TD Smith | Mountains Of Experience

Page 1

Significant Sales

RECORD Mountain Village Home

The Christie’s Difference

184 Butch Cassidy Drive | $14,000,000

TBD East Specie Mesa| $17,000,000 440 Depot Ave | $7,688,000

126R & 152R Country Club Drive

218 San Joaquin Road | $9,500,000

$8,150,000

110 Stone Bridge Lane | $6,950,000

40 Granite Ridge | $9,300,000 160 Sunny Ridge Place | $7,237,500

154 North Hemlock | $6,300,000 Senate Wick Penthouse | $8,500,000

As Telluride’s exclusive Affiliate of Christie’s International Real Estate, Telluride Real Estate Corp. has access to a worldwide network of discriminating buyers, gaining maximum exposure for our Telluride listings. Christie’s International Real Estate, a wholly owned subsidiary of the world’s oldest fine art auction house, is synonymous with quality, integrity and customer satisfaction. The marketing efforts of Christie’s and Christie’s International Real Estate provide far-reaching exposure to a qualified and elite audience of homeowners and buyers.

140 High Country Road | $7,500,000

459 West Dakota Avenue | $6,250,000

Christie’s International Real Estate is the world’s largest international network of real estate brokers specializing in the marketing and sale of luxury properties.

50

940

500

COUNTRIES

OFFICES

BILLION+

Number of countries with Christie’s affiliates offices

Number of worldwide locations of the 140 affiliates in our network

Yo u r f o u n d a t i o n f o r a successful selling process

Amount of sales achieved in our network over the last 5 years

100 Eagle’s Rest Circle| $5,835,000

176 Butch Cassidy Drive | $8,000,000


Philosophies, Strategies & Marketing

Christie’s International Real Estate/Web-Based Marketing Existing Global Partnerships with Affiliates and Agents Strong relationships have been established between our team and agents associated with key market feeders to Telluride such as Beverly Hills, Greenwich, Santa Barbara, Jupiter Island, New York and Houston. Incoming referrals are a more common occurrence than outgoing, but resulting sales with highly satisfied sellers and buyers are realized. Each brokerage and each agent involved are some of the most successful in the luxury real estate industry. Christiesrealestate.com attracts more than one million visitors worldwide every year and, as the preferred portal for buyers and sellers across the globe, consistently ranks among the top results on major search engines.

The Company. For over four decades, TD Smith has helped mold Telluride Real Estate Corp. (TREC) into a widely respected agency that provides its clients with the expertise and professionalism demanded in an ever-changing, upscale marketplace. With three primary regional offices and 40 licensed brokers and staff members — nearly half of whom have more than 15 years’ experience in the industry — TREC presents the broadest and most effective exposure for Telluride’s many real estate opportunities. The Team. With an efficient team of three, TD Smith covers all of the bases at all times, whether attending to marketing campaigns, networking strategies, market research and updates, or the intricacies and demands of complex due diligence and closings. The Business Philosophy. Investing in Telluride real estate is so much more than a search for the bottom-line. It is a quest to embrace the adventure, intrinsic beauty, thoughtful infrastructure and intimate, small-town sense of community found in Telluride. Having embraced this lifestyle, TD Smith and his team believe that each transaction is distinctly personal, deserving discretion as well as a high level of competence and timeliness, such that a professional and rewarding experience is realized by both buyers and sellers.

TDSmith.com Highest trafficked broker website in the Telluride Region. Linked to 25 luxury websites. Newly Designed in 2019.

Access to an affluent audience is further enhanced by prominent real estate promotions on christies.com, which displays a selection of our properties and brings auction house clients to view our listings through a single click. Displaying the world’s finest properties in excess of US$1 million, the CIRE website has active listings in 19 languages and more than 50 countries. Robust search engine optimization, search engine marketing, and inbound marketing campaigns attract thousands of qualified visitors to the website each month and vastly exceed industrystandard performance. CIRE is actively involved in social media. Discover exclusive property photo tours, auction house spotlights, events, videos, and news from the international Affiliate network on social media platforms such as Instagram, Facebook, Twitter, Google+, Vimeo, YouTube, and more.

E D Q C A B P H

TDSmith.com

TellurideRealEstateCorp.com

Receiving 35,000-page views per month and linked to 25 luxury websites, with a fulltime traffic generator, the website participates heavily in pay-per-click campaigns through Yahoo, Google, Bing, MSN and other major search engines. The site receives approximately 54% of its traffic from abroad, as of January 2019. It is commonly ranked in a top 5 position on all major search engines for Telluride, Telluride Real Estate and other popular search terms.

Telluride Real Estate Corp.’s corporate website, which recently underwent a complete redesign, has a nearly 20-year history as a highly trafficked real estate website for the Telluride region. Its updated online presence receives excellent traffic.

Targeted Marketing Specifics

Boots on the Ground

E-Mail Marketing

After over four decades of real estate experience in the Telluride Region, we have personally generated an extensive electronic database of high net worth clients with the proven capability to perform acquisitions of upscale properties and who have familiarity with our marketplace and a general affection for Telluride. A high-quality “teaser piece” will be generated to reach out to these potential investors immediately. While such a strategy may not directly result in a sale, most assuredly this opportunity will be passed along amongst close friends and business associates.

We have accumulated an email list of approximately 7,500 investment bankers, CXO’s (CEO’s, CFO’s, etc.) of Fortune 500 companies and oil industry executives that can be targeted for “e-packages” related to the subject property. A detailed “offering” package can be developed to those who respond with focused interest.

Matterport / Virtual Tours Virtual Tours allow potential buyers from around the world to virtually step foot into a listing with the click of a button. This new virtual tour technology that can be utilized for the residence and uploaded to various websites and the MLS.

Aerial Video Production Telluride’s landscape is what draws us to the area. Video marketing has become a standard when successfully marketing ranch and architecturally significant properties along with Telluride’s sweeping landscape. With the use of controlled aerial drones, this marketing tool is designed to offer potential buyers a better understanding of the existing residence and overall privacy of the compound. This enhanced experience will ultimately drive them to inquire further about your property.

Full Color Brochures Produced for each property, using professional digital photography and high-quality printing. Brochures are available in hard copy and in electronic format and are prominently displayed at TREC offices throughout the region.

Regional Advertising During peak periods (November – April and June – September), the property shall be advertised as part of a full-page format in the Telluride Daily Planet. In addition, the property shall appear in the either the Telluride Style or Telluride Visitor’s Guide. TREC shall place the subject property in its comprehensive real estate e-guide and printed version of The Collection, in a full-page format. This buyer’s guide is distributed to regional offices and extensive mailing lists.

Co-op Broker Participation TREC has an excellent working relationship with regional brokerages and accomplishes approximately 40% of its sales through cooperative efforts. TREC will educate the brokerage community related to this unique residence and arm those brokers who specialize in high dollar sales with the Due Diligence Package mentioned above.


Philosophies, Strategies & Marketing

Christie’s International Real Estate/Web-Based Marketing Existing Global Partnerships with Affiliates and Agents Strong relationships have been established between our team and agents associated with key market feeders to Telluride such as Beverly Hills, Greenwich, Santa Barbara, Jupiter Island, New York and Houston. Incoming referrals are a more common occurrence than outgoing, but resulting sales with highly satisfied sellers and buyers are realized. Each brokerage and each agent involved are some of the most successful in the luxury real estate industry. Christiesrealestate.com attracts more than one million visitors worldwide every year and, as the preferred portal for buyers and sellers across the globe, consistently ranks among the top results on major search engines.

The Company. For over four decades, TD Smith has helped mold Telluride Real Estate Corp. (TREC) into a widely respected agency that provides its clients with the expertise and professionalism demanded in an ever-changing, upscale marketplace. With three primary regional offices and 40 licensed brokers and staff members — nearly half of whom have more than 15 years’ experience in the industry — TREC presents the broadest and most effective exposure for Telluride’s many real estate opportunities. The Team. With an efficient team of three, TD Smith covers all of the bases at all times, whether attending to marketing campaigns, networking strategies, market research and updates, or the intricacies and demands of complex due diligence and closings. The Business Philosophy. Investing in Telluride real estate is so much more than a search for the bottom-line. It is a quest to embrace the adventure, intrinsic beauty, thoughtful infrastructure and intimate, small-town sense of community found in Telluride. Having embraced this lifestyle, TD Smith and his team believe that each transaction is distinctly personal, deserving discretion as well as a high level of competence and timeliness, such that a professional and rewarding experience is realized by both buyers and sellers.

TDSmith.com Highest trafficked broker website in the Telluride Region. Linked to 25 luxury websites. Newly Designed in 2019.

Access to an affluent audience is further enhanced by prominent real estate promotions on christies.com, which displays a selection of our properties and brings auction house clients to view our listings through a single click. Displaying the world’s finest properties in excess of US$1 million, the CIRE website has active listings in 19 languages and more than 50 countries. Robust search engine optimization, search engine marketing, and inbound marketing campaigns attract thousands of qualified visitors to the website each month and vastly exceed industrystandard performance. CIRE is actively involved in social media. Discover exclusive property photo tours, auction house spotlights, events, videos, and news from the international Affiliate network on social media platforms such as Instagram, Facebook, Twitter, Google+, Vimeo, YouTube, and more.

E D Q C A B P H

TDSmith.com

TellurideRealEstateCorp.com

Receiving 35,000-page views per month and linked to 25 luxury websites, with a fulltime traffic generator, the website participates heavily in pay-per-click campaigns through Yahoo, Google, Bing, MSN and other major search engines. The site receives approximately 54% of its traffic from abroad, as of January 2019. It is commonly ranked in a top 5 position on all major search engines for Telluride, Telluride Real Estate and other popular search terms.

Telluride Real Estate Corp.’s corporate website, which recently underwent a complete redesign, has a nearly 20-year history as a highly trafficked real estate website for the Telluride region. Its updated online presence receives excellent traffic.

Targeted Marketing Specifics

Boots on the Ground

E-Mail Marketing

After over four decades of real estate experience in the Telluride Region, we have personally generated an extensive electronic database of high net worth clients with the proven capability to perform acquisitions of upscale properties and who have familiarity with our marketplace and a general affection for Telluride. A high-quality “teaser piece” will be generated to reach out to these potential investors immediately. While such a strategy may not directly result in a sale, most assuredly this opportunity will be passed along amongst close friends and business associates.

We have accumulated an email list of approximately 7,500 investment bankers, CXO’s (CEO’s, CFO’s, etc.) of Fortune 500 companies and oil industry executives that can be targeted for “e-packages” related to the subject property. A detailed “offering” package can be developed to those who respond with focused interest.

Matterport / Virtual Tours Virtual Tours allow potential buyers from around the world to virtually step foot into a listing with the click of a button. This new virtual tour technology that can be utilized for the residence and uploaded to various websites and the MLS.

Aerial Video Production Telluride’s landscape is what draws us to the area. Video marketing has become a standard when successfully marketing ranch and architecturally significant properties along with Telluride’s sweeping landscape. With the use of controlled aerial drones, this marketing tool is designed to offer potential buyers a better understanding of the existing residence and overall privacy of the compound. This enhanced experience will ultimately drive them to inquire further about your property.

Full Color Brochures Produced for each property, using professional digital photography and high-quality printing. Brochures are available in hard copy and in electronic format and are prominently displayed at TREC offices throughout the region.

Regional Advertising During peak periods (November – April and June – September), the property shall be advertised as part of a full-page format in the Telluride Daily Planet. In addition, the property shall appear in the either the Telluride Style or Telluride Visitor’s Guide. TREC shall place the subject property in its comprehensive real estate e-guide and printed version of The Collection, in a full-page format. This buyer’s guide is distributed to regional offices and extensive mailing lists.

Co-op Broker Participation TREC has an excellent working relationship with regional brokerages and accomplishes approximately 40% of its sales through cooperative efforts. TREC will educate the brokerage community related to this unique residence and arm those brokers who specialize in high dollar sales with the Due Diligence Package mentioned above.


Philosophies, Strategies & Marketing

Christie’s International Real Estate/Web-Based Marketing Existing Global Partnerships with Affiliates and Agents Strong relationships have been established between our team and agents associated with key market feeders to Telluride such as Beverly Hills, Greenwich, Santa Barbara, Jupiter Island, New York and Houston. Incoming referrals are a more common occurrence than outgoing, but resulting sales with highly satisfied sellers and buyers are realized. Each brokerage and each agent involved are some of the most successful in the luxury real estate industry. Christiesrealestate.com attracts more than one million visitors worldwide every year and, as the preferred portal for buyers and sellers across the globe, consistently ranks among the top results on major search engines.

The Company. For over four decades, TD Smith has helped mold Telluride Real Estate Corp. (TREC) into a widely respected agency that provides its clients with the expertise and professionalism demanded in an ever-changing, upscale marketplace. With three primary regional offices and 40 licensed brokers and staff members — nearly half of whom have more than 15 years’ experience in the industry — TREC presents the broadest and most effective exposure for Telluride’s many real estate opportunities. The Team. With an efficient team of three, TD Smith covers all of the bases at all times, whether attending to marketing campaigns, networking strategies, market research and updates, or the intricacies and demands of complex due diligence and closings. The Business Philosophy. Investing in Telluride real estate is so much more than a search for the bottom-line. It is a quest to embrace the adventure, intrinsic beauty, thoughtful infrastructure and intimate, small-town sense of community found in Telluride. Having embraced this lifestyle, TD Smith and his team believe that each transaction is distinctly personal, deserving discretion as well as a high level of competence and timeliness, such that a professional and rewarding experience is realized by both buyers and sellers.

TDSmith.com Highest trafficked broker website in the Telluride Region. Linked to 25 luxury websites. Newly Designed in 2019.

Access to an affluent audience is further enhanced by prominent real estate promotions on christies.com, which displays a selection of our properties and brings auction house clients to view our listings through a single click. Displaying the world’s finest properties in excess of US$1 million, the CIRE website has active listings in 19 languages and more than 50 countries. Robust search engine optimization, search engine marketing, and inbound marketing campaigns attract thousands of qualified visitors to the website each month and vastly exceed industrystandard performance. CIRE is actively involved in social media. Discover exclusive property photo tours, auction house spotlights, events, videos, and news from the international Affiliate network on social media platforms such as Instagram, Facebook, Twitter, Google+, Vimeo, YouTube, and more.

E D Q C A B P H

TDSmith.com

TellurideRealEstateCorp.com

Receiving 35,000-page views per month and linked to 25 luxury websites, with a fulltime traffic generator, the website participates heavily in pay-per-click campaigns through Yahoo, Google, Bing, MSN and other major search engines. The site receives approximately 54% of its traffic from abroad, as of January 2019. It is commonly ranked in a top 5 position on all major search engines for Telluride, Telluride Real Estate and other popular search terms.

Telluride Real Estate Corp.’s corporate website, which recently underwent a complete redesign, has a nearly 20-year history as a highly trafficked real estate website for the Telluride region. Its updated online presence receives excellent traffic.

Targeted Marketing Specifics

Boots on the Ground

E-Mail Marketing

After over four decades of real estate experience in the Telluride Region, we have personally generated an extensive electronic database of high net worth clients with the proven capability to perform acquisitions of upscale properties and who have familiarity with our marketplace and a general affection for Telluride. A high-quality “teaser piece” will be generated to reach out to these potential investors immediately. While such a strategy may not directly result in a sale, most assuredly this opportunity will be passed along amongst close friends and business associates.

We have accumulated an email list of approximately 7,500 investment bankers, CXO’s (CEO’s, CFO’s, etc.) of Fortune 500 companies and oil industry executives that can be targeted for “e-packages” related to the subject property. A detailed “offering” package can be developed to those who respond with focused interest.

Matterport / Virtual Tours Virtual Tours allow potential buyers from around the world to virtually step foot into a listing with the click of a button. This new virtual tour technology that can be utilized for the residence and uploaded to various websites and the MLS.

Aerial Video Production Telluride’s landscape is what draws us to the area. Video marketing has become a standard when successfully marketing ranch and architecturally significant properties along with Telluride’s sweeping landscape. With the use of controlled aerial drones, this marketing tool is designed to offer potential buyers a better understanding of the existing residence and overall privacy of the compound. This enhanced experience will ultimately drive them to inquire further about your property.

Full Color Brochures Produced for each property, using professional digital photography and high-quality printing. Brochures are available in hard copy and in electronic format and are prominently displayed at TREC offices throughout the region.

Regional Advertising During peak periods (November – April and June – September), the property shall be advertised as part of a full-page format in the Telluride Daily Planet. In addition, the property shall appear in the either the Telluride Style or Telluride Visitor’s Guide. TREC shall place the subject property in its comprehensive real estate e-guide and printed version of The Collection, in a full-page format. This buyer’s guide is distributed to regional offices and extensive mailing lists.

Co-op Broker Participation TREC has an excellent working relationship with regional brokerages and accomplishes approximately 40% of its sales through cooperative efforts. TREC will educate the brokerage community related to this unique residence and arm those brokers who specialize in high dollar sales with the Due Diligence Package mentioned above.


Significant Sales

RECORD Mountain Village Home

The Christie’s Difference

184 Butch Cassidy Drive | $14,000,000

TBD East Specie Mesa| $17,000,000 440 Depot Ave | $7,688,000

126R & 152R Country Club Drive

218 San Joaquin Road | $9,500,000

$8,150,000

110 Stone Bridge Lane | $6,950,000

40 Granite Ridge | $9,300,000 160 Sunny Ridge Place | $7,237,500

154 North Hemlock | $6,300,000 Senate Wick Penthouse | $8,500,000

As Telluride’s exclusive Affiliate of Christie’s International Real Estate, Telluride Real Estate Corp. has access to a worldwide network of discriminating buyers, gaining maximum exposure for our Telluride listings. Christie’s International Real Estate, a wholly owned subsidiary of the world’s oldest fine art auction house, is synonymous with quality, integrity and customer satisfaction. The marketing efforts of Christie’s and Christie’s International Real Estate provide far-reaching exposure to a qualified and elite audience of homeowners and buyers.

140 High Country Road | $7,500,000

459 West Dakota Avenue | $6,250,000

Christie’s International Real Estate is the world’s largest international network of real estate brokers specializing in the marketing and sale of luxury properties.

50

940

500

COUNTRIES

OFFICES

BILLION+

Number of countries with Christie’s affiliates offices

Number of worldwide locations of the 140 affiliates in our network

Yo u r f o u n d a t i o n f o r a successful selling process

Amount of sales achieved in our network over the last 5 years

100 Eagle’s Rest Circle| $5,835,000

176 Butch Cassidy Drive | $8,000,000


Significant Sales

RECORD Mountain Village Home

The Christie’s Difference

184 Butch Cassidy Drive | $14,000,000

TBD East Specie Mesa| $17,000,000 440 Depot Ave | $7,688,000

126R & 152R Country Club Drive

218 San Joaquin Road | $9,500,000

$8,150,000

110 Stone Bridge Lane | $6,950,000

40 Granite Ridge | $9,300,000 160 Sunny Ridge Place | $7,237,500

154 North Hemlock | $6,300,000 Senate Wick Penthouse | $8,500,000

As Telluride’s exclusive Affiliate of Christie’s International Real Estate, Telluride Real Estate Corp. has access to a worldwide network of discriminating buyers, gaining maximum exposure for our Telluride listings. Christie’s International Real Estate, a wholly owned subsidiary of the world’s oldest fine art auction house, is synonymous with quality, integrity and customer satisfaction. The marketing efforts of Christie’s and Christie’s International Real Estate provide far-reaching exposure to a qualified and elite audience of homeowners and buyers.

140 High Country Road | $7,500,000

459 West Dakota Avenue | $6,250,000

Christie’s International Real Estate is the world’s largest international network of real estate brokers specializing in the marketing and sale of luxury properties.

50

940

500

COUNTRIES

OFFICES

BILLION+

Number of countries with Christie’s affiliates offices

Number of worldwide locations of the 140 affiliates in our network

Yo u r f o u n d a t i o n f o r a successful selling process

Amount of sales achieved in our network over the last 5 years

100 Eagle’s Rest Circle| $5,835,000

176 Butch Cassidy Drive | $8,000,000


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