Our New Mission

OUR NEW MISSION STATEMENT

“Our Mission is to inspire teen girls to be the confident voices and role models that the community needs.”

Seventeen’s early core lied in inducing a sense of strength and confidence in young women before it shifted its focus into fashion, beauty and more consumer oriented communications. It has the potential to reach out to the target audience in various ways rather than just publications. The brand has an opportunity to go back to its roots and evolve into more successful and useful outcomes. Thus our new mission is to help young teens to evolve into confident and independent women.