MORTGAGE MONOPOLY
HOW DUNCAN WILSON IS TRANSFORMING LOCAL LENDING
HOW DUNCAN WILSON IS TRANSFORMING LOCAL LENDING
Mark Bendo’s dedication to his work is nothing short of extraordinary. As the owner of Concrete Finishes Inc. (CFI), his path to success began with a single, defining moment. While managing an engineering department in the automotive sector, he observed a contracted company refinish a floor. This experience sparked his interest in the field, leading him to establish Concrete Finishes Inc.
With more than 25 years in the epoxy industry, Mark has made a significant impact across a wide range of projects— from greenhouses to airport hangars and tool and die shops. Over the last quarter-century, his company has installed over ten million square feet of epoxy flooring in residential, commercial, and industrial settings.
Equipped with state-of-the-art machinery that can grind concrete floors at a rate of over 10,000 square feet per hour, CFI guarantees efficient project completion, no matter the size.
CFI approaches each project with meticulous attention to detail, carefully assessing the environment where the epoxy floor will be installed to recommend the ideal system. "We look at the environment where the epoxy floor is to be installed and recommend the proper system to suit the client's needs," says Mark. From breweries to fish processing plants—where safety is a critical concern due to slippery surfaces— CFI takes due diligence seriously, adding grit as needed to ensure non-slip flooring.
But CFI’s expertise doesn’t end with functionality; they also excel in aesthetics. "We can do any color under the rainbow,"
Mark explains, noting that their products can be as beautiful as they are functional.
One of their specialized applications includes glow-in-the-dark flooring, which not only adds a unique visual element but also serves a practical purpose. In the event of a power outage, these floors can enhance safety by using bright, glowing lines to lead people directly to the exit.
In addition to their extensive industrial work, CFI also brings their expertise to residential projects, including garage floors, driveways, porches, basements, and pool decks as well as pickleball courts. Mark’s unwavering commitment to excellence and customer satisfaction, along with the company’s lifetime workmanship warranty, has solidified Concrete Finishes Inc.’s reputation as a leading provider of concrete finishing solutions in Windsor Essex County.
PAUL ST-PIERRE Publisher
BREANNE MCGINTY.. Managing Editor, Director of Sales
GREG EDWARDS Graphic Designer
SABINE MAIN........................................ Creative Director
MARNIE ROBILLARD Art Director
MEL MONCZAK ........................Senior Account Manager
CONTRIBUTORS
JESSE ZITER Writer
LAYAN BARAKAT .................................................. Writer
DEVAN MIGHTON Writer
MONA ELKADRI ......................................... Stylist/Writer
TREVOR BOOTH ......................................... Photographer
ANTHONY SHEARDOWN Photographer
SYX LANGEMANN ...................................... Photographer
ANNA STANLEY Copy Editor
MACKENZIE COJOCAR ....................Publication Assistant
26 PORTRAIT
Duncan Wilson deliver’s Windsor’s first mortgage trifecta
32
DRIVE HEALTH
Local Couple takes the plunge - and transforms their mind, body and souls together
AROUND TOWN
10 Unique news from around Windsor & Essex County
THE DRIVE CELEBRATE’S 25 YEARS
14 This year marks a silver anniversary! Read how The DRIVE has evolved over the years
COMMUNITY DRIVE
18 Hospice Windsor- Essex launches G.E.N.I.E Initiative
DRIVE RECIPE
22 Oh so Mona treats us with a Berry Smoothie Bowl
DRIVE BUSINESS
36 Three local companies give us insight into how they keep their employees, happy & healthy
COMMUNITY DRIVE
40 A message in the sand, found almost 3 decades later
DRIVE MIND
42 The perfect strategy to fall in love all over again
VOICES OF WINDSOR
46 Corporal4Life, a veteran owned apparel company
*NEW* DRIVE EVENTS CALENDAR
50 Check out local events here each issue – or on our website thedrivemagazine.com
A new year often means new beginnings, new opportunities and new milestones. For The Drive Magazine, it means we're celebrating 25 incredible years of telling the stories that matter most to Windsor-Essex, and we couldn't have done it without you!
This year, we're bringing you more of what you love. Our tumbler issues are a fresh twist, offering dual covers highlighting The Drive alongside our W.E Publications: W.E Women, W.E Food & Drink, W.E Home & Lifestyle, and W.E Kids. This innovative format doubles your connection with diverse audiences while showcasing the stories of our region.
We're also thrilled to announce expanded distribution, meaning we get to spread the impact of our local stories into more homes and businesses. Psst...we're talking to you, small business owners. Our brand-new social media packages are here to help you shine online. Whether it's growing your reach or creating meaningful connections, we've got you covered. Reach out to our team to find out more!
This anniversary isn't just about looking back—it's about looking forward. We're planning exciting new ways to support local like never before.
Consider this your teaser: big things are coming!
Thank you,
Paul St. Pierre Publisher
On January 16th, 2025, local members of the Ontario Provincial Police, Lakeshore Fire Department, Make-A-Wish Foundation, and Dekson Thibert’s friends and family gathered to tell Dekson he was receiving a heartwarming surprise: an unforgettable weeklong trip to Disney World! Dekson, who lives with epilepsy, was diagnosed with West Syndrome at just 19 months old. For the past 7 years, Dekson continued to endure seizures while trialing through multiple medications, countless testing, hospital stays, and eventually underwent an invasive brain surgery this past summer; courageously facing every challenge with the spirit of a true gentle warrior.
This well-deserved trip will be a once-in-a-lifetime experience for Dekson and his family, bringing joy and cherished memories after years of resilience and strength.
Welcome to our custom content page meant to highlight unique news from the Windsor-Essex region
Bill’s Auto and Tire Plaza is celebrating 40 years of service to the Windsor community. Founded by Bill Slavik in 1985 as Bill’s Automotive Service, the business started in a single bay on St. Luke Rd. As the company grew, it moved to a larger location at 2850 Jefferson Blvd in 1989, eventually adding a second building with 14 service bays and 3 truck bays by 1992. In 2009, the addition of BK Wheel & Tire expanded the business’s reach into tire sales and sustainable recycling, later merging into the current Bill’s Auto and Tire Plaza. After Bill’s retirement in 2017, his son Kevin took over, continuing the family legacy. Under his leadership, the business has embraced modern technology and services, including Ontario DriveON-certified inspections for all vehicle types. Throughout the years, Bill’s Auto and Tire Plaza has remained committed to providing reliable, trustworthy service. Visit them to experience community dedication that’s been shaping Windsor for four decades!
Osteria Aventino has opened its doors in the heart of Little Italy, bringing Italy’s rich culinary traditions to Windsor. Specializing in traditional Napoletana pizzas baked in a wood-burning oven, pastas, and regional dishes, it offers an authentic taste of Italy in every bite.
With a focus on "social food," Osteria Aventino creates a cozy, welcoming atmosphere where friends and family can gather, share meals, and make memories. Each dish is crafted with the finest ingredients, honouring Italy’s timeless culinary heritage and fostering a sense of community.
Whether for a casual dinner or a special celebration, Osteria Aventino invites you to experience the charm and flavours of Italy at 555 Erie St., E!
Features smart technology,
Walking distance to school, park & trails, grocery stores, shopping centers, medical
Close to Highway 401, Talbot Trail School, Future Mega Hospital, NextStar Battery Plant, Windsor Airport, Costco and Landmark Cinemas
By Devan Mighton
year marks THE DRIVE silver anniversary! Over a quarter century, THE DRIVE has stood as the voice of Windsor and Essex County, putting a mirror to our region and culture through stories from the heart and eye-grabbing imagery.
Conceived by Kevin Kavanaugh in 1999, THE DRIVE has evolved over the years. The late Dave Hunter and Mark Long entered the fray in 2001, helping to further shape a magazine that reflected their commu nity, telling stories of wonderful people, of small businesses striving, local athletes doing amazing things, and showcasing Windsor-Essex’s arts and culture. The magazine was acquired by Paul St. Pierre and the Landscape Effects Group of Compa nies in 2017, which only served to amplify the magazine's voice and help cement it as a touchstone in the local zeitgeist.
When I came onboard in January 2020, I was a mere beat writer for a local paper, a transplant from Grey County, who did not
much of Windsor-Essex. Over the years, I've grown to love and appreciate what this region has to offer. Part of my immer sion in local culture came thanks to . With my first stories, then editor Sabine Main asked me to reach into my heart and pull out the two most important stories I could think of at that moment. To this day, my story on my late friend Jennifer Horvath, her battle with ovarian cancer, and the bond that it strengthened between her and her mother is still my favourite story— and thanks to , I could tell it.
To me, what makes THE DRIVE is what’s at its heart—community. is all of us, reflected on paper. It's our story, it's our faces on the pages. These stories are homegrown, they are our lives that we are telling, these are our hearts that are bleeding on the paper. This is our story about what drives us, as people and as a community, and that's what makes it special. This was Dave Hunter's vision.
Here are some of our stories...
KEVIN
Kevin founded THE DRIVE in late 1999 with the intention of producing "an artistically driven, black and white, entertainment/lifestyle magazine." The focus was to keep the stories outside of the box, keeping it local with tales from across Windsor and the surrounding area.
"The name was derived from a number of influences, but the main one refers to the Windsor-specific nuance that we seem to like to simplify names of things in the city," explains Kevin. "Devonshire Mall is simply called "The Mall" and the strip spanning the city from east to west, which is adorned by prestigious, world-class residential properties, Riverside Drive, is known as THE DRIVE . Hence, we felt this was an appropriate name for the publication which aimed at offering the city an esteemed perspective on what our community had to offer."
"Simply put, we had THE DRIVE to offer Windsor a unique, cultured, artistic perspective, featuring the places, people, businesses, and outright gems that call this city home," he states. "Well, it worked!"
and feature story layouts," says Kevin, who stayed with the magazine until 2012. "The combination just made sense and worked seamlessly moving forward."
When pressed for a favourite story, he says that our long-standing coverage of the saga of Danielle Campo is at the top of his list and "dear to his heart," stating that she is "such an incredible person from our community."
Steve describes Dave as a helpful, motivated, and community-minded man. “It was just a great time every time I worked with Dave,” he says. “He got to trust me to the point where he just said, ‘This is what I'm looking for, here is the contact information for the people. Get a hold of them and make it happen.’”
He says that his favourite assignment was shooting Mike Holmes in Mississauga. Apparently, at one point, Dave’s trademark sense of humour brought the shoot to a standstill with a quip that left Holmes and Pomerleau in stitches—probably NSFW.
Simply put, we had THE DRIVE to offer Windsor a unique, cultured, artistic perspective, featuring the places, people, businesses, and outright gems that call this city home. Well, it worked!
After just over a year-and-a-half of publication, he says that he was approached by Dave Hunter and Mark Long, who pitched the idea of getting involved with the magazine at the ownership level. "It was a win, win, win with Dave's natural ability to sell and cultivate business relationships, Mark's design sensibility, and my focus turned to the creative side by continuing to photograph and conceptualize the cover
"I love the fact that THE DRIVE remains a signature publication that this city can be proud of," he states. "One that like-minded businesses can identify with, our community can get involved with, and visitors from abroad can be intrigued with. It's lovely to see THE DRIVE continue to highlight the stories that strengthen the fact that Windsor is a world-class place to live, work, and visit."
Steve joined THE DRIVE about a year after its inception and photographed for the magazine for about half a decade.
“What I was mainly producing were the covers, fashion editorials, regular advertorials, and stories—images of whoever Dave was doing a story on business-wise,” he explains. “[The covers] were always meant to have that draw, and humour was oftentimes the key factor. In making that happen, there needed to be something out of the ordinary that made people kind of turn their heads sideways. There was always an effort made to make something either funny or interesting to the point where people were intrigued by whatever the image was.”
“It's very rare for publications to have this kind of staying power and I think a lot of that comes down to the quality of the imagery, and, let's be honest, Dave was the character that got along with everybody and made friends with everybody,” he explains. “Paul St. Pierre and THE DRIVE team have taken it to a whole other level, but I think the staying power really comes down to the fact that THE DRIVE ’s very community-minded and always has great imaging and great stories.”
In 2004, Trevor was looking to start a photography business. To plug his new venture, he chose to gain exposure by launching it with an art show, showcasing his work from the previous seven years working on a cruise ship. He invited Dave and Mark hoping to get coverage or even
work, and soon he was photographing for THE DRIVE. He’s been with us ever since!
“The way THE DRIVE has highlighted, propelled, and enhanced local people, businesses, and organizations is second to none,” praises Trevor. “Truly the pinnacle of the Windsor-Essex region’s publications. A true historical representation of this part of Canada that will be looked upon for generations to come."
“On a personal level, how THE DRIVE Magazine launched my photography business and allowed me to make an amazing living at the height of my career, how I meet hundreds, if not thousands of people in this region, some I still call friends to this day—without THE DRIVE I wouldn't have been able to meet these amazing people.”
Trevor has experienced a lifetime of adventures with THE DRIVE : flying to Las Vegas to photograph Darren Banks at the The D Hotel, digging through the old archives at Canadian Club, meeting local celebrities, local business launches and charities, walking around Boblo Dance Hall before the island became private, and seeing rare sights.
“The old storage room, which was where the Hiram Walker's pool was, housed a room full of old ledgers, confiscated bootlegger bottles, and old artifacts that have truly never been seen by the general public,” recalls Trevor. “I was granted access to this room to photograph. I luckily spent a couple hours just taking it in and photographing the amazing history that was collected.”
He says that it has been amazing and surreal to know he’s been with the magazine for 21 years. “There’s so many memories, photos, stories, and so many people and lives that this magazine has touched, and I can say with pure conviction that I'm beyond grateful for being such an integral part for so many years.
“On the other hand, it's a sombre thought knowing the man, my dear friend and inspiration, isn't here to be a part of this monumental achievement. Dave Hunter WAS the magazine for so many years before it grew and expanded to the amazing team and people we have now. He would be beyond proud of what it has become and excited for the future of where THE DRIVE is heading.”
In 2001, Paul St. Pierre was put on the front cover of THE DRIVE . In 2017, he purchased it. The commonality was his friend, Dave Hunter. Paul says that getting on the magazine’s cover was a big springboard for him.
“I've always loved print, I’ve always believed in print, and I had just had some great success just prior to purchasing it,” says Paul. “I loved what it represented. Dave and I were sitting in my backyard one day just talking about the next steps and where to take it, and from that conversation came a chance to purchase the mag and really get involved by bringing it under the envelope of the Landscape Effects Group of Companies.”
Since then, he has revelled in the ability to shape the future of THE DRIVE and sees it as a platform to express some of his creativity and show his passion for his community.
“The most impactful stories, for me, are when people are up against adversity,” explains Paul, recalling his favourites in THE DRIVE as those on the remarkable Danielle Campo and Ironman Lionel Sanders. “I started my business out of the back of a hatchback Chevette and took the business to where we are at today. It's a pretty motivating story in itself. Seeing the underdog, we're seeing the person who's having some challenges, rise through those challenges. Those are the stories that grab me every single time.”
It's heartwarming to carry on Dave's Legacy. Taking that positioning, the magazine has a lasting legacy in the WindsorEssex community. It's incredible, it's doing exactly as I’d hoped.
He says that THE DRIVE team, spearheaded by managing editor Breanne McGinty, relishes the chance to highlight and inspire the great people of our community. “Content is important to me,” he adds. “We're constantly trying to push ourselves. We're trying to constantly push our writers and creative team and not stay static, keeping the integrity of the mag in order, while pushing boundaries and looking forward."
“It's heartwarming to carry on Dave's Legacy. Taking that positioning, the magazine has a lasting legacy in the WindsorEssex community. It's incredible, it's doing exactly as I’d hoped. We’re really proud of our community and what we're able to bring it. We are going to continue pushing those boundaries, living on, and continuing Dave's legacy. It’s something I'm proud of and I'm looking forward to seeing what the next 25 years brings!”
By Layan Barakat
In early 2023, Hospice of Windsor and Essex County introduced an extraordinary initiative called G.E.N.I.E. (Granting Exceptional N' Impactful Experiences). At its heart, the program provides patients with opportunities to create lasting memories through meaningful experiences across the WindsorEssex region. The G.E.N.I.E. program stems from a generous donation of an EMS vehicle repurposed to transport hospice patients safely while transforming it into a space of comfort and joy. "The idea came to us from Bruce Krauter, our former EMS chief," shared Katharen Bortolin, Executive Director of Hospice Windsor-Essex. "He had heard of similar concepts elsewhere and wanted to make it happen here." The goal was to take a clinical vehicle and reimagine it as a source of happiness—something that brings joy.
"When people see an ambulance, their first thought is often that something has perhaps gone wrong. We wanted to ensure this vehicle didn’t evoke that feeling, and offered something uplifting," said Bortolin.
The vehicle has undergone a remarkable transformation. Windows were added to the rear compartment, allowing patients to enjoy the view during their journeys, and the interior was personalized with decorations donated by EMS personnel and their families. While
the G.E.N.I.E. maintains the clinical infrastructure necessary for patient safety, the thoughtful touches—like cozy seating and a bright, welcoming exterior wrap—ensure it feels far removed from a traditional ambulance.
Launching G.E.N.I.E. required extensive collaboration and dedication. Beyond modifying the vehicle, the hospice had to ensure drivers with specialized EMS licenses were available. "We reached out to Bruce and asked for volunteers, and the response was overwhelming," Bortolin recounted. "EMS staff were eager to contribute their time and skills. The feedback has been heartwarming—they're thrilled to be part of something so positive."
The broader Windsor-Essex community has also rallied around the initiative. Local businesses and organizations consistently open their doors to G.E.N.I.E. patients and their families. Whether it's a visit to the casino, a Windsor Spitfire game, or a trip to Point Pelee, partners are eager to support these moments of joy. In addition, The Hospice Face to Face Campaign, which takes place each August and September, led by community partner John Fairley, fundraises to support the G.E.N.I.E.
For hospice patients, these experiences are often simple yet deeply meaningful. A visit to their family home, a quiet walk along the waterfront, or a gathering with loved ones—these wishes reflect the human need for connection and closure.
"The requests we get are never extravagant," Bortolin explained. "They're about revisiting cherished memories or spending time with loved ones. After his ride, one patient told us, 'I'm good to go now. I can die happy because I had this experience.' It's heavy to hear but speaks volumes about the program's impact."
The G.E.N.I.E. initiative provides solace to patients and creates lasting memories for their families. Photos taken during these trips often become treasured keepsakes, a tangible reminder of precious moments shared.
Hospice Windsor-Essex's mission is to deliver compassionate and memorable care, and G.E.N.I.E. embodies that commitment perfectly." This program highlights what health-
care should be—human, compassionate, and community-driven," Bortolin said.
This initiative would not have been possible without the care and generosity of the Windsor-Essex EMS team. "This wasn't our idea originally—it started with EMS—but it has become such a vital part of what we do," Bortolin noted. "At a time when burnout is a real concern in healthcare, programs like this remind us why we do what we do. It's about offering care and creating moments that matter."
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Who says healthy can’t be delicious? These two recipes are a guilt-free way to treat yourself while nourishing your body. The Berry Smoothie Bowl is a vibrant explosion of flavour, packed with antioxidants and healthy fats thanks to its blend of berries, honey, and nut butter.
And let’s not forget the Citrus Granola. It’s the perfect topping for a dreamy parfait, layered with Greek yogurt and fresh berries. This combo delivers a protein punch and probiotics to keep your gut happy. So, whether you’re craving a power breakfast, a midday pick-me-up, or a guilt-free dessert, these recipes have you covered.
CITRUS GRANOLA
INGREDIENTS
4 cups rolled oats
1 cup peeled sunflower seeds
2 cups sliced almonds
½ cup dried goji berries
½ cup honey
½ cup maple syrup
4 tbsp orange juice
1. Preheat the oven to 350 degrees F.
2. In a large bowl, combine rolled oats, sunflower seeds, and sliced almonds. Mix together.
3. In a measuring cup, combine honey, maple syrup, and orange juice.
4. Microwave for 30 seconds then mix well.
5. Once mixed, pour the liquid mixture over the dry mixture, and mix until everything is evenly coated.
6. Spread the mixture evenly over a sheet pan lined with parchment paper and bake for 20-25 min, until the mixture is golden brown.
7. Once the granola has completely cooled, break it into small chunks and mix in dried goji berries.
Store in an airtight container for up to 1 month. Makes 6 cups of granola.
BERRY SMOOTHIE BOWL
INGREDIENTS
2 cups frozen mixed berries
¼ cup of your favourite nut butter
3 tbsp honey
½ cup water
Shredded coconut for garnish
Chia seeds for garnish
Fresh berries for garnish
1. In a blender, combine water, frozen berries, nut butter and honey. Blend until the ingredients are fully mixed and you have reached a smooth consistency.
2. Pour into a bowl and garnish with fresh berries, shredded coconut, chia seeds. Makes 2 bowls.
Mona Elkadri is not just a food writer, but also a skilled recipe developer, former restaurateur, and culinary teacher. She possesses a keen appreciation for that elusive secret ingredient that invariably elevates each dish to perfection.
By Jesse Ziter
Did you know one of Windsor's leading mortgage teams is hard at work two minutes away from where you get your groceries?
It’s hard to keep up with Duncan Wilson, which is why so few do.
Duncan, who boasts a background at one of the big banks, is one of the most productive and longest serving mortgage professionals in Windsor-Essex, and he is more than willing to tell you all about it. Since 2001, he has been helping clients purchase, refinance and renew their homes. “I grew up doing mortgages my whole life,” he boasts. “I want people to know that.”
This holiday season, the Drive enjoyed a freewheeling conversation with Duncan, whose outsize personality fits his imperial-scale professional ambition, and whose language can be as colourful as his trademark three-piece suits. As many of his competitors were no doubt wrapping up their Christmas Eve planning, Duncan welcomed us to his local headquarters, where we learned what makes him different, why he is so passionate about his clients’ financial situations, and how local investors can get a little more for themselves while meaningfully contributing to the local economy.
If you’re anything like me, it can be hard for you to get excited about mortgage lending. Duncan doesn’t have this problem.
First, the basics: Duncan is team lead, broker, and sales manager for the Mortgage Suite Team, a 14-person client-facing mortgage office operating under or “powered by” the brokerage Mortgage Powered Financial Group (MPFG), which is a franchise of the major network Mortgage Intelligence. Duncan also runs the administration company Erie Shores Capital Management and is CEO at the mortgage investment corporation (MIC) Erie Shores Capital —more on that later. In the big picture, Duncan and his team like to categorize the various operations under his purview as a “mortgage trifecta.”
Next, the big announcement: After 15 years with Dominion Lending Centres, Duncan has recently taken his business and brand under the Mortgage Intelligence umbrella. In the industry, this was quite a big deal.
“I find most mortgage brokers eventually become bogged down and busy dealing with borrowers until they grow complacent,” Duncan explains with characteristic bravado. “They fail to look forward to the next steps needed to make this industry better. That’s where I differ: I keep striving to innovate the industry itself.”
Key to Duncan’s innovation strategy is the acquisition of an administration licence— one of only two in our region.
Karen Wilson, Duncan’s wife, is executive administrator and compliance officer for the Mortgage Suite Team. According to Karen, while a mortgage broker is an intermediary between a lender and a borrower, their ability to interact with clients on a private deal if, for example, they have missed a payment, is limited. “The administration licence allows, among other things, Duncan and his administration partners to control payments on the client’s behalf,” she explains, “so the private lender does not have to worry about it.”
“We became licensed because we see it as the next step in an ambitious mortgage broker’s career,” Duncan elaborates confidently. “We’ve taken mortgages to the next level.”
Are you a homebuyer looking for a mortgage?
According to Duncan, in our current difficult market, mortgage brokers can get a bad rap. “There are a few bad apples, but they shouldn’t spoil the whole batch,” he reasons. “It’s important to not paint them all with the same brush.”
“Duncan’s goal is always to educate the client as much as possible,” says Karen. “They should know the what, why, where, how, and how much of their mortgage. We are focused on not only educating our clients, but also making sure our agents are well versed in the lending space to best serve their clients.”
Duncan and Karen instill this ideology when they onboard new agents to the Mortgage Suite Team, ensuring these high standards are maintained. “I have surrounded myself with a true mortgage family,” says Duncan, “and I’m lucky that they all share the same diligent work ethic and drive for success and care about their clients as much as I do.”
I find most mortgage brokers eventually become bogged down and busy dealing with borrowers until they grow complacent. They fail to look forward to the next steps needed to make this industry better. That’s where I differ: I keep striving to innovate the industry itself.
The Mortgage Suite Team, which includes six fully licenced brokers working under Duncan, deals with more than 50 lenders, including prime lenders, “B-lenders,” and private financial groups, to ensure clients can match with the best possible lender option (for their financial situation) with which to place their mortgage. Regardless of client circumstances, the Wilsons and their colleagues promise a one-stop borrowing process. Some Mortgage Suite clients have found themselves facing down tricky situations like bank declines, bruised credit, divorces, or unfavourable rent-to-own arrangements. Many others are investors looking to purchase or refinance commercial or income properties.
“Our number one goal is always to protect the client and give them the best solutions,” adds Karen, speaking on behalf of the Mortgage Suite Team. “If Duncan feels a client’s best bet is to stick with the bank, for example, he’s not doing anything to try and persuade you to move over. He’ll talk to you when the situation changes. There has to be a net-positive gain for the borrower.”
Are you a licensed mortgage agent looking for a better future?
About six years ago, Duncan began to grow his client base substantially by training a competent, professionalized team of agents underneath him—in doing so, breaking from the way other mortgage outfits do things. Today, the Mortgage Suite Team is constantly open to bringing aboard motivated, promising young and early-career professionals, provided they have a mortgage licence and a high-performance work ethic.
Duncan advocates for an apprenticeship model, in which trainee agents work closely with him and his team of seasoned
brokers to learn the intricacies of not only the mortgage submission process, but also the best way to fit their clients into the right mortgage product.
“Honestly, it’s like Obi Wan Kenobi teaching Luke Skywalker,” Duncan reasons. “I’m sorry, Luke never would have gone and been too successful without Obi Wan’s guidance. Or maybe even Yoda.”
While Duncan’s towering stature certainly doesn’t call to mind the green Jedi master, you can squint and see how the Mortgage Suite’s offices offer a Dagobah-like developmental culture.
Breaking with industry norms, Duncan doesn’t extract monthly “desk fees” from
his trainees. Instead, Mortgage Suite Team members pay a reasonable “split” (essentially a percentage of income generated) every month. “Most broker-owners or team leads, approach their position from a landlord standpoint,” says Duncan. “I approach it from a performance base, because I’m not tied to a rent operation. I want top quality rather than quantity.”
Tough, but fair.
“The brokerage we have just moved to has the same mentality,” adds Karen. “Donna Thornton and Meagan Walker, our brokerage owners, don’t want a huge brokerage just for the sake of having numbers. They want people who are
producing, who care about their clients, and who are actually doing mortgages properly. This ties into their brokerage motto: The Right Mortgage Matters. Ergo: the right mortgage professionals matter.”
According to Duncan, most individual, independent agents would find an advantage working under the Mortgage Suite umbrella. “I’m trying to rally the clans to say, just come under the Mortgage Suite Team and submit,” he offers. “You’re gonna get all your knowledge, you’ll get further ahead, and you’ll get more income per deal.”
Are you an investor looking to diversify your portfolio and see real gains?
Since he started in banking as a freshfaced 17-year-old, Duncan has observed an industry in decline. “I’ve noticed the stripping of retail bank branches,” he offers as an example. “Everything becomes centralized over time, and once that happens, workforces are pushed to Toronto. I’ve noticed over the course of my career, alternative lending solutions offered by the banks simply involve sending borrowers to Toronto brokerages. Revenue essentially trickles to the top, and out of our beautiful city. I want to create more jobs down here! I ask myself: What’s trickling to Windsor? Like, really, what is staying here in our wonderful city to make it better?”
Enter Erie Shores Capital , a community-driven investment opportunity designed to provide robust returns while safeguarding investor capital—and the only MIC in Southwestern Ontario.
Duncan’s administration licence allows him to operate a MIC, a specialized investment vehicle enabling individual investors to pool their money in a legal company governed by the Ontario Securities Commission. Essentially, the MIC draws from that pool of funds, lends it out on private mortgages, and generates healthy, compounding returns for its investors. As an investor, because your money is spread across a diverse portfolio of properties, the structure offers significant benefits compared to individual private
mortgage deals. For borrowers, rates are typically much more reasonable than traditional mortgages offered from outside our area.
According to Duncan, Erie Shores Capital brings together local lenders to help finance local properties. “The alternative,” he explains, “is Toronto MICs lending out on properties they have of no idea about, with no local benefit to the borrower or our city. These are local investors helping out local people who may have extenuating circumstances that require alternative financing.”
I have surrounded myself with a true mortgage family,” says Duncan, “and I’m lucky that they all share the same diligent work ethic and drive for success and care about their clients as much as I do.
Have a spare $25,000 or more and looking to invest in real estate? Invest in the MIC. “You’re lowering your risk but you’re still getting between 8.25 and 9 percent every year, as dividend payments spread out monthly over the year,” he explains, comparing his opportunity favourably to just leaving that money sitting in a low-return savings account. “People need to realize this exists out there, and we’re the only people in Windsor that do it.”
As ever, it’s a bold, confident claim from Duncan. But would you bet against him?
For more information, phone (519) 419-3825 or email info@mortgagesuite.ca. You can also connect with the Mortgage Suite Team via LinkedIn, Facebook, Instagram, YouTube, X, Spotify, or TikTok.
By Layan Barakat
On the surface, Jenn and Daryl Rocheleau’s story is one of physical transformation and stamina, but upon meeting them, their journey transcends the physical and tells the story of a couple rediscovering life, love, and purpose. From health scares to lifestyle overhauls, the couple has transformed their bodies and relationships, proving that true change happens through education, support, and loving one another through the most challenging moments.
Jenn and Daryl’s energy is palpable as they sit down together to share their story. They finish each other’s sentences, laugh at each other’s jokes and reflect on how far they’ve come as they set out to continue inspiring others and each other to be the healthiest versions of themselves.
“Before all this, life felt like... a cycle,” Jenn starts. “I would go to work, sometimes hungover. Being miserable, overweight, making bad food choices, eating out for lunches and dinners, coming home and repeating it, having a glass of wine all over again.” Daryl agrees, “I lacked energy and focus. I was irritable, gaining weight, and was always tired. If anyone knew me before, they thought I would never quit drinking. Having a beer in my hand on the weekend was very normal,” he says.
Something had to give, and that “something” came in the form of a health scare for Jenn. For five years, she battled unexplained symptoms, running in circles between doctors and specialists. It wasn’t until she visited a functional medicine doctor in Florida that she got answers.
“They diagnosed me with Breast Implant Illness,” Jenn says. “One was ruptured and leaking, and the other had mould. So, all those toxins were going into my body. My liver and kidneys couldn’t flush them out fast enough, so all of that was making me deathly ill,” she recalls.
The diagnosis was a turning point for Jenn and her husband, who began implementing slow but sustainable changes to their lifestyle. “What was a turning point was COVID. It woke me up; it got us on a path of studying our health a lot more and realizing that we are in control of it,” recalls Daryl.
Their transformation was not an overnight success. Daryl started with small steps—walking more, drinking water. Then, he delved into books, podcasts, and seminars, realizing that they were in control of their health. There’s no magic pill for bad habits. This commitment to education empowered them to take charge of their health.
Jenn chimes in, “I was already going to the gym by then, so when he started seeing my results and the benefits I was getting, he joined as well. So, in the morning, if I keep hitting snooze, he comes and gets like, ‘Come on, we’re going to the gym,’” she says with a laugh.
The couple explains that their diet/ exercise plan follows very distinct guidelines. “We follow the 80/20 rule,” explains Daryl. “80% diet, 20% exercise, people will go to the gym so that they can have bad habits after they leave,” he says as they laugh. “They don’t see the results because it’s all about what’s on the end of your fork, right? So switching to a whole food diet and watching how much/what you eat gives you all the energy you need.”
Their health journey has had a ripple effect on their relationship. “We communicate so much better now; our relationship is stronger than ever,” says Daryl. “Before, life was just about making money and having fun on the weekends. It was on repeat,” Jenn adds, “It was literally on repeat, but [this journey] changed how we show up for others—our kids, our friends, even our employees.”
When asked what advice they’d give to others, their answer is simple: start small
and stay consistent. “I would say start in your pantry. Read labels and self-educate. If there is something you’re unsure of, research it yourself; we’ve done a lot of our own research,” says Jenn.
“It’s so easy nowadays,” Daryl adds. “There is no excuse for it. Back when we grew up, it was the food pyramid telling you how to eat, but at the end of the day, you have to educate yourself on the foods you’re putting in your mouth. There are so many people out there teaching you and showing you results, and it’s not like everything out there works for everybody; you have to find what works for you.” Jenn finishes his thought. “It’s definitely more of a lifestyle change than a diet.”
We
communicate so much better now; our relationship is
stronger
than ever.
Before, life was just about making money and having fun on the weekends. It was on repeat. It was literally on repeat, but [this journey] changed how we show up for others—our kids, our friends, even our employees.
If they could go back and speak to their old selves, they both agree on what they’d say. “One day you’ll wake up,” Daryl says with a playful tone bringing them both to a laugh. “I’d tell myself that what I was doing wasn’t sustainable,” he continues. “It’s going to catch up with you, but when you make the change, it’s worth it.” Jenn chimes in, “I’d say, don’t wait for a health scare to wake you up. Start now—your future self will thank you.”
When asked about their proudest moment through this journey, the conversation turns sombre as Jenn says, “Between the both of us...losing 90 lbs together."
No small feat for a couple who drastically changed their lifestyle in a few short years. Overhauling their lives, mind, body and soul. “Trust me,” says Daryl “If I can do it, anyone can.”
By Devan Mighton
There is no “I” in TEAM as the old cliche goes, and today’s employers are tasked with cultivating and calibrating the right workplace culture to make their company’s engine purr. This is often no easy task, so we have reached out to three local employers to ask how they work with their employees to make their company operate at peak efficiency.
With three divisions, CCS Engineering & Construction in Tecumseh, CCS Millwork & Cabinetry in Windsor, and CCS Interior & Design in Oakville, CCS , as a business dealing in the skilled trades, works to balance the lives of 40 employees.
“Our company thrives on a vibrant, open, and fun culture where teamwork is at the heart of everything we do,” explains President Carl Bernat. “We encourage collaboration, creativity, and diverse perspectives, allowing every employee to contribute in meaningful ways. With a focus on transparency, support, and recognition, we ensure that everyone feels empowered, valued, and excited to be part of a team that celebrates innovation and growth.”
Bernat has many words to describe the workplace culture at CCS, including: exciting, laid back, open, caring, bonkers, borderline inappropriate, vibrant, dynamic, collaborative, engaging, supportive, and positive.
To help their employees thrive in the workplace, the company engages is a series of different team building activities to keep the work flowing, including office dogs for morale, Dale Carnagie Personal and Professional Development, lunch question games, Pilates at lunch, team events, benefits, flexible schedules, and by supporting work/ life balance.
ProducePaul Mastronardi, President/CEO
As the largest producer and distributor of greenhouse-grown produce in North America, Mastronardi Produce features over 3,500 employees in Canada, United States, Mexico, and the Netherlands. They have been named one of Canada’s Best Managed Companies for 15 years in a row and are recognized as a Platinum Member.
“We are trailblazers, driven by our pursuit of flavour, we’re always innovating to grow and deliver high-quality, non-GMO produce,” states President/CEO Paul Mastronardi. “Our culture is dynamic and entrepreneurial. Our team members are empowered to make a difference and to be creative to help keep us ahead of the competition.”
They see investing in their employees as extremely “valuable and essential” and have long positioned themselves as a leader in prioritizing skill development, training, and professional growth opportunities to help build lifelong careers.
To help their employees thrive, Mastronardi believes that inspiring healthy living through “WOW Flavour Experiences” is important. Each week, employees receive a fresh produce box with a selection of fruits and vegetables to take home with them. They offer the Rewarding
Employee Engagement Program (REEP) to promote team spirit, community support, healthy lifestyles, the environment, and increase employee engagement throughout the year. They encourage and empower team members, by pursuing professional development programs that are paid for by the company. They offer a tuition reimbursement program, covering up to 50 per cent of academic course fees for postgraduate education. Also, they help their employees by supporting their local communities through fundraisers, produce donations, races, and through their employee engagement program.
“At Mastronardi Produce, we want our team members to see this as a place where they can grow, build lifelong careers, and make a difference,” explains Mastronardi. “Our talented team has brought us to where we are today, and we are proud to support employee growth in any way we can.”
Based in Oldcastle, Amico is a vertically integrated construction and property development company, operating across South and Central Ontario with over 900 employees and three offices.
“Amico has always been a family-run business where the employees are the bedrock of the business,” explains HR Head Craig Sofley.
“That’s why we’ve always sought, as we’ve grown over the years, to retain something of the close and caring community that bound the group of founding employees. Amico has always understood that having access to fun, recreational facilities and social events can greatly contribute to bringing people together and Amico works hard to promote a balanced culture of work and play. We know that our staff appreciate it.”
Perhaps even more importantly, in their view, is a belief that workplace happiness comes from participating in an “enterprise whose corporate values reflect your own.” Sofley breaks these down into four core principles: integrity, ethicality, account-
abi lity, and resourcefulness; innovation, intellectual flexibility, and collegiality that inspires and promotes synergies; embracing inclusivity; and supporting sustainability. To promote the health and happiness of their employees, Amico uses a series of different programs to promote a safety-first culture, which is paramount to their company philosophy. In 2024, Amico rolled out a new Performance Review process which gave them insight into their employees’ future aspirations, helping them, as a company, to identify new leaders, and to show their employees that they are engaged and listening to them. They have also worked to close communication gaps with their employees through a monthly publication, Intranet, and rapidly growing social media presence to help their employees follow developments within their company.
Amico has implemented guidance programs to promote healthier lifestyles in mental health and wellness, and, starting in 2025, field operatives will start every day with stretching exercises to mitigate the risks of strains and pulls.
“As much as the employees work hard for our clients and projects, we like to balance their work-life experience with a healthy amount of fun!” states Sofley. “To that end, we host several social events all year long, including epic tailgate parties at our Windsor and Toronto offices, where we welcome our employees, local stakeholders and clients to connect, build, and foster relationships. We’re always experimenting with new events, looking for ways to engage our staff on a more casual, recreational basis.”
Sofley says that Amico’s approach to teamwork can be summed up by how it embraces inclusion, by welcoming a diversity of people, perspectives, approaches, and points of view.
“Time and again we’ve learned that a conflux of diverse opinions and approaches is essential to innovation and the resulting pride of accomplishment. In this respect, the notion of “teamwork” is thoroughly baked into every aspect of our culture and is a key driver of our motto: “Never Stop B uilding.”
By Devan Mighton
River Vandenberg is a bright-eyed and bushy-tailed ball of energy, and he is on a mission—he is searching for treasure. Scouring near the Belle River Pier, he is exploring the sand dunes exposed by October’s lake seiche. He often explores the beaches, picking up what is to his youthful imagination, lost treasures, under the watchful eye of his grandmother, Michelle.
It is early autumn, and this St. John the Baptist Catholic Elementary School kindergarten student has just spotted something special. Sitting exposed is the cap on a plastic bottle. As they dig it out, fixed to it is a message held on with a dilapidated elastic telling them to read what is inside.
“I found the message at the beach!” exclaimed River. “It was somewhere in the seaweed, and I was digging and I saw something plastic and I found the bottle.” A little disappointed, he reported that he thought it was a treasure map, but it was just a letter.
But he did find treasure.
Twenty-six years earlier, nine-year-old Makenzie Morris listened intently as her Gr. 4 teacher, Roland St. Pierre, read Paddle-tothe-Sea by Holling Clancy Holling to her and her St. John the Baptist classmates. The story of a young indigenous boy who carved a little canoe with a rider and names him Paddle-to-the-Sea, the story tells of Paddle’s journey as he is set afloat, passing through
the mighty Great Lakes and makes his way to the Atlantic Ocean.
Inspired by the story, St. Pierre had his 32 students write a short letter and make a message in a bottle, which they cast afloat at the beach in the spring of 1998.
I found the message at the beach! It was somewhere in the seaweed, and I was digging and I saw something plastic and I found the bottle.
“There were 32 litterers in 1998—we all threw a plastic bottle,” jokes Makenzie (now Van Eyk) almost three decades later. “Can you imagine? The world would not be as accepting of this story in 2025.”
As a child, visiting the lakes, she says that the mystery of her message-in-a-bottle would pique her curiosity. Did it pass through this lake? Was it here now? Only two of the 32 bottles were ever recovered before 2024, one in 1998 near Tecumseh and one in Lake Erie a year later.
Makenzie has two children, Scarlet (9) and Huxley (6), who also now attend St. John the Baptist after she moved her family back into the area a year ago. After River recovered the bottle, he and his grandmother returned it to the school, to the amazement of the teachers, and with Scarlet in the same grade her mother was when the bottle was launched, the teachers chose to surprise her and her class.
“ The teachers at the school made a great spectacle of the letter itself,” explained Makenzie. “[Scarlet’s teacher] wanted them all to have the anticipation of what it was going to be and the surprise, so she read the letter and held back saying my name until the very end. It was my maiden name obviously, but my daughter’s eyes lit up and she said, ‘That’s my mom!’”
And, what of River? A young lad who loves playing hide-and-seek with his friends, his toy cars, and monster trucks. He is still holding out hope that he will find his treasure map in the sands near the Belle River Marina, but, in the meantime, it made him a happy little tyke to bring joy to another family.
Makenzie is grateful to River and Michelle for digging up the letter and to the school presenting it to her daughter the way they did and says that it made her feel sentimental towards her hometown.
“I think Belle River is one of the greatest places in the world!” exclaims Makenzie. “There’s been a big feeling of serendipity.”
“I think it was a signpost for me that we made the right decision moving back here. It was like my letter was waiting for me to come home.”
Do you ever wonder how your soulmate turns into your soul-hate in 60 seconds or less? Why does the person of your dreams sometimes appear to be the person of your nightmares? Well, believe it or not, this is normal in relationships, and we need to integrate that reality into our lives. If you fall in love, you’re going to, at some time or another, fall less in love with that person and that is a natural stage of a relationship. The love embers can become a little lackluster and the deep connection you once had may need some rekindling.
An antidote to this love loss is to learn how to have a conversation with your partner that is safe enough to become vulnerable with each other. Through that vulnerability we learn more about one another. By being fully present and curious you show that you care and are deeply interested in their well-being. Over the years I have discovered that the capacity to have a conversation in which you feel present to each other is what heals. In the following, I will introduce an easy and foolproof way to bring love back into your relationship.
What was wounded in childhood for most of us was the emotional or physical absence of the caretaker during critical moments. Most of us, when disgruntled about our relationships, complain about a ruptured connection or a missing connection. What is fascinating about the process I’m about to share is that, when you are in a safe conversation where you are both present to each other, you both can ultimately experience a healing. In that real time connection, you have the ability to repair the old, ruptured disconnection that’s still living within you as a childhood memory. In my humble opinion, this is what relationships are all about. Being able to break down those walls and support each other in being vulnerable. The vulnerability is where the growth lies. The following process helps to create a safe place for one to explore their own fears of being authentic as well as strengthen trust and empathy in the relationship. It's perfect for any couple that may have drifted apart.
In celebration of the month of Valentines, I would like to share this process to unlock deeper connections with your beloved using the following dyads. A dyad is a formal communication technique between two people (hence dyad) that fosters open communication and healing. There is a listening role and a speaking role (or receiver and a speaker). It’s a way to speak freely about scary things without your partner interrupting or having the need to trump your comment. As a receiver, one has simple instructions; they are to actively listen to their partner as deeply as possible by using not just their ears but their entire body. It’s important to come into the process with an open mind and an open heart. This is not a conversation where you are commenting by agreeing or disagreeing. It’s more of a formal communication technique where all the receiver is allowed to say is, ‘thank you.’ This thank you means, ‘I hear you.’ It doesn’t mean I agree with you, it’s simply a way of saying, ‘I’m listening.’ If, however, the speaker starts to ramble, the receiver may say, ‘can you summarize that?’ Or if they start to get quiet, the receiver may say, ‘I’m interested in what you are saying, can you please clarify or repeat that?’ There are 3 questions the receiver asks, and the speaker will answer. You will switch from receiver to speaker for each question. Here we go.
This question is always nice for the receiver to hear, and it builds affinity between you. It also makes the speaker really think about what they truly like about the receiver and can even surprise the both of you when you take the time to contemplate it. Go back and forth for about 5 - 10 minutes and all the receiver is allowed to say is, ‘thank you.’
Quite often we think we are on separate teams, and we can feel very alone. This reminder helps to build the bridge again.
I would encourage the speaker to not use the word, ‘you’ when you answer this question. This way it can be less accusatory when kept in 3rd person. For example, the speaker may say: “When ‘one’ comes home an hour late and doesn’t call, it first makes me worried that they have had an accident. Then once my inner black wolf takes hold, I go down the rabbit hole thinking ‘one’ is having an affair. It would mean the world to me if ‘one’ would simply call or give me a quick text letting me know they’re running late.” Remember, all the receiver is allowed to say is, ‘thank you.’
I personally have used these dyads in my marriage during times when my husband and I had lost connection. Days got busy, then days turned into weeks until we both found ourselves kind of living like roommates or two ships passing in the night. I was relieved when I suggested the process and he was fully open to it, which led to some pretty surprising revelations. I can honestly say that in the end, we both felt completely seen and renewed in our love for one another. We continue to practice this process, using the same questions whenever we need stoking of the embers to keep our love burning bright, free of uneasiness.
Although it’s challenging to accept the hard truth that, from time to time, incompatibility is the norm for relationships, you will be amazed that if you keep these questions in mind the elephant in the room will not exist. Your connection will deepen and then when you decide to go out for that date night or weekend away to nourish your relationship, the air will be clear so the sparks can fly!
The Windsor Laser Eye Institute and The Drive congratulate the pioneering ophthalmologist Dr. Fouad Tayfour, who was awarded the King Charles III Coronation Medal, a prestigious honour, this December. The medal commemorates the Coronation of His Majesty King Charles III as King of Canada. Administered by the Chancellery of Honours at Rideau Hall in Ottawa, it recognizes citizens who have made a significant contribution to the country.
Dr. Tayfour was nominated by the Honourable Sharon Burey, Senator, a notable pediatrician and advocate for children’s healthcare. He received his medal, manufactured by the Royal Canadian Mint, in late 2024 at the Essex County Medical Society’s Annual Dinner Meeting, an intimate gathering of local healthcare leaders.
The founder and longtime medical director of the Windsor Laser Eye Institute, Dr. Tayfour is a world leader in vision correction and has performed tens of thousands of LASIK procedures on patients in Windsor. In 1993, he became the first
Windsor’s own physician-philanthropist has been recognized by the Crown for his profound contribution to Canada
By Jesse Ziter
to introduce the life-changing procedure to North America. Born in Syria, he has been working in private practice in Windsor since 1988. In addition to his work in laser vision correction, Dr. Tayfour maintains one of the largest cataract practices in Canada. He pioneered clear corneal incision cataract surgery in Canada and was the first to perform cataract surgery under topical anesthesia.
Dr. Tayfour, who had previously developed the most efficient ophthalmic surgery suite in Canada at Windsor Regional Hospital (WRH), is also co-owner of the Windsor Surgical Centre, a transformative investment in ophthalmological care in our region. A joint effort with WRH, the stateof-the-art facility hosts thousands of surgical procedures every year, freeing up scarce resources at WRH’s main campuses. Located at 10700 Tecumseh Road East in Windsor and co-owned with Dr. Barry Emara, the 12,000-square-foot facility opened in 2022.
Dr. Tayfour also owns and is involved with operation of several surgical and vision correction centres across Ontario.
Widely recognized as a world-renowned leader in vision correction, Dr. Tayfour is also a major philanthropist who has sustained, grown, and accelerated area healthcare initiatives over decades. Most closely associated with Hôtel-Dieu Grace Healthcare, Dr. Tayfour has also been president of the Windsor Islamic Association and sat on the Board of Governors of the University of Windsor. Through his Tayfour Family Foundation, which focuses on healthcare and education, he has contributed to countless area charities.
The Coronation honour is far from the first royal medal in the Tayfour household. Dr. Tayfour has previously been honoured with the Queen Elizabeth II Golden and Diamond Jubilee Medals, which were awarded in 2002 and 2012 respectively to commemorate the 50th and 60th anniversaries of Her Majesty’s ascension to the Throne. What’s more, his father-in-law, the late World War 2 veteran Wilfred Samuel Westbury, was awarded a Jubilee Medal for his contributions to the Canadian Armed Forces. Lisa Tayfour is proud to keep care of her father’s medal.
By Devan Mighton
Nick Stroesser’s Corporal4Life offers inspired garb for military veterans and all Canadians
When Nick Stroesser retired from the Canadian Armed Forces in 2014, he was in search of ways to outwardly show his pride for his nation and the Canadian military. “I was looking for shirts and hats that I could wear that showed my pride in service, without being too in your face about it,” he explains. After looking high and low, a conversation with a good friend and fellow veteran served to change the trajectory of his post-service life and led to him launching his own apparel company—Corporal4Life.
“I had a great upbringing in a loving family,” recalls Stroesser. “I played sports, did well in school—less well after Gr. 10,” he jokes. One day, as his high school career was ending and he was searching for what to do next, his parents happened upon an advertisement in the Windsor Star for the Reserves and suggested it to Stroesser as a career path. During a relatively peaceful time in world affairs, Stroesser enlisted with the Essex and Kent Scottish Regiment—just prior to the summer of 2001.
The young man soon found himself in the Afghan theatre, where he served his country with honour. Now a firefighter in Windsor, his retirement from the military in 2014 has not spelled the end of his pride in
serving, his loyalty to his brothers or sisters in the Canadian Armed Forces, or his need to give back. After his fateful conversation with his friend, Stroesser founded Corporal4Life Apparel in 2015.
Corporal4Life, a veteran-owned apparel company, is on a mission—a mission to provide patriotic Canadian clothing and accessories and help spread pride across Canada and its Armed Forces.
“I like to call our product line Veteran-Inspired Patriotic Apparel,” explains Stroesser. “While we started out as a way for veterans and serving military members to show pride, we quickly grew to include products for military supporters and then to all proud Canadians.”
With sharp designs and witty Military Canadianisms, Corporal4Life’s apparel is one-of-a-kind, featuring slogans like “Kandahar Ball Hockey,” “Ruckin’ Eh!,” “Army4Life,” and “BeerBorne Fine Pilsner Beer” on shirts, hoodies, tumblers, decals, and many more items, their products are a hit with active military, veterans, first responders, and civilians alike. Stroesser’s company even has a coffee line through Pro Patria Coffee and a craft spirits line through Black Galley Distilling—collaborations with fellow veteran-owned companies.
“The look is definitely military—colours, sayings, designs—but having stores and kiosks in shopping centres has proven that our apparel appeals to a wide range of people,” states Stroesser. “We make clothing and accessories that stand out and have a meaning. We also take pride in the fact that we donate 10 per cent, at minimum, of all profits to veteran, first responder, and local causes throughout the year.” Among the many charities that Corporal4Life contributes to are service dog organizations, veteran food banks, and veteran social clubs. “Locally, we work with Adopt-A-Vet Canada, we have also donated to the local Red Cross, The Downtown Mission, as well as Crimestoppers, and a St. Clair College golf tourney. Lastly, we sponsor a professional MMA fighter, Nick “Fury” Felber, who is a veteran, as well as a local race car driver, Nathan Greenaway, also a veteran.”
Stroesser says that the response among military members was positive from the get-go, and knowing so many vets and serving members helped him expedite the word of his new apparel company.
“We learned that our products appeal to almost everybody when we set up our first kiosk at Devonshire Mall,” he explains. “We have loyal repeat customers that have never served a day and don’t know a single military member, we have customers that have served their entire adult lives in the military, and everyone in between. We have proven that our products are one-of-a-kind.”
While we started out as a way for veterans and serving military members to show pride, we quickly grew to include products for military supporters and then to all proud Canadians.
Stroesser adds that his military experience was a perfect base for setting up his business. “My military skills have helped me not only start and grow my business, but those skills have allowed me to hire on short notice, manage a team, and pivot when things don’t go the way they were supposed to,” he says. “The military has given me skills that have brought me further in life and business than I ever could have imagined.”
Stroesser says he can see Corporal4Life becoming the biggest and most recognized brand in Canada. He believes in his product, like he does his brothers-in-arms and his country—and he wants to help his fellow Canadians show their pride as well.
“Corporal4Life wants to make Canadians proud to be Canadian and ensure those who serve our country and communities are taken care of after their service ends.”
For more information on Corporal4Life and their “Patriotic Apparel For All Canadians,” please visit their website at Corporal4Life.com.
Annual Tool Store Expo 10am-4pm
Home Hardware Leamington114 Erie Street North, Leamington FREE Annual Tool Store Expo 10am-4pm Home Hardware Leamington114 Erie Street North, Leamington FREE
FRIDAY
Mack Flash Trivia 7pm-9pm
Average Joe's Sports Bar1286 Lauzon Rd, Windsor FREE
TUESDAY
Cupid's Undie Run 12pm-4pm
Tin Roof Detroit - 47 East Adams Ave, Detroit, MI MUST REGISTER
SATURDAY
Wine Wednesday! 3pm-6pm Erie St GastroPub - 839 Erie Street East, Windsor
$1 Glass of Wine or $5 Bottle of Wine
WEDNESDAY
3rd Annual Chili Fest 1pm-5pm Wolfhead Distillery - 7781 Howard Ave, Amherstburg $30 + Tax
SUNDAY
Mens Mixer 3.0
7pm-10pm -Harbour House
9550 Riverside Dr E, Windsor
$55 TICKET (includes cocktail ticket + self serve buffet)
THURSDAY
SATURDAY
Anne's on the Avenue Live @5 5pm-7pm
Online - Visit website for info! FREE
WEDNESDAY
S'mores & Cocoa Festival 12pm-8pm
Windsoreats Food Hall 400 Erie St E., Windsor FREE
SUNDAY
Brews & Board Games 5pm-9pm Walkerville Brewery 525 Argyle Rd, Windsor FREE ADMISSION
THURSDAY
and Libations 6:30pm-7:30pm Daisy & Co. Wine Bar 41 King Street West Essex, ON FREE
MONDAY
Windsor-Essex Polar Plunge 6pm-8pm
Windsor International Aquatic and Training Centre 401 Pitt St W, Windsor
$40 Plunge Registration
FRIDAY
SUNDAY
THURSDAY
Leaisure Trailer Sales - 204 Patillo Rd, Tecumseh
MONDAY
Fireside Fridays 6pm-9pm Detroit Riverfront - Robert C. Valade Park - 2670 Atwater St, Detroit, MI 48207-4418 FREE
FRIDAY
Coffee Club (by Edward Jones) 9:30am-10:30am
Windsor Yacht Club 9000 Riverside Drive East Windsor FREE ADMISSION
TUESDAY
Creative Crew: Valentine’s Day Activity Night 6pm-8pm - Canadian Transportation Museum & Heritage Village6155 Arner Townline, Kingsville Adults Free, Kids $5 per child
MONDAY
FRIDAY
Sensory Strolls 10am-10:30am Point Pelee National Park 1118 Point Pelee Dr, Leamington FREE
TUESDAY
SATURDAY
Mack Flash Trivia 7pm-9pm Eastwood’s Grill & Lounge 63 Riverside Drive E, Windsor FREE ADMISSION (drinks & food not free)
WEDNESDAY