ADVERTISING POSSIBLITIES ON THE WWW.SFERA.FM FOOD PORTAL OUR ADVANTAGES Our average traffic is about1,500-2,000 unique visitors a day. Among our audience, there are food industry top managers, food industry specialists, manufacturing technologists, euqipment purchasers, market analysts. Our site has a handy and clear design which lets you find the information you are interested in quickly. Portal content:
- food market analytics; - market researchments from raw material production to processing technologies and ready products manufacturing; - actual food industry news in daily updates (more than 20 news a day); - all SFERA magazine releases for reading and downloading (for free);
Main portal industries: Meat, Fish, Dairy, Confectionery, Bakery, Poultry (with instant information filter for those industries).
PLACING AN ARTICLE You can place an article (5,000 symbols or less) to the site, with editorial for search inquiries, photos & videos. Under the article, a site address and a link to the company in our Company Catalogue will be placed.
YOUR BONUSES for placing your article
A company is mentioned in the Company Catalogue. You get 2 weeks of search engine advertising for Advertiser’s article.
TECHNICAL REQUIREMENTS FOR LAYOUTS 1. 2. 3. 4.
A layout should be of its original size. All colours used in the layout should be presented in RGB colour model. Layouts are accepted in PSD or GIF formats. File resolution should be: 72 dpi.
TERMS OF REFERENCE FOR CREATING A BANNER 1. 2. 3. 4. 5.
Banner size. Banner type: animated or static. Colour palette (if a brand book or style description is present). Style (cartoon, realistic photo, text, combined). Visual elements (photo, graphics, logo, presented in JPG, TIFF, PSD or EPS formats, resolution 300 dpi). 6. For animated banners, the following parameters are necessary: frame quantity; time for one frame; frame change speed; animation plot.
SCHEMES FOR BANNER PLACING ON WWW.SFERA.FM FOOD PORTAL
ADVERTISING PRICES FOR WWW.SFERA.FM FOOD PORTAL http://sfera.fm/ news portal Daily news, actual articles, Interesting analytics, exclusive interviews
Time for banner placing 1 week
1 month
3 months
6 months
12 months
520х70 (head menu), main page
125
500
1375
2750
5875
520х70 (head menu), through
162
648
1782
3564
7614
700х180, main page
175
700
1925
3850
8225
700х180, through
227
908
2497
4994
10669
220х220, main page
95
380
1045
2090
4465
220х220, through
125
500
1375
2750
5875
220х230, main page
95
380
1045
2090
4465
700х100, main page
175
700
1925
3850
8225
160х330 #1, #2, through
100
400
1100
2200
4700
160х330 #3, #4, #5, through
95
380
1045
2090
4465
1000х600 dropdown from all banner formats
+125
+500
+1375
+2750
+5875
220х300 through
250
1000
2750
5500
11750
500х180 through (in the article)
75
300
825
1650
3525
article with video
750
static banner development
15
animated banner development (GIF)
38
dropdown banner development (1000х 600)
75
LISTING IN BUYER’S GUIDE AT WWW.SFERA.FM Free
Charged
Company’s Name
✓
✓
Logo
✓
✓
Addresses
✓
✓
Telephone Numbers
✓
✓
✓
✓
Web-site (www)
×
✓
Inbound links within the company’s entry
×
✓ max. 5
Contact Person
×
✓
✓ max. 500 symbols
✓ max. 1000 symbols
Detailed Description
×
✓
Pictures within the company’s entry
×
✓ 5 pictures
Free Announcements Publication at the web-site**
×
✓ max. 2
Free Editorials Publication at the web-site*
×
✓ max. 1
Free Company Spokesman Interview Publication**
×
✓ max. 1
Loadable Product Sheets and Price-lists Publication within the Company’s Entry (PDF, Exel, Word)
×
✓ max. 5
Free
15 000 rubles
Short Description
Price 12 months
* The term ‘Editorial’ is used for a non-advertising informative or analytical article covering certain up-to-date issues. ** The Company’s data for publication is to be prepared and approved by the Customer in accordance with the technical requirements of WWW.SFERA.FM.
Premium Company’s Listing + 2000 Ru per month.
For more information contact SFERA publishing hose sales department. tel./fax +7 (812) 70-236-70, www.sfera.fm