RomaRupani PORTFOLIO 2015-16

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romarupani



ROMA RUPANI

romarupani@gmail.com

Graphics and Colour & Material Designer

EDUCATION Aug, 2015

Aug, 2009

Aug, 2009

COLLEGE FOR CREATIVE STUDIES DETROIT, MICHIGAN, USA ANTICIPATED GRADUATION IN 2017 M.F.A Color and Material Design

PROFESSIONAL EXPERIENCE May, 2013

TVS MOTOR COMPANY LTD.

HOSUR, TAMIL NADU, INDIA Graphic Design Consultant | worked on

Graphics for 2014 AutoExpo Concept Bike, Graphics and Speedometer for TVS Phoenix Commuter Bike

UNIVERSITY OF PUNE

PUNE, MAHARASHTRA, INDIA Bachelors in Arts - Specialization in Literature

LUMIUM INNOVATIONS PVT. LTD.

AHMEDABAD, GUJARAT, INDIA Graphic Design Consultant | worked on

MAEERĂ• s MIT INSTITUTE OF DESIGN

varous Branding and Packaging Projects

PUNE, MAHARASHTRA, INDIA Graduate Diploma in Graphic Design

INTERNSHIP EXPERIENCE May, 2012

LUMIUM INNOVATIONS PVT. LTD.

AHMEDABAD, GUJARAT, INDIA Graphic Design Intern | Graduate Diploma

Project - Branding and Packaging for a Medical Device Company June, 2011

THREE DOT DESIGNS PVT. LTD.

AHMEDABAD, GUJARAT, INDIA Graphic Design Intern | assisted in multiple

Graphic Design Projects

Outside the Studio, I can be found doodling, cooking, learning embroidery, listening to music, reading and travelling. ASK ME ABOUT IT !

DESIGN SKILLS VISUAL COMMUNICATION

Brainstorming, Concept Sketching, Story Boarding, Illustrations, Branding,Typography, Presentation

DESIGN RESEARCH

Stakeholder Interviews, User Testing, and Market Analysis

ELECTRONIC PROTOTYPING Arduino Basics, little bits.

SEWING + PATTERNING Basic stitching skills

PHOTOGRAPHY

DSLR in studio + natural light

PROFESSIONAL PROGRAMS Illustrator, Photoshop, InDesign, Premiere, Corel Draw




RETAIL EXPERIENCE : LULULEMON

Research Methods, Consumer Profiles, Observe & Analyze the Retail Environment

BRAND STUDY

PERSONA REJUVENATING

Katie Murray HAPPIEST SELF Age:32 Motivational Speaker California

Brand Experience

CONFIDENT

TECHNICAL

COMMUNITY

Brand Values

Creating components for people to live longer, healthier, fun lives.

STORE

DISCIPLINED


Frame Up: stock display Fixtures: low, high, mid floor. Display: Custom made hooks and hangers. Free standing: Low cabinets, shelves, drawers and displays. Material : Wooden furniture & flooring. Lightings : Track Lighting, too harsh. Signages : Handwritten

Staff/ Storage Room

Trial Room

Accessories

Yoga Mat Shelves Yoga Mat Shelves

Store Layout Circular diagram.

Lululemon Pants

Centre Divison

Display

Free flow between fixtures. Division is as per the fixtures & walls. Check Out

Story teller: seasonal display

Mannequins - Winter wear. Yoga Mat and other accessories were just placed randomly. Interior lights were distracting. Visited during Thanks giving but no special decoration. Dividers - Cubicles, NO Curtails, Doors - Mid Mirrors - Three Side, Lighting - Bright Position of luminaries - Top Panel Hooks - Not good for hand bags Seat - None

Decision Making: trial room

ANALYSIS OF A RETAIL SPACE


COLOR STUDY : YELLOW

Research Methods, Emotional attributes of the color

YELLOW DECODED CHROME YELLOW BRIGHT YELLOW PASTEL YELLOW GOLD YELLOW

OCHRE YELLOW


Booklet on Yellow


60 DAY PROJECT : MATERIAL PROCESS Inspired by Michael Bierut : 100 Day Project

IRON FOUNDRY

Cast Iron

Ceramic Mould Casting

Cupola Furnace

Pouring

Tapping

Operation

Melting

Tap hole

Container

Plaster Moulds

ROMA RUPANI Education Clamp Holder

Transfer Ladel

2009-2013: Graduation Design Lip Pour Design Diploma in Graphic Degating MAEER’s MIT Institute of Design, Pune, India 2010-2013 Bachelors of Arts in Literature - University of Pune, Pune, India 2015- ( currently a student ) Masters in Colours & Materials

Cooling


Detail Process

http:\\www.wix.com\romarupani\material-process






THANK YOU!


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