Invitation Sample
“We invite you take a whiff down memory lane.”
WHIFF x LOVE MARIE
LINGER A new fragrance by Whiff
‘to continue to exist as time passes’
WHIFF X LOVE MARIE A PERFUME COLLABORATION WITH THE FIRST FILIPINO PERFUMER R LOPENA
SOMETIMES, THE SIMPLEST THINGS are the most luxurious things — waking up to a gentle breeze, the feeling of summer sunshine on your face, that first coffee, a whiff of newly laundered sheets, working ’til 3 in the morning to finish a painting, and falling asleep next to someone you love — these are the things I love most. I have days to dream and plan for new adventures. Perhaps, this is what is meant by the notion of doing what you love, and I am lucky to not take it for granted. So as the weeks, months and years come and go, I will always have MEMORIES THAT LINGER, including that [insert special moments of Heart — name three, one has to be about a scent], i.e. a night in Normandy, walking down the aisle in TKTK, and a lovely breakfast of pan au chocolat that I always adore . . . Hope it’s lovely where you are. [signed] Love Marie
WE INVITE YOU TO TAKE A WHIFF DOWN MEMORY LANE Crafted with images and moments in mind, scents are life’s simple luxuries captured in one bottle to let you relive your memories. As amusing, bewildering or rambunctious they may be, here’s to the best of times (and the worst of times). We hope whether it’s pursuing your passion or simply walking in the rain, there’s an anticipation of things to come and the chance for a few perfect moments here and there. Fresh and dewy like spring mornings, the lily of the valley has a stunningly heady scent of floral elegance with an inkling of comfort and warmth only white musk can bring. It’s a clean slate for you. From, Love Marie. By Whiff. Let the memory of a scent linger. Everything is falling into place.
OUR MISSION: MAKE MEMORIES TOGETHER •
Three’s not a crowd. We have Love Marie’s artistry, first Filipino perfumer R Lopena’s expertise, and Whiff’s craftsmanship.
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Sourced from the world’s finest oils, Whiff introduces Intangible/Linger, a scent crafted by Love Marie, guided by the first Filipino perfumer R Lopena. This is a fragrance for women - innocently classy and and extremely sensual. The composition is TKTK accords: TKTK notes of TKTK, the freshness of TKTK, a harmony of TKTK. The top notes are TKTK; the base follows TKTK. [—- please ask your perfumer to fill in the blanks]
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We are committed to support a cause. A portion of the proceeds will be donated to EON FOUNDATION INC. They provide support to indigent heart patients for surgery countrywide. We seek to connect to these patients and help by promoting a pleasant, calming and comforting feeling through our scent…one bottle at a time.
LET’S COLLABORATE •
[put infographic on Heart’s Social Media Stats, number of scents Whiff has, number of bottles sold, and other relevant info]
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[choose 3 vital reviews from Whiff customers. Quote them here]
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OUR CULTURE: •
We care about the craft. We age locally in small batches and source from the world’s finest oils.
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We work with the best. Under the expertise of R. Lopena and his vast knowledge on scents and perfumes, and Love Marie’s artistry, we are able to come up with a product that does not only smell good - it’s full of emotion.
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We create limited edition scents. Only 500 bottles of Intangible/Linger will be sold.
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We take care of our clients. We appreciate feedback and we always work hard to be better.
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We take care of our community. By partnering with EON, we seek to inspire and give support to heart patients in the country. This is our way of giving back after all the success of Whiff.
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We create energy. We believe in collaborating and putting great minds and work together to achieve greater and more meaningful things.
THE EVENT
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On September TKTK, we are launching Intangible/ Linger, a fragrance by Whiff x Love Marie at Discovery Primea.
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Opportunities: [insert package here]
LAUNCH ACTIVITY •
Create your own scent for the guests before the event.
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Introduce WHIFF (our story, who we are)
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Introduce R Lopena's perfumery class in Grasse Institute of France. The Nose.
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Introduce Love Marie as an artist, fashion, her memories…
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2-minute video of Heart.
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Welcome Heart. She will discuss the Perfume: notes, story. - mention EON Foundation -
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Quick interview with Mishy of Whiff, Love Marie and R Lopena.
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End of program.
LOVE MARIE’S PROFILE •
[not your usual profile. 2 liner description of who Heart is. Insert 5-10 Q&A related to perfumes, memories and keywords. this will be a guide to your interview launch]
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sample Q&A: •
As an artist, how do scents/perfumes play a role in your life?
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What scents appeal to you the most?
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What was the experience of crafting your own scent like?
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What inspired you to partner with Whiff for this project?
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What’s it like collaborating with R Lopena, the first Filipino perfumer?
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What is your favorite memory?
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How would you describe Intangible/Whiff? For whom did you make this for?
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How did you choose EON to be your beneficiary for this project?
R LOPENA’S PROFILE •
[not your usual profile. 2 liner description of who R Lopena is. Insert 5-10 Q&A related to perfumes, memories and keywords. this will be a guide to your interview launch]
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sample Q&A: •
What exactly is a perfumer/nose?
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How has crafting scents change your life?
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What was this collaboration with Whiff and Love Marie like?
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How did you go about choosing scents for Intangible/Whiff? What’s the story behind the scents? How does scent relate to emotion?
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What is your favorite memory?
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Are Filipinos well-adept to the perfume industry? How do you teach your craft?
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What is overrated/underrated thing about perfumes and the craft?
WHIFF’S PROFILE •
Long lasting fragrances crafted with passion in small batches. We use precise materials from world's finest oils, made affordable. We age our perfumes.
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whiff [noun] \ˈhwif, ˈwif\ : a slight trace or indication of scents : a quick puff or slight gust especially of air, incense, and smell
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We are a company that manufactures bottled fragrances carefully crafted with passion from Grasse, France. Customized for every discerning individual, each scent comes from precise raw materials, and tells a story.
KEYWORDS SUBTLE, MEMORIES , LIGHT, FLOWY, C L E A N, ELEGANT, FREE SPIRIT, NATURAL , GIRLY, NOSTALGIC, LOVELY
LOOKS, PEGS, LOCATION POSES, FASHION, PROPS, TEXTURES SETS: BRICKWALL, GREEN WALL, GRASS, POOLSIDE, BLURRED BACKGROUND, RUNNING, WINDY HAIR
MAKEUP NATURAL, DEWY, SUBDUED, LIGHT WITH DRAMA, BARELY THERE, SUNKISSED
LIGHTING, FILTER, TREATMENT NATURAL LIGHT, OVEREXPOSED, DREAMY