health life. She truly loves her job and the company hysical. Even is if you don’t have problems, an ounce works for. She is elated that her company supports her need to on is worth a she pound of cure. help others and joins in the cause. She is incredibly grateful that dall-Mantella,Constellation MS, FNP, specializes in Family and lifestyle. is as dedicated as shePractice is to a healthy Medicine with Carlos Medispa, LLC, 1110 W. Genesee St., If you would like more information on the Rochester Tour de Cure event, 15) 380-0732. you can visit their Facebook page at https://www.facebook.com/tdcrochester.

rochesterWomanMag.com :: june 2014

feature ::special

Your activewear: look good, feel good

BY JASMON BROWN “Choosing the right fitness clothing to exercise begins with choosing the best, top quality fitness fabric first. Look for fabric that will provide function, support, coverage and of course make you look your best, because style counts!” – American Fitness Couture Let’s be honest, there is nothing attractive about working out. We throw our hair up in to a ponytail, put on whatever makes us comfortable (or not) and we get up and sweat to the oldies. Being uncomfortable about your fitness attire not only keeps you distracted, but it can lead you to have an unsuccessful session. While fitness may not be a luxurious activity for everyone, there are things you can do to make it a little better. Regardless of your size you can complete your fitness commitments with confidence and style. The most important factor when engaging in physical activity is finding clothing that fits properly. Your fit for any garment is very important, but when it is time to get physical, it is not only important — it’s a requirement! When purchasing your activewear, look for breathable and stretchable fabric in your size. Buying the proper size will provide you with proper assistance for every activity you plan to do. Constantly adjusting yourself is not fun and cannot be counted as part of your workout! If yoga is your thing, then you should find activewear that is cotton/polyester and spandex for allowing you to bend easily. If highimpact cardiovascular exercises like running and aerobics is your forte, then choose moisture-wicking fabrics like nylon/cotton blends to stay dry while sweating. This goes for tops and bottoms because both are equally important. The next key factor for dominating your sessions is purchasing proper active support-wear and no I am not referring to headbands! Active support-wear includes sports bras and knee/arm braces. These are essentials items that will support significant parts of your body throughout your entire workout. Sports bras should secure your breasts and limit their movement to ease the stress on your back. Although there are some very cute ones out there, not every sports bra style is for everyone. The larger bust fitness enthusiasts require sports bras with thick straps and full coverage. If not supported properly, large breasts can increase your risk for back pain while working out if not supported properly. Braces support your joints and cannot be taken lightly either. They compress your joint to stabilize it and help with blood flow. This allows people with joint difficulties to move better when engaging in physical activity. Braces may not look attractive but your body will thank you later. It is best to purchase your braces from companies that specialize in sport essentials like Dick’s Sporting Goods or Fleet Feet Sports. Last, but definitely not least, have fun with your color choices and styles! There are many fitness clothing companies that provide awesome active-wear in fun and trendy styles and colors. I’ve mentioned in a previous article that color selections can alter your mood for the better. Stripes, color blocking, patterns and neon colors are your best options as they tend to put an extra pep in your step. Step away from the basic tee and pants and venture out into new styles to give you a little more confidence. After all, fitness should be fun, right?

Jasmon hosts body image coaching, image consultations and various workshops. Find more information on sizefabulous.com. Follow her on Twitter at @SizeFabulous. june 2014 :: rochesterWomanMag.com

NO OTHER EVENT CAN DELIVER OVER 3,000 POTENTIAL CUSTOMERS DIRECTLY TO YOU!

presented by presented Excellus BCBS by & the ExcellusCancer BCBS &Society the American American Cancer Society presented by Excellus BCBS & the Saturday American Cancer Society Saturday

June 21, 2014 Juneam21, 2014pm 10:00 - 6:00 10:00 am - 6:00pm Saturday At Monroe At Monroe June 21, 2014 Community College Community College 10:00am - 6:00 pm At Monroe Community College pre- register online today at rwmsultimateexpos.com

for your chance to win our $2000 Grand prize from tow path bike PRESENTED BY EXCELLUS BCBS & THE AMERICAN CANCER SOCIETY PRESENTED BY EXCELLUS BCBS & THE AMERICAN CANCER SOCIETY

FREE TO ATTEND FREE TO ATTEND BRING YOUR FRIENDS AND COME ENJOY OVER 175 EXHIBITORS ON

HEALTH, BEAUTY AND MORE! PLUS175 THERE WILL BE ON BRING YOURWELLNESS, FRIENDS AND COME OVER EXHIBITORS PRESENTED BY EXCELLUS BCBS &ENJOY THE AMERICAN CANCER SOCIETY LIVE DEMONSTRATIONS GOING ON THROUGHOUT DAYWILL ON BE HEALTHY HEALTH, WELLNESS, BEAUTY AND MORE! PLUSTHE THERE LIVING, SELF DEFENSE, WELLNESS, INCREDIBLE FASHION SHOW, PLUS LIVE DEMONSTRATIONS GOING ONAN THROUGHOUT THE DAY ON HEALTHY BRING YOUR FRIENDS AND COME ENJOY OVER 175 EXHIBITORS ON OUR DRAG QUEEN DIVAS AND MORE...,FREE GOODY BAGS HANDED LIVING, SELF DEFENSE, WELLNESS, AN INCREDIBLE FASHION SHOW, PLUS HEALTH, WELLNESS, BEAUTY AND MORE! PLUS THERE WILL BE OUT QUEEN TO THE DIVAS FIRST 1500 WITH HUNDREDS OUR DRAG ANDATTENDEES MORE...,FREE GOODY BAGSOF HANDED LIVE DEMONSTRATIONS GOING ON THROUGHOUT THE DAY ON DOLLARS IN SAMPLES,COUPONS, AND PROMOTIONS, FREE T-SHIRTS TO OUT TO THE FIRST 1500 ATTENDEES WITH HUNDREDS OF HEALTHY LIVING, SELF DEFENSE, WELLNESS, AN INCREDIBLE FASHION SHOW, PLUS THE FIRSTIN 100 ATTENDEES, LIVE MUSIC IT’S ALL FREE TOT-SHIRTS ATTEND... DOLLARS SAMPLES,COUPONS, AND AND PROMOTIONS, FREE TO OUR DRAG QUEEN DIVAS AND MORE...,FREE GOODY BAGS HANDED THE FIRST 100 ATTENDEES, LIVE MUSIC AND IT’S ALL FREE TO ATTEND... OUT TO THE FIRST 1500 ATTENDEES WITH HUNDREDS OF SPONSORED BY: DOLLARS IN SAMPLES,COUPONS, AND PROMOTIONS, FREE T-SHIRTS TO ROCHESTER SPONSORED BY: THE FIRST 100 ATTENDEES, LIVE MUSIC AND IT’S ALL FREE TO ATTEND... WOMAN R OCHESTER

FREE TO ATTEND

magazine

WOMAN magazine

ROCHESTER

WOMAN magazine

SPONSORED BY:

My My

880s, 0s, s 90s and Now

LIFE HAS A PLAN

We remain committed to giving back to the local community, where weâ&#x20AC;&#x2122;ve lived and worked for more than 75 years.

Share your lifeâ&#x20AC;&#x2122;s moments at LifeHasAPlan.com

National strength. Local focus. Individual care.

A nonprofit independent licensee of the Blue Cross Blue Shield Association

maps

june 2014 :: rochesterWomanMag.com

monroe a/b

main dining

terrace

atrium

vendor list forum Sponsors RWM Main Registration The American Cancer Society Breast Cancer Coalition of Rochester Tow Path Bike Vendors RAC for Women Dr Steven Sadlon Made The Same Mersereau Law Office, Pllc Overeaters Anonymous Erna’s Hope Pancreatic Cancer Association ComfortCaps Divorce & Family Mediation Services Rochester Brainery Rochester Educational Training Center ASSET Resolve Interact Counseling American Foundation for Suicide Prevention Alternatives for Battered Women

monroe a/b Sponsors U of R Dr. Woods Exccellus BCBS Maddona OB/GYN Rochester General Hospital The American Heart Association Elizabeth Wende Breast Care Allstate - Enzo Scollo Agency Vendors Jamberry American Laser Centers Pure Romance Glow Sunless Tanning Advocare - Anne Marie DeSalvo U of R Laser Center Lakeshore Laser Nerium Perinton Acupuncture Origami Owl doTerra Permanent Makeup of NY Pampered Chef Monroe Hypnosis Tastefully Simple Close to my Heart Young Living Essential Oils Bella Bags Plexus NYR Organic itWorks

monroe a/b (cont)

Jewelry in Every Scent May Kay Cosmetics Thirty-One Gifts Natural Health DJ Wikkid Arbonne Rochester Fencing Club Rodan & Fields Camp Good Days & Special Times Grown & Sexy Things

main dining Vendors Mindopoly Adair Force Elzbieta Interiors Culligan Water Susan Glenz Realty Everdry Waterproofing Farmers Insurance Bond Financial Bathfitter Renewal by Anerderson One Stop Janitorial Supply Sleep Number Metlife

terrace Sponsors Rochester Woman Magazine American Diabetes Association LA Fitness Salon Bella Vita Udicci Empire Digital Signs Macy’s Vendors Goddess Hour Sweet Fortune Cookies Karma Water NrGize Fitness Edge Radio Belle LaVie Roc Hypnosis Sams Club New Genesis Egghead Soques® Freedom Therapy CNY Fertility Accelcare Massage Envy Natural Pro Training Steven Reardon Photography

atrium Sponsors Designer Junkies Entertainment & Media Vendor Tantalo Photography Teeth Whitening O’Dell Chiropractic Dance Training Center of Rochester Ideal Image CNY Latino Rochester Personal Defenese Mary Therese Friel Modeling Agnecy Petsaver Second Chance Dog Rescue Motives Makeup Rochester Fencing Club

stage listing Mindopoly 10:30-11 Roc Fencing Live Demo

11-11:30

Goddess Hour Belly Dancing

11:30-12:00

Salon Bella Vita Live Hair Demo

12:00-1:00

Rochester Personal Defense Demo

1:00-1:30

Dance Training Center Live Performance

1:30-2:00

Mary Therese Friel Fashion Show

2:00-2:30

Drag Queen Divas

230-300

Amanda Ashley Live Performance

3:00-3:30

Deb Magone Live Performance

330-400

Drag Queen Divas Show Stopper

4:00-4:30

YOUR PERFECT RIDE. WSD is Women’s Specific Design WSD is Women's Specific Towpath Bike selects onlyDesign the best of Women’s Specific Design bikes and Towpath Bike selects only the best of accessories theyDesign fit women Women'sas Specific bikes andbetter, right from the start. accessories as they fit women better, right from the start.

We offer you the widest choice of women offer youcomponents, the widest choice ofaccessories, women specificWebikes, specific bikes, components, and clothing designed for accessories, the widest range and clothing designed for the widest range of women riders. bikes are of women riders.The The bikes we we carrycarry are engineered andandbuilt foryou you engineered built for fromfrom the the fit right, feel and ride groundground up - up to–fitto right, feelright, right, and ride The fact theylook look great doingdoing the job the job right.fact right. The they great is just icing on the cake. is just the icing on the cake. for your perfect ride. Join usJoin forusyour perfect ride.

www.towpathbike.com 3 Schoen Place, Pittsford, NY 14534 facebook.com/towpathbike 585.381.2808 www.towpathbike.com www.facebook.com/towpathbike

Secure a loan & change a life!

Udicci presents Take 1 for Rehema Home in association with Lexington Federal Credit Union. Take out a loan through Lexington Federal Credit Union and they will Take 1% of your loan and donate it to Rehema Home orphanages in Kenya.

Contact:

The Lexington Lending Service Team at lending@lexfcu.org or (585) 254-4543

CLINICAL EXPERTISE AND CARING. A BREAST CENTER OF EXCELLENCE. Every woman is unique â&#x20AC;&#x201C; and so is every breast cancer diagnosis. Our patients receive personalized care from a multidisciplinary clinical team, while our Nurse Navigators provide answers, advocacy and support. Thatâ&#x20AC;&#x2122;s what makes us a Breast Center of Excellence, and the right choice for you and your loved ones.

Breast Center www.rochestergeneral.org/breastcenter

Henry Hess, MD, PhD

Jim Woods, MD

The Hess/Woods/Warshof Obstetrics and Gynecology practice specializes in perimenopausal and menopausal care and welcomes new patients to our practice. Patients are seen at 2255 South Clinton Avenue Rochester, NY 14618 To make an appointment, please call 585.271.7800

Kalin Warshof, MS, RN, FNP-BC

We have the Genesee Valley covered!

80s, 90s and Now

... and Classic Hits from the 60s, 70s, and 80s

GeneseeNow News and Entertainment for the Genesee Valley Western Finger Lakes and Southern Tier

A Full Service Modeling Agency With A Complete Training Program

Model: Tiana D.

Mary Therese Friel, LLC

585.624.5510 | MTFMODELS.com | Facebook.com/MTFMODELS

COMING SOON TO VICTOR - Eastview Commons

919 WESTFALL ROAD • BLDG. B • SUITE 210 ROCHESTER, NY 14618 • 585-672-7957 WWW.AMERICANLASER.COM

Help stop diabetes in its tracks by supporting the 2014 Sage Rutty Tour de Cure.

Thank you to our sponsors!

DONATE TODAY! www.diabetes.org/rochestertour

T R A N S F O R M WAT E R I N T O W E L L N E S S .

TRANSFORM YOURSELF. (with the push of a button)

Premixed vitamins deteriorate in water, causing most vitamin drinks to lose strength over time. Karma’s vitamins and nutrients (up to six times more than other brands) are stored in the cap until you release them—assuring maximum potency and freshness with the push of a button. F I V E N AT U R A L VA R I E T I E S

•

1 1 0 % O F 7 E S S E N T I A L V I TA M I N S

•

2 0 C A LO R I E S

•

D R I N K KA R M A .CO M

AVA I L A B L E AT

23285_TransfrmYrslf_Ad_F.indd 1

11/25/13 4:19 PM

KARM23285_TransfrmYrslf_Ad, 8.5”w x 11”h, 4C

CNY Fertility Centers offer comprehensive fertility testing, diagnosis and treatment at our State-of-the-Art facilities, while providing a homelike atmosphere.

Integrating East and West

in a

Holistic Approach to

Wellness Creating HOPE.

• Semen Analysis & Freezing • Ovulation Induction, IUI, IVF, ICSI & PGD • Egg Donation Program – No Waiting List • On-site lab & Radiology Services • Extensive Educational and Support Services • Payment Plans and IVF Refund Program available

CNY FERTILITY CENTER Integrative Fertility Care

Syracuse 800-539-9870 Albany 866-375-4589 Rochester 585-244-1280

www.cnyfertility.com

CNY Healing Arts offers an integrative holistic approach designed to complement our traditional fertility treatments. Our referral services include: • Massage and Relaxation Therapies • Yoga, Acupuncture and Chinese Medicine • Support Groups and Workshops • Nutritionists and Lifestyle Coaching

4.25 wide X 2.75 Tall

Supporting

JOIN THE FIGHT AGAINST PC!

Syracuse 315-671-5755 Albany 518-724-5750 Rochester 585-244-1280

a CURE.

Pancreatic Cancer Association of Western New York is a nonprofit organization committed to creating awareness, raising funds for research, and advocating for individuals and families affected by pancreatic cancer.

Scan code to learn more about our annual Step It Up To Cure Pancreatic Cancer Indoor 5K Walk on Saturday, November 15, 2014.

Help us create hope and support a cure.

P.O. Box 24580 Rochester, NY 14624 585-225-8046

www.pcawny.org LIKE US on Facebook

www.cnyhealingarts.com

JULIE V. MERSEREAU, ESQ . Collaborative Family Law and Divorce Mediation Resolving disputes privately with dignity and respect.

Collaborative Family Law and Divorce Mediation are processes that are constructive rather than destructive, encourage self-determination, and focus on the needs of the participants and the children. Both result in a lasting agreement for the couple while avoiding costly legal proceedings. The couple makes the decisions rather than the court. Contact Julie Mersereau for information. Phone: 585-377-5487 Email: julie@jmersereaulaw.com Visit: www.jmersereaulaw.com Attorney advertising.

• • • • • • •

No appointment necessary Open 7 days a week Most insurances accepted Worker’s Comp and No-Fault welcome Lower co-pays than the Emergency Department Reasonable self-pay rates for patients without insurance We work with your doctor to ensure continuity of care

Separation and Divorce are difficult life transitions. You can have control of the process you choose. Mersereau Law Office, Pllc 95 Allens Creek Rd. Bldg 2, Ste 123 Rochester, NY 14618

Breast Imaging Specialists Same day mammography results

at all offices

Offering Digital Mammography, 3D Digital Mammography, Ultrasonography, Breast MRI, Multimodality Imaging Biopsy, Bone Densitometry, Cancer Risk Assessment & Genetic Counseling

(Across from the Post Office) 1300 Jefferson Rd., Ste. 100 Rochester, NY 14623 Phone: 585-413-1800

(Pittsford Colony Plaza) 3400 Monroe Ave Rochester, NY 14618 Phone: 585-203-1055

Mon. – Sun.: 9am – 9pm

Call (585) 442-2190 or visit ewbc.com Offices in Brighton, Geneseo, Greece and Victor

Get the latest info on facebook.com/elizabethwendebreastcare

DISCOVER THE MAGIC!

The best brands, the biggest selection, plus 1O% off * for visitors. Stop by any Macyâ&#x20AC;&#x2122;s nationwide and ask for their Macyâ&#x20AC;&#x2122;s International Visitors Savings Card*, good for 10% off* thousands of items throughout the store. Plus, we now ship to over 100 countries around the world, so you can enjoy international shipping online. For details, log on to macys.com/international Restrictions apply. Valid I.D. required. Details in store.

art

Helping Others Through ::queen of

arts

By Bethany Comella | Photo by John Lee Shannon Haligan always knew she wanted to help people.

“Having worked with people - through school and through college I worked at an after-school program – I thought about going into education. [I was] interested in people, wanting to know what helps them, and learning about different treatments and how they can apply to different people.” This led Shannon to a bit of an unconventional profession: she is a Licensed Creative Arts Therapist, or “LCAT.” As the name suggests, Creative Arts Therapy utilizes art as a tool in therapy, helping people to process feelings, develop coping mechanisms, and channel appropriate behavior, among other things. “[This] made sense to me logically,” she says. “Oh! Art can help people through different things.” For people who are hands-on, visual learners, art can be utilized as a tool in expression, though they may not realize that it can help them through struggles. Shannon helps them tap into that, and she emphasizes that art therapy is not about the end physical product. While she does teach clients several basic techniques, the most important part is helping clients tap into their own thoughts and emotions. “With art therapy, you’re focusing on the whole process of creating something – what you create at the end is not as important as the whole experience.” Originally from Ithaca, Shannon had always been creative. In her youth, she frequently could be found doing arts and crafts projects, painting, or drawing. While at Ithaca College, she decided to pursue a Psychology major, with a minor in Art; however, she didn’t necessarily want to go the route of traditional clinical psychology. That is when a professor suggested Creative Arts Therapy. She found that Nazareth College offered a program, and through this program, Shannon would be able to combine her desire to help people, her interest in psychology, and her passion for the creative arts. “I just kind of discovered it, and it was definitely a good fit.” Shannon earned her MS in Art Therapy in 2002. She acknowledges that the name and description can sound “fluffy” to people, “like arts & crafts, not to be taken seriously,” but the reality is anything but. Upon completion of her MS, Shannon was also required to complete 1500 of supervised clinical hours working with clients before being granted licensure. New York State is one of only handful of states in the country that grant such licensure. With a thirst for variety and a desire to always be on the go (“If I had a desk job I think I’d die,” she says), Shannon decided to fulfill a dream and set up her own business. She saw it as an opportunity to put together her “own unique thing,” essentially creating her own job, or her own version of it. Work within an agency, she says, can often be limiting, as the focus is often on therapy with art being a small piece of it; owning her own practice, however, gives her the freedom to incorporate more art therapy into her work, and for now, she manages to avoid that desk job. Three years into having her own practice, Shannon sees a variety of clients. Her current clients range in age from 6 to mid-80s, and come to her with a variety of needs. Some children have spectrum for either autism or special needs; others have ADHD or traumatic brain injuries (TBIs). Recently, though, she has seen a lot of teen girls who have a resistance to traditional “talk therapy,” but are willing to do creative things. This helps them work through their emotions, which Shannon says can range from anxiety and low self-esteem to depression, self-harm, and trouble with relationships. Art therapy, she says, provides a nonconfrontational way for the girls to work through things. One hurdle she has run into, though, has been the insurance companies. While the benefits of traditional medicine can be more apparent, the same benefits with art therapy can often be a little less obvious. As such, art therapy is subject to the whims of insurance companies. This has led many therapists under the creative arts umbrella to frequently ask: “How does this get funded? How do agencies hire you if there’s not direct funding coming into them for your service?”

minute ::menopause

Is Soy a Remedy For

Menopausal Symptoms By James Woods, MD

Essentially everyone has heard the term “soy” as in edamame soy beans, soy flour, tempeh, tofu, soy milk or soy sauce; a multibillion dollar industry. Why so popular? Perhaps it is because many of our currently available commercial hormone preparations originate from soy. And for women of Asian descent raised on a diet rich in soy, their rates of hot flashes and breast cancer are significantly reduced compared to those of North American Women. The biology of soy is complex and only partially understood. Soy is a plant protein containing phytoestrogens (hormones derrived from plants) called isoflavones , which have an estrogen-like structure that binds weakly to estrogen receptors. Soy isoflavons have been described as either stimulating or blocking estrogen responses. If soy isoflavones attach to estrogen receptors not normally involved in the body’s hormone function, their actions are considered stimulating. If they occupy important receptors that need the body’s own estrogens, they act as a blocking agent. Soy isoflavones are made up of genistein, diadzedin, and other lesser soy metabolites. Whole soy beans have equal amounts of genistein and diadzedin while the soybean germ has four times as much diadzedin as genistein. All commercial soy isoflavone are attached to sugar molecules which may make up as much as 50% of the isoflavone. During consumption, sugar is removed in the intestine, resulting in a metabolically active aglycone (without sugar) isoflavone. The intestinal bacteria then convert most of

the aglycone into the isoflavone metabolites equol, a daidzedin metabolite, which can be measured in the urine, and p-ethylphenol, both of which are then absorbed into the blood stream. Equol, the more important of the two, has two forms, S(-) equol, believed to be the active form, and R(+) Equol. In one six month clinical trial in which women were administered a placebo or soy isoflavones, those that demonstrated Equol in their urine reported significantly reduced hot flashes, excessive sweating, palpatations, weakness and limb parasthesias when compared with those who received a placebo or isoflavone-treated women who did not produce equol. Unfortunately, only 20-30% of western women produce S(-) equol, as compared to 50-60% of Asian women, which may explain the differences in hot flashes and breast cancer risk between the two populations. The future direction of soy research is predicated on understanding better how soy interacts with individual estrogen receptors and the inflammatory proteins of menopause. Soy isoflavones are about one third as effective as estrogen in reducing hot flashes. However, prolonged daily soy consumption has been shown to reduce important menopause-related inflammatory proteins. The role of soy biology is important, and it will be the scientists, working with clinicians, who ultimately define its usefulness in menopause management. James Woods MD is a practicing gynecologist and a regular contributor to Rochester Woman Magazine. For questions regarding this menopause minute or other menopausal issues you would like to see addressed in future editions, please call him at (585)271-7800.

Henry Hess, MD, PhD

Jim Woods, MD

Kalin Warshof, MS, RN, FNP-BC

1425 Jefferson Road, Rochester, NY 14623

New-U brings an innovative approach to hair replacement and restoration by individually tailoring services to meet the needs of each of our individual clients. With over 20 years of experience serving clients throughout the Rochester and Western New York area, we set a new standard of excellence.

Schedule a FREE Consultation!

Inspire

rochester women

Julie Knutowicz

Brighton Police Officer, D.A.R.E. Instructor

By Caurie Putnam | Photo by Stephen Reardon

It’s not uncommon for young men and women to recognize Brighton Police Officer Julie Knutowicz when she’s on duty. “I’ve had kids that I’ve taught years ago come up to me and say ‘You were my D.A.R.E instructor,’” says Knutowicz, who is a D.A.R.E instructor and coordinator of the D.A.R.E program for the department. “It’s a good feeling.” The D.A.R.E program – which stands for Drug Abuse Resistance Education – was founded in 1983 by Los Angeles Police Chief Daryl Gates and the Los Angeles Unified School District as an innovative substance abuse prevention education program. Knutowicz became an instructor for the program in 1991 while she was a deputy with the Wayne County Sheriff’s Department. In 1994 she became a New York State D.A.R.E mentor, giving her the opportunity to train and help other officers become D.A.R.E instructors. When Knutowicz transferred to the Brighton Police Department in 1997, she continued with her important D.A.R.E work. Currently she instructs fifth graders at Seton Catholic School in Brighton. The Brighton Police Department also runs a D.A.R.E program at the Harley School. “D.A.R.E teaches life skills for kids,” said Knutowicz, who stressed that the program is no longer just about drugs, but providing youngsters with good decision-making skills to help them lead safe and healthy lives. “Some of the things we talk about are communication, peer pressure, how to be a good citizen and bullying – how to identify bullying and not be a bystander to it.” Being a part of the D.A.R.E program reflects why Knutowicz decided to enter the law enforcement profession to begin with. “I wanted to help people,” Knutowicz said. “I wanted to give back.” As a high school student in Sodus, she thought she wanted to become an attorney, but when she graduated and entered the criminal justice program at Monroe Community College she fell in love with police work. She was not old enough to sit for any of the police officer entrance exams when she graduated, so she enlisted in the United States Army and served as a Military Police Officer for three years before returning home and taking the police entrance exam for the Wayne County Sheriff’s Department. Knutowicz did well on the exam and was offered a place in the police academy in 1986. At the time, there were only three other women in the police academy and one other female deputy working road patrol for Wayne County when she graduated. According to the Bureau of Justice Statistics, in 1987, 1 in 13 local police officers in the United States were women. In 2007, the year of the most recent data, about 1 in 8 local police officers were women. (continued on page 62)

rochesterWomanMag.com :: june 2014

inspire :rw

“I offer a ton of support and try to help manage their fear and anxiety through what lies ahead.” Judy Zeeman-Golden LCSW

By Ashley Cooper | Photo by Brandon Vick

“I think the thing that I’m always surprised by is the resilience of the human spirit,” shares Judy Zeeman-Golden, soundly established in her new role as oncology social worker at Pluta Cancer Center. “Getting a cancer diagnosis is really scary, challenging and anxietyprovoking. It’s just shocking to me when people who never think that they’re going to make it, make it. Almost everyone who ends cancer says the cancer changes their life. And they would probably say in positive ways.” Zeeman-Golden goes on to say, “Their priorities shift and what’s important now is different from before they had cancer.” If genetics are a reigning factor in pre-determining an individual’s destiny, it would seem Zeeman-Golden was foreordained to enter the healthcare realm at some point. The Allentown, Pennsylvania native is the daughter of a cardiologist, whom she refers to as the “quintessential physician.” “[My father] was a huge influence on me,” she lauds. “I think I learned so much about the ethics of medicine and what being a great provider in medical care was all about.” Zeeman-Golden additionally alludes to her grandfather and sister who are physicians as well. However, in her formative years, Zeeman-Golden aspired to work with children, a quiet strength that led to ownership of various children’s camps in upstate New York (Zeeman-Golden and her husband, in fact, met and married at a summer camp) and a prestigious role for the Hillside Family of Agencies working with the Rochester City School District. “I felt like it was a natural fit for me,” says Zeeman-Golden of her professional experience with children. “I loved being able to help children explore things that were new and that pushed them a little bit out of their comfort zones at camps. When I worked at Hillside, I loved the opportunity to work with kids that came from very challenging home situations.” In recent years, upon discovering that social work positions were being eliminated from the city school district, Zeeman-Golden pursued vocational opportunities that might suit her personal desire to triumph new and foreign obstacles while still in the helping profession.“ I knew that I had wanted one more chapter in my career that would be challenging and very different from what I had done so far,” she admits. “I had four different interviews-all of them were for healthcare positions; the one at ‘Pluta’ was by far the most interesting. It took me out of my comfort zone. It was healthcare, which I knew very little about on a professional level. There was something about coming to Pluta—the environment was very beautiful and welcoming and it just seemed like a setting that I could feel a part of.” As an oncology social worker at the Pluta Cancer Center, ZeemanGolden meets many of the patients at the time of diagnosis or shortly thereafter. Offering indefinite support and resources, Zeeman-Golden (continued on page 62)

inspire

::rw

“Most people don’t care to know what’s under the hood,” They only want to know how to drive the car!” Alice Loveys MD, FAAP, FHIMSS

By Ashley Cooper | Photo by Stephen Reardon

To say that Dr. Alice Loveys (MD, FAAP, FHIMSS) has accomplished much in her lifetime would be a deliberate understatement. Like many of the upstanding professionals that we’ve had the fortune of profiling in our publication, Dr. Loveys joins the remarkable ranks of women who are juggling demanding careers marked by multiple independent undertakings with an equally, if not more demanding family life. Not only has Dr. Loveys successfully managed to raise three children, whom she affectionately refers to as her “independent studies,” but has co-founded “Pediatrics at the Basin” in Pittsford as well as the “IT Practice Consulting Corp,” a vendor-neutral company that endeavors to improve the quality of patient care through evaluating and implementing innovative technology. Dr. Loveys has also obtained certification from the American Board of Preventative Medicine in the prestigious and novel subspecialty in medicine, Clinical Informatics. Readers might be interested to note that of the 432 diplomats who passed the inaugural examination, less than 10% were women. While the female population is grossly underrepresented in this vastly-growing field of ‘Clinical Informatics,’ Dr. Loveys is up for the challenge, spearheading an exciting movement that is dramatically improving the healthcare realm as we know it through the application of progressive technology. Originally hailing from Vestal, New York, Dr. Loveys attended the University of Rochester to play soccer. While studying medicine, Loveys’ soccer coach linked her with a job in information technology: a match that would pave the way for a bright future in the field. Loveys sought to combine her affinity for medicine with her love of developing technology. Little did she know that this unique combination would be formally board- recognized as a subspecialty in medicine in 2011. Dr. Loveys achieved her residency at Strong Children’s Hospital. She went on to become Chief Resident at Rochester General Hospital. While she began practicing pediatrics in 1994, she officially cofounded “Pediatrics at the Basin” with Dr. Janet Cranshaw in 2001. Today, Dr. Loveys and Dr. Cranshaw are joined by Dr. Susie Strang at the practice as well as Paul Maxwell, a nurse practitioner. According to Loveys, New York State is among those leading the nation in terms of implementing promising technology and optimizing developing programs as the Electronic Medical Record (EMR) boosting ease of access to critical information. Loveys served as Vice Chair Board of Directors for the Rochester Regional Health Information Organization (RHIO) where she worked to launch RHIO connectivity, improving the serviceability of local physicians and “changing lives, in a good way.” Today, Loveys acts as the CMIO of Health-e-Pay, a state-of–the-art patient payment system that revolutionizes accounts receivable and cuts down on valuable office visit time. Among Loveys’ other specialties include Meaningful Use, PQRS, HIPPA data breach management and revenue cycle management. Loveys uses an analogy to describe her dual knowledge of medicine and information technology: the know-how of operating a vehicle (continued on page 62)

rochesterWomanMag.com :: june 2014

Julie Knutowicz

Judy Zeeman-Golden

Alice Loveys

“It’s gotten better,” said Knutowicz of the disparity in numbers between male and female police officers she first encountered when she started her career.

tirelessly advocates on their behalf. From setting transportation arrangements, to helping patient families manage treatment expenses and become aware of viable options, to teaching patients vital coping skills to planning creative “stay-cations” for patients undergoing chemotherapy, Zeeman-Golden dons many hats, ensuring that no two days are alike.

versus the knowledge of “what takes place underneath the hood.”

::rw

inspire

(cont)

Currently Knutowicz, who was the first member of her family to go into law enforcement, is among five female officers in a department of 40 in Brighton. “Over the years men have seen we can do the job,” Knutowicz said. “And sometimes we handle the job a little different. I’m not saying better, but different, and different can be good in certain situations.” For young women considering a career in law enforcement, Knutowicz has the following advice: Get as much education as you can to get a competitive edge and don’t limit yourself. Study a wide range of subjects like computers and psychology, because you are always talking to people. Get your college done first, because once you get on the road it’s hard to get back into the college mind frame. Understand that being a police officer is not a job, it’s a career. After almost three decades as a police officer, Knutowicz is still happy with the career choice she made. “It’s been a great decision,” Knutowicz said. “I’ve had great opportunities to help people and to meet people.” One of the people she met thanks to her career is her husband Stanley Knutowicz, Jr. – a sergeant in the Monroe Community College Public Safety Department and chief of police of Sodus Point.

(cont)

“I meet with many of the patients that are coming to ‘Pluta’ for the first time,” says Zeeman-Golden. “For new patients, I offer a ton of support and try to help manage their fear and anxiety through what lies ahead. [I try to] reassure them that we’re going to help through every step of the process of their cancer treatment and to link them to as much support as they need. I work with the doctors, nurses and many people in the community to make sure they’ve got their support in place.” The transition from social work in a school system to an oncology support program was somewhat challenging for Zeeman-Golden in the initial, but the wave of support from the Pluta Cancer Center staff belied any apprehension that might have otherwise ensued. Today, she feels content with her career choice, assuring that this is the opportune moment to seize such a role. With children grown and a partially-retired husband, Zeeman-Golden says, “I feel very lucky in my life that my career has met my own personal needs. I have the time to end my life’s career on a note where I can give so much of myself.”

(cont)

“Only, most people don’t care to know what’s under the hood,” laughs Loveys. “They only want to know how to drive the car!” Loveys explains that at times, presenting novel information technology systems that are bound to maximize efficacy can be challenging to those who aren’t “on board.” She acknowledges that for many, the introduction of new technology can be intimidating, and so she strives to competently translate the advantageousness of the product with this in mind. According to Loveys, the overall approach to healthcare itself is changing, thus, demanding new technology. Unwillingness to adopt to innovative programs can ultimately be detrimental for a practice. Pediatrics at the Basin prides itself as being on the cutting edge of technology. In 2004, the practice won the HIMSS Ambulatory Davies Award of Excellence for implementation of electronic medical records (EMR). Loveys refers to it as her “little living lab; we usually have the latest that’s available to us,” she says. From kiosks set up for patients to review and update their own Electronic Medical Records, to quick return (within five minutes) of lab results, to advanced screening methods for babies, children and adolescents, Pediatrics at the Basin will continue to pioneer in Health Information Technology.

Earn what a traveling nurse makes – without leaving home.

The best hospital for nurses just got better. Introducing new unbelievable Per Diem rates. Nurses are the heartbeat of a hospital – and for 125 years Highland has recruited the best and rewarded their performance. Our OR per diem nurses earn an unbelievable premium rate just for working a minimum number of hours with flexible, family-friendly work schedules.

Visit Highland.urmc.edu/NursingCareer or call 585.341.8059 Highland Hospital is an Equal Opportunity Employer M/F/Disability/Protected Vet.

Rochester Woman Magazine

events june 2014

EVENTS CALENDAR

Rochester Real Beer week

13-22 Pittsford 5th Annual Car & Bike Show

1511

MedVed 5k to Cure ALS

15 RWM’s Ultimate Health and Wellness Expo

21 Xerox International Jazz Festival

20-28

Organization: Business Association of the South Wedge Area Time: Various Where: Rochester’s South Wedge Neighborhood Website: rochesterrealbeer.com Organization: The family of Fire Fighter James Murray Time: Noon – 5:00pm Where: Thirsty’s Website: www.gobajorak.com Organization: ALS Therapy Development Institute Time: 8:30am Where: Frontier Field Website: www.medvedrunwalk.com/medved_5k_cure_ALS.asp Organization: Rochester Woman Magazine Time: 10:00am-6:00pm Where: MCC Website: www.ultimatewomensexpos.com Organization: Eastman School of Music Jazz Scholarship Program Time: Varies, please visit website for more information Location: Rochester, NY Website: www.rochesterjazz.com

woman ::healthy

Woman Talk

How to communicate with your ObGyn and make the most out of your visits

by Sraddha S. Prativadi, MD, FACOG

We all seem to be rushed for time with ever-increasing responsibilities, and this certainly is true of health care providers. In an ever more complicated medical system, being prepared for your visit by having your medical information organized and readily available for your provider and his/her support team and having well-formulated questions can create a more satisfying health care experience. The more organized one can be as a patient, the more value one will receive from a visit. From a provider standpoint, this allows us as physicians to focus on the details, subtleties and the larger picture of a patient’s care, ultimately leading to a more satisfying and healing experience, rather than wasting precious time in chasing down details. Here are a few pointers of what information to have available and how to organize it. The basic medical history incorporates a few major areas of information with some modifications for each specialty. For obstetrical and gynecologic care , the relevant health information areas include medical history , surgical history, obstetrical history, gynecologic history, family history, social history, medications, allergies, the names and contact info of your other doctors, and of course your contact information and emergency contact people. Having these pieces of information organized will empower you to interact with your health care team. Medical history includes any diagnosis that you have had in the past or are currently getting care for. Keep track of these diagnoses (such as asthma, acne, myocardial infarction, migraines) through your life and do not leave out diagnoses. Let your health care provider decide if a particular diagnosis is relevant to your care. This is part of their training to do so and leaving out a diagnosis could lead to suboptimal care and even dangerous situations. For example, leaving out a history of migraines with aura while coming in to talk to a provider about birth control could lead to inappropriate recommendations for contraception and even dangerous medical events. In short, share everything and keep an up-to- date list for yourself that can be easily shared. Surgical history involves any operation, surgery large or small. Again, don’t leave out information or withhold information from your provider. Let them decide what is important and relevant to your medical care and the decision-making process. Knowing your reactions to anesthesia, pain meds and even how your incisions recovered in seemingly unrelated procedures is very helpful in planning any medical and surgical care you may need. When reporting a surgery, mention the date, reason for the surgery, the type of surgery, surgeon and at which hospital the procedure or surgery was performed. Obstetrical history is a list of all pregnancies. We want to know of all pregnancies you have been diagnosed with and the outcomes, not just those that resulted in a healthy baby. It’s also helpful to know what forms of contraception you used in between pregnancies and which ones worked well for you and which ones failed. We also want to know of any complications and whether the baby delivered vaginally or via c-section. If more details are needed, your provider or his or her nurse will ask you. Gynecologic history has to do with problem s of the female genital tract- the uterus, cervix, ovaries, tubes, vagina and vulva. We want to know details of the menstrual cycle- at what age you got your first period, are your current periods regular, how far apart is the first day of one period to the first day of the next (cycle length) and how long do they last. We want to know if they are heavy or painful and if they impact your life or lifestyle negatively. If you are menopausal (no periods for a year with an intact uterus), we want to know what the date was of your last period. We also want to know any past diagnoses of sexually transmitted infections, anatomic problems, fertility problems, abnormal PAPs, gynecologic cancers and past methods of birth control you have tried. Again, being forthright and honest with your provider will afford you the best care possible.

Social history details are important in rounding out your care. We want to know how much alcohol you drink, how much tobacco you smoke, and whether you use marijuana or street drugs. We also want to know how much you exercise and we screen for past and current abuse. We want to know about sexual practices, how many total partners you have had and if your partners were male, female or both. I also ask my patients about wellness activities and whether they have a daily meditation practice. We also like to know a patient’s living situation and social support structures. Again details are important in taking care of you the best way possible and your honesty is crucial in helping us help you make the best decision and for providers to make the best decisions to protect your health. Family history is a list of the medical diagnoses your family members have been given. We usually inquire about your parents, their siblings, your siblings, grandparents and children. It is helpful to know family health details regarding conditions such as cancer, heart disease, thyroid dysfunction and bleeding or clotting disorders. Encouraging open and honest family discussions can actually empower each of the family members to receive better care from their own doctors. Luckily, we are entering an age in which the stigma of many medical conditions are disappearing and people are feeling more free to discuss health details because there is an understanding that it could help their loved ones live better lives. Listing all of your medications and doses is important. It is helpful to maintain an up-to-date list of each medication with its dose, how many times a day you take it, who prescribed it and which pharmacy fills it, when it was started and why it was given. This will also help you in your understanding of your care and empower you to take your medications correctly. You can also keep track of your immunizations in this way. Know the dates of these immunizations: tetanusdiphtheria-pertussis, Hepatitis A, Hepatitis B, Varicella (Chickenpox), Measles-mumps-rubella, Influenza (Flu), Pneumococcal vaccine and Zoster (Shingles). Allergies are different than side-effects or intolerance of a medication. Knowing what your true allergies are is important and help guide your future healthcare. Side-effects are good to know of, but your doctor may be able to alleviate the side-effects of some medications and take an educated risk in prescribing a medication if it is really needed. Knowing and sharing your food allergies is also important as some medications can create an allergic reaction if one has a particular food allergy. Coming to the appointment with a clear description of your concern is very important to create a satisfying visit. Have a clear picture of the symptoms that are bothering you, when they started, how often they occur and if anything has helped or worsened the symptom. If you have specific concerns, have them written down in advance. If you are a patient in a busy practice, the provider is less likely to wait around while you try to remember your questions and concerns so it is in your best interest to come prepared. Preparation is the key to making the most out of your visit and engaging in a dialogue with your doctor. Create a list of concerns and organize your health history when going to a new doctor. Leave twenty to thirty extra minutes to fill out paperwork and a detailed intake form which will likely touch on more details than are mentioned here. When going for follow-up visits or annual exams, bring the updated health summary as described above along with new questions or concerns. You will get the most out of your visit, and your doctor can help you better to get to your highest health in an efficient manner. Happiness, health and abundance to all! Sraddha S. Prativadi, MD, FACOG is a board-certified obstetriciangynecologist practicing at Madonna OBGYN, Invision Health in Brighton. Her vision is to help girls and women rise to their highest potentials of personal power through health and empowerment.

You’re Invited...

Rochester’s

Top Shopping Event! •

Unique, hand-crafted artwork •

Wine & Beer Gardens

•

Live music - 4 stages • •

The Fairy Houses

Food Trucks!

Free bus shuttles

Saturday

Sunday

July 12

July 13

10 am - 6 pm

10 am - 5 pm

P R E S E N T S 6 th

T H E

A N N U A L

T O U R Supported by:

Official Airline of the 2014 Corn Hill Arts Festival

CornHillArtsFestival.com