2022 Marketing Playbook - Connection Publishing

Page 31

Make Your Brand

STICKY!

• Consistency crea tes stickiness • Speak to your au dience clearly but uniquely • Spend time on yo ur marketing so people look forwar d to hearing your message • Stand out from your competition • Use emotional cu es that appeal to yo ur best customer • Make sure to de liver once a new customer does busi ness with you, so you can keep them . • Do not be afraid to fail, learn from w hat works and what do esn’t work

31 - CONNECTIONPUBLISHING


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