FOR IMMEDIATE RELEASE Feb. 11, 2014
Media Contacts: Tony Astran, APR Publicity Manager Seneca Gaming Corporation Phone: 716-501-2066 E-mail: TAstran@SenecaCasinos.com
INAUGURAL WEEKEND LINEUP OF LIVE ACTS ANNOUNCED FOR STIR – SENECA NIAGARA’S NEW ENTERTAINMENT DESTINATION NIAGARA FALLS, N.Y. – Entertainment and nightlife is about to be redefined beginning Thursday, Feb. 13, as Seneca Niagara Casino & Hotel will #createastir with the grand opening of STIR – the new high-energy feature bar and lounge on the completely renovated main gaming floor. This weekend’s lineup of live entertainment brings new musical acts to Niagara Falls USA, starting with New York Minute and DJ Nicholas Picholas on Thursday at 9 p.m. – when STIR opens to the public. STIR is located in the southwest corner of the main gaming floor and features a collection of sights, sounds and tastes that will thrill the senses. A massive 40- by 20-foot high-definition video wall with open views from across the gaming floor creates a focal point of activity and excitement. Live performances, stunning visual effects and a large dance floor set the atmosphere. Guests can enjoy signature cocktails served by bevertainers. A large circular bar with lounge seats and 20 tabletop video gaming units helps create an entertainment hub within the world-class resort. Five diverse musical acts will set the tone for high energy at STIR throughout this extended holiday weekend. On the night of the grand opening, New York Minute and DJ Nicholas Picholas will perform at alternating times between 9 p.m. and 3 a.m. New York Minute, who recently played at a New Year’s Eve VIP Party at Seneca Niagara, is a hip, party-dance band with a variety of musicians and instruments to cover all of today’s hottest hits. The group is based in the New York City metropolitan area but has performed around the globe for some of the world’s biggest stars. Adding to the energy will be DJ Nicholas Picholas, perhaps best known as a co-host of the long-running morning show on Kiss 98.5 FM in Buffalo, N.Y.