New Year! Although 2020 fewa unforeseen I Happy am thrilled to announce that brought as parta of landmark challenges, we came together as Trailblazers, adapted quickly, and partnership, Dixie State University and the Greater Zion grew stronger through it all. Now, we are eagerly leaning into this Convention & Tourism Office have entered into a strategic fresh new year with so much to be proud of as a university community. marketing agreement that will result in Greater Zion receiving I’d first like to commend our 109th graduating class, the largest more than $2 million in annual marketing exposure and class in our institution’s history, for earning 3,228 degrees collectively. Trailblazer Stadium being renamed Greater Zion Stadium. It was an honor to celebrate these graduates in December at the 109th Commencement Ceremony held in Greater Zion revenue Stadium The 20-year, $10 million agreement maximizes on Dixie State’s campus. These Trailblazers have truly embodied generated by visitors—not Washington County taxpayers—to the spirit of Dixie, working hard to achieve their goals and staying create a superior experience for both visitors and residents. optimistic as they reached a significant educational milestone in the The partnership is truly a win-win-win situation for everyone; it midst of a worldwide pandemic. I am confident they will continue to promotes the area nationally, builds the community, and fuels carry on DSU’s tradition of excellence as they venture out into the economic growth by bringing more people to our gorgeous world well prepared and poised for success, blazing new trails well corner of the world. into the future. alsoofexcited to share that we Office recentlywill launched oura visitor 2020– AsI’m part this effort, the Tourism establish 2025 strategic plan, Trailblazing Distinction, which will guide our center at the stadium and information kiosks at other key institution as we grow into an open, inclusive, comprehensive, locations on campus to showcase visitor activities to all those polytechnic university. This road map to our future will not only who attend events on the Dixie State campus. Additionally, elevate the University’s offerings and set us apart from any other Dixie State will better be able to tell prospective students institution in the nation, but it will also help us implement initiatives what an amazing backyard full of abundant recreational opportunities they will have when they attend DSU. The timing of this partnership couldn’t be more perfect, as it will assist Dixie State during our transition to NCAA
that will greatly benefitConference our students. Western Athletic As part of this this plan, is making starting July, DSU Dixie State learning accessible by will take on competitorsremoving based barriers and providing access to everywhere from Washington, everyone in an effort to serve the California, Arizona, and New needs of our community. We are also Mexico to Illinois, Missouri, and providing active and applied learning Texas. This will give Greater Zion experiences in education, science, access to audiences technology, engineering,it would health otherwise leave unreached. sciences, humanities, business, and the arts to offer a comprehensive Plus, partnering with that Greater polytechnic education will Zion is a natural fit for Dixiea prepare our graduates to make State University. Tourism significant impact onThe our world. To Office’s to “Inspire Greater. read thevision complete strategic plan, visit strategicplanning.dixie.edu. Experience Greater. Live Greater.” Richard “Biff” Williams As you can see,with great things are on the horizon foractive Dixie State aligns perfectly Dixie State’s “active learning. President of life.” University! Thank you forBoth joining us on this journey and forofyour approach to education. philosophies take advantage the Dixie State University continued support and commitment to our remarkable students and beautiful, world-renowned destination we live in by encouraging their long-term success. Together, we will continue to work hard to students, visitors, and residents alike to learn by exploring. ensure that every day is a great day to be a Trailblazer. Here at the University, we recognize that valuable learning experiences take place inside and outside of the classroom. By taking advantage of experiences available in Greater Zion, we St. George Health & Wellness Magazine | January/February 2021 11 all can grow academically, actively, and holistically.