Freud & Baudrillard

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Freud & Baudrillard

The ‘reality principle’ is where you do what you need to do to get what you want.

So taking action yourself?

Yeah, pretty much.

Does Primary Process thinking have anything to do with it?

Not really, you wouldn’t get very far with ‘primary process’ thinking because it is just daydreaming about what you want and imagining concrete fulfilment where it does not truly occur.

An Icon Guide.

Oh I’d best not think like that then.


Hi are you Sigmund Freud? What is the Reality Principle? Yes why? The ‘reality principle’ is where you Well I found this mind map with do what you need to do to get what some of your terms and theories you want. on it, so I was wondering if I could ask you about them. So taking action yourself? I guess so. Yeah, pretty much.

Ok then, what is the Pleasure Principle? Does Primary Process thinking have anything to do principle’ with it? calls for Well the ‘pleasure the immediate reduction of any tension that may arise which should Not really, you wouldn’t get very result in immediate satisfaction. far with ‘primary process’ thinking because it is just daydreaming about what you want and imagining concrete fulfilment where it does not truly What is occur. the Reality Principle? Oh I’d best not think like that then. The ‘reality principle’ is where you do what you need to do to get what you want. So taking action yourself? Yeah, pretty much.

Does Primary Process thinking have anything to do with it? Not really, you wouldn’t get very far with ‘primary process’ thinking because it is just daydreaming about what you want and imagining concrete fulfilment where it does not truly occur. Oh I’d best not think like that then.


Hi areis you Sigmund Freud? What Occupying and Fixation? why? Occupying is a psychological Yes attachment to someone or something, however Well‘fixation’ I foundis this mind map with to where you are attached someone orterms something an unhealthy some of your and to theories degree. on it, so I was wondering if I could ask you about them. Like a stalker?

I guess so.

What is a Freudian Slip?

Ok then, what is the Pleasure Principle? A ‘Freudian slip’ is something that happens Well the principle’that calls for where you ‘pleasure do or say something gives away your true motives. the immediate reduction of any

tension that may arise which should

Is that how people get caught out result in immediate satisfaction. when they’re up to something?

Yes, because ‘Freudian slips’ are quite easy to interpret.

What is the Reality Principle? What is Transference? The ‘reality principle’ is where you

do what you need to do to get what Thatwant. is when you transfer the emotional you

reactions of someone in the past to someone in theyourself? present. You transfer the So taking action feelings to your psychotherapist ‘Countertransference’ is thepretty same basic Yeah, much. principle but the therapist transfers unresolved feelings to the client.

Does Process One lastPrimary thing, what are thethinking 3 types of anxiety? have anything to do with it?

The 3 types of anxiety are Objective, Moral and Neurotic.

Not really, you wouldn’t get very

What each‘primary of those mean? fardowith process’ thinking

because it is just daydreaming Objective anxiety is about real danger about what you want and imagining such as crime or accidents. Moral anxiety concrete it does not is caused fulfilment by guilt, andwhere Neurotic anxiety is truly occur. a general sense of dread or hollowness. It also includes phobias.

Oh I’dgreat, bestthanks not think like that That’s for helping me then. out.


I guess so.

Ok then, what is the Pleasure Principle? Well the ‘pleasure principle’ calls for the immediate reduction of any tension that may arise which should result in immediate satisfaction.

What is the Reality Principle? The ‘reality principle’ is where you do what you need to do to get what you want. So taking action yourself? Yeah, pretty much.

Does Primary Process thinking have anything to do with it? Not really, you wouldn’t get very far with ‘primary process’ thinking because it is just daydreaming about what you want and imagining concrete fulfilment where it does not truly occur. Oh I’d best not think like that then.



Hi, Jean Baudrillard? Yes I am. Ok then, what is the Pleasure Principle? I have this mind map that has some Wellof the ‘pleasure principle’ callson forit and your terms and theories the immediate reduction of any was wondering if I could ask you a tension that may arise which should few questions. result in immediate satisfaction. Sure.

What is the Reality Principle? What are some of the key components to postmodernism? The ‘reality principle’ is where you

do what you need to do to get what you want.Well one of the key components to postmodernism in my opinion is technology. So taking action yourself?It has become non-functional and non-utilitarian. Yeah, pretty much. But my ipad is very functional? Yes but it is an object of convenience rather than something Does Primary Process thinking you desperately need. have anything to do with it? Computer and technology companies put more detail into the fashion of the item Not really, youthey wouldn’t getdesigning very than need to, it far with ‘primary process’ thinking according to fantasy and desire. because it is just daydreaming about what you want and imagining concrete fulfilment where it does not truly occur. Oh I’d best notisthink like that What the growth ofthen. objects? The growth of objects is when the needs of a civilisation multiply so everyday objects proliferate, in ordinary life we end up being practically unconscious of the technological reality of objects.


I guess so.objects? How do you classify Some categories that I use to classify Size, Functionality, Ok then, what is the objects Pleasureinclude Principle? and the Degree of Exclusiveness. Well the ‘pleasure principle’ calls for the immediate reduction of any tension that may arise which should result in immediate satisfaction. What can you tell me about Consumption? Consumption has become the chief What is the Reality Principle? basis of social order. Advertising now takes any moral responsibility The ‘reality principle’ is over where you fortosociety thatwhat creates an almost do what you need do to get hyper civilisation. you want. Oh. So taking action yourself? Yeah, pretty ‘Needs’ aremuch. created by objects of consumption. The objects replace other means of hierarchal social division. Does Primary Process Whatthinking are some examples? have anything to do with it? Just a few are Race, Gender and Class. Not really, you wouldn’t get very far with ‘primary process’ thinking because it is just daydreaming about what you want and imagining concrete fulfilment where it does not truly occur. There is also a universal code of an example of this is Oh I’d best not think recognition, like that then. that a person wearing a Rolex watch is higher in terms of hierarchy than someone who is wearing a watch of a cheaper brand. Oh that’s great to know, thanks.


I guess so.

is the Pleasure Principle?

easure principle’ calls for iate reduction of any t may arise which should mediate satisfaction.

ality Principle?

principle’ is where you u need to do to get what

on yourself? Yeah, pretty much.

Process thinking g to do with it?

ou wouldn’t get very mary process’ thinking s just daydreaming you want and imagining filment where it does not

t think like that then.


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