Salon Magazine, October 2017

Publications Mail Agreement No. 40011270 8799 365 Evans Avenue, Suite L10, Toronto, Ont., M8Z 1K2

THE RISE OF THE INDEPENDENT EDUCATOR

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Features 46

Learning the Basics in Trichology 101 In this guide we’re breaking down everything you need to know about trichology and how it can help you improve your craft.

47

Tools of the Trade

50

Being an Independent

52

10 Hair-Raising Life Lessons

We know stylists and colourists are always in need of the best cutting, colour and styling tools. With so many options from the ergonomically designed to the technologically advanced, we’re sharing our top picks to help you stay on top of your game.

With the rise of social media and YouTube, hair and beauty education has taken a very different turn. We’re spotlighting three collectives that are thinking outside of the box to redefine education.

With the industry always evolving, we speak to the experts about the secrets to a long, successful career.

54

Collections

70

Canadian Hairstylist of the Year Awards

Damien Carney; Nathan Cherrington; Guylaine Martel; Sam James; Shane Henning; Black2Blond; Cara Mio Robinson

Announcing the semi-finalists for the 29th annual Contessa Awards!

58 GUYLAINE MARTEL, GUYLAINE MARTEL ARTISTE COIFFEURS, MONT-SAINT-HILAIRE, QUE.

ON THE COVER: Hair: Nathan Cherrington, Toni & Guy, Australia Makeup: Chereine Waddell Styling: Emily Sue Yee Photo: Andrew O’Toole

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o c t o b e r .1 7

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54 DAMIEN CARNEY, NEW YORK

64 FINALIST, CONTESSA 28 CANADIAN SALON TEAM OF THE YEAR, BLACK2BLOND, VANCOUVER

62

16

Editor’s Letter

18

Publisher’s Note

23

SalonMagazine.ca

25

Hairlines

69

Contessa Gallery

74

Profile

75

Building Loyalty

76

Interiors

78

Events + Scoop

82

Best Nine

This month at SalonMagazine.ca.

With the autumn season underway, we’ve rounded up the latest colour, care and styling products, along with seasonal nail polish picks.

Timothy Kuo, Contessa 28 finalist, British Columbia Hairstylist of the Year

Sizzling Creativity: Guylaine Martel

The key to any successful salon business is client loyalty. We speak with the experts about how to improve your salon’s client retention.

Field of Dreams: Shear Escape, Regina, Sask.

76 SHEAR ESCAPE, REGINA, SASK.

SHANE HENNING, NODDYS ON KING, AUSTRALIA

14

o c t o b e r .1 7

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ANTI BREAK SUPER BLEACHING POWDER

EDITOR’S LETTER

Crimp Your Style

T

ools have always been a part of my home haircare routine.

My arsenal includes everything from a wide-tooth comb and boar-bristle brushes to a blow-dryer, multiple curling wands

and flat irons, and a set of hot rollers I use now and again. Ask nearly anyone around the Salon Magazine office what my favourite tool is, and they probably know it’s a crimping iron! Admittedly, this tool is a direct route down memory lane to my teens, and when versions of it started surfacing in our office, I was thrilled.

When you think about it, there are some very important tools that help make the looks you create behind the chair that much easier.

And while I love trying my hand at attempting to craft a style that’s edgy and modern (and have seen enough professionals share their

Today it is possible to perform a number of hair bleaching processes in one day while paying heed to the hair's health and reaching the desired results using the Anti Break Super Bleaching Powder.

Anti Break Super Bleaching Powder can create a perfect light color shade while causing 86% less damage to the hair fiber compared to bleaching processes using traditional powder.

insight to help me do so) I’m nowhere near an expert, and continue to rely on the insight of savvy trendsetters like you.

Like me, chances are that most of your clients aren’t professional hairstylists. You probably even have some who can get in a tangle just at the thought of using a blow-dryer, flat iron or curling wand on a daily basis. Even if they do have some know-how, remember that there’s a reason clients keep coming back appointment after appointment: at the end of the day, they look to you to create that perfect and professional just-from-the-salon style. It’s with that thought in mind that we put together “Tools of the Trade” on page 47, where we’ve gathered some of the latest cutting, colour and styling tools you’ll want to give a test run in your salon or on set.

That’s right, the Contessas are on November 12—less than eight weeks away—and we can’t wait to see you there!

Anna Lee Boschetto Editor-in-Chief

Find me on Facebook at SalonMag, on Twitter and Instagram @SalonMagazine or email me at Annalee@SalonMagazine.ca.

16

o c t o b e r .1 7

PHOTO: ALVARO GOVEIA, HAIR AND MAKEUP: DIANA CARREIRO

And don’t forget to turn to page 70, where we announce the semifinalists for the 29th annual Canadian Hairstylist of the Year Awards.

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DA N N YCO.CO M

PUBLISHER’S NOTE ISSN 1197-1495 volume 26 issue 13 EDITOR-IN-CHIEF

Anna Lee Boschetto

416.869.3131 ext.102

ASSOCIATE ART DIRECTOR

Stephanie Gallant

416.869.3131 ext.113

EDITOR-IN-CHIEF (FRENCH)

Yasmin Grothé

s a l onm a ga z i ne . c a

514.553.4404

annalee@salonmagazine.ca

stephanie@salonmagazine.ca

yasmin@salonmagazine.ca

ASSOCIATE EDITOR

Veronica Boodhan 416.869.3131 ext.119 DIGITAL EDITOR

Lucy Mazzucco 416.869.3131 ext.122

veronica@salonmagazine.ca

lucy@salonmagazine.ca

COPY EDITOR

Liz Bruckner

Social Education

GROUP PUBLISHER

Laura Dunphy

416.869.3131 ext.110

laura@salonmagazine.ca

VICE-PRESIDENT STRATEGIC PARTNERSHIPS

Greg Robins 604.561.4971 greg@salonmagazine.ca

There’s no doubt social media has changed the landscape of our

PRODUCTION MANAGER

lives, and there’s no denying the footprint it has made in the beauty

Alan Swinton 416.869.3131 ext.111

business. Never have we had the ability to connect so immediately

OFFICE MANAGER

Nicole Lippay 416.869.3131 ext.114

with clients. From showcasing their work to delivering messages,

production@salonmagazine.ca nicole@salonmagazine.ca

OPERATIONS MANAGER (ON LEAVE)

there’s an ongoing opportunity to get in front of potential customers

Karren Han

with so many ways to make social media work for you.

Adrian Holland

CIRCULATION MANAGER

That said, between Instagram, Facebook, Snapchat, Pinterest

helpdesk@subscriptions.salon

CHIEF EXECUTIVE OFFICER

Tom Arkell 416.869.3131 ext.220 tom@salonmagazine.ca

and Twitter, it can be daunting to keep up. With followings having the potential to grow exponentially—and at warp speed—into the

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hundreds of thousands, it can be so easy to get caught up in the numbers game. Case in point: The issue surrounding purchased likes and followers. Personally, I believe social media is a bit like the Wild West, where there was a lot of hustle and excitement in a changing

A D D RE SS CH A NGE S

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and often unknown landscape. How is it possible to grow an authentic following from 500 to 5,000 in a few short weeks? Unless you’re one

Salon Magazine, 365 Evans Avenue, Suite L10 Toronto, ON M8Z 1K2

of the Kardashians, there’s a lot left in question.

At the same time, not having a social media presence is akin to not

SA LON M AGA Z INE

having an email address a decade ago. When it comes to referrals,

183 Bathurst Street Suite 202 Toronto, ON, M5T 2R7 T. 416.869.3131 F. 416.869.3008

the first thing most people will do is check out your Instagram,

641,218 professional and consumer readers every issue (source: Market Facts of Canada Ltd.)

otherwise known as the new artist’s portfolio and business card. It’s really another branding and marketing tool that requires some clear guidelines and education for salon professionals. The first decision

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to make? Whether your social media platforms are for your business

Printed on recy

or personal use, which will do much to help you curate the right accounts of people you admire and use them as a guideline (not a carbon copy, which is boring) to create your own style.

If there’s one thing I’m learning, it’s that being real and authentic is the principle of social media. Pick one or two platforms and start experimenting. And remember: Success takes time. There’s no need to be hard on yourself—it’s a process, and one that we’re learning more about each day.

Laura Dunphy Publisher

18

o c t o b e r .1 7

National Magazine Awards PHOTO: ALVARO GOVEIA, HAIR AND MAKEUP: DIANA CARREIRO

photos for your audience. Then, learn how to take good photos, follow

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From time to time we make our subscription list available to select companies and organizations whose product or service may interest you. If you do not wish your contact information to be made available contact us via one of the following methods: phone 416.869.3131, fax 416.869.3008 or e-mail helpdesk@subscriptions.salon. Our privacy officer is Adrian Holland.

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#Forging

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FOLLOW #FORGINGBONDS TO SEE HOW OTHER STYLISTS BOND WITH THEIR CLIENTS

“It’s not just a business, it’s a friendship that you’re building. There’s trust and that’s what keeps your clients coming back.”

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JOHANNA FREEMAN

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#Forging Bonds The bond of trust between a hairstylist and their clients is not only powerful, it's life changing. The same bond of trust is forged between a hairstylist and the innovative BLONDME products they use on their clients. #ForgingBonds is a journey to discover the real-life stories of hairstylists as they describe the relationship they have with both their clients and the trusted color products they use to change lives each and every day.

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HAIR COLLECTION COLLECTIVE Explore the hair collections of award-winning stylists,

PHOTOS CLOCKWISE: HAIR:TRAVIS BANDIERA, ROYALS HAIR, AUSTRALIA, MAKEUP: CHEREINE WADDELL, STYLING: DANIELLE SOGLIMBENE, PHOTO: DANIEL KNOTT;THINKSTOCK; HAIR: JOEY SCANDIZZO, JOEY SCANDIZZO SALON, AUSTRALIA, MAKEUP: KYLIE O’TOOLE, STYLING: ANTHONY CAPON, PHOTO: ANDREW O’TOOLE

including this one by Travis Bandiera at SalonMagazine.ca!

SO YOU THINK YOU CAN STYLE?

EDUCATORS SHARE THEIR BEST ADVICE Find out how brand educators developed their career paths as they offer up their tips to hairstylists who might

The finalists for

be aspiring educators.

this month’s “So You Think You Can Style?” updos GALA TESSA

CON

NOV

contest have been

17 12, 20

selected! See the winners at

CONTESSA GALA

NOV 12, 2017

SalonMagazine.ca

GET YOUR TICKETS! Tickets to the 2018 Contessa Awards gala are on sale now! Don’t miss out on the biggest night in the Canadian beauty industry!

See all of the complete collections in this issue at SalonMagazine.ca/Collections!

SalonMag

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o c t o b e r .1 7

23

©2017 Bosley, Inc. Beverly Hills, CA 90212 | All Rights Reserved. | Printed for Scientific Hair Research, LLC.

Julius, Stylist Berussti Salon | Mexico City, Mexico

“This has become my favorite styling product to use on my clients with short to medium-length fine hair, for sure. With just a little bit of product, I can create a sleek finished look or any kind of movable, textured style that I want. This styling crème seems to plump the hair a bit for extra volume while the semi-matte finish means that there’s no leftover scalp shine in areas of lower density. I love it!”

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HAIRLINES NEWS

CLEAN CARE PREVENT OVERWASHING WITH THE NEW SCHWARZKOPF PROFESSIONAL BC BONACURE MICELLAR CLEANSING CONDITIONERS. While many clients may have already realized the benefits of dry shampoo for refreshing their ’do, cleansing conditioners are another beneficial addition to their home care repertoire.

These three new BC Bonacure Micellar Cleansing Conditioners from Schwarzkopf Professional provide a double dose of gentle cleansing PHOTOS CLOCKWISE: REVLON PROFESSIONAL, L’ORÉAL PROFESSIONNEL, SCHWARZKOPF PROFESSIONAL

with lightweight

Beautiful Blonde Achieve your ideal blonde colour with the new Revlon Professional Blonderful product range.

Preserving hair’s health is top of mind when taking clients to blonde levels. Revlon Professional’s new Blonderful range includes blue and violet lightening powders, Bond Maintainer, Bond Defender and Soft Toner and Soft Lightener creams and energizers to protect hair’s structural bonds and increase resistance to breakage. “Blonderful Lightener will enhance your lightening service by maintaining the hair’s structural bonds for maximum hair respect while reducing breakage,” says Kirsten McIntosh, an educator for Revlon Professional. The range offers up to eight levels of lift while neutralizing warm tones for shiny, uniform colour. It was also used to create Revlon Professional’s Design collection for autumn/winter 2017.

conditioning that retain the hair’s natural lipids and moisture.

The secret is micellar technology, which uses micelles (molecules) to gently remove dirt and impurities from the hair. The

S TA N D CORRECTED Give clients a colour makeover with three Colour Correction services from L’Oréal Professionnel.

cleansing conditioners

Just like contouring and strobing, colour correction is another hair

are available in the

colouring technique inspired by makeup. L’Oréal Professionnel

brand’s BC Color

addresses three common concerns with its new Colour Correction

Freeze, Moisture Kick

services: #MyFlashLuminizer, #MyReflectsNeutralizer and

and Repair Rescue

#MyColorSculptor. For clients with dull hair, #MyFlashLuminizer is

lines, so there’s sure

a 30-minute service that adds shine. The #MyReflectsNeutralizer

to be one for every

transforms brassy colour in 40 minutes and #MyColorSculptor

client, and should be

adds dimension to flat hair, using elements of light and shadow for

recommended for use

depth in under an hour. The three services allow you to create quick,

every third wash as an

customizable solutions for your clients. The brand has also added eight

alternate option

shades (five new and three refreshed) to its Majirel colour line and two

to shampoo.

new blonde toner shades to its Dia Richesse line.

SALONMAGA ZINE.CA

o c t o b e r .1 7

25

HAIRLINES NEWS

Get Defensive Shield hair from thermal heat

COOL COLOUR Redken adds 14 cool fashion shades to its Colour Fusion lineup.

damage with the new Moroccanoil Perfect Defense.

This weightless, argan oilinfused spray contains panthenol provitamin B5 for moisture to

For your “cool” clients that are looking to mute warmth while

infuse hair with lustre and shine,

adding dimension, Redken’s 14 new cool fashion shades are

and an advanced copolymer blend

sure to do the trick. The brand’s permanent alkaline colour

for exceptional thermal heat

has been formulated with the new C-Lock Technology, which

protection. Suitable for all hair

contains larger dye molecules for locking in colour, preserving

types, Perfect Defense has been

cool tones for colour lasting up to eight weeks. These new

designed to layer with any styling

shades are intermixable with the rest of the Colour Fusion

product and can be applied to

lineup, allowing you to create limitless colour combinations.

damp or dry hair prior to styling for protection against temperatures of

ARE YOU NEXT?

Fresh Look GOLDWELL UNVEILS ITS NEW AND IMPROVED DUALSENSES COLLECTION. With 41 products across nine segments, Goldwell’s new Dualsenses line features upgraded, state-of-the-art Luminescine colour technology that converts non-visible UV light to visible light for luminous results. It also utilizes MicroPROtec Complex for even distribution of nutrient-rich ingredients such as intralipid and kukui nut oil, and FadeStopFormula for preventing colour fade.

In addition to the Dualsenses Color, Color Extra Rich, Blondes & Highlights, Rich Repair, Ultra Volume and Curly Twist product segments, Goldwell has also added Just Smooth, a collection of eight products designed for frizzy, unruly hair.

26

o c t o b e r .1 7

Entries are now open for the 2018 Sebastian Professional What’s Next Awards! Each year, the brand invites hairstylists to push their creativity and enter one of three categories: Student, Professional or Affiliated Artist by submitting a photo of their hairstyle creation inspired by Sebastian Professional’s Twisted collection. The deadline for entries is December 15, 2017.

For more information, visit sebastianwna.com.

PHOTOS CLOCKWISE: REDKEN CANADA, MOROCANOIL, SEBASTIAN PROFESSIONAL, GOLDWELL CANADA

up to 450°F.

SALONMAGA ZINE.CA

HAIRLINES NEWS

BUTTER UP Boost your colour with the new Joico Color Butters.

Whether it’s to add a pop of colour or refresh an existing hue, Color Butters from Joico are a must-have nourishing treatment that offers moisturizing ingredients to repair and strengthen hair, helping reduce breakage by more than 44 per cent. Available in six shades (Green, Blue, Purple, Titanium, Red and Pink) these low-commitment treatments will last for up to 10 shampoos.

Expressive Colour Brighten medium-to-dark shades with Matrix Color Sync Vinyls collection.

With five new shades added to its Color Sync Vinyls demi-permanent colour line, Matrix now features Crimson Red, Rich Copper, Midnight Violet, Cobalt Blue and Gilded Gold. Each shade is designed for medium-to-dark hair (levels five and up) and are all formulated with Matrix’s exclusive cera-oil priming complex for seamless colour. The line also uses new vivid dye technology, which provides the brand’s most visible tone-on-tone colour with added shine for dark hair and gradual fade to prevent the obvious (and dreaded!) root growth.

G E T

H E AT E D

This three-piece collection shields hair from styling damage, thanks to its formula containing amphomer for thermal protection up to 450°F, and dynamx for flexible styling, definition, frizz protection and high-shine results.

The line’s Prep Me Heat Protection Blow Dry Primer is a weightless product for wet hair that easily layers with other styling products. The Protect Me Hot Tool Heat Protection Spray is designed specifically for flat iron use, providing protection against scorching temperatures while adding softness and shine to hair. The Support Me Heat Protection Setting Hairspray is great to use with curling irons, providing long-lasting, crunch-free curls without damage.

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o c t o b e r .1 7

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PHOTOS CLOCKWISE: JOICO, MATRIX CANADA, SEXY HAIR

Protect hair from heat damage with the Sexy Hair Hot Sexy Hair collection.

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HAIRLINES NEWS

COUNTDOWN TO CONTESSA 29!

We’re counting down the days to the 29th annual Contessa Awards! Get ready to be captivated by inspiring presentations while celebrating Canadian talent on November 12, 2017 at the Westin Harbour Castle in Toronto, where the always-entertaining Bill Rowley will return as gala host. Whether it’s the stage presentations, touching acceptance speeches or wining and dining at the gala dinner, don’t miss out on the biggest night of the year for the Canadian professional beauty industry! While we know the Contessa Awards is the big draw, for those out-of-towners, it’s a great time to book a weekend trip to Toronto to check out the Royal Agricultural Winter Fair, catch the last leg of Cirque du Soleil’s Volta, laugh out loud at comedian Chris Rock’s comedy show, enjoy some sight seeing or fine dining at the city’s restaurants, and more!

Make sure to get your early bird tickets before

BOOMERANG effect Get complete curl care with Unite’s Boing Curl Care System.

Adding to the brand’s beloved Boing Curling Cream, Unite has unveiled its new Boing Curl Care System. The five-product line is enriched with coconut for hydration that provides 360-degree care for all curl types. The Boing Curl Shampoo is a cream-to-foam formula that provides a gentle cleanse to retain hair’s elasticity and restore shine. The Boing Curl Conditioner hydrates and repairs hair for frizz-free results, while the Boing Curl Leave-In detangles hair with a blend of moisture-preserving vitamins and proteins, and also provides hair with thermal and UV protection and a versatile product that can be used to restyle curls. The product system also includes two curl creams: Boing Defining Curl Cream, which activates and controls curls, and Boing Moisture Curl Cream for light hold and additional moisture. These creams can be combined as a curl cocktail for a customized hold and finish, says Andrew Dale, Unite’s founder and CEO, as the Boing Curl Care System was developed to provide a comprehensive, easy-to-use system that addresses all aspects of curl care.

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o c t o b e r .1 7

SIMPLY CLEAN GIVE HAIR LIGHTWEIGHT BODY WITH THE REVAMPED CLEAN VOLUME SYSTEM FROM PUREOLOGY. While voluminous hair never seems to go out of style, the key to achieving the ideal amount of “body” is keeping the hair light. Pureology’s new Clean Volume system is free of silcones, sulfates and parabens—instead using natural ingredients like aloe water, soy protein, sunflower seed oil and Brassicae plant extract to absorb oil, retain moisture and enhance hair’s shine, manageability and smoothness. The Clean Volume Shampoo and Conditioner gently cleanses and detangles hair for lightweight fullness without stripping hair colour. The Clean Volume Instant Levitation Mist contains the same menthol-infused formula as the original, providing root lift and up to 24 hours of volume. The Clean Volume Weightless Mousse gives hair an added boost of volume for soft, shiny results.

SALONMAGA ZINE.CA

PHOTOS CLOCKWISE: PUREOLOGY, UNITE HIARCARE

October 11.

HAIRLINES NEWS

BESPOKE BUSINESS GIVE CLIENTS A PRESCRIBED COLOUR TREATMENT WITH COLOR CRAFT FROM PAUL MITCHELL. With eight shades ranging from yellow honeycomb to dark chestnut brown, the liquid colour concentrate contains direct dyes that are suspended in a positively charged base for even distribution and maximum colour deposit, allowing you to customize colour treatments for each of your clients. Whether it’s to correct or intensify their colour, Color Craft gives you endless options for in-salon services while boosting your retail revenue because it enables you to provide clients with matching tonal treatments for maintaining their colour at home.

THINK

Sweet Sustainability Kevin.Murphy’s Color.Me is unveiling its Sugercane Bowl, an innovative, environmentally conscious solution for salons. These Color.Me colour bowl inserts are made of a sugarcane fibre as a substitute to paper or plastic. In addition to its production being 100 per cent eco-friendly, the disposable inserts have no wax or plastic coating, making them fully compostable within 30 days.

It includes a special handle for easy handling, while also allowing you to tag the inserts with your colour formulas. This insert is a cost-effective solution for salons looking for ways to become more environmentally friendly, and helps increase the efficiency of colour services. To use, add the disposable insert into a Kevin.Murphy Color.Me

SEE THE LIGHT Reduce brass with Oligo Professional’s Blacklight Blue Shampoo.

Help your blonde clients refresh their colour with Oligo Professional Blacklight Blue Shampoo. Formulated with 11 amino acids and argan oil, it moisturizes and strengthens hair while repairing damage, and eliminates brass while brightening colour for up to three shampoos.

To use, apply on damp hair (using gloves is recommended) and leave on for two to five minutes. Repeat on a weekly basis or whenever brassiness is visible.

colour bowl and mix colour. Once finished, remove the insert and dispose accordingly. Sugarcane Bowl is set for release in 2018.

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SALONMAGA ZINE.CA

PHOTOS CLOCKWISE: JOHN PAUL MIITCHELL SYSTEMS, OLIGO PROFESSIONAL, KEVIN. MURPHY

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HAIRLINES NEWS

Colour Antidote

BUZZWORDS

Lighten and colour without the damage with the Mon Platin Anti Break Super Bleaching Powder and Anti Break Hair Color.

HERE WE DECODE SOME OF THE MOST

Breakage is always top of mind when lightening hair. The Mon Platin Anti

CUT

TRENDING HAIR-RELATED BUZZWORDS.

Break Super Bleaching Powder helps you achieve worry-free results,

HAIR DUSTING No, this isn’t about

thanks to its Anti Break Safe Guard complex of advanced neosomic

the hair that covers your salon’s

technology. Designed to protect hair’s integrity by building the disulfide

floor after a cut. Hair dusting is a

bonds in the hair, the powder also eliminates the need for mixing

technique that allows you to give

additional ingredients, such as a bonder, while producing the lightest-

clinets a trim, without cutting much

looking results thanks to its Super White compound containing malic acid

hair at all. Taking scissors to just

that combats hair’s yellow-orange pigments. The powder can lighten by

the split-ends and flyaways, this

approximately seven levels for results that are softer, more flexible with

technique allows you to remove

more resistance and less damage. The Mon Platin Anti Break Hair Color

some of the damage clients may

contains nano-sized pigments, delivered to the hair through the colour’s

be noticing, without them losing

Enhanced Shine Emulsion Conducting Cream for uniform distribution and

much of their length. This is a great

multi-dimensional results that provide maximum grey coverage. Just like

add-on service for salons wanting to

the powder, the colour also contains the brand’s Anti Break Safe Guard

increase traffic by squeezing in a few

bonding technology, along with phytoceramides, soy isoflavones and

hair-dusting appointments between

acetylcysteine for strengthening hair and stimulating hair’s natural keratin

regular services. While it’s not meant

and shielding hair from climate stressors.

to be a huge moneymaker, a little can definitely go a long way.

COLOUR

COOL DOWN Help clients preserve their blonde hue with the Cool Blonde Shampoo and Conditioner from label.m.

PASTELAGE With pastels quickly becoming a regular colour service, it only makes sense that the trend has sparked a new colour technique. Pastelage is a play on balayage, but with a focus on the pastel shades of pink, blue and

We all know how difficult cool blonde shades can

green. Dubbed “the new balayage,”

be for clients to maintain. Now, you can send them

pastelage helps you seamlessly

home with the label.m Cool Blonde Shampoo and

meld colours for the perfect

Conditioner. The duo has been formulated with

Instagram-worthy unicorn look.

the brand’s exclusive violet botanical complex STYLE

packed with colour-corrective benefits to help

SPACE BUNS Hot off the heels of

keep strands supple and protect against breakage.

festival season, this trend (also

The conditioner helps neutralize brassiness while

known as double buns) has spawned

enhancing hair’s depth, and also provides deep

into its own styling category, with

nourishment for resistance to damage while

“twists” on the style seen all over

improving hair’s elasticity and manageability. The conditioner

social media. The classic: One

also provides hair with moisture balance to improve hair colour

doughnut bun or top-knot placed on

retention and illuminate highlights in platinum and blonde hair while

each side of the head. With so many

eliminating unwanted yellow tones.

variations, this trend seems to be the fresh, millennial take on the ’90s classic pigtails look.

34

o c t o b e r .1 7

PHOTOS CLOCKWISE: MON PLATIN, LABEL.M

of beta-caratene, lycopene and lutein, which are

SALONMAGA ZINE.CA

WHY GREAT LENGTHS? ...because it’s addictive.

Join the most elite group of hair extension artists in the world.

Visit our website to view the 2017 Canada-wide educational seminar schedule.

www.greatlengthscanada.com 2017 CO LLEC TI O N BY A N GELO S EMIN A R A

#poweredbygreatlengths

Glitz and Glam CELEBRITY MANICURIST TOM BACHIK TURNS UP THE GLAM FACTOR FOR THE 2017 MTV VIDEO MUSIC AWARDS. Nail art is all about breaking the rules,

GET YOUR SHINE ON

HAIRLINES NAILS

BIO SCULPTURE GEL Take a trip down memory lane with the ’70s-inspired Mad Glamour collection, with rich shades like deep purple glitter Party Popper.

yet the nails seen on celebrities on the red carpet tend to be relatively tame compared to those seen on social media. However, every now and then we see a star pushing the boundaries. Case in point: when celebrity manicurist Tom Bachik gave singersongwriter Bebe Rexha an ultra-glam look for the 2017 MTV VMAs, using Swarovski’s new Crystal Pixie Edge in Electric Touch for creating a glittery yet edgy effect on jet-black nails. With the holiday season just around

CND Get a perfect match with CND’s Married to the Mauve, a smoky plum opaque shade that’s now available in Shellac and Vinylux.

technique (and others!) for adding an opulent touch to client mani-pedis and help your salon generate some extra revenue.

CHINA GLAZE Put a spin on classic nail colours with the Happily Never After collection, featuring shades like deep berry crème SinDerella.

GEL ON Get bold, long-lasting colour with the new CND Creative Play Gel. For clients looking for a long-lasting gel manicure, the options have not always been affordable. Now, with CND’s new Creative Play Gel, you can add a

SPARITUAL

more economical option to your salon. This three-step

Release your inhibitions with Exhale collection’s calming shades, such as mauve taupe Liberation.

gel manicure system is formulated with micronized pigments for rich, intense colour and long-lasting shine that is easily removed without the use of filing or harsh tools. Available in 65 colours and 10 finishes, Creative Play Gel has something for everyone.

ESSIE Celebrate the oneyear anniversary of Essie’s Gel Couture with Gala Bolds, a collection of opulent shades like pearl grey Fashion Face Off.

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o c t o b e r .1 7

TEXT:VERONICA BOODHAN; PHOTOS CLOCKWISE: WARNER BROS. RECORDS; BIO SCULPTURE GEL, CND CANADA, CHINA GLAZE, SPARITUAL, ESSIE

the corner, it’s a great time for nail technicians to adopt this #nailinspo

SALONMAGA ZINE.CA

MALIBU C ARTISTRY

HAIRLINES NAILS

Enhancing Enhancements Tips for reintroducing your clients to nail enhancements and how they can help boost your revenue.

N

ails are being worn in a myriad of shapes and lengths from the red-carpet to the runway to Instagram, and that means nail enhancements have the potential to be a business game

changer. “After many seasons of nails being kept at sport-length, the trend is adding length, wearing nail art or embellishments and experimenting with nail shape,” says Erica Nieuwenhuis, vice-president of Bio Sculpture Gel Canada.

CND Shellac in Locket Love and Mambo Beat

SEEING IS BELIEVING While some clients may not want to depart from their lacquer or gel polish comfort zone, nail enhancements can offer the best of both

the market has been Polygel, an acrylic-gel hybrid that cures under a UV or

worlds. “[Clients] can still have a beautiful gel polish service on top of

LED light. “For years, we’ve all been saying we want a product that works

enhancements and have that duration of wear,” says Jennifer Mather,

with us. Polygel has a salon-friendly odour, produces limited dust and is

business development manager for CND.“ In addition to the brand’s

easy to use. It’s going to change the way technicians do nails.”

Shellac and Vinylux colours, Mather recommends incorporating CND’s new Alluring Trilogy Topcoats: Matte, Pearl and Glitter. “The Matte is gives an intense satin finish for a different dimension and versatility from day to night, while Pearl adds a beautiful, soft, blue-pink hue to any colour, to dress it up just a bit,” she explains. “With glitter, any ordinary colour can be turned into an eye-catching shimmery colour.”

T I P #1 “It’s really hard to sell and upsell [enhancements] if you aren’t wearing them. If you’re working in a full-service salon, put them on all the staff.

It’s basically advertising what your salon offers.”

– DANIELLE CANDIDO, REGIONAL EDUCATION MANAGER FOR GELISH

TIP #2 “A client consultation should be the starting point for all services.

Discuss the client’s preferences and evaluate their natural nail to determine their nail type and what type of treatment would be most suitable to create healthy and durable nail enhancements.”

— ERICA NIEUWENHUIS, VICE-PRESIDENT OF BIO SCULPTURE GEL CANADA Pricing can be another obstacle, so Candido recommends being flexible and customizing enhancements so they are approachable for everyone. “Consider offering the initial application as a complimentary or discounted service,” she says. “Sometimes you have to give a little to get some. If someone has never tried nail art, trying something small can

difficult to master, so education is key and practice makes perfect.

“Continue to expose yourself to different aspects of nail enhancements and avoid anything you have not practiced multiple times,” says Candido.

get them hooked. Once they get used to it, you can tone it up or tone it down, depending on their needs.”

When searching for a product, Nieuwenhuis recommends a product line with an emphasis on taking care of the natural nail. For example, Bio Sculpture Gel’s two-step process of natural nail treatment products

OVERCOME OBSTACLES

nourish the nail, and curable treatment gels preserve the natural

Rather than waiting for enhancement clients to come to you, it’s important

nail while adding length, shape and art. “Without using building or

to think about ways to convert your lacquer and gel polish clients. Danielle

strengthening products [on nails], adding durable additional length is

Candido, regional education manager for Gelish, says it all comes down

virtually impossible,” she says.

to educating your client. “The number one [concern from clients] is that

“The enhancement has to be structurally sound,” echoes Mather. “Go

it damages the nails, and that’s just not accurate. It all comes down to

back to make sure it’s prepped properly. Once you’re ready to put colour

technique and application,” she explains. One of the latest products to hit

on, step back and break the rules a bit.”

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o c t o b e r .1 7

TEXT:VERONICA BOODHAN; PHOTOS: CND CANADA

While all nail art is customizable, enhancements can be all the more

SALONMAGA ZINE.CA

HAIRLINES COLOUR

Return to Retro Vintage colour is making waves everywhere—from fashion week to the red carpet to social media. Add a throwback touch to your clients’ colour service this season with expert tips and go-to colour products.

F

rom Marilyn Monroe blonde to Rita Hayworth red to deep brunette Bettie Page, we’re seeing a resurgence of Old Hollywood hair colour. “We always say `everything that is old is new again,’” says

Susan Boccia, education manager for Schwarzkopf Professional Canada.

“On the runways, designers were looking at a colour palette of richer shades, and people are looking at that as a refresh for their fall colour.”

WHY NOW? “People are looking for something a little more age-appropriate and glamourous,” says Boccia. “Consumers tend to look more to Hollywood celebrities for fashion and hair inspiration, so I think they are kind of demanding that we stay focused on the glamour and Old Hollywood and that opulent feel to hair.” Schwarzkopf Professional drew inspiration from the Renaissance era for its Igora Royal Opulescence colour range of six shades of “muted reds, cool violets and soft, copper, apricot tones that are softer, feminine and more delicate.”

“Most salons are doing a lot of corrective work in September and October, or have clients that are high-level blondes during the summer who often want to soften the tone or go a little bit darker in the fall,” adds Boccia. “There’s a shade in the Opulescence range that is a level nine,

“Most important for any colour, especially trend-driven colour, is the suitability to the client’s skin tone—their hair colour should help accentuate it. Have fun with it but make sure it’s also appropriate for the client’s lifestyle.”

so it’s a light blonde and it’s a really soft coppery gold, more of an apricot shade. It’s one way to introduce a softer tone without changing the fact

– SUSAN BOCCIA, EDUCATION MANAGER FOR

that they are blonde, but it makes them seasonal blonde—slightly darker

SCHWARZKOPF PROFESSIONAL CANADA.

and slightly warmer for the fall.”

WHO WILL LOVE IT “I think these looks are for anyone looking to make that extra statement

Jurenas created two application techniques: Natural Illumination and

without being too loud,” says Melissa Duguay, a Joico platform artist. To

Soft Illumination. Natural Illumination utilizes the brand’s ColorMelter to

help clients find their right shade, Duguay recommends choosing a half

combine three shades for a melted effect (for more about ColorMelter,

shade darker than the desired tone.

turn to page 48). Soft Illumination uses two shades applied in a diagonal

As with many colour services, pre-lightening can go a long way in

chevron pattern to three circle sections (one on top and one on each side

helping achieve your client’s ideal vintage colour result. “You don't want

of the head) for depth and movement in the hair.

to counter balance your desired end result,” she says. “For the last few

For brunette clients, Boccia says the Opulescence range can help

years we've been seeing lighter, softer shades with a more natural

refresh their colour while still staying on trend with vintage colour. “For

look. With these types of hair colours, it's easier to get a bigger impact

clients that are accustomed to softer, more natural-looking chocolate

without a full commitment.”

browns, there are a couple of really deep, muted violet tones and soft

Duguay suggests Joico's Color Intensity line of intermixable, semi-

chocolate tones, so if someone wants to update their brown colour

permanent colour. “It's less commitment for those more conservative

without changing to a blonde, it’s an interesting way to introduce some

clients,” she says. “Most of these soft shades would most likely fade

of these really soft fall tones into brunettes, too,” she says. “With the

quicker than a permanent colour, so it makes it easier to approach your

palette we have, there’s enough to appeal to everybody, whether they

clients and explain that they don't necessarily need to marry this colour

are warm, cool or neutral.”

for life, but can try it out for a little while.”

40

o c t o b e r .1 7

TEXT:VERONICA BOODHAN; PHOTO: SCHWARZKOPF PROFESSIONAL

Coinciding with the release of Opulescence, the brand’s global colour ambassador Lesley Jennison, and North American colour director Rossa

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VENUS Beauty Supplies wishes to extend our sincerest gratitude to our customers, manufacturers and staff for 40 years of success together.

Your passion, talent and creativity are the driving force that inspires us to bring to you innovative products, services and global education programs.

venusbeauty.com @venusbeautys

HAIRLINES MEN’S

MANE MEN Going long is officially a trend. Here’s how to help your clients pull off the look.

tailored look so that the hair looks good from

and beauty authorities around the

every angle,” says Goupil. “And always trim

globe, longer hair is one of the top

hair so that it has a square shape. I can’t

new men’s trends for fall 2017. So how do you

stress this enough when I give classes. Men

bring your clients to the next level?

require a square shape so that hair looks

Longer styles, of course, aren’t for every client on your roster. “The men who want this look right now are the trend-setting type. The ones who work in a very creative, fashion-forward profession,” says Pete Goupil, all-star educator for American Crew.

“We’re a little bit behind with respect to this look in Canada, but it’s starting to pick up. Revisiting grunge from the early ’90s is where this is originating, too.”

“I would say that the biggest premise of longer hair is that the severity of the fade is softening. We’re seeing one-inch fades instead of 12 inches now. I would say the look is more undone,” adds Edwin Johnston, artistic director for KMS.

more masculine and appealing.”

MORE TEXTURE Feathered cuts and more texture are definitely de rigueur when going for longer hair. Here, big, chunky strands become your allies, as does hair that looks more undone.

According to Eugene Souleiman, creative director for Wella Professionals, in an interview for a 2017 fashion show, “[hair for men in this fashion show…] is raw, with texture and lots of volume on the guys.

The hair is quite big, it’s quite curly. There’s a slight feeling of the ‘70s and the ‘80s, too. But it’s much rawer than that. It’s not polished. It feels more organic.”

“I love working with a razor to make

LESS TRIM, LESS OFTEN

nice feathered cuts on longer styles,” says

As hard as it may be for a barber or salon

Goupil. “It allows me to create more texture,

owner to hear, “if your client is going for a

and give hair a natural finish, foregoing

longer look, you will have to wean him off his

too much product because you’re already

regular appointment routine,” says Goupil,

achieving a certain type of finish.” Just

who applies this principle for his die-hard

make sure you master how to use the blade

clients who want a longer mane, having them

efficiently. And if you need to, take a class

come in every two or three months instead

or two!

of the usual monthly bookings. So should

to Johnston, perms are a quick fix.

requires you to have a full appointment book?

“Personally, I haven’t seen [this technique], but there’s a lot of talk in the industry about

like routine. You need to have a progressive

this. You just need to add eight or 10 big

approach if the goal is to let the hair grow

perm rods to keep hair off the face and add

out a bit. You never want to keep them

texture. But only the very fashion-forward

out of sequence in coming into the salon

clients will go for it.”

because, let’s face it, your livelihood depends on it.”

“Just make sure you have a plan for those

Colour is another great option for adding controlled messiness and dimension.

“A couple of foils will do the trick, and

who want longer hair. It’s very important

it doesn’t need to be extreme to be

to transition them from a fade or a short,

effective,” says Johnston.

42

o c t o b e r .1 7

MOIST REPAIR REVIVAL CRÈME FROM KMS This all-in-one restores moisture balance and controls static flyaways. “The créme offers a light hold because you apply it liberally and doesn’t go crunchy,” according to Edwin Johnston, artistic director for KMS.

Looking to add more texure? According

this be a concern when your business model Not necessarily, says Johnston. “Men

Your go-to products

LIQUID WAX AND HEAVY HOLD POMADE FROM AMERICAN CREW “Mix in a generous quantity of Liquid Wax on towel-dried hair and finish with Heavy Hold Pomade, for very touchable hair with an added bit of control,” says Pete Goupil, all-star educator for American Crew.

TEXT:YASMIN GROTHÉ; PHOTO: HAIR: JENNI TARRANT, BOND HAIR RELIGION, AUSTRALIA, MAKEUP: CASEY GORE, STYLING: LYDIA-JANE SAUNDERS, PHOTO: DAVID MANNAH; KMS, AMERICAN CREW

A

ccording to the most notable fashion

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CND, CREATIVE PLAY and the logo are trademarks of Creative Nail Design, Inc. ©2017 Creative Nail Design, Inc. Nail Design by Heather Reynosa. CND.COM

NEW CND™ CREATIVE PLAY ™ GEL POLISH Ultra intense colour with long lasting shine and wear for the perfect mani and pedi every time. Give your clients the best choice in colour. ™

Ask your local participating distributor how to get your FREE CREATIVE PLAY™ Lacquer with the purchase of NEW CREATIVE PLAY™ Gel Polish.

65+ COLOURS 14+ DAY WEAR 3 SIMPLE STEPS 1 UNIQUE YOU

HAIRLINES NEWS 1. WET AND WILD Add texture and movement to layered looks with L’Oréal Professionnel’s Wild Stylers

by Tecni.Art Powder in Lotion, a lightweight mineral texturizing powder-lotion hybrid. lorealprofessionnel.ca

EDITOR’S PICKS

2. GET FLEXED Add a natural, semi-matte finish to your styles with R+Co’s Control Flexible Paste. randco.com

Update your styling must-haves this season with these top-shelf product picks.

3. SHEER AND CLEAR Refresh and restyle with Alterna Haircare’s Caviar Anti-Aging Sheer Dry Shampoo Powder Spray, an ultra-lightweight mist that absorbs impurities while adding volume and texture. alternahaircare.com 4. BOLD AND BRIGHT Play with colour without the commitment with limited-edition Paul Mitchell Neon Temporary Colour Hairsprays—available in five bold shades. paulmitchell.com 5. MORE PROOF Shake up your dry shampoo routine with Redken’s new Pillow Proof Two-Day Extender Dry Shampoo—now available in clear and brunette. redken.ca 6. DOUBLE UP Create pliable texture with Revlon Professional’s Double or Nothing Endless Control, one of four new products added to the brand’s Style Masters line. revlonprofessional.com

5.

1.

6.

2.

4.

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o c t o b e r .1 7

TEXT:VERONICA BOODHAN; PHOTOGRAPHY BY PAUL C

3.

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©2017 nail alliance, llc. hM-7108

Joy to the world, Gelish and Morgan Taylor brings you the Little Miss Nutcracker collection for the holiday season! Inspired by toy soldiers and nutcrackers, this collection includes a limited-edition silver glitter that can be worn alone or on top of any color for an even more festive look!

MOdel Is wearIng all Of the cOlOrs

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gelish.com | MorganTaylorLacquer.com 714. 773. 9758 • Made in the USA

Learning the Basics in How focusing on hair and scalp health can help you to become a better hairstylist.

By Yasmin Grothé

DEFINING TRICHOLOGY

Six Reasons You Need to Know the Science

1 2

classify the type of scalp (greasy, dry, normal, etc.), assess the health and quality of the hair, as well as identify different cycles of the hair follicle: anagen

as well as experienced hair loss.

“The basic principles of trichology are generally taught to stylists during their beauty school curriculum. However, the most common skin conditions of the scalp such as eczema, psoriasis or excessive seborrhea are explained

from these ailments,” explains Jean-Sébastien Tremblay,

3

regional education director for Wella Canada.

Hair is generally a good indicator of general health. Dull, lacklustre tresses can suggest an unhealthy lifestyle, and possibly an underlying condition. As a seasoned stylist, you should be able to detect these subtle changes in the

(growth phase), catagen (regressing phase), telogen

hair or scalp which, ultimately, will alter the aesthetic

(resting phase) and exogen (shedding phase).”

appeal of what you are aiming to create for your client.

TOP TREATMENT PICKS

4

Dermabrasion, followed by the

understand the basic principles of trichology, you will

treatment, if needed.

5

“Understanding the basics of trichology can help diagnose health problems before they become difficult to manage, such as hair loss, for example, assessing the condition of the scalp with an in-depth examination using the

appropriate three-step system for

Capilliscope, a patented diagnostic tool at René Furterer,

at-home care, from NIOXIN. “These

helps stylists determine which personalized program is

two products aim to maintain a

best suited for the client’s hair and scalp,” says Daure,

healthy scalp. For severe affections,

worldwide director for René Furterer.

referring the client to a trichologist or a dermatologist is always recommended,” says Jean-Sébastien Tremblay, regional education director for Wella Canada.

o c t o b e r .1 7

stylist, the important thing to remember is that if you

as a dermatologist) who will provide further medical

to a fortifying cocktail of orange and

Scalp Renew

further training in the field, for those interested, as a

treatments, or recommend they see a specialist (such

and stimulates the scalp and hair, thanks lavender essential oils.

Though there are international associations that offer

be able to guide your clients with specific scalp and hair

Complexe 5 from RENÉ FURTERER tones

46

a good percentage who have had issues with their scalp,

is not always enough to help clients if they are suffering

for René Furterer, a leader in scalp and haircare science of the hair and scalp. It helps you correctly

since the start of your career. And of those, there is likely

very briefly, without going into too much detail, which

According to Gilles Daure, worldwide director solutions for professional salons, “Trichology is the

As a stylist, you’ve probably seen hundreds of clients

6

Knowing the principles of trichology will allow you to have one more tool in your arsenal to better guide your clients into finding appropriate solutions for their needs, and therefore will help build a relationship of trust and loyalty.

S

PHOTOS: RENÉ FURTERER, NIOXIN

Trichology 101

SALONMAGA ZINE.CA

TOOLS OF THE TRADE In this expanded edition of our Toolbox section, we’ve rounded up the cutting, styling and colouring tools that will help you stay on top of your game.

By Veronica Boodhan

DA N N YC O P R O F E S S I O N A L T O N D EO 5 . 5” R O TAT I N G S H E A R  Sharp, premium grade metal blade with Ultra-Slice Double Grinding Technology (DGT) minimizes resistance on wet or dry hair  360° rotating thumb ring with 12 gear positions and lock function for increased cutting control and balance  Spin screw tension adjustment for precision

DY S O N S U P E R S O N I C PROFESSION AL DRYER “The motor is in the handle, so the weight is in the palm of your hand.

I've noticed that my hand feels substantially better.”

— MATTHEW COLLINS, CELEBRITY HAIRSTYLIST AND BRAND AMBASSADOR FOR DYSON CANADA  Magnetic concentrated nozzle  Powerful digital motor v9 in handle for balance (reduces strain on HOTOGRAPHY BY PAUL C

hands and arms)  AirMultiplier technology delivers three-times amplified airflow for faster drying time  Exit airflow measured by a microprocessor for intelligent heat control to prevent extreme heat damage  Vibration reduction system for reduced noise

SALONMAGA ZINE.CA

o c t o b e r .1 7

47

O L I V I A G A R D E N T H E R M OAC T I V E I O N I C B OA R B R U S H

DA N N YC O PROFESSION AL AVA N T I U LT R A 1” M U LT I P U R P O S E I R O N

 Combination of ionic and boar bristles for improved styling and tension control

 Concave plate with integrated

 Curved barrel allows brush to get closer to scalp

comb for added control when

 Lightweight, ventilated brush head prevents restriction

straightening or curling

of airflow for faster, longer-lasting styles

 Floating ceramic plates provide far

 Ergonomic handle includes retractable sectioning pick

infrared heat to seal in moisture

and is designed for hand and wrist comfort

 LED display with six temperature settings up to 450°F  One-hour auto shut-off

WA H L P R O F E S S I O N A L PREMIUM EDIT ION MOTION CORD / CORDLESS CL IPPER  High precision German made, adjustable 5 position blade with cutting lengths from 0.7 to 3mm  Lithium ion power with durable rotary DC motor runs at 5,200 RPMs yet is quiet with minimal vibration  90-minute run time with quick charge capabilities and multi-level battery capacity display indicators  Lightweight, ergonomic design with built-in detachable scissor handle for improved control and grip  Quick blade release for easy cleaning S C H WA R Z KO P F PROFESSION AL C O LO R M E LT E R “Colouring techniques can sometimes take time in the salon. With the ColorMelter you can create two to three different colour combinations in one swipe to create an overall seamless colour.”

— ROSSA JURENAS, NORTH AMERICAN COLOUR DIRECTOR FOR SCHWARZKOPF PROFESSIONAL  Patent-pending palette and sponge design allows two to three colours to be applied in one single stroke for a uniform, multitonal application  Master the colour-melting trend with customized colour combinations for personalized results

48

o c t o b e r .1 7

SALONMAGA ZINE.CA

DA N N YC O P R O F E S S I O N A L H E R C U L E S S ÄG E M A N N 7 ” C U T & C O M B W I T H I N T EG R AT E D B L A D E  Flexible hard rubber comb with burr-free polished teeth  Built-in removable precision razor for texturizing  Heat and chemical resistant  Anti-static and gentle on hair and scalp

HOT TOOLS CURLBA R “The 90° angle design puts less strain and tension on shoulders and wrists, making it easy to use for a long time.”

— STEPHANIE BRINKERHOFF, BRIDAL HAIR EXPERT  24-karat gold plated bar offers consistent heat up to 450°F  Ergonomic design and soft-touch handle for comfort and reduced strain on arms  Rotating dial with digital display and eight heat settings  Built-in vibrating curl timer for cohesive results  Two-hour auto shut-off SEX Y HAIR T E X T U R E LO C K PRO CER AMIC CRIMPER REDKEN EDGING BRUSH

 1.25” ceramic waved plates create negative

 Palm-sized for precision

ions and provide infrared

 Smaller brush size helps

heat for even heat

create definition and detail  Fuss-free colour application for shorter hair

distribution and less static  Digital display with multiple heat settings

PHOTOGRAPHY BY PAUL C

and colour-changing temperature indicators  One-hour auto-shutoff

SALONMAGA ZINE.CA

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S

49

B E I NG AN I N D EPEN D EN T We all know that education is the key to success, and there are many avenues for learning. Some hairstylists are even taking education and turning it on its head, and here we’re giving you a snapshot of the three collectives that have taken education in a new direction.

By Anna Lee Boschetto

THE GOOD ONES ACADEMY WHO THEY ARE A team of five hairstylists and makeup artists that includes celebrity stylist Matthew Collins and his wife Bree Collins, an editorial makeup artist.

WHAT THEY OFFER Drawing on their experience working on editorial photo shoots, red-carpet events and on live television, the team at The Good Ones are able to offer technical education in hairstyling and makeup artistry.

Workshops include look-and-learn sessions followed by an opportunity to refine your skills. In addition, a select number of students have the opportunity to work with a photographer and design their own looks for an editorial photo shoot and obtain images for their portfolio. Additional workshops will also be offered including haircutting.

HOW ARE THEY DIFFERENT Editorial hairstyling is a skill that not only takes practice as a hairstylist, but it also requires the ability to learn how hair photographs differently, depending on a number of variables including lighting and the angle of the photographer’s camera lens.

WHERE TO LEARN MORE thegoodonesacademy.com

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PULP RIOT LABS WHO THEY ARE Hairstylist and salon owner David Thurston began offering education within his salon. As the demand for a different style of education grew, Thurston and his team eventually grew to the collective of educators known as Butterfly Circus. Now this same collective, which expanded to include Confessions of a Hairstylist (Jenny Strebe) and Rickey “Hair God� Zito along with other international beauty pros has grown to become the team at Pulp Riot Labs.

WHAT THEY OFFER Using the same fast-paced, fun demo style of Butterfly Circus, the hairstylists incorporate the latest hair colouring and styling techniques into each session. With a variety of practical tips and advice on a range of topics, hairstylists are constantly stimulated with new inspiration and are able take back fresh ideas that can be used in their salons.

HOW ARE THEY DIFFERENT The presentations are upbeat and entertaining, offering a variety of teaching methods. For some, this teaching method may come across as disconnected but others are easily engaged in the flow and pace of learning.

BEAUTY COACH WHO THEY ARE Working together at Fred Segal Salon in Santa Monica, Calif., PHOTOS COURTESY:THE GOOD ONES ACADEMY, PULP RIOT LABS, BEAUTY COACH

hairstylists Riawna Capri and Nikki Lee had gradually developed a celebrity clientele, which grew even larger when they launch Nine Zero One salon in West Hollywood.

WHAT THEY OFFER From the blog to the Beauty Coach Tour, the Beauty Coach team teaches cutting and colouring techniques that have become signature look among their celebrity client base. Along with learning the latest looks your clients are asking for, Beauty Coach incorporates business advice on brand building, marketing and the best ways for salons to maximize social media tools.

HOW ARE THEY DIFFERENT Along with the Beauty Coach Tour, Capri and Lee host BCTV, which features a community of hairstylists and beauty professionals who are ready to answer your questions, share their stories and celebrate the unique beauty in everyone.

WHERE TO LEARN MORE beautycoach.com

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10 HAIR-R AISING Life Lessons What makes a long-lasting career in hairstyling? In a world where beauty isn’t necessarily always timeless, how do mid-career and senior hairstylists remain relevant? We went to the pros across the nation, who continue to step up their game, and found out how you can be in it for the long haul, too.

LESSON FIVE ALWAYS BE EXCHANGING IDEAS AND INFORMATION. “Seeing how other people do something gives you a different perspective. Being a senior stylist, when I go into some classes, it may be a surprise people but there is nothing beneath me. For instance, I attended Sharon Blain’s boot camp and found the class to be really inspirational because she was so open about sharing her knowledge in a very transparent way. You have to check your ego at the door.”

–Kristjan Hayden, creative director for Aveda Canada

By Anna Lee Boschetto

LESSON ONE

LESSON FOUR TAKE THE OPPORTUNITY TO LEARN FROM THOSE YOU TEACH.

BE FEARLESS IN YOUR LEARNING AND GIVE YOURSELF FREEDOM

“Teaching is a great way to grow yourself at a higher

TO MAKE MISTAKES.

level. It keeps you sharp and helps you stay relevant.

“As you get more experienced in your career, the idea of

Even with some of my ideas, when I go to teach a class I

having to fumble through mistakes is scary. But when you

find I really have to think about how to communicate and

look at the street culture or what young people are doing,

ask myself why I do something a certain way. You learn

more often you’re excited rather than being afraid of new

how to broaden.” –Kristjan Hayden, creative director for

things. You can’t be perfect and you can’t be fearful. I’m

Aveda Canada

constantly in a situation where I feel like I have to learn, and if you remove yourself from it then it can be scary.

– Dana Lyseng, Supernova Salon, North Vancouver

LESSON THREE LESSON TWO

BE OPEN TO LEARNING FROM YOUR TEAM AT ANY AGE OR STAGE IN THEIR CAREER.

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EDUCATION IS NOT ABOUT BRANDS—IT’S ABOUT HAIRSTYLISTS.

“At the salon, the team I work with is very diverse in terms

“Even though I’m an ambassador and educator for

of experience, aesthetic and expertise. When you work with

Wella, I attend every type of education and training, no

a diversified team, you have those with years of experience

matter what the brand is. I want to know what everyone

who can help less experienced staff and those who are

is doing. Education isn’t brand driven, it is stylist driven

younger who are more connected to the street culture and

and I always pick something up that’s new or I remember

aren’t afraid to make mistakes, which can be very helpful for

something I forgot that helps.” – Dana Lyseng, Supernova

staff who have been in the industry a long time.”

Salon, North Vancouver

– Dana Lyseng, Supernova Salon, North Vancouver

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LESSON SIX PAY ATTENTION TO THE DETAILS OF YOUR CRAFT, IN AND OUTSIDE THE SALON. “You need to be organized and never lose the

LESSON TEN

professionalism of your craft. It’s the little things that count even more when you are at this level. For example,

CULTIVATE YOUR INSPIRATION THROUGH YOUR PASSIONS AND

I need to have an impeccable station. The quality and

EXPERIENCES OUTSIDE OF THE SALON.

cleanliness of my tools is important, because whether you

“As an educator, I need to show up with new ideas and

are giving a presentation on set or backstage at a show,

concepts to be a part of the team that sets trends. We all

you need to look the part and act it in every way. You may

need to push ourselves to spend time in our downtime

have your moment, but you have a younger generation

to be creative, which means you need to spend time at

watching you and the little things can make a difference.”

an art gallery or travelling and really make the space in

–Anna Pacitto, Salon Pure, Montreal

your life for that to happen. I find that galleries give you colour and palette and shape inspiration. The traditions and practices of the craft are unquestionable, but if I want younger clients in my chair, I need to be aware of what is happening in their world, too.” – Dana Lyseng, Supernova

LESSON SEVEN

Salon, North Vancouver.

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IT’S NEVER TOO LATE TO DREAM BIG AND ACHIEVE THOSE DREAMS. “Don’t give up, don’t hesitate because of your age. Instead, hustle, do the research, find a mentor and make it happen.

Even the best athletes need guidance from their coaches,

LESSON NINE

even if they are better than their coach, yet too often, hairstylists are so proud and don’t want to get help but

WIN OR LOSE, ENTER COMPETITIONS AND PUSH YOURSELF TO BE

everyone needs it. I’ve always been open to asking for help

AT THE TOP OF YOUR GAME.

from everyone, even my own students.” –Anna Pacitto, Salon

“Competition has changed my life. In the past couple of years

Pure, Montreal

alone, I’ve seen friends reignite their passion for hairstyling.

It’s like studying for a final exam—you have to cram in the hours and hours, and it’s a weird emotional roller-coaster but you always come out with a body of work. I’ve lost more than I’ve won, yet competition has done amazing things for my

LESSON EIGHT

career. I always learn something from the people I work with and I become better because I’m challenging myself.”

– Dana Lyseng, Supernova Salon, North Vancouver

STAY CURIOUS ABOUT THE WORK OF OTHERS AND BE OPEN TO LEARN MORE. “For me, I never want to feel I’ve learned it all and that I’m not capable of learning more. Sometimes when stylists get to a certain level, they may feel there is a stigma toward education, but by taking classes with other stylists and trying more projects, you have that exchange of information. –Kristjan Hayden, creative director for Aveda Canada

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Hair & Photos: Damien Carney, New York Makeup: Aya Kudo Styling: Mia Tucker Williams

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K EEP COM P

YOU R

Textured waves and vintage updos add a retro-glam feel to this American collection.

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Rich colour and playful styling is combined with airy texture in this Australian collection.

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Let Loose SALONMAGA ZINE.CA

Hair: Nathan Cherrington, Toni & Guy, Australia Makeup: Chereine Waddell Styling: Emily Sue Yee Photos: Andrew O’Toole

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Hair: Guylaine Martel, Guylaine Martel Artiste Coiffeurs, Mont-Saint-Hilaire, Que. Makeup: Anne Arnold Styling: Marie Revelut Photos: Alain Comtois

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From Paris with This Canadian collection combines soft muted colour with undone texture for a whimsical effect.

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U NFINISHED

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Soft texture adds an undone elegance to this Australian collection.

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Hair: Sam James, Orbe, Australia Makeup: Leah Metaxas Styling & Photos: Haley Renee

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CALL OF THE WILD

Short cuts and playful texture are brought to life in this collection of sultry and sexy styles.

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Hair: Shane Henning, Noddys on King, Australia Colour: Aaron Potter Makeup: Laura Nolan Styling: Mr Olde Photos: Troyt Coburn

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Finalist, Contessa 28 Canadian Salon Team of the Year, Black2Blond, Vancouver Hair: Dylan Beatch & Sara Burke Makeup & Nails: Emma Abrahamson Styling: Gian Carlo Photos: Matthew Chen

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EA RT H Y ELEGA NCE Sharp lines and rich colour add a modern flair to these grunge-inspired looks.

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Ta k i n g Shape 66

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This Australian collection features a range of sharp cuts, textured styles and dynamic colour.

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Hair: Cara Mio Robinson, Fruition Style Ambition, Australia Makeup: Chereine Waddell Styling & Photos: Jenni Hare

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CONTESSA GALLERY

CONTESSA 28 FINALIST BRITISH COLUMBIA HAIRSTYLIST OF THE YEAR

Timothy Kuo has been a hairstylist for more than 10 years. He is the co-owner of Salon Haze in Vancouver and is a brand educator for Revlon Professional.

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REVLON PROFESSIONAL STYLE MASTERS HAIRSPRAY MODULAR

TEXT: VERONICA BOODHAN; CREDITS HAIR: THELMA BENTO, TAZ HAIR CO, LONDON, MAKEUP: KATIE FOSTER; STYLING: THELMA BENTO; PHOTO: PAULA TIZZARD

“It’s a flexible, versatile hairspray that we use a lot for prepping the hair, in terms of getting a slight hold, and use it during the shoot for hold or to give the hair more movement.”

2

REVLON PROFESSIONAL STYLE MASTERS GLAMOURAMA SHINE SPRAY “It’s a very lightweight shine spray with a highgloss finish that’s not too overbearing. It doesn’t weigh down the hair or make it feel oily, so you can style as you transition looks on your model.”

3

REVLON PROFESSIONAL SMOOTH IRON GUARD “This thermal heat protector is for protecting hair from heat when blowdrying, while also retaining moisture while flat-ironing.

It helps the hair look shiny and not dull.”

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TIMOTHY KUO

W

hen it comes to hairstyling, salon

FREEDOM OF EXPRESSION

owner and brand educator Timothy

Kuo is no stranger to competitions. As a past

Kuo enjoys showcasing his versatility.

Contessa winner, he has also won Revlon

For his Contessa 28 finalist collection for British

Professional’s Style Masters competition twice.

Columbia Hairstylist of the Year, Kuo incorporated

However, according to Kuo, it’s not all about

sharp lines with textured styles and bold colours

winning. “With photo shoots, it allows us as

for looks that highlighted his creative style.

artists to be very expressive and to think outside

BEING IN SYNC

the box,” he says. “A lot of times when you

“Sharp lines and geometry have always intrigued me,” says Kuo. “[They can] look really clean and gives people the ability to see the technical aspects.”

With the help of his wife Loretta Tom, who created the colour for this collection, Kuo says they wanted to include stronger, vivid colours that would not only complement the hairstyles, but also capture attention. “For the colour, Loretta was inspired by the theme of superheroes,” he recalls. “But we chose shades that would really show on clean lines.”

After entering the Contessas for several years and collaborating on collections together, Kuo says working with Tom is always special. “I feel like she really understands my style,” he says. “I think it’s really important to be able to find someone you’re comfortable working with and someone who can

see certain things or learn certain techniques, they might be a little more editorial and less commercial. It’s really nice for us to have that creative outlet.”

“The Contessas is the biggest [awards show] in Canada, so it’s always the one I want to enter,” he adds. “For me, I enjoy going to the show and networking—meeting different people who I can learn from and get inspired by.”

Kuo, who is an educator for Revlon Professional, says being a brand educator has given him confidence—whether it’s a hair show or competition. “The opportunities they have presented me with have allowed me to explore different avenues in the industry,” he says.

“Having one of the leading brands in the industry standing behind you gives you the confidence to be able to go out there.”

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complement what you’re trying to do.”

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CONTESSA 29

CANADIAN SALON TEAM Berns and Black, Winnipeg Bob + Paige, Toronto Blushes, Ottawa Civello Salon & Spa, Toronto Craft Academy Salon, Vancouver Dragonfly Salon and Spa, St. Thomas, Ont. JC Salons, Toronto Laurel Richards Hair, Ajax, Ont. Mint Hair Lounge, Port Moody, B.C. Moods Hair Salon, Vancouver Plush Salon & Spa, Medicine Hat, Alta.

Salon M Toi, Pointe Claire, Que. Spirit Spa, Halifax, N.S. Taz Hair Co., London, Ont. Toque & Cie., Victoriaville, Que. Valentino’s Grande Salon, Port Perry, Ont. Valvano Salon, St. Catharines, Ont. W.A.C. Hair Group, Markham, Ont. Zazou Salon and Academy, North Vancouver, Zoom Hair Studio, New Westminster, B.C.

ELITE MASTER HAIRSTYLIST Rodrigo Araneda, Ölab Coiffeurs, Montreal Enrico Compierchio, Enrico Coiffeurs Stylistes, Montreal Michael Crispel, Earth A Salon by Michael Crispel, Toronto Johnny Cupello, JC Salons, Toronto Marc Galati, Headlines Salon, Stouffville, Ont. Artine Ghazarian, Artine Hair, Edmonton Martin Hillier, The Lounge Hair Studio, Vancouver Kelly Hunter, Salon Venator, Winnipeg

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MASTER COLOURIST Catherine Allard, Salon Odyssée, Montreal Darci Ash, Enigma Salon/Studio, Saskatoon Melissa Duguay, Eccentric Hair Studio, Moncton, N.B. Michelle Finlayson, Kick Hair & Body, Edmonton Krysten-Ashley Garrod, Studio Fontana, Toronto Ashley Hood, Suki’s, Vancouver Dana Lyseng, Supernova Salon, North Vancouver, B.C. Emily Murphy, Cavana Spa and Salon, Orillia, Ont. Joan Novak, JoNo Hair, Whistler, B.C. Michelle Pargee, Milica SalonSpa, Langley, B.C. Natalia Petcu, Zoom Hair Studio, New Westminster, B.C. Julio Rodriguez, Valentini Hair Design & Esthetics, Guelph, Ont. Michael Shire, Holt Renfrew Salon and Spa, Toronto Lisa Smith, Mint Hair Lounge, Port Moody, B.C. Kelly Toms, Mosaic Hair Group, Toronto Dorothy Tsang, Blushes, Ottawa Renn VonDyck, Élan Hair Studio, Winnipeg

INTERNATIONAL HAIRSTYLIST Sharon Blain, Sharon Blain Education, New South Wales, Australia Robert Bushy, Sense: A Robert Bushy Salon, Madison, Wis. Chad Demchuk, Michael Flores Salon, Irving, Tex. Tracey Devine-Smith, Zoology, London, U.K. Dallan Flint, Taylor Andrews Academy, St George, Ut. Peter Gray, Home Agency, New York Robert Kirby, Robert Kirby London, London, U.K. Candice McKay, Wyatt Hairdressing & Barbering, Joannesberg, South Africa Uros Mikic, Kinky Curly Straight, Stepney, South Australia Sal Misseri, Kaizen Education, Chicago Cherry Petenbrink, Salon Republic, Los Angeles Michael Piastrino, Ibiza Hair, Melbourne, Australia Nikki Porter, Rubi Hair Malvern, Melbourne, Australia Angelo Seminara, Freelance., London, U.K. Jake Thompson, Lunatic Fringe, Salt Lake City, Ut. Sharon Tranter, Sharon Tranter Education, Newnan, Ga. Matthew Tyldesley, Hair by Charles & Company, Louisville, Ky. Anne Veck, Anne Veck Salons, Oxford, U.K.

CANADIAN COLOURIST Vanessa Bianchi, Civello Salon & Spa, Toronto Vicky Busque, Toque & Cie, Victoriaville, Que. Étienne Cloutier, Coiffure Cut In, Québec, Que. Claude Comeau, Spirit Spa, Halifax

Danielle Degraaf, Creative Images Hair Studio, Woodstock, Ont. Marlo Forsberg, High Fidelity Hair, Vancouver Krysten-Ashley Garrod, Studio Fontana, Toronto Simon James, Lure Salon, Vancouver Rossa Jurenas, Studio Rossa, Tillsonburg, Ont. Heidi Kenney, Heidi Kenney Hair Studio, Yarmouth, N.S. Dana Lyseng, Supernova Salon, North Vancouver Vu Nguyen, Lure Salon, Vancouver Michael Shire, Holt Renfrew Salon and Spa, Toronto Alann Sluser, KoKo the Salon, Edmonton Lesley Spencer, Aveda Institute and Academy, Toronto Tazmin Smith, Valentini Hair Design, Guelph, Ont. Victoria Tsinokas, Valentino’s Grande Salon, Port Perry, Ont. Sabrina Tremblay, Toque & Cie, Victoriaville, Que. David Vendittelli, Industry Hair and Esthetics, St. Catharines, Ont. Jennifer Vermeer, Split Ends, Hamilton, Ont.

SESSION HAIRSTYLIST Rino Balzano, Taz Hair Co., Etobicoke, Ont. Darcie Chapman, The Black Swan Hair Co., Spruce Grove, Alta.

Johnny Cupello, JC Salons, Toronto Marie-Josée Dupuis, Coiffure Cut In, Québec, Que. Michelle Finlayson, Kick Hair & Body, Edmonton Martin Hillier, The Lounge Hair Studio, Vancouver Duyen Huynh, Taz Hair Co., Toronto Anica Iordache, Modmop Hairdressing, Ottawa Edwin Johnston, Cutting Room Creative, Nanaimo, B.C. Kirsten McIntosh, Freelance, Oakville, Ont. Derrick Rutherford, Valentini Hair Design, Guelph, Ont. Stephanie Schewe, Salon Collage, Etobicoke, Ont. Courtney Simpson, Salon Entrenous, London, Ont. Charles Stevens, La Marca Salon & Barber, Oshawa, Ont. Mickey Svircevic, Freelance, Thornhill, Ont. Timothy Switzer, Timothy and Co. Salon and Spa, Oshawa, Ont. Sophie Tessier, La Rousse Espace Beauté, Montreal Silas Tsang, Blushes, Ottawa Julie Vriesinga, Salon Entrenous, London, Ont. Heather Wenman, Studio H, London, Ont.

TEXTURE HAIRSTYLIST Robin Bacon, Giovanni and Perri, Barrie, Ont. Julie Carr, Dragonfly Salon and Spa, St. Thomas, Ont. Samuel Chabot, Coiffure Le Saint, Québec, Que. Darcie Chapman, The Black Swan Hair Co., Spruce Grove, Alta.

Dani Jackson-Scopazzi, W.A.C. Hair Group, Markham, Ont. Mathieu Mainville, Local B, Montreal Heather O’Reilly, Virtue Beauty Boutique at Tru Salon Suites, Mount Pearl, Nfld.

Nicole Pede, InStyle Salon & Spa, Aylmer, Ont. Dustin Schumann, Freelance, London, Ont. Julie Vriesinga, Salon Entrenous, London, Ont.

MEN’S HAIRSTYLIST Ben Barkworth, JustB Salon, Toronto Yanick Chartrand-Kravitz, Brossés, Montreal Ian Daburn, Barber & Co., Vancouver Marie-Justine Deziel, Freelance, Montreal

PHOTOS:THINKSTOCK

CANADIAN HAIRSTYLIST Jade Ahmeed, Vivid Salon, Conception Bay South, Nfld.

Curtis Anweiler, FUSS Art of Hair, Edmonton Daniel Benoit, Salon Pure, Montreal Anthony Crosfield, Union Salon, Vancouver Donna Dolphy, Donna Dolphy Hair, Toronto Melissa Duguay, Eccentric Hair Studio, Moncton, N.B. Michelle Finlayson, Kick Hair & Body, Edmonton Anica Iordache, Modmop Hairdressing, Ottawa Janet Jackson, JouJou Hair Studio, Toronto Johanna Libbey, Moods Hair Salon, Vancouver Sandro Macri, Salon Collage, Toronto Nazir Maherali, Zinc Hair, Vancouver Mathieu Mainville, Local B, Montreal Aaron O’Bryan, The Cellar Salon, Toronto Anna Pacitto, Salon Pure, Montreal Alain Pereque, Freelance, Montreal Tony Ricci, Ricci Hair Co., Edmonton Stef Toews, A Michael Levine Salon Group, Vancouver Silas Tsang, Blushes, Ottawa Julie Vriesinga, Salon Entrenous, London, Ont.

Edwin Johnston, Cutting Room Creative, Nanaimo, B.C. Jean-Sébastien Lacombe, Studio Bob & Pine, Rouyn-Noranda, Que. Dana Lyseng, Supernova Salon, North Vancouver Daniel Naumovski, Taz Hair Co., Toronto Anna Pacitto, Salon Pure, Montreal Michelle Pargee, Milica SalonSpa, Langley, B.C. Alain Pereque, Freelance, Montreal Anne Prytullack, Solo Salon Designs, Camrose, Alta.

Kathy Simon, Mekka, Montreal Chloe Ste-Marie, Oblic Villeray, Montreal Silas Tsang, Blushes, Ottawa

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SEMI-FINALISTS Pete Goupil, Salon Espace C, Brossard, Que. Mathieu Mainville, Local B, Montreal Karly Menzies, Cutting Room Creative, Nanaimo, B.C. Hassan Nasser, Avalon Salon, Calgary Adam O’Callaghan, Victory Barber and Brand, Vancouver Paul Pereira, Solo Bace, Toronto

AVANT GARDE HAIRSTYLIST Travis Battaglia, Supernova Salon, North Vancouver, B.C. Ray Civello, Civello Salon & Spa, Toronto Kim Garneau, Coiffure Cut In, Québec, Que. Yves Houde, Atelier Mega Coiffure, Québec, Que. Maxime Ouellet, Salon NO: 1 Coiffure, Québec, Que. Ludovic Leroy-Vigier, Rayko Coiffure, Lasalle, Que. Stéphane Scotto di Cesare, Freelance, Montreal Lindsay Overland, The Studio Hair Design and Spa, Burlington, Ont. Dorothy Tsang, Blushes, Ottawa Silas Tsang, Blushes, Ottawa

MULTICULTURAL HAIRSTYLIST Jenny Bell, Headlines Salon, Stouffville, Ont. Samuel Chabot, Coiffure Le Saint, Québec, Que. Amber George, Verbe Hair Lounge, North Vancouver Heidi Kenney, Heidi Kenney Hair Studio, Yarmouth, N.S. Gwen Nguyen, Suki’s Pop, Vancouver Vu Nguyen, Lure Salon, Vancouver Adam O’Callaghan, Victory Barber and Brand, Vancouver Dustin Schumann, Freelance, London, Ont. Tanya Sullivan, Craft Academy Salon, Vancouver Mellissa Toma, FUSS Art of Hair, Edmonton

MAKEUP ARTIST Gabrielle Brulotte, Freelance, Québec, Que. Marika D’Auteuil, MD Makeup, Montreal Annie DiNovo, Supernova Salon, North Vancouver Oleksandra Gavrylenko, Alisa MUA, Richmond Hill, Ont. Heidi Fleming, Beauty by Heidi Amelia, Aylesford, N.S. Cheryl Gushue, Cheryl Gushue, Toronto Vivien Paragi, Valentini Hair Design, Guelph, Ont. Ashley Prestage, LUXE Beauty Studio, Port Perry, Ont. Florencia Taylor, Florencia Taylor Makeup, London, Ont. Ekaterina Ulyanoff, Ekaterina Ulyanoff Makeup Artistry, Montreal

CANADIAN NAIL ARTIST Alexandra Chrustel, Nails By Alexandra, Barrie, Ont. Danielle Clark, Trabbit Nail Creations, Grand Forks, B.C. Ashly Harding, Her Majesty’s Pleasure, Toronto Yuliana Hazda, Her Majesty’s Pleasure, Toronto Clara Kang, Her Majesty’s Pleasure, Toronto Nargis Khan, Tips Nail Bar, Toronto Olga Khazova, European Standard by Olga Khazova, Medicine Hat, Alta.

Naomi Misu, Tips Nail Bar, Toronto Anick Pouliot, Anick Pouliot, Levis, Que. Shirley Truong, Tips Nail Bar, Toronto

NEW HAIRSTYLIST Page Agostino, Valvano Salon, St. Catharines, Ont. Vanessa Bouchard, Morini, Québec, Que. Eloise Chiew, Suki’s South Granville, Vancouver Kailey Cooper, Axis Hair Salon, Vancouver

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Jesse Ervin, Civello Salon, Toronto Sasha Gagne, Koko the Salon, Edmonton Lauren Kastner, Salon Augustin, Pierrefonds, Que. Madison Rokeby, Instyle Salon and Spa, Alymer, Ont. Dustin Schumann, Freelance, London, Ont. John Seo, Taz Hair Co., Etobicoke, Ont.

STUDENT/ APPRENTICE HAIRSTYLIST Kate Bosma, Pretty & Co, Beamsville, Ont. Emma-Lynn Bouliane, Scissors Hair Studios, Ottawa Angela Debono, Taz Hair Co., Etobicoke, Ont. Avriel Jackson, Define Hair Design, Burlington, Ont. Laura Metansinine, Maria Bikas Salon, London, Ont. Dorothy Nguyen, Suki’s Salon and Academy, Vancouver Silvia Pensato, Craft Academy Salon, East Vancouver, B.C. Emma Porcellato, Acqua Quebec Studio and Retreat, Guelph, Ont. Jacob Russell, Fiorio Beauty Academy, Toronto Aron Wong, Suki’s Salon and Academy, Vancouver

ALBERTA HAIRSTYLIST Danielle Barbey, Ricci Hair Co., Edmonton Jenna Bosch, Plush Salon & Spa, Medicine Hat Shayne Harrison, Cutting Room Floor, Calgary Amber Kennedy, Koko the Salon, Edmonton Simone Pettigrew, SimoneZ Studio, Edmonton Samantha Rackett, LUSThair Salon, Calgary Beverly Robertson, Meraki Hair Studio, Calgary Alannah Zilkowsky, Rock Paper Hair Designs, Sherwood Park

ATLANTIC HAIRSTYLIST Leo Byrne, The Hair Factory, St. John’s, Nfld.

Olivia Chafe, Olivia Chafe Salon Studio by Tru Salon Suites, Mount Pearl, Nfld.

Claude Comeau, Spirit Spa, Halifax, N.S. Vikki Headley, Chatters Mount Pearl, Mount Pearl, Nfld.

Laura Kelly, Spirit Spa, Middle Sackville, N.S. Heidi Kenney, Heidi Kenney Hair Studio, Yarmouth, N.S. Alicia Langille, Imagine Salon and Spa, Bedford, N.S. Heather O’Reilly, Virtue Beauty Boutique at Tru Salon Suites, Mount Pearl, Nfld.

Kerri-Lynn Perham, Virtue Beauty Boutique at Tru Salon Suites, Mount Pearl, Nfld.

Jamie Ryan, The Signature Salon, St. John’s, Nfld.

BRITISH COLUMBIA HAIRSTYLIST Travis Battaglia, Supernova Salon, North Vancouver Marlo Forsberg, High Fidelity Hair, Vancouver Amber George, Verbe Hair Lounge, North Vancouver Curtis Hunter, Moods Hair Salon, Vancouver Simon James, Lure Salon, Vancouver Dana Lyseng, Supernova Salon, North Vancouver Amanda McIlmoyl, Salon Gloss Hair Design & Skin Care Studio Ltd., Coquitlam Joan Novak, JoNo Hair, Whistler Mouna Sadrnia, Suki’s South Granville, Vancouver Loretta Tom, Salon Haze, Vancouver

ONTARIO HAIRSTYLIST Christopher Asta, Harmony Hair Care, Peterborough Robin Bacon, Giovanni and Perri, Barrie Julie Carr, Dragonfly Salon and Spa, St. Thomas

Danielle Degraaf, Creative Images Hair Studio, Woodstock Connor Lange, Bob + Paige, Toronto Tracy Newton, Aveda Institute Toronto, Toronto Nicole Pede, InStyle Salon & Spa, Aylmer Stephanie Schewe, Salon Collage, Etobicoke Dustin Schumann, Freelance, London Julie Vriesinga, Salon Entrenous, London

QUEBEC HAIRSTYLIST Nadia Abouwaked, Effusion, Montreal Francis Bouchard, Oblic Villeray, Montreal Vicky Busque, Toque & Cie., Victoriaville Samuel Chabot, Coiffure Le Saint, Québec Jean-Sebastien Chalut, O Salon, Montreal Vincent DiPlacido, Sadiva Coiffure, Laval Marie-Josée Dupuis, Coiffure Cut In, Québec Mathieu Mainville, Local B, Montreal Karine Savard, Salon Kà, Baie-Comeau Tommy L. Tremblay, Oblic Villeray, Montreal

SASKATCHEWAN / MANITOBA HAIRSTYLIST Kayla Deics, The Make-up Lounge and Style Bar, Regina, Sask.

Tara Friedrich, Salon Haze, Regina, Sask.

Kelly Hunter, Salon Venator, Winnipeg Kelsie Kitzul, ChelSalonSpa, Saskatoon Jason Lachance, Pink Star Hair Design, Winnipeg Colleen Lamirande, Verde Salon, Winnipeg Aaron Macri, Scissors and Spice, Regina, Sask.

April McDougald, IRON Beauty, Regina, Sask.

Lisa Schoor, Cutting Loose Hair Design, Winnipeg Alicia Soulier, Capelli Salon Studio Inc., Saskatoon

SALON INTERIOR DESIGN Concrete Blonde & Concrete Barbers Southfort, Fort Saskatchewan, Alta.

Concrete Blonde Hair & Body, Sherwood Park, Alta.

Euro Reflections Hair Studio – Spa – Medi Spa, Kitchener, Ont. Industry Hair and Esthetics, St. Catharines, Ont. Kroma Salon, King City, Ont. Verde Salon, Winnipeg

JOHN STEINBERG AWARD FOR COMMUNITY SERVICE Connect Hair Studio, Barrie, Ont. Jonni’s Styling Studio, Kamloops, B.C. Nova Vita Salon, London, Ont. Studio H, London, Ont. The Green Hair Spa, Stratford, Ont.

Finalists listed online mid-October and in the November/December issue. Subscribe to our newsletter to see it first at SalonMagazine.ca!

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Sizzling creativity Hand-picked as artistic director for L’Oréal Professionnel Canada in January 2017, Guylaine Martel has had a stellar track record in hairstyling for more than 30 years, winning many awards (and, yes, Contessas, too!) along the way. We sat down with this Quebec-grown talent to find out what drives her.

By Yasmin Grothé

S

alon Magazine: What interested you in this career initially and is still enjoyable now?

On set, Martel really enjoys being a part of a team that challenges her creativity.

Guylaine Martel: Hairstyling is

connected to so many other artistic and creative pursuits.

I find this incredibly interesting and rewarding. You can work with a client behind the chair in the morning, do a really creative photo shoot in the afternoon, and teach the next day. Yes, as hairstylists we work mainly with hair, but This is what attracted me in the first place to this craft, and continues to fascinate me every single day.

SM: How have you achieved all these professional goals, and still manage to operate your own salon?

GM: I opened Guylaine Martel Artistes Coiffeurs [which

SM: How do you get your creative juices flowing when prepping for a collection?

GM: I have a 1,000 square-foot garage at home exclusively dedicated to creating new hair ideas where I have all my tools, wigs and implements. I usually spend two months a year in there working on concepts for shows or crafting new collections. I even make my own wigs and hair pieces because I work with professional models and you just can’t cut their hair any way you please. There’s a lot of trial and error

is located in Mont-Saint-Hilaire, a Montreal suburb] in

when I’m creating a collection and I work at a very emotional level. Ultimately, I reach

2001. On my 50th birthday last year, my gift to myself was

a point where I feel it’s the right thing to pursue and the collection comes to life.

to stop working in the salon. Right now, my focus is on creating new collections, prepping shows that take me all

SM: Alain Comtois has been photographing your collections for years. Tell us a bit

around the world and implementing a strategic, long-term

about this relationship.

vision to ensure the salon continues to grow. I’m fortunate

GM: As a hairstylist, the relationship with your photographer is very important in

to be able to count on a fantastic staff of 30 people to

order to nurture and make your talent grow. The more you get to know each other,

oversee all of that.

the further you will go. Alain challenges my creativity constantly. I don’t think any

SM: How has the business evolved over the years?

GM: Our salon has been successful, thanks to a lot of financial investments and fine-tuning our operations each year. Right now, if you want to target high-end customers

other photographer would tolerate working with me because I know a lot about light and photography [laughs]. Alain and I are a real team, we know each other so well that we can go further and work faster together. (Editor’s Note: Find one of their recent collaborations on page 58.)

offer a highly technological experience and customized

SM: You have accomplished so much! Where do you see yourself going next?

GM: Well, the next big thing for me happens in October 2017, at the L’Oréal

services because clients are much more sophisticated.

Business Forum in Seville, Spain, where I have been given carte blanche to produce

They know exactly what they want and you need to cater

the closing show. It’s super exciting, challenging and my creativity is buzzing. I can’t

to those needs. It’s a fun, thriving, luxury niche to work in.

wait to see it all come alive on stage!

and make a name for yourself in that market, you have to

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PHOTOS: ALAIN COMTOIS

we are also in touch with fashion, makeup, dance, music.

SALONMAGA ZINE.CA

SALON BUSINESS

BUILDING A LOYAL FOLLOWING According to industry stats, salons lose 30 percent of their clients each year, making the need to implement proven strategies that will build loyalty and make your business thrive all the more vital. Take a look at what these savvy experts recommend.

By Yasmin Grothé

“T

he hard reality is that only 15 per cent of clients are completely happy with the overall service they receive at their regular salon,” reveals

Savvy Social Media Marketing A well-rounded social strategy is also key in creating loyalty, says Louis Hechter, editorial director for L’Oréal Professionnel Canada and owner of Orbite salon in Montreal.

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would be willing to change overnight.”

That statistic alone should be enough to cause anyone working in a salon to immediately implement better business practices.

your team.

Show that your salon knows how to create and is an expert at current beauty trends.

Forget the millions of followers. What’s more important is connecting with the people who follow you; the level of engagement is where it’s at.

Rowena Berry, national trainer for ASK Business, Schwarzkopf Professional Canada. “Which means that 85 per cent of clients

Develop a coherent content marketing strategy with

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Posting non-stop editorial shots is boring and cold. Don’t forget that clients like seeing a bit of your personal life. But always make it fresh, positive and inviting. “People have to feel they can contact you.”

HIGH-END EXPERIENCE Fortunately, there are proven tactics to ensure you offer your clients the very best service each and every time they come to see you. Because, “beyond cut and colour, retaining customers has more to do with the experience you are offerring them. It’s about making them feel amazing when they’re in your chair,” says Berry.

“Always consider that clients are paying for the service you are providing and they don’t care about your personal problems, so leave that stuff out of the conversation while focusing on your craft,” reminds Louis Hechter, editorial director for L’Oréal Professionnel Canada, and owner of Orbite, a magnet salon for an affluent clientele in Montreal. “Simply put, they are there because they crave luxury, want to be pampered, and are willing to spend a lot of money to get that.”

expectations. Did they get many compliments on their new haircut?

Make it personal, so that people feel valued.” And keep it up! Because “a customer only becomes a regular client after three bookings,” says Berry, which can mean another six months down the road.

“Beyond cut and colour, retaining customers is about the experience you are creating for them. It’s about making them feel amazing when they’re in your chair.”

– ROWENA BERRY, NATIONAL TRAINER FOR ASK BUSINESS AT SCHWARZKOPF PROFESSIONAL CANADA

PRE-BOOKING

Berry suggests looking at how luxury restaurants and hotels

Consider creating a seasonal plan for your client to ensure she feels

operate, and then taking a few of those ideas and approaches to

that you are the hair expert she can trust to create the best new look

create special touches in your own salon. “The level of service is

for her throughout the year. “I usually transform the base colour at

really what will set your salon apart from the rest.”

the change of each season, just like the fashion calendar, and then add

FIRST-TIME CLIENT RETENTION

depth, dimension or highlights as we move forward,” says Hechter.

“You need to implement a strategic vision in term of your clients’ looks.

“Six out of 10 new customers won’t rebook with you,” cautions

This is where that trust relationship becomes so important.”

Berry. “But what’s exciting about having unfamiliar faces come

As well, pre-booking is essential to maintaining loyalty

in is that you can win them over.” To do that, go beyond what’s

and increasing your regular client base. “We book our client’s

expected. For example, find out how these people like to be

appointments three months in advance, and they need to reconfirm

contacted, and follow-up.

their bookings by email, just like in the airline industry.” The system

“Send handwritten thank-you cards. Call them up to see if the at-home routine you recommended delivered on their

SALONMAGA ZINE.CA

works so well for Hechter that all timeslots at Orbite are usually booked months in advance.

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SALON INTERIORS

Details Opened in 2005 Design P&J Cabinetry Space 1,300 square feet

Brands Redken Unite Evo Living Proof Website shearescape.ca

PHOTOS: SHEAR ESCAPE

Team 12 hairstylists, 3 makeup artists, 3 estheticians

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Field of Dreams This salon brings a modern, glam touch to Saskatchewan’s capital city with a design centred around its guests and staff.

BY VERONICA BOODHAN

C

andyce Fiessel got her start in the industry when she was 18 years old, helping out her uncle, Daniel Pritchard, at his salon (Daniel Christopher Salon) in

Regina, Sask. Three years later, Fiessel opened Shear Escape Salon & Spa, a unisex, family-friendly salon and spa. “Our team really prides ourselves on who we’ve become,” says Fiessel. “I think our guests experience that trust and confidence in their service experience; not just the visual experience, but also the reputation of the hairstylist within the space and how we work together as a team.”

NEW BEGINNINGS Nearly 12 years after its grand opening, Shear Escape underwent a massive renovation in October 2016. “We basically stripped everything down to the walls,” she recalls. “We really wanted something classic—clean white, light and bright with modern lighting.”

While Fiessel kept some of the salon’s original décor, including its large, oval-shaped mirrors, she wanted to focus on enhancing the guest and staff experience while working with Regina-based company, P&J Cabinetry. “Everything from the front desk and cabinets to the closet and drawers to the wash basins and pedicure benches was custom designed. We brainstormed about what we wanted to do differently—geared towards privacy and overall experience.”

The result has transformed the space into a minimalistic haven, filled with glamourous accents like shimmery wallpaper draped along the walls at the washing stations.

ALL ABOUT EXPERIENCE

The décor includes pocket watches and pictures of Elvis and James Dean.”

With a natural eye for design, in addition to being a salon owner, Fiessel is

Averaging between 1,000 to 1,200 clients per month, Fiessel

also one of the co-founders of Saskatoon Fashion Week and is the co-owner

wanted to create a space that would support her salon’s high

of The Style Academy, a beauty school she purchased with Pritchard. “It’s full

traffic. Since the salon is well-known for its bridal services,

circle,” she says. “Going from hair school to working in the salon to having

Fiessel focused on creating a private spa room with pedicure

my own salon, I really didn’t see my career path taking me here. It’s been a

benches that add to the salon’s luxurious aesthetic. “It’s a nice,

really fun ride.”

private experience with dim lighting,” she says. “The wall has a pocket door that opens up, so it’s kind of a little surprise.”

While the salon’s renovation has amped up the glam factor,

While the renovation’s result is easy on the eyes, Shear Escape’s design at heart is all about people. “It’s the relationships that you build. You are connecting with people on a deeper level,” she says. “There’s the life stories

Fiessel kept the salon’s male clients in mind by creating an Irish

that they share with you, and the growth that you experience as a service

pub-style “mancave” in the back. “We wanted to make sure men

provider, but it’s the people and the experience of customer service that got

felt welcomed, so we have two reclining black chairs in the back,

me to go to hair school and pursue it as a career; working with people and

so men can get hair and barber services like hot shaves done.

brightening their day.”

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SALON EVENTS

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Toronto Men’s Fashion Week (TOM*) Fall/ Winter 2017 Fall and winter style dominated the runways at Toronto Men’s Fashion Week (TOM*). The threeday event featured collections from Canadian designers, such as Curtis Oland, Tristan Licud and Zane Barlas. With American Crew returning as the official hair and grooming sponsor, all-star educators Mary Cassola and Matula Liounis were backstage re-creating looks from the brand’s new Americana collection. Among the highlights from TOM* was the annual MensFashion4Hope charity runway show, which featured local celebrities like Paul Mason (aka.

Fashion Santa), who debuted the American Crew Beard Serum.

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SALON EVENTS

Venus Beauty Supplies Celebrates Its 40th Anniversary With humble beginnings as a family owned and operated business, Venus Beauty Supplies was founded in 1977 by Sam and Alfreda Riverso.

With their children, Vince, Mara and Greg Riverso now at the helm, Venus Beauty Supplies has evolved into an industry leader in distribution, with more than 60 employees and 15 global manufacturers. With its headquarters based in Mississauga, Ont., the company reaches more than 12,000 of the province’s salons. The secret to its success? According to Vince Riverso, president of Venus Beauty Supplies, it’s all about a strong commitment to its core values. As the company looks forward to its promising future, Venus’s 40th anniversary provides a time to reflect on the company’s many accomplishments.

PHOTOS COURTESY OF VENUS BEAUTY SUPPLY

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SALONMAGA ZINE.CA

SALON SCOOP

1 NEW ADDITION The Kirschner Group, Inc. has recently announced

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that Tom Nelson has rejoined the company as sales manager for Ontario. As a veteran of the beauty industry, Nelson is an experienced beauty executive and was formerly a sales manager for ghd. Nelson is known for developing new distribution opportunities, creating long-lasting business relationships and exceeding sales targets. According to Paolo Rezzara, vice president of international sales for The Kirschner Group, Inc., Nelson’s industry knowledge and clientbase relationships are beneficial for the company and they look forward to partnering with him again.

2 OOPS: In our July/August issue’s 2017-2018 Buyers’ Guide, Helen of

PHOTO:THE KIRSCHNER GROUP, INC.

Troy’s listing was printed incorrectly.

Helen of Troy 6700 Century Ave, Suite 210 Mississauga, ON L5N 6A4 ph. 905-876-3337 email: jgallamore@hotus.com website: hottools.com Brands/Products: Hot Tools, Helen of Troy, Wigo

SALONMAGA ZINE.CA

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SALON BEST 9

Our #BestNine On the Cutting Edge We’re bringing you bold, edgy styles and cuts that are perfect for fall. As always, the looks we receive are more than we can share. Here are nine styles from Instagram that we simply couldn’t scroll past.

Short cut and bold style @michaellevinesalons

Sharp lines and metallic hues by @_zgat_ via @hairdigestla

Burgundy undercut by @darrahtristanhair

Sharp lines for the ultimate bold look @vancityhairgirl

Edgy colours perfect for fall @ndbhair

Bold colour for fall by @hairbykat.w

Style with an edge by @ray_sevensalon

Buzz with a twist @annapacittopure PHOTOS: INSTAGRAM

Bold colour on dark hair by @andrea_gugliottisalon

FOLLOW US @SALONMAGAZINE

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