SPONSORSHIP ESSENTIALS: ESTABLISHING RELATIONSHIPSESTABLISHINGSPONSORSHIPRELATIONSHIPSFIDUCIARYESSENTIALS:FIDUCIARY MONTIEN MILLER, MSHI, BSN, RN LORA WHITE GREEN BSN, RN, IPCO CARLENA SAUNDERS, BS, RN MONTIEN MILLER, MSHI, BSN, RN LORA WHITE GREEN BSN, RN, IPCO CARLENA SAUNDERS, BS, RN
DISCLOSURE Approval statement of provider awarding Continuing Nursing Education (CNE) Credits Chi Eta Phi Sorority, Inc. is an approved provider of nursing continuing professional development by the American Nurses Credentialing Center’s Commission on Accreditation. Completion of this program will award up to 1.5 CNE credits.
DISCLOSURE Evaluations: Use password given during presentation to complete and submit Criteriaevaluation.forawarding nursing continuing professional development credits: Attendee will receive CNE credits by complying with the following: Be registered for the Summit and remain for 90% of each presentation Complete and submit the presentation evaluation form no later than September 2, 2022
The speakers and the members of the planning committee
Presence or absence of Conflicts of
have declared no Conflicts of Interest. Commercial support: This activity has no commercial support or sponsorship.
DISCLOSURE
Interest
LEARNER OUTCOMES Define fiduciary practices for non-profit organizations with sponsors. State guidelines for establishing and maintaining fiduciary relationships for healthy Describepartnerships.best practices for following IRS guidelines for non-profits. State practical application to develop and demonstrate effective communication with potential sponsors.
DEFINING FIDUCIARY RESPONSIBILITIES MONTIEN L. MILLER, MSHI, BSN, RN
DEFINITION: FIDUCIARY “trust”;Latin- fiduciarius which meansfrom fidere “totrust”
PLAN FOR FUNDRAISING INITIATIVES PLANNING membersCommitteefrom all 5 regions MARKETING standardizedDisseminatemetrics DESIGNING andcollectingStandardizemethodforpotentialactualsponsors STRATEGY Foster methodologies superior LAUNCH Deployalignedstrategicallyeffortsforfundraisingcampaign 8
RELATIONSHIPSSPONSORSHIP DEVELOPING LORA WHITE GREEN, BSN, RN
BE READY TO SAY YES TO SPONSORSHIP
SPONSORSHIP COMES IN MANY FORMS donationsProduct (a tax advantage) Labor (an "IndonationKind" Educationalwindowdisplays Promotionalposters Wordmouthof
T • Financial • Money offered for promotion at an event • In-Kind • Goods or Services offered to the event rather than money • Media • Provides publicity, advertising, news social media coverage • Promotional • An individual with significant local social media following or platform • www.earlebrown.com/how-to-get-event-sponsors/ Types Of Sponsorship
SPONSORSHIPLET'SGETTOWORKSORORS&FRATERS • Do your homework • Does your event need a sponsor? • Why should someone sponsor your event? • Research the business prior to the approach • Think like the business • What’s the advantage for the sponsor? • When you take their money, you are obligated to meet the documented expectations. • Attract their interest • What’s the value of your program? • What are you offering? • How does this sponsor relate to your business? • How to find Sponsors • Ask members • Local Sponsors; • Related organizationsSpecialtyEvents:& Professional
PREPARE TO GET THE "YES" Develop your pitch in advance HaveRole-playingyourdetails, know the facts Plan ahead for business cycles Keep it Concise and compelling Follow through
EXAMPLES •Foulkeway's at Gwynedd •G3 Wealth Partners •Costco •Hand Bags U Like •Wendy's •With These Hands
CONCLUSION: HIT THE MARK! GET THE "YES" PROMOTE A BRANDPOSITIVE INCREASEAWARENESSBRAND IT REACHES A AUDIENCEWIDER ENHANCE A CUSTOMERPOSITIVEEXPERIENC Forbes Lori Mann 9.30.2017
BEST LESSONSGUIDELINESPRACTICE: IRSANDLEARNED CARLENA SAUNDERS, BS, RN
HOW DOYOU KEEPYOUR DONORS ENGAGED? 20% of theparticipatecontinuedonorstowithorganization Barriers overcometo "Touching Base“ without being annoying
THE MISSION: HOW WAS DONATIONTHEUSED???? Work ahead—start prepping your donor 18 months to 2 years prior to event Sending a newsletter: who were the scholarship recipients, what activities have occurred over the year, where the donation was directed A BIG thank you—promptly
501C-3
501C-3 Follow Steps Get EIN online Register with State Apply for 501c3 online Advantages Give back- protect personal Accessassets Grants for non-profits Tax exempt, attract donors, tax deduction
AVOID LOSINGYOUR NON-PROFIT STATUS WORK HARD TO GET THE NON-PROFIT STATUS MAIN REASON WHY THE STATUS IS LOST "CANNOTSTATEMENTBENEFIT"
•The IRS prevents organizations from
official ties
the programs and activities of the organization. •The assets of
501c3 organizations face much tougher other can’t benefit financially from a dissolved company transfer to another 501c3 organization and not to limited and use a small percentage of the budget. making to
political campaigns including candidate endorsements.
Restrictions on Activities
any one person. •Lobbying should be
only
must
extensive restrictions that are
501c tax code categories. Some of these rules include: •Individual members or leaders
than
BREAKOUT SESSION: GIVE USYOUR BEST PITCH!
•Elevator Pitch Components: •Component 1:Your product name and category. •Component 2:The problem you are attempting to solve. •Component 3:Your proposed solution. •Component 4:The key benefit of your solution. •Component 5: Call to Action (CTA) The reason why they should take the desired action.
SUMMARY
