Starting from a self-contained digression from Sade's non-obscene novel Aline et Valcour (1795) and Robert Owen's A New View of Society (1816), both purposefully engineered as a manifesto, a comparison is attempted -within the study's limited scope – between Sade's and Owen's andragogy and idea of a 'new society' in the realm of (Utopian) reformism. Their advocacy survives today in the postmodern legacy that still recurs to all-purpose sophisms to advance new causes by eliciting strong emotional responses. Both authors have been described in a number of diverse and conflicting ways spanning the extremes of the political spectrum. In spite of the obvious differences between accomplished industrialist and trail-blazing reformer Owen and lunatic Sade, whose direct political experience was scant, their views reveals glaring similarities that go well beyond the Utopian motif of imaginary worlds concocted as beacon of progress.