A U G U S T
“Researchers found that all face images
Possible Themes caused brain activity, but adult images BBQs lit up the back of the brain while baby pictures lit up an area in the front of the Beach, Pools brain associated with emotions.” Swimming Golf -University of Oxford, Frisbee Department of Psychiatry Sky Diving Root Beer Float Day (6th) Purple Heart Military Dad Jokes Ice Cream Tooth Fairy S’mores, Campfire, Tent Puppies, kittens, babies
COLOR
People make subconscious judgement about an ad or product within 90 seconds of initially viewing, and up to 90% of that judgement is based on color alone. Brand and logo colors create your color identity. Using those colors increases brand recognition. Color increases recognition by 80%. Color increases memory. What are your primary colors? What are your secondary colors?
