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SACRAMENTO FASHION WEEK TEAM Executive Team Photographers Igor Kondrya Tim Engle Kuks Singh Alena Melnik Mark Gunter Trin De Igor kondrya, Cedric Wilkins, Dave Alcarez, Jax Buttle, Duane Ram, Yennie Zhou, Ryan M Brough, Talicia Bell
Producers Duane Ram Ryan Brough
Media Relations Talicia Bell
Digital Graphics Carlo Cyphers
Production Stylist Set & Runway Design Yennie Zhou Director of Hair Lorena Martinez Alfonso Martinez Director of Makeup Jasmine Cardenas
Erin Loriaux Anastasia Kryukova Model Management Duane Ram Cedric Wilkins Intern Coordinator Cedric Wilkins
Hair & Makeup Support Paul Mitchell the School MTI
Jax Buttle Dave Alcarez
Videographers Kuks Singh Hayden Spilman Igor Kondrya Eduardo Elisa
Webmaster/Graphics Kuks Singh Cowo Campus Kreativkwest Webbstar Services Social Media Duane Ram Angela Lazo Alena Melnik
ON THE COVER FACE OF SACFW 2018 MODEL
KATHY CHANG, BRIANNA STAFFLER DOMONIQUE HAMPTON
HAIR
TINA NUNO - THE COLOUR BAR
MAKE-UP
SOLEDAD MENDEZ - HAIRMOSA
DESIGNER
ANASTASIA KRYUKOVA
STYLING
CHERYL MERCADO GRANADO
PHOTOGRAPHER KUKS SINGH
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HAIR SALON We’ve been voted #1 Best Place To Get Your Hair Done for three consecutive years and have become one of the highest rated hair salons in Sacramento. Book an appointment today, and experience the best service in Sacramento. Guaranteed.
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MODEL BOOTCAMP SUNDAY February 18th Cowo Campus Midtown Building – Second Floor 1507 21st Street Sacramento, CA Time: 12 - 3PM Cost: Free
The workshops are designed to educate the public on the modeling industry. Interested models will get some one on one training on movements, facial expressions and advice on the getting started in the industry.
HAIR AND MAKEUP WORKSHOP MONDAY February 19th The Colour Bar Salon 2314 K Street Sacramento, CA 95816 Time: 5-7PM Cost: Free
The workshops hosted by the Colour Bar Salon is designed to educate the public on the current trends of the season. Get some tips and learn the basics of makeup and how to transition a beautiful daytime look for a night out!
FASHION LAW 101 TUESDAY, February 20th Cowo Campus Midtown Building – Second Floor 1507 21st Street Sacramento, CA Time: 4-5PM
Uduak Oduok a former fashion model now Partner and Co-Founder of EBitu Law Group, P.C. will be heading the seminar catered to designers. With this presentation, designers will learn and have their questions answered on on legal issues and their protection in the industry.
FASHION FORUM
TUESDAY February 20th Cowo Campus Midtown Building – Second Floor 1507 21st Street Sacramento, CA Time: 6-8PM Cost: Free
Produced by the Student Fashion Association of Sacramento State University. The forum is a panel style keynote event. It will feature industry related professionals, each bringing different perspectives and knowledge in their fields of expertise, to educate students and members of the community about different career fields within the fashion industry.
EMERGING NEXT SHOWCASE
WEDNESDAY February 21st Midtown Building – Second Floor 1507 21st Street Sacramento, CA Time: 7-10PM Cost: $25 VIP, $10 General Online ($20 General at the door) This event will highlight the work of student designers from schools in and around Northern California and well as upcoming designers who are about to make their labels known. Featured designers: Ashley Elsa J. Goins, Brooks Ware, Gabriel Melendrez, Keevona Reynolds, Sabrina Marley Baladad-Perez
FASHION ON FILM THURSDAY February 22nd Beatnik Studios 723 S Street Sacramento, CA Time: 7:30-10PM Cost: $10 Online ($20 at the door)
Produced by the California Film Foundation. Fashion On Film is a unique blending of live fashion showcases and movies made about the local fashion scene. It bridges two distinct art disciplines and gives audiences a fascinating glimpse into the world of fashion in a unique party atmosphere. This year pays tribute to the artist Prince and honors Sacramento’s Rory Castillo as our inaugural Founders Award Recipient. Featured
SACRAMENTO FASHION WEEK FRIDAY | FEBRUARY 23rd Gold & Thread by Hagen Valencia
GOLD & THREAD is a cut and sew streetwear brand founded by Hagen Valencia. The idea behind the brand is be yourself and work hard for your dreams. Gold represents dreams, goals, ideas and inspiration. Thread represents the hard work and dedication you put into bringing those goals into fruition. The ampersand brings these two ideas together. http://hagenvalencia.weebly.com
Hannah Be
An award winning stylist from Northern California and best known for her echofriendly, signature vintage styling. Hannah Be began her styling career as an ecommerce boutique operator. Only styling her mannequins, Hannah Be began to get recognition for her signature vintage looks through social media, and unique styling techniques. From there, Hannah Be went onto booking her own clients and styling them personally and professionally. Soon Hannah Be won the title of Raw Artist of the Year, Sacramento, Ca, FASHION AWARD for best fashion in Sacramento. During this time Hannah Be started to build her brand RETROSPECT-Vintage Fashion, an upscale vintage clothing line. From there Hannah Be as a stylist and brand began to take off. Hannah Be and RVF have been seen all over, from publications, editorials, television, closets and runways. Hannah Be connects with her clients by getting to know their wardrobe needs. Once Hannah evaluates her clients needs, she studies their, taste, shape and personality to transition into their ravishing new look. While selecting wardrobe, Hannah Be carefully selects pieces according to cut, colour, fabric and season, that best compliments each client’s personal needs. Hannah Be will love to work with you, we offer serveices from styling to personal shopping to closet re-arrangement. I will make sure to make sense to you and your style. From wardrobe shopping to wardrobe styling -Shop, Style, Play www.hannahbe.com
Janelle Cardenas
Inspired by icons like Marilyn Monroe, Audrey Hepburn, and Twiggy you can expect Love by Janelle Cardenas designs to enthuse you with classic lines combined with feminine fabrics, texture, and contrast. Lush satin, prints, and vivid colors matched with clean line glamour are Love signatures. Her collection has been dubbed as “Old Hollywood glam with a touch of funk and intensity.” Janelle’s ardor for fashion began as a little girl when she spent hours of playtime encouraging her sisters to play faux runway. Her childhood fashion shows has become a life obsession with a fashion statement that addresses every woman’s need to feel classy while also having fun. Her goal is to create designs that compliment the uniqueness of every woman. Love by Janelle Cardenas is her developing vision of a line that embraces a classy lady’s quirkiness. Ms. Cardenas graduated from the International Academy of Design Technology in Sacramento with her Bachelor of Fine Arts in Fashion Design and Merchandising. Her dream is to create glamorous fashions suitable for ladies of all ages, sizes, and attitudes. www.lovebyjc.com
Angela De Forsage
Angela De Forsage is a family fashion brand out of Mongolia headed by Maya Leon. After moving to the united states in 2007, Maya found the US lifestyle inspiring and a new creative vision emerged. She loves to explore her surroundings which usually translates into her dresses. From Nature, to Urban City living, these inspirations get wrapped with practical elements to created unique fabric texture. www.deforsage.com
Thimoleon Rodriguez
Designer Thimoleon Rodriguez will be presenting his 2018 Resort Wear Collection. This is Thimoleon’ssecond full collectionsince premiering his first on our runway in 2017 after moving to Sacramento from Columbia in 2013. His work as been published in Elegant Magazine and D’primeramano Magazine where he has
also had contributed to a monthly style column.
Tyniece Hall
Tyniece Hall, Designer and CEO of Swagger House of Art & Fashion was born to pursue a life of high fashion and style. Hailing from Milwaukee WI, Tyniece Hall is now a Sacramento native by way of the East Bay area. Her introduction to the fashion industry began as a model in 2002, with an eye for fashion and style her creative flare eventually led her becoming an assistant and stylist of a local designer. In 2008, she launched an online retail business Swagger House of Art & Fashion. selling handbags, accessories and footwear. During that time was also featured as a Raw Artist, a showcase that highlights local artist, in which she received many different accolades. Since then, her successful brand has been reviewed in various showcases, magazines and competitions. Her brand is a mix of ready to wear and haute couture, including an eclectic mix of vibrant colors, expressive patterns, and edgy hardware catering to a diverse genre of glam, rock, pop and edgy urban/street wear. www.swaggerhouseartfashion.com
ZenzeleNuru
Born Theresia L. Bagley, ZenzeleAmaiMjibaNuru was a name given to her, it is South
African in origin and means mother, young revolutionary woman, and lastly one who overcomes obstacles and makes a way for herself. That being said ZENZELE NURU truly encompasses the attributes of her name for she is a mother of nine, natural stylist, licensed cosmetologist, owner/lead stylist of Sankofa Duafe Design Studio/ Zen spot boutique as well as a knitwear designer. Zenzele has traveled and studied abroad in Tokyo Japan , learning traditional long hair design and eastern, holistic esthetics. Zenzele has worked in the natural hair industry for twenty-five years, and has been formally trained at Federico Beauty Institute. Education being very important. Zenzele is currently enrolled at Federico Beauty Institute Sacramento for continued education in their Barber Crossover Program;Her enthusiasm for all things creative has led her to her new passion for design . The natural progression into design was an easy transition for Zenzele since in hair and fashion you are only limited by your creativity.” the possibilities are endless” . As a knitwear designer Zenzele’s unconventional design esthetic and the infusion of fibers and crochet make for harmonious innovative design and fashion forward clothing and accessories. www.rawartists.org/zenzelenuru
SACRAMENTO FASHION WEEK FRIDAY | FEBRUARY 24th Aaron Hearing
Each piece is created by hand and unique in design. He accomplishes this by finding vintage and unwanted apparel and re-cutting, un-cutting, distressing, and of course designing one-of-a-kind fashions, thereby bringing vintage pieces back to life in a whole new way. The ultimate goal and vision of Drugstore Cowboy is to keep growing organically. Organically growing in the sense that the brand will take on a life of its own as more like-minded woke people support it. In the words of the founding designer/creator –“Never let a dream die, never sit still, say thank you too much, and make it happen no matter what” www.drugstorecowboy.limitedrun.com
Carlos Collins
Born in Georgia,Carlos graduated from Morris Brown College, Atlanta, Georgia, with a Bachelor of Art Degree in 2003. While studying at Morris Brown, he received many awards for his outstanding contributions. Afterwards, he began to pursue his Master of Architecture Degree at Morgan State University, Baltimore, Maryland. In 2008 he graduated and begun his career. “Art & Designing has always been his first love”. “My grandmother would give me newspapers at the age of 6 and I would sit in the middle of the floor and deconstruct the newspaper and make objects out of it. It was at those moments when my grandmother helped me discover my passion for design and the arts”. “FASHION” Since that very day, Collins has developed a passion for Fashion, Design, Architecture, and Graphic Design. Collins never stopped believing in his dreams and he continued to work hard and strive for the best. www.carlovonteeaugo.com
Ken Adams
Ken Adams is an international designer of high-end luxury apparel and ready-to-wear clothing, founded in California. His worldwide exposure to fashion allows him to create unique, fashion-forward signature designs. His company, KA Fashions was established with quality and trending fashion in mind and provides clothing that merges
style and latest trends. KA Fashions produces a wide array of products that include women and men signature designs, ready-to-wear items, and quality accessories. We’re inspired by global fashion ideas from our fabrics to our styling. We serve clients nationwide from Los Angeles to New York and International. At KA Fashions, we strive to give our customers fashion pieces that are high quality and tastefully designed, yet affordable. www.kafashions.com
Lena Trotsko
Successfully competing in several of competitions and placing high titles Lena Trotsko has rightfully establish her name in the fashion community. The decision to compete in the young designer’s contest in Russia sponsored by DHL in 2012 but as well as winning was the win that launched her career. This title secured her a spot to showcase her full collection at the Mercedes- Benz fashion week in Russia. In just a year her brand name has become very well known in the Russia fashion industry. Lena Graduated with honors in fashion design from the Moscow State University of Design and Technology but in 2013 she decided to attend school once again and complete her masters in design. Her pieces can be seen from TV presenters, singers and other famous personalities in Russia but she now desires to accomplish the same in America. Lena is not limited to the creation of clothing. Her Line includes accessories, costumes for dance performances of Russian pop artists, costume work on the television series, as well as her passion for photography, decorative painting and graphics organically woven into her creative space. Lena designs pieces that are bold, empowering and feminine. This explains why she is able to capture the ideal look of the independent, beautiful, hardworking everyday women.www.lenatrotsko.com
Saphaktra Touch
Saphaktra Touch has always been fascinated with an array of gown designs. Her fascinated start at a young age with the
Golden Age of Hollywood Film like “Gone with the Wind” and “The Sound of Music.” The costume design aspect of that time period was truly timeless and classic. These aspects are some of the significant influences in her brand Saloeut. The Collection encompasses a broad spectrum of bridal wear from bridesmaid to cocktail dresses. www.saphaktratouch.com
miss velvet cream Neocouture Clothing MVC is a California made sustainable slow fashion clothing line made by artist Scatha G. Allison. Craftsmanship, attention to detail and a punk rock sensibility in design and construction, combined with a love of luxury and an eye for silhouette and feminine power characterize the style and design of miss velvet cream pieces. All miss velvet cream designs are individually constructed by the artist by hand in her studio. As part of MVC ongoing commitment to sustainability in the line, find unique upcycled and vintage reconstructions along with exquisite contemporary ready to wear, neocouture dresses, jackets,
KHALIA BY DANIELLE RUEDA
coats and separates that reflect a luxurious future fashion aesthetic. MVC is committed to changing global consumption one piece at a time by providing clients with timeless, gorgeous, handcrafted wearable art items that will last a lifetime and be worn at any occasion. The language is of shape, silhouette and the feeling of the fabric against the body. www.missvelvetcream.com
Prince Singh
Prince is one of the UK’s most well-known and influential Indian photographers who has been instrumental in capturing contemporary Indian life in the UK. Known for his color storytelling and glamorized intricate craftsmanship. Born in London, Prince had a unique journey to the top of the fashion design field. In 2014 Prince achieved his dream and launched his eponymous label. Focusing on men’s high-end luxury fashion. In the short time since the labels launch he has had success from London, Dubai, New York and California. Embracing the fact that all his clothes are made in India. http://princesinghcollection.com/
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