Ayurvedachary Brand Book

AYURVEDACHARY Brand Book

GDP 5 Saket Raushan 1205022151

Ayurvedachary Brandbook

Welcome

GDP 5

We help connect you to the world around you. Inside our identity guide you’ll find out the images we use, the colors we choose, our logos, words and best practices.

Each has a specific role to play, but the real magic happens when they’re all used together. The following pages will help you understand our brand, what it stands for and how to express it in the best possible way.

Ayurvedachary Brandbook

About

GDP 5

Ayurvedachary, an initiative of InnoBytes Technologies Pvt. Ltd., is a platform for Ayurveda & Yoga with four domains as follow : 1. Products Brand Platform for Dabur, Zandu, Pitanjali, Himalaya, etc.

2. Knowledgebase and Healthtips for consumers.

3. Services like Online Consultation for Ayurveda Doctors, Yoga Teachers & Nutritionists.

4. Health & Nutrition Products.

Ayurvedachary Brandbook

Contents

GDP 5

Ayurvedachary, an initiative of InnoBytes Technologies Pvt. Ltd., is a platform for Ayurveda & Yoga with four domains as follow : 1. Products Brand Platform for Dabur, Zandu, Pitanjali, Himalaya, etc.

2. Knowledgebase and Healthtips for consumers.

3. Services like Online Consultation for Ayurveda Doctors, Yoga Teachers & Nutritionists.

4. Health & Nutrition Products.

Logos

Ayurvedachary Brandbook

GDP 5

Logo Exploration

A Alte Haas Grotesk (Bold)

Inspired by greek goddess “Nike”

Ayurvedachary Brandbook

GDP 5

Logo Exploration

A

A letter taken as initial of Ayurvedachary and the wings is inspired from Nike which in ancient Greek religion, was a goddess who personiďŹ ed victory, also known as the winged goddess of Victory. And, Here mainly used as we know wings also depicts nurturing characteristics and caring attitude and relief, relaxation, satisfaction, comfortness, secure, protect, etc.

+

=

Ayurvedachary Brandbook

GDP 5

Typeface

ABCDEFGHIJKLMNO PQRSTUVWXYZ abcdefghijklmnopq rstuvwxyz 0123456789 ,./;:‘“[]{}+-=!@#$%^ &* ()

Alte Haas Grotesk (Bold)

Ayurvedachary Brandbook

Color Palette

GDP 5

Orange =

evocative of warmth, vibrancy and commitment to caring.

Olive green = herbal healthcare and nature.

Blue = depth and stability.

It symbolizes trust, loyalty, wisdom, conďŹ dence, intelligence, faith, truth.

Purple = to use your imagination to its fullest, to re-balance your life, to remove obstacles, to calm overactivity or to energize from depression.

White = peace, purity.

Ayurvedachary Brandbook

Color Palette

GDP 5

Ayurvedachary Brandbook

GDP 5

Masterbrand Logo

The Primary logo is our frontman.

Identity guide

-

First way to signify our presence in the world.

Used in consumer and business facing materials whenever possible as the ďŹ rst part of call.

Our clearest visual signpost in the app scene and tech universe.

Works on dark and light backgrounds for print and digital both digital formats.

Ayurvedachary Brandbook

GDP 5

Logo Clearspace

Identity guide 1/3 x

1/3 x

-

Keep the area around the logo relatively Minimum clearspace : 1/3 of the logo’s width No other logos, type or other graphic elements should infringe on its space.

Sizing Scale and proportion are determined by the available space, aesthetics, function and visibility. There is no maximum size for the Ayurvedachary logo.

Digital Print

40 px height minimum 0.4 inches height minimum

Ayurvedachary Brandbook

GDP 5

Masterbrand Lockup

Our primary logo for the print media like on the retail shops, clinics and for corporate uses.

Identity guide

- Masterbrand Lockup is for corporate communication and outlets, or when Ayurvedachary appears on the print media solely as well as alongside other world-based company logos.

- Elements of the Lockup are ďŹ xed and must not be re-proportioned, redrawn, or modiďŹ ed.

Ayurvedachary Brandbook

GDP 5

Masterbrand Lockup

Identity guide

AYURVEDACHARY

Ayurvedachary Brandbook

Andriod Application

GDP 5

Ayurvedachary Mobile Application is designed for making consumer’s life much easier in terms of purchasing of ayurvedic medicines and products, booking appointments for Doctors, Yoga Teachers, etc and instant consultation with the required specialised persons by phone call or facetime calling.

Services Available Consultation Kerala Therapy Yoga Exercises Naturopathy

Booking Appointments Buying Products Health Tips Online Consultation

Doctor or Specialists on the doorstep !...

Chat Calling Facetime

Location via Zippr Code or Google Maps

Ayurvedachary Brandbook

Andriod Application

GDP 5

Get the App

Now from Spa to hardcore ayurvedic treatment is just away from a touch !

...with Zippr Code or Google maps !

This app focussed for those people who are older or physically not much fit or unable to find a clinic, a spa or a required place or who come their places easily for their treatments and exercises due to having less knowledge about the places, peoples, etc who can provide a better service and are available in each locations so that distance can’t be a major issue.

Don’t explain your address, avoid low value conversations. Use Zippr Code or Google Maps to ping the address on your booking info so that app will guide you or the specialised person to reach the destination.

We are available 24*7 for you...!

Get products or Doctors or specialised person on your doorstep !

Online chat, phone call and facetime facility is available on the application page so that with a single click anyone can made a conversation with the customer care and take instrcutions and get consultated over the call on emergency.

If you are buying any products using this app or if you are old enough or unable to reach at the Ayurvedachary centres than not to worry. Through this app you can get the service on your doorstep.

Ayurvedachary Brandbook

Andriod Application

GDP 5

Get the App

Now from Spa to hardcore ayurvedic treatment is just away from a touch !

...with Zippr Code or Google maps !

This app focussed for those people who are older or physically not much fit or unable to find a clinic, a spa or a required place or who come their places easily for their treatments and exercises due to having less knowledge about the places, peoples, etc who can provide a better service and are available in each locations so that distance can’t be a major issue.

Don’t explain your address, avoid low value conversations. Use Zippr Code or Google Maps to ping the address on your booking info so that app will guide you or the specialised person to reach the destination.

We are available 24*7 for you...!

Get products or Doctors or specialised person on your doorstep !

Online chat, phone call and facetime facility is available on the application page so that with a single click anyone can made a conversation with the customer care and take instrcutions and get consultated over the call on emergency.

If you are buying any products using this app or if you are old enough or unable to reach at the Ayurvedachary centres than not to worry. Through this app you can get the service on your doorstep.

Ayurvedachary Brandbook

Andriod Application

GDP 5

Get the App

Now from Spa to hardcore ayurvedic treatment is just away from a touch !

...with Zippr Code or Google maps !

This app focussed for those people who are older or physically not much fit or unable to find a clinic, a spa or a required place or who come their places easily for their treatments and exercises due to having less knowledge about the places, peoples, etc who can provide a better service and are available in each locations so that distance can’t be a major issue.

Don’t explain your address, avoid low value conversations. Use Zippr Code or Google Maps to ping the address on your booking info so that app will guide you or the specialised person to reach the destination.

We are available 24*7 for you...!

Get products or Doctors or specialised person on your doorstep !

Online chat, phone call and facetime facility is available on the application page so that with a single click anyone can made a conversation with the customer care and take instrcutions and get consultated over the call on emergency.

If you are buying any products using this app or if you are old enough or unable to reach at the Ayurvedachary centres than not to worry. Through this app you can get the service on your doorstep.

Ayurvedachary Brandbook

Andriod Application

GDP 5

Get the App

Now from Spa to hardcore ayurvedic treatment is just away from a touch !

...with Zippr Code or Google maps !

This app focussed for those people who are older or physically not much fit or unable to find a clinic, a spa or a required place or who come their places easily for their treatments and exercises due to having less knowledge about the places, peoples, etc who can provide a better service and are available in each locations so that distance can’t be a major issue.

Don’t explain your address, avoid low value conversations. Use Zippr Code or Google Maps to ping the address on your booking info so that app will guide you or the specialised person to reach the destination.

We are available 24*7 for you...!

Get products or Doctors or specialised person on your doorstep !

Online chat, phone call and facetime facility is available on the application page so that with a single click anyone can made a conversation with the customer care and take instrcutions and get consultated over the call on emergency.

If you are buying any products using this app or if you are old enough or unable to reach at the Ayurvedachary centres than not to worry. Through this app you can get the service on your doorstep.

Ayurvedachary Brandbook

Andriod Application

GDP 5

Get the App

Now from Spa to hardcore ayurvedic treatment is just away from a touch !

...with Zippr Code or Google maps !

This app focussed for those people who are older or physically not much fit or unable to find a clinic, a spa or a required place or who come their places easily for their treatments and exercises due to having less knowledge about the places, peoples, etc who can provide a better service and are available in each locations so that distance can’t be a major issue.

Don’t explain your address, avoid low value conversations. Use Zippr Code or Google Maps to ping the address on your booking info so that app will guide you or the specialised person to reach the destination.

We are available 24*7 for you...!

Get products or Doctors or specialised person on your doorstep !

Online chat, phone call and facetime facility is available on the application page so that with a single click anyone can made a conversation with the customer care and take instrcutions and get consultated over the call on emergency.

If you are buying any products using this app or if you are old enough or unable to reach at the Ayurvedachary centres than not to worry. Through this app you can get the service on your doorstep.

Ayurvedachary Brandbook

Andriod Application

GDP 5

Get the App

Now from Spa to hardcore ayurvedic treatment is just away from a touch !

...with Zippr Code or Google maps !

This app focussed for those people who are older or physically not much fit or unable to find a clinic, a spa or a required place or who come their places easily for their treatments and exercises due to having less knowledge about the places, peoples, etc who can provide a better service and are available in each locations so that distance can’t be a major issue.

Don’t explain your address, avoid low value conversations. Use Zippr Code or Google Maps to ping the address on your booking info so that app will guide you or the specialised person to reach the destination.

We are available 24*7 for you...!

Get products or Doctors or specialised person on your doorstep !

Online chat, phone call and facetime facility is available on the application page so that with a single click anyone can made a conversation with the customer care and take instrcutions and get consultated over the call on emergency.

If you are buying any products using this app or if you are old enough or unable to reach at the Ayurvedachary centres than not to worry. Through this app you can get the service on your doorstep.

Ayurvedachary Brandbook

Andriod Application

GDP 5

Get the App

Now from Spa to hardcore ayurvedic treatment is just away from a touch !

...with Zippr Code or Google maps !

This app focussed for those people who are older or physically not much fit or unable to find a clinic, a spa or a required place or who come their places easily for their treatments and exercises due to having less knowledge about the places, peoples, etc who can provide a better service and are available in each locations so that distance can’t be a major issue.

Don’t explain your address, avoid low value conversations. Use Zippr Code or Google Maps to ping the address on your booking info so that app will guide you or the specialised person to reach the destination.

We are available 24*7 for you...!

Get products or Doctors or specialised person on your doorstep !

Online chat, phone call and facetime facility is available on the application page so that with a single click anyone can made a conversation with the customer care and take instrcutions and get consultated over the call on emergency.

If you are buying any products using this app or if you are old enough or unable to reach at the Ayurvedachary centres than not to worry. Through this app you can get the service on your doorstep.

Ayurvedachary Brandbook

Andriod Application

GDP 5

Get the App

Now from Spa to hardcore ayurvedic treatment is just away from a touch !

...with Zippr Code or Google maps !

This app focussed for those people who are older or physically not much fit or unable to find a clinic, a spa or a required place or who come their places easily for their treatments and exercises due to having less knowledge about the places, peoples, etc who can provide a better service and are available in each locations so that distance can’t be a major issue.

Don’t explain your address, avoid low value conversations. Use Zippr Code or Google Maps to ping the address on your booking info so that app will guide you or the specialised person to reach the destination.

We are available 24*7 for you...!

Get products or Doctors or specialised person on your doorstep !

Online chat, phone call and facetime facility is available on the application page so that with a single click anyone can made a conversation with the customer care and take instrcutions and get consultated over the call on emergency.

If you are buying any products using this app or if you are old enough or unable to reach at the Ayurvedachary centres than not to worry. Through this app you can get the service on your doorstep.

Ayurvedachary Brandbook

Application

GDP 5

Social Media

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