1940's Vogue Makeup Article

VOGUE

VOGUE BEAUTY

Create your own 1940’s look

Nars - Orgasm Blush

Our 1940’s Vogue recreation

H

ow we did it

The 40’s was all about elegance, we kept it classy with the classic 40’s red lip and rouged cheeks. The women of the 40’s were all about enhancing your own natural beauty so we did a very natural, minimal makeup look for our re-creation.

Here’s a useful link to step by step tutorial of 1940’s makeup: http://www.youtube.com/watch?v=75TwRLgxMXo—- 1940’s film

VOGUE BEAUTY

The 1940’s And The New Look

T

he 1940’s was all about the New Look, first released by Christian Dior in 1947

it replaced the typical women’s utility fashion with padded shoulders and frocks. However, the New look was more of a symbol for women and what they wanted. Whilst the men were away at war it was left to the women to not only run the household but help the war effort by working 10 plus hours at

Our 1940’s beauty Icon G

named pieces

alty after marrying the Prince of Monaco in 1956. Despite

Hermes “Kelly” bag which was renamed

race Kelly was a Hollywood actress who became roy-

only being in Hollywood for 5 years she remains one of the most iconic actresses and beauty icons of all time.

Grace Kelly was a well-known fashion icon of her time and is still today, she inspired many brands who even

after her, such as the after she was spotted carrying it whilst trying to cover her baby bump. She also inspired trends such as pearls, the midi skirt/ dress and sunglasses.

A written description of the everyday face of women in 1940’s

Foundations- Foundations were made thicker and

es.

Eyeshadow – Eyeshadows were usually worn in the

Powders- The powders used matched women’s natural

evenings rather than during the day, eyeshadows were

skin tone, women liked to have slightly glowy and

matched to the eye colour or clothing. Eyeliner wasn’t

bronzed skin.

worn until the late 40’s as most saw it as too “fake look-

Blush – Blush wasn’t available in many shades; mostly peachy and coral colours were most popular for a natural effect.

Eyebrows- Eyebrows in the 1940’s were kept fairly nat-

Eyes – Eyes were also kept mostly natural, a light coating of black or brown mascara was applied, some women applied petroleum jelly to the lashes with a brush for a more natural look. However, night time

simplifying IT

1946—Red Velvet

er, most women applied petroleum jelly to the brow to define the arch more.

Lips- The lipstick was the most important product to women in the 40’s, red being the most popular shade.

Bright pinks weren’t worn until the 50’s. Most women preferred natural lips.

1940’s - Cream Mascara

ural; they were defined with eyebrow pencils. Howev-

ing”.

1940’s advert fir Rouge

creamier.

looks included heavy mascara on upper and lower lash-