HomeSection INTERIOR DESIGN
When Marketing Your Home Interior Design Matters Written by TOM CALL
E
ver wonder what magic tricks interior designers have up their sleeves? There's no secret. It's just an understanding of what's aesthetically pleasing to the eye and why. And like so many things in life that work well, it’s all about balance. Considering where you place objects d'art – your favorite things – is key to pulling off a professional-looking interior design. As part of our service at Coldwell Banker Premier Real Estate, we keep a network of designers to help both Buyers and Sellers. WHEN HANGING ARTWORK, first look at the big picture. Make sure the scale of the piece doesn't over-or underwhelm the wall where it will live. Ask yourself if the content and color of the art complement the room as a whole. Typically, artwork should hang at eye level. But don't discount the occasional element of surprise by positioning an eye-catching picture above a doorframe or running an elongated series of images over a desk, serving as an exaggerated architectural element. WHEN CREATING A COLLAGE OF ARTWORK,
find a common denominator that runs through the collection, such as similar framing, matting, or subject matter. A connecting thread may be the collective uniqueness of the featured items – some of the most dramatic statements are made this way. A smart plan is to lay out your vision for the wall on the floor first or have a friend hold up your artwork before nailing away. Then stand back and see what
Tom Call, Broker Premier Real Estate VALDOSTA, GA
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Valdosta Magazine
Photos by MARGARET WRIGHT Designs by LINDSEY CORAL HARPER you think. If it feels right, it probably is – if not, the composition may need small tweaks here and there. Take your time to get it right. After all, this is the part of the room that expresses your personality and adds the wow factor. THINK TWICE ABOUT THE AMOUNT OF COLOR.
Stick to one main hue in the room and a complementing accent color or two – anything more can overly complicate the overall design. Another simple yet ultra-sophisticated approach is to introduce one single color in varying shades for quiet impact. However, you decide to leave your signature stamp on your interior design, remember that properly placed artwork and an oh-so-right aesthetic is well worth your while – and one that may even turn out to be sheer bliss. All of these tips do help when marketing your home. If you’d like a free estimate of your home’s value, please give us a call today. Coldwell Banker Premier Real Estate 220-244-3535 or valdostarealtors.com Tom Call, Broker
