Rochester Woman Magazine November 2011

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november 2011

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SPECIAL HOLIDAY GIFT GUIDE

DRESSING UP your home for the holidays

RELIEVE YOUR HOLIDAY STRESS AT

SOLUTIONS

the woman behind the car

Kitty VanBortel rochesterWomanMag.com :: november 2011

w w w. r o c h e s t e rwo m a n m ag . c o m

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Unique gifts for everyone on your list this holiday season! snowmen . angels candles . plaques mugs . home accents

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november

contents ETC

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platter cHatter: the grill at the strathallen

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leading woman

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fasHion forward: spice it up

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healthy woman: 5 ways to reduce stress

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Fabulous finds: great gifts for him

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local business matters: the pavilion gift co.

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queen of arts: jgk galleries

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staging for the holidays

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artists view

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for a Good cause

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Cover Story: the women behind the car

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holiday gift guide

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gardening diva

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special feature: comforting solutions

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entrepreneurs: handing over the reins

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rochester women inspire

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fitness : tis the season

xx 58

wisdom in a traffic jam

world of women sports

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Rochester woman pets

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main event

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Say What?

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calendar of events

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A little rwm beauty

in her own words

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ROCHESTER

WOMAN magazine

OUR TEAM...

Publishers

Kelly Breuer Barbara McSpadden

Editor-in-Chief

Barbara McSpadden

Creative DIRECTOR Kelly Breuer

Graphic Designer Jessica Bates Melissa Meritt Emma Tang

Letter from the PUBLISHERS “Once again, we come to the Holiday Season, a deeply religious time that each of us observes, in his own way, by going to the mall of his choice.” --Dave Barry

Another holiday season is quickly approaching. Where has the year gone? The stores are already beginning to put out their big holiday displays and the malls are becoming a little more crowded with everyone, especially the children, starting to get into the spirit.

Once again, we present our Holiday Gift Guide filled with great ideas for everyone on your list and all are from local businesses across the area. Within those pages you’ll find everything from spa services to jewelry, to theater tickets, plus the “Ms. Anthony” handbag and more. RWM has even included a special section for that little furry friend in your life.

On our cover, in the hot red Mustang convertible, is Kitty Van Bortel, owner of the Van Bortel Group of dealerships. Everyone knows Kitty as one of Rochester’s most successful business women, but the story doesn’t end there. We had the pleasure of sitting down with Kitty to discover more about this fascinating woman and the driving force behind her success.

And, speaking of the holidays, don’t we all want our homes to look extra special this time of year when we’re entertaining guests? Check out our “Dress Up Your Home” feature on pages 22-23 for some great tips on how to make your home the envy of all your guests. Our experts Vicki Ruff Interiors and Grossmans Home & Gardens have some unique ideas that are perfect for any home!

As you prepare for the craziness that is this holiday season, be sure to take a minute for yourself, (or sneak off to one of the incredible spa’s that are advertised in our holiday gift guide), and then curl up with a nice glass of wine and your favorite local woman’s magazine.

Kell y & Barb Happy Holidays everyone!

On Our Cover...

Tiffanie Niger from Rocky Greco’s Salon provided the hair and make-up for the “woman behind the car”, Kitty VanBortel. Photography for cover story was done

by Brandon Vick Photography.

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november 2011 :: rochesterWomanMag.com

Photography Brandon Vick Linda Dow Hayes Lizz Comstock

Contributing Writers Joanne Brokaw Sarah Jane Clifford Colleen Flaherty Frances Grossman Arlene Hisiger Tracy H. Kroft Joan E. Lincoln Angella Luyk Jennifer Magar Caurie Miner Putnam Karen Petote, Esq Jillian Salomone Nicole Shein

Advertising Sales Scott Doe Lorna Lee

Advertise with us...

Unlike any other publication in the Rochester area, our feature articles address major topics that interest local women.

Each issue includes articles on health, fashion, fitness, finance, home matters, dining, lifestyle and personal perspectives, as well as a spotlight on local Rochester women.

Ads are due on the 15th of the month prior to publication.

The print magazines will be distributed locally in over 300 locations and will be in your inbox electronically by the middle of every month. The publication is available free of charge.

Contact our home office

585.924.4426 10 East Main Street Suite 301 Victor, NY 14564 info@rochesterwomanmag.com Download our media kit at

www.rochesterwomanmag.com Rochester Woman Magazine is printed locally. The magazine is published 10 times a year by InnovateHER Media Group, llc.

10 E. Main St., Suite 301, Victor, NY 14564.

Copyright © 2011 InnovateHER Media Group, llc. No part of this magazine may be reproduced or republished without the consent of the publishers. Rochester Woman Magazine is not responsible for unsolicited submissions, manuscripts, photos or artwork. All such submissions become the property of InnovateHER Media Group, llc. and will not be returned.

Etc... november movies...

As the face of law enforcement in America for almost 50 years, J. Edgar Hoover was feared and admired, reviled and revered. But behind closed doors, he held secrets that would have destroyed his image, his career and his life.

11/9

In the film, Jack, a family man, deals with his twin sister, Jill, when she visits for Thanksgiving then won’t leave. Adam Sandler will play both characters.

Katie Holmes would play Sandler’s wife; Al Pacino is set to play himself.

11/11

11/18

To be irrevocably in love with a vampire is both fantasy and nightmare woven into a dangerously heightened reality for Bella Swan. Pulled in one direction by her intense passion for Edward Cullen, and in another by her profound connection to werewolf Jacob Black, she has endured a tumultuous year of temptation, loss, and strife to reach the ultimate turning point.

The story revolves around The Muppets reuniting after a huge falling out to save The Muppet Studios in Hollywood. They have to put on a show in the Muppet Theater and get 10 million viewers to save the Studios from an evil Texas oil tycoon.

11/23

Grossmans Garden & Home NEW, FREE ALZHEIMER’S and Trees for Troops ASSOCIATION Brings Military Families WORKSHOP TEACHES IMPORTANCE Together in SPIRIT this OF EARLY DETECTION Christmas Once again, Grossmans Garden & Home is participating in the Trees for Troops Program to help provide Christmas Trees to our troops both here an overseas.

Sponsored by the Christmas SPIRIT Foundation and FedEx Corp., Trees for Troops began in 2005 when the National Christmas Tree Association developed the Christmas SPIRIT Foundation to advance the spirit of Christmas year round for kids, families and the environment. They also developed plans for national Trees for Troops program to unify individual programs of tree growers and state Christmas tree associations. To-date, the Trees for Troops program has delivered over 83,000 trees.

Community members are invited to come to Grossmans Garden & Home on December 3rd & 4th and purchase a tree that will be provided to military families to show support and gratitude. Those purchasing trees will have the opportunity to add a note to accompany the tree and share in the spirit of the holidays.

Grossmans Garden & Home is honored to be the only retailer in Monroe County to participate in the Trees for Troops program. It is expected that this year, 16,000 trees will to be delivered to U.S. military bases, as well as an international shipment to military bases overseas.

For more information visit www.grossmans.com

Current data suggests that less than 35 percent of people with Alzheimer’s disease or other dementias have a diagnosis of the condition in their medical record.

The Alzheimer’s Association will offer Know the 10 Signs: Early Detection Matters on November 17, 2011 from 6:00 PM – 8:00 PM at the Country Club of Rochester. This workshop will provide attendees information about the difference between normal aging and Alzheimer’s disease, the benefits of early detection, as well as tips to follow up on any concerns that attendees may have about themselves or someone they care about.

“This year, the first wave of baby boomers begins turning 65 – the age that your risk of developing Alzheimer’s disease begins to increase significantly,” said David Midland, President/CEO at the Rochester & Finger Lakes Region Alzheimer’s Association.

“Knowing the warning signs of Alzheimer’s and getting diagnosed early is vital to receiving the best help and care possible.”

People who attend the Know the 10 Signs workshop will view video footage that addresses fears and myths associated with dementia. Individuals featured in the films include real people who are living with the early stages of dementia and their families.

This special event is free and open to the public, but pre-registration is required. It is sponsored by Michael Palumbos and Ed Denning of Lincoln Financial Advisors. To register, call the Alzheimer’s Association at 800.272.3900 or online at www.alz.org/rochesterny.

* *BanquetÊEventsÊMustÊBeÊBookedÊAndÊConsumedÊThroughÊMarchÊ2012

WeÊOfferÊ5,000ÊSq.ÊFt.Êof ÊBanquetÊSpaceÊ&ÊComplimentaryÊParking.

LiveÊEntertainmentÊinÊÒTheÊGrillÓÊEveryÊThursdayÊThruÊSaturdayÊNight

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550ÊEastÊAve,ÊRochester,ÊNYÊ14607 585-461-5010ÊÊwww.strathallan.com

The Grill at t h e s t r at h a ll e n

by nicole shein I photos by brandon vick At first blush, the Grill at the Strathallan seems to belong to that venerable tradition of hotel restaurants where the martinis are dry, the menu is strictly continental, and the diners are out-of-town executives with expense accounts. And you can certainly count on the Grill for a classic upscale meal--steak, seafood, caesar salad, foie gras, an amazing wine list and spot-on cocktails. Yet the Grill also has a lighter, less stuffy side--both in the restaurant itself and behind the scenes.

“Our kitchen is a playground for learning new things,” says Executive Chef Ethan Drake, who adds that the fun working environment in the kitchen translates into a relaxing dining experience for the Grill’s guests.

Just because they’re having fun, however, doesn’t mean that the kitchen staff isn’t working hard. The pasta, including a halibut-and-apple ravioli I was fortunate enough to sample during a recent visit, is made fresh. These ravioli are a truly inventive dish, in which flaky halibut is offset by the mellow sweetness of both Gala apple and finely diced carrot. This filling is folded into al dente pasta and served with a rich butter sauce studded with red grapes. A scattering of peppercorns and crispy wonton strips lend spice and crunch, resulting in a dish that straddles the divide between delicate and hearty.

prime burgers. If you’re feeling decadent, add a slice of foie gras to a prime hamburger, or keep it simple with mushrooms or cajun seasoning. All sandwiches come with a choice of homemade pasta salad, fruit salad, greens or battered french fries dusted with sea salt and pepper.

There are wine-pairing dinners planned, as well as holiday events. And every weekend, the Grill at Strathallan jumps with live jazz and other music, giving guests a chance to check out its offerings in a more casual spirit.

“Even if I didn’t work here, I would hang out at the bar,” laughs Chef Drake.

Next, I tasted the Grill at Strathallan’s most popular entree--an 8 oz. cut of filet mignon, served with a cranberry-port wine demi-glace and melted blue cheese, roasted-garlic and potato puree, and asparagus. Not surprisingly for a restaurant of this caliber, the steak was a perfect medium-well, tender enough to yield to my knife’s slightest pressure, and packed with flavor. The combination of beef and blue cheese is always a winner, and Chef Drake’s addition of the sweet, earthy demi-glace makes this steak dish sublime. Fresh corn shoots and pea shoots garnished the potato puree and provided a grassy, fresh layer of flavor, as did the crisp asparagus spears.

In addition to deliciously old-school steaks, chicken and seafood, the Grill also offers lighter fare. Think panini, wraps, flatbread sandwiches, salads, homemade soup, and

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life

::leading woman

Constructing a Meaningful

college bound youth

BY Arlene Hisiger I PHOTO BY lizz comstock

In 1989, Dara Lubin left Boston University with a deep appreciation for Shakespeare and Yates and a firm desire to translate her newly-minted Bachelor of Arts in English Literature into real-world experience. Then reality set in.

Choosing not to follow the commonly held practice of her fellow English literature majors, to either pursue a Ph.D. in English Literature or become a lawyer, Lubin found herself shuttling between three low-wage jobs to make ends meet. Clearly, there had to be a better way to construct a more meaningful life. She found the solution in the field of engineering and began her studies in Mechanical Engineering at RIT. Why engineering?

While her fascination with airplanes and her passion for solving problems by taking things apart and figuring out how they work, partly explains her decision, Lubin also views her choice as adding dimensions –moving toward an integrated whole.

“People are complex,” she says, “and should not be limited to narrow fields of interest, skills or expertise.”

The following excerpt from National Public Radio’s “Morning Edition” tribute to the recently deceased Steve Jobs, mirrors this sentiment. In that segment, Jobs reveals an interesting facet to the Macintosh computer’s success. “Part of what made Macintosh successful,” Jobs said, “was that the people working on the Macintosh were musicians, poets, artists, zoologists and historians, who also happened to be the best computer scientists in the world.”

Family also plays a pivotal role in Lubin’s choice of engineering. Her dad, an accomplished physicist and founding director of the University of Rochester’s Laboratory for Laser Energetics, was her primary role model. Additional inspiration and support comes from her older brother, a research scientist and assistant director at Scripps Labs in California, as well as from her very supportive husband, who is an electrical engineer.

Graduating RIT in 1999, Lubin, this time, made the transition from academic to working world with ease. Her smooth transition was in large part due to RIT’s required five co-op blocks, or internships, as part of the course of study. Two of those student internships were with Xerox. When Xerox made what Lubin terms “a nice offer” she came on board, first as a mechanical designer and currently is a two-time patent holder, mechanical integration engineer.

In retrospect, Lubin says, “I wish I would have taken a double major. Had I been exposed to female engineers in high school things would have been different. Back

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then, I always thought that engineers were these brilliant males. That’s why I feel so strongly about the Society of Women Engineers (SWE).”

In addition to her professional responsibilities at Xerox, Lubin is president of the Rochester professional section of SWE (there are student sections as well). “I feel strongly,” Lubin says, “about getting the word out to middle and high school age students, as well as women, regarding the exciting and lucrative field of engineering.”

Founded in 1982, one of SWE’s main goals is to promote positive interaction between young women and seasoned veterans in the fields of science and engineering. “I don’t want any female engineers or those who are contemplating entering the field, to feel isolated,” Lubin says. Toward that end, SWE members hold networking events, mentor and support one another and benefit from the organization’s career services. SWE also conducts outreach programs to middle and high schools in the form of lectures, science demonstrations and one-to-one mentorships. In addition, SWE annually awards a $1,000 student scholarship to a third-year female engineering student with a 3.0 GPA or higher.

One of their flagship events is hosting an interactive engineering display at “Science Saturday,” at the Rochester Museum and Science Center. The other is providing Thanksgiving dinner with a “dollop of science” at the Sojourner House, an organization that provides supportive housing to families in need. Along with turkey and all the trimmings, SWE members aim to whet the residents’ appetites for science and technology through scientific experiments and explanatory talks about the fields of engineering and science. Each resident is also presented with a gift bag containing a calculator and GED workbooks. Children receive science and nature-themed books. “What is so special about the event,” Lubin enthuses, “is that a disparate group of women - professional women, students, residents and social workers - unite in bettering women’s status.”

The title of a recent American Association of University Women report, “Why So Few?” makes provocative reference to the paucity of females in the STEM (science, technology, engineering and math) fields. For Lubin, there is only one response: Learn more about SWE! To learn more about SWE, contact Dara Lubin at: swe.rochester@gmail.com Arlene Hisiger is a freelance writer known as the Word Tailor. She can be reached at Wordtailor@aol.com

::fashion forward

spice It Up!

Vamp it Up! Warm It Up! BY joan e. lincoln

Whether it be faux or recycled - 2nd generation fur, add the warmth and extreme luxury for the winter formal festivities with a little fur wrap or an extravagant full length mink coat. No reason to be left out in the cold in Upstate NY, wrap yourself in pure faux or fur fashion luxury.

Embrace the luxe touch of fur! You may never have thought about a recycled, 2nd generation fur piece, but the collection and available pieces are in great abundance. Both artificial and real fur looks chic and beautiful. You be the judge as to which runway your comfort level takes, not everyone will be in support of recycled furs, but do remember we had nothing to do with the generation of these garments.

In times of an economic downturn, the fashion world looks to ways to renew our desire for luxury. It may seem contradictory but in many ways it stands to reason that fur has played such a prominent role on the runways for several years running; luxurious and glamorous, faux and real, yet warm and practical, the resurgence of fur continues strongly as a fall fashion trend for 2011 and beyond as a part of 2012’s fashions.

When fur clothing recaptured the runways in 2008 and 2009 it rode in on a wave of vintage elegance and bohemian luxury, meaning there was everything from classic fur stoles to rockchic fur chubbys and all with more than a hint of Russian influence in the mix. The style choice and selection of faux or real fur is personal, we are not here for a debate.

Many top designers have used fur as a featured accent to their many fall designs. Whether it be on cuffs, collars with Glitz or borders, fur is again the hot new trend that has been consistent for fall luxe looks.

Enjoy the holidays and the pure luxury that fur can add to your fashion mix...ooolahlah!

Joan Lincoln is the owner of Panache Vintage and Finer Consignment, 1855 Monroe Ave, www.joanlincoln.com.

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LIGHTING

5 Ways

::healthy woman

to Reduce Holiday Stress

By Marie Caiola

The holiday season is supposed to be a happy time of celebration but more often than not, it brings additional stress into our lives. In our quest to pull off the perfect holiday we find ourselves facing an overwhelming list of demands — shopping, baking, cleaning, and entertaining just for starters. Happy holiday’s right?

Not so fast. All of those increased demands bring on added stress which can take a toll on our health and make for a less than joyous season. High stress levels can adversely affect our bodies including blood pressure, anxiety levels, mood, sleep patterns, and eating habits.

The American Institute of Stress lists 50 different common signs and symptoms of stress.

A few of those symptoms include: * frequent headaches * neck ache * heartburn * overreaction to small annoyances * increased anger or frustration * rapid or mumbled speech * excessive gambling or impulse buying * chest pain and palpitations

* grinding teeth * back pain * obsessive behavior

* social withdrawal * excessive anxiety or worry

There are many strategies you can implement to help reduce your stress level during this hectic season. Here’s a look at five of them.

1. Plan: Before you get overwhelmed by too many activities, it’s important to decide what traditions offer the most positive impact and eliminate less important activities. For example, if you usually become overwhelmed by a flurry of baking, caroling, shopping, sending cards, visiting relatives and other activities that leave you exhausted by January, you may want to examine your priorities, pick a few favorite activities and really enjoy them, while skipping the rest.

2. Breathe: This may sound silly, but sometimes we forget to take deep breaths and give our bodies the oxygen we need. It’s great if you can take ten minutes by yourself to do a breathing meditation, but merely stopping to take a few deep, cleansing breaths can reduce your level of negative stress in a matter of minutes, too. If you visualize that you are breathing in serenity and breathing out stress, you will find the positive effects of this exercise to be even more pronounced.

3. Laughter: Laughing reduces the level of stress hormones, like epinephrine, dopamine, cortisol and others. It also increases endorphins.

Laughter is a good distraction and also a mild workout. It contracts the ab muscles and works out the shoulders.

4. Music: Music can be used in many ways to reduce stress. Soft, peaceful music may help induce meditation and imagery. Upbeat music can stimulate dancing, where the physical activity loosens muscles and relieves stress.

5. Sex: Sex can boost mood, reduce blood pressure, promote relaxation through touch and provide a physical workout. All of these factors are good for reducing stress.

Don’t let the holidays become something you dread. Instead, take steps to prevent the stress and depression that can ruin what should be a happy time of year. With a little planning and some positive thinking, you may find that you enjoy the holidays this year more than you thought you could.

rochesterWomanMag.com :: november 2011

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great gifts for ::fabulous finds SHIFT+CONTROL

him 1

The Men’s Club at Shear Ego

The Men’s Club at Shear Ego is a salon experience designed just for the man in your life. With hair, skin, body, hand, and foot treatments especially for men, he can sit back, relax and enjoy! Within their 7,000 square foot facility, you will be pleasantly surprised with a championship pool table, fireplace, plasma screen tvs, and a private lounge. He’ll never want to leave! It is perfect for any man in your life. Gift certificates and packages are available for purchase directly from their website.

585-586-1781 I www.shearegomensclub.com

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::fabulous finds SHIFT+CONTROL

Fingerlakes Distilling Fingerlakes Distilling is the region’s only standalone distillery. They locally grow, produce, and distill all the ingredients from their Grappa- a grape based vodka, Gin- made from a unique blend of botanicals, brandy, aged whiskey, and a number of fruit based liquors. Fingerlakes Distilling’s products are available in local liquor stores, or make it a date and take a day trip to visit the Distillery on seneca lake!

607-546-5510 I www.fingerlakesdistilling.com

The Red Barn Gentlemen’s Apparel The Red Barn features custom tailored suits, among other men’s apparel that are the perfect gift this holiday season for any man in your life.

They also understand with your busy lifestyle you may not have time to stop in for their tailors to take measurements. This is exactly why the Red Barns tailors will come to you for an off-site measurement session! This is any professional, busy man’s perfect gift.

(585) 586-9409 I www.redbarnmenswear.com

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Sunset Hydroponics

What man doesn’t like beer? At Sunset Hydroponics, you can buy your guy his own home brewing setup, complete with all the tools and ingredients to make his own brew! You can even find bottles, caps, and different pre-measured recipes!

585-223-3410 I www.sunsethydro.com

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The Pinpro The PinPro(TM) is soon to be your golf score’s new best friend. Designed right here in Rochester by Bushnell Optics, The PinPro uses a laser combined with a pistol grip to lock onto a target and give you an acurate reading of your distance from the target. Point and shoot your way to lower scores! www.bushnellgolf.com

rochesterWomanMag.com :: november 2011

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::local business matters

Pavilion

GiftCompany

BY Nicole Shein I Photo By Linda Dow Hayes

The name of Pavilion Gift Company may not be familiar to you, but its products probably are.

Located in Bergen, N.Y., Pavilion provides inspirational and spiritual gift items, such as candles and angels, picture frames, mugs, jewelry, figurines and ornaments. Despite offering more than 3,500 items in total, with close to 600 new items released every six months, Pavilion is a family-run business. Owners Zina and Rich Hocker met at a trade show in 1998; he was representing stuffedanimal maker Boyds Bears, and she was promoting an innovative line of turntable displays.

“One thing led to another,” laughs Zina Hocker, who also holds the title of President. “We decided that we were going to come up with our own line of gift items.” They settled on whimsical figures called Zingle Berries, and pretty soon they took their new company to the Dallas Gift Show.

“We headed out there and got an award for a tree fort we had made--a real tree went to Dallas with us,” remembers Hocker. “We didn’t have much at the time, not one employee, but we came home with one of the biggest orders from an independent retail chain.”

Quickly realizing that their budding business would need some support, the couple turned to their close friend Carol Zaccour who came on to help build the business.

“We’ve been friends for a very long time and we know each other’s thinking at times,” says Zaccour, now the Vice-President of Sales. “People sometimes have trouble working together and maintaining a friendship, but we haven’t had any problems.”

Adds Hocker, “We have a great group of people who work for Pavilion, and I firmly believe that you’re only as good as the people you employ.”

The mother of two children, Ellaria 10 and Camden 8, Hocker works hard to find the perfect balance between work and family. In fact, she finds great inspiration from them and even allows the children to have input into the various product lines Pavilion is constantly developing.

In addition to 55 full-time employees, the gift company has over 100 independent sales reps. Although Pavilion has focused on marketing to retailers in the past, they recently began selling directly to consumers through their website (www.paviliongift.com). Another brand-new development is a division called H2Z (www.h2-z.com), which brings women’s accessories to the market--and possibly, hints Hocker, to the red carpet.

“Don’t be surprised if you see our Tuso boots or sandals on some celebrities next spring,” she says. “We are known for always coming out with innovative new products. You never know what you will find, but you can be sure that we are on trend.”

In the meantime, another exciting event taking place at Pavilion is its annual factory outlet sale, which allows members of the community to come in and purchase products at significant savings helping to make their gift giving dollars go a little farther. This year’s event is scheduled for November 11-13.

“The community loves that sale,” says Hocker. “We have hundreds of people standing in line for hours before the doors open, and nobody is ever disappointed when they leave.”

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For more information on the Pavilion Gift Company, visit their website www.paviliongift.com.

::Queen of arts

A Little Bit of

sohorochester

Comes to

By Jade Mathis

Step through the doors of JGK Galleries and you get the feeling you’ve been transported downstate to quaint little gallery in SoHo. Located at 10 Vick Park A, in the heart of Rochester’s art district, this 19th century carriage house has been transformed into a large, open gallery with glimmering hardwood floors that compliment the rustic, natural brick walls. Plenty of natural light flowing in the large front windows is accented with high intensity halogen lighting to bring out the vibrant colors of the works of art that hang from the walls.

The gallery’s managing director, Maria Lauriello-Klein, is a Rochester resident and has been a contemporary art collector for years. Klein has served on the Board of the Memorial Art Gallery Council, as well as on the organizing committees for the Rochester Area Community Foundation’s “Evening out at Home” and the Eastman House Council. She is also on the organizing committee for the Jewish Community Federation of Greater Rochester’s “Main Event.” JGK Gallery is the realization of a lifelong dream of hers. In fact, her son’s initials inspired the gallery’s name.

The gallery, which officially opened on Oct. 6, will feature works from both fine and emerging artists. Klein plans to attract artists from the local community as well as those in the national and international art scenes.

“Our goal is to get Rochester on the map in the national and global art community,” Klein said. The gallery will feature all types of art forms including paintings on canvas, prints, sculptures, glass and more. Artist Richard Lang Chandler is the current featured artist. Chandler’s art has been described as “capturing a world full of life, energy and possibilities.”

The curator for the gallery is Amy Mirabella, who is a lifelong resident of Rochester and an employee of the University of Rochester for more than 16 years. Mirabella is also an artist whose work has been included in multiple group exhibitions including one solo exhibition in 2010. Her experience makes her uniquely qualified for her position as curator, according to Klein.

“Amy has an artist’s eye which is extremely helpful when setting up the exhibits.”

The two women have known each other for about five years and met through their husbands who were already friends. They each have their own role that helped to make the gallery a reality. Klein works to secure the artists and manage the space while Mirabella helps to setup the displays and handles the marketing and the website. Just spend a few minutes speaking with them; it’s clear they have a mutual respect for each other’s skills.

“It’s really a good fit,” Klein said. “We both bring our own unique strengths into this; there is no pushing or pulling.” Although only open for about a month, the gallery has been very well received by the local arts community.

“We encourage people to come in and appreciate the talent that is on display here.” Mirabella said. “Everyone really must come in and experience it for themselves.”

JGK Gallery is open from 11 a.m. to 4 p.m. Tuesday, Thursday and Fridays and from noon to 3 p.m. Saturdays, and also by appointment. The exhibits in the gallery will rotate every six weeks or so with the next exhibit beginning on Dec. 2.

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november 2011 :: syracuseWomanMag.com

SHIFT+CONTROL

::staging for the holidays

dressi your home for

22

november 2011 :: rochesterWomanMag.com

ing up

::staging for the holidays

the holidays

Bringing the outdoors in is a hot concept this year, so we used a “woodland” theme, incorporating natural elements from the outside, such as the grape vine draped across the front of the table. Christmas ornaments such as butterflies, dragonflies, humming birds and pine cones also reflect the woodland theme on the tree.

for the items displayed in front. The deer, the glass jugs, and the woodland Santa’s all vary in height, and are displayed in groups of two or three. A strand of burlap “garland” weaves in and out of the items to create a sense of unity across the length of the mantel. Red berries are tucked into the burlap to add color and warmth.

We used a lot of burlap in order to create a natural, outdoorsy feel.

Burlap casually draped over the table is used as a tablecloth. It is also used as garland on the tree and on the fireplace mantel. Burlap bows were attached to the wreaths on the doors to complete the look. Burlap is a great material to work with if you want a natural feel, and are on a limited budget.

The key to a beautiful mantel is to display items of varying height and texture in groups of two or three. Here, the taller trees in back create a nice backdrop

To dress the table, we chose a piece from the Victoria Richard collection to act as the focal point. We built around it with items of varying height and texture to add interest and warmth. Small pine trees with burlap bases surround the glass piece, and a pair of white candlesticks on either side adds a touch of formality.

Staging designed by Vicki Ruff of Vicki Ruff Interiors, Dan Schmidt of Grossmans Garden and Home. Products provided by Grossman’s Garden and Home. Photography by Brandon Vick.

rochesterWomanMag.com :: november 2011

23

Perfect treats for the holiday season!

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A Dickens

BY Jade Mathis I photos by ken huth

::artists view

Christmas

For most people, the mere mention of holiday traditions instantly brings to mind the writings of Charles Dickens. No other author has captured the essence of Christmas quite like this 19th century writer. This season Geva Theatre will present two separate shows that will highlight not only one of his most famous works, A Christmas Carol, but also a unique look at the man he was as well.

It’s a little known fact that back in 1868, Charles Dickens himself, actually visited Rochester as one of the last stops on his final US tour that year. Now his great, great grandson, Gerald Charles Dickens, returns to Rochester on December 4th, following in the footsteps of his forebear, for two different performances: A Child’s Journey with Dickens and Mr. Dickens is Coming!

Last December, Gerald Dickens, made his Geva Theatre Center debut in a performance of Mr. Dickens is Coming, a delightful theatrical piece featuring scenes from the great author’s works, diary extracts and observations from those who knew and worked with him. This season, Mr. Dickens will reprise that performance and introduce another one-man show - A Child’s Journey with Dickens. In 1868 when Charles Dickens travelled to the USA he was old, in poor health and in constant fear for his safety following a narrow escape in a rail disaster a few years earlier. At the heart of this show is a young girl’s memory of meeting the great man on a train journey in New England, and Dickens’ enchantment with both her boldness and innocence.

Gerald Charles Dickens is an actor and producer and resides in Oxford. He has appeared all over the world and has toured the US for the past thirteen Christmas seasons. He has appeared on the History Channel’s “History’s Lost and Found” discussing A Christmas Carol and has been interviewed on NBC’s “Today Show,” CBS’s “This Morning,” ABC’s “Good Morning America” and PBS stations throughout the United States. The New York Times has described Gerald Dickens’ performance as “a once in a lifetime brush with literary history.”

It simply wouldn’t be Christmas without Geva Theatre’s annual rendition of A Christmas Carole. Starting on November 25, the theater will be transformed into 19th Century England as Ebenezer Scrooge is once again visited by the ghosts of Christmas past, present and future in order to redeem is evil and selfish ways.

The classic story has been retold in many forms both live an animated since the original movie debuted in 1951 and the character of Ebenezer Scrooge has been played by everyone from George C. Scott to Mr. Magoo, but no matter how many times you see it, the story still draws you in and has you rooting for Mr. Scrooge to come around at the end and reform his ways.

Geva’s rendition of this classic tale is filled with great acting and state-of-the-art special effects not usually seen in a live performance. Local movie critic Jack Garner of the Democrat and Chronicle described it as “Some of the most impressive 21st century, stage craft I’ve seen at Geva.”

For more information on both of these performances visit www.gevatheatre.org.

rochesterWomanMag.com :: november 2011

25

::for a good cause

BY Caurie Miner Putnam I photo by linda Dow hayes

Wanda Polisseni’s face lights up when she talks about two things: her family and animals. The two cannot be easily separated from Wanda’s remarkable life.

“Animals helped me more than I can express in words,” said Wanda remembering the tragedy that hit her family in 1983. “Every minute I spent with them lifted me up.” In 1983 Wanda and her husband Eugene Polisseni’s daughter Kimberly was killed by a drunk driver. Kimberly was 18 and had just graduated from Fairport High School. I wanted to crawl in a dark hole and never come out,” Wanda said. “But I had other children to take care of and live for. I had to keep going.”

“Wanda found a measure of comfort in animals and, ultimately, advocating for other children on behalf of her late daughter. Kimberley wanted to be a police officer since the age of nine and planned to earn a degree in criminal justice. Building off of Kimberley’s passion Wanda and Eugene founded the Polisseni Law Enforcement Training Center in Rochester which provides training to police officers on all aspects of missing and sexually exploited children.

“We had to find a way to make Kimberly’s life meaningful,” Wanda said. “The Polisseni Center allows her to still have an influence on protecting children.”

“Wanda also became involved in the National Center for Missing and Exploited Children – the umbrella organization for the Polisseni Law Enforcement Training Center. She has served on the board for many years.

In 2001 Wanda again faced enormous loss with the death of Eugene.

She continued to pour her energy into remembering both her daughter and husband with the establishment of the Polisseni Foundation. The foundation – which she runs with her children Gary, Gregory, and Valerie Wilcox – gives grants to support education, civic development, and human services in upstate New York.

“The whole family is involved,” said Wanda who has five grandchildren she adores. “I wouldn’t have it any other way.” And family, to Wanda, also includes her animals. “My passion is my horses,” Wanda said. “My love for them is innate and something I have had my entire life.”

“Wanda grew up on a farm in Yates County where she spent much of her girlhood tending to animals. Her family boarded Standardbred horses and Wanda fell in love with them. ““I told myself that one day I’m going to own a thoroughbred and standardbreds,” said Wanda, who purchased her first two thoroughbreds and five standardbreds in 2004.

“Wanda’s horses race internationally and she owns one of the top harness horses in the country. But while she says she loves the challenge of racing, her greatest love is the horses themselves. “I love them so much,” Wanda said. “When I go into the barn to talk to them there is no place else I would rather be.”

“And, in true Polisseni form, Wanda’s love for horses extends to protecting them as well. Wanda was instrumental in founding the Finger Lakes Thoroughbred Adoption Program’s Purple Haze Center in 2006. The center, which was named for Polisseni’s Purple Haze Stables, adopts out retired thoroughbred horses to protect them from potential slaughter.

“Purple was Kimberly’s favorite color and Kimberly’s passion is so intimately entwined in Wanda’s too.

“I feel it is my responsibility to help find homes for these horses,” Wanda said. “Just like children, animals cannot protect themselves.

It is our job to protect those that bring us great joy.

For information on::the Polisseni Foundation visit polissenifoundation.org 26more november 2011 rochesterWomanMag.com

Giving

Finding Meaning Through

a y b d e w o ll o f e b o t ly e k Not li . s r e k ee s h p a r g o t u a f crowd o

But to us, she’s one of the most important people on earth.

Somewhere along the way, people forgot that being older should make you more important. Not less. But at St. Ann’s, we never forgot. So we do everything we can to provide seniors with exceptional care.

We offer a complete continuum of services. We give our residents priority if you ever need the next level of care.

And in everything we do, we apply old-fashioned values stemming from our roots in the Catholic tradition.

So yes, our approach is somewhat extraordinary. But at St. Ann’s, we believe we’re caring for the most important people on earth.

For more information, call Mary Ellen at (585) 697-6311.

www.StAnnsCommunity.com

::cover story

Kitty V

the woman behind the c

28

november 2011 :: rochesterWomanMag.com

VanBortel

car

BY Caurie Miner Putnam I PHOTOs BY brandon vick

9

63,000

2.8

500

2

In the automotive sales industry numbers can be everything. For an industry competing for approximately 9 million sales a year, numbers make or break dealerships and numbers often dictate the way in which dealerships are run.

Numbers are important to Kitty Van Bortel, owner of Van Bortel Subaru and Van Bortel Used Car Center in Victor and Van Bortel Ford in East Rochester. But, numbers are not everything and the numbers that might mean the most to some dealers do not necessarily mean the same to her.

Let’s look at some of Kitty’s more unique numbers: Nine Nine was the number of Van Bortel Subaru or Ford license plate holders I counted from my drive to Brockport to Kitty’s home in Perinton for our interview. I had never paid attention to Van Bortel plate holders before, but as soon as I started looking for them they seemed to be everywhere.

This intrigued me. I know that when I buy a car I take the plate holder with the dealer’s name off – I have never felt enough allegiance to a dealership to give them free advertising.

I was curious to meet the woman behind the staying power of the Van Bortel plates.

63,000 When I arrived at Kitty’s home I was not surprised to find a Ford with Van Bortel plates in the driveway. What I was surprised to find was such comfort upon entering her home. “You don’t have to take your shoes off!” Kitty said. And she meant it.

Very quickly I picked up on the warmth and welcome so many loyal Van Bortel customers talk about experiencing when they enter one of Kitty’s dealerships. Upon sitting down Kitty took a minute to put her phone on vibrate. “I hope you don’t mind I’m not turning it completely off,” she said. I didn’t mind at all. I figured she was waiting to close a transaction or speak to someone important.

“I always like to be accessible to my customers,” Kitty said. “I have the numbers of 63,000 accessible through this phone.”

Kitty was indeed waiting for a call from someone important – anyone of her thousands of Van Bortel customers. “I feel a real responsibility to take care of and be here for my customers for as long as they have one of my cars,” Kitty said. “My relationship with them doesn’t end after the sale.”

And it was obvious she meant it.

After our interview I randomly contacted one of the 63,000 customers in Kitty’s phone: Teri Lyn Backus, of Ontario. Backus, I learned, has been a customer since 2001 and has bought three Subaru’s and 2 Fords (all still on the road) “I will never buy a car anywhere other than at Van Bortel,” Teri said.

“I will be a lifelong customer. I love how she [Kitty] picks the cream of the crop to work for her in all departments across the board.”

2.8 Picking the cream of the crop to work for Van Bortel is important to Kitty and she does so with full knowledge the gender equality has not always factored into that equation for all dealers. According to 2011 data from CNW research, only 2.8% of dealerships in the United States are owned by women and only 17.5% are managed by women. rochesterWomanMag.com :: november 2011 29

::cover story Van Bortel defies those odds with several women in key positions. “It’s extremely rare for a woman to start her own dealership and that is because they can’t get jobs on the floor or in management,” Van Bortel said. “I’ve worked really hard to surround myself with very powerful women.”

the heart, but also from experience,” said Keech, who also plans to enter a male dominated industry – bio-engineering. “Despite her success she is very humble and kind. She succeeded by being herself, being kind, and not putting other people down – men or women - to climb the ladder.”

Fran Butera is the general manager at Van Bortel Ford on Marsh Road in East Rochester. “I left a male dominated dealership to come to Van Bortel and have never regretted it for a minute,” Butera said. “Kitty is truly what she portrays.

She gives her heart out to her customers and those who work for her.”

500 To climb the ladder was no easy feat for Van Bortel.

Of the 2.8% of women that own dealerships, a smaller fraction started it themselves (the number is so small there is not a published percentage) Most women dealership owners were given dealerships that their fathers or husbands owned. Not Kitty.

Kitty’s commitment to empowering women is not just limited to her dealerships. She has become a sought after speaker for groups that support women and was the winner of the 2011 Rochester Women’s Council Athena International Leadership Award.

The Athena Award honors outstanding professional women who have achieved exceptional levels of business accomplishment, community involvement and mentoring other women.

In May, Kitty spoke to the nominees of the Young Women of Distinction Award which is modeled after the Athena Award to nurture Rochester’s next generation of women leaders. Young Woman of Distinction winner Amy Keech, a 2011 graduate of Penfield High School and freshman at the University of Pennsylvania, was so moved by Kitty’s speech that she considers her a role model.

“The thing that struck me most about Kitty was that she speaks from

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november 2011 :: rochesterWomanMag.com

Although her late father Howard owned an auto dealership in Palmyra, he and her mother Patricia did not give Kitty a dealership, but the confidence to start one. “My brothers and I grew up believing we could do anything,” Kitty said. “Not everything, but anything.”

Kitty’s parents encouraged her to attend the all-girls Wells College in Aurora, New York. “Four years at Wells gave me a lot of confidence to believe I was an equal to any man,” Kitty said. “And I have never questioned that even for a minute. I’m extremely proud to be a woman.”

Kitty started her automobile enterprise from scratch in 1985 with just $500.

She lined up a few cars in front of her house in Victor and got to work. “It took a long time to make money,” Kitty said. “It’s all about the reputation and standing behind your cars. I laid a strong foundation and built from there.” This is a lesson Kitty, who is married to Roger Garrett, strives to teach

::cover story their daughter Patricia Garrett, 13. “I try to teach my daughter that the relationships you build are critical to your life’s work,” Van Bortel said. “I’m not interested in inspiring her to become a Subaru dealer, but to be a giving, helpful, and kind person in every way.”

Two That valuable lesson Kitty is teaching her daughter can be beautifully illustrated in a story of two Ford mustangs.

Five and a half years ago Kitty was diagnosed with breast cancer.

As she recovered in the winter she asked Allen Hawkins, the Sales Manager, to bring a Ford Mustang Convertible to her home. A red Mustang was delivered and Kitty bundled up Patricia. The two drove around Rochester with the top down singing along to the soundtrack from “High School Musical.”

“It was extremely cathartic and just what we needed,” Kitty said. “It made me see that I don’t care so much about cars, but what cars can do for people.”

In 2008 when Ford came out with a special Susan B. Komen Mustang package Kitty remembered how healing her rides in the red Mustang had been. “I decided to give one away to a breast cancer survivor,” Kitty said. “I love giving. I love creating awareness.”

A drawing called “Warriors in Pink” was held for the white Mustang with a pink stripe and pink ribbons. Any breast cancer survivor could

enter for free. The winner was Paula Vaccaro of Pittsford.

Vaccaro was entered in the drawing by a son-in-law. She has five daughters and was diagnosed with breast cancer in 1992 – a year later her husband and best friend – a retired Lieutenant in the Rochester Fire Department died of a massive heart attack.“Those were the worst two years of my life,” Vaccaro said.

When Kitty called Vaccaro to tell her she won a Mustang she did not believe her – she thought she was trying to sell her something. Vaccaro quickly learned otherwise.

“She is such a special person and I don’t just say that because she gave me a car,” said Vaccaro, who was even more moved by the fact Kitty brought all five of her daughters together to see the car presented to her. “She is a kind and generous person who doesn’t hesitate to go out of her way for others.”

Last month Kitty gave another “pink” Mustang away as a donation to the Breast Cancer Coalition of Rochester’s Artrageous Affair. The car was raffled off to raise money for the local organization committed to supporting breast cancer patients, survivors, and research.

“I love to be able to do things like that,” Kitty said. “But I’m not alone.

We live in a great community with great people who do things every day to help others. So many people have great stories that go untold.”

rochesterWomanMag.com :: november 2011

31

Holiday Gift Guide

2011

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Billy Elliot the Musical is a glorious celebration of dance—all kinds of dance. Tony Award®–winning choreographer Peter Dar-

ling took a story about an aspiring ballet dancer and expanded the palette to one full of all kinds of movement.

This movement—ranging from walking to highly choreographed tap, hip hop, jazz, ballet, acrobatics, and folk dancing—is used as a form of expression.

“I didn’t want to convey that only one form of movement is of value,” says Darling. “I wanted to use as many different forms of movement as possible.”

One key number, “Solidarity,” exemplifies that fusion of movement. Finding a way to include the miners in the dance numbers posed a special challenge, as they are characters who are resolutely opposed to men dancing.

“I started to think about when men dance. They do social dancing and folk dancing. There’s a tradition of male dancing in Russian folk dance, Eastern European folk dance, Appalachian clog folk dance,” Darling said. “All human movement—walking, running, jumping, and falling—is dance. If someone corrals it and gives it form, it’s dance. So it was fine to have them dance within the context of social dance. It was not fine for them to do ballet.”

The development of dance as movement and as a celebration within the show is key.

“We’re celebrating dance; dance is worthy of celebration and all forms of dance can tell a narrative,” Darling said. “Ballet can tell a narrative. Tap can tell a narrative.”

Tap fuels the show at least as much as, if not more than, ballet.

“Tap is rhythmically exciting and an expressive kind of dance,” says Darling. “It’s synonymous with show business and musicals.

Billy Elliot is very much a musical; it’s not a ballet.”

Darling uses tap in multiple forms in the show—from the exuberant show-stopping finale to the dark and powerful “Angry Dance,” Billy’s response when his father orders him to give up ballet and he needs an outlet for his anger.

“Tap actually lends itself extremely well to anger,” says Darling. “The ‘Angry Dance,’ in a way, is about Billy wanting to stop dancing. But the rhythm in his head keeps on going. If you want to stop your feet from moving, you slam them to the floor.

So that’s where the idea came from: Billy would slam his feet to the floor, and there would be a rhythmic element to it. And it went from there.”

The dances in Billy Elliot advance the narrative or reveal something about the characters. By moving directly from the tear-jerking scene where Billy reveals to his dance teacher, Mrs. Wilkinson, a letter his mother wrote him before she died, to

Liam Mower as Billy. Photo by David Scheinmann

“Born to Boogie,” a jazzy up-tempo number, Darling upends our expectations.

Mrs. Wilkinson gives Billy a chance to really explore how he can have fun with his dancing rather than just concentrating on technique.

“In the number, Billy starts to do Michael Jackson moonwalking, and she starts to do a few old steps,” Darling said. “It’s a conversation, a fun dance, which is what jazz is.”

Billy Elliot does feature ballet, but not always in the traditional sense. Darling infused the ballet choreography with contemporary movement—including street dance, hip hop, and acrobatics.

Billy shows off these talents in the number “Electricity” at The Royal Ballet School.

“The idea is that The Royal Ballet is looking for young dancers with potential, who are phenomenal movers,” says Darling. “And Billy shows that he’s a phenomenal mover who can also turn three pirouettes.”

That number underscores the beauty and vitality of ballet.

“Ballet can be one of the most thrilling things you’ll ever see, because of the amount of training, technique, and strength required to do it,” Darling said.

The finale looks back at a time when musicals often closed with a big production number.

“The finale is supposed to be completely different from the rest of the show,” says Darling. “There’s a comparison to be made to the movie Slumdog Millionaire, which is about something hard, gritty, and realistic. And then at the end they go into a celebration of Bollywood movies. The idea on my part is that at the end of the show, you acknowledge the genre that the show is part of, musical theater.”

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Gathering

The Art Of

::gardening diva

BY frances grossman

It’s astonishing how soon the holiday season, starting with Thanksgiving, seems to be knocking at our door. Isn’t it enough just to catch up from summer vacations? Since I cannot slow down time, and it seems to accelerate more as we mature, facing the holidays is what I do; and I will do in earnest. Thanksgiving and beyond, I am grateful to have the memories and traditions from my family growing up.

My parents made sure they were big celebrations. Cooking, baking, setting the table, decorating indoors & outdoors and gift giving involved the whole family; everyone! Though I infuse something new into our preparations now, I always find comfort as my childhood traditions weave their way into our holidays. I welcome them because they allow me to languish in past moments.

I have come to believe that there is an ‘art’ to gathering. It’s a gentle dance or balance between planning and serendipity.

Gathering can come in many forms. Traditionally, we think of gathering as the breaking of bread at the dinner table. Yet, over the years, I have come to discover that gathering means so much more. I embrace how friends stop by unexpectedly to say hello. I relish the special moment of looking around the room to find my favorite people in the home I adore with things looking and feeling as beautiful as ever. Entertaining becomes about creating a world of comfort and joy within a world where everyone feels welcome, happy and relaxed.

There is something reassuring about having provisions on hand to be able to transform your home into a welcoming haven at any moment.

As you are preparing and decorating for the holidays, may I suggest that you adorn your home not only for the holidays, but for the winter months beyond the holidays. Glistening white lights and candles or evergreen wreaths and décor can be enjoyed for the duration as we hunker down in our cozy surroundings. I encourage you to dress your doorstep with welcoming touches of the season to embrace friends and family as they knock on your door. Let their initial glimpse be a precursor to the merry and wholesome surroundings that waits inside. Enjoy every moment of the upcoming season and let the festivities begin…

From my family and our Grossmans Garden & Home family to yours, we wish you and your family memorable and comforting gatherings along with abundant blessings this holiday season.

Frances Grossman, President & Co-Owner of Grossmans Garden & Home in Penfield. She can be reached at frances@grossmans.com or visit www.grossmans.com.

rochesterWomanMag.com :: november 2011

57

solutions ::feature

comforting

BY Jennifer Magar

Simply walking into Solutions Studio and Spa in Greece will make you feel at ease. The building has the look of a lodge and upon entering you’ll find yourself in an inviting space surrounded by natural stone and wood. Once inside, you’ll be greeted by the friendly staff who will invite you to relax in an oversized armchair by the fireplace in a softly lit room while you await your appointment.

It’s all part of the mission to make a visit to Solutions a unique experience. Solutions are a full service salon in a beautiful 6,000 square foot facility with 48 employees. When Judy Fridd and her two daughters, Jackie and Jennifer, started the salon in 1993, they had just four hair stations in a small building. Jackie was doing hair, Jennifer was helping while she attended college and Judy managed the finances.

“It just snowballed from there,” Jackie said. In 1994, Jackie’s husband joined the team - he now works as the Director. Each employee who joined the salon fell in love with it.

“Everyone had something to bring to the table,” Jennifer said of their employees. When one stylist had a passion for hair extensions, they started offering extensions as a service at the salon. “Everyone is able to grow into their own strengths.”

Solutions offer services ranging from manicures and pedicures to massages and facials to spray tanning and henna tattoos. In addition to the lines of beauty products available at Solutions, now they also have jewelry and scarves for sale. Launching a new product or service is not something they take lightly. They prefer to grow slowly. “When we launch something, it’s because we’ve used it and we believe in it,” Jackie said.

What sets Solutions Studio and Spa apart is when you schedule a massage, all you need to know is how much time you can spend at the salon. Massage prices are not based on technique but rather by the length of the massage. The trained staff will customize a massage incorporating different techniques, such as stone and deep tissue massage, to fit each individual’s needs. This ensures the client is getting the best massage experience.

The connection with their clients is what Judy, Jackie and Jennifer find to be most rewarding. Seeing their clients on a regular basis, they get to hear about their personal lives and learn about their families. They are able to share in their clients’ joys and triumphs. But this also means sharing in the tough times as well. “You find, at night, that you’re trying to pray for everyone,” Jackie said.

The women credit passion for their success. “Everyone here has a passion for what they do – that’s why we’ve grown,” Jackie said. “When you love something and have a passion for it, people feel it.” Judy, Jackie and Jennifer believe it’s what keeps their customers coming back.

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november 2011 :: rochesterWomanMag.com

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The Reins

Handing Over

::entrepreneurs

BY Nicole Shein I photo by linda dow hayes

When an entrepreneur has worked hard for over two decades to develop a small business and to help that business succeed, it can be difficult for her to hand over the reins to someone else. Not so for Jan Thompson-Hinz, who’s quite happy to let her daughter, Colleen Herlehy, take over the family business.

Thompson-Hinz, who co-founded Write Woman Computer Products, Inc. in 1984, has seen the company through several incarnations. In 2004, the information technology and office products provider became The Write Source, with a focus on laser printers, audio-visual equipment, barcode scanners, and related technology. Just a few months ago, Thompson-Hinz and Herlehy created Empire Technical Training Systems, a division which specializes in education modules and products, particularly in the fields of science and technology.

“We are able to help in prototyping and engineering, and we get very excited about it,” says Thompson-Hinz. “We love the education part of it too, helping schools and future generations. We are working with several local state colleges to help them create a renewable alternative energy teaching program. It’s very new, very different, and very exciting.”

management. I get up, I work out, and I’m here at 9. Although we close at 4, if the phone rings, my smartphone lets me know, and I get emails via phone. I’m trying to break away from the mentality of having to physically be in the office to answer the phone.”

Adds Thompson-Hinz, “That’s a huge difference, as opposed to 20 yrs ago-the technology frees you up. The new generation of business owners are able to take advantage of that, and they’re not chained to their desk.”

She’s now down to working just two days a week, and enjoying her free time, especially time spent with her granddaughters. “It’s wonderful to be a successful business owner, but you only have one shot at raising a family,” muses Thompson-Hinz. “It’s very easy to lose sight of that, but family has to come first, business second.”

As she prepares to leave her company in the hands of her daughter Colleen, it’s clear that Jan Thompson-Hinz has been able to successfully blend the responsibilities, and the joys, of both her family and her business.

Given the technical nature of the training solutions, which include 3D imaging and printing, green living technologies, robotics and telelcommunications systems, it’s also a bit of a challenge. Adds Herlehy, “I’m just starting to get my hands around it, learning it. But I always enjoy the thrill of making a sale, meeting customers, and helping teachers with their science curriculum, which they can then use to help their students.”

Making the transition from one generation to the next, says Thompson-Hinz, can also be challenging.

“I find it hard to let go because I am a bit of a control freak,” she laughs. “But Colleen is very self sufficient; she knows exactly what she wants to do, and I have to step back and let her find her own way. We have different approaches, and that’s a good thing.”

It also helps that the women have a strict policy about not mixing business with personal matters. “Sometimes we clash during the day, but we are always on the same page,” says Thompson-Hinz. “One thing we’ve never done, in 20-odd years of working together, is we never discuss personal stuff during the day. When we get together outside of work, during family dinners and so on, we never discuss business.”

Mother and daughter share a philosophy that work-life balance is crucial. “The stress of having your own business can be overwhelming,” Thompson-Hinz says. “It’s very important to carve out time to take care of yourself and your physical health. The job will always be there.”

“Life is too short to not enjoy it,” agrees Herlehy. “I’m pretty good at time rochesterWomanMag.com :: november 2011

61

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debbie davis

National Corporate Wellness Director, Midtown Athletic Club

BY Jennifer Magar I PHOTO BY lizz comstock

When Debbie Davis joined Midtown Athletic club ten years ago, she discovered there was no one in charge of corporate outreach. “The members of the Midtown Athletic Club are movers and shakers, but there was no one targeting organizations to talk to them about corporate wellness programs,” Davis said.

Davis approached the management at Midtown Athletic Club and convinced them to create a position for her: National Corporate Wellness Director. Her new position put her in direct contact with companies, schools, corporations and charities to develop corporate programs to enhance employees’ health and wellness options. In 2007 position was expanded nationally to hire and train corporate wellness directors in Montreal and Chicago. She also assists Midtown Athletic Clubs in Montreal and Chicago.

Davis says the key to her job is listening. “I try to find out from the President or CEO, what their needs are and develop a program from there.” Davis believes the best salesperson doesn’t sell anything, but rather, tries to help people. She doesn’t have packages that she offers to potential clients; she tailors programs to each company’s needs. If a company’s sole objective is fitness or reducing stress in the workplace, Davis offers programs such as personal training, tennis, or yoga. One favorite is a private boot camp, which makes for a great team building opportunity. “Employees get to do something physical and it becomes fun, it brings people together,” Davis said.

We live in a fast-paced world and Davis says everyone needs an outlet.

Working out daily helps you to keep a clear head. It’s advantageous to both the employees, who will find themselves with more energy for work, and the employers who will see increased productivity and increased retention from employees.

“I don’t know anyone busier than me, and I still workout every day,” Davis says. As a single mother to a child with autism, Davis keeps pretty busy. She also teaches horseback riding lessons for competition riders and still trains horses from her days as an owner and operator of an equestrian center. As if this weren’t enough to fill her time, she also has her real estate license and is co-founder of a company called Healthy Vends which provides healthy vending alternatives to schools and companies.

Davis says she schedules an appointment with herself every day. Instead of taking a lunch break, she’ll take a yoga class for an hour. “You just need to change your schedule around a bit to make the time for yourself and for your fitness,” Davis said. She stresses that it is important to get on a workout program and encourages people to have friends or coworkers to work out with.

In addition to the health benefits of working out at a fitness center, are the benefits of networking. Davis says there is a value of having your salespeople in an environment where they can chat with other business people. She adds the connections you make by networking are invaluable.

Davis explained that the favorite part about her job is helping people achieve goals they didn’t think were possible. “I’m able to help clients grow both as a person and grow their business. It gives me a huge amount of pleasure to help people.”

rochesterWomanMag.com :: november 2011

63

“ I’ve had a good life.

I’ve been blessed, and I like to give back to others.”

theresa kusak-smith

Senior Sales Director, Mary Kay Cosmetics

BY Tracy H. Kroft I PHOTO BY lizz comstock With her lovely face, brilliant smile, musical laugh and warm demeanor, Theresa Kusak-Smith is instantly a friend. And she is truly a friend to many.

A Rochester native, Theresa grew up in west Brighton where she attended St. Agnes High School. With undergraduate degree in psychology from St. Bonaventure and a Master’s in Social Work from Syracuse University, Theresa started her career as a primary therapist – first for St. Joseph’s Villa, followed by Delphi Drug Abuse Center and then Genesee Hospital. Eventually, family life – being the mom of two small children – took precedence, and Theresa decided to leave the world of mental health social work.

So, 20 years ago, she began to teach skin care and color with Mary Kay Cosmetics. A Senior Sales Director, Theresa now coaches and mentors a team of 125 Mary Kay Consultants along with 2 offspring directors and their cumulative teams of 125.

Mary Kay is not about sales as much as it is about making women feel better about themselves; not about the product, but what the product can do for women. As a social worker, Theresa spent her days helping women work on their insides. Now, as a Mary Kay consultant, she helps them with their exteriors, but it transforms them on the inside. In addition to helping individual women, Theresa employs Mary Kay to help charities. She quotes Mary Kay Ash, the founder of Mary Kay, “If you help a woman, you help a family; if you help a family, you help the community; if you help the community, you can change the world.”

Theresa has certainly taken that philosophy to heart. She is very involved in supporting several local organizations. As a true friend to Alternatives for Battered Women (ABW), Theresa helped them obtain a $20,000 grant from the Mary Kay Foundation, which is committed to the eradication of domestic violence. She also volunteers for ABW’s annual fundraising breakfast, leads tours of the facility for potential donors, and she has also donated a portion of her profits to the organization.

Through her network of connections, Theresa has become involved with several other groups. She developed a fashion show for SIS (sustain inspire survive™). SIS is a local grassroots organization that provides financial assistance, essential services, and quality of life enhancements to women in treatment for breast cancer. Theresa is also active in Hope of Sudan, a Rochester group providing emotional support as well as scholarships for the college and vocational education needs of more than 40 of the Lost Boys of Sudan and other Sudanese refugees who call our community home. It is her background in social work and her passion for pampering women that she uses in her work with the wives of the Lost Boys here in Rochester. Also, this past September, she and her daughter ran (and finished) the Rochester Arthritis Marathon.

64

When I asked Theresa how she has come to be so involved in all of these activities, she said, “Life is all about giving back. I’ve had a good life. I’ve been blessed, and I like to give back to others.”

Theresa brings help, hope and friendship to so many in our community, and that is truly a beautiful thing. november 2011 :: rochesterWomanMag.com

“I love working with these ladies and their children. They are what inspire me.”

Vialma Ramos

YWCA Residential Case Manager BY nicole shein I PHOTO BY lizz comstock Domestic violence. Mental health issues. Chemical dependency.

Joblessness. Teen pregnancy. These are challenges that many women will face in their lifetime, and with a proper support network in place, such hurdles can be overcome. Vialma Ramos and her colleagues at the YWCA of Rochester and Monroe County strive every day to provide access to the necessary support and resources that help women triumph.

“Our main focus is to provide a stepping stone for self-sufficiency,” says Ramos, who is the Residential Case Manager for the YWCA’s Affordable Housing Program. She currently manages two properties, Kathlyn Gardens on Portland Avenue and Culver Road’s Vermont Manor, which house a combined total of 28 women and 26 children.

Ramos speaks about the YWCA’s clients with a mixture of empathy and enthusiasm. “Our women come to us in times of crisis and transition,” she explains, “and we meet them where they’re at in their life. We operate on a person-centered approach. They identify the issues they want to work on, and together we come up with a plan of action to help them get back on track.”

This plan may include linking the women to community services such as healthcare or educational resources; teaching them the life skills they’ll need to be successful, like job searching, budgeting and parenting; or providing access to support groups. In the meantime, the residences give these women, many of whom are single mothers, a safe community in which to live and raise their children.

Additionally, says Ramos, the YWCA offers recreational opportunities for those children. “We provide activities for the kids that their parents might not be able to afford otherwise,” she says, like field trips to the circus, the zoo and local amusement parks. There are dance classes, music lessons, art and drama programs. Firefighters and police officers come to visit, mixing entertainment and safety education.

“We have brought women in from domestic violence, lack of income, the jail system--no matter what their background, we give them support so that they can build resource networks and achieve long-term success,” says Ramos. “During the time they are with us, we empower them. These women and children come to us facing incredible challenges, and our goal is to help them become success stories.”

Kathlyn Gardens was recently honored as an Outstanding Residence of the Year by the Supportive Housing Network of New York, an achievement of which Ramos is clearly and justifiably proud.

“It’s an honor to be recognized for the work we do,” she says, adding that one of the tenants from the program was a runner-up for Outstanding Tenant of the Year, as well. Yet Ramos isn’t in it for the awards banquets; instead, she finds fulfillment in the day-to-day rewards of helping women transform their lives.

“I look forward to coming to work,” she says. “I love working with these ladies and their children. They are what inspire me--seeing an individual who was once a victim of circumstance become a victor in their situation is an awesome experience.”

Every holiday season the YWCA’s Adopt-a-Family Program matches donors with the women and children served by the YWCA. The program provides them with essential personal and clothing items during the difficult and stressful holiday season. The Adopt-a-Family program assures that as many clients as possible are remembered at the holidays. For more information on how you can help, contact Kelly Ashworth at kashworth@ywcarochester.org

rochesterWomanMag.com :: november 2011

65

if you think our one-of-a-kind designer apparel, shoes and home décor look good, wait ’til you see how good it feels. because every dollar you spend at blue goes right back into the community. and each time you cleanse your closet and replenish our boutique, you’re also saving gorgeous threads and housewares from life in a landfill. it’s a revival. for your wardrobe, your community, your planet. if the blue fits, it feels good from the inside out.

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66

blue / a goodwill boutique / 3350 Monroe avenue / across froM Pittsford Plaza / 585.385.9663 november 2011 :: rochesterWomanMag.com

blue boutique Roch Mag Ad #2.indd 1

5/17/11 2:20 PM

::fitness

BY Colleen Flaherty, NSCA-CPT

As the holiday season approaches, it seems that more responsibility falls upon a woman’s shoulders as she transforms herself into Santa, “hostess with the mostest” and Rachael Ray all at once. By the time New Year’s rolls around, the whirlwind of the holidays causes many to make resolutions to “get back on the right track” or to “start a healthier lifestyle”; only to be disappointed a few months later by not keeping up with what seemed like accomplishable goals. Before you fall victim as many women do, ask yourself this question; why dig yourself a deeper hole during the holiday months when you can be proactive first to stay on top and ultimately be successful?

There are many different indulgences to take on during this cheerful time, but let’s focus on two specifically; food preparation/consumption and activity.

You’ve all read about what not to eat (a lot of) during the holidays; pecan pies, canned cranberry sauce, frosted Christmas cookies, and deepfried turkeys. But, the added stress of all the holiday responsibilities leads to unhealthy decisions because you’re too busy! This year, a few simple goals can help you and your family have, not only a fun holiday season, but a healthy one too.

Here are some helpful tips to set boundaries for you and your family when it comes to preparation and consumption of your favorite holiday foods.

1. Use the freshest ingredients and as little fat (butter/sugar) as possible.

When baking I use half the suggested sugar and they still come out delicious!

2. Replace the highly processed white flour and white sugar for healthier, tastier alternatives. Look for whole wheat, spelt, or oat flour (you can make your own by grinding oats in a blender!). More importantly white sugar with evaporated cane juice, turbinado “raw” sugar, or organic cane sugar.

3. Get your kids involved! Cooking with your children gives them motivation and a base for making healthy decisions. It also adds fun family time to your hectic schedule.

4. Know your limit. Decadent desserts and alcohol surround your holiday gatherings; self control is key (even though the whole bottle of wine looks mighty enticing when the in-laws are in town!). Try and relax from the hustle and bustle by having one glass per day or doing yoga, reading, or hitting the weights!

Food is only half of it; don’t forget about activity and exercise. Make sure you are taking time for yourself! Yes, you! Too many times women take on heavy burdens this time of year when it might help to delegate some tasks to other family members. You still need time to breathe, relieve stress, and relax. Starting a fitness routine or staying on top of one will help ease you through the holiday rush by keeping your energy high and elevating that metabolism (handy when you scarf six cookies).

Lifting weights, running, Pilates will also decrease your appetite, make you more conscious about what you put on your plate (you don’t want to ruin what progress you made), and will put you in a better mood.

Don’t let this holiday season get the best of you. Stay organized, active, and aware. I guarantee it’ll be one for the books. Cheers!

rochesterWomanMag.com :: november 2011

67

::wisdom in a traffic jam

The Customer is ALWAYS Right

BY Angella Luyk

I have always heard the saying, “The customer is always right”, but when a mistake is made how can I keep the customer happy?

Emily Dear Emily, Yes, the customer is always right is a good philosophy to have especially with all the social media sights around. Why? Thirty years ago if you were really upset with a particular company and their customer service, your friends and anyone you came into contact with were the only ones you could vent your anger to and move on.

With the arrival of the internet that all changed. Someone savvy enough could create a website to express their opinion and share it with everyone in cyberspace. Unfortunately not enough people have the capabilities to do something so technical. On the other hand, social media is instant! In fact, it only takes a few minutes to create an “I HATE ……. Fan page” on Facebook for thousands of people to see. What is the business owner to do?

You can start by empowering your employees to take care of minor problems that arise. This will be different for each business. When one of these issues arises, the employee can offer an apology and then a solution. You want to avoid offering up excuses. People don’t want to hear why it happened, but rather what you are going to do to fix it. Give your employees guidelines as to what they are allowed to do. If the situation needs to go to management, give them the authority to fix it. It should stop at that level because as the higher up the person has to go to get a resolution, the more costly it’s going to get. Now you are adding the time this person is taking out of their day to complain. At some point, as the owner, you may have to get involved and just take care of it. The customer is going to get what they want and may still not be too happy. My rule of thumb is fix it early and everyone is happy.

If you are the person who takes the complaint, make sure you rectify the situation immediately. If someone has to wait a few days for a solution, they now have a few days to think about it and become angrier. Once it is fixed, they generally will only remember the positive outcome and that is what they will tell everyone.

Making it easy for someone to complain cuts down on the time the customer has to deal with the issue. Management should be readily available to speak with people. If you have a phone system, don’t make people go through 10 prompts to get to a live person. Again they are only going to get more aggravated. You can perhaps have a sign with a phone number, website, or email address that allows customers to give you feedback, both positive and negative.

I would suggest that when you do get a complaint be sure and incorporate what you learned into your training with new employees. Learn from your mistake. If a customer does business with you and continually runs into the same problem they may not take the time to complain and just never return. You will never know why they left but your bottom line will feel it. Keep in mind that customers have almost too many choices as to where they can spend their money, but as a business you do not have too many choices as to who your customer is. Keep people happy and they will be loyal to you, even perhaps offering up the golden referral.

Angella Luyk is CEO of Midnight Janitorial Inc, and published author of “Wisdom in a Traffic Jam”. If you have question for Angella visit www.wisdominatrafficjam.com or www.midnightjanitorial.com. rochesterWomanMag.com :: november 2011 69

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Top Ten

Our List Of BY sarah jane clifford

Women Athletes

As we approach the end of 2011 we thought we would present our list of the top ten woman athletes of all time.

1. Babe Dickerson Zaharias, Baseball, Golf, Track & Field Baseball? Well her nickname was “Babe,” wasn’t it? Golf?

She won 13 consecutive tournaments as an amateur.

Track & field? There were 10 events at the AAU’s in 1932, which served as the Olympic trials for Los Angeles. Babe participated in eight of them—and won six!

2. Sonja Henie, Figure Skating Norwegian Sonja Henie won her first gold medal at the 1928 Olympics and at the next two Olympics no female figure skater could compete with her.

3. (Tie) Shannon Miller, Gymnast She is the most decorated gymnast in U.S. History, and considered one of the greatest gymnasts the United States has ever produced.

3. (Tie) Nadia Comaneci, Romanian-Amercan Gymnast Under the tutelage of coach Bela Karolyi, Comaneci rose to prominence in the celebrated Romanian gymnastics program. In the 1976 Olympics, she won five medals— three gold, one silver, and one bronze.

4. Wilma Rudolph, Track & Field Rudolph weighed just 4½ pounds at birth. She suffered from polio, pneumonia, and scarlet fever as a young child. At the Olympics in Rome, the girl who thought she might never walk electrified the crowd becoming the first female runner to win three gold medals at one Olympic meet.

5. Serena Williams, Tennis Serena Williams and her sister Venus became stars of women’s tennis in the late 1990s and have dominated the pro tour for many of the years since.

6. Mia Hamm, Soccer The best all-around women’s soccer player of her generation, she was perhaps most responsible for making women’s soccer a significant American sport. At 15 she became the youngest person to play for the U.S. national soccer team, which won two Women’s World Cups (1991, 1999) and two Olympic gold medals (1996, 2004) while she was a member. When she retired from the U.S. national team in 2004, she held the international record for scoring—for both women and men—with 158 goals.

7. Bonnie Blair, Speed Skating Over three Winter Games, Blair would win five gold medals and one bronze. She was the most decorated Winter Olympian in U.S. history by the time she retired in 1995.

8. Shirley Muldowney, Drag Racing In 1965, Shirley Muldowney became the first woman to race dragsters with the National Hot Rod Association.

9. Julie Krone, Jockey Krone became the only woman to ride a winner in a Triple Crown race when she took the 1993 Belmont Stakes aboard Colonial Affair.

10. Nancy Lopez, Golfer Nancy Lopez was the most celebrated player in women’s golf in the decade after her rookie year in 1978. Lopez was named Player of the Year by the Ladies Professional Golf Association (LPGA) four times (1978 1979, 1985 and 1988) and was inducted into the Hall of Fame when she was only 30 years old (1987).

Sarah Jane Clifford is the owner of The Gymnastics Training Center in Penfield. www.gtc-rochester.com

rochesterWomanMag.com :: november 2011

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M ‘ e’ Time For Your Hair, Nails & Skin ::A Little RWM Beauty

Make Some

BY Jillian Salomone

If your holiday calendar is booking up quickly with parties and events, make sure you remember to make some “me time” for your hair, nails and skin. Not to mention unwinding time to relieve stress from all your holiday activities.

Tip #1: Book your hair appointments early Salons will be very busy from Thanksgiving till New Years, so if you need your haircut, colored or even styled for an event, schedule your appointment as soon as a date is set to ensure you will be in your stylist’s chair for instant beautification!

Tip #2: Prep Your Skin At all the holiday parties, cameras will be flashing as if you’re a celebrity posing for the paparazzi. As the months get cooler, skin gets drier. Exfoliating is a key essential to keep your skin looking radiant. Sloughing off the dry skin will reveal a natural glow. And the most important element is to MOISTURIZE! Your best bet is to get a professional facial done as it will give you deep cleaning, skin tightening and pore minimizing.

Tip #3: Manicure your nails Luckily technology has surfaced in the nail care industry.

SHELLAC is where it’s at! This is a manicure that will leave you happy for weeks. Weeks, as in 2 weeks! This is a gel polish that won’t chip for 2 whole weeks. The polish will keep your nails looking fabulous from party to party to party. It comes in an array of colors, even special holiday edition ones.

My fave are the ones with glitter.

You never know where your picture will be splattered so why not look your best.

Gift giving can be tough. I know for me, there are always a few people I just don’t know what to get them. The best gift I ever got was for a hot stone massage and from what I hear from my recipients, it’s the best gift they ever received as well.

A hot stone massage is a type of massage that incorporates traditional techniques such as Swedish and deep tissue.

It incorporates 50-75 basalt stones that have been heated between 120°F-135°F. The massage therapist places hot stones at key points of the body. Then the massage therapist alternates between massaging hot stones into the muscles with Swedish or deep tissue massage. The heat from the stones gently warms each muscle from superficial to deep, muscular tension. The nervous system calms and often goes into a state of meditation. Many therapeutic benefits alleviate health problems such as arthritis, anxiety, stress, depression and insomnia.

For me, holidays are crazy so why not treat yourself to a hot stone massage to relieve that stress. Your body will thank you and your friends and family will thank you. This gift is a no-brainer. It is loved by all. Happy Holidays!

Jillain Salomone; hair stylist/make-up artist Go to www.Jillain.com if you have any questions or beauty tips you would like answered.

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happy holidays ::Rochester Woman’s pets

how to have a

tail-waggin

BY BaNDIT

This is the time of the year when special things are happening.

They are called Holidays. It’s the most wonderful time of the year if you are a dog.

This month, we have the eating holiday called Thanksgiving.

Thanksgiving is the holiday when your entire family comes to your house to eat your food and watch your TV and nap on your couch.

Someone else who comes to Thanksgiving dinner at your house is Tom Turkey. Except that he is not there to eat dinner. He IS dinner! He gets the special place in the middle of the table, with lots of potatoes, vegetables, rolls, gravy and pies. If you practiced your begging last month during Halloween, you can get some good treats at Thanksgiving.

Start by begging from your grandma. While she is eating dinner, go over to her chair, put your head on her lap, and give her the sad puppy eyes. Tell her, “Grandma, you are the most beautiful grandma in the whole world. I love you so much. Are you going to finish that turkey?”

Another way to get some good Thanksgiving food is to wait until everyone has just finished eating and they are tired and not paying attention. Then say, “Hey look! I think the cat is in the fridge!”

When they turn their heads,

you jump up on the table and eat as much food as you can before your mommy catches you.

On Thanksgiving, you are also supposed to tell all of the things you are thankful for. Like a warm house and family, and especially for mommies who leave Tom Turkey on the counter when they walk out of the kitchen to answer the telephone.

After Thanksgiving comes the best holiday of all: Christmas.

That’s because you get presents and you don’t even have to beg for them! Santa just comes to your house when you are sleeping, and when you wake up there are lots of pretty packages under the tree for you to open. Some even have your name on them.

Just in case you didn’t know, you should not pee on the Christmas tree. But even if you forget, or if you have been really naughty this year and accidentally bit the mailman, Santa will still bring you presents. Santa is forgiving like that. I think he shares an office with God. One good thing to eat at Christmas is the cookies. Your mommy will make cookies and your neighbors will make cookies and your grandma will make cookies and everyone will share their cookies.

It will be a Christmas cookie festival! I especially like Grandma’s sugar cookies with icing and sprinkles. I ate a whole bag of them by myself last year. But stay away from the chocolate cookies.

They will give you a tummy ache.

There is one more holiday coming up, but it is not a good dog holiday. It is called New Year’s Eve. On this holiday, grown ups get drunk and make lots of noise and eat food like shrimp and crab legs. Blech. That’s cat food.

So get ready for the holidays, because there are lots of opportunities to beg for some good treats and have lots of tail-wagging fun with your family!

Your pal, BANDIT!!!!

You can read more from Bandit on his blog, www.dogvotional.com.

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www.lindahayesphotography.com

{

hayes

photography

Linda Dow Hayes 585-738-6685 www.lindahayesphotography.com

Call 585-738-6685 today to schedule your complimentary consultation or find me on Facebook!

}

families children & seniors

Located in Webster, NY rochesterWomanMag.com :: november 2011

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Even

THE MA

1

MB Book-tique - Miche 2nd annual wine for cure

Hope Bag

The gym at the Penfield Fitness and Racquet Club was transformed into a casino with dance floor for several hours during the Second Annual Wine for CURE Childhood Cancer Event.

Over 350 people enjoyed great food and wine, plus casino games provided by Upstate Vegas Events and live music by Tinted Image and Deb Magone. Over $15,000 in donated items were up for bid in both silent and Chinese auctions. In all, the event raised over $5,000 to benefit CURE Childhood Cancer.

Bccr’s An artrageous affair

2

A brand new pink Mustang stole the show at the 10th Annual Artrageous Affair to benefit the Breast Cancer Coalition of Rochester. Over 400 attendees filled the ballroom at the Rochester Plaza Hotel to bid on hundreds of works of art donated by local artists. Kitty Van Bortel raffled off a brand new pink Mustang convertible that earned over $30,000 for the organization! The lucky winner, Harvey Anderson is a long time BCCR supporter.

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nt

MAIN

RWM’s petpalooza extra launch

On an unusually warm early October day, Rochester Woman Magazine took over Wild Wings Raptor Sanctuary in Mendon Ponds Park to launch their new pet magazine —Petpalooza Extra. Attendees were treated to great food from Green Zebra Catering, and products from vendors like Cozy Puff, Lollypop Farm, Invisible Fence and Tuxedo’s K9. Everyone got the opportunity to tour the facility and visit with Isis, Athena, Barf, Tara and the rest of the beautiful creatures that call Wild Wings home.

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SHIFT+CONTROL

Even

THE MA

1

Book-tique - shoes Miche abw’sMB walk a mile in her

Hope Bag

Over 40 walkers helped raise money for Alternatives for Battered Women at the agency’s fifth annual “Walk a Mile in her Shoes” fundraiser on Saturday, October 1, at Eastview Mall. Walkers can in groups and as individuals to strap on pair of heels and support a great cause. The event asks men to wear high heels during the one-mile walk, as a way of empathizing with women and girls, and speaking out against violence that targets them.

Walk A Mile In her Shoes events are held throughout the country, all year long.

fashion week 2011 - friday

2

Friday, Oct. 14 from 6 to 10 p.m. at One Restaurant & Lounge (1 Ryan Alley in the East End) was the site for over 400 guests.

Guests were treated to a runway show featuring an innovative fusion of art and fashion featuring vintage, nuevo, and cutting edge fashion designers. Designers such as Sojo, Lucky’s, Black Pearl and many more showed their latest fashion on the urban chic runway. Shawn Dunwoody, Fashion Week co-organizer designed the first night of 3 to help celebrate the high-energy in Rochester.

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MAIN

fashion week 2011 - sunday

Sunday, Oct. 16 from 1 to 4 p.m. at the USAirports Hanger (1 Airport Way, Rochester International Airport, Rochester, NY 14624) Doors opened at 1 p.m., for over 600 guests. The last event brought together art and music as Fashion Week of Rochester hosted runway fashion at the USAirports runway hanger. The hanger doors opened to start-off the afternoon, while The Rochester Philharmonic performed during a runway show displaying the latest fashion trends from local area designers.

3

::in her own words

silence the sound of

BY Karen Petote, Esq I photo by lizz comstock

I am writing this in the wake of two unrelated national news stories on the same subject. One is the news about Chris Christie, the popular New Jersey Governor, who recently decided not to run for president. During his decision time he was blasted with jokes from late night comedians and journalist commentaries opining that he was too fat to hold presidential office. The other is a story of a Seattle waitress who received a note from her customer written on his charge receipt reportedly saying, “You could (sic) stand to lose some weight”.

This same person did not leave her a tip. Now, before you go thinking the subject these two have in common is overweight, think again. It’s actually weight prejudice. I know. I lived it. And it is very serious.

I was harassed by a supervisor over a long period of time. My response to the abuse was not to make waves and hope the situation would improve once I was no longer viewed as a threat by this person. I knew the core reason for this behavior was not that I had some weight to lose, but rather the supervisor’s feelings of professional insecurity.

I never complained. I never said how hurt I was with every nasty comment or insulting gesture carefully delivered outside the presence of others. Unfortunately, it got much worse. By the end of the experience, I was asked into an office three times over a period of two weeks on the pretense of discussing business, only to hear streams of references and insults about my weight and to receive scathing looks of disapproval. I never fought back. And maybe I should have. The last time I left that room I was told, “No one will ever believe anything you say about me. They love me here.” Sadly I was convinced that the supervisor was right.

What sparked me to write about it is that I really admired both people in the news stories for doing what they did, standing up to the ridicule in their own way. Governor Christie laughed about it and put the negative press into perspective, that everyone has a job to do, even the comedians. The Seattle waitress spoke out against her bully in a web blog and went national with her story on the Today Show.

Both responses showed bravery of character as opposed to what I did when it happened to me: nothing.

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I did nothing because I was ashamed and afraid to admit that despite my advanced degrees, despite all my talents and competencies and all my wonderful experiences I bring to a professional setting, I had been gravely devalued based upon a person’s prejudice against the extra weight I carry. After all the effort I had put into my own life in terms of education, work and community involvement, to be denied something as rightfully mine in this land of the free really shook my very foundation. It shamed me. It made me doubt my own self worth…for a time.

It concerns me to think that there is nothing so far in our beloved country’s history or in our Constitutional amendments that protects people like me, the New Jersey Governor or the Seattle waitress. We are what law refers to as an unprotected class, meaning we have no legal foundation to claim discrimination for how we are treated due to our size. The social injustice is there all the same and by its very nature, it is un-American.

It is a matter of law, and perhaps an oversight at that, that overweight persons are not a protected class, at least not yet. This is likely the reason, perhaps in part, why the prejudice still persists. The most meaningful thing we can do against it is to question the character of the one responsible for the abuse, not the person who is abused.

I question the journalist or the late night comedian that equates the name of a presidential hopeful in these dire times of unemployment and national debt with one of obesity rather than one of potential. I question the character of a man who would deny a person making less than minimum wage the dignity of gratuity in return for her service based upon her appearance. With much thanks to these two brave Americans for sharing their stories when to do so is certainly no ego boost; I no longer question my own self worth. I hope that by sharing my own experience it might help someone in a similar situation to question the character of their abuser rather than their own.

SHIFT+CONTROL

Megan Burke Wealth Advisor

Maureen Pilato Wealth Advisor

Susan Herendeen Financial Consultant

Laurie Haelen Managing Director Western New York

Katie Shirer Senior Wealth Advisor

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The Bank of Castile Tompkins Trust Company Mahopac National Bank Tompkins Financial Advisors Tompkins Insurance Agencies Tompkins Financial Advisors is the brand name used by Tompkins Financial Corporation for the wealth management services offered by its separate subsidiaries Tompkins Trust Company and AM&M Financial Services, Inc. Tompkins Trust Company provides bank trust and asset management services. Tompkins Financial subsidiary AM&M Financial Services, a registered investment advisor (RIA), offers financial planning, investment, tax, and risk management services. Securities are offered through AM&M subsidiary Ensemble Financial Services, Member FINRA, SIPC. Investments and Insurance Products are not FDIC insured, not Bank guaranteed, and may lose value.

::say what?

Say WHAT?!

Hmmmm. What were they thinking?

Events

We come across a lot of things in the course of our day that just make us stop and say ‘Huh?’ That’s what this section is for. It may be a silly road sign, maybe your pets or your kids did something funny, or yes, maybe you see someone who should have checked the mirror before leaving the house.

november

4-30

Celebrate National Adoption Month

ORGANIZATION: Children Awaiting Parents WHERE: Strong Museum of Play WEBSITE: www.capbook.org

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Sweet Creations Gingerbread House Display

ORGANIZATION: Eastman House Council WHERE: George Eastman House WEBSITE: www.eastmanhouse.org

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factory outlet sale

ORGANIZATION: Pavilion Gift Company WHERE: 8210 Buffalo Rd, Bergen NY WEBSITE: www.paviliongift.comdeadline

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november 2011 :: rochesterWomanMag.com

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“Viva ITALIA” Annual Dinner Auction

ORGANIZATION: The National Center for Missing & Exploited Children TIME: 6:00pm-11:00pm WHERE: Rochester Riverside Convention Center WEBSITE: www.ncmecnyauction.org

12

WBOC Program

ORGANIZATION: Arts Roc TIME: 10am – 6pm WHERE: Main Street Armory WEBSITE: www.rochestermainstreetarmory. com/

20

Pasta for Cure

ORGANIZATION: Juvenile Diabetes Research Foundation TIME: 12pm – 4pm WHERE: Proietti’s Italian Restaurant WEBSITE: http://www.jdrf.org/rochester

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recipe for cure

TIME: Registration 3 p.m.; Shotgun start 3:30 ORGANIZATION: CURE Childhood Cancer TIME: 11am-2pm WHERE: Radisson Hotel Rochester Riverside WEBSITE: http://www.curekidscancer.com

17

Cathilic Family Center Benefit Sale ORGANIZATION: Catholic Family Center TIME: 16pm – 9pm WHERE: One World Goods

Do you have an event coming up?

Submit your information to events@ rochesterwomanmag.com

rochesterWomanMag.com :: november 2011

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