Design Portfolio Kristina Zigliotto
Table of Contents About Me
5
Textiles
7
Book Design
35
Packaging & Branding
51
Posters
65
About Me My name is Kristina, but my friends call me Krust. I am a Designer, Photographer and Creative junkie. I live to make, collect and curate pretty things. I began sewing at a young age and became enamored with the concept of dreaming something up and then making it a reality. Throughout my teenage years, I became obsessed with photography. I loved capturing the beautiful things I saw around and turning them into art. I have studied both film and digital photography and love working in the darkroom. As I continued to grow, I shifted my sights onto design. Through my passion for sewing and photography, I have developed an eye for beauty and an attention to fine details. I am a Designer, an artist and a creative with the necessary skills to produce quality work. I have learned the rules and can feel comfortable when I choose to break them. I know how to color inside the lines and when to break out of those boundaries.
Textiles Since learning to sew at a young age, I developed a passion for fabrics and all of the fun, different patterns available. I have designed and produced my own line of tote bag, purses and fanny packs! I began designing my own patterns for the fabrics used in all handbag designs. While I started out somewhat selftaught, I eventually began taking proper graphic design courses in school to learn more effective and eďŹƒcient techniques.
Dot Dash Textile Design
Research
I have always been drawn to abstract geometric artworks that use bold colors and seemingly random placements of shapes. When approaching this pattern design, I chose to use gauche on cotton paper to get that hearty warm texture the paintings that I love always seem to have.
BOLD. Colorful. hearty. Warm. GEOMETRIC. paint.
Ideation
I felt that texture was an important factor in the development of this design since I was so inspired by oil and acrylic paintings, which are generally done on canvas. The rich textures of the paintings that served as my inspiration had this extra hearty and heavy feeling. I decided to break out some acrylic paints to plop and drag across my paper before scanning each layer individually and bringing them all into Photoshop. Once in Photoshop, I adjusted where the varying layers would sit amongst one another against differing colored backgrounds. The result was bold and bright just as I had hoped.
Prism triangles Textile Design
Research
I went through a period of time where I was quite obsessed with triangles. I wanted triangle patterned everything. I found inspiration in art and my antique glass collections. I loved the feminine soft colors of opalescent crystals and decided to combine that look with a simple triangle pattern.
geometric. sweet. playful.
Ideation
When I began this pattern, I started out knowing that I would use the shape as the primary design element. Keeping true to its ultra geometric nature I, I brought in the influence from prisms and gem stones. I chose the coloring to keep true to the shimmer and iridescence of gemstones, with a soft, sweet tone.
Doll Parts Textile Design
Research
In my photography, I have spent a lot of time with antique dolls as my subjects. There was always something so intriguing about them. I love collecting antique dolls and broken doll parts at antique fairs and displaying them clustered together. This textile design was really inspired by those collections.
antique. feminine. playful. creepy. collection.
Ideation
During my film photography and darkroom studies, dolls were my biggest muse and primary photo subjects. While this photography exploration was primarily in black and white and played up deep, dark shadows, I knew I want to take this textile design project in a slightly different direction. I pulled out my same ratty, old dolls and photographed just their heads against a well-lit white background.
Book Design During my first semester as a Visual Communications Design major, we were assigned this book design project and I was thrilled! The idea that I got to put together a familiar story in a way that allowed me to tell the story how I saw it with my own typesetting and imagery.
The Three Sisters Book Design
research
Design a book cover and full book layout for the play The Three Sisters by Anton Chekhov. The Three Sisters takes place in turn of the century Russia, in a small, somewhat boring town. Life for women at the time was rather bleak as they are expected to serve men and remain generally subservient. Any hopes and dreams the may have are just that, hopes and dreams that will likely never be satisfied. They long for their hometown of Moscow where life can be a bit more lively and interesting.
“I’ve never been in love. I’ve dreamt of it day and night, but my heart is like a fine piano no one can play because the key is lost.” ― Anton Chekhov, The Three Sisters
Ideation
I wanted the book design to include photographic imagery of models behind and inside windows as they are symbolic of hopes and dreams as you may be in one place but looking out towards a world of possibilities, attainable or not. As I continued to ideate on the photography specifically, I reflected back to my own earlier photographic work involving dolls. I felt that the dolls would be interesting metaphorical stand-ins for the models confined to their environment. Using clear glass objects, I was able to stage confined spaces and mirrors for reflection to symbolize the sisters reflecting on their own lives and the situations they are in.
Style Sheet
COLOR Coloring and tone of the imagery used are neutral. Greys and de-saturated color photography to mimic the dull lifestyle in the countryside and the feelings of sadness and longing felt by the sisters.
FONTS
Baskerville
Capsuula
After test printing book pages in varying fonts, Baskerville stood out as the most pleasant to read with an old world feel. It looks great italicized and bolded here and there for emphasis.
ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz
ABCDEFGHIJKLMN OPQRSTUVWXYZ
Capsuula was chosen as the title typeface because it has a soft, feminine feeling with a playful spooky style that goes along with the styling of the antique doll photography,
0123456789 !?@#$%^&*
abcdefghijklmn opqrstuvwxyz 0123456789 !?@#$%^&*
Branding Packaging and Branding projects are some of my favorite things to work on! i love helping to establish an identity for an individual or a company. It’s some of the most interesting work I’ve done.
bright oats
breakfast branding & packaging
Research
Brand concept is meant to be creative, bright, colorful and somewhat playful in both design and flavor profile. Thoughtful ingredients should be used to keep calorie and omega 3 content in mind. The target audience includes the modern, creative and busy stay at home Mom with a handmade business. She is passionate and playful in her family life and in running her Etsy shop. She juggles taking care of her busy toddler, cooking for her family and fulfilling orders from her shop.
Ideation
By researching current quick breakfast items in stores and finding their pitfalls and where they lack in flavor options we can develop a new innovative concept for breakfast. Additionally, we will look to Pinterest to find creative breakfast recipes being generated and posted to find inspiration for creative and on trend food and flavors to develop into an exciting new line of breakfast product offerings.
Style Sheet
COLOR Colors are meant to be bright and playful. Using the mango and strawberry fruit elements of the ingredients, a bright, golden yellow was chosen as the primary package coloring. To mimic the berries and give a playful contrast to the chosen yellow, a fuchsia was chosen. For text and logo colors a brown and cream were chosen to mimic the natural oats inside the
FONTS Banana Yeti was chosen as the primary logo typeface among other handwritten typefaces for it’s playful look and DIY vibe! Helvetica was chosen as the secondary block text typeface for its readability.
Banana Yeti
Helvetica
ABCDEFGHIJKLMN OPQRSTUVWXYZ
ABCDEFGHIJKLMN OPQRSTUVWXYZ abcdefghijklmn opqrstuvwxyz
abcdefghijklmn opqrstuvwxyz !?#$%^&*
0123456789 !?@#$%^&*
Iterations
Posters
Pretensious pour over poster design
Research
While researching and ideating a topic for this pretension project, coffee came coming up. Sometimes the process and ritual of brewing and drinking coffee can be so specific. Even going as far back as where the beans are grown! I felt this was a great topic to express the pretentiousness that can sometime surround it.
Ideation In my ideation, I kept coming back to the process of a cup of pour over coffee and how some coffee connoisseurs delight in the somewhat longer process.
Art Is Skill
letterpress broadside
Research
For this assignment, we had to select a passage or quote from a book on type or something written by a type designer. When I discovered that Eric Gill had authored a book of short essays and poems, I was thrilled! Gill Sans happens to be a favorite type of mine.
Ideation
Since I was working with lead type on this project, I only had a select number of limited typefaces available to me. The type that I selected is a classic style and in the end had all of the characters that I needed in a readable size.
Thank you! bykrust.com kristina.zigliotto@gmail.com (650) 504-9331