Muddy Hell 2012

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MUDDY HELL The UK’s largest cyclo-cross event

at night 27.10.2012


THE UK’S LARGEST CYCLO-CROSS EVENT AT NIGHT HELD ANNUALLY IN OCTOBER AT HERNE HILL STADIUM, SOUTH LONDON.n

MUDDY HELL


NOW IN IT’S FOURTH YEAR “MUDDY HELL” IS A GROUND-BREAKING OFF-ROAD BIKE RACE. THE FIRST MAJOR EVENT TO INCLUDE GENUINE BELGIAN RACE ATMOSPHERE, NIGHT-TIME RACING, FANCY DRESS, MUSIC, FOOD, BEER (INCLUDING RACING THROUGH THE BAR TENT) PLUS HUGE PARTICIPATION AND HUNDREDS OF SPECTATORS, ALL IN CENTRAL (ISH) LONDON. IN 2010 THERE WERE OVER 1000 ATTENDEES WITH A HUGE PARTICIPATION OF 313 ACROSS THE YOUTH, NOVICE, FEMALE, VETERANS AND SENIOR CATEGORIES, WITH THE GUARANTEED £1000 PRIZE POT THIS MAKES MUDDY HELL THE BIGGEST ALL ROUND CYCLO CROSS RACE IN THE UK!


MUDDY HELL 2012 SPONSORSHIP PROPOSAL PLATINUM // INCLUDING EXCLUSIVITY £6K • • • • • • • • • • •

TITLE SPONSOR PRIZE SPONSOR LOGO AND BRAND NAME PRESENCE THROUGHOUT THE EVENT WEBSITE LOGO AND BRAND PRESENCE IN THE PROGRAM BRAND INCLUSION IN ALL RELEVANT MAIL SHOTS EXPOSURE TO ROLLAPALUZA’S FACEBOOK AND OTHER SOCIAL MEDIA TWO CONCESSION PITCHES FIRST CHOICE OF UP TO THREE OBSTACLES NAMED AND BRANDED LOGO PRESENCE AND NAME ON THE COURSE TAPE FIRST CHOICE BRANDING OPTIONS THROUGHOUT THE COURSE FIVE FREE RACE ENTRIES

GOLD // £5K • • •

AS ABOVE WITHOUT EXCLUSIVITY LOGO AND BRAND NAME PRESENCE ON THE HOME PAGE AND RELEVANT EVENT RESULTS PAGES PRIZE SPONSORSHIP OF THE ELITE, WOMEN AND VETS CATEGORIES

MUDDY HELL


SILVER // £1K • • • • • • • • • •

NAMED AND BRANDED OBSTACLE BRAND INCLUSION IN ALL RELEVANT MAIL SHOTS EXPOSURE TO ROLLAPALUZA’S FACEBOOK AND OTHER SOCIAL MEDIA ONE CONCESSION PITCH LOGO AND BRAND NAME ON THE RELEVANT RESULTS PAGES OF THE EVENT WEBSITE BRAND NAME PRESENCE IN THE PROGRAM PRIZE SPONSOR OF THE GO RACE OR WOMEN’S CATEGORIES ONE POP UP STAND LIMITED BRANDING OPTIONS TWO FREE RACE ENTRIES

BRONZE // £200 & COST OF OBSTACLE • •

NAMED & BRANDED OBSTACLE ONE FREE RACE ENTRY

BAR ROLLER RACING OPTION // >£1.2K • • • • •

NAMED & BRANDED ‘POWERED BY ROLLAPALUZA’ ROLLER RACING, WE PROVIDE A FITTED DIAL TO AN AGREED JOINT DESIGNED EVENT LONG EXPOSURE IN THE BAR POP UP STAND EXPOSURE TO MAILING LIST, FB FRIENDS & OTHER SOCIAL MEDIA, FAVOUR ABLE POSTS ON BLOG LOGO AND BRAND PRESENCE OF THE ROLLER RACING RESULTS PAGE

PROGRAM // <£1K FOR AN 8 PAGE PROGRAM


MUDDY HELL The UK’s largest cyclo-cross event

at night 27.10.2012


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