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BrightBulb
GOODS
“CREATIVITY, SHARED.”
Brightbulb Goods Inc.
“Creativity, Shared.” Brightbulb lets it’s user to share their creative ideas to empower others with creativity.
D E V E L O P E R
BrightBulb
.COM
C U S T O M E R
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Brightbulb Goods Inc.
“Creativity, Shared.”! Brightbulb lets it’s user to share their creative ideas to empower others with creativity.
D E V E L O P E R
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BrightBulb
.COM
Results (MoU Signing)
Feasibility Assessment
Focus Group Discussion
Engagement
Marketing
Market Survey
C U S T O M E R
OPPORTUNITY
Enlarging demand on creative market. New government policy. New idea sharing experience. Interconnected youth.
THREAT Too advance for it’s age. Regarded as ‘complicated’. BrightBulb
GOODS
“CREATIVITY, SHARED.”
Established brands.
VALUE PROPOSITION Creative
Sharing
Achievement
Online & Offline
!
CUSTOMER RELATIONSHIP Social Media
Customer to Developer
Focus Groups & Market Survey
!
CUSTOMER SEGMENT Creative Techno Youths
!
CHANNEL Creative Goods Store
Website
BrightBulb
GOODS
“CREATIVITY, SHARED.”
KEY PARTNER Developers
‘Active’ Customers
Web Developers
Goods Store & Franchises
Vendors
KEY ACTIVITIES
!
Marketing and Partnerships
Social Media Competitions
Focus Groups & Market Survey
!
KEY RESOURCE
Developers
Vendors
‘Active’ Customers
FIXED COST Web Domain
Web Designer
Advertising
Focus Group Discussion
!
VARIABLE COST Vendor
Manufacture
Product cost
BrightBulb
GOODS
“CREATIVITY, SHARED.”
REVENUE Web Purchase
On-the-Shelf Purchase
‘Getting Brighter’ Events
Web Advertising
BrightBulb
GOODS
“CREATIVITY, SHARED.”
THANK YOU
FOR YOUR KIND ATTENTION
BrightBulb
GOODS
“CREATIVITY, SHARED.”