CER July 2014 - Focus

JULY 2014 VOL. 25, NO. 7

WWW.MBA-GUIDE-CHINA.COM

FOCUS

报道 一些列新型商业教育项目标志着求学与创业将可兼得

REPORT NEW MBA PROGRAMS MEAN GOING TO GRAD SCHOOL OR STARTING A COMPANY ARE NO LONGER MUTUALLY EXCLUSIVE

BUSINESS EDUCATION 商学院教育

Learning entrepreneurship 学习创业 A new range of business education programs caters to the company founders of the future “创业”已经成为了商业教育目的新追求方向

FOCUS Published monthly since 1990 Publisher China Economic Review Publishing Editor Colleen Howe Contributors Philip Liu, Skye Sun, Ryan Kilpatrick Designer Jason Wang Editor at Large

CO NTENTS 目 录

Graham Earnshaw Associate Publisher Gareth Powell Director of Sales Ralph Wang

10 REPORT

广告查询 Advertising Enquiries

Finding an alternative route to management

A new range of business education programs means going to graduate school or starting your own company are no longer mutually exclusive

Career-minded people with an eye on a senior role in management have traditionally opted for an MBA to bolster their chances of success. But now a new type of degree that is taken earlier in your career is gaining attention.

Ralph Wang Email: ralph.wang@sinomedia.net Direct Line: + 86 21 5385 9061 www.chinaeconomicreview.com www.cermba.com www.mba-guide-china.com

CER FOCUS

14 报道 学习创业

This is the 81st in a series of special reports in CHINA

一系列新型商业教育项目标志着求学与创业 将可兼得

ECONOMIC REVIEW. A failure to clean up dirty land could threaten urbanization

JULY 2014 VOL. 25, NO. 7

www.chinaeconomicreview.com

16 Column

Learning entrepreneurship

18 商学院列表 Listings Advertiser index

Q&A: Matthew Crabbe on how to read Chinese economic data

KEDGE BUSINESS SCHOOL

4 新闻摘要 News Briefs

inside front cover European University

Chasing the cloud B ED USIN UC E AT SS IO N

Microsoft and Amazon battle it out ᇗࣤ௧ઊĻ႗཯վ౼൥

8 Interview

p13

A Change for the Better

The University of Manchester MBA

Dr. Dirk Craen, President of the European University, talks about what he thinks it takes to be a great leader

program outside back cover

China Economic Review • July 2014

3

News Briefs MIT management simulation now available in Mandarin MIT Sloan School of Management has expanded access to its popular management simulation, Fishbanks, which is now available free of charge in Mandarin, Portuguese and Spanish. Designed to teach sustainable management of resources, the simulation offers students a chance to explore economic and environmental issues facing the fishing industry. The web-based simulation allows users from across the world to participate live. Divided into teams of fishing companies, they are tasked with maximizing profit while avoiding depletion of the fishing stock. The simulation can be downloaded via the MIT Sloan LearningEdge website.

4

China Economic Review • July 2014

CEIBS rolls out new UN internship program The China Europe International Business School (CEIBS) has signed an agreement with the United Nations Office for SouthSouth Cooperation (UNOSSC) that will allow CEIBS MBA students to participate in prestigious UN internships. The six-month program consists of a two-month part-time internship at the UNOSSC’s Shanghai office, followed by at least two months working full-time at the UNOSSC New York office, followed by another stint at the UNOSSC’s Shanghai office.

Students will be working in the South-South-Global Assets and Technology Exchange, which promotes cooperation between

developing countries, and will assist with overall project management, conference planning and support, marketing, research and budgeting.

Stanford Business School No.1 for graduate satisfaction Stanford Graduate School of Business has topped Forbes’ rankings for overall graduate satisfaction among US business schools.

The biennial rankings polled graduates from the class of 2008 using criteria such as salary and ROI, satisfaction with their education and the preparation it gave them and how happy they are in their current job. Stanford grads reported the highest salaries, with median total compensation of US$221,000 five years out of

NEWS BRIEF school, though Stanford ranked fourth in job satisfaction. Alumni of the University of California at Berkeley’s Haas School of Business, which came in second in the rankings, reported the highest levels of job satisfaction among the business schools polled.

IBSS launches full-time MBA in Suzhou International Business School Suzhou, which launched a parttime international MBA program in February, announced plans to begin its full-time MBA program in 2015. The host university, Xi’an Jiaotong-Liverpool University, is a joint venture in Suzhou between University of Liverpool and Xi’an Jiaotong University, and the MBA degree is recognized internationally. IBSS representatives say MBA students benefit from the school’s location within the Suzhou Industrial Park, home to more than 100 Fortune 500 companies, as well as Suzhou’s status as a second-tier city, giving students a firsthand perspective on the nation’s economic maturation and the shift toward investment in less developed regions.

GE investment fuels MBA jobs in SE Asia GE Healthcare is expanding rapidly into emerging markets in Southeast Asia with a strong need for better healthcare services, such as Indonesia and Malaysia, creating employment opportunities for MBAs interested in working in commercial roles. After the financial crisis abated, GE grew healthcare sales by 4.5% throughout 2009 to 2012, reaching US$18 billion globally in 2012, as ASEAN has invested in more hospitals, medical equipment and new technolo-

gies. The company provides medical imaging systems, diagnostics, patient monitoring systems, drug discovery tools, medical equipment repair services and related IT solutions in this field. There are currently 7,000 GE employees in ASEAN, and the growth continues to create new opportunities.

Although many new MBA hires will be local, CEO and President Dave Utama said the company is happy to bring in outside talent if they have transferable experience and are looking to build a career in Asia long-term.

Xiamen joins OneMBA consortium The OneMBA program, an executive MBA program offered by five schools on four continents, has announced a new partnership with Xiamen University School of Management. Xiamen University will join Rotterdam, a Dutch business school, EGADE in Mexico, FGV-EAESP in Brazil and North Carolina’s KenanFlagler Business School, replacing the Chinese University of Hong Kong (CUHK) as the program’s Asian representative. CUHK, a founding member of OneMBA, decided to withdraw from the consortium following a review of its program, although all CUHK OneMBA graduates will remain part of the alumni network.

GMAC report shows employers hiring MBAs worldwide The latest report from the Graduate Management Admissions Council (GMAC) indicated that four in five companies surveyed in Europe, America and Asia planned to hire MBAs in the upcoming year, while half

reported plans to hire MAs in management. The positions in greatest demand were finance and accounting, except for the healthcare field, where marketing and sales expertise are needed. Asian companies indicated they would increase salaries faster than inflation, while European and American employers said salaries would remain roughly at 2013 levels.

Tsinghua and Cornell start new dual MBA Tsinghua University and Cornell University are launching a joint MBA program at Cornell’s campus in Beijing. Amid a spate of new partnerships between Chinese and western business schools, the program is the first of its kind to be offered in both Mandarin and English. The new program between Cornell’s Samuel Curtis Johnson School of Management and the PBC School of Finance (PBCSF) will begin accepting students in April 2015. The parttime, 21-month-long MBA will include case competitions and a Wall Street trek. The PBCSF was opened in 1981, and has long been a feeder school for China’s central bank.

Leadership center will be Yale’s first China facility Yale School of Management (Yale SOM) announced plans to open a leadership education center in Beijing. It will be Yale’s first physical facility in China, although Yale SOM already offers executive education in the country. The center, set to open officially in October, will be used to host executive education, conferences, workshops and programs developed across the university. Yale SOM was been ranked No. 10 for global MBA China Economic Review • July 2014

5

NEWS BRI EF programs in 2014 by Financial Times, although the school will not be offering any formal MBA courses in Beijing. The 16,500 square-foot center, located in the Chaoyang district of Beijing, is being funded through gifts from three donors including two Yale alumni. The inauguration of the center will take place in late October.

Times Higher Education publishes 2014 Asia Universities Ranking Times Higher Education released this year’s Asia Universities Ranking in June, with more Chinese universities than ever making it into the top 100. Chinese universities continue to enjoy massive government investment, which is seen as a hedge against slowing economic growth as well as a means to project China’s soft power. The University of Hong Kong held onto its place in the top three despite gains by the National University of Singapore, and Peking University remained in the top five although it was knocked down from fourth place

by Seoul National University.

MBA fees reach historic highs in China Fees for MBA programs in China reached an all-time high this year, with some schools experiencing a price increase of up to 30%. At the Shenzhen campus of Cheung Kong Graduate School of Business, an MBA now costs upwards of RMB700,000 (US$112,000).

Despite rising fees, however, the number of applicants has not waned, and indeed is expected to rise this year at a similar rate.

MBA programs continue to enjoy a reputation as finishing schools 6

China Economic Review • July 2014

for multimillionaires, with 587 of 1,800 billionaires with postgraduate degrees on the Hurun Wealth Report having studied business management.

LBS and Fudan program will be taught in London and the second in Shanghai, with both schools recruiting applicants for the double degree.

LBS and Fudan launch Masters in Management London Business School and Shanghai’s Fudan University announced they will teach a double degree Masters in Management (MiM) program starting in September 2015. LBS already has campuses in London and Dubai and teaches in New York and Hong Kong in collaboration with Columbia Business School and the University of Hong Kong.

The first year of the two-year

Saïd Business School redesigns flagship MBA Saïd Business School at Oxford University has announced a redesign of its flagship one-year MBA program, designed to provide future leaders with an interdisciplinary education centered on themes of entrepreneurship, responsible leadership and the global rules of the game. According to Professor Peter Tufano, Dean of Saïd Business School, the new curriculum will provide

NEWS BRIEF experience. HHL’s MBA program can be completed in as few as 15 months, with students wishing to pursue an optional internship and study abroad term completing the program in 21 months.

Delhi University to offer two new MBA programs Delhi University plans to introduce two MBA programs under the Faculty of Commerce and Business in Delhi School of Economics.

Doing away with their erstwhile Masters in International Business and Masters in Human Resources and Organizational Development, Delhi University will be soon be offering two MBA specializations in the Indian capital: an MBA in International Business and an MBA in Human Resources and Organizational Development. This will be the first time that an MBA program will be offered by the university.

the next generation of business leaders with the tools necessary to challenge the status quo and question the role of the corporation in society, while dealing with the multifaceted challenges posed by a transforming business environment. Professor Tufano said: “We wanted to future-proof the Oxford MBA. The business world is currently experiencing a period of unprecedented transformation.

Rapid global economic growth, technological developments and the global financial crisis radically altered the landscape for business.

Competitiveness now requires companies to think well beyond the scope of standard business models to address world-scale social, envi-

ronmental, political and economic challenges.”

HHL Leipzig now offering “Women in Business” MBA scholarships Germany’s HHL Leipzig Graduate School of Management announced that it is offering “Women in Business” scholarships specifically for female MBA applicants. Each scholarship is valued at up to US$20,000 and will be awarded based on GMAT scores as well as an essay on the topic “What challenges does a female manager face today?” The scholarship are open to all female applicants to HHL’s fulltime MBA program who have at least a 650 GMAT score and work

Cambridge best new entrant in FT Masters in Finance rankings Cambridge University’s Judge Business School has shot straight into into second place on the Financial Times rankings of Masters in Finance for professionals with prior experience. 2014 It is the first time Judge has participated in the rankings, which separately assess pre- and post-experience programs. London Business School, which has consistently topped the post-experience rankings, scored highest on value for money and career progress. “The program had all the benefits of an MBA without any of the fluff,” says Anton Voinov, an LBS graduate and now vice-president of Siebert Brandford Shank, an investment bank.

China Economic Review • July 2014

7

CO-PUBLISHED Q&A

A Change for the Better Dr. Dirk Craen, President of the European University, talks about leadership and why a real leader must be an agent of change What distinguishes a good leader from a great leader?

Margaret Thatcher famously said: “Being powerful is like being a lady – if you have to tell people you are – you aren’t.” And there is another great saying: “A leader is a dealer in hope” – from NapoleonBonaparte. I use them at conferences, because they show the scope of the term.

In between these quotes lie a mere 150 years. How has leadership changed in recent times?

In the 1970s, the hot topic in business schools was the four famous Ps: Price, place, promotion and product. That covered the complete philosophy of the market.

This is completely different now.

Today leadership has other Ps, the first one is people. This is the most important one. Your customers, your employ yees – the employees they should always be in th thee center of everything you do. The second secon “P” is performance. People Peeople have hav to perform – and yourr job as a leader is to make them great pe performers.

The third “P” is p planet. Re Respect for the planet is ou ur fundam our fundament. The final “P” stands ffor profit – a manager is an entr repreneur without entrepreneur capital. Withoutt profit yo you cannot re-invest.

It seems li like ke mone money is not everything g anymo anymore?

That’s right. righ ht. A great gre leader today needss to inspir inspire, as both a businessman businessm man and a storyteller. His enthusiasm enthusia must be infectious. infectioous. Entrepreneurs Entre are the rock rocck stars of o today – because th they hey can change ch the world for the t better. better How did d you be become a leader?

My wife said it to me: You have su urrounded yoursurrounded self with h people who are

8

China Chi hina hina hi na Eco E Ec Economic co onom nom mic ic Rev R Re Review e iew ev ew w • Jul July uly 2 2014 014 014 4

smarter than you in their field.

And she is right. A leader needs great people around him, who know more than he does, but share his ideals and enthusiasm. If my marketing director has the same opinion as my financial director, there is one person too many on my payroll. You pay people to have different opinions; the era of autocratic leadership is over.

Because knowledge is no longer a limited resource?

Yes. What makes the difference today is the ability to evaluate information and make decisions that take all the important details into account. This requires both a new concept of leadership and a new understanding of a networked world.

Is the world growing together then?

Yes and no. On a large scale: Yes; you can communicate and trade more easily with people from around the world. But keep in mind: In the EU we have 27 countries with hundreds of different tastes. You make the difference in the details, and so both an international knowledge base and education are key. You know what illustrates this cultural diversity?

Hip hop? The internet?

No. Mayonnaise.

Mayonnaise?

In the USA, there is basically only

CO-PUBLISHED Q&A one type of mayonnaise. They have so many states but essentially the same taste. In Europe you have 200 different tastes. People in the north like it more salty and the more you go toward the south, the more sugary it is. A real leader is aware of differences like these and acts accordingly. If you know these little details, you will be loved by your customers. I learned this as a salesperson and it has helped me ever since.

How can leadership be taught?

Through examples and real-life stories. Learn from the best. And of course, a certain skepticism helps – against anyone who seems to know every answer. A true leader is willing to engage in discussion without knowing the outcome.

So a leader tries new things?

Absolutely. Take food. Some people say: “I don’t eat that.” How people eat can be really revealing sometimes – it shows their attitude to life.

So you can tell great leaders by their restaurant orders?

I was in Hong Kong once and met people who always went to an Italian place there. Imagine that.

Do you need more proof of their inability to seize opportunity? As an employer, I would think twice before hiring people like that.

Do you remember good advice from a leader that you respect?

Jean-Claude Biver, the CEO of the watchmaker Hublot once told me: “I don’t need marketing tests, I just try new ideas, and if it doesn’t work, I won’t do it anymore.” Biver had some great ideas: He was the guy who wanted to sponsor soc-

cer – and found a perfect place for his logos: The signs that the referee holds up when a player gets changed and when the overtime is being announced. These things are shown in every game, but are much more dynamic than plain ads on posters. Brilliant.

At the end of the interview I would like to play a game. I start a sentence about leadership – and you have to finish the sentence in less than 5 seconds: A leader without vision is like … a chicken without an egg.

A leader without responsibility is like … a football player without a ball.

A leader without a great team ... is a one-man business.

And a team without a great leader … is like a ship in a wild storm: It

has no direction.

A leader without a sense of sustainability is … a pure egoist. But you know what? I want to break the rules of this game.

What do you mean?

I want to answer the first question again, because I have a better answer now, even though it took me more than five seconds.

Okay then, here is the question again: A leader without vision is like … a consultant. Someone who knows the job but has no personal responsibility to change anything.

So the personal will to change something is the key?

Yes. A real leader must be an agent for change. You have to give something back, give more to the world than you earn. Then you can say: I did a good job.

China Economic Review • July 2014

9

Learning entrepreneurship A new range of business education programs means going to graduate school or starting your own company are no longer mutually exclusive 10

China Economic Review • July 2014

REPORT

B

CREDIT: shutterstock

usiness education has traditionally been seen as a necessary step to move into a management role in a large corporation.

People who wanted to get their own office or take a seat on the board enrolled to graduate school.

For those seeking life on the outside, working for themselves by their own rules, class was not an option.

But this view of business education as only a route to climb the company ladder is changing rapidly. A growing number of students are enrolling on graduate programs to experience entrepreneurship and understand what it takes to launch a business – a skill they can also apply at an existing company.

Almost one in five students of the Class of 2013 at Stanford Graduate School of Business graduated to start their own business. Other top schools such as Harvard, Wharton and MIT saw around 7% of grads take this route last year – almost double the number just a few years earlier. As professionals increasingly gravitate toward opportunities to create social change and play a pivotal role in the organizations they join, they are reshaping the long-term trends in business education.

Teach me more There are two main factors driving these changes in business education, according to Jim Hall, Executive Director of the Entrepreneurship Centre at Saïd Business School, University of Oxford.

While some students plan to open a business when they finish, others hope to sharpen the entrepreneurial skills that employers are increasingly demanding, such as practical know-how, leadership and a healthy appetite for risk-taking.

“Employers want leaders [who] are innovators, and are entrepreneurial, and [who] understand … how you actually build and scale opportunities,” said Hall.

Leading educational institutions are already responding to this demand. Saïd Business School recently redesigned its flagship one-year MBA program with a new emphasis on entrepreneurship and social responsibility. On the program, students develop entrepreneurial skills through experiential learning opportunities such as the Oxford Launchpad, a business model development program for student and alumni entrepreneurs in which students test business model hypotheses and receive feedback through the process of interacting with customers. Other experiential learning opportunities are led by the students themselves, such as a project in which students work in committees to source and evaluate seed funds and eventually participate in venture funding.

At Melbourne Business School, where entrepreneurship became a mandatory unit for all full-time MBA students this year, entrepreneurship truly integrates all aspects of the MBA, says Ian Allsop, Senior Fellow in Social Enterprise at Melbourne Business School.

Rather than simply teaching students to become a cog in the wheel of a corporation, the entrepreneurship unit gives them the tools to understand the entire value chain, from governance issues to outside stakeholders. “It helps students to think of innovation as being normal,” Allsop said. “Entrepreneurship helps the student to see that there is more than just management. We have to be developing and creating the new rather than just managing the framework.”

China Economic Review • July 2014

11

REPORT Perhaps more important, according to Allsop, people are becoming disillusioned with socially unsustainable business models and the private economy behind them. This is what is driving the interest in social enterprise, often called the fourth sector or the social sector – business in which the entrepreneur aims to solve a social problem through private investment and a financially sustainable business model. Social enterprise is one of the more popular entrepreneurship subfields at Melbourne Business School, and the experiential learning component gives students the added bonus of gaining on-the-ground consulting experience.

Thinking outside of the MBA For those who are looking for some grounding in entrepreneurship outside of the confines of a traditional MBA program, or who can’t afford the often high fees, there are other options. The University of Nottingham Ningbo China runs an MSc in Communication and International Entrepreneurship.

Having chosen to do away entirely with the large-corporation focus of the traditional MBA, the program teaches students to build their own business from the ground up, with an emphasis on the intercultural communication that is so important in today’s business world, says Thomas Wing Yan Man, Head of the Department of Entrepreneurship, Marketing and Management Systems at Nottingham Ningbo.

The program enrolls a mix of Chinese and international students and incorporates courses from both the English and business departments such as Sociolinguistics of Work and Marketing for Entrepreneurs.

12

China Economic Review • July 2014

to practice creativity much more freely than in the real world,” says Frenkel.

Unlike MBAs that offer a few courses in entrepreneurship, the MSc program caters specifically to the aspiring entrepreneur, aiming to give students a holistic understanding of the whole value chain.

It also recognizes that soft skills like communication and language ability can be just as important as hard skills, especially when it comes to start-ups, where a professional with business expertise often joins with partners who have experience in technology or other hard skills.

When Erez Frenkel, Business Development Director at real estate group Inspiration Asia, decided to go back to school, he initially considered several MBA programs in the Shanghai area.

However, he ultimately decided that the MSc at Nottingham Ningbo better suited his personal goals. Although it shared some aspects with the traditional MBA program, he found that it provided a more comprehensive entrepreneurship curriculum structured to lead students through the process of planning their own business from start to finish. “It is a great opportunity to play ‘business’ … without risking your business or any capital. This creative hub with no real business restraints enabled me and my classmates, I believe,

Chinese entrepreneurs This trend has swept onto China’s shores as well – Chinese students are studying entrepreneurship in increasing numbers both at home and abroad.

Shanghai-based China Europe International Business School (CEIBS), which features on top global MBA indexes, caters to the growing demand through a wide range of entrepreneurshiprelated programs and activities.

In March of last year, the Chinese Academy of Sciences University, a purely domestic institution, officially launched its MBA in entrepreneurship, which it claims is the first program of its kind in China.

The program is longer than the average MBA – like most Chinese masters programs it lasts three years, but it offers a dual-track system in which students are given access to both an academic advisor and an entrepreneurship advisor.

All this means that Chinese students applying to MBA programs now have to weigh the networking benefits of attending an in-country program against the benefits of gaining international experience from a business school abroad. Hall from Saïd Business School said that their program sees “incredible demand” among Chinese students, who bring to the table entrepreneurial ambition and an aptitude for scaling their enterprises once they return home.

Their unique perspectives are especially welcomed as peer-to-peer learning is a crucial component of the Saïd MBA. International students are jumping at the chance to learn from the Chinese entre-

REPORT preneurial environment as well: Melbourne Business School has an internship program in which students can spend several weeks working in a Chinese company.

Despite the demand for entrepreneurial experiences among Chinese students, not everyone sees that knowledge as directly applicable to the Chinese market just yet. “It’s going to take maybe another five years” before mainland Chinese society is open, innovative and risk-friendly enough to attract more entrepreneurial talent, said Chang Shen, a graduate of Melbourne Business School.

Until then, many talented Chinese MBA holders may choose to work abroad, like Chang, who is director of sourcing and supply chains at an import-export business in Australia.

The bottom line In today’s world, filled with job

uncertainty but also a stronger desire from professionals for a much more personalized career development route, students may not know exactly where their careers will take them. So, many are choosing business education with an entrepreneurship component confident that the network and the practical skills they develop will be valuable to them whether they end up at a start-up or a multinational.

For some, finding a community of talented, like-minded people is the main draw of a formal academic program. “The key to social enterprise is [that] you can’t do it alone,” said Charlton Mak, winner of Saïd Business School’s Skoll Center Venture Funding Award and co-founder of iGBL, a technology startup focused on interactive games-based learning. Mak says attending an MBA program with ample resources and a strong emphasis on entrepreneurship

puts students in a good position to meet potential partners and make headway into founding a social enterprise or start-up by the time they graduate. Mak, a Hong Kong native, founded iGBL with classmates from India and the Ukraine, drawing on their combined backgrounds in education, social enterprise, media, non-profits and software development.

As the increasing interest in social enterprise shows, business isn’t all about the bottom line anymore, and neither is business education. Not only is understanding the entrepreneurship process a crucial concept for every businessperson to grasp, says Allsop of Melbourne Business School, but familiarity with innovation and entrepreneurship ultimately “changes a person’s attitude towards life.” That is what more and more of today’s professionals are demanding from their business education.

BBA / MBA

ACCREDITED BACHELOR'S & MASTER'S DEGREES

> Small classes taught in English > Onsite & online programs > Excellent mix of theory and practice > International environment > Global campus network in:

BARCELONA | MUNICH | GENEVA | MONTREUX

www.euruni.edu Business Education

Quai du Seujet 18 1201 Geneva, Switzerland T +41 22 779 26 71 info.gva@euruni.edu

China Economic Review • July 2014

13

CREDIT: shutterstock

REPORT

ბသ‫ظ‬ᄽ 一系列新型商业教育项目标志着求学与创业将可兼得

接

受商业教育是传统意义上迈

心主任Jim Hall介绍，两个要素驱使

并在交互过程中获得客户反馈。学

入大型企业管理层的必经之

着商业教育的变革：部分学生计划

生也可参与到具体创业活动中。墨

路。想要一间独立办公室？想在董

学成后创业，部分则希望可以加强

尔本商学院社会企业高级研究员Ian

事会上占有一席之地？许多人选择

雇主所看重的创业技能，诸如实干

Allsop表示，“创业”已成为该校

入读商学院。然而，视升职加薪为

技能、领导力和风险承受力。“雇

今年全日制MBA学生的必修课，是

商业教育目的之观念在转变。“创

主希望管理者同时也是革新者，具

MAB项目全方位的综合。与其成为

业”成为了新的追求方向。斯坦福

备创业精神，理解如何衡量并构建

企业运作环节的一颗螺丝钉，不如

大学商学院2013届毕业生中近五

机遇。”Hall如是说。

令学生了解企业从内部管理到外部

分之一选择自主创业。其他诸如哈

赛德商学院近期修改了其核心

股东的整个价值链。创业课程更有

佛、沃顿、麻省理工等名校，创业

的一年期MBA项目，强调了创业精

助于将他们从管理企业框架提升到

比例则在7%左右，几乎是前几年的

神和社会责任感的重要。学生可通

创新发展的层次。

两倍。商业教育正在经历重塑。

过体验性学习培养创业技能，例如

“人们正逐渐对非可持续化

一套名为Oxford Launchpad的商

的商业模式及其背后的私有经济感

业模型开发程序，学生可以在企业

到幻灭，从而产生了对社会企业的

家校友的协助下测试其商业模型，

关注。社会企业旨在通过个人投资

课程更丰富 据牛津大学赛德商学院创业中

14

China Economic Review • July 2014

REPORT 和经济上可持续化的商业模式解决 社会问题。在墨尔本商学院，社会 企业是最受欢迎的创业课程分支之 一。”Allsop解释道。

MBA之外 对于寻找传统MBA项目覆盖以 外的创业课程或无法负担高昂学费 的人而言，还有其他选择。宁波诺 丁汉大学开设有传播学和国际创业 MSc项目。据该校分属于市场营销 与管理学院的创业科系主管万颖恩介 绍，有别于传统MBA项目侧重大型 企业，MSc项目旨在培养跨文化交 流和自主创业能力。该项目中外学生 皆有，开设有社会语言学、组织传播 学、企业营销等来自英语系和商学院 联合授课的综合课程。MBA项目的 创业课程有限，而MSc项目则迎合 创业者的需求，全面解读企业价值 链，提高学员沟通技巧和语言能力等 软实力。 当就职于鹰思博投资集团商务拓 展部的主管Erez Frenkel决定重返 学校时，他首先衡量了上海地区的若 干个MBA项目，但最终还是选择了 MSc项目，认为它更契合自身发展 目标。尽管和传统MBA项目拥有共 通之处，MSc项目涵盖了更为综合 的创业课程。“在现实生活中创业或 是经营生意，风险和限制无处不在，

了惊人的需求，他们拥有创业的雄心

而，许多人选择涵盖创业课程的商业

但学校提供了良好的平台，让我们自

和天资。国际学生也在尽可能把握机

教育，确信所获人脉和所学技能终会

由发挥，培养创造力。”Frenkel解

会从中国的创业环境中学习，墨尔本

有所裨益，无论是否走上创业之路，

释道。

商学院便提供学生在中国企业的实习

或是就职于跨国公司。 结识志同道合之人，也是创业

机会。

中国创业者

尽管中国学生对体验创业具有

项目的核心吸引力所在。“社会企业

学习创业课程的中国学生数量在

极大热情，但同时他们也意识到在校

的创建无法仅凭一己之力，而就读

国内外高校中均呈现增长势头。上海

所学的知识并非能够直接适用于中国

MBA项目则有助于结识潜在的创业

中欧国际工商学院为满足这一增长，

社会。“要等大陆足够开放创新、吸

伙伴。”赛德商学院斯科尔中心风投

已开设一系列创业相关课程。去年3

引更多创业人才，可能还需四、五

奖获得者、iGBL联合创始人Charl-

月，中国科技大学正式设立创业型

年。”毕业于墨尔本商学院的沈昶这

ton Mak解释道。作为土生土长的香

MBA项目，为期3年，提供学术和创

样认为。目前，许多MBA毕业生仍

港人，Mak与来自印度和乌克兰的同

业双轨课程，为每位学生指派学术导

选择求职海外，例如沈昶，现任职于

学共同创立了iGBL，一家专注于游

师和创业导师各一名。

澳大利亚一家进出口贸易公司。

戏型学习平台的科技公司。

核心吸引力

的概念，而对创新和创业的领悟则最

以上皆预示着中国学生选择 MBA项目时更需权衡国内外项目之

“创业过程是每个商人需要领会

利弊——国内项目拥有发展人际网络

当今社会充斥着职业的不确定

终能够改变人生态度。这也正是专业

的优势，外国项目则提供了开拓国际

性，但同时也有着对人性化职业发展

人士希望从商业教育中所受益的。”

视野的机会。据赛德商学院的Hall先

路线的渴望。就读商学院并不意味着

墨尔本商学院的Allsop先生如是总

生透露，中国学生对创业课程展现出

能对未来的职业道路一览无遗，因

结。

China Economic Review • July 2014

15

COLUMN

Finding an alternative route to management Career-minded people with an eye on a senior role in management have traditionally opted for an MBA to bolster their chances of success. But now a new type of degree that is taken earlier in your career is gaining attention. Roland Siegers, the Executive Director of CEMS, the global alliance in management education, explains why you should consider a Masters in Management.

A

s recently as six years ago the decision for business school applicants on what course to study, and where to study it, was relatively straightforward. Any business professional wanting to be taken seriously in the international arena followed the much revered path of the MBA, heading for the economic powerhouse of the US or to Western Europe for their studies.

16 16

China Ch Chi C hin hi na a Econom Eco E Ec Economic co conom nom no omicc Re R Rev Review evview e ie ew e w • JJul Ju July ully 2 u 2014 014 014 14

Today, the market is a very different place. The financial crises that crippled much of Europe and caused economic stagnation in the US marked a turning point in the road to business education. The somewhat tarnished reputation of the MBA led to many questioning the value of such programs, and resulted in applicants seeking alternative options.

Though business education industr has remained a thriving industry studen nts (indeed the number of students Managemen nt taking the Graduate Management as Admissions Test, or GMAT, h has en never been higher) there has bee been re a significant shift in focus as mo more re students – younger students – aare ers pursuing pre-experience Maste Masters ms. in Management (MiM) program programs. th he Bridging the gap between the th he undergraduate degree and the edu uMBA, the MiM provides the eduscation and training young profe profesers sionals – and graduate recruite recruiters ch – are so desperately seeking, muc much ast earlier in their careers. La Last cs year’s statisti statistics

from the Graduate Management Admission Council revealed that the number of GMAT scores sent to Masters programs in the last five years doubled in Europe, and accounted for almost half of all applications across Asia.

Furthermore, the extent to which MiMs are currently influencing the market has been enough to sway even the US, with leading business schools such as Northwestern University’s Kellogg School of Management, Michigan Ross and Dartmouth’s Tuck School of Business all throwing their hats into the MiM ring.

However, it’s not just the ‘what’ and the ‘when’ aspects of business education that are changing, but also the ‘where.’ Bolstered by continued Western economic instability, Asia has emerged as a global leader in both economic growth and education. Though the MBA has always been marginally successful here, it is the more research -oriented Masters which has long been the preferred, more respected route to the top.

This is perhaps the reason why the CEMS Masters in International Management holds particular appeal in this region.

Established 25 years ago through

COLUMN a partnership of four European institutions, the CEMS MiM has grown into a global alliance of 29 leading business schools, teaching classes of over 1,200 students from 67 countries, making it bigger than the MBA programs at the likes of Harvard.

Tsinghua University in Beijing, HKUST in Hong Kong and the National University of Singapore are three of the five Asian schools in the CEMS alliance. Utilising each school’s own local faculties, the program provides young professionals with an education that meets accepted international standards whilst still maintaining traditional and local appeal.

In regards to career prospects, the MiM has become a key tool for helping set graduates apart from the crowd, particularly in countries like China, which has an abundance of promising young talent who may lack the necessary soft skills and professional maturity to take on increasingly more demanding graduate roles. As businesses look to improve their international outreach, there is a growing call for graduates who possess the skills necessary to operate in a range of international markets and industries. Bachelor’s graduates often lack the training or maturity for such roles whereas MBA holders can be expensive to attract and retain.

The immediacy of the preexperience program – taken before an individual’s career gets truly underway – provides many of the same teachings of the MBA whilst negating the need for students to take costly career breaks to pursue further education later on. For women in particular, the MiM could be considered a much better option given that an MBA often

“The preexperience program provides many of the same teachings of the MBA whilst negating the need for students to take costly career breaks later on” happens at a time when they may consider starting a family, making it difficult to study, and travel.

This international perspective is at the heart of the CEMS program.

Students study in at least one other partner institution – a trait more commonly found in MBA programs – and are required to be able to speak at least three languages by

graduation.

Finally, and perhaps the most immediately obvious appeal of the MiM is the cost – or rather lack of cost involved when compared to the price tag attached to the MBA.The majority are priced significantly lower than most MBA programs and provide a quicker return on investment. Particularly in countries where it is common for families to invest their savings to ensure their children receive a top-class education, it is easy to see how the MiM makes a lot more sense to many.

And this is where, perhaps, the MiM is truly overtaking the MBA – providing a similar education at a younger age, with all of the international elements that an MBA program commonly boasts at a much more accessible level. I would not be surprised if in the next five years the Masters in Management becomes the premier degree for management education.

China Economic Review • July 2014

17

LISTING DENMARK 丹麦 Copenhagen Business School 哥本哈根商学院

FRANCE 法国 HEC Paris 巴黎高等商学院 Program details 项目具体信息

Program details 项目具体信息

MBA Full-time, MBA Part-time 全日制 MBA，兼读制MBA Program timetable 课程时长 16 months 16 个月 Location 授课地点 Jouy-en-Josas, France 法国 In Europe since 何时进入欧洲 1973 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 30 Average years work experience 平均入学工龄 6 Start date Late 开学日期 January, September 1 月，9 月

Contact 联系方式

Contact 联系方式

Tel 电话: +45 3815 6022 Website 网址: www.cbs.dk/mba Email 邮箱: ad.mba@cbs.dk

Tel 电话: +33 1 39 67 95 46 / +33 1 39 67 73 83 Website 网址: www.mba.hec.edu Email 邮箱: admissionmba@hec.fr

SWITZERLAND 瑞士 European University 欧洲大学 Program details 项目具体信息 Program Offered 具体项目 Program timetable 课程时长 Location 授课地点

MBA/EMBA/ ONLINE MBA 在线MBA 1 year 1 年 Switzerland, Germany, Spain 瑞士，德国，西班牙 In Europe since 何时进入欧洲 1973 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 26 Average years work experience 平均入学工龄 3 Start date Late 开学日期 October, January, March 10 月，1 月，3 月 Contact 联系方式

Tel 电话: +41 267792271 Website 网址: www.euruni.edu Email 邮箱: info.gva@euruni.edu

UK 英国

18

Program Offered 具体项目

Program Offered 具体项目 Full-time MBA 全日制 MBA Program timetable 课程时长 1 year 1 年 Location 授课地点 Copenhagen, Denmark 丹麦，哥本哈根 In Europe since 何时进入欧洲 1917 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 32 Average years work experience 平均入学工龄 7 Start date Late 开学日期 September 9 月

SPAIN 西班牙 IESE Business School IESE商学院

Program details 项目具体信息 Program Offered 具体项目 Full-time MBA 全日制 MBA Program timetable 课程时长 19 months 19 个月 Location 授课地点 Barcelona 巴塞罗那 In Europe since 何时进入欧洲 1958 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 28 Average years work experience 平均入学工龄 4 Start date Late 开学日期 September 9 月 Contact 联系方式 Tel 电话: +34 93 253 4200 Website 网址: www.iese.edu/MBA Email 邮箱: mbainfo@iese.edu

GERMANY 德国

Manchester Business School University of Manchester 曼彻斯特大学曼彻斯特商学院

Hochschule Darmstadt – Universtity of Applied Sciences 德国达姆施塔特应用技术大学

Program details 项目具体信息

Program details 项目具体信息

Program Offered 具体项目 Full-time MBA 全日制 MBA Program timetable 课程时长 18 months 18 个月 Location 授课地点 Manchester, Britain 英国 In Europe since 何时进入欧洲 1824 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 29 Average years work experience 平均入学工龄 6 Start date Late 开学日期 Start date for Full-time MBA 2014: Tuesday 26 August 2014 8 月 26 日

Program Offered 具体项目 Full-time MBA 全日制 MBA Program timetable 课程时长 19 months 19 个月 Location 授课地点 Darmstadt, Germany 德国 In Europe since 何时进入欧洲 2007 for the MBA Program Language of instruction 授课语言 English 英文 Average age 平均入学年龄 34 Average years work experience 平均入学工龄 4-5 Start date Late 开学日期 1 March and 1 September 3 月 1 日；9 月 1 日

Contact 联系方式

Contact 联系方式

Tel 电话: +44 161 306 1320 Website 网址: www.mbs.ac.uk Email 邮箱: mba@mbs-worldwide.edu.hk

Tel 电话: +49 6151 8420 Website 网址: www.mba.h-da.de Email 邮箱: mba@h-da.de

China Economic Review • July 2014

LISTING Beijing 北京

SHANGHAI 上海

Tsinghua - MIT Global MBA 清华大学经济管理学院 麻省理工斯隆管理学院全球

BI Norwegian Business SchoolFudan University MBA Programme 复旦大学-BI 挪威商学院 工商管理硕士项目

Program details 项目具体信息 Location 授课地点 In Asia 何时进入亚洲 Language of instruction 授课语言 Program timetable 课程时长 Average age 平均入学年龄 Average years work experience 平均入学工龄 Start date Late 开学日期

Program details 项目具体信息 Beijing 北京 1997 English and Chinese 中文、英文双语 21 months 21 个月 29 6 August 八月末

Contact 联系方式

Contact 联系方式

Tel 电话: +86 10 6279 7196 / 4521 Website 网址: mba.sem.tsinghua.edu.cn/mbaen Email 邮箱: intlmbaadm@sem.tsinghua.edu.cn

Tel 电话: +86 21 5566 4776 Website 网址: www.fdsm.fudan.edu.cn/nwmba/ Email 邮箱: fdbi@fudan.edu.cn

City University of Hong Kong 香港城市大学商学院

Shanghai Jiaotong University Kedge Business School 上海交通大学 法国马赛KEDGE商学院

Program details 项目具体信息 Program Offered 具体项目

Full Time MBA and Part Time DBA 全日制MBA，兼读制DBA Program timetable 课程时长 1 year (Full-time), 4-6 years (Part-time DBA) 全日制：1 年；兼读制：4-6 年 Location 授课地点 Hong Kong 香港 In China since 何时进入中国 1989 (Full Time MBA 全日制) 2006 (Part Time DBA 兼读制) Language of instruction 授课语言 English 英文 Average age 平均入学年龄 27 (Full-time 全日制), 41 (Part-time 兼读制) Average years work experience 平均入学工龄 3.6 (Full-time), 19 (Part-time) 3.6 （全日制），19（兼读制） Start date 开学日期 2014/3/14 (Full Time MBA), 2014/5/31 (Part Time DBA)

Program details 项目具体信息 Program Offered 具体项目

Global MBA & Dual-Degree EMBA programs 国际 MBA 及双学位 EMBA Program timetable 课程时长 20 months (part time, three days a month) 20 个月（非全日制，每个月 3 天） Location 授课地点 Shanghai 上海 In China since 何时进入中国 2002 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 34 Average years work experience 平均入学工龄 11 Start date Late 开学日期 November 11 月 Contact 联系方式

Contact 联系方式 Tel 电话: +852 3442 8989 Website 网址: http://www.cb.cityu.edu.hk/programmes/postgrad/ProgInfo Email 邮箱: cbgrad@cityu.edu.hk

Tel 电话: +86 21 5230 1653/5230 1598 Website 网址: www.AEMBA.com.cn Email 邮箱: globalmba@sjtu.edu.cn

University of Maryland Robert H. Smith School of Business 马里兰大学史密斯商学院EMBA

The University of Manchester MBA program 曼彻斯特大学MBA项目

Program details 项目具体信息

Program details 项目具体信息

Program Offered 具体项目 Program timetable 课程时长 Location 授课地点 In China since 何时进入中国 Language of instruction 授课语言 Average age 平均入学年龄 Average years work experience 平均入学工龄 Start date 开学日期 Contact 联系方式 Tel 电话: +86 10 6500 3930 Website 网址: www.rhsmith-umd.cn Email 邮箱: beijing@rhsmith.umd.edu

20

Program Offered 具体项目 MBA Program timetable 课程时长 2 years 两年 Location 授课地点 上海 Shanghai In China since 何时进入中国 1996 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 33.9 Average years work experience 平均入学工龄 11.2 Start date 开学日期 June, December 6 月、12 月

China Economic Review • July 2014

EMBA 18 months 18 个月 Beijing 北京 2003 English 英文 35 10 April 4 月

Program Offered 具体项目 Global Part-Time MBA 全球兼读制 MBA 课程 Program timetable 课程时长 2.5 years 2.5 年 Location 授课地点 Manchester, Shanghai, Hong Kong, Singapore, Miami, Dubai and Brazil 曼彻斯特，上海，香港，新加坡， 迈阿密，迪拜和巴西 In Asia since 何时进入中国 1992 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 34 Average years years work experience 平均入学工龄 9 Start date 开学日期 January and July1 月、7 月 Contact 联系方式 Tel 电话: +86 21 6279 8660 Website 网址: www.mbs-worldwide.ac.cn Email 邮箱: mba@mbs-worldwide.ac.cn

LISTING Hult International Business School 霍特国际商学院 Program details 项目具体信息 Program Offered 具体项目 One-Year MBA, Executive MBA 一年制工商管理硕士，高级管理人员工商管理硕士 Program timetable 课程时长 12 month 12 个月 Location 授课地点 Boston, San Francisco, London, Dubai, Shanghai, New York 波士顿，旧金山，伦敦，迪拜，上海，纽约 In China since 何时进入中国 2006 Language of instruction授课语言 English 英文 Average age 平均入学年龄 31 Average years work experience 平均入学工龄 7 Start date Late 开学日期 September 9 月 Contact 联系方式 Tel 电话: +852 2111 2399 (Hong Kong) +86 138 1701 1703 (China) Website 网址: www.hult.edu/programs/mba/ Email 邮箱: Lucian.Koh@hult.edu, Daphne.Wang@hult.edu

USC-SJTU Global Executive MBA in Shanghai 上海交通大学—美国南加州大学 全球EMBA (GEMBA) Program details 项目具体信息

China Europe International Business School (CEIBS) 中欧国际工商学院 Program details 项目具体信息 Program Offered 具体项目 Full-Time MBA 全职 MBA Program timetable 课程时长 18 months 18 个月 Location 授课地点 Hong Kong, Henley-on-Thames (UK), Germany, South Africa, Finland, Ireland etc. 香港、恒睿-英国泰晤士校区、德国、 南非、芬兰及爱尔兰等 In China since 何时进入中国 1985 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 29 Average years work experience 平均入学工龄 5.5 Start date Late 开学日期 August 每年 8 月 Contact 联系方式 Tel电话: +86 21 2890 5555 Website 网址: www.ceibs.edu/mba Email 邮箱: admissions@ceibs.edu

SUZHOU 苏州 International Business School Suzhou (IBSS) at Xi’an JiaotongLiverpool University 西交利物浦大学 西浦国际商学院

Program Offered 具体项目 Global EMBA 全球 EMBA 项目 Program timetable 课程时长 20 months 20 个月 Location 授课地点 上海交通大学/美国南加州大学 In China since 何时进入中国 2004 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 38 Average years work experience 平均入学工龄 16 Start date Late 开学日期 8 May 2014 2014 年 5 月 8 日

Program details 项目具体信息

Contact 联系方式

Contact 联系方式

Tel 电话: +86 21 6293 2707 Website 网址: www.gemba.sjtu.edu.cn/en/ Email 邮箱: uscgemba@sjtu.edu.cn

Tel 电话: +86 521 8816 7731 Website 网址: http://ibss.xjtlu.edu.cn Email 邮箱: imba@xjtlu.edu.cn

Sauder School of Business at University of British Columbia 不列颠哥伦比亚大学尚德商学院

Henley Business School 恒睿商学院

Program Offered 具体项目

International MBA for Managers (part time for working people) Program timetable 课程时长 2 year 2 年 Location 授课地点 Suzhou 苏州 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 30 Average years work experience 平均入学工龄 8

HONG KONG 香港

Program details 项目具体信息 Program details 项目具体信息 Program Offered 具体项目

Full-Time MBA 国际工商管理硕士 Program timetable 课程时长 20 months 20 个月 Location 授课地点 Shanghai, Vancouver, 3rd country 上海、温哥华、另一个海外地点 In China since 何时进入中国 2002 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 33 Average years work experience 平均入学工龄 10 Start date Late 开学日期 May 9, 2014 2014 年 5 月 9 日 Contact 联系方式

Tel 电话: +86 21 6293 2604 / 0086 21 5230 1552 Website 网址: www.sauder.ubc.ca/imba Email 邮箱: imba@sauder.ubc.ca

Program Offered 具体项目

The Henley Flexible Executive MBA 恒睿灵活制 EMBA 课程 Program timetable 课程时长 2 year 2 年 Location 授课地点 Hong Kong, Henley-on-Thames (UK), Germany, South Africa, Finland, Ireland etc. 香港、恒睿-英国泰晤士校区、德国、南非、芬兰及爱尔兰等 In China since 何时进入中国 2002 Language of instruction 授课语言 English 英文 Average age 平均入学年龄 37 Average years work experience 平均入学工龄 12 Start date Late 开学日期 March 2014 2014 年 3 月 Contact 联系方式 Tel 电话: +852 2529 9377 Website 网址: www.henley.asia Email 邮箱: dennis.chan@henley.com

China Economic Review • July 2014

21

LISTING Beijing 北京

Tel: +86 21 6293 3789

Tel: +44 113 343 2610

University of Miami School of

Cheung Kong Graduate School of

Email: mba@saif.sjtu.edu.cn

mba@lubs.leeds.ac.uk

Business

Business

Washington University – Fudan

www.ckgsb.com

University Executive MBA

Tel: +86 10 8518 8858

www.olin.wustl.edu/shanghai

Bond University School of

Tel: + 1 305-284-4643

contact@ckgsb.edu.cn

Tel: +86 21 5566 4788

Business

Stanford Graduate Scool of

Peking University Guanghua

EMBA-Shanghai@olin.wustl.edu

www.bond.edu.au/mba

Business

School of Management

Shanghai International Studies

Tel: +61 7 5595 1024

http://www.gsb.stanford.edu/

http://mba.pku.edu.cn/english/

University (SISU)

mba@bond.edu.au

Tel: +1 650 723-2146

Tel: +86 10 6274 7009; 6274 7268;

Mba.shishu.edu.cn

6274 7289; 6274 7299

Tel: +86 21 3537 3308/33009

MBAintl@gsm.pku.edu.cn

Mba@shishu.edu.cn

Hong Kong 香港

Israel 以色列

http://bus.miami.edu/graduateprograms/full-time-mba/index.html

gsb_info@gsb.stanford.edu

Canada 加拿大 Rotman School of Management

Turkey 土耳其

University of Toronto

Ozyegin University Graduate

www.rotman.utoronto.ca/mba

School of Business

Chinese University of Hong Kong

Bar-Ilan University -

Tel: +1 416 978 3499

http://mba.ozyegin.edu.tr/

www.baf.cuhk.edu.hk/mba

Graduate School of Business

mba@rotman.utoronto.ca

Tel: +90 216 564 9537

Tel: +852 2609 7782

Administration

University of Western Ontario,

mba.@ozyegin.edu.tr

Hong Kong University of Science

www.biu.ac.il/imba

Richard Ivey School of Business

and Technology – Kellogg-

Tel: +972 3 531 7914

www.ivey.uwo.ca/mba

HKUST EMBA

imba@mail.biu.ac.il

Tel: +1 519 661 3212

National University of Singapore

mba@ivey.uwo.ca

Business School

www.bm.ust.hk/emba Tel: +852 2358 4180

Spain 西班牙

Singapore 新加坡

http://mba.nus.edu

United States 美国

emba@ust.hk

European University Barcelona

University of Hong Kong (HKU),

www.euruni.edu

Boston University School of

mba@nus.edu.sg

Faculty of Business and

Tel: +34 93 201 8171

Management

INSEAD

Economics

Info.bcn@euruni.edu

http://management.bu.edu/

www.insead.edu

www.mba.hku.hk

IESE Business School

Tel: +1 617 353-9720

Tel: +65 6799 5388

Tel: +852 2241 5800

www.iese.edu/MBA

gpo@bu.edu

mba.info@insead.edu

mbaadmissions@hku.hk

Tel: +34 93 253 4200

Columbia Business School

S P Jain School of Global

Richard Ivey School of Business

mbainfo@iese.edu

www.gsb.columbia.edu

Management

Asia

IE Business School

Tel: +1 212 854 1961

www.spjain.org/

ivey.com.hk/emba

www.ie.edu/business

apply@gsb.columbia.edu

Tel: +65 62704748

Tel: 852-2135-2299

Tel: +34 91 568 9600

New York University

gmbasingapore@spjain.org

emba@ivey.com.hk

admissions@ie.edu

Stern School of Business

Shanghai 上海

Italy 意大利

www.stern.nyu.edu

Tel: +65 6874 2068

Japan 日本

Tel: +1 212 998 0600

Globis University Graduate

Tongji-Manchester Dual Degree

SDA Bocconi School of

sternmba@stern.nyu.edu

School of Management

MBA

Management

Southern Methodist University,

www.globis.ac.jp

http://sem-mbs.tongji.edu.cn/index/

www.sdabocconi.it/mba

Cox School of Business

Tel: +81 3 5275 3850

index.asp

Tel: +39 02 5836 3228/3278/3125

www.coxmba.com

mba.info@insead.edu

Tel: +86 21 65982127

admission@sdabocconi.it

Tel: +1 214 768 1214 or +1 800 472

Hitotsubashi University

3622

www.hit-u.ac.jp

mbainfo@cox.smu.edu.

Tel: +81 42 580 8000 info@cm.hit-u.ac.jp

Email: tongji-sem@tongji.edu.cn Sino-US-India Global MBA

22

Australia 澳大利亚

United Kingdom 英国

http://sem.tongji.edu.cn/gmba/

Aston Business School

Harvard Business School

Tel: +86 21 65986239

www.abs.aston.ac.uk

www.hbs.edu/mba

Email: globalmba.sem@tongji.

Tel: +44 121 204 3000

Tel: + 1 617 495 6128

edu.cn

mba@aston.ac.uk

admission@hbs.edu

Shanghai Advanced Institute of

Leeds University Business School

Columbia Business School

Finance (SAIF)

http://business.leeds.ac.uk/the-

www.gsb.columbia.edu

www.saif.sjtu.edu.cn

leeds-mba

Tel: + 1 212 854 1961

China Economic Review • July 2014

YOUR WINDOW TO BUSINESS AND ECONOMICS IN CHINA Published monthly since 1990, China Economic Review offers unparalleled insight into the China business environment.

China Economic Review’s formidable editorial and research team reports on and analyzes the huge changes afoot in the country.

China Economic Review is available on: · Bilingual Monthly Magazine · Website · Mobile Website

www.chinaeconomicreview.com