Introduction I’m Sherly a passionate UX designer create intuitive and delightful user experience in San Francisco Bay Area. Currently, I’m a graduate student in School of Web Design & New Media, in Academy of Art University. I’ll be graduating in May 2017. I really want to have the opportunities to work on a project through the entire life-cycle. And also, I’d like to create a site or app which is effortless and intuitive for helping user to navigate, beginning with thoughtful research, sketches, testing with target audience, wireframes, high fidelities, prototyping, and more testing to ensure the end goals are being accomplished. I had 1 year UX design experience in MediaTek (Beijing) Inc. from 2011 to the end of 2012. During the employment, I focused on User Centered Design for both feature phone and smartphone. I worked closely with designers and engineers to help company to release the new mobile phone platforms with simple, useful, and intuitive design. My skill set as a UX designer includes requirements gathering, information architecture, creating personas, sketching wireframes, designing high fidelities, creating functional prototypes, usability testing, user interviews, and communicating with team members proactively. I’d like to share my thoughts and inspirations with my classmates and colleagues. Also I’d like to observe details in my life, and always try my best to make it better.
Resume
WORKING EXPERIENCE
MediaTek (Beijing) Inc. UX Designer II ⁄ Dec 2011– Nov 2012 ⁄ Full Time
PERSONAL
Sketch ⁄ Omnigraffle ⁄ Adobe Creative Suite ( Experience Design, Illustrator, Photoshop,
SILLS
Indesign, After Effects, Premiere Pro ) ⁄ Flinto ⁄ InVision ⁄ Marvel ⁄ Keynote
I worked on user interface and user experience design for mobile phone platform on top of chips. Two of my concept designs were chose by VP, and I worked as a core role to finish all the UX
HTML / CSS / JavaScript
design. Cooperated with UX team members and engineers to deliver the products. UX METHODS
Special Miao Technology, Beijing Co-Founder & UI Designer ⁄ Oct 2010 – Oct 2012
User Centered Design ⁄ Competitive Analysis ⁄ Information Architecture ⁄ Card Sorting ⁄ Personas ⁄ User Task Flow ⁄ Wireframes ⁄ UI Design ⁄ Interaction Design ⁄ High Fidelity Mockups ⁄ Usability Testing ⁄ Prototyping ⁄ Storyboarding ⁄ Motion Graphics ⁄ Video Editing ⁄ Photography
We redesigned over 30 retail store’s websites to help them increased at least 50% of the conversion rate and sales performance on taobao.com. We helped KELA(m.kela.cn) which is our biggest client and one of the biggest diamond retail store in taobao.com achieved over 10 million(cny) revenue in Valentine’s Day 2011.
EDUCATION
Academy of Art University, School of Web Design & New Media, San Francisco Master of Arts ⁄ Major in UX Design ⁄ GPA 3.7 ⁄ June 2015 – May 2017
kaixin001.com, Beijing
AirPlan (Thesis Project) — http://sherlyliu.com/airplan.html
Game Designer Intern ⁄ Jul 2010 – Aug 2010 I designed over 100 items in the Mafia game, which was published on Facebook in 2010.
bates 141, Beijing
Beihang University, School of New Media Art and Design, Beijing, China
Designer Intern ⁄ Jun 2009 – Aug 2009 I made a stop-animation to help preparation of
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An original product design provides passengers an accurate visualizable time from their location to the boarding gates. Finally helping user catching up their flights in time, and arranging their time appropriately.
Master of Arts ⁄ Major in Creation of Animation Art ⁄ Sep 2009 – Jan 2012 bmw
X1 proposal.
Bachelor of Arts ⁄ Major in Creation of Animation Art ⁄ Sep 2005– Jul 2009
Spring 2016 WNM 643— Alexander Pineda
Concept Video: https://vimeo.com/169757230
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Full Screen Mood Board: https://drive.google.com/open?id=0ByYQH4HNToeVUnFiX2t3TVI4QUU
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All Researches: https://drive.google.com/open?id=0ByYQH4HNToeVYlplRFVDdERYWlU
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All Wireframes: https://drive.google.com/open?id=0ByYQH4HNToeVME1kZm1mdnNQWkE
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Interactive Prototype: https://marvelapp.com/204b214
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Interactive Prototype: https://marvelapp.com/204h2ce
Interaction Design: https://vimeo.com/193658178
Interaction Design: https://vimeo.com/193658482
Fall 2015 WNM 606— Gilberto Gutierrez
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All Wireframes: https://drive.google.com/file/d/0ByYQH4HNToeVNGpwOFBLQ05ZYXc/view
All High Fidelities: https://drive.google.com/open?id=0ByYQH4HNToeVZ29aSGlWQ1prQW8
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Interactive Prototype: https://projects.invisionapp.com/share/X9579G2WR#/screens
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Front-End Prototyping: http://sherlyliu.com/AAU/final_review/redfin/index.html
Fall 2015 WNM 600— Emilie Drumm
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All Wireframes: http://sherlyliu.com/deyoung.html
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All High Fidelities: http://sherlyliu.com/deyoung.html
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Front-End Prototyping: http://sherlyliu.com/AAU/final_review/deYoung/index.html
Fall 2015 WNM 606— Gilberto Gutierrez
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All Wireframes: http://sherlyliu.com/tripit.html
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All High Fidelities: https://issuu.com/sherlyliu/docs/tripit_all_high_fidelities-ilovepdf
http://sherlyliu.com/ :Profolio
Xiaoli Liu :Student Name 04284768 :Student ID