Sebastian Shaw Design Portfolio
2016
INTRODUCTION SALON PROJECT DESIGN BY CRAFT RSA COMPETITION DAB RADIO NHS LIVE PROJECT FREELANCE
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Salon Project An overview of the In.Form Range
Introduction
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This small part explains what I can bring to your team as a potential newcomer, how I can assimilate to provide a richer environment for design. Also my hobbies and interests helping to know me on a personal level.
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A three month project working under ASA Design. Targeting design and its responsibility in creating a more economical and efficient world, through clever use of materials and sensible design.
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Exploration through craft. Sometimes the best way to design is to feel.
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A Product packaging concept developed for GSK through the RSA Student Design Awards competition. An in-depth and powerful solution to the Africa Pack brief.
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A self set brief to develop my sketching and illustration skills.
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A live project in collaboration with NHS York and York against cancer to design and brand a mobile chemotherapy unit.
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An up-to-date section of freelance worked conducted by myself outside of university.
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RSA Competition A brief snapshot of the DAWA Pack
My name is Sebastian Shaw, an Industrial Designer currently studying my third year at Northumbria University As a designer I consider myself to be a bit of a perfectionist. I have a keen eye for layouts, detail and texture. Something that is reflected greatly with my work.
Education
Introduction
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A Levels Distinction* (A*) Information Technology Communication Product Design (C) Accounting (C) AS Level Maths (D)
I am devoted and have a strong work ethic simply because I love what I do. I enjoy the technical aspects of design and thinking my way through complex problems with the knowledge that I have accumulated over the years.
13 GCSE including: Maths B, English C, English Lit C, Triple Science C Engineering Diploma B (includes Electrical, Mechanical, Electronic) French D ,Physical Education C, Functional Skills: Further English B, Further Maths C, Further ICT A
WHAT I CAN BRING
Interests
Ai
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Illustrator
InDesign
Photoshop Solidworks
C4D Cinema 4D
Ks Mm Sk Keyshot
Model making
Sketching
Experience
I have always been interested in computers and anything electronic. Always taking something apart to fix something else. This does come with its benefits as it aids me in the technical understanding of how electronics fit into products. This in turn helps me to understand the manufacture of a product from start to finish and constantly aids me in problem solving and designing. I also enjoy going to the gym in my spare time. This is important to me as it relieves stress and keeps me fit. Keeping my brain fresh and active so that I can focus on becoming a better designer.
March 2015 - June 2015 Collaboration with Adrian Stokes of ASA Design June 2015 - July 2015 Experience at Emblime and Dandelime Design September 2014 - Current Current Student Course Representative for Design for Industry, Northumbria
March 2016 - May 2016 Design Intern with multidisciplinary studio Neil Wilson Design
Obsessed with design & addicted to detail!
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SALON PROJECT
Salon Project
The Salon Project is part of a think tank group that are attempting to design more responsibly. The aim of the 3 months experience with Senior designer and Founder of ASA Design Adrian Stokes was to create a set of kitchen appliances used everyday that are responsibly designed, long lasting and efficient in both cost and use.
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Salon Project
PROBLEMS A key part of every project is the research phase. During Salon Project the research conducted created a set of problems that would later be solved through the products developed
Salon Project
SOLUTIONS & PRINCIPLES The Solutions and Principles that our products and services would follow were outlined from the start of the project. To ensure that they are tied in throughout each and every decision made going forward.
well engineered
innovative designs
beautiful designed
products for life
sustainable lifecycle
highest quality
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PROCESS Mind Map Public Workshop After workshop review Sketching Exploring form Sketching Model Prototypes
Salon Project 11
Salon Project 13
PRESENTING THE IN.FORM RANGE... 14 Salon Project
The kettle is the cornerstone of every home. Therefore it should be cherished and pleasing to use every single time. With the contrast of simple ceramics and traditional oak, the kettle is semantic to the kitchen environment. The toaster’s design has been deeply considered so that it’s right there when you need it and blends in when you don’t.
Specifically designed to be easy to use and long lasting,using no mechanical parts, the kettle can be heated one of several ways. Either through the induction system built into the kettle itself when connected to the kettle base or via more traditional means on a gas or electric stove, for those moments when the induction base may be unavailable.
Salon Project 15
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Salon Project 17
The flask allows you to drink on the go. Using the visual indicator as a ‘full’ line to show yours signify a days worth of coffee. The flask can be boiled both on and off the inductive hob by attaching the lid to the bottom of the flask. Both the flask and the kettle have had all electronic and mechanical components such as springs removed. To reduce the amount of material wastage and increase the product life.
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No kitchen is complete without a toaster. This toaster is designed with repair-ability in mind. It easy slides open to reveal components that can be interchanged to fit new and repaired parts. As with all of our products the materials selected with this were for a key purpose. White ceramic to shield the user from heat. Aluminium for the body as it is widely recycled. With a bamboo handle that is strong but sturdy.
Salon Project 19
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BACKED BY GREAT SERVICE & EXPERIENCE There are three options available to customers to repair or replace their products. These are Home repair. Postal repair or Community repair.
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Home
Inspect & Research
Order
Fix
Find local repairer
Product collected
Fixed
Returned
Reserve repair
Send off
Fixed at center
Returned
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Salon Project 23
Find out more by watching the interactive video above or Scanning this QR code below:
DESIGN BY CRAFT Designing through sketching is an age old tradition. However, to truly understand the physical form crafting is an essential tool. The crafting process helps to explore contours and texture, to create objects of true beauty. In an attempt to ever improve my skill-set, I frequent workshops when possible to get hands on with materials.
Design by Craft 25
N O N LITERAL FORM A product designed and sculpted to entice interaction through aesthetics and form
Sketching is key to a designer’s tool-set. Using sketching to explore eye-catching shapes and forms allows me to visualise the model before I create in a 3 dimensional space.
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Design by Craft 29
Interpretation of this 25 year old brief varies widely from person to person. However, I approached the brief with a minimalist mindset. Remembering that the form had to contain electronics, I used different density foams to signal different materials creating an appeal to the eye though colour, texture, split lines and form.
IS YOUR MEDICINE SAFE?
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ALWAYS CHECK FOR THE DAWA PACK LOGO
RSA DESIGN AWARDS
RSA Competition 31
Dawa Pack is an entry for the RSA Design Awards of 2015. The brief chosen was Africa Pack: Improve the way medicines are protected, dispensed, distributed and/or taken in Sub- Saharan Africa.
After some carefully considered research I chose to point my project towards anti counterfeit packaging measures. Helping Sub Saharan Africa in its struggle against the counterfeit medicine. However, These boards as of current are still a work in progress and have been completed before the competition itself opens for entries.
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RSA Competition 33
50%
1%
50% of medicine sales in Africa are counterfeit, compared to only 1% in the developed world
30% 30% of the total medicine in the African system are counterfeit and this number is rising due to the increase of counterfeit sales
Solution A thermochromic packaging that will aid Sub-Saharan Africa in its fight against the counterfeit medicine trade that continuous to ravage the continent.
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DAWA PACK M E D I C I N EPA C K
RSA Competition 35
The general concept behind DAWA Pack is to educate the customer base throughout Sub-Saharan Africa, whilst at the same time offering a valuable,trusted answer to SSA’s ongoing war with counterfeit medicine.
Utilizing thermochromic printing the DAWA packaging will educate patients on the legitimacy of the medicine by changing colour on contact. This printing process will create semantic packaging that is recognised in Africa, whilst moving forward in the ďŹ ght against counterfeit medicine.
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A campaign will be started to raise awareness and educate
There are over 3000 languages in Africa 150m English
Spoken as Native or Second language
115m French
Spoken as Native or Second language
11m Swahili
Spoken as Native or Connecting language
All posters translated
RSA Competition 39
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Ergonomic packaging that doesn’t require external devices
DAWA MEDICIN
Easily Developed to further avoid counter-fitting over extended periods of time
ANPACK EPA C K
Can be sold a tablet at a time with the ability to tear off individual tablets
RSA Competition 41
Secure, authenticated packaging, helping to educate and save the African population.
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DAB RADIO SELF SET BRIEF
DAB Radio 43
I set myself the brief of sketching and developing a DAB radio. A simple task for some, but this task was mainly challenging my ability to sketch and generate page after page of ideas in a short period of time. I gave myself 2 weeks to generate my ideas, long enough to juggle other university work, but short enough to test my abilities. In this time I found that I developed my sketching and illustration.
RSA Competition 45
Short, fast sketching and quick idea generation and exploration help me to find a basic idea and understandings
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DAB Radio 47
Clearer drawings help to indicate strong forms and styles that are appropriate to the brief.
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RSA Competition 49
50 RSA Competition
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Ai
Id
Illustrator
InDesign
C4D Cinema 4D
Ai
Id
Ps Sw
Illustrator
InDesign
Photoshop Solidworks
Ps CSw 4D Ks Mm Sk Solidworks Photoshop Cinema 4D
Ks Mm Sk Keyshot
Model making
Sketching
Keyshot
Model making
Sketching
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RSA Competition 53
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NHS PROJECT
NHS Project 55
The NHS Live Project opened my eyes to the thinking behind user experience design. Mainly taking insights from live interviews with patients of the chemotherapy ward, to drive the core values of the design team. Utilising the experience to create a safe and pleasant environment, for the patients comfort. The concept is to create Mobile chemotherapy unit that would journey through Yorkshire’s narrow roads. Using extendible trailers to create temporary Chemotherapy units that offer accessible treatment to the remote residents of Yorkshire.
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The one on one experience is vital to patient comfort. Space will be allocated to maintain the coveted one on one experience.
Patients don’t want to feel like they are on public display, this is their battle.
Using one way glass could hide the patients but also allow them to feel in situ.
The mobile unit will need to be powered to support vital systems.
A generator can be embedded into the design to bring the unit to life.
Privacy is a KEY policy for the unit, patients should feel in control. Screens may be an option for patients and all documents will be confidential.
NHS Project 57
Yorkshire has long windy thin roads, travelling can be a pain for patients. The unit could be a temporary setup that contracts and expands.
Sitting in a dark or poorly lit room for hours will negatively effect patients comfort.
Using windows to increase natural light will create an airy, open space.
The unit must be available to all patients especially with disabled access.
The unit must cater for those with a disability. Ramps and toilets will be designed accordingly.
The hospital often utilises materials that don’t enhance the patients experience. Designing the unit allows us to handpick the materials to create a relaxing atmosphere.
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NHS Project 59
After much deliberation amongst the team with input from the clients at both NHS York and York Against Cancer, we chose to create a simple design for the external part of the unit without branding it with negative stigma.
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A shot of the product in context shows that it can be positioned at convenient locations. In the shot the trailer has been posted outside a Sainsbury’s, This will be both inconspicuous and highly convenient. Patients will be able to go into Sainsbury’s do their shopping and then come in for chemotherapy.
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NHS Project 63
Staff Room
Office
Bathroom
Waiting Area Reception
Treatment Area
The layout of the truck has been designed with the patients needs in mind at all times, building on key insights. The Reception and Waiting Area are completely separated off from the Treatment Area, to help patients and nurses to create a comfortable, secure space. The Treatment Area is fitted with one way glass that can only be seen through from the inside giving patients security as they don’t want to feel like they are on display. The Office that will check in and out patients is segregated and positioned inside the Treatment Area so that only patients can be seen entering and leaving. Also the Bathroom at the back has no stairs or bumps in order to access as it will need to be accessed by patients that are on chemotherapy drips. The trailer will utilise nearby power outlets, which will in turn refrigerate the chemotherapy drugs stored in the Staff Room.
AFTER HOURS...
The trailer will become a mobile cinema where family and friends of the patient can get together creating a small community to aid patients in their comfort and life during chemotherapy. This will also aid the security of the trailer as there will be members of the public inside the trailer after office hours deterring criminal activity.
NHS Project 65
66 Freelance
Freelance 67
FREE LANCE WORK
Grace Amelia Ph otog ra p hy
Grace Amelia
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Grace Amelia Ph otog ra p hy
Grace Amelia
Thank you for your time!
Contact Information Currently looking for: A 3 - 6 month placement Please don’t hesitate to contact me via: Email: Seb.Shaw94@gmail.com Mobile: 07577486405