2010
2015
Ruddy Chen
PORTFOLIO
education National Cheng Kung University, Department of Industrial Design Master Degree for Kansei Engineering Design Catholic Fu Jen University, Department of Italian Language Bachelor Degree
experience JUT Construction Inc. MOT Development, MOT/CASA Interior Stylist National Cheng Kung University, Division of Student Afairs Graphic Designer L’OREAL Taiwan, Professional Product Division, L’OREAL Professionnel Graphic Designer L’OREAL Taiwan, Luxury Product Division, Kiehl’s Marketing Executive Microsoft Taiwan Intern for MSSEED AIESEC of Fu Jen Committee Vice President of Service and Learning
international activities 2015 Cycling City Project by 2012 Design Workshop with National Nanyang Technological University in Singapore
Ruddy Chen
2011 Design EXPO in Taipei / Product Design Exhibition 2007 International AIESEC Conference Metting in Hong Kong
Female / Leo / A Type / Coffeeaholic Prefer taking bus than taking metro Prefer nightlight more than daylight Prefer eating pasta than pizza Prefer cheese cake than chocolate cake Prefer Radiohead than Greendays Prefer wearing pants than skirt Prefer sad story than happy ending Prefer swimming more than running because i can stay in water when tears dropping Design and Music are the most wonderful things in the world.
skill Illustrator / Photoshop / AutoCAD / Rhino / VRay for Rhino YAMAHA Piano Examination L9~L6
award Yacht Design Competition / YDC Award / Superior IF Award / Product Design / Pendoll
content
INVITATION CARD / POSTERS
01/02/03
LOGO / NAME CARD / PACKAGE
04/05/06
CATALOGUE / MANUAL
07/08/09
DM / VOUCHER / COUPON
BOOKS / UI IMAGE
10/11/12/13
14/15
01
Wedding Invitation CARD
Sharon & Andy are a lovely couple, they met each other at Singapore. Sharon loves baby blue, she thinks this color symboled pure love and loyalty. We discuss to use baby blue as main color on invitation card, bridesmald’s dress, and wedding site decoration to show the consistency of whole wedding and their faithful for love and merriage, and also family and friends.
02
Piano rectial invitation card I met Lin Lin while i was traveling in New York, she went there for the entrance examination of music school. This is her last piano rectial for the graduation. Lin Lin is a sweet girl with temperament, simple and pure is a main concept of this design, with her photos you can tell how she loves piano and music.
03
Fei huang brand promotion card
Fei Huang is a brand providing professional bustier, The company located in Taiwan for a long time and now they are expending a branch in United States. Bustier is a functional products but very intimate to woman, so using harmony tone with sophisticated lines brings out eased and fashionable style.
04
new startup name card
Go In Side is a new startup focusing on VR and AR technology and applying in inner space such as interior, gallery, musuem and exhibition. Cross line through the card presents 2D into 3D which take concerted action with the company’s purpose.
05
skin care product logo
Neo Fresh is a skin care brand appeals natural without chemical ingredients, using mostly herbs extract ingredients to provide moisturizing function. The whole design concept presents fresh, pure, herbal and simple, Mask is a first come up product, will launch series products afterward.
INGREDIENTS /
Neo Fresh
Neo Fresh
S p e c i a l f o r m e n
S p e c i a l f o r m e n
50ML
Vitamin Oil Control Moisturizing Mask
99-705938-00 Made in Taiwan neofresh.skincare@gmail.com
50ml
1.69FL. OZ .
WATER, CUCUMIS SATIVUS (CUCUMBER) FRUIT EXTRACT, NIACINAMIDE, DIMETHICONE, PROPYLENEGLYCOL, BUTYLENE GLYCOL, SODIUM POLYACRYLATE, PHENOXYETHANOL, ENANTIA CHLORANTHA BARK EXTRACT, SODIUM HYALURONATE, CHLORPHENESIN, ALLANTOIN, ETHYLHEXYL PALMITATE, SCUTELLARIA BAICALENSIS ROOT EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, CENTELLA ASIATICA EXTRACT, OLEANOLIC ACID, CHAMOMILLA RECUTITA (MATRICARIA) FLOWER, ETROLATUM, O-CYMEN-5-OL, GLYCYRRHIZA GLABRA (LICORICE) ROOT EXTRACT, TOCOPHERYL ACETATE, POLYETHYLENE PIGMENT, POLYGONUM CUSPIDATUM ROOT EXTRACT, SALIX ALBA (WILLOW) BARK EXTRACT, ROSMARINUS OFFICINALIS (ROSEMARY) LEAF EXTRACT, GLYCOLIC ACID, IODOPROPYNYL BUTYLCARBAMATE PGLYCINE SOJA (SOYBEAN) SEED EXTRACT, REHMANNIA CHINENSIS ROOT EXTRACT, HOUTTUYNIA CORDATA EXTRACT, LACTOBACILLUS/PEAR JUICE FERMENT FILTRATE, MELIA AZADIRACHTA LEAF EXTRACT, PHELLODENDRON AMURENSE BARK EXTRACT, FRAGRANCE
06
bakery store logo and package
HAN JEE is a Taiwanese food company focusing on Taiwanese local sweet potatos, this is an old company running for over 30 years and now younger generation has new vision and thoughts to renew the company. They develop new techniques that using original material with western baking skills on cakes and bread. New HAN JEE is full of energy and creation which conveys a new spirit and image to their customers and the market.
07
NCKU catalogue
08 tecniart manual
09 Technical manual
10
Salon Discount Voucher
11
mythic oil poster and points card
12
Steam Pod Coupon
13
DYE HAIR SERVICE MENU
14 RECIPE FOR SPICES AND SHOPS
This recipe is one of the projects of COMPOBAG in Taiwan, They introduce many local foods and shops near Dadaocheng Area which is famous of it history and tradition, This area has many shops that provides various of ingredients and food from different countries. The book chooses five spices this time and invites five cooks to show their private home cuisine with recipes.
15 UI IMAGE FOR APP AND WALLPAPER
2010
2015
to be continue....
Ruddy Chen
PORTFOLIO