2009
VICTOR LOUIS DEE AGUILAR ADA HANDBAGS JA’DEM COUTURE IVAN JOEL LINZEL CALIBER.59 RJ TIANA VEGA VICTOR LOUIS DEE AGUILAR ADA HANDBAGS JA’DEM SACRAMENTO COUTURE IVAN JOEL LINZEL FASHION WEEK CALIBER 59 RJ TIANA VEGA VICTOR LOUIS DEE AGUILAR ADA HANDBAGS JA’DEM COUTURE IVAN JOEL LINZEL CALIBER.59 RJ TIANA VEGA DAY ONE Thursday, September 17 DAY TWO Friday, September 18 DAY THREE Saturday, September 19
C A S T I M A G E S
! " # $ % ! & " ' $ % ( ) Serving with Style Since 1991
We’d like to thank JW Cosmetics, Shari’s Berries, Miss Asia Sacramento, and everyone else who helped make Sacramento Fashion Week a success!
. . . N O I H S Oh, Ahow thrilled we are
F
By Jessica Love
to say “Hello”
W
elcome to Sacramento: a city of vision, a city of growth and potential...a city of talent. Other fashion meccas may call us a “cow town”. Simple. A few years behind the latest trends. However, Sacramento design ers know better. Forget the stigmathese designers are hot, visionary, and die hard. To the critical outsider’s eye, our city may not reign as a city of glamour as the fashion capitals of the world do (yet), but our city is the capital of
New restaurants and night spots open every month, and the downtownmidtown crowd is loving it. Those who run in this crowd need a little cou ture to help look the part of “chic” and “stylish”. After all, that’s what this city aspires to be, and we need the look to match the at titude.
Sacramento designers are determined to make their mark. the acclaimed State of California, and Sac ramento designers are determined to make their mark. Sacramento Fashion Week 2009 is about showcasing upandcoming talent, established designers and sophisticated style. But it goes beyond that. It’s about !"#$%#$%&'()"(*+$,-./&0$+/,&,-%+,1+"&,-&)+2 ebrate the world of fashion, culture, leisure and nightlife. Sacramento is teeming with new night life and a vibrant crowd accompanies it.
What does Sacra mento have to contribute to fash ion, you wonder? Rare, individual creativity. Nowhere else in the country will you get the same angles, the same art, the same small )#,34022/4!#%4/1-+/& 5#!+6& 71+& 2--8/& )-*#$%& out of 2009’s Fashion Week will be unprec edented. Yes, fashionyou are most welcome to our fair city, and you will be celebrated with fervor and excitement. The city is pleased to meet your acquaintance.
SFW STAFF Producer Duane Ram
Program Booklet Amethyst Wang
Event Hosts Lisa Dutta, Veronica Castro
Associate Producer Dave Icarangal
Graphic Designer Michelle Montbertrand
Video Hosts Linda Saeturn, Rachna Prasad
Executive Director Grace Ballesteros
Talent Coordinator Thomas Redding
Stylist Coordinator David Alcarez
Charity Coordinator Veronica Sartori
Stage Manager Sandra Corpuz
Photographers Minh Nguyen, Jay Lensch
Interns Brittany Ferguson, Christine Ang, Karen Starbuck, Marianna Silchuk, Samantha Pinnock, Savannah Rodriguez, Taryn NewtonGill, Laree Washington
onenight VICTOR LOUIS’ CHARITY FASHION SHOW Victor Louis is a small town boy 9#,1& !#%& )#,3& :(#"6& Being half Italian and half Latin, he has strong cul tural backgrounds which embrace the beauty of fashion. Since early childhood Victor has always been intrigued with fashion and its ever changing trends. “My inspiration and talents come from my grandmother who is a self taught seamstress in our family.” Each design he creates is deeply thought out with passion, conviction and love. As a designer he sees it as his mis
sion to share the love of design with his clients. Victor also believes every woman has beauty and that they are the picture while he creates the pic ture frame. His fall collection, “Amour de la robe” translates to “Love of the dress” in french. It is inspired by sexy and chic silhouettes from 1930s Paris. “I wanted to create the beauty of the land in my designs and bring Paris to Sacra mento for one magical evening.” Vic tor has taken the classy and elegant looks of ye old Pari’ and incorporated a splash of sugar and spice! Be bold, be beautiful, be “Victor Louis Couture”.
DAY ONE SCHEDULE 6:00 PM Doors Open 7:00 PM Introduction Host: Jared Newland 1st designer: Monica Sanchez 2nd: “Madame Belle Folie” Brittanie Calilan 3rd: “Chamriste” TLa Graves 8:00 PM 4th: “Body Language” Elisa Lipnick 5th: Kevin Roux 6th: “Melissa Kay Line & Adonis Men’s Wear” 9:00 PM 7th: Ja’Dem Couture Hilary Richardson Cara Lane’s speech 8th: “Amour de la Robe” Victor Louis
in
Paris
day
ONE
DATE Thursday, September 17th
TIME Doors open 6pm, show time 710pm, & afterparty 11pm 2am at the same venue LOCATION Elks Tower Ballroom (11th & J) MAIN DESIGNER Victor Louis
JA’DEM Glamour & Chic with a ,-;)1& -<& ',"++,& #$:;+$)+=& Ja’Dem stems from the de /#%$+"./& 0"/,& ($>& 2(/,& $(*+=& Jaclyen Chideme, with a per sonal meaning of desire to accomplish the ultimate style of Couture. She represents a woman’s inner voice to speak out with her style. Her designs embody the immediate expression of each woman’s hidden fea tures. With accentuations to the body her designs will give you the perfect attributes in all the right places while com plimenting the hidden ones. With an eye for fashion Chideme has always had (& <(/1#-$& 0"/,& /,(,+& -<& *#$>6& Including high school where she won best dressed in her class. Pursuing her passion for fashion, she soon turned her dreams into reality by creating styles for aspiring models and boutiques in LA.
V e n t u r i n g down south a l l o w e d her to strengthen her goals and shoot for the stars. At this point in her journey is when she gathered her dreams along with ambitions and turned to a more direct and traditional path by gaining her fashion degree in LA. With Jaclyen’s journey full on its way, she is $-9&0$#/1#$%&;?&(&@()1+2-"./& Degree in fashion at Sacra mento’s IADT. In her own words, “I’ve done styling for shoots, done LA fashion week, cre ated looks for Nicky Hilton’s Vision for Fashion project, and styled many high end boutiques. Now it’s my time to be known for my passion for fashion: my Ja’Dem!. I welcome you to my Journey...”
GUEST DESIGNERS Brittanie Calilan, Elisa Lipnick, Kevin Roux, Melissa Kay, TLa Graves, Jaclyen Chideme, Monica Sanchez, and Veronica Salazar ENTERTAINMENT MC Cara Lane, Opera sing ers Hilary Richardson & Suzzette Ledger, Athena Mackis & dance crew SPECIAL GUESTS Mark Behrens (Photo Work shops), Miss Asia Sacramento, Up All Nite TV reporters On gie Chin & Edger Alonzo SPONSORS Mark Behrens Photography Workshops, Toastmasters International, Miss Asia Sac ramento, Crossroads trading company, Spanish Fly Hair Garage, Paul Mitchell Hair Design School, Federicos Beauty School, MAC cos metics Arden Fair, & Marias catering services
guest speakers
ADA KOMORNICZAK (ADA Handbags Designer, also in DAY THREE) Designer Ada calls Sacramento her head quarters and her home, but her roots as a designer stretch from Europe to Argentina. After graduating from UC Santa Barbara, Ada traveled to Argentina to intern with a human rights organization. Although she enjoyed legal work, Ada ultimately de cided to pursue fahion. While in Buenos Aires she couldn’t help but notice the gor geous leather accessories and beautiful fashions worn by the city’s sophisticates. Back in the US, Ada decided to fol low her creative interests by becoming a Chandra Bourne (Castimages Agency Owner) Agency owner Chandra handles new talent development, agency marketing, the runway division, and all accounting for Cast Images. She also produces the videos for the Cast Images Custom Video division. Chandra opened Cast Images in 1991 after working as a professional model and actress in Sacramento, SF, LA, Tokyo, Paris, & Milan. She is the author of a well received guide to starting children in the modeling and acting business: Inside Child Modeling. Darryl Varner (Photographer) Darryl is a pho tographer and published author. He got his 0"/,&,(/,+&-<&,1+&+$,+",(#$*+$,&#$>;/,"3&%"-9 ing up in the midWest and playing lead guitar in a series of rock bands. He began teaching guitar professionally while still in his early teens. To date, he’s written seven nov +2/6&A;""+$,23=&1+./&?;,,#$%&,1+&0$#/1#$%&,-;)1+/& on an instruction book about using avail able light as the sole source of illumination for glamour photography. From the beginning, his primary photographic interests have been in producing model portfolios and conducting
designer and entrepreneur. She returned to Argentina, teamed up with the country’s best leather manufacturers and craftsmen, and learned from the top designers. Af ter receiving her Master’s in Business and Administration from Sacramento State University, Ada shortly thereafter designed 1+"&0"/,&1($>!(%&)-22+),#-$&<-"&/?"#$%&-<& 2008. Her hard work and dedication has paid off—the Ada line is in high demand, with over 300 boutique stores across the country carrying the Ada collection. Women are attracted to the soft and buttery leathers, the authenticity of the handmade products, and the effortless chic Ada designs. This fall and holiday season embrace the new distressed leather collection from Ada Handbags and Accessories. With a sophisticated yet whimsical aesthetic, the line focuses on bold silhouettes, ac cented with minimal hardware and stylish details keeping the focus on the unique leathers used in every handbag, clutch and belt. All clothing has been provided by Krazy Mary’s boutique, bringing fashion forward trends since 2000, located on J Street in Midtown, Sac. workshops and seminars for photographers and models. He relocated to Sacramento from southern California in January 2008. Gerry Simpson (Fashion Design & Apparel Technology advisory board member) Gerry began his career at the age of nine as a model doing retail and designer fashion shows. He taught at a leading modeling school in San Jose, later owned his own school of modeling and acting, and cho reographed shows throughout the Bay B"+(6& '#*?/-$./& 0"/,& +C?+"#+$)+& #$& D#/;(2& Merchandising began in a wig shop and a boutique in his hometown of Passaic, New Jersey. He began a career as a styl ist turned Visual Merchandising Manager for Nordstrom for 12 years. This experience brought Simpson to American River College where he has been instructing in Visual Mer chandising and Fashion Promotion for nine years. His recent fashion choreography ex perience includes several SF shows. Simpson and class are responsible for the American River College Annual Designer Show and several designer shows for SF Designer Jo
seph Domingo at Mercedes Benz Fashion Week LA. His creative fashion career also includes photography which landed him the opportunity to shoot the fashion issue cover and several other images for Sacramento News and Review. Simpson has worked as a Fashion Writer for Roseville / Granite Bay Style, Foothill Style and Folsom / Eldorado Hill Style Magazines. Simpson has also been a source of fashion information for Sacra mento Magazine as well. DIANA AGUILAR (Dee Aguilar Clothing Designer)
introduced to photography at an early age. Living in Sacramento for his entire life, he is truly one of the great artists still calling Sacramento home. Since six years old, Jay’s parents gave him the camera on family trips to document what was going on as well as to keep him busy and out of trouble. Today, he still has that pas sion he obtained at an early age with a great eye and an open heart for his subjects. While still considered quite young, at just over the age of 30 he has had a lifetime’s worth of ex perience in many countries around the globe. E#/&0"/,&#*(%+/&9+"+&?;!2#/1+>&(,&,1+&"#?+&(%+& of 17 while still in high school. Along with that 0"/,&!#,+&<"-*&/++#$%&1#/&$(*+&#$&?"#$,=&F(3&1(/& been published more than 300 times in over 8 countries. In addition to international publica tions, he had an automotive book published in 2005. He was voted #1 Photographer in Sacramento by the Sacramento News and Review, a great honor that he is very proud to be recognized locally for.
day
Dee Aguilar Designs develops and pro duces distinctive lines of contemporary women’s cocktails dresses. Attracting cus tomers who are intrigued by her unique style, Dee Aguilar Designs appeals to the hip, sophisticated women who take pride in her appearance. She is known for her unique dresses but also her creative twists and energy she puts in her shows. She always had a creative vision and now expresses it in her clothes. Her designs are put together with her own touch, plus a hint of elegance. With eyes on fashion design Dee recognizes that the fashion industry is home to many successful designers, and is aware that they all had to start from the bottom and build up. She ad mires designers that are just beginning and doing their best to produce and distribute their product successfully. These Individuals inspire her to work hard to achieve her per sonal goals; helping her trust that anything is possible through hard work and determina tion. Dee Aguilar’s designs are sexy, stylish, and uniqueperfect for the all occasions. Jay Canter (Photographer) Born in Walnut Creek, CA, in May 1978, Jay Canter was
TWO
DATE Friday, September 18th TIME 12:30pm–3:30pm
LOCATION 1207 Front Street in Old Town Sacramento GUEST SPEAKERS (12:301:30) Ada Komorniczak, Chandra Bourne, Diana Aguilar, Gerry Simpson, Darryl Varner and Jay Canter WORKSHOPS (1:303:30) MakeUp by JW Cosmetics Photography by Minh Nguyen, Brian Evers, Divino San Pedro, Tim Engle, Eric Harding, and Carey Huscroft TICKETS $5 entry fee or buy a ticket to DAY THREE and get free entry to DAY TWO. Show models get free entry. Please bring receipt and picture ID for will call. No exceptions without Picture ID.
DATE Saturday, September 19th
dayTHREE
Tiana Vega
TIME 123:30pm VIP 12:303:30pm General Admission
LOCATION 1207 Front Street, Old Town Sacramento
DESIGNERS Ivan Joel, Linzel, Ada Komor niczak, Virginie Suos, Tiana Vega, RJ SPECIAL PERFORMANCE BY Mary Jane
SFW CLOTHING DRIVE Drop off new or used cloth ing in platic/disposable bag at collections box from 12:303:30pm. First 50 donors of five or more pieces will receive a complimentary gift and $5 off of admission TICKETS $15 general admission $25 VIP
Lindsay and Rachel Smith (LINZEL) The name LINZEL originated from the two sister designers, Lindsay and Rachel Smith. Their creative minds work well together, so it was only natural their names be fused into one, creating LINZEL: becoming the Ying and Yang of design. They are hardworking women, with their primary goal in lifenext to raising their childrenbeing committed to making a mark in the fashion industry on a global level, with their ultimate goal of being recognized as Haute Couture. With an array of designs for today’s self assured, fashionforward woman, the LINZEL Collection includes evening wear, jump suits, blouses, pants, and corsets. These designs are extravagant and luxurious, with custom *(>+=& !;#2,4#$& )-"/+,/=& ($>& ,1+& 0$+/,& <(!"#)/& complimenting the natural beauty of all women. These designers enjoy the challenge designing requires: “A dress must make a statement in an instant, without accessories. Distinguishing details, and small, unexpected ,9#/,&($>&:(5-"&,1(,&*(8+&(&>"+//&/?+)#(26G
virginie suos
LINZEL’s love for fashion, excitement, and commitment to construction shines through in every LINZEL collection. “We share with you our vision, our dream....creating art through fashion.” Virginie Suos (Caliber.59) Virginie Suos is a Frenchborn Asian who graduated from UC Berkeley and has devoted her postcollege days to establishing her own clothing label, Caliber59. She grew up in Paris and came to the US to pursue her education at the Haas School of Business. Though she also gradu ated from a conservatory of music in piano performance, Virginie chose to follow her cre ative interests in fashion. Inspired by a multicultural background, her collection of Tshirts and dress shirts strives to express a casual, yet sophisticated urban 2--8&9#,1&(&,-;)1&-<&H("#/#($&:(#"6&I#,1&(&2-%-& that essentially features “CAL” and the Eiffel tower, the label focuses on balancing themes -<& +2+%($)+=& )-$0>+$)+=& ($>& "+/,"(#$,& !+ tween European and American lifestyles. “59” is an unusual, high bullet sized caliber, giv ing the brand name its own exclusive mean #$%6& J-"+& /?+)#0)(223=& ,1+/+& $;*!+"/& "+<+"& ,-&,1+&3+("&#$&91#)1&,1+&!"($>&9(/&-<0)#(223&
2(;$)1+>& KLMMNO=& ($>& ,-& ,1+& 05+& #*?-",($,& French designers who inspire her: Coco Cha nel, Christian Dior, Louis Vuitton, Yves Saint Laurent, and Christian Lacroix. J;,+>& )-2-"/=& 0,,+>& );,/=& ($>& +,1$#)(223& diverse runway models are important elements that characterize the emerging label. The %"(?1#)&?"#$,/&(2/-&1+2?&,-&>+0$+&,1+&!"($>&(/& an easytowear, edgy, yet clean urban wear in modernday fashion. CALIBER.59 focuses on functionality, sensuality, and attitude that make its clientele go gaga! Tiana Vega Born and raised in Northern Cali fornia, Tiana Vega initiated her interest in the fashion industry at a youthful age. From experi menting with sewing doll clothes to express ing herself through her own sense of fashion forward style, Tiana became exceedingly in trigued by the world of fashion. After gradu ating high school, she moved to Los Angeles and attended FIDM where she graduated with her AA for Fashion Design in 2008. Since grad ;(,#$%=&/1+&1(/&?(",#)#?(,+>&#$&1+"&0"/,&<(/1#-$& show creating a French 1930s inspired dresses and has also worked intimately with clients pro ducing custom made, high quality garments. Spring 2010 is all about creating light, :;#>&/#21-;+,,+/&9#,1&(&/+"+$+&?(2+,,+6&I#,1&*3& collection, “Gold digger”, I want the audience to observe an edgy, rebellious chic, that still
Fashion designer Ivan Joel was born the youngest out of six children and grew up in beautiful Southern California. Surrounded by beautiful scen ery and warm weather Ivan spent most of his time enjoying the social scene instead of taking his future more seriously. Time went by and he began to lose interest in everything, $-,1#$%&*(>+&1#*&<++2&<;2022+>6& “I felt I was living the same day over and over.”
has the sense of sophistication when my col lection is on the runway. Using a mix of precious metals and pearls, I have created vibrant, feminine, one of a kind pieces for this season’s collection.” Richard James River (Collections by RJ) Richard James Rivera (RJ), creator of Collections by RJ, has been interested in fashion and designing as far back as he remembers. It has been a passion of his to design clothes as he visual izes the beauty that surrounds him. After many years working in the industry, his dream of becoming a designer became a reality in 2006 when he created RJ Jeans a new line of industrial denim jeans for men. While working with other designers around the SF Bay Area he networked his way into the SF fashion scene. He showed in local fashion shows and has also ventured out of the Bay Area to showcase his newest collections. RJ worked hard to promote his collections. He stuck by his Latin roots which has helped him become noticed. “Latinos are a family and that’s what’s brought me to this point in life.” Even though Collections by RJ strongly features P(,#$&#$:;+$)+=&,1+"+&("+&-,1+"&/,32+/&/;)1&(/& RJ Tini, RJ Dark Glam, and his wedding gowns. RJ is currently working on new collections for 2010 and will showcase a preview of them this year during Sacramento Fashion Week.
In 2006, Ivan began learning all the aspects of this industry including the history of the people who started what has now be come a multibillion dollar industry. Since then Ivan has done amazing runway shows to display his work in major cities in California. He is currently taking some time off school to work on both Dresscode Clothing and the Ivan Joel label and has recently signed a contract with Kachina/Euro Wear. As busy as he is, there was no chance in the world he was going to pass on being part of Sacramento Fashion
Week 2009. “I love Sacra mento, this is where I started this amazing journey, met some incredible friends and real talented designers. I’m really looking forward to this.” Ivan Joel will be show casing pieces from his Dress code Her Collection and pre *#+"#$%&,1+&0"/,&,#*+&Q"+//)->+& Him men’s wear both from the Dresscode Clothing label. “At the moment, I’m trying many dif ferent things with Dresscode I want this label like most de signers to appeal to every one so the only thing here that is being strictly enforced is individualism and that is what I’m trying to capture tastefully.”
day
THREE Mary Jane (local Rap and Hip Hop artist) 21 year old Mary Jane was born in Woodland, CA and reborn in Solano county at age RS& 9#,1& *;/#)(2& #$:;+$)+/& <"-*& @(3& B"+(& artists Mac Dre, Mistah Fab, the Federation, and E40 and by mainstream artists Missy Elliot, Lauryn Hill, MC Lite, Lil’ Wayne, and the Game. Since three years old, Mary Jane has had a light in her eyes and music in her heart. Singing and dancing every chance she got, she has always been a performer. At the age of eight, Mary wrote ($>& )-*?-/+>& 1+"& 0"/,& /-$%& TA"(U3& V-"& You”. Since then, writing music has been a part of who she is today. She wrote all of 1+"&0"/,&(2!;*&TQ--"/&W?+$G&#$&LMMX&($>& her second debut album (releasing later this year), with help from platinum producer James Earley. She also wrote for artists such as Trey le Park, Chuck Nutt, Arielle Paige, and Ariel. Are you ready for today’s Latin female Rap and Hip Hop artist Mary Jane to raise the curtain? Check out her latest single “Here I Go” in English and in Spanish at myspace.com/mjizzlepop. It is time for Mary Jane to show the music world just what they have been missing.
cont’d
DAY THREE SCHEDULE 11:00 AM Set Up 12:00 noon VIP 12:30 PM General Public 01:00 PM Opening performance 01:15 PM Ivan Joel 01:30 PM Linzel 01:45 PM ADA Handbags 02:00 PM Break 02:30 PM Caliber.59 02:45 PM Tiana Vega 03.00 PM Collection by RJ 03:30 PM Close VERONICA CASTRO
(DAY THREE Host) Veronica grew up in northern Cali fornia and has a degree in Business but decided to pursue a career in 02*&($>&7D6&&'1+&1(/&(??+("+>&#$& numerous commercials and is cur rently residing in Southern California. She is the hosted a nationally syn dicated TV show “Latin Eyes”. She frequently travels between North ern and Southern California and recently worked in Sacramento on the Film “My Name is Khan” play ing a reporter. “Family and friends are dear to me and they are my life support”.
SFW 2009 was produced by Magnum Opus Enterprises and Rambo Productions