Urban Hill Climb

Page 1

URBAN

HILL CLIMB

THURSDAY19th

JULY2012


URBAN

HILL CLIMB

LONDON’S ONLY CLOSED-ROAD HILL CLIMB BIKE RACE THE ROLLAPALUZA URBAN HILL CLIMB IS AN 800M, LUNG-BUSTING, UPHILL SPRINT HELD ON SWAINS LANE, HIGHGATE, LONDON. NOW IN IT’S THIRD YEAR THE EVENT HAS PROVEN TO BE HUGELY POPULAR WITH A BROAD RANGE OF CYCLISTS AS WELL AS LOCAL RESIDENTS AND SPECTATORS. THE URBAN HILL CLIMB, GENERATES A UNIQUE “ALPINE” ATMOSPHERE IN NORTH LONDON, ALLOWING PARTICIPANTS AND SPECTATORS TO EXPERIENCE THE CHEERING CROWDS LINING THE SLOPES USUALLY ONLY WITNESSED IN THE MOUNTAIN STAGES OF THE TOUR DE FRANCE.

OVER 120 RIDERS TOOK PART IN 2011 WITH HUNDREDS OF SPECTATORS, FOR 2012 WE HOPE TO DOUBLE OUR CAPACITY. ENTRY FOR RACERS AND SPECATORS IS FREE. THIS EVENT IS PART OF ROLLAPALUZA’S COMMITMENT TO BRING A MORE DIVERSE RANGE OF CYCLINGEVENTS TO THE CAPITAL ALONGSIDE OUR FAMOUS ROLLER-RACE EVENTS AND THE UK’S LARGEST CYCLO CROSS RACE, THE NOCTURNAL “MUDDY HELL”



URBAN HILL CLIMB 2012 SPONSORSHIP PROPOSAL URBANHILLCLIMB.COM


PLATINUM //£4K •TITLE SPONSOR •PRIZE SPONSOR •LOGO AND BRAND NAME PRESENCE THROUGHOUT THE EVENT WEBSITE •LOGO AND BRAND PRESENCE IN THE PROGRAM •BRAND INCLUSION IN ALL RELEVANT MAIL SHOTS •EXPOSURE TO ROLLAPALUZA’S FACEBOOK AND OTHER SOCIAL MEDIA •ONE CONCESSION PITCH •LOGO PRESENCE AND NAME ON THE COURSE TAPE •FIRST CHOICE BRANDING OPTIONS THROUGHOUT THE COURSE •FIVE FREE RACE ENTRIES

GOLD // £3K •AS ABOVE WITHOUT EXCLUSIVITY •LOGO AND BRAND NAME PRESENCE ON THE HOME PAGE AND RELEVANT EVENT RESULTS PAGES •PRIZE SPONSORSHIP OF THE ELITE, WOMEN AND VETS CATEGORIES

SILVER // £500 •BRAND INCLUSION IN ALL RELEVANT MAIL SHOTS •EXPOSURE TO ROLLAPALUZA’S FACEBOOK AND OTHER SOCIAL MEDIA •LOGO AND BRAND NAME ON THE RELEVANT RESULTS PAGES OF THE EVENT WEBSITE •BRAND NAME PRESENCE IN THE PROGRAM •PRIZE SPONSOR OF THE GO RACE OR JUNIOR CATEGORIES •ONE CONCESSION PITCH •LIMITED BRANDING OPTIONS •TWO FREE RACE ENTRIES

PROGRAM // <£1K IN 2011 WE WORKED WITH SPEAK MEDIA TO PRODUCE AND DISTRIBUTE POSTERS AND A MARVELLOUS PROGRAM.


URBAN

HILL CLIMB

THURSDAY19th

JULY2012


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