Love Your Food Media Pack

Page 1


Event. Sponsorship. Digital. Print.

LOVE YOUR FOOD, NORTHERN IRELAND'S LARGEST FOOD AND DRINK EVENT, IS BACK!

The event covers everything foodie related and is a mix of exhibitors and attractions celebrating food and drink in Northern Ireland.

Attractions include live cooking & drinks demos in the Kitchen Theatre. Opportunities for visitors to sample and hear from exhibitors at The Producers’ Table. Space to enjoy a mix of hot and cold treats from local food vendors. Plus, stands displaying and selling products for you to take home, from across Northern Ireland.

Live face to face marketing still beats the best digital platforms to engage and influence audiences. Viewing, experiencing and sampling products first-hand is important to consumers. Customers value the opportunity to discover new products and explore multiple possibilities under one roof.

Together with its’ own audience, this event benefits from another audience of visitors to the Love Your Home event which runs concurrently on the same weekend.

VISITORS

Approx. 19K

EXHIBITORS

ADDITIONAL PROMOTION

To ensure exhibitors get more than just a great opportunity to sell face to face, all exhibitors benefit from the following extra FREE promotion:

• A listing in the event show mag provided free to all visitors at the door and online

• A listing on show website with links back to your webpage

• An opportunity to present your product at The Producers’ Table, an area set up specifically for sampling. Chat to our host about your product, your ingredients and how to use your product. Use this opportunity to drive traffic back to your stand and educate the audience about your product. Limited spaces available.

STAND OPTIONS

SPACE ONLY

Area marked out on carpet ready for you to build your own stand.

Note: Space only stands do not include lights or electrics but these can be ordered separately.

Larger than 9sqm only.

SHELL SCHEME

Ready to dress option with walls made from metal frame & PVC infill panels.

Comes with:

• 2 spot lights

• Exhibitor name sign

• Double socket

• Power for the weekend

TAILORED SPONSORSHIP PACKAGES

There are a range of sponsorship packages available that can be tailored to meet individual company requirements. All packages included pre, during and post event branding reaching the Love Your Food audience via direct mail, social media, print and live marketing channels.

SPONSORSHIP OPPORTUNITIES

� Headline Sponsor

• Kitchen Theatre

• The Producers’ Table

19K

WHAT’S ON OFFER?

All sponsorship packages include:

Pre-Event Branding

Sponsors logo will be used in all marketing of their specific area including website, ticket, social media and email promotional activity

Website Branding

Placed on event home page

Show Magazine

Full page advertisement in show magazine provided free of charge to all show visitors

Exhibition Stand

Discount on any exhibition stand

Event Branding

All sponsored areas will be branded with the sponsoring companies logo

Website Profile

Each sponsor will be profiled on the relevant event page

EMAIL

54K

2.5K

PREMIUM EMAIL

� A bespoke email to our database of 54K subscribers.

� Constantly updated list including all show visitors.

� Include text, images, video and multiple links content to generate traffic, leads and sales.

AVERAGE STATS OPENS CLICKS 17,500+ 1,000+ OPEN RATE 13% ABOVE INDUSTRY AVERAGE CLICK RATE DOUBLE THE INDUSTRY AVERAGE

WHAT IS LOVE YOUR FOOD MAGAZINE?

• A4 size, high quality printed publication

• Inspiring recipes, news about local foods, drinks and the latest foodie tools and techniques.

• Information about the show and exhibitors

• Ads from local food industry companies

DISTRIBUTION

• Handed free to all show visitors (19K)

• Emailed pre-show to all registered ticket holders

• Published on www.loveyourfood.show29K pre-show views

• An average of 32K+ impressions on issuu.com per mag

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