IN THE RIGHT PLACE AT THE RIGHT TIME
www.exposfera.com
Media kit
ROSUPACK RUSSIA 2014
/ ExpoSfera TRADE FAIR MAGAZINE
19th International specialized exhibition of packaging industry: packing equipment and technologies, equipment for packaging manufacturing, decoration, materials, tare and packaging for all industries.
2014 2012 CROCUS EXPO | MOSCOW, RUSSIA 17.06 – 20.06
NUMBER OF VISITORS IN 2013 –
21 312
www.exposfera.com
RosUpack 2014 ExpoSfera
TRADE FAIR MAGAZINE
17.06 – 20.06
2014
CROCUS EXPO | MOSCOW, RUSSIA
FORMAT OF THE MAGAZINE
А3 (275 х 345 мм)
CIRCULATION
7 000 copies
DISTRIBUTION 1. 2. 3. 4. 5.
Holder for the newspaper at the stand PH Sfera; Advertisers’ stands; At the entrances of all the exhibition halls of Crocus Expo; Promoters; Internet – version is announced 7 days before the exhibition starts at WWW.EXPOSFERA.COM.
THE MAGAZINE IS DISTRIBUTED ON THE ROSUPACK 2014 EXHIBITION FROM, 17–20 JUNE 2014 (MOSCOW, RUSSIA). PDF VERSION OF THE MAGAZINE IS AVAILABLE ON THE WEBSITES WWW.EXPOSFERA.COM 7 DAYS BEFORE EXHIBITION.
CONTENT OF THE ISSUE
Business program in the frames of the exhibition; Map of exhibitors’ location in the Crocus Expo International Exhibition Center; NEWS AND TRENDS OF PACKAGING MARKET, INNOVATION IN THE INDUSTRY; Information about updates to producers, re-branding; The results of marketing research.
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www.exposfera.com
RosUpack 2014 ExpoSfera
17.06 – 20.06
TRADE FAIR MAGAZINE
2014
CROCUS EXPO | MOSCOW, RUSSIA
STATISTICS RosUpack 2013: facts and figures
• 25 000 SQUARE METRES of the exposition area • 705 COMPANIES from 34 COUNTRIES took part in the exhibition • 21 312 VISITORS from 54 countries and all regions of Russia
Exhibitors 72.7% found new partners/customers 97.2% were satisfied with the qualitative level of visitors
63,8%
93.9% noted that participation in the
of visitors attend only RosUpack for their packaging needs
exhibition is useful for future sales 98.8% plan to take part in RosUpack 2014 with a stand
Visitors 90.8% were industry professionals 65.9% were a CEO / general director or mid-executive 86.1% had direct purchasing responsibility or influence purchasing decisions 98.8% are interested in next year’s exhibition
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www.exposfera.com
RosUpack 2014 ExpoSfera
17.06 – 20.06
TRADE FAIR MAGAZINE
2014
CROCUS EXPO | MOSCOW, RUSSIA
MATERIAL SPECIFICATIONS Texts and layouts are accepted on CD-ROM; DVD-ROM, FLASH-DRIVE
COMMON REQUIREMENTS: Layout must be made in original size (in Document setup must be given cut size of page + 5 mm from every side for a full-page layout; for a smaller layout an add on to its edges is not needed). 2. If you have multi-file layout, every file with all graphics must be in separate catalogue with its own number. Numbers must suit the order of the material. 3. Layout details that are going to be cut must be out of format on 3 mm, other elements must be no closer for the cut line than 7 mm. In case of building on a spring, clip or hotmelt glue, it’s necessary to define a shift from the border or page that won’t contain 1.
important pictures or text, that should be visible after building. 4. Thickness of lines should be more than 0.2 pt. 5. Pictures must be imported via suitable for makeup program only. It’s FORBIDDEN to inserrt pictures through Clipboard. 6. The size of imported pictures must suit sizes that are used in layout (100%). 7. All colors that are used in layout must be in CMYK color model. 8. Using RGB and other models is forbidden. 9. Black text (especially small) must be 100% black without additional colors. 10. Max sum of elements in every point of layout should be less than 300.
Layouts in Free Hand, MS Word or PowerPoint are not accepted!
ACCEPTED FORMATS: Vector. Adobe Illustrator CS6, EPS, PDF 1. 2. 3.
All text elements should be modified into graphs (Type/create outlines). Tell us about using overprint if you do use it. Raster pictures must only be in TIFF or PSD formats, CMYK, 300 dpi.
Copy of every imported raster picture must be delivered in a separate TIFF-file.
Raster formats. 1. 2. 3. 4.
Raster illustrations are only taken in TIFF (without LZW) and PSD. File in TIFF format shouldn’t contain additional alpha-channels and paths except for those that are used for making layouts. Layouts, created in packages for working with vector graphic, shouldn’t be converted into raster illustrations (TIFF-file), because they can loose their clearness after print. Text (specially small: under 12 pt), must be only in vector format. Text presented as a TIFF file will be unclear (difficult to read). Resolution for TIFF file must be: 300 dpi for CMYK and Grayscale pictures , and 600 dpi for Black&White pictures;
Makeup program. InDesign CS6, CC
All illustrations and types must be send with layout.
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www.exposfera.com
RosUpack 2014 ExpoSfera
17.06 – 20.06
TRADE FAIR MAGAZINE
2014
CROCUS EXPO | MOSCOW, RUSSIA
ADVERTISING RATES IN EXPOSFERA* Modules - elite space Type of advertising
Size, mm
Rates, EUR
First and second double page spread (2 page A2)
550 х 345 mm + 5 mm - each side, bleed
Elite space from 1 to 4 page, rate for 1 page A3
275 х 345 mm + 5 mm - each side, bleed
1 360
Double page spread (inside, A2)
550 х 345 mm + 5 mm - each side, bleed
1 700
Last cover A3
275 х 345 mm + 5 mm - each side, bleed
1 600
1 950
Modules Type of advertising
Size, mm
1 page A3 1/2
1/4
275 х 345 мм + 5 мм - each side, bleed vertical
111 х 345 мм + 5 мм - each side, bleed
horizontal upper
275 х170 мм + 5 мм - each side, bleed
horizontal bottom
275 х170 мм + 5 мм - each side, bleed
upper
111 х 170 мм + 5 мм - each side, bleed
bottom
111 х 170 мм + 5 мм - each side, bleed
Rates, EUR 1 250
700
550
Articles Size
Volume
1 page article A3
Up to 3 800 symbols with spaces, 2-3 photos, contacts, logo in vector format
1/2 (horizontal or vertical )
Up to 1 900 symbols with spaces, 2 photos, contacts, logo in vector format
* Not subject to VAT.
Deadline – 26 May 2014
Rates, EUR 1 000 625
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www.exposfera.com
RosUpack 2014 ExpoSfera
17.06 – 20.06
TRADE FAIR MAGAZINE
2014
CROCUS EXPO | MOSCOW, RUSSIA
1/4 1/4 Ф И Л И А Л Ы
К О М П А Н И И
О Т К Р Ы Л И С Ь
В
1/4
1/2
1/2
Т У Р Ц И И
1/2 1/2
Reasons to place ad in the edition ExpoSfera:
1/1
DOUBLE-PAGE SPREAD
OUR MANAGERS ARE ALWAYS READY TO HELP YOU
make your product attractive • You’ll because of actual exhibition specific of the edition system of expansion • Exclusive guarantees an exact hit in targeted audience
• There won’t be any alternative editions at the exhibition
• A great possibility to become more attractive than other exhibitors
Olga Palenova e-mail: o.palenova@sfera.fm
Victoria Palenova e-mail: v.palenova@sfera.fm
Anastasiya Kochetcova e-mail: a.kochetkova@sfera.fm
Nadezhda Antipova e-mail: n.antipova@sfera.fm
Contacts:
Natalia Barantseva e-mail: n.barantseva@sfera.fm
Publishing House SFERA, 199034, Russia, Saint-Petersburg, Bolshoy Prospekt of the Vasiliejevskij island, 18, Lit.А, office. 358 (Andreevsky business-center – entrance from the Bugskiy per.), phone/fax: +7 (812) 70-236-70
www.exposfera.com, www.sfera.fm
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