kvalley1

STRICTLY CONFIDENTIAL

Progress of briefing: the Five key initiatives

23rd April 2019

​Walkability : Provide enjoyable walking experience throughout the human-scaled street scape Human scale

Sense of Discovery

Resting Spots

​Sustainability : Sustainable& eco friendly masterplan (Physical, environmental, ecological strategies) Microclimate

Energy-Saving

Eco-friendly

​Landmark : Create an Open Gallery atmosphere through layout of multicore structure landmarks ​and art pieces Multi-Core Structure

Open Gallery

Instagrammable

​Flexibility : Architecture & outdoor space planning that overcomes the physical Barriers of ​inside and Outside for maximized user experience White Canvas

In & Out Experience

Hyper-Connected Plaza

​S mart City : Smart City with efficient transportation system and customer experience using 5G Easy Access

Personal Mobility

Personal AI

​River North Village : The following examples of Walkability applies on site T1

T1

T2

​River South Park : Due to the fact of T2’s low building density, ​The site is an open space with a lot of greenery compared to T1

​Case study & Analysis

​Definition of Live City

What is hot/trendy streets in Korea and its scales?

Garosu street

650M

<Gallery type: Multiple layers of space : main community street and the side appurtenant streets >

Ikseon dong hanok street 500M

<Mazetype: Organically unfolded maze-like space has its own city scenery which is changing continuously>

Insa dong cultural street

650M

<Mixed Gallery and Labyrinth: Consisting of Natural Linear Maze-shaped space where other streets are branching out from main street>

Spindle tree road 320M

Gyeonglidan street

900M

<Terrain-conforming maze-type: Dynamic space creation according to different levels of the terrain >

Yeonnam dong forest street

1000M

<Linear park type: Main street was transformed to park, so people can easily reach the park from any commercial space in this area

Ilsan K-Valley

300M/750M

​Case study & Analysis

​Definition of Live City

What are the characteristics of hot streets?

Garosu street • •

'Street of Artists‘ Exotic atmosphere created by various cozy cafes, restaurants, and clothing shops of designers

Gyeonglidan street • • •

650M

900M

A major tourists’ spot in Seoul Exotic restaurants and cafés in various types and characteristics Comprised of narrow alleys and shops which were renovated from dwelling buildings surrounding area

Ikseon dong hanok street

500M

Sensational and trendy street by young entrepreneurs Various types of restaurant, cafe and shop with renovated architecture of Korean Hanok

• •

Yeonnam dong forest street • •

1000M

As the railways were relocated & constructed underground, greenway was created on a former railroad trails As local restraint elements are restored, surrounding malls and alley areas are re-activated

Insa dong cultural street • •

650M

The street of Korean craft shops with modern and traditional buildings It is not only enjoying F&B markets, but also enjoying the cultures harmonized with urban storytelling

​Case study & Analysis

​Definition of Live City

What are the key factors that make hot streets?

Garosu street HUMAN FACTOR

• • •

Ikseon dong hanok street

650M NATURE FACTOR

HUMAN SCALE: Upper stores are hidden by trees, creating a human-scale space atmosphere on street SENSE OF DISCOVERY: Tree canopy makes people to focus on first floor storefront RESTING SPOTS: With a narrow walkway, close to the store front, people are naturally induced to stores looking for a place to take a rest

15m

HUMAN FACTOR

• • •

Insa dong cultural street

500M

INFRA FACTOR

NATURE FACTOR

HUMAN SCALE: Human-scaled sense created by Hanok dwellings make people feel like indoor space SENSE OF DISCOVERY: Strong identity space consisting of traditional materials and roof of Hanok RESTING SPOTS: Hidden behind Hanok, people are attracted to visit courtyards’ various commercial spaces

1.5m

• •

•

650M SIGN FACTOR

HUMAN SCALE: Diverse impression of space created by various widths, heights & small kiosks’ configurations SENSE OF DISCOVERY: Creates the traditional atmosphere with stone materials of the floor, signboard of (only Korean, no English) craft shops and traditional F&B stores RESTING SPOTS: Composed of a typical streetscape + pocket space where a resting space is formed in a certain spot such as Ssamji-gil

9m

​Case study & Analysis

​Definition of Live City

What are the key factors that make hot streets?

Gyeonglidan street INFRA FACTOR

• •

•

900M

Yeonnam dong forest street

SIGN FACTOR

HUMAN SCALE: Narrow space between lower buildings and shops make people to visit both storefront sides SENSE OF DISCOVERY: Maze-like space that goes up and down according to local terrain RESTING SPOTS: Enjoyable street activities of commercials + resting space ; outdoor dining and roof tops

12m

ROAD(PEDESTRIAN)

• • •

1000M ROAD(CAR)

HUMAN SCALE: Various scaled vegetation in the park makes spacious atmosphere with cozy feeling for visitors SENSE OF DISCOVERY: Eventful street where parks and commercial buildings are integrated together, and holding different cultural events and performances RESTING SPOTS: The whole park is a resting place with enjoyable picnics

45m

​Case study & Analysis

​Definition of Live City

Similar Foreign cases of streets?

Garosu street

La Rambla spain • •

Ikseon dong hanok street

650M

Hutong, China

1,200M

Famous pedestrian boulevard of Barcelona The center of tourists’ spot and the main shopping street is connected to different trendy places

• • •

Insa dong cultural street

500M

Xintiandi, China

1,200M

An alleyway formed in Beijing's castle town where traditional Chinese houses are built Various resting spaces in commercial district, human scaled traditional architectures & landscaped spaces Signboards are minimally exposed in a narrow alleyway which makes beautiful cozy scenery

650M

• • •

Modern programs are reconstructed in a narrow alley and harmonized with 19-20c Shanghai landscape China's first lifestyle center with exotic atmosphere With the concept of contrast between “past and future”& “Western and Oriental”, the scenery of street is extraordinary.

​Case study & Analysis

​Definition of Live City

Similar Foreign cases of streets?

Gyeonglidan street

Petit Champlain, Canada • •

900M

900M

• A street full of small charming shops and historical attractions A harmonious blend of individual store signboard and • • human-scaled old buildings

Yeonnam dong forest street

Battery park, NYC

1000M

680M

Public space that naturally encompasses landscapes, artworks, and architectures Facilitate the facilities’ network with surrounding areas Various resting facilities and variable hydroponic facilities can be used for market and event for public.

​Case study & Analysis

​Definition of Live City

What is the correlation between walkable streets and resting areas?

Max. 17m

The High Line, N.Y •

• •

Seoullo 7017, Seoul

2,330M

HUMAN SCALE: Composition of landscaping space for human scale such as various plants and walkable paths SENSE OF DISCOVERY: URBAN GALLERY; Pedestrians experience gallery-like views of cityscape & Hudson River looking down from uplifted park RESTING SPOTS: Divers and unique space with a good view, a lounge, a stairway, a viewing space, and an exhibition place.

SIGN FACTOR

ROAD(PEDESTRIAN)

ROAD(CAR)

•

1,024M

HUMAN SCALE: The High Line was benchmarked, however there are not enough spatial elements to buffer/correspond with city scale elements in the park SENSE OF DISCOVERY: Lack of view points of various cityscape, natural scenery, a desolate landscape environment in which concrete plants exist but lack of greens and resting spaces RESTING SPOTS: Small plants in concrete pots fail to create a resting space for people, and it is difficult to relax due to the lack of programs’ connectivity with surroundings

HUMAN FACTOR

NATURE FACTOR

INFRA FACTOR

​Walkability : Provide the enjoyable walking experience throughout the human-scale street scape Human scale

Sense of Discovery

Resting Spots

​Sustainability : Sustainable& eco friendly masterplan (Physical, environmental, ecological strategies) Microclimate

Energy-Saving

Eco-friendly

​Landmark : Create an Open Gallery atmosphere through layout of multicore structure landmarks ​and art pieces Multi-Core Structure

Open Gallery

Instagrammable

​Flexibility : Architecture & outdoor space planning that overcomes the physical Barriers of ​inside and Outside for maximized user experience White Canvas

In & Out Experience

Hyper-Connected Plaza

​S mart City : Smart City with efficient transportation system and customer experience using 5G Easy Access

Personal Mobility

Personal AI

​Case study & Analysis

​Definition of Live City

What is the effect: covering watercourse of Hallyu stream on development?

Review the development directions of covering Hallyu stream, and use them as sustainable master plan elements to enable ecological /diverse programs activate Concept plan/section of covering watercourse of Hallyu stream ZONE-2

ZONE-1

Deep

Shallow

ZONE-2 Deep

수심깊은곳

Deep Layer Shallow Layer

Concept plan of covering watercourse of Hallyu stream

Concept section of covering watercourse of Hallyu stream

<General directions for sustainable Hallyu canal> 1

Physical adequacy review & Diverse activity layers of Waterscape

• Shallow: A safe and clean water space of approximately 50 to 70 cm in depth.

• Water space consisting of various widths and depths around the area of covering water space

• Deep: Apply various events after reviewing the depth of the water space

• Space plans for citizens to enjoy various water activity programs.

2

Eco-friendly Waterscape

• Eco-friendly space with urban storytelling • Sustainable development plan that includes certain/ confirmed ecological spaces

​Case study & Analysis

​Definition of Live City

How can Hallyu stream be developed according to the death of water?

Zone 1: Shallow Layer Various Landscape through different depth of water

Sustainability

Place de la Bourse, Bordeaux

San Marco Piazza, Venice

Aqua Alta

Propose New Model for Environmental Friendly Urban Regeneration

Specialization plans using characteristics of water

Martin Luther King Park, Paris

Miroir d’eau

Civic Heart

• A space in which the height of water changes dramatically • Maximize the characteristic of water, non-materializing • Dynamic medium that changes the whole landscape strategy for physical spaces, a spatial device which activates a new experiences

Zone 2: Deep Layer

+

• Paradigm of revitalized nature of the whole city beyond a complex as a symbol of ecological development

Various programs applicable on water space

San Antonio River Walk

Plus Pool (Idea), NY

Layered Water

Floating Boat

• Suggest various ways of meeting with water • Continuous waterscape view • overlapped diverse water programs to maximize utilizations of water

Denver Cherry Creek

Trail • Away from the form of a dike of concrete finish, planning a pedestrian trail that communicates with nature

​Case study & Analysis

​Definition of Live City

Zone 1: Shallow Layer 1. City park Bradford, UK Using variable depth of water to create diverse views & event place Reflection pond

Flexible Pedestrian Space

- Public space with diverse activities; depth of 260mm and area of 3,600m2 - Used as an event space such as carnival, market, outdoor theater, and festival - Night time: Illumination lights of Dramatic/Dynamic scenes & Event Nightscape with laser projection - Day time: The water surface during a day, where the landscape is reflected, creates different atmospheres & interesting pedestrian walking paths in three directions depending the height of water

​Case study & Analysis

​Definition of Live City

Zone 1: Shallow Layer 2. Promenade du Paillon, Nice, France Utilizing the characteristics of water, plan various uses of water space (proposal of a new model for eco-friendly urban renewal) Mirror pond / Fountain

Event Plaza

Landscape / sightseeing

- After covering the river of Nice Paillon(removed existing old concert hall, bus terminal), this park has been reborn as a public park [Long: about 1.2 km] - The function of connecting the two city centers is maintained, and park provides tourist attractions and urban rest areas with three distinctive spaces (water space, playground and forest) - Urban pond, floor fountains, and smog playground are not just places for viewing, but places where citizens enjoy and experience - The place is a popular family playground and rest spot in city center

​Case study & Analysis

​Definition of Live City

Zone 2: Deep Layer San Antonio River Walk Water space is accessible by pedestrians and accommodated by diverse F&B and civic event programs F&B / Waterscape

River Walking & Boating

- Maintain the value of a small city and organically connect citizens' lives and water spaces as a city for pedestrians - Stores/ restaurants are accessible from the both sides of river (a three-dimensional plan to enter the river; access from B1 level on riverside, and ground level on street side) - About 2km long stream that runs through various programs including convention center, amusement park, museum, commercial facilities, hotels, etc.

​Case study & Analysis

​Definition of Live City

What is proper water depth for a variety of activities?

Water space for Various activity programs Paddle board

Water Trekking

Island bar

Touch table

Venice gondola

Water tunnel

워터스텝

​Case study & Analysis

​Definition of Live City

What is proper water depth for a variety of activities?

Water space for Various cultural event Water Show

Waterfront Music Stage

Water Movie Theater

Water Fashion Show

Ice Skating

Water Laser show

​Case study & Analysis

​Definition of Live City

Is there a Case of river Development with wetlands?

Martin Luther King Park, Paris Create an ecological wetland park and turn it into a main element of city storytelling Wetland Park

- 100,000m²of ecological wetland park out of the 450,000m²urban development area - Creating pedestrian paths connecting the east/west & south/north directions linking green spaces and residents in city - Efforts are made to use wetlands as an active landscape element and to contain various public programs in wetlands to make it sustainable development.

​Walkability : Provide the enjoyable walking experience throughout the human-scale street scape Human scale

Sense of Discovery

Resting Spots

​Sustainability : Sustainable& eco friendly masterplan (Physical, environmental, ecological strategies) Microclimate

Energy-Saving

Eco-friendly

​Landmark : Create an Open Gallery atmosphere through layout of multicore structure landmarks ​and art pieces Multi-Core Structure

Open Gallery

Instagrammable

​Flexibility : Architecture & outdoor space planning that overcomes the physical Barriers of ​inside and Outside for maximized user experience White Canvas

In & Out Experience

Hyper-Connected Plaza

​S mart City : Smart City with efficient transportation system and customer experience using 5G Easy Access

Personal Mobility

Personal AI

​Regulation Preview of Artworks’ installation in Buildings

​Definition of Live City

What is artwork installation?

The promotion of arts & culture and the improvement of poor urban environment by expanding opportunities for creation, city can improve the quality of life for citizens

Main Factors of Artworks installation Review - Prices of artworks - Artistic values

Considering the public realm and the urban beauty,

- Harmony with architecture and art

artworks should be placed carefully and the

- Art decoration and environment harmony

owner/company is responsible for its maintenance

- Contribution of artworks to cityscape’s aesthetics etc.

Types of Korean artworks in architecture regulation Formative artworks Painting

Sculpture

Environmental artworks

Craft

Photograph

Landscape painting

Golden Crown

Fired Painting

SF(Space Faction)

Four seasons hotel

P-city

Asiana’s HQ

D-Tower

most frequently applied

Calligraphy

Calligraphy work Chungbuk univ. hospital

Wall painting

Media

Fountain

Symbolic tower

Silver Birch Trees

Media artwork

Water foutain

Flower tower

Jung sung resort

RGB hotel

Chungnam cityhall

Gwangju cityhall

More recently applied

​Regulation Preview of Artworks’ installation in Buildings

​Definition of Live City

How much do we have to bring according to the law?

According to the 9th amendment of “Culture and Art Promotion regulation” (such as the installation of art works in buildings) Approx. 1% of standard construction costs need to be shown in artworks installation or fund for foundation of culture and arts

*KRW=Korean Currency 6.2억

2.7억

pahse1-1 :

appx.

2.7 hundred million KRW

= appx. 1.79

billion KRW

9.0억

+

phase1-2 :

appx.1.52

billion KRW

(1.57 million USD) (± 5~10%)

phase 1-1 : artwork installation are required for DRAMA STUDIO’ use permit step Domestic artwork’s avg. price = approx. 100,000USD ▪ Location and type of artworks can be changed depending on the directions/progress of the plan

​Regulation Preview of Artworks’ installation in Buildings

​Definition of Live City

Q&A: Regulations in Live city’s Site Q1. Is it possible to install one impact artwork(commensurate with the total price)?

A. Possible.

However, you have to show artwork’s level of contribution to the publicity because you need to go through the city’s deliberation review.

Q2. Is installation art legally recognized as an artwork?

A. Possible.

However, it is required to register the art’s management record card, and the owner is obliged to maintain it. And if you change your installation artwork, the new artwork’s price must be greater than original one. Also, it needs to go through the deliberation review from the city again Q3. Can owner sell artworks with increased price when its value has risen in the future?

A. Possible.

However, it is required to register the art’s management record card, and the owner is obliged to maintain it. And if you change your installation artwork, you should explain about the reason and the new artwork’s price is greater than original one amount. Also, it needs go through the deliberation review from the city again Q4. Is media art legally recognized as an artwork?

A. Possible.

There are examples of installation art using “Media Art” recently in Korea.

(Example: Yongsan Dragon City Hotel)

What is directions of CJ Live City’s artworks?

3

Landmark : Create an Open Gallery atmosphere through layout of multicore structure landmarks and art pieces

Multi-Core Structure

Open Gallery

Instagrammable

St. Peter’s Basilica Trevi Fountain

Pantheon

The Colosseum

Rome’s Multicore Structure • Only one landmark architecture and special transformation spaces throughout the city make the entire complex a place that you want to travel

New York, US • Utilizes the cost of public art decorations to generate user traffic from various places to fill out extra hours other than peak times • Provide constant experience with the design of the concept that the whole site becomes an art museum

British Pavilion, Heatherwick Studio • Create instagrammable space causing user traffics through landmarks and variety kinds of art pieces • A landmark of a spectacular sculpture and color scheme that will never be forgotten

》all city(CJ Live City) will be an Open Gallery/Art Museum through artworks and landmarks • Utilizes the cost of public art decorations to generate user traffic from various places to fill out extra

hours other than peak times • Provide constant experience with the design of the concept that the whole site becomes an art museum • 24/7 Activated Art: It fills the intervals of operational time ; Arena, Ent. District’s facilities, etc.

Art Infused Live City_ Vision ▶ The Sustainable Way for Live City to Become an Open Gallery

Ⅰ. extension of Cj’s strong field

Ⅱ. Finding Live City’s Item

Ⅲ. Making Live City’s Platform

Artworks that are possible to extend field of business

Artworks that upgrade the value of Live City

The platform that welcomes divers Artworks and Creative people

Interesting and trendy artworks to make user traffic & provide seamless experiences for visitors

Artworks are placed on live city platform with proper location and this platform integrates with public, culture to make their synergy effect

music

Media/ movie

sculpture

CJ

photograph

painting

Live city’s artworks (Movie, Media, Music related) are discreetly selected amongst conventional art fields, for which it will take the advantages relating its business

The role of artworks to make 24 hours activated Live city Guidance for Re-visiting LiveCity through Artworks installed between events such as weekly programs like studio audience and a monthly programs like concert

Daily Journey

week1 week2 week3 week4 week1 week2 week3 week4 week1 week2 week3 week4

concert studio ART The effect of extending visitors’ staying time in LiveCity through artworks, besides visiting F&B and MD facilities that have clear peak times

Hourly Journey dining shopping ART

10am

11am noon

1pm

2pm

3pm

4pm

5pm

6pm

7pm

8pm

9pm

10pm 11pm

Any artworks using music contents? Ⅰ. Extension of CJ’s strong field _ Doug Aitken media façade art

• American new media artist Doug Aitken • Aitken’s body of work ranges from photography, print media, sculpture, and architectural interventions, to narrative films, sound, single and multi-channel video works, installations, and live performance • Urban screen: Using eleven high-definition video projectors, Aitken seamlessly blend imagery to envelop the Museum’s exterior, creating a work that redefines cinematic space. A bold commission that will enter the Hirshhorn’s permanent collection and enliven its public space, “SONG 1” allows visitors to the National Mall a chance to witness the first-ever work of 360-degree convex-screen cinema

Any artworks using movie contents? Ⅰ. Extension of CJ’s strong field _ Doug Aitken_Sleep Walkers: media façade art

• Doug Aitken’s another famous artwork: Sleepwalkers • Movie cinema in City: The project is also the first to bring art to MoMA’s exterior walls. Continuous sequences of film scenes are projected onto seven facades, including those on West Fifty-third and Fifty-fourth streets and those overlooking The Abby Aldrich Rockefeller Sculpture Garden. Inspired by the densely built environment of New York’s midtown, the artist creates a cinematic art experience that directly integrates with the architectural fabric of the city while simultaneously enhancing and challenging viewers’ perceptions of public space

Any artworks using media/music contents? Ⅰ. Extension of CJ’s strong field _ Intel_Sound Cell : music media art

• Interactive Music Installation, Sound cell • This 3D-Printed VIVID Installation brings music from inside the Sydney Opera House to the Masses: the music being performed within the famous white sails is being broadcast out into the surrounding forecourt for everyone to enjoy • When they’re not playing audio from inside the Sydney Opera House, the Cells treat festival-goers to immersive music programmed by Perth producer Ta-ku, accompanied by graphics from media artist Sam Price

Any artworks using literature/aphorism? Ⅰ. Extension of CJ’s strong field _Xenon Projection: media aphorism art

• Light as Touch: Jenny Holzer’s Nighttime Poetry Projections • Jenny Holzer is an American neo-conceptual artist, based in Hoosick Falls, New York. The main focus of her work is the delivery of words and ideas in public spaces.

• Her large-scale installations have included advertising billboards, projections on buildings and other architectural structures, and illuminated electronic displays. LED signs have become her most visible medium, although her diverse practice incorporates a wide array of media including street posters, painted signs, stone benches, paintings, etc.

any new media art that is different from previous artworks? Ⅰ. Extension of CJ’s strong field _Creative time & Yvette Mattern : light art https://vimeo.com/49263865

퍼블릭 아트그룹 Creative Time_Tribute in Light

https://www.youtube.com/watch?v=RTrLnS-oQR0

비주얼 아티스트 Yvette Mattern_Global Rainbow

• The Tribute in Light(by public art group Creative Time) is an art installation of 88 searchlights placed six blocks south of the World Trade Center on top of the Battery Parking Garage in New York City to create two vertical columns of light to represent the Twin Towers in remembrance of the September 11 attack (The light can be seen within 100km) • The Global Rainbow(by Yvette Mattern) installation beams seven rays of high specification laser light, representing the spectrum of the seven colors of the rainbow. Mattern aims to connect all demographics in a beautifully engaging experience

Trendy/hot artworks? Ⅱ. Finding Live City’s Item _ Hofman_Rubber duck/Super moon: Giant floating sculptures

• Rubber Duck is a series of several giant floating sculptures of yellow rubber ducks, designed by Dutch artist Florentijn Hofman, which have appeared in many cities around the world, including Hong Kong, Pittsburgh, Toronto, Sydney & Seoul.

• Rubber Duck in Seoukchon Lake in Seoul (in front of Lotte tower) gathered more than 5million people / a month (100 grand /a day)

Provide different experience every time people see? Ⅱ. Finding Live City’s Item _ SOA_ Mali-dong Park : Public Spatial sculpture Art

• • • •

Selected as a public art work of Mali-dong Park by SOA Korea's architectural office Located next to Seoullo, the unique structure that allows viewers to directly enter and experience the place: 25m in diameter, 4m underground Mirror like louvers are installed in the upper part of the frame with stainless steel to allow dynamic movement of surrounding cities and citizens In the evening, the inside of the works are revealed through the LED lights at the bottom of the underground, resting at the bottom of the works, looking at the new shape of Seoul cityscapes’ every moment

Feeling/experiencing artworks with multi-senses? Ⅱ. Finding Live City’s Item _ David Byrne _ Tight Spot : Environmental/landscape Art

• David Byrne installed the artwork Tight Spot beneath the High Line park in NY IN 2011 • The piece is a large inflatable globe, crammed beneath the old re-appropriated train track in a small enclave off the street • The artist and former Talking Head recorded his voice and processed it. It is played through speakers, rumbles and echoes, sounding like bombs hitting or distant battle drumming • A lot of people who visited High line & pedestrians in Meatpacking area really enjoyed the touchable sounding inflated globe

artworks that public enjoy exploring city? Ⅱ. Finding Live City’s Item _ Water tower/Aerial net : Landscape art

Tom Fruin <Water tower3>

Iván Navarro<This land is Your land>

Rachel Whiteread <Water tower>

• New York City is a playground for infrastructure lovers. Japanese may have their remarkable manhole covers, but New Yorkers have those ever-present water towers perched on tops of buildings throughout the city (more than 15000 water towers) • Many artists recreated water tower as an art piece, and re-colored existing water towers in NYC : Recreation of NY own city scape

JANET ECHELMAN <Her Secret Is Patience>

• Janet Echelman is an American fiber artist. Her sculptures have been displayed as public art, often as site-specific installation of Aerial sculpture. The 44 m tall aerial net sculpture is suspended over Civic Space Park. Nighttime illumination colors change gradually through the seasons (operated by winds), from blues in the summer to reds in the winter.

Art platform for creative minds? Ⅲ. Making Live City’s Platform_ Spaces with newly updated atmosphere

• 5 Pointz: the building was renamed "5 Pointz" in 2002 when the graffiti artist Jonathan Cohen began curating the exterior murals with young graffiti artists. The murals were exhibited mainly on the exterior walls of the building, while the interior was occupied by about 200 studios of artists • PS1: NYC MoMa made a public elementary school as a museum. Its playground is opened for new/young architects experimental artworks.

Art platform for creative minds? Ⅲ. Making Live City’s Platform_ Spaces with newly updated atmosphere

• The Serpentine is a world-famous contemporary art center in London • Along with the activity of its permanent galleries, the Serpentine is renowned for the temporary summer pavilion, commissioning since 2000 to some of the most prominent international architects: The pavilions, which last for three months and should be realized with a limited budget, are located in the heart of the Kensington Gardens and are intended to provide a multi-purpose social space where people gather and interact with contemporary art, music, dance and film events

Art platform for creative minds? Ⅲ. Making Live City’s Platform_ Spaces with newly updated atmosphere

• The Goodwood Festival of Speed is an annual hill climb featuring historic motor racing vehicles held in the grounds of Goodwood House, West Sussex, England in late June or early July; the event is scheduled to avoid clashing with the Formula One season, enabling fans to see F1 machines as well as cars and motorbikes from motor racing history climb the hill.

• In the early years of the Festival, tens of thousands attended over the weekend; as of 2014, attracts crowds of around 100,000 on each of the three days. A record crowd of 158,000 attended in 2003

​Walkability : Provide the enjoyable walking experience throughout the human-scale street scape Human scale

Sense of Discovery

Resting Spots

​Sustainability : Sustainable& eco friendly masterplan (Physical, environmental, ecological strategies) Microclimate

Energy-Saving

Eco-friendly

​Landmark : Create an Open Gallery atmosphere through layout of multicore structure landmarks ​and art pieces Multi-Core Structure

Open Gallery

Instagrammable

​Flexibility : Architecture & outdoor space planning that overcomes the physical Barriers of ​inside and Outside for maximized user experience White Canvas

In & Out Experience

Hyper-Connected Plaza

​S mart City : Smart City with efficient transportation system and customer experience using 5G Easy Access

Personal Mobility

Personal AI

​Case study & Analysis

​Definition of Live City

Core MP design elements using Smart Mobility Predict and respond to new mobility’s broad area accessibility, targeting different types of new mobility that creates synergy within site complex Connective mobility study with city scale-wide accessibility

Establish integrated system with local traffic

platform Personal new mobility's platform Increase the efficiency and convenience of personal vehicle access and parking

< Build a one-stop platform that connects and manages from wide to close ranges mobility>

Self-driving (London Heathrow Airport)

SkyTran (planning) without interrupting pedestrians

Valet park robot

E-Scooter utilizing IoT

​Case study & Analysis

​Definition of Live City

Types of Smart Mobility Establishment of attractive transportation and walking environmental system with the introduction of new transportation methods Personal Transporter

Public Circulator

Experiential Mobility on Water

“Free and convenient, pedestrian coexistence: New Mobility”

“Systems that extend to in-site integration and surrounding urban development”

“A water-friendly transportation that integrates travel and experience”

- Segway - E-Skate - E-Scooter

- PRT(Personal Rapid Transit) - Shweeb(Human powered monorail) - BRT - Bi-modality Tram - AV(Self-driving public transport vehicle) - Street tram

- floating pod

※ 가로는 보행로로 쓰이며, 차량은 정해진 시간에만 통행이 가능

accessibility

accessibility

accessibility

serviceability

serviceability

serviceability

expandability

expandability

expandability

​Case study & Analysis

​Definition of Live City

Personal Transporter –

New transportation method that moves freely in Live city complex

Creating CJ LIVE CITY's unique Walking Culture by Creating a New Pedestrian Environment for Visitors FREE PATH MOBILITY

• Information Technology of Mobility: Maximize the convenience of management transportation operation (ex: by tracking the location of personal transporters and efficiently redistributing them, tracking transportation usage time, etc.) by informing traffic patterns connecting to existing personal devices.

• Walking and Coexistence: Minimize the interference in pedestrian movements through speed control • Minimize construction infrastructures: Possible to operate several minimal kiosks

Distance : 4km On foot : 60min.

• Eco-friendly walking space creation: No pollution, no noise • A long time-enjoying complex : offering environments where people enjoy various spaces and attractions without fatigue

Segway

Segway PT i2

E-skate

Segway E-Skate

E-Scooter

Mi electric scooter

​Case study & Analysis

​Definition of Live City

Public Circulator New/different scaled transportation system that integrates & links our site to urban development in the future INTEGRATING ROUTE MOBILITY GTX Stn.-A

PRT (Personal Rapid Transit) • Through site guidance program & various advertisements, it is not only promotional method, but also operational transportation system that strategically distribute and concentrate visitors in Live city • Electricity operations : Low noise level, no exhaust gas / Easy to build / 4~6 persons fit in small vehicle SHWEEB (human powered monorail) • Installed at the top of Lightweight structures to minimize the interference with pedestrians on ground level • Scenic advantage to see the whole site

Distance : 3.3km Install stops on main anchor facilities

PRT (Personal Rapid Transit)

Ultra, UK

AV Shuttle (Self-driving public transport vehicle) • Flexible systems that allow freer re-alignment of routes rather than fixed route • No traffic jam occurs due to vehicle-to-vehicle information exchange system

SHWEEB(Human powered monorail)

SHWEEB, New Zealand

Max. speed: 40~65km/h Operation : Autonomous Vehicle Max. speed : 50km/h Operation : manual/ electricity Passenger cap. : 6 seater Construction cost : 15 billion KRW /km Passenger cap : 1~3 seater Construction cost : 5 billion KRW /km Operation Interval : 20min Operation Interval : self driving

AV Shuttle (Self-driving vehicle)

zeo shuttle, Suwon Max. speed : 25km/h Passenger cap : 11 seater

Operation : electricity/hydrogen Construction cost : from 60million KRW

​Case study & Analysis

​Definition of Live City

Experiential Mobility on Water Waterscape-Integrated Mobility on Hallyu stream Floating pod • A place where people can see surrounding scenery of Hallyu stream enjoying food and events • Eco-friendly water transportation driven by charging the electric motor with solar heat

ROUTE MOBILITY

Paddle board • Eco-friendly pedal board that can be moved as if you are walking on the water • Leisure transportation makes people enjoy Hallyu stream and waterside space freely Distance : 0.5km Travel time : 5~30min.

Gondola • Operational advantages of moving a large number of people at main events • A unique experience to see diverse cultural scenes in Live city

Paddle board

Floating POD

라운드 도넛 보트

뉴욕 패들 보드

Gondola

Schiller water bicycle