ONE LUXE Magazine Volume II by ROGMarketing

SPRING ISSUE 2022

The

journey really is the des tination...

A LUXURIOUS LIFESTYLE IS FOUND IN PEOPLE, PLACES AND EXPERIENCES THAT ARE EXCEPTIONAL.

Editor-in-Chief, CEO & Founder KUBA JEWGIENIEW Publisher and Chief Marketing Officer C O R Y VA S Q U E Z Creative Directors JENNIFER KOO KIMMI ROBERTSON Editorial Writer MELISSA KANDEL Lead Designer AUSTIN BELISLE ONE LUXE Director TAY L O R S O M E R A Chief Learning Officer MARK PESSIN FIND US I G @ R E A LT Y O N E G R O U P F B @ R E A LT Y O N E G R O U P W E B R E A LT Y O N E G R O U P.C O M / O N E L U X E J O I N J O I N . R E A LT Y O N E G R O U P.C O M / O N E - L U X E PARTNERSHIP OPPORTUNITIES W W W. R E A LT Y O N E G R O U P.C O M / C O N TA C T / J O I N - A S - A - PA R T N E R

W el com e

LET’S EXPLORE WHAT IT MEANS TO BE ONE LUXE.

TO OUR WORLD OF EXTRAORDINARY & DISTINCTIVE LIVING

peaks & valleys of real estate

luxury TRAVEL

FUTURE TRENDS

LUXE LOCATIONS 06

FROM OUR EDITOR

KUBA

JEWGIENIEW C E O A N D F O U N D E R , R E A LT Y O N E G R O U P

In the spring edition of ONE LUXE Magazine, we cover the awesome and awe-inspiring: snow-capped mountain markets that are so wonderful, they’ll make you want to grab your goggles, jacket and board then hunt down fresh powder. But the stories you’re about to read go way beyond the thrill of traversing rugged terrain. We’ll take you on an editorial ride filled with extraordinary adventure. Daring road trips through our country’s most magnificent canyons. Unexpected insights into the joys of Montana living. An exploration into a whole new world of buying homes with cryptocurrency. Ski town resort homes and how to make them your own. The untapped culinary delights of the Wild, Wild West. Like everything we do at Realty ONE Group, we went big. Our latest ONE LUXE edition is both an homage to our 16-year (and ever-growing!) legacy, and a reflection of the sales professionals, brokerages and experience you’ll find at our brand. It’s exhilarating and elevated, streamlined and refined. It’s real estate at the highest level of luxury, and it all begins here, with you - our loyal readers and clients - and with this magazine we’ve created for everyONE.

- Kuba

CHEERS TO THE FINER THINGS!

LUXE

LOCATIONS Bozeman, Montana BY MELISSA KANDEL

Home on the range never looked so chic. While many buyers sought more space in the pandemic, some really took that idea to heart, moving from crowded urban metros like San Francisco and New York City to the wide open Wild West. Bozeman, Montana in particular saw an unusually high influx of luxury buyers, all seeking the romance of picturesque mountain life and the adventures of living in a town surrounded by snow-capped peaks.

DESTINATION: Montana

Montana boasts two ski areas: Big Sky and Bridger Bowl, the latter of which is just 16.7 miles from Main Street in Bozeman. Yellowstone National Park continues to be a draw; the park tallied 4.86 million visits in 2021, breaking the prior highest record of total visits set in 2016. Buyers come to Montana for the mountains and stay for the mountains … and the outdoor attractions, like skiing, cross-country skiing, fishing, camping, biking, hiking, horseback riding, snowmobiling, white water rafting, kayaking, SUPs, ATVing and hunting, just to name a few. ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

And speaking of the great outdoors, fly-fishing is a very popular outdoor pursuit in Montana. There are three rivers within close proximity of Bozeman: The Gallatin, the Yellowstone, and the Madison Rivers (considered to be the “Blue Ribbon Trout Rivers”). In addition to these three main rivers, there is an endless array of small streams and high-country lakes that offer endless angling opportunities. As a barometer of its popularity, Bozeman saw a huge jump in airport traffic, with 188% more passengers coming to Yellowstone National Airport from 2020-2021 compared with the previous year. A total of 1.9 million travelers visited via the airport and with 23 non-stop flights from major U.S. cities, why not?

ASK AN AGENT Bryan Atwell A Q&A WITH

BROKER/OWNER OF R E A LT Y O N E G R O U P P E A K

Bryan Atwell is not only a top-performing Bozeman agent (and the owner of Realty ONE Group Peak) but also an avid traveler, outdoorsman, and art collector. Our ONE LUXE editorial team sat down with the Bozeman real estate insider to get all the details on one of America’s hottest luxury markets.

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

Q: Buyers are loving Montana. Can you describe the type of clientele seeking homes in Bozeman and beyond? A: The No. 1 state where we see buyers coming from is California; 8.6% of buyers last year moved from the Golden State. Next, we saw buyers from Washington then Texas, Florida, Oregon and Michigan. 64% of the transactions were Montanans purchasing property, so for agents who were advertising locally and working their sphere of influence, they saw big results. Agents who spent big dollars advertising on Zillow and realtor.com also had great success. My personal business was a 50-50 split between out-of-state and local buyers. For buyers relocating from a different state, it’s critical to choose an experienced buyer’s agent who really knows the local market inside and out and consistently networks with their real estate industry peers. With such low inventory and an abundance of eager buyers, it can be very competitive to purchase property here and having an experienced buyer’s agent is paramount.

Q: Why do you think Montana gained so much popularity in recent years? A: One thing that has allowed our market to prosper is the availability of 23 non-stop flights from major cities across the U.S. It’s so easy to get to Montana and we have a little bit of everything to satisfy a buyer coming from anywhere. Q: Inventory is uncommonly low for many markets in the U.S. Are you experiencing the same shortage in Bozeman? A: Inventory is at historic lows, throughout the last 18 months, it’s very common to write up an offer and be competing with multiple offers, and that was par for the course for all price ranges. For reference, the average sale outside the city limits in Bozeman last year was $1,192,842; the median price range was $839,500. Inside the city limits, we saw an average sales price of about $784,000 and a median sales price of $700,000.

IT CAN BE VERY COMPETITIVE TO PURCHASE PROPERTY HERE AND HAVING AN EXPERIENCED BUYER’S AGENT is paramount.

”

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

”

If something is priced well, you’ll see multiple offers - one of my recent listings received seven offers - and it’s not uncommon for a $2 million property to sell for $100,000 or more over asking. On average, people paid 101.3% of the offer price last year. In 2020, 20% of all transactions were purchased with cash, that number increased to 27% in 2021. And while cash offers are usually considered the strongest in sellers’ eyes, buyers should note that there are some creative ways to make a financed offer win the bidding wars. Q: Can you describe the current buyer demand in Bozeman? A: Buyer demand has a lot to do with the amount of inventory and of course, price. So many people last year were thinking, “I can sell and I’ve got some equity but for me to make that step up to a bigger or more luxurious home, I need some borrowing horsepower.” Home prices jumped 30.5% overall from 2000 to 2021. Moving into 2022 higher mortgage interest rates may tamper price appreciation a little but I feel that we are quite a distance away from an equilibrium between supply and demand. A healthy real estate market typically has four to five months of inventory and at present; we are hovering around a half of a month worth of inventory, sometimes less.

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

Q: In general, what kind of homes are people looking for? A: Bozeman has a golf course community named Black Bull with a wide range of options from single-family homes to condominiums. They currently have a pretty long line of people waiting for construction to be completed on new construction condos, which start at around $1 million for around 1,800 square feet. The average price for a single-family home in Black Bull last year was $1,800,000. When it comes to preferences, everybody is a bit different in the luxury market. Some may be looking for a condo downtown or they might want a little elbow room with a property on five to 20 acres. There are buyers who want to be in the mountains and buyers who prefer the quaintness of downtown, which usually translates into condominiums, beautiful turn of the century rehabbed homes on the south side of Bozeman or smaller single-family homes on the north side. It’s a diverse group and they have their own specific perception of what they’re looking for when they come here and what they want out of Montana living.

A LOT OF LUXURY BUYERS TODAY LIKE THE IDEA OF LOCKING UP AND LEAVING WHENEVER THEY WANT TO, without HAVING TO WORRY ABOUT MAINTENANCE.

”

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

”

IT’S AN EXQUISITE PROPERTY, SO YOU CAN SEE WHY SOMEBODY FROM SAN FRANCISCO WOULD LOOK AT IT AND SAY, “OH YEAH, THIS IS IT.” Q: Any luxury buying trends you’ve been noticing lately?

Q: Can you talk about some notable listings you’ve sold?

A: There seems to be a big trend to purchase higher-end condos because the maintenance can be handled by the condominium association. A lot of luxury buyers today like the idea of locking up and leaving whenever they want to, without having to worry about maintenance. For instance, there is a new condominium project planned downtown, just three blocks from Main Street named The Henry. Some units were just added to the MLS and the completion date is slated for April 2024. The units start at $954,000 for a one-bedroom, one-bath within 1,098 square feet and go to three-bedrooms, three-baths with 2,269 square feet for $1.7 million. It’s a very nice looking project, in a great location and my prediction is that all the units will sell way before completion of the project.

A: I sold a very nice property that overlooked the Yellowstone River in an area called Paradise Valley. A firsttime homebuyer from San Francisco purchased the property for close to 2 million. It’s an exquisite property, so you can see why somebody from San Francisco would look at it and say, “Oh yeah, this is it.” The home has large floor to ceiling windows overlooking the Yellowstone River with the Absorka-Beartooth Wilderness mountain range in the background. The home was architecturally designed to showcase the mountain and river views. The exterior of the home is rustic/modern, but the interior leans more modern and feels very city-like and chic.

”

We said, “Fantastic!” When the pieces were hung throughout the office, we were ecstatic! We told Betsy that she could have an art opening in our office anytime and if anyone who walks into our office is interested in buying art, we are happy to sell it. We have Betsy’s permission to negotiate, but just a little. That’s such an amazing story.

Q: Tell us about the art gallery at your brokerage, Realty ONE Group Peak. A: I’m a big art fan. When I travel domestically or internationally, it’s guaranteed I will step into a local museum or gallery. So, when we were putting the finishing touches on our office, I wanted to place some nice art in there. But how? As it turned out, my brokerage partner, Bert Brandon, had previously worked with an art dealer named Betsy Swartz. Betsy supplied art for Black Bull model homes. We called her, she came in, we told her what we were looking for and she said, “Right now art is like real estate, there’s not a lot of inventory out there because people are buying it, but let me think about it.” A week or two later Betsy called me and said, “I represent this artist named Kira Fercho. Her work is modern Western, and I think these pieces will look fantastic with the style of your office.”

Yes, and it gets even better! A few Big Sky Resort visitors who were fans of Kira Fercho found us online and decided to ride up to Bozeman to take a look at Kira’s art. They stayed in our office for about half an hour looking at the art and sipping coffee from our in-office cafe. It was such a great experience and exactly what we were hoping for when brought in the art - a modern gallery/coffee shop/real estate office vibe. Q: Do you have any predictions for the 2022 market in Bozeman? A: I think the market is going to be very brisk in 2022. It will still be a seller’s market, by virtue of simple supply and demand. There is new construction going on in Bozeman and we have some new subdivisions arriving down the road but those will take a while to come to fruition. If I was looking to purchase in Bozeman, I wouldn’t be shy, but be aware that it is a competitive market. Connect with an experienced buyers agent, it’s so important for success.

“THE MARKET IS GOING TO BE VERY BRISK IN 2022” ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

Q: Final question: Do you think the popularity of the show “Yellowstone” contributed to the influx of prospective buyers in the area?

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

A: Absolutely. Montana saw the same thing 30 years ago with “The River Runs Through It,” which lit the match for flyfishing in Montana and was actually one of the many reasons why I moved here. COVID continues to keep that match burning because many more people now have the ability to work remotely. If you can work from home, why not live in a beautiful place?

THE PEAKS & VALLEYS OF LUXURY REAL ESTATE

Conquers

them

All

S A LT L A K E C I T Y I C O N J O A N P O K

BY MELISSA KANDEL

For Joan Pok, real estate is a family affair. The top-performing broker at Realty ONE Group Signature has been servicing luxury clients in and around Salt Lake City, Utah for more than 28 years. Four of Pok’s six children work in the business. Her oldest daughter heads up the brokerage’s mortgage company. Her younger daughter leads the in-house title company while another Pok daughter is a real estate lawyer. Her son is at the helm of the brokerage’s marketing and onboarding division, responsible for growing the careers of more than 300 real estate sales professionals in the state. And of course her husband, RP, is a founding member of their eponymous awardwinning real estate team.

But with great responsibility comes great power, and Pok has solidly crafted a reputation as a powerhouse REALTOR® for high-end clientele worldwide. Over her 28-year career, she consistently averaged (and continues to average) more than $25 million in production per year, represented some of the nation’s most powerful CEOs relocating to Utah, marketed large subdivisions and multi-million-dollar properties, all while encouraging her agents to find lasting luxury real estate success. Dozens of Realty ONE Group Signature sales associates recently received their Certified Luxury Home Marketing Specialist™ (CLHMS) designation with the Institute for Luxury Home Marketing.

“SELLING LUXURY HOMES IS NOT ABOUT THE PRICE,” SAYS POK. “It ’s about the value.”

”

So, how does Joan Pok do it all? “Selling luxury homes is not about the price,” says Pok. “It’s about the value.” Value, as Pok defines it, is best expressed through careful attention to detail, homebuilder education and vast experience with luxury real estate. “So many agents see a home for its objective value; experience gives us the ability to explain the subjective value,” she says.

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

And value can be obvious but more often, Pok explains it’s “hidden in the construction itself, which varies from builder to builder.” She adds: “Value is learning and knowing about the product that goes into the home. There are more than 10 different levels of solid surfaces. You have to know the difference between the original and the imitation products. You can go into one luxury home and it might have a $40,000 kitchen while another might have a $150,000 kitchen and value explains the differences between the two.”

Since launching her real estate career almost three decades ago, Pok has always taken a hands-on approach to business. “I’m very involved with my listings, my contracts, all my showings, putting properties on the MLS,” she says. “I think there are a lot of agents who use technology as a selling tool but I use it as a vehicle to enhance the visual delivery of the property itself. I keep the buying and selling process highly personal. Luxury clients want brand names in their home and they want the same when choosing an agent to represent them in the sale or purchase.”

During a year when technology reigned, Pok’s emphasis on the experience is what sets her apart in the Salt Lake City marketplace. “Luxury agents will always continue to bring a VIP experience to clients, though I do think our overall philosophy has shifted because new technology has created easier ways for buyers around the country and globe to experience properties by digital presentation.”

“LUXURY CLIENTS WANT BRAND NAMES IN THEIR HOME AND THEY WANT THE SAME WHEN CHOOSING AN AGENT TO REPRESENT THEM IN THE SALE OR PURCHASE.” ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

Once intrigued, the buyer is guided through next steps that happen entirely offline. “We will pick our clients up at the airport,” Pok explains. “We drive them around town and familiarize them with different parts of the valley, so they feel comfortable and open to the knowledge we share when we’re going through a home. We don’t just tell them what we think about a property. We tell them how we feel about a property - as their real estate advisor and as their friend.” It’s an ideology that has worked for Pok and her team, even as they navigate clients through a challenging market that continues to be short on inventory, high on demand. “I think as we continue to deal with the pandemic and its residual effects, it is also impacting the real estate industry because we have a lack of available building resources, especially in Utah where our space is limited by the mountain ranges,” Pok says.

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

One trend Pok predicts will continue is the desire to find a home that aligns with a buyer’s personal and professional lifestyle. “Buyers are seeking a better overall quality of life, especially as work-from-home options prove to be very effective and productive, particularly for the younger demographic,” Pok explains. “A lot of current buyers are out-of-state transplants from other parts of the country who want to work where they play.” For adventure-seeking homeowners, there’s no better playground than Utah, with its outdoor activities, skiing, hiking, snowboarding and fresh, mountain air. “Many of today’s buyers come from bigger cities and they want to raise their family in a place with a beautiful environment, four seasons and all the opportunities Utah has to offer in terms of jobs and our thriving workforce.”

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

As in-state and out-of-town buyers continue to seek new homes throughout the region, Pok says design trends are shifting, too. “We’re seeing a big switch from modern farmhouse to more of a mid-century modern, and mountain modern contemporary design, which is really leading our luxury segment. The open floor plan continues to be really popular, and kitchens and bathrooms are taking on a whole new level of high-end detail in new construction properties. There’s also been a switch from gray and white, now replaced by creams, taupes and white wash. Homes are starting to look and feel more like hotels; the trend is to make your home feel like a vacation oasis where you can live and work in ultimate comfort.” In particular, Pok says homes are now being built with two offices - “everyone wants their own space to work” - and all the amenities you’d associate with resort-style living like gyms, pools, spas, and entertainment/media rooms. Reflecting on her real estate journey, Pok says any agent who wants to work with luxury clients must be willing to answer the phone. “I can’t tell you how many clients and agents have told me my No. 1 attribute is that I always answer my phone,” she says. “With technology connecting us more than ever, luxury clients want to know they can speak to someone at any time - not text, not email but talk with their real estate professional.”

Next, Pok implores agents to educate themselves on the luxury market. “Take trips to luxury cabinet shops, plumbing stores, stone and tile outlets. Subscribe to luxury publications like Architectural Digest,” she explains. “Talk to designers and see what they’re working on; we’re always visiting homes in the area and talking to builders directly to find out the unique details they’re adding to their homes. We also congratulate them on what they’ve done, ask about their thought process as they were designing and take it all in, so we can share what we know with our buyers and sellers.” Pok says she also attends charity functions and contributes to important causes in her community. “Luxury is not just about the home,” she explains. “It’s about the people that buy, sell and live in those homes. They think differently than most and place value differently.” The sentiment has carried Pok far, and allowed her to find not only the humanity but also the ever-present joy in real estate. “Everything is fun and unique in its own way,” Pok says. “Every home has a story behind it and every buyer who purchases a home will make that story their own.”

THE TREND IS TO MAKE YOUR HOME FEEL LIKE A VACATION OASIS WHERE YOU CAN LIVE AND WORK IN ULTIMATE COMFORT.

”

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

FUTURE

TRENDS

IS CRYPTO THE FUTURE OF REAL ESTATE? CRYPTOCURRENCY + HOME BUYING BY MELISSA KANDEL

We live in a state of constant disruption. From disruptive technology to disruptive winter storms, it’s not so much about stopping disruption (we can’t) but about figuring out how to turn it into something that makes the world, our industry, and our community a better place to be. Real estate has proven there are many who claim to disrupt but only a few who successfully do. (Keep reading because you’ll hear from them soon.) These companies have figured out that the best kind of disruption keeps the agent front and center, always. Why? Ultimately, real estate is a people business and cutting out the “people” to focus on the “business” eliminates the essential human quality that makes real estate transactions … well, real.

In 2010, programmer Laszlo Hanyecz purchased two pizza pies for 10,000 and in doing so, completed the first-known commercial bitcoin transaction ever. In 2014, Overstock was one of the very first national retailers to accept cryptocurrency. That same year, Microsoft also began accepting cryptocurrency. In 2021, Starbucks announced consumers could now pay for their lattes with bitcoin and other cryptocurrencies, and many other large corporations have since done the same. “This movement by major companies is serving to normalize digital currencies in the marketplace across all industries,” says Austin Allison, co-founder and CEO of Pacaso, which facilitates co-ownership for second homes. “We think it’s just a matter of time before more real estate companies and brokerages accept cryptocurrency.”

ULTIMATELY, REAL ESTATE IS A PEOPLE BUSINESS AND CUTTING OUT THE “ People ” TO FOCUS ON THE “ Business ” ELIMINATES THE ESSENTIAL HUMAN QUALITY THAT MAKES REAL ESTATE TRANSACTIONS WELL, REAL.

”

AUSTIN ALLISON

And as it turns out, a matter of time may be sooner than we think. In mid-February, a Spanish-style, four-bedroom, two-and-a-halfbath home in Gulfport, Florida made history when it was sold as a non-fungible token (NFT), the first home sold as an NFT in the U.S. The buyers paid $654,310 or roughly 210 Ethereum. An apartment in Ukraine (sold with the help of Propy) was the first home ever sold as an NFT for 43 Ethereum or approximately $100,000 USD. “Blockchain, cryptocurrencies and NFTs really radically transform the way someone can buy and sell a home,” explains Grant Wise, president and founder of the automated advertising platform, Witly. “That home sale in Florida is fascinating because the home sold in literally the click of a button; after the auction was over, ownership was transferred and the owner of the property had a new place to live.” So, what’s next for cryptocurrency and real estate? Well, don’t expect an influx of homes sold as NFTs quite yet. Allison, whose company was an early adopter of cryptocurrency in the real estate space, says while there’s no widespread shift in purchasing homes with crypto, “more and more of our Pacasa buyers ask about it with regularity.”

GRANT WISE

Wise predicts universal adoption may happen faster if mortgages integrate blockchain technology into the process. Another barrier to adoption is simply industry education, which causes misinformation to spread. “Blockchain and smart contracts are an unbelievably secure way to do business,” he says. “The programs are hard-wired and can’t be changed, so that creates a lot of security, trackability and traceability in the process as well but not everyone knows about the safety aspects of a crypto transaction.” Current estimates put cryptocurrency users at about 4% of the population or 300 million people. And while that may sound like a lot, you then take that number and narrow it down by the U.S. and it becomes even smaller. Pew Research Center reported in 2021 that only 16% of Americans have personally invested in, traded or used a cryptocurrency. From that 16%, an even smaller percentage use crypto for real estate transactions.

With such a tiny portion of the population embracing cryptocurrency, we have to ask: Why use crypto at all? “People who prefer to pay for real estate with crypto have expressed that they appreciate the ease in which they can execute international and overseas transactions,” says Allison. “As we continue to grow our global Pacasa operations in Spain and the UK and more to come throughout this year, we anticipate that there may be an uptick in interest among our international buyers.” Right now, Wise is witnessing the same steady and slowly building demand, though most of the interest is pure curiosity in how this actually works. “There’s curiosity around how it all fits with the more traditional ways a real estate transaction is conducted,” he says. “A few common questions are: ‘How does the deed work?’ ‘How does title get transferred?’” One company answering those questions is Propy - a dedicated to automating the real estate sales process -with a course sales professionals can take to become a Crypto Certified Agent. Wise says once more agents understand the cryptocurrency home-buying process, they can effectively communicate all selling options to their clients. (See? The agent remains at the heart of the transaction and everyone wins.) With empowered, educated agents ready to tackle the world of cryptocurrency, there’s no telling what the future of real estate transactions may bring. But whatever it is, it’ll be incredibly easy to complete. “As a society, we crave simplicity and we crave convenience,” Wise explains. “With cryptocurrency, buyers can purchase a house in a few hours, and agents can sell a home. Can you imagine? That would radically transform everything.”

SPOTLIGHT YOUR HOMES IN ONE LUXE MAGAZINE ALL EYES WILL BE ON YOUR PROPERTIES.

SURROUND YOUR CREATIVE WITH ENGAGING AND RELEVANT CONTENT. LEARN MORE HELPDESK@REALTYONEGROUP.COM

ON THE ROAD to Luxury Oh the joys of the open road! Windswept hair, lofty mountaintops, the twisting romance of a coastal drive - it’s all there waiting for you with three high-end road trips that prove the journey really is the destination.

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

A UB E R G E R E SORT S’

DRIVES OF DISCOVERY From Auberge Resorts in collaboration with Black Tomato and Mercedes Benz, is a new kind of road trip called “Drives of Discovery.” These custom road trips, designed by travel professionals, weave their way through Auberge Resorts’ extraordinary hotels and five-star destinations. Try the “Wild Gourmet in the Southwest” variation, for instance, a ten-night escape from the Rockies to the Rio Grande. The expedition begins at The Lodge at Blue Sky (try the farm-to-table dishes while sipping on rare whiskeys) and notably stops at Madeline tucked into Telluride’s backcountry and the newly opened Bishop’s Lodge. Highlights include a private foraging experience and cooking class, open air Alpine art class in the Wasatch Mountains, a 4x4 adventure and picnic in Telluride, sunset wine tasting in a remote destination of Diablo Canyon, a chocolate journey inspired by Colonial recipes and all the memories you can make while rambling through the wilds of the wild Southwest.

S I G N A T UR E LU XU RY T RAVEL’S

ULTIMATE 10-DAY COLORADO ROAD TRIP Why worry about where to go when Signature Luxury Travel has it all planned out for you? The premier publication mapped out the quintessential drive through the Centennial State, and it all happens over just 10 days. First, start in Denver with shopping, museum hopping, craft brewery visits and dining at the trendsetting restaurants of Larimer Square. Next, travel to Colorado Springs with a stay at The Broadmoor (and a dip in the famed hotel’s infinity pool). Climb to the top of Pikes Peak then head up Highway 24 to Aspen, taking in heart-stopping views of the Rocky Mountains from the apex of the Continental Divide. While in Aspen, consider private helicopter rides through the rugged backcountry, fly fishing or a Jeep tour through everpopular Snowmass Mountain. Next, it’s off to Beaver Creek (by way of Glenwood Springs) for a relaxing stay at the Park Hyatt Beaver Creek Resort & Spa where you can relax and unwind after 10 adventurous days on the road.

ONE LUXE MAGAZINE ISSUE TWO | Winter 2022

TR I P S T O D I SCOVER’S

IDAHO ROADSIDE GETAWAY Deemed a “trendy vacation destination” by the travel publication, Idaho is an unexpected roadtripping delight. Begin in Boise with a foodie tour of the town, including vegan sweets at Guru Donuts and cocktail-inspired ice cream at The STIL. After two hours on the road, reach McCall, which has all the makings of a wintry wonderland, complete with luxury lodges and resorts, and stunning views of Payette Lake. From McCall, jaunt four hours to the college town of Moscow, where idyllic mountain views meet local artistry and craft. Just 1.5 hours away sits the lakeside town of Coeur d’Alene, sprinkled with upscale eateries and endless water views. Less than an hour’s drive from this resort town is Sandpoint and its impressive ski resort on Schweitzer Mountain. In the final stretch, you’ll reach Sun Valley, home to the world’s most wondrous ski resorts, ever, which in our opinion is a destination that’s absolutely worth the drive.

THE PERFECT TIME TO GET AWAY IS NOW

THE FUTURE OF Introducing

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