Gaming for Africa Magazine - Issue 162

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Publisher & Editor

Roy Bannister

Executive Publisher

Ingrid Keulder

Editor-at-Large

Bill Healey

ACCOUNTS & Administration

Fax: 086 648 1634

Email: afrogame@mweb.co.za

PUBLISHER & Advertising

Headstart Productions

P.O.Box 607

Langebaan 7357

Fax: 086 648 1634

Cell: 082-468-8622

e-mail: afrogame@mweb.co.za

LAYOUT AND DESIGN

Nicole Cook

Email: nicole.graphicd@gmail.com

PRINTED BY

Headstart Productions

GAMING FOR AFRICA is a bi-monthly magazine focused on casino operators and the manufacturing sector of the African gaming industry. We publish informed comment, and cover developments in legislation, new products, marketing and sales, promotions and general casino resort tourism trends in Africa Information published in GAMING FOR AFRICA or views or opinions expressed by writers are their own and not necessarily endorsed by the owner, publisher or editor of GAMING FOR AFRICA. While reasonable care is taken to report on events and occurrences in an accurate manner, we cannot accept any responsibility for inconveniences arising from misinformation. We welcome unsolicited articles and photographs but cannot accept responsibility for loss or damage. Press releases are published in good faith and the publishers assume that information provided is correct.

Gaming for Africa is a trade publication aimed at the b2b casino and gaming industry in South Africa and across the African continent where legalized gambling is permitted. As such all advertising and editorial in this publication is aimed at professionals within the gambling industry, and not the general gambling public. Gaming for Africa endorses and promotes responsible gambling and proudly subscribes to the aims and initiatives of the legalized gambling industry thorugh the National Responsible Gambling Programme. National Responsible Gambling

Counselling Line – 0800 006 008

From the Editor

Nigeria, Africa’s Largest iGaming Market is about to get even bigger if rumours from Nigerian Gaming regulators are to believed...

We may soon see the resolution of an issue that has been plaguing Nigerian gambling regulators at Federal and State level in the ongoing bunfight over who holds ultimate authority over certain gaming licences.

The dispute has plagued the country’s regulated industry for a number of years and has ultimately sowed confusion and uncertainty with international operators.

South Africa faced similar issues in its gaming infancy when a National Gambling Board, intented to oversee gaming across the country’s nine provinces, was established AFTER the provincial gaming boards, unleashing a storm of jurisdictional battles. Years of expensive litigation at taxpayers’ expense has solved that for the most part. But, during those confusing times, the industry suffered.

The resolution of the Nigerian Condundrum will likewise establish confidence and clarity and the country should see a surge of new investors looking to get in on the action of Nigeria’s lucrative opportunities.

In South Africa too, rumours have it that a new Lottery Boss is to be appointed to sort out the mess the ‘unscrupulous pigs at the trough’ have created as they plundered South Africa’s National Lottery for personal gain and robbed the poor and vulnerable citizens of this country of any opportunity of a better life.

We may yet see jail time for the guilty, but that remains to be seen.

Roy Bannister

2 New South African Lotteries Boss to be Appointed

2 Limpopo Authorities Destroy Illegal Gambling Machines

4 SIS Signs Agreement with South Africa’s 4Racing

4 TCSJOHNHUXLEY Team up with Religa for its Online ‘Hybrid’ Solution

6 Kenya’s Sportpesa Planning Major Layo s to Streamline Business

8 Sun City Leads the Way in Hospitality Transformation

10 Why Ghana is Attracting the Biggest Betting Operators in the World Nigerian

10 Red Hot Games and HC Terminals Launching New Products at ICE London

12 TCSJOHNHUXLEY is Going for Gold at ICE 2023

14 NOVOMATIC Africa O cially Unveils New Headquarters

16 Data Analytics and its Lessons for Gaming

CONTENTS

New South African Lotteries Boss to be Appointed

• GroundUp has learnt that Jodi Scholtz will take over as Commissioner of the National Lotteries Commission in early 2023.

• Her current title is chief operating officer of the Department of Trade, Industry and Commerce.

• She has been lead administrator since February 2020 of the South African Bureau of Standards after it was placed under administration.

Chief Operating Officer Jodi Scholtz of the Department of Trade, Industry and Commerce (DTIC) will take over as Commissioner of the National Lotteries Commission early this year.

Her appointment is yet to be officially announced, but media outlet GroundUp has confirmed it with three different sources with knowledge of the appointment.

Scholz was deployed to the South African Bureau of Standards (SABS) as co-administrator in 2018, after it was placed under administration. She was promoted to lead administrator in 2020 but has retained her DTIC COO title throughout her deployment.

Lionel October, a former DTIC directorgeneral, ended a three-month contract as acting commissioner at the end of last month. Mary-Anne Nkuna Tintswalo, NLC executive manager for regulatory compliance, will act as Commissioner until Scholtz takes over.

Scholtz takes over as NLC Commissioner at a time when the NLC is facing a credibility crisis and is under investigation by the Hawks and the Special Investigating Unit (SIU), which recently told Parliament it is probing dodgy Lottery grants worth

over R14-billion.

The entire NLC board has been replaced and the former Commissioner, Thabang Mampane, resigned with immediate effect in August, just weeks before her term ended. Her resignation came shortly after GroundUp revealed that money from a grant to build a school in Limpopo had been used to buy a home for her in a luxury North West golf estate.

Former NLC COO Phillemon Letwaba resigned with immediate effect just over a week after Mampane quit, and shortly before he was due to appear before a disciplinary hearing to answer charges of abusing his position to enrich himself and his family. Several senior staff members have also been suspended and will face disciplinary hearings early in 2023.

Scholtz, who has worked for DTIC since 2002, is well-qualified for the task of repairing the damage caused to the NLC by years of rampant corruption.

SABS was placed into administration in July 2018 by then-minister Rob Davies after he lost confidence in its directors. Davies axed the entire board for “underperformance”, saying they had “failed effectively to exercise the fiduciary duties imposed upon them”. Local industry had also suffered because of poor performance by SABS, Davies said in a statement at the time.

In a CV published on LinkedIn, Scholtz said that since her appointment as SABS Lead Administrator in February 2020, she had taken over the leadership and operations of SABS as the accounting authority.

(article, courtesy Groundup)

Limpopo Authorities Destroy Illegal Gambling Machines

Limpopo province MEC Rodgers Monama oversaw the recent destruction of 214 illegal gambling machines confiscated over the past five months. According to Monama the availability trend of illegal gambling machines is alarming as this is the highest number of confiscated machines to be crushed since 2019.

57 illegal gambling machines were crushed last year with an additional 183 illegal gambling machines crushed in July this year. Vhembe District is currently the highest hit area with 38% of the illegal machines to be destroyed followed by Capricorn at 27% confiscated illegal gambling machines. Monama applauds Waterberg District for its firmness on refusing to

supporting such criminal operations. Waterberg District is only responsible for 4% of the illegal gambling machines awaiting to be crushed tomorrow.

Limpopo Gambling Board has noticed that all illegal gambling machines are found and confiscated from spaza shops owned by foreign nationals with a huge number of them in possession of expired documentation.

Monama called on all Limpopans to engage in only registered or documented gaming and gambling facilities as their monies utilized on illegal gaming and gambling machines are utilized to fund criminal activities, illegal cigarettes market, and such funds are also transferred outside the borders of South Africa illegally and as such impacts negatively on our economy.

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SIS Signs Agreement with South Africa’s 4Racing

SIS (Sport Information Services), the leading content provider of 24/7 live betting services has agreed a new partnership with South African rights holder 4Racing that marks the return of South African racing to SIS, covering action from tracks all over the country, including Durbanville, Fairview, Kenilworth, Turffontein, and Vaal.

4racing is re-energising and invigorating the horse racing industry in South Africa with a commitment to diversity and transparency in its relationships with stakeholders, designing and implementing a series of new projects and strategies for the betterment of the sport.

The latest deal reinforces the commitment of SIS to international horse racing, which includes events from Africa, Asia, Europe, Ireland, Latin America, North America, Saudi Arabia, U.A.E., and the UK.

Conall McSorley, head of International Horse Racing at SIS, said: “It is fantastic to be working

with 4Racing to bring its action to our valued customers in the UK and Ireland. We have seen how 4Racing’s inclusive and innovative attitude has helped to transform the racing industry in South Africa, and they have a team that boasts a wide range of talent.

“We are delighted to be able to deliver South African racing once again, and it provides us with an additional stream of high-quality content that is sure to be appreciated by our customers.”

Stephen Watson, 4Racing’s head of licensing & Broadcast, added: “SIS does a tremendous job in bringing racing action from all over the world

to operators internationally, and it is exciting to become a part of that content delivery portfolio.

“We have worked hard to enhance our racing product and extend our broadcast reach globally. SIS’s established distribution channels and credibility with key racing stakeholders will enable us to maximise our product’s consumption in the UK and Ireland, where for years the South African racing product has proven to be very popular.”

For more on SIS’s products for the gaming industry, visit Stand S2-130 at ICE London 2023 or: https://www.sis.tv/ice2023

TCSJOHNHUXLEY team up with Religa for its online “hybrid” solution

Leading global innovator of live gaming solutions, TCSJOHNHUXLEY had entered into a distribution agreement across the African continent with RELIGA, a B2B online/live casino supplier based in Malta.

By partnering with RELIGA, TCSJOHNHUXLEY will be able to offer, in addition to its extensive portfolio of games and gaming equipment, top-tier Casino hybrid solutions for Operators looking to upgrade their casino floor by utilising existing games into the online sector, resulting in increased revenue.

“TCSJOHNHUXLEY has enjoyed a leading presence in Africa for many years,” says Christiaan Els, Managing Director of TCSJOHNHUXLEY Africa. “At the start of this new year, we had to recognize and celebrate the Casino industry’s swift post-pandemic recovery, as well as the challenges and opportunities. Quality, innovation, reliability, and

security are all flawlessly integrated into our products. These qualities are important not only to land-based operators, but also to online casinos that operate 24 hours a day, seven days a week. Now is the ideal opportunity for the online and offline segments to fully merge, which is why RELIGA was chosen as our partner, due their specific focus on live games and their competence in hybrid solutions”.

Gianfranco Scordato, RELIGA’s Executive Director comments, “Hybrid casino systems, in which live dealers stream games straight from the casino floor, are now one of the most exciting options for casino operators wishing to utilize their casino floor and available human

resources while tapping into the inevitable, yet lucrative digital economy. We are confident that our alliance with TCSJOHNHUXLEY will create unprecedented opportunities for all our casino partners”.

“As a B2B content provider specialising in live casino games, we are unique in our field because our foundation began with land-based casino operations and management, evolving into the digital world. However, we have always retained the logic and sensitivity required when dealing with traditional casino operators,” says Edgar Portelli, CEO of RELIGA. “With our technology being discrete and less invasive, RELIGA provides a seamless installation and operation of the games.”

Kenya’s Sportpesa Planning Major Layoffs to Streamline Business

Sportpesa, the leading igaming brand in Africa, has announced a major restructuring process to improve its technology and systems for enhanced customer experience and expansion.

The restructuring will focus on streamlining operations, upgrading technology, and strengthening customer support. These efforts are aimed at providing a seamless and enjoyable experience for Sportpesa’s customers and expanding the company’s reach to new markets.

“We are committed to providing our customers with the best experience possible,” said Sportpesa CEO, Ronald Karauri. “This restructuring is necessary to ensure we stay ahead of the competition and continue to grow as a company. We are confident that these changes will enable us to deliver an even better service to our customers and further solidify our position as the premier gaming brand in Africa.”

The restructuring process is expected to take a few weeks to complete and there will be no disruption to Sportpesa’s operations during this time. Customers can continue to enjoy the same high-quality service they have come to expect from Sportpesa.

About Sportpesa: Sportpesa is a leading gaming brand in Africa that offers a wide range of sports betting options, casino games and virtual sports betting. With a strong focus on customer satisfaction, Sportpesa is committed to providing an enjoyable and seamless experience for its customers.

Sun City Leads the Way in Hospitality Transformation

Sun City first opened its doors in 1979 with a primarily male staff contingent but fast forward four decades and the gender revolution has marched on - today, more women work at the resort than men.

Sun City, a R2-billion business, is leading the way in women transformation within hospitality and setting the pace for other corporates within the industry. “Today 58% of our staff are women, 95% of which are African, with many firsts with its leadership among these including the first female gaming manager and the first female IT manager,” said Brett Hoppé, Sun City Resort General Manager.

Traditional glass ceilings have long been broken and today, 53% of these women are in leadership and senior management roles.

“With a focus on supporting the development of our female staff, there has been rapid transformation of the executive team over the past two years,” said Brett Hoppé, Sun City Resort General Manager. “This began after we analysed the employment equity gender split and saw that women were underrepresented in senior, middle and junior management across the resort compared with their male counterparts. The Women Leadership Development Programme (WLDP) aims to address this and we are making great strides over a short period of time.”

Of the Resort’s 13-strong executive

committee, six are now women, namely Thapelo Modise – Resort Marketing Manager, Nombuso Buthelezi – Convention Centre Manager, Kegomoditswe Monegi – IT Manager, Kagiso Motsisi – VIP Manager, Maleago Mahlatjie – Executive Secretary, and Khensani Mailula –Gaming Manager.

The WLDP has enabled career progression for Sun City women, developing suitably qualified and potential leaders, to build sustainable capabilities which will provide a platform to successfully compete for future leadership positions within Sun International.  Eleven women are currently completing the programme’s basic level, while 12 are on the advanced level which results in them holding an Advanced Diploma in Management Practices NQF Level 7 from the Henley Business School

programme.

“The programme focuses on equipping generalist business leaders with management skills to discover and retain raw talent, providing overall rigorous development to promote the readiness for the next leadership level, and building our women in leadership pipeline,” Hoppé said.

Some of the many success stories include, Kegomoditswe Monegi who started in 2019 as the IT Service Desk Manager at Sun City and was promoted to IT Manager and currently sits on the executive board, in a male dominated industry.

“We are happy to have more women around our table as they have strengths which men can lack, including empathy and attention to detail,” Hoppé said.

Sun City’s General Manager, Brett Hoppé (seated) with the resort’s executive team: Ntsako Mpenyana, Resort HR Manager; Kegomodiswe Monegi, Resort IT Manager; Kagiso Motsisi VIP Gaming Manager; Nombuso Buthelezi, Convention Centre Manager; Khumo Magano, former SED & Community Engagement Manager; Ugen Govender, Resort Financial Manager; Julius Ramotse, General Manager: Hospitality; Thapelo Modise, Resort Marketing Manager; Hendrik Strauss, Resort Security Manager; Khensani Mailula, Gaming Manager; Maleago Mahlatjie, Executive Secretary; and Josiah Montsho, General Manager, The Palace Hotel. (Lwazi Mswelanto, Resort Sustainability Manager was not available for the photograph)

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Why Ghana is Attracting the Biggest Betting Operators in the World

Ghana may not be the biggest nation in Africa, but the country is definitely flexing its muscles in the online gambling world.

Not only is Ghana considered amongst the top gambling markets on the continent, the west African nation has also been getting plenty of love from international observers.

The top order of online betting in subSaharan Africa is pretty much set, with South Africa, Nigeria and Kenya leading the way, but Ghana has arguably become the best of the rest and is knocking furiously at the doors of the bigger boys.

With a population of just over 30 million and an area of under 250,000 square kilometres, that is quite the achievement!

By comparison, the South African and Kenyan population figures are hovering around the 60 million mark, while Nigeria towers above everyone else with their 200 million plus people.

The Big 3 may hold the bragging rights for now, in terms of positions, but Ghana is constantly chipping away. Ghana sent a strong message of intent in November 2022, when it managed to lure global giants, bet365 into the country.

Bet365 is the biggest betting site in the

world. They are present in many nations and continents, across Europe and the Americas, but their entry into Ghana was their first official foray into Africa.

“It was our preferred location for our first launch into Africa, as one of the most highly regulated, and highly regarded betting markets on the continent”, a bet365 official said in a glowing endorsement of Ghana’s gambling chiefs.

The Gaming Commission has endured plenty of criticism during its nearly two-decades of existence, but this is surely a major feather in its cap.

Bet365 follows in the footsteps of many top betting sites to launch in Ghana, with betway, 1xBet, 22Bet, Betking, Betika, Mozzartbet and more all registered and licensed in the country.

As pointed out in the bet365 statement, Ghana’s regulated gambling space has been a major attraction for these big betting players, but that is not the only thing that has been pulling them into the country.

Ghana has a strong sporting tradition. It is

one of the top football nations in Africa, with multiple AFCON successes and appearances at the World Cup. This sets a natural foundation for sports betting.

Over the last few years, that foundation has been built upon to become the big structure it is today. The rate of sports betting has been boosted by several factors. Technology has played a major role, with mobile penetration and internet accessibility constantly on the rise.

Perhaps, the most important catalyst has been the advent of mobile money, which has significantly improved the financial inclusion in Ghana, making it super easy for Ghanaians in all spheres of life to pay for goods and services over their mobile phones. Ghana is a mobile money force not only in Africa, but also in the world.

All of these have combined to make Ghana a truly attractive prospect for the biggest bookmakers in the world.

There are now over 70 gambling sites in Ghana, with additional interest growing.

(article courtesy Happy Ghana)

Red Hot Games and HC Terminals Launching New Products at ICE London

Red Hot Games, a new entrant to the sports betting industry is about to stir things up in fixed odds betting market with game changing retail technology in Africa.

To date there have been many debates on the controversial topic “will online gambling in Africa result in the “end” of retail? And in true South African Spirit, says Hosea Malope, Managing Director of Red Hot Games,  “we are bringing online in a techno savy

way to retail. We are looking at the bottlenecks African countries experience and we are launching products to increase revenue at retail venues.”

Red Hot Games has partnered with HC Terminals and Bitville Gaming to bring these

technologies to the retail market.

Going

Come

TCSJOHNHUXLEY is Going for Gold at ICE 2023

ICE London 2023 sees TCSJOHNHUXLEY exhibiting once again at the world’s largest gaming event taking place from 7 – 9 February at the London ExCeL Exhibition Centre.

To mark this event, the company is making an extra special return for customers with the theme of ‘Going for Gold.’ Celebrations kick off with a pretty big ‘golden’ milestone, as 2023 marks the 50th Golden Anniversary since the company was incepted. Being ‘the first name in gaming for 50 years’ is quite a feat, so there will be a few events in and around the show celebrating this.

TCSJOHNHUXLEY will also be launching some new and exciting ‘golden’ products that provide amusement and entertainment for players, whilst delivering benefits that include improved revenue generation, efficiencies, and security. Some of these latest innovations to debut at ICE include:

Golden Sovereign - an innovative and exciting Roulette side bet for Qorex ETGs, that brings fun and entertainment to players as they try to win Golden Sovereigns that can then be

staked during the normal Roulette game with the chance to win 120:1 on any straight up number.

Qorex Bartop – the latest product to be launched in the successful Qorex range. With the same striking looks as the Qorex Terminal, Qorex Bartop provides the perfect compact solution when space is at a premium. Designed to maximise space and meet a variety of gaming requirements, Qorex Bartop can be housed in any new or existing bar counters as well as the option to be wall mounted.

Lumin8 Game Wheel - is an eye-catching digital game wheel, with multi-game functionality and a wide range of options for creating fun and unique games and promotions. With numerous combinations of pre-installed designs to choose from, there is also the option to design and upload custom symbols using the Lumin8 design software.

HiLite Cosmos - is a unique conicalshaped overhead that incorporates highintensity LEDs to show fast winning number results, vibrant and eye-catching animated game information, as well as attract modes. Designed for use above table games and ETG configurations, the shape of this sign allows players to clearly see the stages of the game whilst at a table or ETG and also creates a centrepiece and attraction on the gaming floor, drawing players to the areas of game play.

ICE is going to be a solid gold event this year, with even more new products being debuted for the first time as well as an impressive showcase of the company’s world-class portfolio of products. To see why TCSJOHNHUXLEY is the gold standard when it comes to live gaming solutions, make sure you visit Stand S8-250.

NOVOMATIC Africa Officially Unveils New Headquarters

The NOVOMATIC Africa Group recently hosted an official opening ceremony for their new Corporate HQ in Randjespark, Corporate Park North. The new premises included an upgraded showroom promoting world-class technology designed for the casino and street gaming sector, the latest generation of slot machines and games including the DIAMOND X™ series which was just launched at the recent G2E Show in Las Vegas. NOVOMATIC’s Partners and customers from all over Southern African countries attended the celebration as the team embarked on their new chapter.

NOVOMATIC Africa’s vision is to enhance all services provided to local operators, across all segments of the gaming market. The new facilities provide increased production and business capacity and will support the projected growth of the team and their goal to provide a 360-degree service offering in Africa.

In honor of the special occasion and as a part of NOVOMATIC’s B-BBEE Enterprise Development initiative, NOVOMATIC Africa hosted a lucky draw for its fellow customers, giving away one game kit and two brand-new models of LPM machines!

NOVOMATIC’s slot machines have formed a substantial part of the asset list of any Route Operator licensed in South Africa for more than two decades.

To add to the success of this market NOVOMATIC Africa has received the approval for two new game mixes which will be installed with the FUNMASTER™

2.27 slot machine. The Gaminator® MY CASH Edition 1T supports operators with an unbeatable offer of modern gaming essentials and The MAGIC GAMES™ HD Premium will also be available on the FUNMASTER™

2.27 cabinet and comprises a high-definition selection of internationally proven NOVOMATIC gaming best sellers –

especially adapted for the LPM markets.

Part of the festivities for the evening included a tour of the new Corporate Head office, a presentation of NOVOMATIC product novelties, and a gourmet wine and dine selection, served in an exquisite atmosphere.  Sonya Nikolova said that “The acquisition of the new corporate building is a milestone achievement for the company, and I would like to say a big thank you to everyone who has been a part of the project – the whole team of NOVOMATIC Africa, our partners, the contractors’ teams and the amazing design and construction team who completed the new corporate showroom”.

NOVOMATIC Africa’s new upgraded showroom.

NOVOMATIC Africa Executive Directors and Partners.

Left: Sundri Padaychee (Gold Rush) Right: Verushka Bridgenun.

From Left: Obakeng Chikane (Jackpot City), Fulufelo Madula (Vukani), Sibusiso Maseko (Graceland),Itumeleng Rakgokong (Vukani Gauteng GM), Sonya Nikolova, Muriel Loftie Eaton, Theo Mbadamana (Jackpot City).

From Left to Right : Sonya Nikolova, Terrence Mushwana, Elana Weitz, Deon Valkenborgh, Alexander Merwald and Muriel Loftie Eaton.

NOVOMATC Africa Executive Directors.

Data Analytics and its Lessons for Gaming

by Shabbir Shoaib CA (SA) Manager – Finance and Internal Assurance, GRIPP Advisory

What Is Data Analytics?

Most companies collect loads of data all the time, but in its raw form, the data cannot be considered useful. This is where Data Analytics comes to the fore. Data analytics is the process of analysing raw data to draw out meaningful, actionable insights. These insights then become pivotal to drive smart business decisions.

Consider data analytics as a form of business intelligence, used to solve specific problems and challenges within an organization. Essentially it is about finding patterns in a dataset which may provide indications of what has worked and what should be done next. Data analytics helps to make sense of the past and to predict future trends and behaviours. Rather than basing decisions and strategies on guesswork, companies and organisations can make informed choices based on what the data presents. Armed with the insights drawn from the data, businesses and organizations can develop a much deeper understanding of their target audience, their industry, and their company as a whole—and are consequently equipped to make informed decisions and plan ahead.

An example of this, during World War II, the Allies’ fighter planes would return from battle with bullet holes. The Allies analysed the returning planes to determine the areas of the planes that were frequently hit by enemy fire and sought to strengthen the most commonly damaged parts of the planes to reduce the number of planes being shot down.

A mathematician, Abraham Wald, pointed out that perhaps there was another way to look at this. Perhaps, certain areas of the returning planes that were not covered in bullet holes were the targeted areas of the planes that were shot down.. This insight led to the armour being reinforced on the parts of the planes where there were no bullet holes.

Descriptive analytics

This is the most simple form of data analysis. This form requires patterns to be drawn from the raw data, for instance car sales increased this month compare to prior month?

This is data analytics at it is best, the transformation of raw data to intelligible information. Additionally, the example above proves that there is no black and white when it comes to data, the analysis of the data correlates directly with the objectives of the analyst.

What type of Data can be analysed?

Any type of information can be brought within the purview of data analytic techniques to obtain insight. These techniques can reveal trends and metrics that would otherwise be lost in the mass of information. This information can then be used to optimize processes to increase the overall efficiency of a business or system.

For example, Gaming companies use data analytics to set reward schedules that keep most players active in the game. Content companies use many of the same data analytic techniques to keep the users clicking, watching, or re-organizing content to get another view or another click. This is only possible because of meticulous analysis of thousands of historic datasets to understand what the user or players behavioural patterns represent.

Similarly, manufacturers use analytics to monitor the condition and performance of equipment and predict failures before they happen. The Data used may include maintenance data logs maintained by the technicians or data coming in from different sensors of the machine, including temperature, running time, power level durations, and error messages.

The Importance of Data Analytics

Data analytics is important because it helps businesses optimize their performances. Implementing it into the business model means companies can help reduce costs by identifying more efficient ways of doing

Diagnostic analytics

This type of Analysis focuses on the reason. This would generally involve an analysis of two sets of data and looking for a cause such as rising costs of living versus a decrease in traffic on the casino floor

TYPES OF DATA ANALYTICS

Predictive analytics

This form of analysis focuses on what is likely to happen in the short term. For example if we expect a rise in interest rates, how is that likely to affect the number of players that walk into a casino?

Prescriptive analytics

This form of analysis suggests a course of action based on analysis of other sets of data. For example should we look at expanding marketing based on an increase in interest rates to lure more customers?

business. A company can also use data analytics to make better business decisions and help analyse customer trends and satisfaction, which can lead to new and better products and/or services.

Data Analytics is the only way of predicting with some level of certainty of what the future holds. Any business that does not use its existing data to inform it’s future strategies and decisions, is staring into the eyes of eventual irrelevance.

More and more data is being collected every day; this presents new opportunities to apply data analytics to more parts of business, science and everyday life. If you have data and do not analyse it, then it is a wasted asset.

Data Analytics in Gaming

Gambling is one of the oldest pastimes in human history, with first accounts of the activity dating back to 500 BC. The casino industry, which includes all gambling activities, is also one of the fastest-growing industries.

The success and growth of the industry can be attributed to the fact that casinos always look for new and innovative ways to attract more customers, and keep the existing players hooked to the casino floor. The Gaming industry quickly realized the potential of internet-based casinos to attract a new wave of players on board, especially considering the changes forced onto humanity by the Covid-19 pandemic. Now, with a wealth of data available from on-site and digital casinos, the house can further optimise its games, security, and marketing campaigns with the power of advanced analytics.

With advanced analytics, casinos can analyse thousands of players playing online and on-site, and spot anomalies in their playing patterns, winnings, and general behaviour. This information can then be utilised in multiple ways. From implementing anti-cheat systems to streamlining marketing to game optimisation to cyber security, the benefits are seemingly endless. Just like in the case of Abraham Wald, the answer lies in how we read the data.

With the face of the casino industry changing rapidly, casinos need to look for more innovative ways to turn the odds in their favour. Data analytics can help them do precisely that.

Data has become one of the most abundant and valuable commodities in today’s market. However, while it is often claimed that data is the new oil, it’s important to recognize that data is only valuable when it’s intelligible. If data is the new oil, data analytics is the refinery.

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TCSJOHNHUXLEY Celebrates its Golden Year!

2023 is a significant milestone for TCSJOHNHUXLEY as this year we are delighted to be celebrating our Golden 50th Anniversary since the company was incepted. We think being the first name in gaming for 50 years is a big deal, so we have designed a special edition 50th Anniversary logo to commemorate this key event.

There will also be celebrations throughout the year starting with ICE London as our stand will be ‘Going for Gold.’ We will be presenting our extensive product range as well as a brand-new exciting ‘golden’ product, which will be debuted at the exhibition.

TCSJOHNHUXLEY is family owned and operated company that has a long history starting in 1973 when worldwide gaming supplier John Huxley Casino Equipment Ltd was founded, manufacturing hand-crafted Gaming

Tables, Wheels, and Accessories.

Shaping the industry alongside John Huxley was Bertil Knutsson, who developed the revolutionary Chipper Champ, the world’s first automatic chip sorting machine. Many may remember the landmark launch of the Chipper Champ at the Palm Beach Casino, London back in 1979 and the unquestionable impact the machine went on to have, changing the way American Roulette tables were operated for ever.

Following this in 1990, Bertil Knutsson

created Technical Casino Services and continues to develop the now world-famous Chipper Champ. Simultaneously, John Huxley launched the revolutionary Mark IV Roulette Wheel, which provided a new benchmark for the industry.

These two gaming giants merged in 2003 creating the world’s most comprehensive supplier of live gaming products and services, TCSJOHNHUXLEY.

TCSJOHNHUXLEY has been the premier manufacturer and supplier of live gaming products and solutions for half a century. From tables to roulette wheels, chipping machines and table displays to electronic gaming – our world-famous products form the foundation of every casino.

Working in partnership with our customers worldwide for five decades has allowed us to continually lead the way in live gaming solutions, developing products which exceed expectations and solve challenges for operators across the globe.

We are incredibly proud to be celebrating this key milestone and our company’s heritage and want to thank all our employees, customers and partners who have supported us along the way. Here’s to many more years of success and growth!

The celebrations will also be continuing over on our social media channels. We would love to hear about any old memories or photos you may have with us. From photographs of John Huxley Casino Equipment and Technical Casino Services to shots of past and present employees, the products which started it all and of course the trade shows and many key events. Let’s share the history of how TCSJOHNHUXLEY became pioneers of the gaming industry.

So, stay tuned for our latest posts and join the conversation with the hashtag #TCSJH50GoldenYears

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Nigerian Gambling Regulators Look to Resolve Territorial Dispute

As Nigerian Regulators look forward to a Supreme Court ruling later this year that will resolve jurisdictional disputes between the Federal Government and State Regulatory authorities, the ruling is expected to add impetus to the the rapid growth of the Nigerian gaming industry that will see an unprecedented influx of investors, especially among sportsbetting, lottery and casino game providers.

The overlap in the regulatory function between the Federal and State levels, where Nigeria’s patchwork of State regulators among its 36 states, is a major challenge facing the industry in Nigeria.

Most notably, the ongoing dispute between LSLB (Lagos State Lotteries Board) and NLRC (National Lottery Regulatory Commission) over who has the authority to issue and regulate gaming licenses has highlighted the need for clarity. An overhaul of the regulatory environment is required to enhance oversight and improve inconsistency in enforcement of license generations and payment of levies, development and revenue generation. At the state level, the necessary regulatory framework will need to be set up to properly regulate and govern the gaming industry for effective transparency of betting operations. Land-based and remote gambling are regulated at both the national and state levels. The NLRC regulates gambling at the national level. While at the state level, some states are regulated by a specific gaming board, authority or commission (eg, in Lagos it is the Lagos State Lotteries Board; in Anambra it is the Anambra State Gaming Board), while in less regulated states, gambling is overseen by the state’s internal revenue board.

Speaking at a recent gaming event, Olajide Boladuro, Director-General of Oyo State Gaming and Lottery Board said that he foresees an increase in interest from gaming investors and operators as the lingering tussle between the federal and state governments will be laid to rest.

“I am positive that the states’ gaming regulators will come up with a robust framework to unify and solidify regulations. I also look forward to the Supreme Court decision this year on who has the constitutional mandate to regulate and licence gaming businesses in Nigeria,” he is quoted as saying.

Against the backdrop of the popularity and size of the gaming market in Nigeria, any outcome from the courts that will remove doubt around new

operators looking to invest in Nigeria, will prove to be a positive one. The country, like so many African nations, remains as sport obsessed as ever, with huge matches and fixtures continuing to dominate the social calendar within the country. In addition, the popularity of sports betting the world over has forced its way into Nigerian culture too, with a 2020 survey ascertaining that an estimated 60 million Nigerians actively place bets on sporting events every year. With a population of over 200 million people, Nigeria has long been a soccer-obsessed nation and the advent of sports betting in the country is developing exponentially.

With Nigeria becoming an African sport betting superpower, here is a rundown of the rise of sports betting in Nigeria:

Nigerian Sports Gambling Legalisation

Compared to many other African countries, Nigeria has often been seen as a trailblazer in the sports betting industry and the introduction of government imposed legislation has been integral to the success of the sector. Legal gambling activities in Nigeria are the lottery, casino betting and sports betting – all of which is monitored by the Nigerian National Lottery Regulatory Commission.

Inevitably, legitimising sports betting within a country doesn’t mean all gamblers are able to avoid unlicensed operations in Nigeria but having a governing body working in the interests of both the bookmaker and the gambler has revolutionised the way in which sports gambling has been received in the country.

Market Variety

In comparison to some other countries across the world, there is not a huge amount of professional sporting competition within Nigeria but that does not hold hamper the variety of sports betting markets available to punters with Nigerian sportsbooks.

Like many neighbouring African nations, football is the number one sport, with both domestic and international leagues and fixtures

dominating the betting calendar, for all levels of punter. That said, plenty of other sports have jostled for traction with punters in Nigeria and being able to bet on sport has had a direct impact on the social awareness of sports such as tennis and basketball in Nigeria.

Consequently, the sports betting variety within the marketplace in Nigeria has boomed and here are the key sports on offer with most sportsbooks:

Football

The Nigerian Professional Football League (NPFL) is an emerging league within Africa and whilst the financial constraints of the league continue to inhibit the international impact of the competition, there are plenty of matches for punters to get stuck into.

Having not qualified for the 2022 FIFA World Cup in Qatar, all eyes will once again be on the African Cup of Nations in 2024 for Nigeria and the public pressure on the Nigerian national team remains as profligate as ever within the country.

Outside of Nigeria, key worldwide competitions such as the English Premier League and the Spanish Serie A dominate the sporting markets available to punters in Nigeria, both within in-play and ante-post betting markets.

Tennis

Whilst not a sport that is often synonymous with Nigeria in any way, tennis betting within the Nigerian sportsbook fraternity has developed hugely within the online sports betting sphere. From the huge international Grand Slam events and competitions on the ATP and WTA Tour to the ITF Challenger and Junior circuits, punters in Nigeria have plenty of betting markets they can access within the tennis sphere.

Continued on Page 24

Olajide Boladuro, DirectorGeneral of Oyo State Gaming and Lottery Board

grippadvisory www.grippadvisory.co.za

Kiron set to Reveal Range of New Products at ICE London 2023

Kiron Interactive is set to showcase its highly anticipated 2023 line-up of innovative new products at ICE London next month.

Ready to exhibit its market-leading portfolio at stand S2-110, the supplier of virtual sports and numbers games is on track to build on its impressive momentum from 2022, which saw significant commercial success with the addition of quality content and a range of fresh products. The launch of instant-win games, iGoal and Up ‘n Down which were previewed at the flagship event last year and have since gained enormous popularity amongst players, has been further expanded upon and features the same high-frequency, on-demand, 24/7 game play which offers a wide array of bet markets and captivating visuals.

Kiron’s latest virtual sports titles, Cricket: Final Over and Super Over are also now available and are

designed to be the definitive choice for the sport’s legions of fans. Both action-packed games are a recreation of the sports’ famous nail-biting final plays where competing sides each have an over to outscore the other to win the match.Show visitors will also be able to learn more about the upcoming additions to the provider’s premier library, with Champions League set to follow in the footsteps of its World Cup-themed Tournaments product. The new title, based on the biggest club football competition in the world, will adopt the same high-frequency format, recreating the thrills of the group and knock-out stages. The action is delivered using cutting-edge animation and market-leading betting algorithms and is enhanced by a captivating

Nigerian Gambling Regulators Look to Resolve Territorial Dispute

Continued from Page 22

Basketball

In a similar vein, basketball has developed into a key sporting offering for Nigerian sportsbooks, in a relatively short space of time. Nigerian basketball is slowly taking hold domestically, with a couple of emerging betting markets but it is once again international betting offerings that appeal to punters in the country. The NBA and WNBA in America always attract plenty of punters, whilst European and Australian basketball leagues also provide punters with an opportunity to bet on

basketball in Nigeria.

Live Streaming and Live Betting in Nigeria

Nigeria’s relative infancy within the sports betting industry is perhaps shown by the lack of live streaming opportunities available across most Nigerian sportsbooks. Inevitably, in such a fastgrowing marketplace, live streaming will come to Nigeria in due course but as it currently stands, many sportsbooks have been slow on the uptake.

Experts have anticipated that live streaming will soon be available across the board in Nigeria,

user interface (UI) with quick betting options, live commentary and instantly viewable winnings. Alongside the introduction of new products, Kiron has made several enhancement to its incredibly popular flagship football title, Goal, which will see new graphicenhancements making the overall experience more realistic and immersive for players. Steven Spartinos, co-CEO of Kiron, said:

“We are excited to be heading back to ICE London once again, an event which certainly brings the entire industry together. It’s great to start 2023 by seeing all our clients face-to-face and being able to showcase to the wider industry our latest product launches and upgrades. “After an incredibly successful previous twelve-months, this is set to be a big year for Kiron as we celebrate our 10-year milestone in Italy and look for further growth across regulated markets. You can expect a number of key product launches and partnerships to be announced in the coming months as we grow our position as a trusted partner to leading operators around the globe.”

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following suit with the live betting revolution in the country. Very quickly, live betting has become the norm in Nigeria, with more sportsbooks than ever now offering live betting options to their punters, across a range of sports.

Being able to access in-play betting odds, opens up a whole world of possibility to bettors and it has been embraced wholeheartedly by Nigerian punters, regardless of their betting aspirations.

The popularity of sport in Nigeria and particularly sports betting in the country has never been so accessible or so sought after and with almost 1 in 4 Nigerians currently active on sports betting websites in the country, the growth of sports betting in Nigeria is showing no sign of slowing.

IAGR Calls for Speakers for Upcoming Botswana Conference

The International Association of Gaming Regulators is looking for speakers to share their ideas, work, research and expertise at the eagerly anticipated annual conference in Botswana. Speaker submissions are open until 28 February 2023.

IAGR2023: Bringing Ideas Together will be held in Gaborone, Botswana, from 16 to 19 October 2023. The conference will be a live, in-person event, with international gambling regulatory stakeholders, government officials and speakers coming together from across the globe.

Hosted by the Botswana Gambling Authority, the conference comes hot on the heels of IAGR’s hugely successful ‘back in person’ conference in Melbourne last year.

“Melbourne saw the most diverse range of speakers and topics at an IAGR conference yet, with over 250 delegates listening, debating and learning from each other. We want to deliver the same and

more for IAGR2023 in Botswana,” said IAGR President Dr Jason Lane.

“Global trends of progress and struggle have dominated 2022 - this is as true for the regulated businesses in our sector as it is for the consumers we aim to protect.

“IAGR2023 will look through the prism of our full range of interests to see how they can help point us to a more front-foot regulatory future,” said Dr Lane. Mr. Emolemo Peter Kesitilwe, CEO (Acting) from Botswana Gambling Authority said, “My colleagues and I are honoured IAGR has chosen Botswana to host this year’s conference. We look forward to welcoming regulatory peers to our beautiful country.

“The conference creates a formidable forum to share regulatory best practices, identify future challenges and opportunities and discuss the latest research and trends. It’s an ideal opportunity to build on our combined efforts to ensure effective gambling regulation worldwide.”

• Potential speakers can register their submissions here

• Download the Call for Speakers brochure here

• Find out more about the conference here

IAGR consists of representatives from gaming regulatory organizations throughout the world. IAGR’s mission is to advance the effectiveness and efficiency of gaming regulation.

Liberia Builds US$47m Mall with Casino

Liberia’s capital city of Monrovia will have a new casino opertation as part of a mixed used shoppingmall. Vice President Chief Jewel Howard Taylor, leading an array of government officials, dignitaries, international guests, business and diaspora communities, investors and members of the Diplomatic Corps broke ground on the US$47m project late last year for a multi-million-dollar investment.

Lead facilitator, the West African Development Company (WADCO) under the supervision of Loita Capital Partners International and Era Trade Corporation, said construction works for the US$47.4 million mall project commenced immediately after the groundbreaking ceremony.

Vice President Taylor stressed a need to make Liberia a world-class reputable avenue for investment and praised Loita Capital Partners and ERA Corporation for what she describes as a laudable initiative.

She encouraged Liberians, especially women, to venture into entrepreneurship to improve their economic well-being, noting that when women are empowered economically, peace is guaranteed at the home front.

Also Speaking, the Vice President of ERA Trade Corporation, Elie Abou Jaoude, said the

mall initiative was also driven by a need to improve sustainable quality enterprise by the corporation while contributing to national development. He commended Loita Capital Partners and the Government of Liberia for their support toward the project saying, “Today’s event marks an important landmark in the history of ERA family, our partners and the good people of Liberia.”

Mr. Jaoude revealed how the organization has transformed over decades from a small group to an internationally-recognized humanitarian organization, impacting so many lives.

The Monrovia Mall is expected to be finished within eighteen months.

It will sit on a total land area of 18,500 square meters; 10,600 m to be developed under phase 1, with apartments and a conference/casino/hotel development under a second phase.

Twain Sport Debuts in Africa with Betway Agreement

Twain Sport, the newly launched live sport vertical from the Hybrid Sports League and BetGames, is set to make its landmark debut in Africa thanks to a new partnership with Super Group-owned Betway.

The revolutionary hybrid sport product will be available to Betway’s significant customer base in the leading South African market as well as across the continent where the major brand operates.

The launch is set to bridge the gap in demand for increased live sport with high-frequency entertainment, which is in strong demand from the next-gen player, with Twain Sport already proving hugely popular.

Partner company BetGames has long enjoyed an impressive foothold across regulated African markets, with the SBC Award-winning studio’s instrumental heritage providing a crucial platform for Twain Sport’s fast-growing popularity.

Twain’s Sport’s launch offering, T-Basket, is the first that will hit the market, delivering head-to-head basketball tournaments every hour and a match every three minutes, totalling 6300 monthly.

African bettors will have a wealth of betting

markets available to them to enhance the experience, via an intuitive mobile-first designed UI, with the initial launch expected to attract multiple audience demographics.

T-Basket features professional athletes competing head-to-head to score the most points in 60 seconds. With eight players in a tournament and a new game every three minutes, a full tournament experience is broadcast in just one hour with 14 tournaments and many hours of action every day.

Commenting on the deal, BetGames’ VP Sales, Africa, James Everett said: “Africa as a whole is a hotbed for sports betting and the Twain Sport proposition is perfectly suited to match the rapidlygrowing demand for contemporary entertainment in the space.

“We expect T-basket and then T-kick to make a real impact with Betway. As one of Africa’s most trusted names in betting we couldn’t have

hoped for a higher profile partner to get started with – the opportunity this represents cannot be understated.”

Mark Rowles Head of Marketing at Betway, added: “We’re excited to launch the Twain Sport offering across our African markets and look forward to seeing the traction of this innovative new feature across our existing offering”

Following the success of T-basket, the exciting supplier brand will compound its impact with a further new sport in Q1 2023 when T-kick makes its debut in the famously football-mad continent and all other markets where it is currently live.

Twain Sport delivers a similar sporting schedule to Esports and Virtual Sports and offers best-in-class integrity measures using Sportradar’s Fraud Detection System. This sits alongside stringent anti-match fixing protocols, providing operator partners with the world’s very best protection.

SIS extends Africa Footprint with Jolibet Deal for Racing Content

Operator strengthens online offering with SIS’ 24/7 live betting offering

SIS (Sports Information Services), the leading provider of 24/7 live betting content, has secured an agreement with African operator Jolibet to deliver online its industry-leading horse and greyhound racing content.

Jolibet is now live with SIS’ premium live horse racing events from the UK and Ireland, as well as international meetings from Canada, Dubai, Germany, Hungary, Latin America, Mauritius, Mexico, Saudi Arabia, Spain, and United States. In addition, the operator has launched UK, Irish and Mexican greyhound racing.

This latest commercial deal for SIS signals the growing demand from operators across Africa

for its 24/7 live betting offering. Jolibet, which is accessible across multiple African and other international countries, will benefit from frequent betting opportunities that drives engagement and incremental revenues.

Jill Sone, Managing Director at Jolibet, said: “As we look to enhance our online offering and provide customers with a wide range of premium content to choose from, partnering with established suppliers such as SIS is crucial.

“With the company’s high quality 24/7 live betting services, we are in a commanding position to offer truly engaging content that our customers will greatly appreciate. This is an exciting period of

growth for Jolibet and we value the support that the SIS team is providing us with.”

Joe Andrews, Head of Sales for Africa at SIS, said: “Partnering with Jolibet is another important step forward in our efforts to expand across Africa with our premium range of live betting content and services. It once again illustrates the ability of SIS to deliver cutting-edge and revenue-driving content to operators within this fast-growing continent.

“We are excited to be working alongside Jolibet to provide them with high quality live racing content, which we’re confident will be highly engaging for their customers.”

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Ghana’s NLA Hosts African Lottery Association Seminar in December

Ghana’s National Lottery Authority (NLA) has for the first time since its establishment, won the bid to host the Seminar on Responsible Gaming by the African Lottery Association (ALA) in December.

The event, which brings together heads of lottery bodies to deliberate on issues confronting the industry to promote best practices, coincides with NLA’s 60th Anniversary Celebration.

The Director-General of the NLA, Mr. Samuel Awuku made the disclosure after an official trip from Morocco where the Authority was the only Anglophone country among the Association of African Lottery (ALA) bodies to participate in the Finale of the African Grand Prix of horse racing.

The African Grand Prix is an annual event that celebrates and highlights the importance of horse racing in sports lottery on the African Continent. Morocco hosted the 10th edition of the African Grand Prix, the first time the event has moved out to Africa since France started hosting in 2012.

This year’s Grand Prix was organized by the Societe Royale d’ Encouragement du Cheval, SOREC (Royal Society for the Encouragement of Horses) in conjunction with ALA. Managing Director of SOREC, Mr. Omar Skalli who underscored the success of the event believes

hosting the event in Morocco “makes it possible to participate in the international influence of the African horse racing sector”.

President of ALA and Director-General of the Loterie Nationale de Cote d’Ivoire LONACI, Mr. Dramane Coulibaly, on his part says the event will promote attractive and responsible games on the continent while fostering solidarity and cooperation among member countries.

Prior to the Grand Prix, a Seminar was held under the theme “Digitalization in Africa and the lottery sector in a ‘post-COVID era’. Presentations covered Digital Lottery, Cyber Security, Reforms within the African Lottery Authority, Looking into the future with e-Commerce amongst others.

The Director-General of NLA, Mr. Samuel Awuku stated that the Authority is seeking to collaborate with its African counterparts in areas of mutual interest, to shore up its revenue base.

“The NLA team took the opportunity to engage stakeholders from the Morocco Lottery Industry and other lottery heads present at the Seminar on possible areas of collaboration, particularly how

NLA can export the 5-90 Game to other countries, for us to increase our revenue base”.

Mr. Samuel Awuku also emphasized the need for the Authority to explore sports lottery to complement its 5-90 Game. He is therefore in talks with the Director General of SOREC, Mr. Driss Belghazi as well as the Secretary General for ALA and CEO of La Marocaine des Jeux et des Sports, (MDJS) Mr. Younes El Mechrafi, who has great expertise in this area to assist NLA.

Mr. Awuku also disclosed that while NLA is looking forward to these discussions as well as hosting the ALA Seminar in December, the Authority would begin the process to improve its certification from Level 1 to Level 3 by the end of the year.

As a follow up to the discussions in Morocco, Madame Habsou Ali and Madame Aminata Sylla, Lottery CEOs of Niger and Guinea Conakry respectively, would in the coming weeks pay a working visit to NLA, to acquaint themselves with the Authority’s operations and have further discussions on how the Authority can help them operate the 5-90 Game both manually and digitally.

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LIST OF S.A. GAMING LEGISLATORS & ASSOCIATIONS

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Botswana Gambling Authority www.gamblingauthority.co.bw

Ghana Gaming Commission www.gamingcommissiongh.com

GRAF Gaming Regulators Africa Forum www.gamingregulatorsafricaforum.com

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