ADVERTISING POSSIBLITIES ON THE WWW.SFERA.FM FOOD PORTAL OUR ADVANTAGES Our average traffic is about1,500-2,000 unique visitors a day. Among our audience, there are food industry top managers, food industry specialists, manufacturing technologists, euqipment purchasers, market analysts. Our site has a handy and clear design which lets you find the information you are interested in quickly. Portal content:
- food market analytics; - market researchments from raw material production to processing technologies and ready products manufacturing; - actual food industry news in daily updates (more than 20 news a day); - all SFERA magazine releases for reading and downloading (for free); Main portal industries: Meat, Fish, Dairy, Confectionery, Bakery, Poultry (with instant information filter for those industries).
PLACING AN ARTICLE The article (up to 5,000 characters) is corrected by the editors due to search querles, logo contacts, photos (minimum width 1024 px) and video materials are placed on the page due to the customer’s wish. The article is linked to your personal page in the company catalogue, where all your published articles, contacts, photos and videos are collected. Under the article, a site address and a link to the company in our Company Catalogue will be placed.
YOUR BONUSES for placing your article
A company is mentioned in the Company Catalogue. You get 2 weeks of search engine advertising for Advertiser’s article.
TECHNICAL REQUIREMENTS TO THE MATERIALS IN THE COMPANY CATALOGUE: 1. The logo is received as JPG, TIFF, PSD or EPS, resolution 300 dpi. 2. The company’s full name, URL, address, phone number, contact name, E-mail 3. Company info (up to 2,000 characters) TO THE LAYOUTS: 1. 2. 3. 4. 5.
The layout should be done full size. All the colours used in the layout should be presented in RGB. The layouts are received as PSD, GIF, PNG, JPG, SWF. The file resolution should be: 72 dpi. Layouts in the SWF format (Flash banners) are received with the link in the banner opening in the new window. WARNING ! Flash banners are not displayed on mobile devices and bolshenstve on devices not installed Flash players.
TERMS OF REFERENCE FOR CREATING A BANNER 1. 2. 3. 4. 5.
Banner size. Banner type: animated or static. Colour palette (if a brand book or style description is present). Style (cartoon, realistic photo, text, combined). Visual elements (photo, graphics, logo, presented in JPG, TIFF, PSD or EPS formats, resolution 300 dpi). 6. For animated banners, the following parameters are necessary: frame quantity; time for one frame; frame change speed; animation plot.
SCHEMES FOR BANNER PLACING ON WWW.SFERA.FM FOOD PORTAL Banners on the site’s main page
Pop-up module from the any format of the banner
The article’s inner page
The news text’s inner page
ADVERTISING PRICES FOR WWW.SFERA.FM FOOD PORTAL http://sfera.fm/ news portal Daily news, actual articles, Interesting analytics, exclusive interviews
Time for banner placing 1 week
1 month
Adv article (5 000 symbols with spaces,logo, contact details, linking on your webpage, with video)
3 months
6 months
12 months
825 -
-
-
11000
19360
1020 х 90 (head menu), through
358
1430
3575
7150
14080
700 х 100, №1 main page
193
770
2118
4235
8250
700 х 100, №2 main page
193
770
2118
4235
8250
220 х 230, main page
105
418
1150
2299
4400
220 х 300 through
275
1100
3025
6050
11880
700 х 180, main page
193
770
2118
4235
8250
700 х 180, through
250
999
2747
5484
10670
220 х 220,№1, №2, №3, through
138
550
1513
3025
5830
220 х 220, №4, №5, №6 through
105
418
1150
2299
4400
220 х 230, main page
105
418
1150
2299
4400
160 х 330 №1, through
138
550
1513
3025
5830
160 х 330 №2, №3, through
100
400
1100
2200
4200
160 х 330 №4, №5, №6, through
105
418
1150
2299
4400
1000 х 600 dropdown from all banner formats
+138
+550
+1513
+3025
+5830
505 х 100 through (in the article)
127
495
1485
2970
5720
460х100 through (in the news)
127
495
1485
2970
5720
600 х 1500 background advertising module
static banner development
17
animated banner development (GIF)
44
dropdown banner development (1000х 600)
83
Placement in the company catalogue
free
LISTING IN BUYER’S GUIDE AT WWW.SFERA.FM Free
Charged
Company’s Name
✓
✓
Logo
✓
✓
Addresses
✓
✓
Telephone Numbers
✓
✓
✓
✓
Web-site (www)
×
✓
Inbound links within the company’s entry
×
✓ max. 5
Contact Person
×
✓
✓ max. 500 symbols
✓ max. 1000 symbols
Detailed Description
×
✓
Pictures within the company’s entry
×
✓ 5 pictures
Free Announcements Publication at the web-site**
×
✓ max. 2
Free Editorials Publication at the web-site*
×
✓ max. 1
Free Company Spokesman Interview Publication**
×
✓ max. 1
Loadable Product Sheets and Price-lists Publication within the Company’s Entry (PDF, Exel, Word)
×
✓ max. 5
Free
15 000 rubles
Short Description
Price 12 months
* The term ‘Editorial’ is used for a non-advertising informative or analytical article covering certain up-to-date issues. ** The Company’s data for publication is to be prepared and approved by the Customer in accordance with the technical requirements of WWW.SFERA.FM.
Premium Company’s Listing + 2000 Ru per month.
For more information contact SFERA publishing hose sales department. tel./fax +7 (812) 70-236-70, www.sfera.fm