COOL ENOUGH STUDIO

COOL ENOUGH STUDIO

Less design more stories coolenoughstudio.com

COOL ENOUGH STUDIO LESS DESIGN MORE STORIES

Cool enough studio explores various characteristics of the ordinary objects we interact with everyday.

These ordinary objects have people’s emotional attachment and we believe they can be physically integrated into the products.

We create products that reflect our lives.

Less design More stories by COOL ENOUGH STUDIO

Content ABOUT

Page 4

DESIGN PROCESS

Page 5

CORE VALUE

Page 6

PRODUCT

Page 7

PRESS

Page 14

EXHIBITION

Page 19

BUSINESS

Page 22

About

쿨 이너프 스튜디오는 헬싱키를 베이스로 시작된 인테리어 소품 및 문구용품 디 자인 스튜디오이다.‘물건이 사람에게 갖는 의미는 무엇일까’ 라는 기본적인 질문으로부터 시작된다. 일상 속에서 사용 되어지는 평범한 물건들 안에서 새로 운 디자인의 가능성을 발견하고자 합니다.

1.

2.

3.

Design process 4.

디자인을 하는 과정은 쉐프가 소중한 누군가를 위해 음식을 준비하는 과정과 같습니다. 쿨 이너프 스튜디오는 아이템과 소재의 선택부터 만드는 과정, 마지막 누군가에 의해서 사용되는 순간 까지 모든 과정을 디자인 합니다.

Core Value Everything in the studio should be cool enough!

EXTRA-ORDINARY

REFINED PURITY

STORYTELLING

COOL ENOUGH STUDIO PRODUCT

HUHU Cushion Cushions for fidgeters The starting point of designing ‘HUHU’ is for encouraging people to get emotional compensation by using the object. Many people have their unconscious / fidgeting behaviour including chewing nails, shaking legs so on.‘HUHU’try to help people to be relaxed by pulling out strings from the inner surface of the cushion to play with them. The end results of unconscious behaviour make ‘HUHU’beautiful. The name & metaphor‘HUHU’comes from the moment of people deep breathing when they relax.

Dimension: small_ w350x h350mm middle_ w500x h500mm large_ w650x h650mm Hand made in Korea

HUHU collections

Design Milk

HANGER Easiest, yet Most beautiful ways.

What are the most convenient ways to hang your personal belongings including clothes & bags, even shoes. We can often think our daily products in different ways of using them. HANGER enable us to change ways of hanging clothes, but it keeps same visual metaphor what it has as one of our daily products. Easiest, yet most beautiful ways.

Dimension : w435 x h200 mm Material : Stainless steel

HANGER

Mocovote

STANDING CARD We would like to spread the word ‘cool enough’.

People often forget about how amazing we are. This card is reminding of you that you are already cool enough. Send a message to someone you love, saying‘YOU ARE COOL ENOUGH’.

Hand crafted in Korea.

Dimension: w142 x h600mm Material: Printed paper

STANDING CARD

MOCOVOTE

LETTER STICKER COOL ENOUGH SOMETHING

We would like to spread the word ‘cool enough’.

People often forget about how amazing we are. This card is reminding of you that you are already cool enough. Send a message to someone you love, saying‘YOU ARE COOL ENOUGH’.

Dimension : 60mm x 60mm / 2pcs + 1bonus Material : printed paper Design one_ WE ARE COOL ENOUGH two_ YOU ARE COOL ENOUGH three_ COOL ENOUGH PEOPLE four_ COOL ENOUGH DAYS five_ COOL ENOUGH BODY six_ COOL ENOUGH SMILE seven_ RELIGHT YOUR LIFE eight_ COOL ENOUGH STUDIO

LETTER STICKER

“쿨 이너프”라는 문구를 활용하 여 응원의 메세지를 전달하고자 합 니다. 주변 사람들에게 “너는 충분 히 멋져“ 라는 메세지를 전달하는 캠페인을 함께 진행하고 있습니다.

HAVE A NICE YEAR/2014 A calendar that is not just checking a date.

HAVE A NICE YEAR project is about spreading year, month, date, day, hour and second in the one page so that it allows people to look at the time movement of an year of the life time. ‘HAVE A NICE YEAR’ calendar offers unique ways of checking dates by moving hours and minutes.

Dimension: w520 x h668mm Material: Printed paper and plastic sheets

HAVE A NICE YEAR /2014-2025 A calendar that is not just checking a date, representing the flow of yearly movement. HAVE A NICE YEAR project is about spreading year, month, date, day, hour and second in the one page so that it allows people to look at the time movement of a year of the life time. This extension from original ‘HAVE A NICE YEAR’ calendar offers unique and enjoyable ways of checking years & dates by moving inner & outer circles for 10 years.

Dimension: w520 x h668mm Material: Printed paper and plastic sheets

HAVE A NICE YEAR /1981-2100 A calendar that is not just checking a date, representing the flow of yearly movement. HAVE A NICE YEAR project is about spreading year, month, date, day, hour and second in the one page so that it allows people to look at the time movement of a year of the life time. Can we have the calendar that stays for 120 years?

This limited version from original ‘HAVE A NICE YEAR’ calendar explores how the single page offers unique and enjoyable ways of checking years & dates by moving 3 circles for 120 years.

Let’s check the flow of yearly movement.

Dimension: w520 x h668mm Material: Printed paper and plastic sheets

Mocoloco

CA korea

COOL ENOUGH STUDIO EXHIBITION

Stockholm Furniture Fair 5-9 Februrary 2013 participated by designboom mart

New York ICFF 18-21 May 2013 participated by designboom mart

TENT LONDON 2013 19 - 22 Sep 2013 participated by cool enough studio J10, T5, The Old Truman Brewery, Bricklane, London

SEOUL DESIGN FEXTIVAL 18 - 22 Dec 2013 participated by cool enough studio Samsung dong, Coex, Seoul, South Korea

HERALD DESIGN WEEK 4 - 6 April 2014 participated by cool enough studio The K- hotel, Seoul, South Korea

COOL ENOUGH STUDIO BUSINESS

Pino Helsinki STACK Frederick Street 22 00120 Helsinki, tel. 09 - 622 700 70 pino@pino.fi OPENING HOURS Mon-Fri 11-18 Sat 11-15

MONOQI Berlin Things I Like GmbH | Oranienburger Str. 48 | 10117 Berlin Telefon 030-95614643 Amtsgericht Berlin (Charlottenburg) | HRB 138546 B Gesch채ftsf체hrer: Simon Max Fabich | Felix Schlegel

1984 store 158-24, Donggyo-dong, Mapo-gu, Seoul, Korea tel. 02-325-1984 www.re1984.com OPENING HOURS Mon-Sun 11-23

일민 미술관 아트샵 ILMIN MUSEUM OF ART STACK Frederick Street 22 00120 Helsinki, tel. 02-2020-2050 pino@pino.fi OPENING HOURS Mon-Sat 10-19 Sun 11-17

KT&G

sangsangmadang

367-5, Seogyo-dong, Mapo-gu, Seoul, Korea, tel. 02-330-6200 planet@sangsangmadang.com

National Museum of Contemporary Art 110-200, Samcheong dong, Jongro-gu, Seoul, Korea, tel. 02-3701-9500 moca.go.kr