SHERLY LIU
sherlyliu.com sherly8543@gmail.com 415-813-0352 San Francisco Bay Area A passionate UX designer creating intuitive and delightful user experience WORKING EXPERIENCE
MediaTek (Beijing) Inc. UX Designer II ⁄ Dec 2011– Nov 2012 ⁄ Full Time I worked on user interface and user experience design for mobile phone platform on top of chips. Two of my concept designs were chose by VP, and I worked as a core role to finish all the UX design. Cooperated with UX team members and engineers to deliver the products. Special Miao Technology, Beijing Co-Founder & UI Designer ⁄ Oct 2010 – Oct 2012 We redesigned over 30 retail store’s websites to help them increased at least 50% of the conversion rate and sales performance on taobao.com. We helped KELA(m.kela.cn) which is our biggest client and one of the biggest diamond retail store in taobao.com achieved over 10 million( cny) revenue in Valentine’s Day 2011. kaixin001.com, Beijing Game Designer Intern ⁄ Jul 2010 – Aug 2010 I designed over 100 items in the Mafia game, which was published on Facebook in 2010. bates 141, Beijing Designer Intern ⁄ Jun 2009 – Aug 2009 I made a stop-animation to help preparation of
PERSONAL SILLS
bmw
X1 proposal.
Sketch ⁄ Omnigraffle ⁄ Adobe Creative Suite ( Experience Design, Illustrator, Photoshop, Indesign, After Effects, Premiere Pro ) ⁄ Flinto ⁄ InVision ⁄ Marvel ⁄ Keynote HTML / CSS / JavaScript
UX DESIGNER
UX METHODS
User Centered Design ⁄ Competitive Analysis ⁄ Information Architecture ⁄ Card Sorting ⁄ Personas ⁄ User Task Flow ⁄ Wireframes ⁄ UI Design ⁄ Interaction Design ⁄ High Fidelity Mockups ⁄ Usability Testing ⁄ Prototyping ⁄ Storyboarding ⁄ Motion Graphics ⁄ Video Editing ⁄ Photography
EDUCATION
Academy of Art University, School of Web Design & New Media, San Francisco Master of Arts ⁄ Major in UX Design ⁄ GPA 3.7 ⁄ June 2015 – Dec 2016 AirPlan (Thesis Project) — http://sherlyliu.com/airplan.html An original product design provides passengers an accurate visualizable time from their location to the boarding gates. Finally helping user catching up their flights in time, and arranging their time appropriately. Beihang University, School of New Media Art and Design, Beijing, China Master of Arts ⁄ Major in Creation of Animation Art ⁄ Sep 2009 – Jan 2012 Bachelor of Arts ⁄ Major in Creation of Animation Art ⁄ Sep 2005– Jul 2009
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